case study

CHILL BAR
PALM SPRINGS, CA

The Chill Bar main room is long and narrow with a low
ceiling and it needs a system like the XY Series that has theproper amount of throw and control to fill the space with apleasing, crisp but still powerful sound.

CHILL BAR
Pal m S pri ng s’ Hot Spo t Tur ns t o P io ne e r P r o A ud io a n dth e XY Seri es Lou ds pe ak e r s f o r a C o o l Ne w S o undK

nown for its raging parties, over-the-top themenights, drag shows, and A-List electronic music
performances, Chill Bar has become a PalmSprings party destination. With popular ‘80s and ‘90s
nights, to house music and hip-hop DJs, Chill Bar
has something for everyone. Driven with a focus ondelivering an excellent customer experience, Chill
Bar recently installed a new Pioneer Pro Audio soundreinforcement system to take their soundscape andbusiness to the next level.

Alex Montenegro | Owner/System Designer - Sonus Systems“We did a survey of the space and existing sound systemand quickly realized that it’s sonic coverage was full ofhot spots and dead spots, and that it had a harsh soundthat had to be turned up way too loud to compensate
for the bad coverage. Bad time alignment also added toa bad audience experience,” said Montenegro. “The Chill
Bar main room is long and narrow with a low ceiling andit needs a system like the XY Series that has the properamount of throw and control to fill the spa e with apleasing, crisp but still powerful sound.”A

fter Chill Bar Resident DJ and AV Production
Manager, Jim Gokey visited the iconic Abbey
Bar in West Hollywood, he was blown away with
how incredibly clear and crisp the sound system
was in the always-packed club. Knowing he needed
to make an upgrade to the Chill Bar system, Gokey
connected with the owner of the Abbey, and learned
that their secret to delivering superior sound is the XY
Series loudspeaker system from Pioneer Pro Audio.

THE SOLUTION

A
T

fter consulting with Sonus Systems and hearing
Pioneer Pro Audio at the Abbey in Hollywood, theChill Bar team decided on the perfect solution.

THE CHALLENGEC

he XY Series is a versatile family of high-performance
PA and monitor speakers that are compact andperfect for near-field monitoring — yet delivesmooth, accurate, high-quality sound across the entirespace. Pioneer Pro Audio systems are renowned fortheir ability to deliver a high SPL and punch, but witha smooth sound that perfectly fits the fidelity adynamics of electronic dance music.

hill Bar was previously outfitted with a sound systethat was too large and dominated the space, making
the sound harsh, unintelligible, and overwhelming for
guests. The team had been discussing a sound system
upgrade for some time, but hadn’t yet determined theright solution.

“Pioneer Pro Audio is an ideal solution for a space likethis,” explained Montenegro. “We mounted four XY-3Benclosures to compensate for the low ceiling, and also
worked in subs and performer monitors. Together witha set of appropriate Powersoft amplifiers, we c eated asystem perfectly scaled for the needs of the space.”CThill Bar brought in Alex Montenegro, Owner andSystem Designer, for Sonus Systems of Granada Hills,
California — a Pioneer Pro Audio reseller and installer— specifically to specify an XY Series system. Sonus
Systems has been designing and installing home theaters,
background music, AV networks and performance
reinforcement systems for over 20 years.

he XY Series’ unique high and mid-range blended
design produces a tightly controlled sound dispersion
for an extraordinarily natural sound. This powerful
wave can be thrown a great distance, filling all ornersof a room with bass, punch, and clarity that is powerfully
comfortable for the audience. Because of the cabinets’
unique design, a reduced number of boxes are needed ascompared to other systems, making the XY Series easy totransport, set-up, and install.

By completely revamping oursound we’re now attractingbigger-name performers,
larger crowds and more
T H E R E S U LT SI

Installing the Pioneer Pro Audio system transformed
Chill Bar for the better. The quality and clarity of thesystem has created an entirely improved experiencefor guests and performers alike – with the owners
noting a significant inc ease in revenue since the install.

“When we powered up the system for the first time,the improvement was immediately apparent. We got
great output and natural-sounding clarity from the XY
system — even at SPL levels that the room had neverheard before,” said Montenegro. “We came in for a few
weekends at peak performance times to finish tuning
the system and all the regular customers were talking
about how great the system sounded and what a goodtime they were having.”

M

Many DJs and patrons commented on theimprovements to the sound system and resulting
atmosphere of the club. Bigger isn’t always
better. After Sonus Systems removed the overbearing,
unpolished sound system in favor of Pioneer Pro Audio,
it proved to be just what Chill Bar needed.

“By completely revamping our sound we’re now
attracting bigger-name performers, larger crowds andmore business,” said Gokey. “After experiencing the XY
Series at Abbey Bar, we expected big improvement, but
this has really taken us to the next level. It was a perfect
move for us.”business. After experiencing
the XY Series at Abbey Bar, weexpected big improvement,
but this has really taken us tothe next level. It was a perfect
move for us.
Jim Gokey | Resident DJ and AV Production Manager

For more information about Pioneer Pro Audio, please contact:
David Sullivan - Pro Audio Sales Manager
AlphaTheta Music, Inc. 2050 W. 190th St, Suite 109, Torrance, CA 90504
david.sullivan@pioneerproaudio.com

About AlphaTheta Corporation (former company name: Pioneer DJ Corporation)
AlphaTheta EMEA Limited is the subsidiary of AlphaTheta Corporation responsible for sales and marketing in EMEA. For more than 20 years, the Pioneer DJ
brand has been a market leader in the design and production of innovative DJ equipment and software. The company works closely with DJs and clubs todeliver next generation products that inspire and shape the global dance music community and has recently launched a new range of musical instrumentsfor production and live performances. Its portfolio includes brands such as TORAIZ, Pioneer Pro Audio and Pioneer DJ Radio as well as social platforms KUVO
and DJsounds. AlphaTheta Corporation is a privately held company headquartered in Yokohama, Japan, and is led by President and CEO Yoshinori Kataoka.

WWW.PIONEERDJ.COM

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