THEThe
TRANSFORMATIONTO
BUSINESSSTARTSTransformation
toDATA-DRIVEN
Data-Driven BusinessStartsHereHERE

CONFERENCE SPONSORSHIP PROSPECTUS
RENAISSANCEAUSTIN
HOTEL AUSTIN,
27 - MAY
1, 2014
Grand Hyatt• Washington,
DC TEXAS• MarchAPRIL
29 – April
2, 2015

GET
FACE-TO-FACE
GET
FACE-TO-FACE
WITH
QUALIFIEDBUYERSWITHQUALIFIEDBUYERS
tradeshow
hours•Dedicated
Dedicatedtradeshowhours

Exhibits opening reception with hosted bar
In Perspective Product Sessions•Cooperative
Exhibits opening
reception
Marketing• In Perspective Product Sessions
with hosted bar

the World’s
MeetMeetthe World’s
LargestLargestGroup ofandGroup
of BusinessBusinessand ITfor
IT Leaders
Looking
Leaders Looking
Data-Driven
Solutionsfor Data-Driven
Solutions• Cooperative Marketing

CONNECT
Connect
withwithoverover800
800
future customers
futurecustomers

Exhibit
EXHIBIT
at the world's mostat the world’s mostauthoritative data
authoritative
data
managment
conference
management conference

PRODUCED
Produced
by:BY:EDW2014.DATAVERSITY.NET
enterprisedataworld.com

What makes our attendees
YOUR most qualified customers?
We’re Specialists, Not Generalists

Attendee Groups = Buying Teams

We focus specifically on the enterprise data, big dataand information management (EIM) markets.

Over 40% of our attendees are part of a group of
two or more people from the same company. Why
would a company spend thousands or even tens of
thousands of dollars on registration fees and travel
expenses to send five or ten people to a conference?
Obviously, they have large projects underway. And
this is not a guess—these participants have told us
they attend specifically to compare vendors andlearn from peers who have already completed similar
projects.

Our Program: Substance Attracts QUALITY
We accept only one in five speaking proposals, so
our audience knows they’ll learn from the best
speakers at our event.

Substance Also Attracts QUANTITY
Because of our quality and value-intensive program,
this event has established itself as the world’s mostauthoritative data management conference. Morecustomers for us means more customers for you.

Our Audience Has Budget
Most attendees pay over $1,500 to be at the conference. They are not free walk-ins looking for a t-shirt
or “exhibition-only” types. They are serious buyers
whose organizations understand the importance ofspending money to make money.

Our Attendees Represent Big
Organizations
Large organizations have budgets to spend on new
initiatives and ongoing projects. Our audience comes
mostly from Fortune 1000 companies and large
government agencies—a large percentage comefrom industries that spend a lot on IT, includingbanking, insurance, energy, telecom, manufacturing,and pharma.

Our Conference Has a Practical Focus
Employers don’t spend money to send staff toconferences without a purpose: Our event is famous
for its real-world, practical focus, with dozens of casestudies and how-to sessions. Our audience iscomprised of practitioners who are doing things
right now, many with immediate product needs.

Our Attendees Are Not Only IT People;
They’re Business Managers
Each year the percentage of attendees from the“business side” increases and now exceeds 30%.
They join their colleagues from IT to collaborate
and learn more about how to provide data-centric
solutions to satisfy their business strategies.

This year’s Special Features + Hot Topics
include:• Data Governance• Master Data Management (MDM)• Data Integration• Cloud-based Data and Services• Information Quality• Big Data
• Data and Business Modeling• Metadata Management• Business Intelligence and Analytics• Semantics• Data Architectures and New Data Technologies• NoSQL Technologies• Unstructured Data

Contact Warwick Davies for more information at (781) 354-0119 or warwick@dataversity.net enterprisedataworld.com

Page | 1

Get Get
face-to-face
Qualified
Buyersface-to-face with
with Qualified
Buyers
Dedicated
Tradeshow
Hours
Dedicated
Tradeshow
Hours

In-Perspectives Product Sessions

No sessions or other distractions compete for yourNo sessions
or other
distractions
for yourcustomers’
customers’
attention
duringcompete
tradeshow
hours.
The
attention
duringtradeshow
hours.
Thefloor
ispackedwithfloor is packed with individuals looking for solutions.
individuals
lookingforsolutions.
The
schedule
also
leavesyour
The schedule also leaves your staff and employees
staff and employees free to attend sessions or network at thefree to attend sessions or network at the conference,
conference, or free to get other work done. It’s simple – whenor free to get other work done. It’s simple – when
you are in your booth, you are busy. And the rest of the time is
you are in your booth, you are busy. And the rest of
yours.
the time is yours.

Exhibits Opening Reception with Hosted Bar
Exhibits Opening Reception

The opening
Exhibits Bar
Reception is a can’t-miss event for every
with Hosted
attendee. We provide food and a hosted bar. Your customers
The opening Exhibits Reception is a can’t-miss event
come to the show floor, and they stay there for the entire
for every attendee. We provide food and a hosted
reception.
bar. Your customers come to the show floor, andthey stay there for the entire reception.

In-Perspectives Product Sessions

We offer sponsors the opportunity to place a half-hour productpresentation on the agenda. These sessions are attended by
the audience you most want to attract, individuals withrecommendation power who are interested in your product.

Attendance by
Job Title

Turnkey
Exhibits Make It Even Easier
We offer sponsors the opportunity to place a halfWe
knowthat someof our exhibitors
don’t havehour
product
presentationon the agenda.
Theselogisticalsupport,or arethey’resimply bytoothebusy
to worry you
about
set-up.
With
sessions
attendedaudience
most
want
the
Package,
we recommendation
handle the legworkpowerand ensure
toConvenience
attract, individuals
with
that
thearefollowingitemsinare
waiting
for you in your booth:whointerested
yourproduct.
• One draped table
Turnkey
Exhibits Make It Even Easier• know
Two thatchairsWe
some of our exhibitors don’t have•
Company
namelogistical support,
or signthey’re simply too busy to worry•Basicelectricalconnection
about set-up. With theConvenience Package, we• Leadhandlethe retrieval
legworkscannerand ensure that the following
items are waiting for you in your booth:• One draped table• Two chairs• Company name sign
• Basic electrical connection• Lead retrieval scannerTechnical Staff (Modeler,
Engineer, Programmer) 14%

VPs and above 11%
Directors, AVPs 11%

Data Analysts, Systems Analyst
Technical Analysts 9%

Data Architects,
Enterprise Data
Architects 26%

Managers, Supervisors,
Department Heads 18%

Consultants, Sr. Consultants
Technical Advisors 11%
Based on 2008 - 2012 Enterprise Data World Conferences

Contact Warwick Davies for more information at (781) 354-0119 or warwick@dataversity.net enterprisedataworld.com

Contact Warwick Davies for more information at (781) 354 - 0119 or warwick@dataversity.net.

edw2014.dataversity.net

Page | 2

Page | 2

Enterprise Data World is 800 Enterprise Information professionals representing thelargest organizations in the world, all looking for information management solutions
in one place, at one time. Here’s a sample of decision makers who attended in 2014:

TITLE

company

TITLE

company

TITLE

company

Data Development Lead
VP - Enterprise Data Architecture
Senior Technical Evangelist
Information Specialist
Information Architect
Sr. ArchitectEnterprise Information Architect
Data Architect
Information Analyst
Data Architect
Data Architect
Director - EIM
Data Management Analyst
Manager, Enterprise
Information
Business Intelligence Specialist
Chief Enterprise Architect
Division Chief, Applications &Mgr Application Development
Sr. Technical Architect
Data ArchitectEnterprise Data Architect
Information Architect
Manager
Senior Vice President
Sr. Business Support Analyst
Manager
Information Architect
CEO
Manager
Infrastructure Design & Integration
Data ArchitectEnterprise Data Architect
Information Architect
Analyst, Data and Risk Control
Lead Data Scientist
Bureau Data Architect
Data Warehouse Developer
System Analyst
Sr. Data Management Specialist
Senior IT Infrastructure Support
AnalystLead Data Architect
Lead Architect
Sr. Data Modeler
Senior Database Architect
Manager Info. Management
Master Data Manager
Enterprise ArchitectEnterprise Architect
Data Architect
Director, IT Governance

AAA Northern CA, NV, & UT
Ace Insurance GroupAdobe
Aera Energy LLC
Aetna
AFLAC
Aimia Canada
Allianz Life
Allstate Insurance
Ally Financial
AltriaAmerican Fidelity
American Water
Amway
Arion Bank
Arkansas Dept of Info Sys
Arlington County Govt

Program/Project Manager
Sr. Data Analyst
ITS Leader, Databases andMiddleware
Enterprise Data Architect
Sr. Manager, Enterprise Data
Enterprise MDM Strategist
Director, Data Management
Sr. Project Manager
Enterprise Data Mgmt, Manager
Data Architect
IT Specialist
Information Architecture MgrAssistant Vice President
Sr. Data ModelerEnterprise Database
Database Administrator
Group Head - Information
GovernanceDirector, Data Architecture
Data Architect
Cloud Security–Governance Lead
Information Architect
DBA
Chief Information Officer
Document Handling Specialist
Strategic Planning
Data Architect
Global Information Architect
VP of Big Data Products
Director, BI
Integration/Technical LeadETL Tech Lead

Dow AgroSciences
DST Systems

Director of Data Services
Director
Development Manager
System Analyst
Enterprise Information Architect
Director - Data Standardization
IT Business Analyst
Mgr, Corporate Data Stewardship
Director, Data Quality
Dir., Enterprise Data Mgmt
Exploration Systems Analyst
Petroleum Engineering Specialist
Manager, Data Services
Dir. of Product Development
Global Functions Data Architect
GM, Data Management
Business Analyst
Data Modeler
Leading Advisor IA
CFOEnterprise Data Governance Mgr
Data Architect
Data Architect
Metadata Program Manager
Principal Database Technology
Project Resource
Manager - MetadataGroup Vice President Analytics
Sr Data Analyst
Dir, Data Governance and Data
Quality
Program Manager
Chief XML Architect
Data Stewardship Manager
Lead Data Architect
Data Standards Program
Cartographer
IT Manager
IT Project Lead
Sr Information Analyst
Vice President
Director, Data GovernanceDirector - MDM
Senior Data Architect
Lead Data Architect
SVP
Senior Data Architect
Data Analyst
Principal Architect

Passport Health
PayNet, Inc.
PennMutual
Petrobras
PetSmart
Premier, Inc.
Principal Financial Grp
Research in Motion
Salesforce.com
Sallie Mae
Saudi Arabian Oil Co.
Saudi Aramco
Scripps Networks
Sears Holdings
Shell Energy
Sony Electronics
State Farm
State of WI, ETF
StatoilSteel Pier Capital
SunTrust
TD Bank
TDS Telecom
The Hartford
The MITRE Corp
Thrivent Financial
TIAA-CREF
TransUnion, LLC
TravelClick

Data Modeler
Sr. Data and Systems Analyst
Data Modeler
Sr. Manager, Customer Mgmt
Information Engineer
Information Architect
IT Specialist
Middleware Consultant
Enterprise Data Architect
Senior Associate
Chief Data Officer

Assurant
AT&T
ATPCO
Autotrader
Banco de Occidente
Banco Do Brasil
Bank of America
Barrick GoldBC Securities Commission
BCBSF
Black Watch Data
BNSF Railway
BoeingBooz Allen Hamilton
Bristol-Myers Squibb
British Airways
Brookfield Renewable
Bundle.com
Bureau of Land Mgmt
C.H. Robinson
Câmara Deputados
Canada Border Services
Canada Revenue Agency
Canadian Natural
Capital Group
CareSource
CDC – Zambia
Chesapeake Energy
CIBA Vision
CNO Financial
College Board
Columbia Sportswear
Commonwealth Officeof Technology
Constellation Energy
Copyright Clearance
Costco Wholesale
Cox Communications
CSX Technology
CUNA Mutual GroupDefense Information
Systems Agency
Dell
Delta Airlines
Discover Financial
DoD/OSD CIO

Data Architect
Chief Technology Officer
Data Quality Manager
Senior Information Architect
Data Manager
Information ArchitectEnterprise Data Architect
Program Manager
Sr. Data Architect
Data Quality Manager
Director, Content Architecture
Data Modeler
Lead Information Architect
Sr. Analyst Programmer
Manager Data Services
Sr. IT Project Manager
VP, MDM Operations
Customer Insight Lead for Latin
America
Director
Systems Architect
Dir., Enterprise Info ArchitectureEnterprise Mgr, Bus. Architecture
AVP, Enterprise Data Strategy
Senior Developer
Sr. BSA
Information Architect
Scientist (Computer)
Manager, Systems
Manager, Data Architecture
Director

DTE Energy
Duke Energy
eBay, Inc.
Eli Lilly & Co.
Estes Express Lines
Fannie Mae
Farmers Insurance
FCC
FDIC
Federal Home Loan Bank
Federal Reserve Bank NY
FedEx
FINCA International
FirstBankFirstRand Group
FiservFL Dept of HealthGeneral Dynamics
General Reinsurance
Georgia Dept of Labor
Greenleaf Trust
Hasler Neopost
Honda America Mfg.
HP
HSBC
IBM
Ingram Content
Intel Corp
InterContinental Hotels
Group
Iowa College Aid
IRS
Itaú Unibanco SA
JB Hunt Transport
JGC Corporation
Johnson & Johnson
Kaiser Permanente
Key Bank
Kohl'sLandsbankinn
LexisNexis
Lowes
MarriottMayo Clinic
McKesson Health
MD Anderson
MedAssets

TravelersTravelport
Treasury/FMS
Turner Broadcasting
US Air ForceUS EPAUS Geological Survey
USAA
USTRANSCOM
Verizon Wireless
VHA, Inc.
Walgreens
WalmartWalt Disney Parks
Wellington Mgmt Co.
Wells Fargo
WrightExpress
WY Dept of Education
Xerox

Merck & Co.
MetLife
Microsoft
MoneyGram Int'l
Munich Re
Navy Federal Credit Union
NBC Universal
Nike
NorthwesternMutual
NSWC Crane
OneAmerica
ONT. Teachers' Pension Plan
OracleContact Warwick Davies for more information at (781) 354-0119 or warwick@dataversity.net enterprisedataworld.com

Page | 32015 ENTERPRISE DATA WORLD CONFERENCE
Attendee Profile and Demographics
All data extracted from attendance at the 3 most recent Enterprise Data World (EDW) events (2012-2014).

Average Attendance: 757 people
Average fee per paid conference attendee: $1,483.00
Average Organization Revenue: 80% work for organizations with revenue greater than $500 million
Executives in Attendance:
11%
11%
18%
26%
11%
9%
15%

VP-level and above (VP, SVP, EVP, CTO, CIO, President)
Director-level (Director, AVP)Manager-level (Manager, Senior Manager, Project Manager)
Architects (Data Architect, Enterprise Architect, Information Architect, IT architect)
Advisory-level (Consultant, Sr. Consultant, Technical Advisor, Consulting Engineer)
Analyst-level (Data Analyst, Systems Analyst, Technical Analyst)
Technical Staff (Programmer, MTS, Modeler, DBA)

Organizational Size:
43%
29%
19%
9%

Over 25,000 people
5,000 to 25,000 people
1,000 to 5,000 people
Less than 1,000 people

Size of IT Budget:
36%
19%
15%
10%
20%

Over $100 million$10 million to $100 million$1 million to $10 million
Less than $1 million
Do not know / No answer

Geography:
The audience for EDW is international; however the conference attracts mostly a US audience with a slight regional
bias to the location of the event (which moves each year between east, mid-continent and west).
40%
Eastern US
30%
Mid-continental US
20%
Western US
5%Canada5%
Rest of the World

Attendees by Industry
EDW attendees represent a vast range of customer organizations and industry sectors.
12%
13%
12%
13%
8%
7%

Banking/FinanceInsurance
Government/Military
Manufacturing
Healthcare
Pharma/Life Sciences

5%
10%
8%
12%

RetailCommunications/Computing
Consulting/Services
Other

Contact Warwick Davies for more information at (781) 354-0119 or warwick@dataversity.net enterprisedataworld.com

Page | 4

Sponsorship Packages
PLATINUM
PACKAGEGOLD
PACKAGESILVER
PACKAGEBASIC
EXHIBITOR

Exhibit Space

10’ x 20’

10’x10’10’x10’10’x10’

1 “P” Level Item

1 “A” Level Item



1 “B” Level Item

45-minute Speaking Slot (Conference Session)

30-minute Speaking Slot (Product Presentation)



Private Reception Networking Opportunity*

Logo & Company Description Inside Program Guide appHyperlinked Logo on Conference Home Page

Hyperlinked Logo & Description on Sponsor Web Page



Literature Insert into Conference Attendee Bags



Literature Distribution Near Registration Area
Full Event Passes for your Staff / Customers
Discount Off Additional Registrations (may be used withearly-bird discounts; cannot be combined with otherdiscounts or coupons)
Complimentary Exhibit Passes for your Customers,
Prospects and Partners



















5

3

2

25%

15%

10%

Unlimited

Unlimited

Unlimited

Unlimited* Gold sponsors can use their 1 “A” level item for a 30-minute product presentation

ADDITIONAL SPONSORSHIP ITEMSP LEVELA LEVELB LEVEL(1 included with Platinum
package)(1 included with Platinum and1 included with Gold Packages)(1 included with Platinum,
1 included with Gold and 1
included with Silver Packages)• Attendee Bag• Upgrade from 10x20 to 20x20• Conference Track Sponsorship• Lunch Sponsorship• In-Perspective 30-minute
Presentation session• Badge-Holder Insert• Upgrade from 10x10 to 10x20• Literature Insert in
Attendee bags
• Badge-Holder Lanyards• Mobile App Sponsorship•W hite Paper on
DATAVERSITY• Hospitality Suite Promotion• T-Shirt distribution• Breakfast sponsorship• Coffee Break Sponsorship

ADDITIONALSPONSORSHIPS• Webcast• Literature Distribution near
Registration area
• Exhibitor Page Link
• User Group Meeting• Conference
Track Sponsorship• Analyst Briefing• Custom Packages and Items

Contact Warwick Davies for more information at (781) 354-0119 or warwick@dataversity.net enterprisedataworld.com

Page | 52015 Enterprise Data World ConferenceSponsorship Menu
PLATINUM OPTION “P” LEVEL - One included with Platinum Sponsorship Package
 P1
 P2
 P3

Attendee Bag: Your logo and conference logos imprinted in white. Cost of bags is included.
Conference t rack s ponsorship
Upgrade from 10x20 to 20x20 space“A” LEVEL – One included with Platinum and Gold Sponsorship Packages
Upgrade from 10x10 to 10x20 space
Luncheon: Prominent acknowledgement on signage. Your literature placed on every chair.
(Limited to one (1) sponsor per lunch. Total of three (3) lunches during conference.)
 A3 In-Perspective Presentation Session: A 30-minute presentation session detailing yourcompany’s products or any topic you choose. In-Perspective sessions are held during
exhibit hours (included with Platinum sponsorship) A4 Mobile app sponsorship
SOLD Badge-Holder insert: Exhibitor supplies a 4”x4” printed card inserted in 4”x3” badge-holders.

 A1
 A2

 A6
 A7

One inch headline appears above attendee name.
Literature inserted in attendee bags: Company information placed in all attendeebags at registration.
Badge-Holder Lanyards: Exhibitor supplied lanyards distributed to all attendees at registration.

“B” LEVEL – One included with Platinum, Gold and Silver Sponsorship Packages
 B1
 B2

 B3
SOLD
B5

White paper: Your White Paper posted on DATAVERSITY website for 3 months.
Hospitality Suite Promotion: We will distribute your invitations in the attendee bags and promote
the hospitality suite on the master agenda. Does not include food and beverage costs.
Does not include room cost.
T-s hirt Distribution: Always a great idea! Distributed to all attendees at time of onsite registration.
Exhibitor supplies the t-shirts or polo shirts.
Breakfast: Prominent signage on all food tables and 2 large easel signs.
Coffee Break: Prominent signage on all food tables and 2 large easel signs.

ADDITIONAL SPONSORSHIPS C1

Conference Track Sponsorship C2

Literature Distribution:near registration area
Exhibitor Page Link: Free to exhibitors who provide a reciprocal link, otherwise $500
WebinarUser Group Meeting: Consulting, Budgeting, Promotion, Registration, Meeting Planning,

 C3
 C4
 C5

Contact Warwick Davies for more information at (781) 354-0119 or warwick@dataversity.net enterprisedataworld.com

Page | 6

JOIN THESE PAST SPONSORS!
1010data
Expert System
3sage Consulting
Firstlogic
Ab Initio Software
Franz, Inc.
Adaptive
Global Address
Ataccama
Global IDs
ASG
Herzum Software
Axis Software Designs
HiT Software
Business Objects
IBM
CA ERwin
Identity Systems
Cambridge Semantics
InfoLibrarian Corp
CerebraInformatica
Certica Solutions
InfoZoom
ChoiceMaker Technologies Initiate Systems
Collibra
Innovative Systems Inc.
Compact Solutions
Intellidimension
Composite Software
KalidoCore Integration Partners Kforce Government
CoSORT/IRI
Solutions
COZYROC
Knightsbridge Solutions
Data Advantage Group
Liaison Technologies
DataAssist
LoqateData Management GroupMarkLogic
DataFlux
Masai Technologies
DataLever Corporation
Melissa Data
DataMentors
Meta Integration
DataMirror
Technology
DecisionPath Consulting
Metatomix
Denodo Technologies
Microsoft
E2E Technologies
Microstrategy
Embarcadero Technologies Modulant
EMC Corporation
Morgan Kaufman/Elsevier
Enterprise Analytics
Navigant Consulting
Enterprise Software
NEON Enterprise Software
Solutions
Netrics
EWSolutions
ObjectRiver

OracleOrchestra Networks
Perficient
Phasic Systems
Praeos Technologies
Pragmatic Solutions
Progress Software Corp.
QL2
Quest Software
Recommind
Revelytix
Sapiens Americas Corp
SchemaLogic
Satori Software
Silver Creek Systems
Silwood Technology Ltd
Siperian
Software AG
Spry
SybaseSyncsort
Sypherlink
Syspedia
Tableau Software
TalendTeragram Corporation
Top Quadrant
Treehouse Software
Trillium Software
TUSC
Unicorn Solutions
Uniserv
UtopiaVisual Numerics
ZoomixThere’s no reason to wait!
Call today to reserve yourspace.
With the greatest number of qualified
buyers at a single event, and a trackrecord of consistently superior results,
make the Enterprise Data World
Conference the one “must attend”
conference on your 2015 eventmarketing schedule.

Call us today to reserve your spaceand find out which high-profile
sponsorships are still available.
Warwick H. Davies,
Sponsorship Director
Phone: +1.781.354.0119
Email: warwick@dataversity.net

DATAVERSITY | 13020 Dickens Street
Studio City, CA 91604 USAenterprisedataworld.com