JEPLAN, INC.
2024/9/3

JEPLAN Group’s PET REFINE TECHNOLOGY announces brand name “HELIX™” for its
recycled PET resin, produced with proprietary PET chemical recycling Technology―Looking towards further domestic and global expansion of the recycled material adopted bymajor Japanese beverage and cosmetics companies―

Tokyo, September 3, 2024—PET REFINE TECHNOLOGY CO., LTD. which belongs to JEPLAN Group, isannouncing the brand name “HELIX™” for its recycled PET resin, produced with proprietary PET chemical
recycling technology*1. In line with its announcement, PET REFINE TECHNOLOGY is launching a brandwebsite introducing products of major Japanese beverage and cosmetics companies that have adopted
the recycled PET*2 resin HELIX™.
HELIX™ Brand Website: https://helix.pet/en/

Due to growing awareness on environmental issues, recycled materials have seen a rise in demand inrecent years around the globe. Europe is currently deliberating regulations that would require plastic
packaging to incorporate recycled contents, to be implemented in two phases: a minimum of 30% from2030, and a minimum of 50% from 2040*3. In Japan, the Japan Soft Drink Association has announced adeclaration to increase Bottle-to-Bottle recycling (processing used PET bottles back into new PET bottles;
also known as “horizontal recycling” in Japan) to make up over 50% of PET bottles sold by 2030*4. In orderto realize circular economy, it is essential to not only assertively incorporate recycled materials, but to alsosustain its continuous recycling after use, promoting circulation of our globe's limited resources.
Generally, used PET bottles contain a large amount of impurities, making it difficult to recycle them backinto PET bottles. PET REFINE TECHNOLOGY (Kawasaki, Kanagawa, Japan) utilizes proprietary technology
to process used PET bottles collected from across Japan, breaking them down at a molecular level andremoving impurities like coloring and metals to then produce recycled PET resin as material for recycled

PET bottles. This recycled PET resin possesses quality equivalent to that of petroleum-derived PET resin,making it suitable as material for PET bottles and cosmetic containers. Additionally, this recycling process
has been found to contribute to reducing CO2 emissions compared to manufacturing processes ofpetroleum-derived materials*5.
And now, with the aim of further spreading recycled materials, PET REFINE TECHNOLOGY is announcing
the brand name “HELIX™” for its recycled PET resin. HELIX™ has been widely adopted in PET bottles andcosmetic packaging for products of beverage/cosmetics companies looking to incorporate recycledmaterials as a part of their environmental efforts. By establishing a brand name, PET REFINETECHNOLOGY aims to further promote adoption of recycled materials, as well as widely appeal the Brand
Concept of “infinitely circulating” technology and products. By gaining more recognition among
consumers who ultimately purchase these products featuring recycled materials, we aim to realize an“Economy of Infinite Circulation.”
At JEPLAN Group, we will continue being committed to realizing our Mission of "We circulate ourworld" and actively work to strengthen relations with our domestic/overseas partners, leading efforts
towards achieving a circular economy together as a Group.

■

Companies/Products

Featuring

HELIX™

(URL:https://helix.pet/en/blogs/case-study)*Alphabetical order

Our brand website lists products that feature HELIX™, resin that circulates infinitely.
•Asahi Soft Drinks Co., Ltd.

•Attenir CORPORATION•FANCL CORPORATION•

Kao Corporation•

Kirin Brewery Company, Limited•

KOSÉ Corporation•

Shiseido Company, Limited

*1 JEPLAN’s Technology: https://www.jeplan.co.jp/en/technology/*2 PET (polyethylene terephthalate)*3 Provisional agreement on packaging and packaging waste (Council of the EU):
https://data.consilium.europa.eu/doc/document/ST-7859-2024-INIT/en/pdf*4 Declaration for 50% Ratio of Bottle-to-Bottle by 2030 (Japan Soft Drink Association): https://www.jsda.or.jp/news/2021/04/19/post-568/*5 JEPLAN’s Sustainability: https://www.jeplan.co.jp/en/sustainability/■ PET REFINE TECHNOLOGY CO., LTD. (https://www.prt.jp/en/)
PET REFINE TECHNOLOGY CO., LTD. is a JEPLAN group company that manufactures and sells
recycled PET resin. This PET resin is produced from used PET bottles to become the primary
ingredient for recycled PET bottles using the proprietary chemical recycling technology, which has
only several cases of commercialization even on a global scale. PET REFINE TECHNOLOGY possesses
over ten years of experience in plant operation. JEPLAN acquired the commercial plant PET REFINETECHNOLOGY located in Kawasaki, Japan in 2018, and resumed operations in 2021.
■ JEPLAN, INC. (https://www.jeplan.co.jp/en/)
JEPLAN was established in 2007 and the entire JEPLAN Group aims to realize circular economy underthe mission of “We circulate our world.”
We will utilize the proprietary PET chemical recycling technology to break down waste PET (such asPET bottles, polyester fibers, etc.) at a molecular level and remove impurities, creating recycledmaterials with quality equivalent to that of petroleum-derived materials. Through this proprietary
technology, we conduct “Bottle-to-Bottle (PET bottles)” recycling and “Clothes-to-Clothes (polyesterfibers)” recycling to circulate products back into the market. We are also committed to promoting
circulation of our globe's limited resources and contributing to reducing carbon emissions.
JEPLAN Group operates PET chemical recycling plants at two locations within Japan (Kawasaki,Kanagawa for PET bottles and Hibikinada, Kitakyushu for polyester fibers) and promotes its
Technology Licensing Business both domestically and overseas.

For inquiries regarding this press release, contact us below:
JEPLAN, INC. Public Relations, Sayaka Iwakawa
TEL: 044-223-7898

E-mail: sayaka-iwakawa@jeplan.co.jp / jeplan_info@jeplan.co.jp