BEST EVER BREMBO PRESENCEAT NORTH AMERICAN INTERNATIONAL AUTO SHOWOver 40 vehicles,18 Different Brands Showcase Brembo’s Success
DETROIT, Jan. 17, 2011 – Confirming itself as a leading manufacturer in the OriginalEquipment business, Brembo brakes are fitted to almost one in six cars on display atthis year’s North American International Auto Show (NAIAS) held in Detroit.
Eighty percent of the Brembo-equipped cars on display at Detroit show are highperformance models; clearly confirming Brembo’s leading edge role in automotivebrake technology.
Brembo’s advanced technology is finding an increasingly appreciative audienceamong car manufacturers and not just with the traditional European performance carmakers. On the domestic side of the OE equation, American marques such as
Buick, Cadillac, Chevrolet, Ford and Tesla are among Brembo’s clients at the Detroit
Auto Show, each with its own interpretation of high-performance motoring.
Specifically, Brembo brakes are fitted to the Buick Regal GS, the Cadillac CTS-V
coupe, sedan and wagon, the Chevrolet Camaro SS and convertible, the Chevrolet
Corvette ZR-1 and the Chevrolet Sonic Z-Spec, that debuted at the show. Inaddition, two Ford Mustangs – the Boss 302 and the Shelby GT500 – showcase
Brembo, as well as Tesla.
Cadillac also debuted its Brembo-equipped SCCA World Challenge GT race car,based on the CTS-V coupe, that Johnny O’Connell and Andy Pilgrim will race in theseries this year. Cadillac previously won the series championship in 2005 and 2007
with Brembo.
Since 1961, Brembo has been acknowledged as a world leader in high-performancebrakes so it’s no surprise that virtually every European manufacturer of highperformance vehicles also chose Brembo for its brakes. Showcase models from
Audi, Bentley, Ferrari, Fiat, Maserati, Maybach, Mercedes-Benz, Porsche, Range
Rover and Volkswagen are on hand to remind everyone that when it comes to thebest brand, there is only one choice: Brembo.
Porsche’s 918 RSR hybrid race car also debuted at the show and won Autoweek’s“Best of Show,” while Monaco-based Venturi introduced an innovative electric dune
buggy. Both vehicles were equipped with Brembo brake systems.
Brembo is also original equipment on a number of high-performance vehicles from
Asia, including the Lexus’ IS-F and LFA models and three Subaru Impreza models.
The reason for the company’s success is fairly simple: Brembo’s constant innovation
involving new technologies, materials and state-of-the-art products results in themost comprehensive line of high-performance braking systems and components inthe world.
###Brembo North America | 47765 Halyard Drive Plymouth MI 48170 | www.brembo.com/us

Brembo is the world leader and acknowledged innovator of brake disc technology for automotivevehicles. Brembo supplies high-performance brake systems for the most important manufacturers ofcars, commercial vehicles and motorbikes worldwide, as well as clutches, seats, seat belts and othercomponents for racing only. Moreover, Brembo is a leader in motorsports winning more than 200championships. Today the company operates in 14 countries on 3 continents, with 36 production andbusiness sites, and a pool of 5,417 employees (12/31/2009), about 10% of whom are engineers andproduct specialists active in R&D. 2009 turnover was € 825.9 Million. Brembo is the owner of theBrembo, Breco, Bybre, Marchesini and Sabelt brands and operates through AP Racing brand.

For more information visit us at www.brembo.com/US or contact Brembo North America.
Jack Gerken
Brembo Public Relations Consultant
714-436-9900 - Jack@Gerken.org

Caroline Fallara
Brembo N.A. Communications
press@brembo.com###