Unleash data,
ignite change:Your guide to empowering
Sustainability Transformation(SX) with Digital Shifts

Authored by:

Koen Vingerhoets
Diogo Santos

Contents• Adapting to an era of change

3• The issue of compliance

7• The role of data and innovation

10• Collaborating for success16• Putting Sustainability Transformation into practice18• How the right partner can help

21

• Achieving real change

25

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts

Adapting to an era of change
Digital transformation has driven seismic change for enterprises. Against the
backdrop of an ever-changing landscape, leaders have relied on insights fromreal-time data to develop organizations that are both agile and resilient. To date,
the priorities have always been to improve financial and operational
performance, by making the right decisions at the right time.
But now, as the world faces an unprecedented combination of challenges– from climate change and war to economic fragility and social issues, a different
approach is now required. And this means leveraging digital solutions toencourage a new era of Sustainability Transformation (SX).
“Sustainability Transformation is a mindset. It’s a strategic vision to strive to findthe business value in sustainability and not see it as an obligation. Our entire
economy is built on ideas around beat your competitors and you will win”.
Koen Vingerhoets, Blockchain Evangelist at The Fujitsu Enterprise Blockchain
Track and Trust Solution Center, says. “But that’s no longer a viable concept
today. Building on the previous focus of financial and operational performance,
it’s time to add a third dimension to the equation – sustainability. Moving
forward, the next era is poised to revolve around sustainability, and thecompanies who lead with this mentality will be the ones that see both improved
operational efficiency and financial performance too.”

Sustainability
Transformation

DigitalTransformation

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts

There has never been a better time to rethink our collective approach.
Sustainability is already remaking entire industries and creating new wavesof growth. For instance, in:Technology / IT

FinanceOrganizations are increasingly
prioritizing energy efficiency
and responsible sourcing

Investors are increasingly
considering Environmental,
Social, and Governance (ESG) criteria

Retail andconsumer goods
Businesses are responding to thedemand for eco-friendly products

Automotive
Manufacturers are activelytransitioning to electric vehicles

Agriculture
Sustainable practices
and ethical considerations
are gaining traction

Renewable energy
Providers are working to
revolutionize the energy landscape

In partnership with FT Longitude, a Financial Times Company1, we
conducted our own research survey of 600 C-suite executives across
15 countries in November and December 2023. Our research aimed
to capture the latest attitudes toward sustainability management.
While consumers, employees, investors,
and suppliers are all calling for businesses
to operate in a more socially minded way,C-suite leaders are starting to get on
board too. Our survey concludes thattoday’s organizations are more awareof the importance of Sustainability
Transformation than ever before.

70%of executives surveyed saythat sustainability is their
number one priority inthe next five years.

1 Fujitsu conducted a survey of 600 C-suite executives in 15 countries on their attitudes toward sustainability management. The fullreport was published in April 2024.
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Introducing the Change Makers
One group of respondents stood out. Those whom we identified as ‘Change
Makers’ (the 11% that achieve sustainability goals and deliver significant results
through innovative technology) are more likely to be focused on creating newvalue through their SX efforts across three pillars:• Planet: Climate change, biodiversity, recycling, etc.
• People: Consumer & employee experience, health & wellbeing, human rights, etc.
• Prosperity: Data security, responsible supply chains, IT/AI ethics, etc.
Crucially – these Change Makers aren’t
just focused on delivering financial
growth. They’re transforming theirbusiness by developing products andservices that create long-term value
across the three pillars. And they’redriving data collaboration and utilization
between companies across their own
supply chain and beyond, focusing lesson competition and more on working
together to create a sustainable future.

60%of Change Makers said
they felt confident that SX
initiatives have helped todrive business growth.

The result? These individuals weremore likely to report an increase inorganizational revenue.

Despite these aspirational findings, 45% of executives say their organization’s
performance is behind expectations against external sustainability targets,and understandably so.
While a growing population of environmentally conscious consumers are
influencing the narrative, their critical mass is yet to compel rapid corporatetransformation. Perhaps more effective catalysts for change lie in increasing
regulatory pressure and heightened expectations from investors. The shift
towards a more sustainable business future, therefore, is driven by a complex
interplay of consumer awareness, regulatory forces, and financial imperatives.

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts

Fujitsu Uvance Digital Shifts
We believe that every individual and organization is capable of and morally
obligated to actively drive positive change. For those that take advantageof this opportunity, the value and benefits for the planet, people, and prosperity
will be limitless.
Fujitsu is bringing the power of digital to business in a way which positively impacts
society. Together with our customers, we are focusing on ESG opportunities, someof which include water scarcity, climate change, energy and food waste, global
supply chains, health and wellbeing of employees, and risk and fraud.
We call this Digital Shifts. Our vision is a world where every individual, organization,and industry can actively participate in driving positive change and embracing
sustainable behaviors. By leveraging the power of data and digital innovation,
we help people make informed decisions based on immutable evidence. And, byfostering true, big-picture collaboration, we empower organizations to tackle thecomplex challenges of our time.

Fujitsu will help yourorganization make Digital Shifts.
Read on to discover practical
recommendations that will help guide
your own Sustainability Transformation.

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The issue of compliance
Compliance is a key driver of market disruption. It can completely shift market
position from that of a leader to a follower in an instant. However, for those who
embrace compliance, the pathway to sustainable growth awaits. And compliancehas never been as important as it is today.
When the European Commission President, Ursula von der Leyen, first revealed thedetails behind the long-anticipated European Green Deal in 2019, she described it
as “Europe’s man on the moon moment”.2 It presented the Commission’s vision fora climate-neutral continent by 2050, accompanied by a roadmap that would cut
emissions while creating jobs and boosting innovation. “Our goal is to reconcile theeconomy with our planet, to reconcile the way we produce, the way we consume,with our planet and to make it work for our people,” she added.

Organizations across every sector are expected to play their part too. In October
2022, the EU adopted the Corporate Sustainability Reporting Directive (CSRD),
which requires companies to start reporting on ESG measures from 2024.
That will include disclosure about their business models, strategy, supply chains,and more – and it’s just one example of how the industry is changing to tackle
our shared sustainability responsibilities.
On the next page we provide a snapshot of the upcoming directives andregulations which are motivating organizations the world over to act.

2 https://www.theparliamentmagazine.eu/news/article/europes-man-on-the-moon-moment-von-der-leyen-unveils-eu-green-deal

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Science Based Target Initiative (SBTi)
Task Force on Climate-related
Financial Disclosure (TCFD)

Not compulsory, however manyorganizations are signatories – and areunder increasing pressure to have SBTi
commitments to win contracts acrossthe public and private sectors.

In 2015, the TCFD establishedrecommendations for more
effective climate-related
disclosures to promote more
informed decisions regarding
the concentrations ofcarbon-related assets
and exposures toclimate-related risks.

The eco-design for Sustainable
Products Regulation (ESPR)The ESPR, published on 30 March 2022,
is geared towards introducing moreenvironmentally sustainable and circular
products. The rules proposed under
ESPR will apply to all products placed on
the EU market, whether produced
inside or outside the EU.

The United Nations’ Sustainable
Development Goals (SDGs)

Digital Product Passport (DPP)
Proposed by the European Commission,
the DPP is a tool to provide information
about product environmental sustainability.
This information will be easily accessibleby scanning a data carrier and it will include
attributes such as the durability andreparability, the recycled content or theavailability of spare parts of a product.
The EU Corporate Sustainability
Reporting Directive (CSRD)
Significantly increases the ESG reporting
requirements in EU member states. Member
states have until July 2024 to incorporate
CSRD into national law. More information
is expected in July 2024.
Taskforce on Nature-related
Financial Disclosures (TNFD)The TNFD has developed a set of disclosure
recommendations and guidance to encouragebusinesses to assess, report and act on theirnature-related dependencies, impacts, risks
and opportunities.
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The 2030 Agenda for
Sustainable Development,
adopted by all United Nations
Member States in 2015, provides
a shared blueprint for peace andprosperity for people and theplanet, now and into the future.
At its heart are the 17
Sustainable Development Goals(SDGs), which are an urgent callfor action by all countries
across the globe.
The European Sustainability
Reporting Standards (ESRS)The CSRD is the legislation that
requires companies to report.
The ESRS describes theinformation that those reports
need to contain. The UK will
update its current disclosures
by July 2024. The UK standard
is expected to be based on theInternational Financial
Reporting Standards (IFRS).

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts

First and foremost, it should act as a marker of your business’s commitment
to changing the way it operates. But compliance is also a tool to focus businessactivity and unlock future opportunities for lasting growth. Organizations thatare committed to Sustainability Transformation can take advantage of extensive
business benefits, such as:• Cost and waste reduction• Increased consumer demand for eco-friendly products• Enhanced risk management considerations• Increased resilience• Improved well-being

Interested in learning more about
how ESG and sustainability havebecome critical drivers of success?
Access our blog by our Thought
Leader Frederik De Breuck.

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The role of data and innovation
Our Change Makers know that
digital technology can serve asa foundation for achieving
sustainable value, and that data
should be viewed as a strategic
asset which can guidedecision-making and help
businesses navigate the futurewith confidence.

5%

average growthin organizational
revenue over the past 12 months
was experienced by Change
Makers who typically useinterconnected data to inform
decisions*, in comparison to the 1%
average revenue growth reportedby the other executives surveyed.

This section dives into someof the opportunities, challenges,
and nuances of harnessing dataand innovation.

A converged approach
Rather than isolating specific digital technologies, we believe it’s better to thinkof them as parts of an interconnected whole. By converging new technologies
such as AI, machine learning, and blockchain, organizations can take theirtransformation to the next level.
“Converging technologies are all amazing on their own, but together this solution
becomes something much bigger than each of them can achieve separately,”
Koen Vingerhoets explains.
These new technologies – including the Metaverse and Quantum Computing- can push the limit of what’s possible to encourage more sustainable, creative
operations that are rooted in connected data. Put simply, it's all about synergy.
For instance, consider the potent combination of IoT and digital twins technology.
IoT can deliver real-time data, and digital twins can utilize this data to generate
in-depth insights, allowing you to analyze and optimize performance. In play at
the same time, blockchain technology can provide a robust, secure,and transparent foundation to ensure data integrity every step of the way.

Big data, big decisions
Organizations continue to face challenges when it comes to maintaining data
across multiple, siloed legacy systems. There could be issues with access andconsiderations about safeguarding under the General Data Protection Regulation(GDPR). Then there’s the need to apply the right intelligence to glean insights.

* 44% of Change Makers are already making significant progress in using interconnected data, by using advanced technology. A further 30%
use a variety of connected data to visualize and utilize this data to make decisions which improve efficiency. Based on a Fujitsu survey of 600
C-suite executives in 15 countries on their attitudes toward sustainability management.
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Consider the journey of an appliance company operating in the consumer goods
and retail sector.
Traditionally, the journey of a product from design to consumer involved making
decisions predominantly centered on cost, competition, and consumer
preferences. Supply chain partners were primarily chosen based on value formoney. However, in today's landscape, this appliance company must now comply
with existing regulations while integrating sustainability into the decision-making
processes.
This involves re-evaluating choices in the selection of partners, consideringfactors such as the environmental impact of raw materials, production, anddistribution. Questions about contamination, recyclability, and the carbon
footprint associated with material extraction, manufacture, and logistics now playa central role, especially when it comes to Scope 3 emissions – those theorganization is responsible for across the wider value chain.
So, you can see how important the right data for decision-making has become.
And how crucial it is to collect and share this data as a system if you want toachieve more sustainable outcomes.
You need more data – from competitors, from the industry, from partners andsuppliers, etc. – to figure out what you can achieve as one company, and what
your larger ecosystem can do to contribute to the fight against climate change.
It’s a battle that will be fought with data.

The big questions for the appliance company– for any company – are:
Can our existing systems handle not just theusual data, but all the data from our entire
network? And, if so, what increased value
can we expect to see?
There will be questions to ask about
opportunities for access, balanced against
the need for security and responsibilities
under the GDPR. Who needs an overview
of the data to inform higher-level strategy?
How can this be democratized (in a safe way)
to drive innovation?

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Artificial Intelligence (AI)Handling big data is where AI becomes indispensable. When strategicallyconverged with other digital technologies, it can enhance – and democratize decision-making capabilities while fostering innovation. Ultimately, contributing
to a transformative and more sustainable ecosystem.
AI is now ushering in the era of Sustainability Transformation. By leveragedata and AI, efficiency and operational challenges can be solved with asustainability-focused mindset. This approach promotes overall agility andadaptability as when automating analysis and insights, patterns can quickly
be deciphered from within a vast amount of data.
This benefits employees greatly. Individuals within an organization can actively– and proactively - participate in driving positive change that encourages
sustainable behaviors and fosters an inclusive decision-making process.
With AI sifting through big data, workers are left free for higher-level, morestrategy-focused activities that provide greater value to a company.

Reducing wastage and efficientmanagement of resources is an
integral part of SX.
Learn more about how AI
can elevate demand
forecasting in our article:
Predicting the future:
how AI is taking demand
forecasting to thenext level.

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Blockchain“Before adding new technologies to the mix of a sustainable transformation
strategy, organizations must take stock of the topics they’ll need to manage
and report on,” Koen Vingerhoets says. “There may be the need to add newtechnologies, such as blockchain, to verify evidence and provide assurance
to stakeholders, without access to the sensitive data itself”.
“It’s not just any data that has to be shared or used to build decisions upon,”he adds. “It has to be trusted data. Trusted data is traceable, immutable,
and auditable. The decisions a company has made are underpinned by data
insights that can be retrieved through blockchain technology. In this way,necessary provenance.”

As he explains: “Some of the key challenges here surround auditing decisions
and trusting the data. Fujitsu’s approach is to keep data at the edge within eachcompany of a value chain or ecosystem. The reports being issued – the link
between the report data and the evidence data – that’s the part we put on
blockchain. It’s a chain of custody of trusted data.”

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Digital twins
Digital twins are another type of technology that can contribute towards
your Sustainability Transformation.
In a wider sense, digital twins enable businesses to test scenarios before investingin new products or services, or before moving into new markets. When appliedwith sustainability in mind, this technology can allow you to simulate operationalor business changes and measure their impact. In essence, it makes it possible
to predict all kinds of outcomes and better inform decision-making.

In 2023, for instance, Fujitsu launched a digital twin trial for a shared mobility
company based in the UK3. This trial aimed to test in advance the effectsof people switching from cars to e-scooters, and how that would impact
local CO2 emissions.
Then there’s Fujitsu partnership with Hexagon4, which uses digital twin
technology to support disaster mitigation and traffic safety, with the aimof making urban areas more sustainable and livable.

3
4

Fujitsu launches ‘digital twin’ trial on Isle of Wight for e-scooter sharing service
Fujitsu and Hexagon digital twin tech aids predictive disaster and traffic safety management

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Evolving technology, evolving culture
A final note. Too often, talk of transformation revolves around technology andtools, rather than the impact it will have on the people using them. However,there is a great deal of cultural change required with any technology project.
Business leaders need to incorporate technology carefully and explain thebenefits to staff, while ensuring they have the right skills to make the most of thehigher-level insights that will be generated.
Questions you must ask yourself are: How can we bring people along on ourjourney? How can we support our employees while they embrace new ways of
doing business? How can we make sure adoption isn’t an afterthought?

Fujitsu can help you implement digital solutions in a human-centric way, so that
employees understand how big changes will contribute to their work and how
they add value as a person. For us, it’s all about giving employees the right dataand insights at their fingertips to be more productive, more creative, and todeliver better customer experiences. Plus, empowering people to work from
wherever they want without it impacting the quality of their work, their sense ofinclusiveness, or their ability to work together.

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Collaborating for success
It is our firm belief that success in SX means collaborating – sharing datawith supply chain partners and working within and across industries to develop
solutions that protect our planet’s future.
This will be a fundamental shift for
many enterprises, because it will
require a move from anorganization-centric data approachto an ecosystem-sharing dataapproach. In other words, businesses
must start harnessing the wealth ofdata available from each and every
interaction within their ecosystem.

Sustainability Transformation
requires a united front.
It is only possible if there’s
a collective effort acrossorganizations’ ecosystems

This will allow them to effectively manage the entire data lifecycle and turn raw
data into actionable insights – so, they can make Financial, Operational, andSustainable (FOS) decisions while ensuring trust, transparency, and auditability.
It's only by leaning into a network of partners that share data and expertise thatorganizations will be able to accelerate their own sustainability journey.

Back to our Change Makers
Our Change Makers have it right. As a common characteristic, we found that thissubset of executives tends to focus on promoting data collaboration andutilization between companies. 49% believe their organization is “already making
significant progress in using interconnected data with advanced technology”.
Use of data for sustainability efforts within or across industries
We are already making significant progress in using interconnected
data, by using advanced technology. We predict and simulate futurescenarios, advancing our decision-making process.

23%
30%
30%

We use a variety of connected data and visualize and utilize this data to
make decisions that improve efficiency, productivity and otherbusiness value at a basic level.

31%

We take a coordinated approach to using data in our sustainability
efforts. We have connected data from multiple sources, but it is not
being visualised and utilised as useful information.
We have started collecting data on some sustainability efforts, but
most of the data is not coordinated and remains in silos.
We do not have a coordinated approach to collecting and managing
data regarding sustainability initiatives, or the data itself does not exist.

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49%

11%
6%
3%
3%

13%
Rest of sample

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Bringing the ecosystem vision to life
Koen Vingerhoets explains: “Ecosystem thinking is really important – the idea ofcollaborating, sharing data, and jointly realizing that Sustainability Transformation
works as a whole, not just within one independent business. Blockchain is helpful
as it allows you to share data without giving up ownership of the data, showing
data exists without disclosing the data itself.
To make ecosystems possible – and successful – you need to improve the way
data is collected, structured, and analyzed. Businesses can no longer rely upon
processes, spreadsheets, and informal disclosure to provide the necessary dataneeded to facilitate change.
However, there must be the ability to enable a democratization of decision
making across your entire organization. In an ideal world, access to relevant
data will allow all members of the wider business – beyond just the leaders –to drive innovation”.

Here, you must position dataas the driving force behindmanagement decisions.
This will enable C-suite leaders to:• Make more informed choices• Stay on top of fast-moving
circumstances• Build resilience• Spot opportunities for innovation• Keep sustainability front of mind

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Putting Sustainability Transformation into practice
Knowing that you need to change is one thing. But as Koen Vingerhoets says:“There’s a big challenge with knowing where and what to improve. You need toknow which parts of your business you’re going to tackle first.”
And, as the saying goes, Rome wasn’t built in a day, but it did burn down
in one night. So, here’s a short, practical guide on how you can begin putting
Sustainability Transformation into practice – one step at a time.

Define sustainability goals
and create a clear roadmap
Leadershipcommitment

Start small andscope down
Collect relevant
dataContinually
improve andscale
Leveragetechnology

Implement sustainable
practices
Assess yourcurrent state

Monitorprogress

Communicate
success

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Leadership commitment
First and foremost, you need to obtain commitment from senior leadership toprioritize sustainability. In any business, it’s the leaders who must set the tone for asustainable culture, while committing to allocating resources for transformation
efforts. Without C-suite involvement, any transformation initiatives will fall flat.

Define sustainability goals and create a clear roadmap
Next, clearly outline what sustainability could mean for your organization – acrosscarbon emissions, minimizing waste, improving energy efficiency, supporting social
causes, and more. Once you’ve considered everything, create a roadmap ofpriorities, aligned with the priorities of your industry and customers. For instance,
logistics companies will be facing higher pressure to reduce CO2 emissions, while
manufacturing organizations should focus their efforts on the circular economy
and reducing waste.

Start small and scope down
Each action you take in your Sustainability Transformation journey will have an
impact, no matter how small it may seem. Our advice? Take the time to reduce
expectations and scope, because you don't want to end up in large, expensive,
complex initiatives without giving yourself the chance to experiment as you go.
Starting small will make things simpler, give you control and focus without
wasting resources, and help you learn from challenges as they appear.

Collect relevant data

To make progress on sustainability,businesses need to understand theircurrent position and be able tomeasure their progress once they
implement new measures. So, once
you’ve reduced the scope, the next
step is selecting what’s needed,
including which data is relevant toachieve your sustainability target.
You’ll have to analyze different data
sources, and ensure this data is
accurate, reliable, and traceable.

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Implement sustainable
practices

Leveragetechnology

Based on your goals and current state
assessment, implement practices
that will help you achieve yourspecific aims. This could include
changing to a provider with anelectric fleet of vehicles, switching toa factory with renewable energy
sources or better recycling programs,
or changing supply chain practices.

It goes without saying, but now’s
the time to harness technology toautomate and streamline yoursustainability efforts. This could
involve optimizing your energy
consumption, using blockchain to
make your supply chain moretransparent, or using data
analytics to track and measureongoing progress.

Monitorprogress
Assess yourcurrent state

Regularly monitor and measure yourprogress towards your sustainability
goals. Use the data you've collected
to identify areas where you're making
progress and areas where more work
is needed.

Conduct a thorough assessmentof your operations and practices
to identify all the areas where you
could make improvements. You’ll
want to start by understanding
areas such as your carbon
footprint, waste generation, andenergy usage.

Communicate
success
Remember to share yoursustainability successes with yourstakeholders. This includes
employees, customers, investors,
and the wider community. Not only
will this boost your organization's
reputation, but it will also encourageothers to take similar actions.
Continually improveand scaleSustainability is a journey, not adestination. Continually reassessyour goals, practices, and progress,
and adjust as needed. Once you’ve
gained the experience, capabilities,
and confidence, you’ll be able tosuccessfully scale to other areas ofyour business.

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How the right partner can help
Committing to a new era of Sustainability Transformation will raise a lot ofquestions and require changes across people, processes, workflows, andtechnology. But it’s not something that organizations need to endure alone.
By offering the right guidance and products, we can help you become a
Change Maker too.
We’re committed to helping our customers make Digital Shifts to achieve a
positive impact on society and the environment, that also achieves improved
financial and operational performance.

Our unique proposition is built on our
holistic approach to solving complex
challenges. Unlike competitors,
we don’t just address the technicalaspects of data management, but also
the large goal of contributing tosustainability. To do this, we provide
an integrated suite of solutions toconnect with your ecosystem, convert
raw data into actionable insights, andensure the traceability, transparency,
and auditability of the data andsubsequent decisions.

Commitment withpositive impact
FinancialSocietal andenvironment

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Operational

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Digital Touchpoint

Capitalize on the wealth of data from every touchpoint
in your value chain for solving challenges and uncovering
new opportunities.

Data Intelligence
Maximize the value of your data and leverage AI to gain acompetitive edge and make informed decisions based on
actionable insights.

Fujitsu Track & Trust
Ensure data trust and auditing, fostering transparency
and integrity with a suite of intelligent solutions basedon blockchain, NLP, or XAI.
This end-to-end offering ensures you can capitalize on datafrom various touchpoints, accelerate decision-making withadvanced AI capabilities, and maintain data trust andtransparency. It’s this focus on leveraging the potential of data
and digital innovation for positive change which sets us apart.
We also use our co-creation approach to ensure any
technology plan fits your tailor-made sustainability objectives,
organize all available data, set the right priorities, and help
with the change management process.

The combination of these factors positions Fujitsu as a comprehensive andforward-thinking partner for organizations seeking impactful sustainability
transformations.
“Fujitsu brings business and consulting experience together with deep technology
expertise,” Diogo Santos explains. “Without a real connection to a businessproblem, technology has no added value. Fujitsu is the partner that you turn towhen you want to make sure a complex business problem is solved.”

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Our new ESG platform is designed to streamline and elevate ESG
data management for enterprises and their wider ecosystems.
• Contains a trusted data service layer
and modules such as materiality,
strategy and objectives, datacollection, auditing, and reporting.

• Can handle the complexities of big
data across diverse sources while
maintaining data privacy.
• Easy to integrate with new andexisting systems, to seamlessly
share disclosures and insights.

• A turnkey platform built witha regulation-first approach tominimize data spillage and data
mining while ensuring consistentcompliance.
• Enables trusted data management
at scale.

Fujitsu’s approach is to keep data at the edge within each company of a value
chain or ecosystem. The reports being issued – the link between the report data
and the evidence data – that’s the part we put on blockchain. It’s a chain ofcustody of trusted data.

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How Fujitsu is enabling SX
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Nürburgring

100

brands track their full
supply chain (from raw
materials to distribution)

cameras enable artificial
intelligence to automaticallydetect issues in real time anddrivers can be promptly warnedof potential dangers via LED
displays on the track

Read the full case study

TU Delft

85%

Read the full case study

faster performance to help
researchers drive innovations thatwill lead to a more sustainable future

JMA

200%

Read the full case study

improved accuracy inforecasting linear precipitation
zones for greater disasterprevention and safety

Baby Bunting

50%

Read the full case study

platform cost savings in 12 months
and increased data-driven business
opportunities

Read the full case study

Toridoll Holdings Co.

800+

Bidafarma

25%

Marugame Udon shops (use ODMA
Demand Forecasting SaaS and) are
reducing energy through the
optimization of energy management

decrease in costs and fuelemissions, due to a sustainableapproach to medicine delivery

Read the full case study

Read the full case study

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts“

The best moment toplant a tree was yesterday.
The second-best moment
is today. - Koen Vingerhoets”

Achieving real change
Sustainability Transformation is no longer a nice-to-have. It’s a real imperative forbusinesses to survive and thrive in the future. For the sake of people, the planet,and prosperity, we urgently need to change the way we do business.

The time to act is now, Koen Vingerhoets says. “It's good to have an amazing plannext week. But it's even better to have a good plan today. More companies needto evolve from ticking the reporting box to believing Sustainability
Transformation will help their business thrive in the future."That first step will look different depending on the business, Diogo Santos adds.
But there are universal truths about where to start. “Setting up a good foundation
is key to success. Define your goals and objectives. Don’t just jump to technology.
Think about what the current situation is and where you want to be. Assess yourdata readiness. And start small – test the solution, identify potential problems,and understand if your people are ready and understand how to use it. That will
prevent you from spending a huge amount of money for something that doesn’tbring in a return.”

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts

Conclusion
With Digital Shifts, organizations will be empowered to achieve their goals andreach new heights.
Data and AI will inform decisions about what to prioritize, and insights will flow
across the business ecosystem. In a shift towards a circular economy, businesses
will design products and processes with sustainability in mind, promoting resource
reuse and recycling. Workers will be assisted by next-generation tools to take ahigher-level view, collaborate with diverse stakeholders, and innovate for the
future. “It’s the mindset of the company, the belief that sustainability will makebusiness better that will change everything,” Koen Vingerhoets concludes.

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Unleash data, ignite change: Your guide to empowering Sustainability Transformation (SX) with Digital Shifts

Our Authors
Diogo Santos
Director, Data and AI Portfolio, Fujitsu Uvance Digital Shifts, Fujitsu
Diogo Santos is a seasoned data leader with extensive experiencein machine learning, analytics engineering, and data productmanagement. He has held various leadership positions acrossmultiple consulting and IT strategy firms, and has implemented
a diverse range of data engineering, AI projects and data strategy
plans for clients in different industries.

Koen Vingerhoets
Blockchain Evangelist, Enterprise Blockchain – Track and Trust
Solution Center, Fujitsu
A legal mind driving innovation in blockchain. With a backgroundin law, Koen Vingerhoets has excelled in process improvementand digital tools. Since 2014, he's been at the forefront ofblockchain applications in finance. In 2022, Koen joined the Fujitsu
Enterprise Blockchain Track & Trust Solution Center as Lead
Evangelist and Business Architect. He co-founded the BelTug
Blockchain Taskforce and #Blockchain4Belgium and is a memberof the EU Blockchain Observatory and Forum Expert Panel.

You might also be interested in reading more about:• Digital Shifts• Data Driven Management• Data intelligence• Fujitsu Track and Trust• How blockchain provides confidence in ESG reporting to accelerate
sustainability transformation

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There is still time to take charge
and become a sustainability Change Maker.
Let’s get started today, contact us.
askfujitsu@fujitsu.com

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