Related sites
Official Site:
Kode 0 Special Site:
Down Load Link

https://www.kenokuyamadesign.com/
https://www.kenokuyamadesign.com/oneoff/press/kode0_2024/-CONTACTKen Okuyama CARS
Mail address: cars@kenokuyama.com
TEL: +81 3 6447 5250
 Mih o Ho sh imo to /Ad v ertisin g co o peratio n EKKO PROJECTKen Okuyama CARS Kode 0
Exhibited in a special category at the Pebble Beach Concours d'Elegance

The 73rd Pebble Beach Concours d' Elegance, the world's premier automotive Concours d' Elegance held at the Pebble
Beach Golf Course in North America, attracted 214 classic cars from 16 countries and attracted many visitors. Thenominated Kode 0 is the second Japanese car to participate in the Pebble Beach Concours d' Elegance (as a judgedclass) after the 1968 Toyota 2000GT. At Pebble Beach, the "Concept Lawn" is the stage for displaying the latest
concept cars that could become future classics. The nomination of the Kode 0 as a timeless classic for the Concours d'Elegance area is a milestone.

One of the main features of this year's show was the establishment of a special class called the "Wedge Shape ConceptCars & Prototypes Class.” This class focuses on the evolution of the wedge shape, which has been a global automotivestyling trend since the late 1960s. 21 cars were nominated in total, in two categories: early and late. The Kode 0, which
had its world premiere in 2017 from Ken Okuyama CARS, Japan's premier carrozzeria (coachbuilder), along with theFerrari Modulo and Lancia Stratos Zero, representative models that set the wedge-shape trend, were nominated as "thenewest car to continue this trend.
The concept behind the unique styling of the Kode 0 is to bring back to life with modern technology the dream carsthat everyone dreamed of, such as the Lancia Stratos Zero, Lamborghini Countach, and Ferrari Modulo, which wereintroduced between 1969 and 1970.

“From the late '50s to the early '70s. To
put a finer point on it, the decade from1963, the heyday of concept cars from
Carrozzeria, to the oil crisis of 1973, wasan important period that established thefuture of automotive design. The wedge
shape was born from the optimization ofaerodynamics and the development of
new materials, and Kode0 expresses that
motif with modern technology in agroundbreaking design that continues tothis day.”（Ken Okuyama CARS）

The Kode 0 has a basic structure based on a carbon fiber monocoque with a mid-mounted high-power V12 NA engine.
The combination of the 1,550 kg lightweight body, with its extensive use of carbon fiber components, and the highperformance engine that delivers 700 hp, provides world-class dynamic performance.
The Kode 0's styling theme is a clean, one-motion silhouette with a single line running from the low nose through theA-pillars and C-pillars to the rear end. The front end, with its extremely simple image, is blended into the carbon fiber
fenders that connect to the left and right A-pillars with high-intensity LED headlights, forming a super-sport front end
reminiscent of the heyday of retractable headlights. The nose wing is supported by brake cooling air ducts, which
provide sufficient downforce by rectifying the flow from the nose to the underbody. The rear end features a short,
trimmed-down, sharp image that further accentuates the short overhang style, while the slim profile LED rear lights
further emphasize the high-deck style.
The Kode 0, which was exhibited this time, is now in the hands of a North American owner. A limited number ofunits can be ordered by customer order.

【Related sites】
Official Site:
Kode 0 Special Site:［Down Load Link］

https://www.kenokuyamadesign.com/
https://www.kenokuyamadesign.com/oneoff/press/kode0_2024/-CONTACTKen Okuyama CARS
Mail address: cars@kenokuyama.com
TEL: +81 3 6447 5250
（Miho Hoshimoto /Advertising cooperation：EKKO PROJECT）

Kiyoyuki Ken Okuyama
Industrial Designer/CEO, KEN OKUYAMA DESIGN

Born in Yamagata Japan,1959. Ken has worked as Chief Designer
for General Motors, Senior Designer for Porsche AG, and Design
Director for Pininfarina S.p.A. His masterworks include theFerrari Enzo, Maserati Quattroporte and many other automobiles.
He is also known for his design work for various other products,
such as motorcycles, furniture, and robots as well as in the field ofarchitecture.
Since he founded KEN OKUYAMA DESIGN in 2007, based on
YAMAGATA/TOKYO/LOS ANGELS, expands more his own
brands such as automobiles, glasses, companies consulting. Otheractivities, providing lectures, publishing books. The Complete
History of Okuyama Design is released by Shinchosha as thelatest book (Author: Seiji Tanaka)

COMPANY PROFILE
Company Name:KEN OKUYAMA DESIGN Co.,Ltd.

Office:2-27-13 Jingumae Shibuya-ku Tokyo Japan 150-0001(Representative: Ken Kiyoyuki Okuyama(CEO)Capital:JPY 100 million

Number of Employees:

45 (as of May, 2023)

Business Areas:

Design, Planning, Development/ Consulting/ Company Products/ One-Off Manufacturing/ Licensing

HistoryOctober,

2006

Established headquarters in YamagataApril,

2007

Converted to Stock Company

May,

2007

Launched eyewear brand KEN OKUYAMA EYESJanuary,

2008

Introduced a new collection of YAMAGATAKOUBOU at MAISON & OBJETFebruary,

2008

Issued new shares through third-party allocation

March,

2008

Launched k.o7 and k.o8 at Geneva Motor Show

April,

2008

Introduced a new collection of YAMAGATA KOUBOU at Milano Salone

May,

2008

Founded subsidiary company in U.S.A.

September,

2008

Opened Tokyo Office in Kita-AoyamaApril,

2010

Opened Yamagata Factory

May,

2010

Opened KEN OKUYAMA CASA Gotenzeki shop in Yamagata

November,

2012

Opened AOYAMA Studio & Showroom

November,

2013

Launched kode9 at Tokyo Motor Show

August,2016

Launched kode57 in Monterey Car week

October,2017

Launched kode0 in Monterey Car week

August,2017

Tokyo Office Moved to Jingumae, Tokyo

June,

2023

Launched kode61 in villa d'este Car week

April

2024

Opened Ken Okuyama TOKYO shop in Tokyo