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DEUTSCHLAND

TÜRKİYECANADA中国UNITED STATESMÉXICOSEA‫دﺑﻲ‬BRASIL

www.vitruminternational.com

PROMOTION AND COMMUNICATION TOOLSThe Company named below, having taken note of the conditions stated in this form, which it declares that it
accepts, orders the services indicated with X.
Company nameStreetPostcodeTown

CountyCountry
TelephoneFax

VAT numberTax ID

Associate of(member of the Community of Glass Associations)

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VITRUM International is the project offered to the VITRUM Community in the most strategic international markets.
The project is in the form of an innovative, “hybrid” container, offering each exhibitor organization and support for physicalparticipation in the main international trade fairs and a virtual showcase open 365 days a year on a specific portal for the individual
market, written in the relative language.

PROJECT FORMAT
In its physical form, the project consists of organizing coordinated participation of the Community at the main international tradefairs.
In the same way, those who are unable to physically attend trade fairs are given the opportunity to be present: thanks tothe support of on-site contacts, the Community is presented to the public of the glass processing industry through multimedia
stations where the profiles of the Companies involved can be consulted.
In addition to the presence of a space where visitors can be welcomed, for the Companies in question, and depending on the event
concerned, an exhibition space for each trade fair can be requested through VITRUM International.
Participation is characterized by communication activities and/or set-ups with shared elements aimed at strengthening thebrand and making it recognizable worldwide.
The most appropriate method of participation is chosen for each trade fair:• VITRUM International Coordinated Participation: companies participate directly in the event, exhibiting according to theirneeds. Placements, communications and recognizable elements are available to all participants, accompanying the VITRUM
International “piazza”, the physical location for access to the virtual catalog library.
• VITRUM International Group participation: companies participate in the event with coordinated, modular stands. Thissolution also offers positioning, communication and recognizable elements to all participants, accompanying the VITRUM
International stand, the physical location for access to the virtual catalog library.
• VITRUM International Point: within the event there is the VITRUM International “piazza”, the physical location for access tothe virtual catalog library, a meeting and discussion area for all trade operators.
These are the proposed set-ups for the scheduled events:
1. China Glass – Group participation – Coordinated participation
2. Glasstech Mexico – Group participation
3. GlassBuild America – Coordinated participation
4. Glasstech Canada – Group participation – VITRUM International Point
5. Eurasia Glass – Turkey - Group participation – VITRUM International Point
6. Glasstech Asia – Thailand - Group participation – VITRUM International Point
7. Gulf Glass – Dubai – Group participation – VITRUM International Point
8. Glass South America – Brazil – Coordinated participation
9. Glasstec – Germany – Coordinated participation

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VITRUM INTERNATIONAL

www.vitruminternational.com

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VITRUM INTERNATIONAL’S DIGITAL FORMATIn the digital format, which is independent of physical participation in the event and which it may complement but also fully
replaces, VITRUM International offers nine web platforms, dedicated to homogeneous market areas and each developed in thelanguage most suitable for the market it addresses:
These are the proposed set-ups for the scheduled events:
1. VITRUM International China

4. VITRUM International Canada

7. VITRUM International Dubai

2. VITRUM International Mexico

5. VITRUM International Turkey

8. VITRUM International Brasil

3. VITRUM International United States

6. VITRUM International SEA

9. VITRUM International Deutschland

Each Company is offered a virtual showcase on the chosen platform, so that it can independently edit the company profile
directly in its own language, with as many articles, news, multimedia content and technical and product information as it wants.
Specifically, the on-line profile consists of:• Company profile with photographs• News with preview photographs• Technical product articles with photographs
For more effective promotion and a richer and more attractive profile, additional services are available designed to meet specificneeds:• For those who do not have the resources for translating and editing content in the language of their chosen platform,
VITRUM provides a dedicated technical translations agency that will edit them from an SEO perspective; all they need to do isprovide the article or editorial in Italian or English, which will then be translated and published. Likewise, a service will be madeavailable for the translation and re-editing of audio tracks for the video content published.
• For those wishing to further increase their visibility in the target countries, content can be promoted via VITRUM
International’s social channels (two for each platform) chosen from among the most popular in the b2b market of theindividual geographical areas, as shown in the table on page 4.
The posts promoted on the selected social channels will contain a dedicated link back to the relevant content on the VITRUM
International platform. The possibility of sponsoring the content published on the VITRUM International platform and/or on thesocial networks chosen for the area in question, via the main search engines (e.g. Google and Baidu) will offer a further boost tovisibility on international markets.

www.vitruminternational.com

VITRUM INTERNATIONAL

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VITRUM INTERNATIONAL SOCIAL NETWORK
Geographical area
1. China

2. Mexico

3. Canada

4. United States

5. Turkey

6. SEA

7. Dubai

8. Brasil

9. Deutschland

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VITRUM INTERNATIONAL

SocialNo. of users

Weibo

500,000,000 active users a month

Douyin600,000,000 active users a month

Facebook

89,700,000 active users

Linkedin

19,000,000 active users

Linkedin

21,700,000 active users

Facebook

28,500,000 active usersLinkedin

190,000,000 active users

Facebook

256,000,000 active users

Linkedin

13,000,000 active users

Facebook

65,700,000 active users

Facebook

55,600,000 active users

YouTube43,900,000 active users

Facebook

7,300,000 active users (United Arab Emirates)

Linkedin

6,600,000 active users (United Arab Emirates)

Facebook

159,000,000 active users

Linkedin

59,000,000 active users

Linkedin

14,000,000 active users

Facebook

43,000,000 active users

www.vitruminternational.com

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CONDITIONS RESERVED FOR COMPANIESCompanies interested in VITRUM International can choose one or more platforms on which to open their online showcase for oneyear. One or more platforms may be selected as appropriate, choosing between two formulas.

MODULAR PROPOSAL
This solution offers the chance to activate the available platforms at different times, with a discount based on the quantity
purchased.
Cost[net of VAT]
One VITRUM International platform of your choice

1.800,00 €Second to fifth VITRUM International platform of your choice

1.500,00 € each

Sixth to ninth VITRUM International platform of your choice1.250,00 € each

PACKAGE PROPOSAL
For those who are interested in the entire offer or in increasing their visibility in homogeneous markets, “package” formulas areavailable with preferential rates for the purchase of several platforms:
Cost[net of VAT]
America Package(VITRUM International UnitedStates - Canada - Mexico Brasil)

VITRUM International Deutschland+VITRUM International Deutschland

International China –+ (VITRUM
Turkey – Dubai – SEA)

Middle & Far East Package+America Package(VITRUM International UnitedStates – Canada – Mexico Brasil)+

Middle & Far East Package(VITRUM International China –Turkey – Dubai – SEA)VITRUM International Deutschlandwww.vitruminternational.com

7.500,00 €7.500,00 €11.000,00 €VITRUM INTERNATIONAL5W
Further services of interest can be purchased as needed.

NEWS EDITING IN SPECIFIC LANGUAGES
If you do not have the resources for translating, and thus personally editing your own content in the chosen platform’s language,
VITRUM can provide a dedicated agency for technical translations, which will edit it from an SEO perspective. The article oreditorial, provided in Italian or English, will then be translated and published on the chosen portal.
Cost[net of VAT]
Translation and publication of articles and editorials

no.

650,00 €POST SPONSORINGVITRUM International offers the chance to promote content on the main search engines of the geographical areas concerned. Thecampaign is set up depending on the content to be sponsored and the target to be reached. Specifically, analysis of the content
provided is carried out with market positioning relative to the content, keywords (SEO) and target audience, related publication
online and identification of targets. Analysis and reports will be shared at the end.
Cost
[net of VAT]
1 sponsored contentno.

1.500,00 €(for one month)

VITRUM INTERNATIONAL SOCIAL NETWORKVITRUM International’s social networks are available to users with the two defined social profiles (see table pg. 4). Through thesechannels, both articles and native posts can be promoted, depending on the content already provided or even drawing fromcontent published on the company’s communication channels. The content is translated into the relevant language and adapted
to the chosen social profile.
Cost[net of VAT]
Two posts per month on both social media, VITRUM International profile no.

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VITRUM INTERNATIONAL

1000,00 €www.vitruminternational.com

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SPONSORSHIP POSTS PUBLISHED ON VITRUM INTERNATIONAL SOCIAL NETWORK
Customized ADVs can be designed to increase corporate credibility and engagement through targeting and lead generation. Thecommunication is set up and translated depending on the content, targets and objectives.
Cost[net of VAT]
One post on both social media, VITRUM International profile

no.

1.900,00 €(for one month)

AUDIO AND VIDEO SERVICES
In order to convey existing content in new languages, the text of the material provided is translated and the video is re-edited withthe new audio track.
The service includes:• Drafting of text in required language, automated audio track and audio track re-edited to the video• Audio/video editing and publication.
N.B. Maximum video length 2 minutes, any longer will be quoted ad hoc.
Cost[net of VAT]
Videono.

www.vitruminternational.com

1100,00 €VITRUM INTERNATIONAL

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ORIGINAL TO BE RETURNED COMPLETED AND SIGNED BY 30 JUNE 2023
WITH THE MATERIAL TO:
VITRUM Srl a Socio Unico - Via Petitti 16 – 20149 Milan
Tax ID Code and VAT no. 07177790156
Telephone +39/02.33006099 – Fax +39/02.33005630
www.vitrumlife.com - vitrum@vitrum-milano.it
VITRUM reserves the right to confirm this order or notPayment: end of the month invoice date.
For any dispute and for all legal purposes the Court of Milan shall have jurisdiction.

Automatic renewal/termination
For technical reasons, and to ensure continuity in the management of the VITRUM International platform and its social channels, present andfuture contracts are to be considered automatically renewed on expiry. Unless notice of termination is given 90 days before expiry.

Translations
The translation of content on the platforms of VITRUM International and related social networks is carried out by a translation agency. VITRUM
is not responsible for the content published by individual companies on the platforms of VITRUM International and related social networks.

Notes

The breakeven point for the creation of the individual platforms will be reached when 10 companies have joined.
The VITRUM INTERNATIONAL China platform will be operational at the end of March 2023.
Subsequent platforms will be developed by the end of April 2023.

Privacy

Pursuant to current legislation on the protection of personal data (the “Privacy Legislation”) including the EU Regulation 2016/679 (the “GDPR”),
as well as Legislative Decree 196/2003 as amended by Legislative Decree 101/2018 (“Privacy Code”), Vitrum Srl, as the data controller (the“Company” or the “Data Controller”), informs users who fill out this form with their company profile that it will process their personal datacollected through the form in the manner and for the purposes described in this notice (the “Notice”) and in any case in accordance with theprovisions on the use of personal data on the website https://vitrumlife.it/privacy-policy/.
In particular, within the form, registered users have taken note of and consented to the possibility and necessity of providing personal informationnecessary to take advantage of the due services.
By filling in the form, the user acknowledges having read and understood the content of the Information Notice available on the site https://vitrumlife.it/privacy-policy/.

Place and datewww.vitruminternational.com

The Legal Representative(company stamp and legible signature)