Company Focus

Shortening Product Development Time-Yu Ruen Specializes in Customized
Cold-forged Screws/Nuts
Started as a fastener trader and now focusing on customized
automotive & motorbike fasteners and special cold-forgedscrews & nuts, Yu Ruen Hardware is recognized by the global
industry as one of the leading manufacturers in terms of productquality. 99% on-time delivery and high production efficiency toflexibly meet customers' needs are the key factors that have helped
Yu Ruen continue to gain global recognition in the fastener fieldover the years. Although founded only 13 years ago, the teamhas accumulated solid technical experience step by step under
the goal of excellence and growth, hoping to provide the mostsatisfying cooperation experience to global customers with themost professional and mature service.

Contact: General Manager Mr. Shu-Ming Chang
Email: yu.ruen@msa.hinet.net

Sufficient Capacity to Meet All Size Requirements
With an average capacity of 300 tons per month, Yu Ruen's processing
capability is up to 34mm in outer diameter and 85mm in length, which can satisfy
most customers’ product specifications and can be customized according to thedifferences in demand. With quality control comparable to that of its U.S. and Europeancounterparts, it has accumulated a solid customer base in the U.S. and European markets.
Currently, as much as 90% of its export orders come from Europe and the U.S., demonstrating
the ability to penetrate into the mid-range and high-end application markets. The introductionof advanced forming machines in manufacturing is also a key reason for it to maintain a highyield and precision of finished products. "The tolerance of our products ranges from +/-0.1 to+/-0.2 depending on their size and degree of forming difficulty. We’ll evaluate the possibilityof continuously purchasing new forming machines based on order volume in response tochanges in customer requirements," said General Manager Mr. Shu-Ming Chang.

Self-designed Dies Accelerate Customers’ ProductDevelopment
Die design is the key to Yu Ruen's ability to stand out from its competitors. As long as theproduct meets the forming conditions, Yu Ruen can develop it according to the customer'sdrawing requirements. Since dies are developed in-house, development time canbe significantly shortened and, more importantly, leakage of customer's productdetails to the market can be avoided. It was also appointed as a supplier by a major
Scandinavian fastener trader because of its emphasis on protecting customers' interests, aswell as its strength in technical services. Recently, it has successfully utilized its development& production advantages to quickly test and deliver new products to an American customer
within 3 months. "In addition to fully mastering the timing of on-line production andcoordinating with machine tools and raw materials coming into the factory, we’ve alsoenhanced the efficiency of factory technicians in switching out products in order to meetcustomers’ required delivery dates," said General Manager Chang.

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Fastener World no.206/2024 惠達雜誌

Soliciting EV and CBAMdriven Orders
Yu Ruen, which has obtained theISO 9001 certification, not only receives
orders steadily in the fields of traditional
automotive, construction and equipment
nuts, but also actively develops customers
from the supply chain of electric vehicles(EV), and is in the process of producing
and delivering them. Yu Ruen will planwith experts to apply for the IATF 16949
certification in response to customers'
requests, and at the same time plan
relevant courses for CBAM issues, which
are increasingly emphasized by buyers
in Europe and the U.S., in the hope of
keeping up with the world's pace andcreating for itself more conditions andopportunities for cooperation.
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Article by Gang Hao Chang, Vice Editor-in-Chief