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Awards Entry

2014 Asia-pacific Conference
OMOIYARI Project In FUKUYAMAJCI JAPAN

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Page 1

Entry Information
Award Program:

2014 Asia-Pacific Conference

Category:

NOM Information
National Organization:

National President:

JCI JAPAN

Kazuya Suzuki
E-mail: japan@jci.cc

LOM Information
Local Organization:
President:

JCI Fukuyama
Yusuke Kitamura

President Email: yusuke@maruka-trans.co.jp

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14/05/02 21:31Page 2Basic Information
Duration : FROM FEBRUARY 2013 TILL NOVEMBER 2013Staff : 10MEMBERSponsors : EDUCATION BOARD OF FUKUYAMA CITYBudget : FORTY-THREE U.S. DOL
Profit / Loss : NONE
In which UN MDG bestfit (if apply): ?:Who is benefited ?: FUKUYAMA CITY POPULATION OF 470 THOUSAND
Objective : JCI FUKUYAMA TAKES INITIATIVE AND ACTS TO REALIZE WORLDPEACE BY CREATING COMMUNITY FILLED WITH OMOIYARI SPIRIT.
JCI FUKUYAMA TOOK ACTIVE INTEREST IN BELOW ACTIVITIES FOR
THIS PURPOSE.
1.TO PROVIDE OPPORTUNITY TO UNDERSTAND THE IMPORTANCEOF MUTUAL UNDERSTANDING FOR THE CHILDREN TO LEAD NEXTGENERATION.
2.TO INCREASE THE NUMBER OF ACTIVE CITIZENS WHOUNDERSTANDS THE IMPORTANCE OF MUTUAL UNDERSTANDING.
3.TO ENABLE ACTIVE CITIZENS TO CREATE COMMUNITY FILLEDWITH OMOIYARI SPIRIT.
Overview : JCI FUKUYAMA CONDUCTED CLASS LESSONS IN 9 LOCAL PRIMARYSCHOOLS BASED ON OMOIYARI MOVEMENT PROMOTED BY JCIJAPAN TO REALIZE THE COMMUNITY FILLED WITH OMOIYARISPIRIT.
CONTENT OF CLASS LESSONS ARE AS OF BLOW.
1.EVERYONE HAVE DIFFERENT IDEAS2.TO UNDERSTAND THE DIFFERENCE IS FIRST STEP FOR MUTUALUNDERSTANDING
3.IT IS IMPORTANT TO THINK FROM THE OTHER PERSON’SPERSPECTIVE
4.TO TREAT OTHERS WITH OMOIYARI SPIRIT IS THE FIRST STEPTOWARD WORLD PEACE
5.TO ACT WITH OMOIYARI SPIRIT BY PLACING YOURSELF INOTHER PERSON’S POSITION
6.TO CREATE COMMUNITY WITH OMIYARI SPIRIT BY STARTING THEMOVEMENT INVOLVING PEOPLE CLOSE TO YOU AND LEAD TO THE
WORLD PEACEResults : JCI FUKUYAMA PROVIDED CHILDREN TO LEAD NEXT GENERATIONTHE OPPORTUNITY TO UNDERSTAND THE IMPORTANCE OFMUTUAL UNDERSTANDING AND OMOIYARI SPIRIT BY CONDUCTINGCLASS LESSONS BASED ON OMOIYARI MOVEMENT1.799 STUDENTS OF PRIMARY SCHOOLS UNDERSTOOD THEIMPORTANCE OF MUTUAL UNDERSTANDING AND OMOIYARISPIRIT. ACCORDING TO THE RESULTS OF THE QUESTIONNAIRESURVEY, 99% OF THE STUDENTS ANSWERED THAT THEY WEREABLE TO UNDERSTAND WHAT THEY’VE LEARNT ABOUT MUTUALUNDERSTANDING AND OMOIYARI SPIRIT.
2.NUMBER OF STUDENTS WHO CAN ACT WITH OMOIYARI SPIRITHAS INCREASED.
A HEARING WAS CONDUCTED AT THOSE SCHOOLS AT A LATERDATE,REAL ACTION HAD BEEN OBSERVED. BELOW ARE THE RESULTS
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OF THE HEARING.
1)THAT STUDENTS ARE ACTING WITH OMOIYARI SPIRIT AS
STATED IN OMOIYARI DECLARATION.
2)THAT STUDENTS WERE ABLE TO ACT BY THINKING FROMOTHER PERSON’S PERSPECTIVE.
3)THAT STUDENTS ARE WILLING TO DO CHORES AT THEIRHOMES.
4)THAT STUDENTS OFFERED THEIR SEATS TO OTHERS IN TRAIN.
5)THAT STUDENTS WERE ABLE TO SAY THANK YOU WHENSOMEONE DID NICE THINGS TO THEM.
OMOIYARI DECLARATION IS A WRITING TO PROMISE TO ACT WITHOMOIYARI SPIRIT. EXAMPLE OF DECLARATION IS AS OF BELOW.
EX.)
I WILL OFFER SEATS TO ELDERLIES IN TRAIN.
I WILL TELL IMPORTANCE OF MUTUAL UNDERSTANDING TOOTHERS.
I WILL OFFER HELP TO SOMEONE NEAR ME.
I WILL SAY THANK YOU FOR COOKING FOR ME TO MY MUM
3.AS A RESULT OF STUDENTS ACTING WITH OMOIYARI SPIRIT,MOVEMENT HAS PERVADED ON MANY PEOPLE.
IT HAS BEEN CONFIRMED BY A HEARING THAT WAS CONDUCTEDAT A LATER DATE.
80% OF STUDENTS TALKED ABOUT WHAT THEY LEARNT TOTHEIR FAMILIES.
90% OF STUDENTS TALKED ABOUT THE IMPORTANCE OFOMOIYARI SPIRIT TO THEIR FRIENDS.
90% OF STUDENTS ACTUALLY ACT WITH OMOIYARI SPIRIT.
Actions Taken : YEAR2012
OCTOBERVISITED EDUCATION BOARD OF FUKUYAMA CITY AND STUDIEDSCHOOL SYLLABUSNOVEMBER
DISTRIBUTED ANNOUNCEMENT AT THE PRINCIPAL’S MEETING
OF LOCAL PRIMARY AND SECONDARY SCHOOLS (117 SCHOOLS)DECEMBER
REDISTRIBUTED ANNOUNCEMENT AT THE PRINCIPAL’S MEETINGOF LOCAL PRIMARY AND SECONDARY SCHOOLS (117 SCHOOLS)CONDUCTED PR BY MAKING PHONE CALLS AND VISITS TO
THOSE SCHOOLS ANNOUNCEMENTS HAS BEEN DISTRIBUTEDYEAR 2013JANUARYPREPARED FOR REGULAR MEETING AND CONDUCTED CAREFULREVIEW OF ACTIVITY CONTENT AMONG COMMITTEE MEMBERSFEBRUARYPREPARED FOR REGULAR MEETING AND CONDUCTED CAREFULREVIEW OF ACTIVITY CONTENT AMONG COMMITTEE MEMBERSMARCH 1STTOOK PART IN REGULAR MEETING TO INTRODUCE THE
IMPORTANCE OF OMOIYARI SPIRIT TO LOM MEMBERS WITH TITLEBEING

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4/14 ページJCI14/05/02 21:31‘LETS GROW SPIRIT OF OMOIYARI – OMOIYARI CAN CHANGEOUR FUTURE’MARCHCONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERSAPRIL
CONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERS
MAY
CONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERS
MAY 22ND
CONDUCTED CLASS LESSONS AT EKIYA PRIMARY SCHOOLGRADE 5.
MAY 22NDCONDUCTED CLASS LESSONS AT TOMO PRIMARY SCHOOLGRADE 5.
MAY 22ND
CONDUCTED CLASS LESSONS AT YUDA PRIMARY SCHOOLGRADE 5.
MAY 24THCONDUCTED CLASS LESSONS AT ONO PRIMARY SCHOOLGRADE 5.
MAY 28TH
CONDUCTED CLASS LESSONS AT FUKATSU PRIMARY SCHOOLGRADE 5.
JUNE
CONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERSJULYCONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERS
AUGUSTCONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERSSEPTEMBER
CONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERSSEPTEMBER 25TH
CONDUCTED CLASS LESSONS AT YUDA PRIMARY SCHOOLGRADE 4&6.
OCTOBERCONDUCTED CAREFUL REVIEW OF ACTIVITY AMONGCOMMITTEE MEMBERSOCTOBER 18TH
CONDUCTED CLASS LESSONS AT EKIYAHIGASHI PRIMARYSCHOOL GRADE 4.
OCTOBER 24TH
CONDUCTED CLASS LESSONS AT YAMATE PRIMARY SCHOOLGRADE 3.
NOVEMBER 15TH
CONDUCTED CLASS LESSONS AT FUJIE PRIMARY SCHOOLGRADE 6.
NOVEMBER 18TH
CONDUCTED CLASS LSSSONS AT YAMAMINAMI PRIMARY
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SCHOOL GRADE 3&4.
NOVEMBERCONDUCTED VERIFICATION OF THE PROJECT AND
QUESTIONNAIRE SURVEY AMONG COMMITTEE MEMBERSDECEMBERCONDUCTED VERIFICATION OF THE PROJECT ANDQUESTIONNAIRE SURVEY AMONG COMMITTEE MEMBERSRecommendations : JCI FUKUYAMA SUCCEEDED TO INCREASE THE NUMBER OFCHILDREN WHO IS ABLE TO UNDERSTAND THE SPIRIT OF MUTUALUNDERSTANDING AND OMOIYARI, AND THINK FROM OTHERPERSON’S POINT OF VIEW, AS WELL AS TAKE ACTUAL ACTION.
CHILDREN TO LEAD NEXT GENERATION WERE ABLE TOUNDERSTAND THAT EVERYONE HAVE DIFFERENT IDEAS AS THEIRPERSONALITY AND IT IS IMPORTANT TO HAVE THAT BYEXPERIENCING BELOW LESSONS.
1.CHILDREN WERE REQUESTED TO PICK ORIGAMI PAPER WITHTHE COLOR THAT BRING UP IMAGE OF WORLD PEACE. THEY ALSOMADE PRESENTATION TO EXPLAIN WHY THEY CHOSE THOSECOLORS.
2.CHILDREN WERE REQUESTED TO DISCUSS AND PICK ONCOLOR THAT REPRESENTS THE IMAGE OF WORLD COLOR.
3.CHILDREN TOOK CLASS LESSON TO LEARN THAT DIFFERENTRELIGIONS HAVE DIFFERENT IDEAS AND CULTURES SUCH ASFOOD AND CLOTHES THAT RELATES TO RELIGIONS.
FINALLY, CHILDREN WERE REQUESTED TO PUT INTO WRITING TOLIST UP WHAT THEY PLAN TO DO AS OMOIYARI MOVEMENT AS ITIS IMPORTANT THAT TAKING ACTUAL ACTION IS IMPORTANT.
BY HAVING LOCAL MEDIAS SUCH AS NEWSPAPERS ANDMAGAZINES TO PROVIDE OPPORTUNITY TO THE COMMUNITY TOADVOCATE ABOUT OMOIYARI MOVEMENT AND THE IMPORTANCEOF OMOIYARI SPIRIT.
CIRCULATION FIGURE OF LOCAL PAPER THAT COVERED THEPROJECT (630,000)
CIRCULATION FIGURE OF LOCAL MAGAZINE THAT COVERED THEPROJECT (120,000)
THIS WAS 3RD YEAR FOR OMOIYARI PROJECT TO BE CONDUCTEDAT PRIMARY SCHOOLS, AND CONTINUING THE PROJECT HELPEDUS TO BUILD RELATIONSHIP OF TRUST BETWEEN LOCALGOVERNMENT AND SCHOOL OFFICIALS. NUMBER OF PRIMARYSCHOOLS THAT ATTEND THIS PROJECT IS INCREASING YEARLY.
ACTIVE PARTICIPATION TO OMOIYARI PROJECT BY THE CHILDRENGAVE IMPRESSION TO SCHOOL OFFICIALS AND TEACHERS THATCHILDREN ARE ACTUALLY MAKING CHANGES WITH OMOIYAISPIRIT.
BASED ON THOSE ACCOMPLISHMENTS, JCI FUKUYAMA’SOMOIYARI PROJECT RECEIVES HIGH EVALUATION SO THATNUMBER OF PRIMARY SCHOOLS PARTICIPATE TO THIS PROJECTINCREASED UP TO 3 TIMES (25 SCHOOLS AS YEAR 2014)
COMPARED TO YEAR 2013.

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Page 31Award Category criteria

1.TO PROVIDE CHILDREN TO LEAD NEXT
GENERATION TO UNDERSTAND THE
IMPORTANCE OF MUTUAL UNDERSTANDING
AND TO POSITIVE CHANGE.
2.TO INCREASE THE NUMBER OF ACTIVE
CITIZEN WHO UNDERSTAND THE
IMPORTANCE OF MUTUAL UNDERSTANDING.
3.TO HAVE THOSE ACTIVE CITIZEN TOCREATE OUR COMMUNITY FILLED WITHOMOIYARI SPIRIT.
THOSE ARE OUR OBJECTIVES AS WECONDUCTED OMOIYARI PROJECT THATEDUCATE CHILDREN WHO LEAD NEXTGENERATION THAT ACT VOLUNTARILY ANDWITH LEADERSHIP.
THIS PROGRAM AIMS TO INCREASE THENUMBER OF ACTIE CITIZEN WHOUNDERSTAND THE IMPORTANCE OF MUTUALUNDERSTANDING.
AND THE OBJECTIVE TO HAVE THOSE ACTIVECITIZEN TO CREATE OUR COMMUNITYFILLED WITH OMOIYARI SPIRIT MATCHES JCIPLAN OF ACTION BELOW‘ THE 2013 JCI PLAN OF ACTION’ STATES THAT‘ JCI MEMBERS ARE TOOLS FOR EVERYYOUNG CITIZENS TO BECOME ACTIVECITIZEN TO PROVIDE CONCRETE RESULT ANDPROMOTE SOLUTIONS TO THE COMMUNITY’,AND THIS PROGRAM MEET THIS POLICY.
PROJECT WAS CONDUCTED AS PLANNEDBASED ON THE BUDGET PLAN, AND BUDGETWAS USED AS PLANNED AS WELL
BREAKDOWN OF THE BUDGET USD43 IS
STATIONARY FEE OF USD 43.
JCI FUKUYAMA AGGRESSIVELY REACHEDOUT TO THE MEDIA TO DO PR ON CLASSLESSONS BASED ON OMOIYARI MOVEMENT
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AND SUCCEEDED TO HAVE ARTICLESPUBLISHED FOR FREE ON LOCALNEWSPAPERS AND MAGAZINES.
OUR PROJECT WAS ABLE TO BE KNOWSWIDELY WITH ZERO PR FEES.
ADVANCE OF JCI MISSIONJCI FUKUYAMA PROVIDED OPPORTUNITY TOUNDERSTAND THE IMPORTANCE OF MUTUALUNDERSTANDING AND TO GROW THROUGHTHIS PROJECTTO THE CHILDREN WHO LEAD NEXT
GENERATION/ADVANCE OF JCI VISIONJCI FUKUYAMA ADVANCED JCI VISION AS OFBELOW.
1.JCI FUKUYAMA SUPPORTED TO INCREASETHE NUMBER OF ACTIVE CITIZEN WITHINOUR COMMUNITY THROUGH THIS PROJECT.
ALSO, WE SUCCEEDED TO EXPAND LOCALNETWORK THAT SERVES AS FOUNDATION OFGLOBAL NETWORK.
2.JCI FUKUYAMA SUCCEEDED TO HAVECHILDREN TO LEAD NEXT GENERATION TOUNDERSTAND THE IMPORTANCE OF MUTUAL
UNDERSTANDING.
ALSO, JCI FUKUYAMA TOOK LEADERSHIPFOR THE CHILDREN TO BE ABLE TO ACT ON
PERMANENT WORLD PEACE AGGRESSIVELY.

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JCI FUKUYAMA TOLD CHILDREN TO LEAD
NEXT GENERATION THAT IT IS IMPORTANTTO KNOW THAT EVERYONE IS DIFFERENT ASRECOGNIZING THE DIFFERENCE AND
UNDERSTANDING OTHERS CREATESOMOIYARI SPIRIT.
ALSO, JCI FUKUYAMA TOLD THAT IT IS
IMPORTANT TO ACTUALLY TAKE ACTIONSBASED ON THIS OMOIYARI SPIRIT AS THOSEACTIONS CONVEYS THE OMOIYARI SPIRIT TO
MANY PEOPLE, AND IT EXPANDS WITHIN THECOMMUNITY AND TO THE SOCIETY ANDEVENTUALLY TO THE WORLD SO THAT ITLEADS TO THE WORLD PEACE.
CHILDREN TO LEAD NEXT GENERATIONACTUALLY ACTED WITH OMOIYARI SPIRITAND CONVEYED THIS MOVEMENT TOEXPAND THE ACTIVITY TO LEAD TO WORLDPEACE.

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INTENDED COMMUNITY IMPACT WAS THATBY HAVING THOSE CHILDREN TO ACT WITHOMOIYARI SPIRIT, COMMUNITY FILLED WITHOMOIYARI SPIRIT TO BE CREATED.
CHILDREN’S ACTION WITH OMOIYARI SPIRITWILL BE CONVEYED TO PEOPLESURROUNDING THEM AND IT EXPANDSWITHIN THE COMMUNITY WAS THEINTENDED IMPACT OF THIS PROJECT.
99% OF STUDENTS WHO TOOK CLASSLESSONS UNDERSTOOD THE IMPORTANCE OFOMOIYARI SPIRIT,SO THAT IT IS EXPECTED THOSE CHILDRENTO ACT WITH THE OMOIYARI SPIRIT TOEVENTUALLY CREATE THE COMMUNITYFILLED WITH OMOIYARI SPIRITMAJORITY OF THE STUDENTS TALKED ABOUTTHE CLASS LESSONS TO THEIR FAMILYMEMBERS, AND TALKED ABOUTIMPORTANCE OF OMOIYARI SPIRIT TO THEIRFRIENDS,AND ACTUALLY TAKING ACTIONS WITHOMOIYSRI SPIRIT, SO THAT IT IS EXPECTEDTHOSE CHILDREN TO CONVEY THE SPIRIT OFOMOIYARI TO OTHER MEMBERS OF THE
COMMUNITY AS WELL.

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JCI FUKUYAMA SUCCEEDED TO INCREASETHE EXISTENCE VALUE WITHIN OURCOMMUNITY AND IT LEAD US TO ACQUIRENEW MEMBERS WHO UNDERSTAND OURPROJECT WHILE IT EVENTUALLY HELP US TOEXPAND OUR ACTIVITY AS A ORGANIZATION.
SPECIFICALLY AS OF BELOW.
1.LOM MEMBERS WERE ABLE TO REAFFIRM
THE IMPORTANCE OF MUTUALUNDERSTANDING BY ACTING AS LECTURES
OF CLASS LESSONS
2.JCI FUKUYAMA WAS HIGHLY REGARDEDBY SCHOOL OFFICIALS THROUGH THISPROJECT AND IT INCREASED THE TRUSTFROM LOCAL GOVERNMENT AND HELPED TOSTRENGTHEN COOPERATIVE RELATIONSHIP.
THIS RESULT WILL HELP JCI FUKUYAMA TOCONDUCT FUTURE PROJECTS WITHIN THECOMMUNITY.
3.VISIBILITY OF JCI FUKUYAMA IMPROVED
AS THIS PROJECT HAD BEEN COVERED BYLOCAL MEDIA.
JCI FUKUYAMA PROMOTED JCI MISSION
THROUGH BELOW ACTIVITIESJCI FUKUYAMA PROVIDED OPPORTUNITIESTO UNDERSTAND THE IMPORTANCE OFMUTUAL UNDERSTANDING AND TO GROW TOTHE CHILDREN THAT LEAD NEXTGENERATION.
THROUGH THIS ACTIVITY, JCI FUKUYAMASUCCEEDED TO INCREASE THE NUMBER OFACTIVE CITIZEN WHO ACT TOWARDREALIZATION OF WORLD PEACE BY HAVINGCHILDREN TO LEAD NEXT GENERATION TODO POSITIVE CHANGE.
ALSO, THOSE ACTIVE CITIZEN DISSEMINATE
MUTUAL UNDERSTANDING AND OMOIYARIMOVEMENT SO THAT MORE POPULATIONBECAME ACTIVE CITIZEN. THROUGH THISMOVEMENT, MANY POSITIVE CHANGE WERE
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GENERATED THAT WORKS TOWARD WORLDPEACE IN OUR COMMUNITY.

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TO PROVIDE POSITIVE CHANGE TO THE
CHILDREN TO LEAD NEXT GENERATION TOBE ENGAGED IN LOCAL COMMUNITYVOLUNTARY AND AGGRESSIVELY. THOSECHILDREN WHO MADE POSITIVE CHANGEWILL ACT AGGRESSIVELY TOWARDREALIZATION OF PERMANENT WORLD PEACE
THROUGH COMMUNITY DEVELOPMENT.
THOSE MOVEMENT WILL INVOLVE MOREPEOPLE AND INCREASE THE NUMBER OFACTIVE CITIZEN.
THOSE ACTIVE CITIZEN WILL PROVIDEPOSITIVE CHANGE TOWARD THEREALIZATION OF WORLD PEACE WITHIN OUR
COMMUNITY.
JCI FUKUYAMA PROVIDED THE OPPORTUNITYTO UNDERSTAND THE IMPORTANCE OFMUTUAL UNDERSTANDING AND OMOIYARISPIRIT TO THE CHILDREN TO LEAD NEXTGENERATION THROUGH CLASS LESSONSBASED ON OMOIYARI MOVEMENT.
IN ORDER TO FURTHER PUSH FORWARD THISMOVEMENT, IT IS NECESSARY TO HAVECYCLE THAT ACTIVE CITIZEN WHOUNDERSTAND THE IMPORTANCE OF MUTUAL
UNDERSTANDING GIVE CLASS LESSONS AND
INCREASE THE NUMBER OF ACTIVE CITIZENIN OUR COMMUNITY.

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