CSR

Basic Policies of CSR
The Yamaha Motor Group strives to contribute to the sustainable development of society
through our business activities based on our corporate philosophy and to always abide by
the letter and spirit of domestic and international laws and regulations. We are dedicated toearning the trust of the global community, and we place great value on communicating with

Customers

50

all stakeholders. We expect all of our business partners to share our principles and to act in

Employees

52

accordance.

Shareholders and Investors

54

Business Partners

55

The Community

56

The Environment

58

Customers
We offer new excitement and a more fulfilling life for people all over the world through high-quality products
and services that combine safety and innovation.
We provide practical, helpful information about products and services to customers.
We make every effort to protect the personal information of our customers and others involved in ourbusiness.

Shareholders and Investors
We aim to deliver stable, long-term growth to enhance corporate value.
We disclose appropriate corporate operational results and financial status in a timely manner.

Employees
We provide equal employment opportunities to build a diverse and discrimination-free workforce.
We provide fair working conditions while maintaining and improving a safe and healthy working environment.
We maintain respect for human rights and never tolerate child labor or forced labor in any form.
We work toward building success for both our employees and the Company through honest communicationand dialogue founded on mutual trust.

Business Partners
We respect our suppliers, dealers, and other business partners and aim to build mutual long-term growth
founded on mutual trust.
We maintain an open door to new business partners around the world and choose companies based oncomprehensive value, regardless of nationality or size.
We respect the competition laws of each nation and region and maintain fair business practices.

The Community
We honor the culture and customs of every country and community, and we strive as a corporate citizen toact in balance with society.
We work to contribute to the development of sound communities by providing means of mobility, creating
employment opportunities, and fulfilling our tax obligations.
We promote social action programs including personal mental and physical development, environmental
preservation and safety activities, as well as supporting private initiatives undertaken by employees.
We maintain honest and fair relationships with government agencies and public authorities.

The Environment
We develop environmental technologies to create products that balance economic needs with environmental
well-being.
We aim to minimize the environmental impacts of our operations and make efficient use of limited natural
resources.
We form wide-ranging partnerships with communities around the world to perform environmental
conservation activities.

48

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

Yamaha Motor Co., Ltd. ⎜ Annual Report 201449

Customers

Aiming to be an engineering, manufacturing and marketing enterprisethat gives customers a sense of Kando*
We believe that Yamaha’s product quality is enhanced through ongoing, close relationships with our customers, and we expect

world of personal mobility for a smarter, more comfortable and moreenjoyable riding experience in cities around the world.

Yamaha’s involvement in a children’s event in Spain

Customer Service

all employees to constantly strive to enhance the quality of our products. To strengthen our customer-oriented approach andensure that customers’ views are reflected in our engineering, manufacturing and marketing, the Yamaha Motor Group willcontinue to pursue improvements in quality so that we can deliver products with an even higher level of customer satisfaction.
Our relationship with customers is one of the core components of our CSR policy, and the following are some of our priority
initiatives related to customers.

In October 2014, the largest children’s event in Europe was held inBarcelona, Spain, with the two-day event attracting more than 350,000

Yamaha Motor held the “6th Yamaha Technician Grand Prix 2014.”

people. At the event, YMESM* hosted a rider training area for children

Twenty Yamaha motorcycle service people (mechanics from both

between the ages of 2 and 6. Around 3,000 children participated, which

dealers and distributors) from 18 countries and regions competed in all

included an explanation of the benefits of commuting by motorcycle inaspects of service skills and knowledge.

Barcelona. All of the participants then got the opportunity to ride theThis contest is part of the unique Yamaha Technical Academy (YTA)* Kando is a Japanese word for the simultaneous feelings of deep satisfaction and intense excitement that we experience when we encounter something of exceptional value.

Riding Safety Promotion Activities

program launched by Yamaha Motor in 2000, with the aim of providing

Yamaha Kids’ Wooden Bikes in the Yamaha Academy circuit.
* Yamaha Motor España Marketing S.A.

Yamaha customers worldwide with the same superior technical service
and fostering a spirit of “One-to-One Service” that strengthens Yamaha’s

Working to Improve Quality

Offering New Excitement

YMTT* invited 39 major Taiwanese suppliers to attend one of the Quality

The “TRICITY” is a next-generation city commuter equipped withservice that helps build loyalty and customer satisfaction, service

Conferences held in Taipei and Kaohsiung in July 2014. At these confer-

Yamaha’s exclusive Leaning Multi-Wheel (LMW) mechanism, whichmechanics from Yamaha dealerships around the world participate in theences, YMTT gave presentations on the “quality activities” of 2014, andenables the two front wheels to lean with the chassis when cornering.

YTA program and compete in local and regional contests designed to

introduced the Purchased Products Quality Assurance Manual. From

Both front wheels feature independent suspensions with a link mecha-

improve their service skills and heighten their sense of pride as part ofthese presentations, Taiwanese suppliers gained a good understanding

nism that provides excellent adaptability to changes in the road surface

the global Yamaha Motor Group.

of the background and purpose of each activity, and are now set tofor a more comfortable ride, even with a tandem passenger or on

http://global.yamaha-motor.com/news/2014/1006/wtgp.html

move ahead as one in terms of quality improvement and customer

cobblestone streets or other types of rough road surfaces.

satisfaction, and to continue supplying good quality parts to global

relationship with customers. With the important goal of providing quality

The largest children’s event in Europe(Barcelona)

Yamaha’s desire to build a model that radiates an attractive sense

Yamaha.

of familiarity to as many people as possible revealed itself in all aspects* Yamaha Motor Taiwan Trading Co., Ltd.

of the TRICITY’s development process. It began by designing a chassisthat was compact and lightweight for greater ease of use (chassis widthcomparable to the current Yamaha 125cc class scooter models), and it
is also seen in features like the flat footboard that makes getting on andoff the model especially easy for women. Throughout the model are
specifications and functions selected and designed with a wide range ofusers in mind.
The TRICITY represents Yamaha’s idea of a new standard fornext-generation city commuter bikes. This standard will expand the
6th Yamaha Technician Grand Prix 201450

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

Yamaha Motor Co., Ltd. ⎜ Annual Report 201451

Employees

Creating an organization to facilitate co-ownership of value from a global perspective

Workplaces Thriving on Diversity

The Yamaha Motor Group strives to create workplaces that respect diversity, with the aim of achieving an organizational

Based on our fundamental belief that “all corporate activity originates

structure based on sharing ideas and the same high ambitions and spirit, cooperation and joy in our work among thefirst of all with and for people,” the Yamaha Motor Group has clearlyCompany and its employees from a global perspective.

defined its stance on human rights in its Basic Policies of CSR and Codeof Ethics.

Nurturing Personnel and Supporting
Their Careers

Supporting Work–Life Balance

Main Activities
1. Raise the percentage of women hired
2. Provide a working environment that is more hospitable to employeeswith young children
3. Support career planning and the development of broader and deeper
capabilities to increase women’s participation in the workforce.

In accordance with our policy of “operating workplaces where thedisabled can work together with the able-bodied,” Yamaha Motor has

Supporting Employees in Maintaining
a Healthy Mind and Body

Aiming for a workplace environment that fosters autonomous

established the Disabled Employment Promotion Committee, and is

Developing human resources for global leadershipcreativity

working to improve the workplace environment through measures such

Yamaha Motor Co., Ltd. set up a committee to discuss and share

The Yamaha Motor Group defines its relationship with employees as a

as having analyses of organizational work and other tasks conducted by

Yamaha Motor promotes a wide range of initiatives for helping

business challenges with top managements of Group companies and isbusiness partnership, and the Company’s role as providing an attractive

committee members assigned to each division. As of December 31,

employees maintain and improve their emotional and physical health.

urgently pursuing aggressive initiatives to nurture personnel for positions

workplace for autonomous individuals. We aim to create workplaces that

2014, the Company employed 78 severely disabled persons and 65

with global responsibility in the worldwide Yamaha Motor Group, by

maintain a diversity of working styles and a positive work–life balance

mildly disabled persons, thus achieving a disabled employment rate ofprevention of and recovery from lifestyle-related diseases. For instance,

promoting talented employees at overseas Group companies to the top

by supporting career advancement plans based on mutual assumptions,

1.96% (143 persons in total). From April 1, 2013, the Japanese

we support endurance improvement and obesity prevention throughmanagement positions and accelerating overseas work experiences

providing programs for child and nursing care leave, among othergovernment raised the legally mandated disabled employment rate toexercise habits, such as by hosting walk rally events and holding theamong Japanese employees, in line with the globally growing business.

efforts. We are also expanding the options for employees so that they

2.0% from 1.8%, and Yamaha Motor is implementing additional

Walk, Walk Campaign twice a year. In partnership with a healthcan work in ways that suit their individual circumstances.

measures to raise the number of employees with disabilities. We will

insurance association, we have also been providing antismoking

continue to promote the hiring of persons with disabilities going forward,

products and are teaching smoking cessation skills to interested

as we seek to create a society in which persons with and without

employees to help them in their efforts to quit smoking.

The second Global Executive Program (GEP) commenced in
January 2014. The GEP is a training program aimed at nurturing
talented individuals for future leadership roles within the Yamaha Motor
Group and creating a global network among students who are attending

Workplace Safety and Healthdisabilities can live and work together.

We are committed to creating healthy and vital workplaces for the

Measures to reduce smoking rates and prevent second-handlectures under this program. Fifteen trainees from nine countries were

Creating a workplace environment that offers peace of mind

selected for this year’s GEP, which involved participating in discussions

and comfort

emphasize diversity, through in-house child care facilities, parental leavesetting up smoking areas outside offices, and creating support programs

that focused on the future image of the Yamaha Motor Group.

Led by its Central Safety and Health Committee, Yamaha Motor isprograms, and flexible working hours, and has received various awards

for persons trying to give up smoking, which resulted in a decrease inpromoting the establishment of safer working environments globally.

including the Prefectural Governor Prize regarding Activities forthe smoking rate among employees, to 29.7%. In terms of support for

Risk assessment is performed in accordance with the Occupational

Promoting the Equal Participation of Men and Women in Society and themental/emotional health, we have continued to engage in efforts such

Safety and Health Management System (OSHMS) to detect potential

Family Friendly Company Award. Going forward, we will continue toas health guidance given by occupational health physicians, mental/

dangers or harmful conditions at workplaces, and measures are taken

actively work to increase opportunities for women to participate in theemotional health seminars for new managers and supervisors, andto prevent occupational accidents. Through job-specific education andworkforce, while at the same time promoting systematic human

support for expatriates and mid-career recruits.

training, such as safety manager training programs and skill

resource development, with the aim of a twofold increase in women in

improvement programs for supervisors, as well as holding occupational

management positions by 2020 and a threefold increase by 2025.*

safety and health meetings, we are focused on developing human* Both goals are in comparison with 2014 data.

Yamaha Motor has always striven to create workplaces thatsmoke during 2014 included restricting smoking to certain times,

resources that can support occupational safety.

52

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

Yamaha Motor Co., Ltd. ⎜ Annual Report 201453

Shareholders
and Investors

Business
Partners

In order to ensure accountability by providing shareholders and investors
with appropriate, accurate and timely information, Yamaha Motor has
established a specialized division which engages in IR activities inside

Information for shareholders and investors isavailable on the websites below

shareholders’ meeting, the division visited and held meetings withoverseas investors, provided information via the IR website, andoperated a website to provide information to individual investors. To
even more proactively disseminate information, the division held abusiness briefing for analysts and journalists, and made a video of theDisclosure Policy

numerous suppliers in Japan and other countries. As our procurement

http://global.yamaha-motor.com/ir/policy/

and sales structures expand with our increasingly global business, theDividend Policy

Yamaha Motor Group is establishing cooperative relationships with

http://global.yamaha-motor.com/ir/shareholder/dividend/

suppliers and dealers in Japan and around the world based on a spirit

For Investors (index page)of mutual trust and mutual benefit. For this reason, we strive to conduct

http://global.yamaha-motor.com/ir/

fair business in compliance with the competition laws of all countries
and regions while working to create partnerships that aim for mutual,briefing publicly available on the Company’s website to enable all

sustainable growth.

shareholders and investors better understand Yamaha Motor’s businessstrategy.

http://global.yamaha-motor.com/ir/report/pdf/2014/Yamaha-motor_
Business_information_session_en.pdf

http://youtu.be/Oih-M2a6hzM(which cover areas related to safety, quality and compliance).

Activities at Dealerships
As our contact point with customers around the world, dealerships
play an important role in conveying Yamaha’s “next Kando.” Bystrengthening relationships with dealers through regularly held dealer
meetings and activities to promote safe driving and support local
communities, the Yamaha Motor Group is building a sales networkthat provides common value.
In Japan, dealers mainly in Yamaha Sports Plaza (YSP), an official
Yamaha sports bike dealer system, and Yamaha Motorcycle Sales Japan

Materials from the business briefing (September 12, 2014)

Video of the business briefing

efficient use of resources and energy) and CSR Guidelines for Suppliers

Yamaha Motor products are created through collaboration with

as well as outside Japan.
In addition to quarterly earnings briefings and the annual

A Global Procurement and Sales Network basedon a Spirit of Cooperation and Fairness

IR website

Activities in Supply Chains

Co., Ltd. play an important role in building ties with local communities

The Yamaha Motor Group regards its relationship with the supply chain

and society by cooperating in a range of measures including motorcycle

not just as conducting procurement, but as procurement that

infrastructure development, motorcycle etiquette training, motorcycle

emphasizes the incorporation of both cost and quality into its

recycling, tree planting, and other environmental campaigns, as well as

engineering, manufacturing and marketing. An example of thesefundraising for seeing-eye dog training.

activities is the implementation of “theoretical-value-based production”
with suppliers. This does not simply mean demanding cost reductions,but instead involves analyzing the absolute value of engineering,
manufacturing and marketing together with suppliers and then working
together to find more ways to improve cost competitiveness. We havetrained some of our employees to serve as “theoretical-value
instructors” in order to promote the implementation of “theoreticalvalue-based production” at suppliers inside and outside Japan as an
initiative to strengthen our cost competitiveness in concert with them. In
addition, we are promoting fair and clean procurement activities globally
through training programs covering our Green Procurement Guidelines(detailing how to reduce our environmental impact and ensure the54

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

Yamaha Motor Co., Ltd. ⎜ Annual Report 201455

Environmental Conservation

helps to solve issues directly faced bynurseries, schools, and foster care

The
Community

Using Yamaha products in cleanup activities at Lake Hamana

homes for children near its

Yamaha Motor’s personal watercraft business uses Yamaha products tocompanies.

protect the natural environment through cleanup activities at Lake
Hamana. Yamaha personal watercraft, sports boats and utility boats

undertaken by TYM*1 in Thailand to make bricks for the construction of aapproach from the lake and land on the shore on the day of cleanup

library at Wat-Sammakan school. Around 100 employees and Yamaha

activities. Using boats on the water to clean the shore areas makes it

Club members worked together to mix the clay, shape the bricks, and dry

possible to clean shore areas that cannot be approached by land,them in the sun.

expanding the area that is cleaned.
At the most recent event, the fourth of these cleanup activities, 64participants including Yamaha Motor employees used personal watercraft
to cover approximately 5.5 kilometers of beach area at the Osaki shore,
The Yamaha Motor Group operates in locations around the world, and

The Yamaha Motor Group carries out activities to fulfill its corporate

One of these projects was

Also in Thailand, 60 employees of YMPT*2 went to Watsrihalothaischool in Chonburi Province, which had been damaged by floods in
September 2014, to repair and paint fences and gates.
In Argentina, YMARG*3 donated school items to a foster care home

and in roughly two hours collected 85

for children, and each year the Company visits a foster care home toour business activities help support those local communities. Oursocial responsibility in four main areas: developing future leaders,bags (about 100 kilograms) of

make repairs to the facilities and visit with the children.

products also play a role in enriching the lives of people around theenvironmental conservation, improving traffic safety, and community

garbage, which were delivered to theworld. We recognize the importance of maintaining a sustainableissues. By focusing the social contribution activities carried out by Group

Kosai City sanitation department for*1 Thai Yamaha Motor Co., Ltd.
*2 Yamaha Motor Parts Manufacturing (Thailand) Co., Ltd.
*3 Yamaha Motor Argentina S.A.

relationship through which the Company and local communities cancompanies on these areas and sharing information internally, we aredisposal.

coexist and mutually prosper, and to achieve this, we place great

continuously fostering an awareness that will lead to the creation ofimportance on maintaining and enhancing a relationship of trust throughcommon social value (CSV). The following are some highlights of ourdaily communication with stakeholders in those communities.

social contribution activities in 2014.

Improving Traffic Safety

Important Areas of Activities Contributing to Society
Global Issues
Key Themes

Developing Future Leaders

Activities• Promoting mental/emotional andphysical health through sports• Promoting creativity throughengineering, manufacturing, andmarketing

Environmental Conservation

Improving Traffic Safety• Environmental education for local
communities• Respecting biodiversity• Providing traffic safety education
to the community• Raising awareness

Developing Future Leaders

Employee Volunteer Activities
Volunteering through sports activities
The Yamaha Motor Group has held theHolding Yamaha Riding Academies around the world“40,000 People’s V Campaign” since

Local Issues

Yamaha Riding Academies (YRAs) are held primarily in Asia, but also in

2004 to raise awareness among

Community Issues

Europe and the Americas, for people who intend to obtain a motorcycle

employees about volunteering and• Supporting the community with
Yamaha Motor’s products, humanresources, and know-how

license as well as for people who already have licenses, from elementaryprovide an impetus for participating inschool to high school students. In addition to motorcycles, YRAs forvolunteer activities. The aim is for each employee to participate in one

all-terrain vehicles, snowmobiles, and personal watercraft are held involunteer program annually, which translates to 40,000 people acrosssome regions.

the Group making a social contribution each year.

are hired as employees by IYM.

In India, taking advantage of the fact that scooters are purchased

Shizuoka Prefecture, where Yamaha Motor is headquartered, isby families, we held a riding training program targeting housewives.

one of Japan’s best-known regions for soccer and baseball, and more

support their families, IYM is helping to raise the social position of

Programs are also held regularly

than one-third of our roughly 39,000 employee volunteer programs each

women in India by giving them the confidence to know that they are able

across India in residential areas withyear are related to sports. Yamaha Motor supports employees’ volunteer

condominiums, with the aim ofactivities with a site on our internal intranet that enables employees topreventing accidents by teaching safe

establish groups with a shared interest. One of the groups that has been

programs for women. Under these programs, 160 women have received

riding and compliance with trafficcreated via this site is the Yamaha Motor Rugby School.

training in engine and body assembly on the scooter manufacturing line

regulations.

Supporting women’s increased social participation
To raise the social position of women in India and encourage theiremployment, IYM* has partnered with the government of Uttar Pradesh
in northern India since September 2012 in holding worker training

In addition to providing an opportunity for women to earn wages toto contribute to society.
* India Yamaha Motor Pvt. Ltd.

at our factory in Surajpur, Uttar Pradesh.

members of the Yamaha Motor Rugby Club, and uses rugby instruction

During this apprenticeship, trainees are paid wages and are also
eligible for the same benefits as employees, including lunch, medical

The Yamaha Motor Rugby School is primarily run by former

Community Issues

and activities to cultivate a sense of cooperation with friends andconsideration of others, and promote physical fitness.

services, and transportation allowances.
After three years of on-the-job training (OJT), participants who

56

Supporting local schools

pass a test receive a certificate of qualification from an industrial training

In addition to donating scooters and motorcycles and providing technicalfacility, which they can present to prospective employers. Top trainees

guidance to schools and kindergartens, the Yamaha Motor Group also

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

57

The
Environment

Strive to harmonize with the environment for sustainable social development
The Yamaha Motor Group aims to be a company that fulfills its corporate social responsibility by striving to maintain harmony

Activities to Identify and Reduce Both Direct
and Indirect Greenhouse Gas Emissions

with the environment and society based on Yamaha Motor Group Environmental Plan 2020, formulated in 2010.

The Yamaha Motor Group endeavors to identify greenhouse gas emissions

The Yamaha Motor Group Organizational Structure forEnvironmental Planning and Promotion
Environment Committee
Yamaha Motor Function Section

resulting both directly (e.g., from the burning of fuel at factories) andYamaha Motor Group Environmental Plan 2020
Action Areas

Eco Products

Eco Operations

Eco Management

Eco Mind

Consolidated Subsidiaries

indirectly (e.g., from electricity use at factories and offices) from its

Plan for Environmental Activities

Raise environmental attractivenessthrough product development fromthe perspectives of the environmentand customers

Environmental preservation throughglobal business activities that aim tominimize environmental impact

Environmental management throughreinforcement of Group environmental
governance systems

Environmental contributions throughdiverse initiatives that seek to createa sustainable environment

Priority Actions

2020 Targets

In the Eco Products area, implement the Frontier 2020 Groupwide long-term vision

corporate activities in each location in which it operates, and to reduce

Working group on reduction of CO2
from product logistics

Japan

Companies

those amounts. In 2014, we were able to reduce the total amount ofWorking group on reduction of CO2
from R&D activities

North America

Companies

EuropeCompanies

Oceania

Companies

Asia

Companies

emissions compared with 2013 through measures including the
introduction of energy-saving equipment, even though production volumes
increased.

• Reduce risks from environmentally hazardous substances• Implement green procurement

Identify environmentally hazardous substancesand support the use of alternatives

Reduce emissions of greenhouse gases

Reduce CO2 emissions per unit of sales
by 1% (annual average)• Implement the 3 R’s through the 3 E’s• Reduce water consumption(3 E’s: Easy to make, Easy to repair, Easy to disassemble)(3 R’s: Reduce, Reuse, Recycle)

Support the effective use and recyclingof limited resources

Create and operate Groupwide environmental
management systems

Link Groupwide operations with local activities

Working group on reduction of CO2
from inter-factory logistics operations
Working group on energy saving

In 2014, the Yamaha Motor Group installed its first heat pump-type*Working group on waste reduction

Companies

heating system at an overseas factory, to reduce electrical consumption inCentral & SouthAmerica

Working group on reduction of paint
VOCs

China

Companies

surface processing. This was the Group’s third heat pump systeminstalled, following the Fukuroi Minami Factory in 2011 and the Hamakita
Factory in 2013.

China

7%

Central & South America

5%

We plan to install heat pump systems at other factories in Japan

Change attitudes through continuous
environmental education

Have all Group employees actively undertake environmental
measures with a high awareness of targets• Improve sensory environments (odors, noise, etc.)• Communicate with local communities• Preserve ecosystems

Be trusted and respected as a corporate citizen
by local communities

Proactively disclose information froman environmental perspective

Well received by the community as anenvironmentally advanced company

Japanand overseas going forward. We will also work to more precisely measure
direct and indirect emissions in each location, and to further reduce
emissions at all factories and offices.

28%

Direct emissions
Amount of CO2
emissions by region

Asia

43%
North America* A heat pump uses the natural principle that vapor becomes warm when compressed andcools when expanded, to pull in and use heat from the surrounding air. This energysaving technology creates a large amount of thermal energy with only a small amount of

12%
EuropeOceania 4%

1%

energy input.
China
Central & South America

1%

Organizational Structures for Promoting
Environmental Management
The Yamaha Motor Group has established an Environment Committee,
chaired by the Executive Vice President, as the central organization
responsible for the Group’s environmental activities in Japan and overseas.

58

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

Japan

The committee deliberates on policies and visions for the future concerning

23%

Indirect emissions

environmental initiatives, medium- and long-term environmental policies,(Electricity consumed on an
equivalent basis)strategic investment proposals relating to environmental preservation,

Amount of CO2
emissions by region

environmental monitoring topics and responses to issues, and other key
issues relating to environmental management.

7%

North America

10%
Asia

58%

Europe1%
Oceania0%
Heat pump at factory in Chennai, India

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

59

The Environment

Yamaha Motor Group CO2 Emissions

CO2 Emissions at the Yamaha Motor GroupAs a manufacturer of motorcycles and other transportation machinery, the Yamaha

CO2 emissions(1,000t/CO2)

Motor Group considers the reduction of greenhouse gas emissions to be the most

1,000

critical environmental issue facing the world today.

of our business activities including product development and manufacturing.

116%

Development of electrical power drive units for bicycles based on GREEN CORE concept

120

Yamaha Motor has developed next-generation electrical power assist drive units for bicycles based on the GREEN CORE concept for smart

100%

100

800

power drive units. These units deliver an enjoyable ride with superior environmental performance due to their compactness, light weight, and82%

We are targeting an annual 1% reduction in CO2 emissions per unit of sales
as a common goal for the entire Group, and are working to reduce emissions in all

TOPICSPer unit of sales(Indexed to 2013 = 100)
(%)

621

619

600

80

584

high-performance capability—and are being successively rolled out in 2015. These new models achieve a compact, ultra-light weight for a

60

chain resultant force-type unit, with a significant reduction in the amount of rare earth metals used, for high performance in a compact drive

40

unit that achieves the same maximum power as existing units. The weight of the bicycle is further reduced with the use of a lightweight

20

aluminum frame, which, combined with the drive unit’s low center of gravity, makes it easy to drive. These stylishly designed drive units will be

400

We began working to reduce global utility costs in 2013, with the aim of200

establishing both economic and environmental considerations (CO2 reductions). We

00

are also increasing the efficiency of the overall Group by providing the energysaving technologies developed in Japan to Group companies in Japan and overseas.

2012

CO2 emissions

2013

2014

successively installed in major 2015 PAS models, beginning with the Natura series,
and will also be supplied to electrically power assisted bicycle manufacturers in Japan.

Per unit of sales (Indexed to 2013 = 100)

In 2014, we reduced CO2 emissions per unit of sales by 17% compared with 2013,

We will also continue to develop new drive units based on the GREEN CORE concept
going forward.

resulting in cost reductions of roughly ¥2.3 billion. The Group’s CO2 emissions were

Main features of GREEN CORE-based next-generation drive units

reduced by 35 thousand tons, to 584 thousand tons. Going forward, we will step up

1. Compact and lightweight: Reductions of roughly 16% in size and 20% in weight

efforts to reduce energy consumption at domestic and overseas Group companies,

2. Low center of gravity: New structural design with center of gravity lowered by 12mm

aiming to raise our environmental and economic performance on a global scale.

3. High-performance and power: The same 100Nm maximum torque as existing drive units
4. Environmental considerations: Reductions of 35% in the amount of rare earth metals, 28%

Kerosene
Gasoline 0% Light oil

Energy Input at the Yamaha Motor Group3%in the amount of aluminum, and 40% in the amount of copper wire used

2%

Heavy oil A

The total amount of energy input at the Yamaha Motor Group in 2014 was 11.05

LPG

1%

6%

million GJ, with electricity accounting for approximately 71% (7.90 million GJ). Of

Butane0%

this amount, approximately 80% was used in Asia including Japan. We aresystematically implementing various measures to reduce the amount of energy
used, including the introduction of equipment that makes it possible to analyze andElectricity
consumed

reduce electricity consumption, and the installation of energy-saving equipment at

71%

Additional global environmental ISO 14001 unified certification

Natural gas“Eco management” is one of the action areas in Yamaha Motor Group Environmental Plan 2020, and based on this the Group has pursued

11%

global environmental ISO 14001 unified certification, which strengthens the Group’s environmental governance framework and achieves

City gas 13A

efficient environmental management operations, at locations in Japan and overseas since April 2012.

6%This program covers main manufacturing centers representing 39 companies in Japan, Europe, ASEAN, China, Taiwan, India and Southfactories and LED lighting in offices.

America, and as of the end of 2014 unified certification had been obtained by 26 companies (67%).
The Yamaha Motor Group has also introduced an in-house environmental management certification system for companies that have a

Measuring and Reducing Water Resources
The Yamaha Motor Group endeavors to measure the amount of water resources it uses.
The Group reduced its use of water resources in 2014 by 0.58 million m3 comparedwith 2013, to 6.18 million m3, the main components of which were 2.43 million m3

relatively smaller environmental impact, as part of our global environmental activities.
(Millions m3)
7.5

With this structure, each Group company reports on its environmental

6.76
0.36
0.68
0.31

6.0

6.18 0.10

activities as part of its management review, and information is reciprocally shared

0.62
0.67

with the headquarters. In addition, shortcomings and examples of improvements
are shared throughout the Group to enhance the process for corrections and

4.5

2.71

(39%) of underground water and 2.35 million m3 (38%) of industrial water.
We strive to use limited water resources effectively, including through3.0

recycling. We will continue to strive to measure our global use of water resources,

1.5

2.35

cost reductions.
2.67

2.43

and reduce our water resource consumption through programs including the reuseof coolant water and water collection (rainwater and other sources) at factories.

0

Yamaha Motor Co., Ltd. ⎜ Annual Report 2014

We will continue to work going forward to obtain unified certification at all of
the 39 Group companies.

2013

Team that introduced unified certification at YIMM in 20142014

Underground waterIndustrial water
Collected water
Other fresh water60

improvement. In terms of efficiency, unified certification has also led to significant

Tap water

Yamaha Motor Co., Ltd. ⎜ Annual Report 201461