Press Release
Patek Philippe, Geneva

Patek Philippe presents
The Art of Watches Grand Exhibition New York 2017
Patek Philippe is delighted to present The Art of Watches, Grand Exhibition New York 2017 which willtake place from July 13th – 23rd, 2017 at Cipriani 42nd Street in New York. The 10-day public exhibition
will showcase Patek Philippe’s tradition of high-precision watch manufacturing, an insight into thecompany’s 178-year history as well as its heritage in the domain of Haute Horologerie. Visitors will
have the opportunity to discover the world of the last privately family owned Geneva watch companyfrom the inside.
For the first time ever a two-story structure has been created within Cipriani to accommodate thesquare footage required for an exhibition of this scale. Ten specific rooms (including the Theater
Room, Current Collection Room, Museum Room, US Historic Room, Rare Handcrafts Gallery and Grand
Complications Room) have been created to showcase unique environments. Visitors will have accessto exceptional pocket and wrist watches dating back to 1530 in a space of 13,218 squarefeet. Watchmaker and Artisan demonstrations are some of the interactive activities taking place
during the exhibition as a way to educate visitors on the inner-workings of fine watchmaking. Aftervisitors have concluded their tour they are welcome to rest and relax in the Patek Philippe Café.
According to Jasmina Steele, the International Communication & Public Relations Director of Patek
Philippe, the aim of the Grand Exhibition is to recreate elements of the company that will provide an
unforgettable experience for each visitor as close as possible to the feeling Patek Philippe guests havewhen they visit the company’s manufacture in Geneva, The Museum, and the historical Salons on theRue du Rhone. “By offering visitors an immersion inside the world of Patek Philippe, we really want toshare our passion for watchmaking and hope visitors will come out of the Exhibition with a greater
knowledge and appreciation of the art of watches”, says Jasmina.
Patek Philippe President Thierry Stern commented “From its earliest days, when our founder Antoine
Norbert de Patek made his first journey to America in the 1850’s until today, the importance ofAmerica to Patek Philippe can be seen through our history exhibited in the Grand Exhibition in NewYork. Moreover, it is a tradition in my family that the owners of Patek Philippe train in the new world,
following the path of my grandfather Henri who founded in 1946 the Henri Stern Watch Agency in theRockefeller Center and my father Philippe, I trained in the US when I started in the company. I am very
proud that American visitors will be able to learn more about the historic and contemporary ties
between our company and the American market.”

PATEK PHILIPPE SA GENEVE
Chemin du Pont-du-Centenaire 141 – 1228 Plan-les-Ouates
P.O. Box 2654 – CH - 1211 Geneva 2 - Switzerland
Tel. + 41 22 884 20 20 – Fax + 41 22 884 25 47 – www.patek.com

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Larry Pettinelli, President of Patek Philippe US added “We are tremendously proud to have been
allowed this rare opportunity to educate the public not only about Patek Philippe, but also thehistorical significance of timekeeping through the ages.” Additionally, Pettinelli commented “New Yorkwas a logical choice for the US Grand Exhibition, as this was one of the first landing spots for Patek andPhilippe in the 1800’s when they began to explore the new world.”
The Art of Watches, Grand Exhibition will be open to the general public and free of charge from10:00am to 7:00pm Monday through Sunday, and with special extended evening hours on Thursday,
July 20th from 10:00am to 9:00pm. Guided tours will be available on a daily basis. School tours and a
Family Day will be planned as part of the educational objective.
For further information and images please contact:
Jessica Kingsland, Public Relations Manager for Patek Philippe US
jkingsland@patekus.com
212-218-1272

Note to editors:
Film Theatre room
The Patek Philippe historical movie will be shown here
The Current Collection room
This gallery showcasing the current collection is designed to replicate the Patek Philippe Salon on theRue du Rhone in Geneva
The Napoleon room
Visitors will be transported to the magical Patek Philippe Salon on the Rue du Rhone, Geneva and will
be captivated by the incredible live view over Lake Geneva. The Napoleon Room will showcase limited
edition timepieces created specifically for the US market.
The Museum room
Very much like the Museum in Geneva, this room will be divided into two sections. In the first section
the Antique Collection (1600’s-1900’s) will present some of the greatest historical timepieces spanningthe last five centuries, including the earliest watches ever made. The second section will highlighthistorical Patek Philippe timepieces dating back our inception in 1839.
The US Historic room
A special room created for the US Grand Exhibition only to showcase significant timepieces from
historic US collectors.

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The Rare Handcrafts Gallery
Live Artisans will demonstrate the techniques used to decorate our enamel timepieces and dome
clocks while showcasing their skills. In this gallery, where rare handcrafted timepieces are exhibited,
we learn about the company’s commitment to rare handcrafts, past, present and future.
The Watchmaker’s room
In this room Patek Philippe master watchmakers will take you on an exploration of the inner workingsof mechanical timepieces.
The Grand Complication room
A rare glimpse at Patek Philippe’s most complicated and innovative timepieces all in one space at onetime. Our collection of Grand Complications showcases our technical prowess and innovation.
The Movement room
A room dedicated to many different types of Patek Philippe movements ranging from our more basic
Calibers to the Calibers created for some of the most complicated timepieces in the world
Interactive room and Manufacturing Film
An immersive experience bringing the viewer on a journey to the Patek Philippe Manufacture inGeneva
Please note that a dedicated email address will be forthcoming in February for general public inquiries.
About Henri Stern Watch Agency
The Henri Stern Watch Agency manages all of the business operations for Patek Philippe in the UnitedStates. Patek Philippe has had a long and significant history in the US, with Patek timepieces being soldin this market since the 1850’s. In 1935 Henri Stern solidified a presence in the US by leasing an officespace in Rockefeller Center, where the company remains. The Henri Stern Watch Agency was officiallyincorporated in 1946. HSWA currently has 57 employees which includes 20 watchmakers, and is thesole distributor and official service center for the United States. Patek Philippe timepieces are currently
offered at 96 authorized retail locations throughout the country. In October, 2015 the Patek PhilippeInstitute of New York was created to provide watchmaking training to selected students. At the end ofthe two-year program graduates will be able to successfully repair all level 2 Patek Philippe timepieces
and will have the potential to join the HSWA watchmaking workshop.