Coromoto Diaz

OVERVIEW

EXPERIENCE

416 676 6772
coromotod@gmail.com
coromotodiaz.com

316-150 Farnham Ave.
Toronto, Ontario
Canada M4V 1H5

Creative leader with 15+ years of experience in digital, environmental, and print design.

CLIENTS

Experienced in working closely with clients, and partnering with copywriters, illustrators,photographers, and developers/programmers.

AlterraCentreCourt
Daniels
BC Ferries
Goldcorp
Silver Wheaton
Kodak
FinningSpecial Olympics BC
Igloo Baby & Kids
Noisette Patisserie
Robo Edu
Alley Theatre
Alcuin College
Children of the StreetSociety
Zenterra

Senior Art Director, Montana Steele Marketing Toronto ON

2021-Present

Works across a broad range of disciplines, including web, brand, environmental, and print
design for real estate clients.
Helps creating experiences that transform brands and grow businesses by connecting with people,
translating their core purpose and offering into visual and verbal expressions.
Extensive experience in creating branding programs (logo, colour palette, and visual and written
language).
Senior Art Director, WIAN Branding Vancouver BC

2015-Present

Works across a broad range of disciplines, including web, brand, environmental, and print
design for corporate, retail and cultural clients like BC Ferries, Silver Wheaton, Goldcorp,
Special Olympics BC.
Helps clients tell their story by working with them to figure out who they are and what they do,translating their core purpose and offering into visual and verbal expressions.
Extensive experience in creating branding programs (logo, colour palette, and visual language);stationery application, and brand guidelines.
Art Director / Senior Designer, Porcaro Communications North Vancouver BC

2012-2015

Led the rebranding for Silver Wheaton, art directing photo shoots for both their Annual Report andAdvertising Campaign.
Lead designer for Kodak Commercial Print account; produced successful campaigns, tradeshow
material, direct mail, promotional pieces, posters, and emailers.
Art Director / Designer, Climax Magazine Caracas-Venezuela

2005-2011

Branded the pop culture and current affairs magazine. Helped coordinate the editorial plan and printingof the publication. Worked closely with editors, photographers, illustrators and writers to achieve acohesive yet distinctive look in every issue. The magazine was produced monthly.
Freelance Designer Caracas-Venezuela

2001-2005

Managed and designed a variety of projects including GP Magazine and La Cuisine International.
Designer, Science Museum of Caracas Caracas-Venezuela

1998-2000

Designed interactive displays for permanent and traveling exhibitions/shows. Deliverables included
environmental design, catalogues, posters, signage and other.

EDUCATION

British Columbia Institute of Technology Vancouver BCSenior Management Certificate, New Media and Web Development, 2011
ProDiseño, Escuela de Comunicación Visual y Diseño Caracas-Venezuela
Bachelor in Visual Communication and Design, 1997

References available upon request

TECHNICAL SKILLSArt Direction
Creative Direction
RECOGNITION

HOWSummit Awards
GD USA“Hablo y escribio
español, es
mi lengua materna”.
“I speak and write
spanish, it’s
my mother tongue”.