Press Release

Announcing a Secure Marketplace with Biometric
Authentication, OPTiM Store!
Over 100 business cloud services and apps from 50 companies available in asingle integrated, secure platform
TOKYO, Japan (March 9, 2016) - OPTiM (TSE: 3694), the market leader of IoT platforms, announced
a new platform for the selling of business apps, OPTiM Store. In a partnership with over 50 businessapp developers, over 100 secure apps will be available※1 for customers to provide in a biometricauthentication-supported, custom business app store.

■ Background of OPTiM StoreThe use of smart devices continues to grow, and a rapidly increasing number and scope of apps arebeing developed. In addition, the use of such devices in the business sector is becoming more andmore widespread, with the number of SaaS※2 applications growing 46% between 2012 and 2015※3and MDM※4 services being used in an increasing number of companies. There are numerous apps
optimized for business use, but a variety of problems prevent companies from using them. Theseissues include finding that the desired apps are usually not available in a single place, difficulty insetting up and managing an app on multiple devices, and there are various other problems withsecurity, payment, ID and license management. Any and all of these are difficult to manage without
IT-specialized staff in a workplace. Most importantly, there is a growing need to have extra security formobile devices, which are especially vulnerable to data leaks. Security measures that utilize organicsignatures, such as a fingerprint, are considered much more secure against identity theft compared totraditional password or PIN systems. To answer these needs, OPTiM has developed the biometricauthentication-secured marketplace, OPTiM Store.

Press Release■Outline of OPTiM StoreOPTiM Store is a business-use secure application marketplace that aims to provide solutions that canincrease the efficiency of all areas of a business that utilizes smart devices. It strives to be amarketplace that is easy for end users to purchase from, easy for developers to sell from, and easy
for store creators to set up. For this, OPTiM Store embraces four concepts: Easy, User Friendly,Secure, and Smart.
EasyThis marketplace offers the essential components of app developer alliances, app inspection, appcoordination, sales, and management. With these, the store creator just has to choose the store
name and appearance. Furthermore, OPTiM Store is integrated with Optimal Biz, the MDM
service with the number one sales share in Japan for four consecutive years.※5 This allows foreverything from app purchase to app distribution to be handled in one system. Also, there is noneed to worry about passwords, as all security can be done with the Optimal Biz ID and password,biometric authentication, or a third-party password provider of the customer's choosing.※6Press Release
User Friendly
With the help of standardized Foundation technology※7 (OpenID Connect SAML), including IDprovisioning, ※ 8 as well as authentication and authorization functions, a single sign-on ※ 9environment is provided. Also, the payment system is flexible, as credit cards, bank transmissions
and more can be used.

SecureData leaks and security risks often cause the most concern when adopting a cloud service. AtOPTiM Store, all apps have been verified by OPTiM's security tests. Each application offeredthrough OPTiM Store has been given a visual seal of approval in conjunction with the appproviders,※10 so customers can be confident in the security of the apps and services available.
Furthermore, Optimal Biz MDM/MAM integration adds another layer of security. Finally, biometricsecurity systems together with single sign-on provide greater security.

SmartIn response to actual market needs related to sales and customer support, Smart sales andcustomer support backed by information analysis functions will be included. Analysis systems willbe offered in the future to provide data such as user statistics, OS share, reviews, and app sales.
The data will be provided in graphs and charts to be easily analyzed and used for actual marketingand sales processes.

Press Release■ About the Business App Developers
Over 50 companies have entered an alliance with OPTiM to provide apps and services through OPTiM
Store. With these partnerships, over 100 business-essential apps will be available. These have been
carefully selected to suit business needs, and are not restricted in any way by OS or device model.
Furthermore, each application provider is part of a strong partnership with OPTiM, so there are no
special procedures needed for volume licenses or customer requests.
For more information on this service, please visit the OPTiM Store website: https://en.optim.co.jp/store/※1 Companies and applications that are currently under contract negotiation are included in this number.
※2 SaaS: Software as a Service: a usage model whereby the software is used when needed.
※3 Source: a 2015 study of 7,000 companies worldwide by Palo Alto Networks.
※4 MDM stands for "Mobile Device Management," an enterprise solution that collectively manages all employee smart
devices and offers security when a device is lost or stolen. MDM provides features such as remote lock andprevention of malicious application launch.
※5 Source for 2011 and 2012 sales figures: "Cloud Service Market: Current Condition and Forecasts 2013," publishedin October 2013 by MIC Research Institute, LTD. IT Asset Management & MDM Market Source for 2013 and 2014
sales figures: "Cloud Service (SaaS / ASP) Market: Current Condition and Forecasts 2015", published in June 2015
by MIC Research Institute, Ltd. IT Asset Management & MDM Market. There was no 2014 edition of the reportpublished.
※6 This feature is currently under development.
※7 A technology that connects an ID provider-issued ID and password to each applications and service.
※8 Initializing machines and devices.
※9 The authority to use one ID and password to access multiple OS and applications.
※10 Not a guarantee of perfect operation.

Press Release■About OPTiM Corporation http://en.optim.co.jp
OPTiM is a leader in internet-based services that improve its clients’ interactions with technology in all
aspects of everyday life. Its services include Optimal Biz, a cloud device management service, Optimal
Remote, a remote management service, Optimal Support, a setup support service, and the Unlimited
content and software suite series. Its business partners include NTT, KDDI, Canon, and Fuji Xerox.
Based in Tokyo, Japan, its corporate motto is, "We make the net as simple as breathing."【Copyright/Trademark】※ The corporate names and product names mentioned above are registered trademarks or trademarks.
※ The information presented in this press release is subject to change without notice.

Inquiries
OPTiM Corporate Promotion and Marketing Teampress@optim.co.jp
TEL: +81-3-6435-8570
FAX: +81-3-6435-8560
OPTiM Store website: https://en.optim.co.jp/store/