The FDK Group Approach to Value Creation
In continually addressing prioritized initiatives based on our CSR Policy, the FDK Group engages in management as a
responsible global corporate citizen. FDK group provides unique value to all of its stakeholders, helping to resolve societal issues through the development and supply of batteries, power storage systems and electronic devices founded in
the core technologies FDK has cultivated up until now.

Vision of the FDK Group Integration of Business and CSR

Business Environment

Seven Prioritized Initiatives for CSR Activities

FDK Businesses

Supplying Batteries and Electronic Devices
Which Contribute to Society Across▶ P19
Multiple Platforms

Battery Solutions

Glowing consciousness to CSR
Increasing importance of Product-Quality
and Management-Quality
Sudden changes in the price of
natural resources
Sharp rising in labor costs at overseas
manufacturing baseMarket maturity and change ofmarket structure
Legislation toward promoting
energy-saving policy
Enlarging demand toin-vehicle telematics appliance

Social Environment

Expanse of the reliable and safety needsin the social infrastructure

1
2
3

Embracing Diversity and Inclusion

4

Developing Human Resources for Their
Contribution to Society and the Planet ▶ P27

5
6
7

Communicating and Collaboratingwith Stakeholders

Strengthening Corporate
Governance

FDK Group Corporate
Conduct Guidelines

Power Electronics Technology

Develop and supply
Batteries and Electronic
devices that satisfy
our customers

FDK Core
Technologies

Circuit Technologies

Fine Print Technologies

▶ P23

▶ P15

Fujitsu Group

FUJITSU Way

CAE Technologies

Electrochemical Engineering

Material Technologies

FDK Technologies All from “Materials”“Electrochemical engineering” and “material technologies” arethe heart of FDK technologies. These technologies define the“core technologies” that become the heart of FDK batteries andelectronic devices which are actively used in various equipment.
FDK aims to be “a Smart Energy Partner which contributes tosociety across multiple platforms,” providing the highly efficientand safe products demanded in this era of electric power creation (highly efficient energy conversion), storage (power storage), and smart utilization (energy savings). In the existing business domains of batteries and electronic devices, as well as new“development business” fields such as power storage systems
and next-generation batteries born from synergy among eachof FDKʼs proprietary technologies, FDK provides products andbattery solutions with value by flexibly combining each domain
according to the changes in the business environment.

Suppliers

In Social Infrastructure
and Businesses!
Provision of Safety

High Density Mounting Technologies

Policies Supporting FDK Business Activities

FDK GROUP CSR REPORT 2019

Electronic Device
Business

FDK Core Technologies and Strengths
▶ P25

▶ P16

Ensure Compliance

FDK Group

Change of population dynamics such asincrease in world population, the declining
birthrate and aging society

Battery Business

Stakeholders

Protecting the Global Environment ▶ P29

Change of the domestic electricity
infrastructure by expansion of the use ofrenewable energy

5OutputEnvironment surrounding the FDK Group■

Alkaline batteries
Ni-MH batteries■ Lithium batteries■ Power storage system■ DC-DC power modules■ Toner■

Responsibility to
the Environment

In Medical andWelfare Sites!

Contribute to a sustainable
and recycle-oriented society
through 3E (Environmental
Conservation, Energy Saving,
Economic Development)* FDK Group considers its “customers,” “employees,” “suppliers,”“shareholders/investors,” and the“global society/local communities” as its stakeholders.

Employees

etc.

Customers

Alkaline batteries■ Ni-MH batteries■ Lithium batteries■etc.

Shareholders/
Investors

In Homes!

Alkaline batteries
Ni-MH batteries■ Lithium batteries■ Signal processing
modules for LCD
■

■

etc.

GlobalSociety/Local
Communities

SDGs Emphasized by the FDK GroupFDK GROUP CSR REPORT 20196

The FDK Group Approach to Value Creation

FDK and its Stakeholders
The products of the FDK Group are used in various devices close the lives of people from their households to their workplaces.
The FDK Group is contributing to the safety and security in the lifestyles of people through the use of a broad range of products
found in devices and vehicles that support social infrastructures as well as on medical and welfare sites. As a Smart Energy Partner, FDK also provides an abundance of environmentally-friendly products that contribute to energy savings and the reduction ofenvironmental burden to contribute to the advancement of a sustainable society.

In Social Infrastructure
and Businesses!

Output● Elevator■● Emergency-response vending machine● Multifunction printer (copy/fax)● Power storage system● Mouse● Computer● Emergency lighting● Sensors● Communications base stations

Alkaline batteries
Ni-MH batteries■ Lithium batteries■ Power storage system■ DC-DC power modules■ Toner■

SDGs Emphasized by the FDK Group

Suppliers●●

Employees●●

In Medical
and Welfare Sites!

Output● Bedside monitor■

Innovate new technologies and processes
Save resources and energy

Customers
Alkaline batteries■ Ni-MH batteries■ Lithium batteries● Electric wheelchair

Innovate energy consumption
Power storage and improve efficiency ofenergy consumptionetc.

● Data centers● Infusion pumpetc.

Ensure quality as a manufacturer
Innovate recycling processes● Conserve resources and reduce waste andemissions●●

Reduce CO2
Execute measures against disasters● Execute measures of prevention/reduction
disaster●●

In Homes!
● Smoke detector● Credit cards● Smart meters● Wrist watch● Mobile phone base

● Remote controls

stationdisplay (LCD)● Automobile● Beauty & health● Cordless telephone● Toys● Smartphones

charger7● Liquid crystal● LED light

FDK GROUP CSR REPORT 2019devices● Flashlights

Stakeholders

Shareholders/
Investors

Global Society/
Local
Communities

OutputAlkaline batteries■ Ni-MH batteries■ Lithium batteries■ Signal processing
modules for LCD,■etc.

The FDK Group Vision is “FDK Group would like our customers to best utilize electric energy in a safe and efficient manner, and contribute to materialization anddevelopment of sustainable society”. The FDK Group makes contributions throughthe batteries, power storage systems and electronic devices provided thanks to its
proprietary technologies in addition to the production processes, such as improving power storage by using renewable energy, enhancing energy efficiency andresource efficiency, conserving the environment such as reducing CO2 emissions,improving infrastructure, and strengthening security measures. FDK has defined
the above four SDGs to emphasize as the FDK Group, including social issues that
FDK can help resolve through its existing technologies and products in addition topotential contributes through new business measures and actions in the future.

FDK considers customers, employees,
suppliers, shareholders, investors,
global society and local communities tobe primary stakeholders. By continuing
to provide value to all of the stakeholders through the business activities,
FDK will contribute to the sustainable
development of society.

FDK GROUP CSR REPORT 20198

The FDK Group Approach to Value Creation

CSR Management
CSR for the FDK Group strives to resolve various social issues and contributes to the development of a sustainable
society and planet through the practice of FDK Group Corporate Conduct Guidelines and the FUJITSU Way as a memberof the Fujitsu Group.

FDK Group CSR Policy

FDK Group CSR Policy is practiced by implementing the “FDK Group
Corporate Conduct Guidelines” showing the contents which all thepeople who work in FDK group should positively practice, and the“FUJITSU Way” which is a group philosophy as a member of the
Fujitsu Group.
● Under our mission that “FDK group contributes to realizing 3E (Environmental Conservation, Energy Saving, Economic Development)
through the development and supply of Batteries and Electronic Devices based on customer satisfaction, and aims at becoming a Smart
Energy Partner Able to Contribute to Society in Various Forms”, we,
FDK group, contribute to the sustainable development of the Society and the Planet by implementing “FDK Group Corporate Conduct
Guidelines” and the “FUJITSU Way” in light of the expectation andneeds of multiple stakeholders in all our business activities.
● Our CSR efforts focus on seven prioritized initiatives.
● In addressing these challenges, we demonstrate a commitment to
responsible business operations as a global company.

Promotion Framework for CSR Policies

Procurement Activities In-line with CSR

FDK established the CSR Promotion Committee to expand and standardize the “FDK Group Corporate Conduct Guidelines” and the “FUJITSU Way,” which are the key to the CSR activities of the FDK Group.
The CSR Promotion Committee acts as a secretariat of the CSR& Compliance Division with a director (corporate officer) as the chairman, to promote CSR management across the entire FDK Group, andit confirms the action status of the seven prioritized initiatives andperiodically reviews matters such as the ideal form of sustainable society and business, including confirmation of CSR-related informationand initiatives.
The Committee is broken down and operated as three organizational subcommittees for the purpose of promoting compliance with
the Responsible Business Alliance (RBA) international CSR guidance,
conducting surveys and responding appropriately to requests about
CSR from customers, and properly managing minerals procurement*.
FDK has also set up an internal homepage with the objective of
sharing policies, the current state, and challenges by publishing information that includes the CSR Policy, prioritized initiatives and theactivity results of the FDK Group.

The FDK Group has collaborated with the suppliers in compiling the“FDK Group Supply Chain CSR Promotion Guidebook”, which presents
our approach to promoting procurement activities in keeping with CSR
principles. It is based on the “FDK Group CSR Policy”, “FDK Group
Corporate Conduct Guidelines”, and the “FUJITSU Way”.
FDK Group asks the suppliers who make up its supply chain tocomply with these policies in the same way FDK Group conducts procurement activities in compliance with these guidelines.

* Minerals supporting conflicts through mining and brokering to raise capital for armed
groups, or minerals closely related to issues such as human rights violations or labor
problems.
The Dodd-Frank Act enacted in the United States in July 2010 defines tantalum, tin,gold, tungsten, and other minerals determined by the State Department as conflictminerals, including minerals exported from the Democratic Republic of the Congoand neighboring countries, and this Act indicates a duty to report any use of conflictmaterials by a company listed publicly in America to the Securities and Exchange
Commission (SEC). Since FY2019, FDK has undertaken a Responsible Minerals Procurement effort that covers high-risk minerals including cobalt in addition to existing
conflict minerals.

●

Framework of CSR Promotion

CSR Policy
FDK Group
Corporate Conduct
Guidelines

CSR Promotion Committee
FUJITSU Way

Role of the Promotion Committee
1. Formulate, set, and promote CSR prioritized initiatives
2. Promote activities to improve corporate sustainability in order to conform to RBA standards

Positioning of the Seven Prioritized Initiativesof the FDK GroupThe FDK Group has set Seven Prioritized Initiatives for putting the FDKGroup CSR Policy into practice. We undertake multifaceted deliberations
about levels of severity and priority to set these initiatives in order toengage in responsible business management that responds to societal

requirements. By taking on these prioritized initiatives, we provide value
to stakeholders while working to realize the FDK Group Vision.
CSR management activities include actions to comply with core
ISO26000 issues, and standards for RBA priority regions, improving
our quality of business management.

Social Requirements

Seven Prioritized Initiatives

1
Supplying Batteries and Electronic Devices
Which Contribute to Society
Across Multiple Platforms

2

3

Protecting the Global Environment

Embracing Diversity and Inclusion

Expanding our presence as an Energy Management Manufacturer that develops and provides
batteries and electronic devices, thereby
contributing to realizing a “3E” company society(achieving Environmental conservation, Energy
conservation and Economic development).

FDK Group intends to contribute to theresolution of global environmental challenges through developing and supplying highperformance batteries and electronic
devices, as well as reducing the loads onthe environment in the process of our
Procurement, Production and Supply.

FDK Group will promote diversity inhuman resources and irrespective of
nationality, gender, sexual orientation,age, ability/disability, religion or values
to enable individuals to grow with thecompany.

ES

E

S

4

5

6

7

Developing Human Resources
for Their Contribution
to Society and the Planet

Communicating and Collaboratingwith Stakeholders

Ensure Compliance

Strengthening
Corporate Governance

CSR Policy

FDK Group will lead the way in cultivating employees who, from a global
perspective, are pioneers in contributing to the advancement of society.

S

As a good corporate citizen, FDK Groupwill pursue a thorough understanding of
the multiple needs and expectations of
its stakeholders and pursue businessactivities to meet these needs andexpectations.

S

FDK Group will act with sense of ethics
and comply with the laws and social
codes.

Toward the realization of the CSR
policy, aims to improve the transparency and supervision function of management, FDK Group will strengthen the
Corporate Governance.

SG

G

Fujitsu GroupRBA

CSR-oriented Procurement Activities
Corporate Sustainability Improvement
Subcommittee

FDK Group
Supply Chain
CSR Prom
otion
Guidebook

FDK Group Supply
Chain CSR Survey
Questionnaire

Requests for
Suppliers

Role of Subcommittee
Act to close the gap with
RBA standards
Member Structure
Departments related to“labor, ethics, environment,
health and safety”

CSR Survey Subcommittee

Responsible Minerals
Subcommittees

Role of Subcommittee
Conduct CSR surveys

Role of Subcommittee
Conflict Mineral Surveys

Member StructureMembers that cover items
in CSR surveys

Member Structure
Persons in charge oftechnology departmentsin each business division

ISO26000

FDK Group

FDK Group Corporate Conduct
Guidelines

FUJITSU Way

Policies Supporting FDK Business Activities
E Environment S Social G Governance9

FDK GROUP CSR REPORT 2019

FDK GROUP CSR REPORT 201910

The FDK Group Approach to Value Creation

Seven Prioritized Initiatives
FDK Group promotes CSR activities in accordance with its Seven Prioritized Initiatives. FDK Group actively undertakes
priority issues that contribute to society as well as achieve the ISO26000, RBA, and items pursued in priority regions,and these priority issues have been set as the prioritized initiatives below for the purpose of promoting responsible
management as a global company.
Prioritized Initiatives

1

Supplying Batteries and Electronic
Devices Which Contribute toSociety Across Multiple Platforms

The FDK Group aims to become a Smart Energy Partner acrossmultiple platforms to contribute to society, and FDK supplies
batteries and electronic devices based on customer satisfaction.

2

Protecting
the Global Environment

FDK Group intends to contribute to the resolution of global environmental challenges through developing and supplying highperformance batteries and electronic devices, as well as reducing the loads on the environment in the process of Procurement,
Production and Supply.

3

The society recognize FDK Group as a reliable Smart Energy Partner
giving customersʼ satisfaction continuously by developing and supplying products tailored to market needs using proprietary technology andby taking flexible action for the changeable environment.

FDK Group always thinks about environmental issues and is taking
positive action to reduce the loads and risk on the environment throughsupplying products to realize a Clean Economy era.
FDK implements energy conservation measures at factories and offices while promoting improvements in distribution to help prevent
global warming.
● FDK Group reduces the loads on the environment through the actionsfor 3R (Reduce, Re-use, Re-cycle).
●<Products>
Promoting the development of products which provide new value created by differentiated technology.
<Action>Improving Corporate value as a company creating better future through providing products that havebeen utilized material technology.
● Enhancing products and business to address societal issues and achieve SDGs●

<Reducing the environmental impact of customers>
Promoting the development of eco-conscious products with consideration for life-cycle, such as high-efficiency energy-saving products and resource-saving products.
<Reducing the environmental impact in FDK processes>● Reducing CO emissions and energy consumption.
2● Reducing waste.
● Reducing chemical substances.

Targets

Achievements<Products>● Continuous introduction of valuable products that satisfy market need into industrial markets with growth potential● FDK Group releases synergy products that make use of proprietary technologies from the Batteries and Electronic Devices Businesses into the industrial
market to respond to market needs<Products>● Developed and supplied battery products for household electronics featuring improved safety and storage performancefor safe, secure use, as well as reduced-cost models and battery products using eco-conscious packaging.
For the infrastructure market, developed and supplied battery products for in-vehicle, fire prevention/security, smart
meter and back-up power supply applications in response to customer requirements and environmental issues.
● In the field of electronic devices, developed component and module products that contribute to reduced electric power
consumption and lightweight miniaturization by customers.
● Developed and shipped samples of small all-solid-state SMD battery in order to work toward mass production of
next-generation batteries that help resolve challenges faced by customers and by society. Also began working toward
the development of metal-hydride air secondary battery with promising potential future uses in social infrastructure.

<Action>● FDK Group realizes technological development proposals adapted to needs byenhancing market research and rapidly discovering customer and market trends.
<Eco-conscious product development>● One or more products at each site each year that help improve energy efficiency● One or more products at each site each year that help improve resource efficiency<Reducing CO2 emissions and energy consumption>● Reduce energy consumption, and limit CO emissions by the overall domestic2
FDK Group to 46,169t or less
● Improve the energy consumption per unit an average of 1% per year at all sites<Reducing waste>● Improve the amount of waste generated per unit by 3% compared to FY2015 at all sites<Reducing chemical substances>● Improve PRTR chemical emissions per unit by 3% compared to FY2015 at all sites
Foster awareness of work-style reforms
Consider expanded work-style options such as flex-time, staggered shifts, telework and working from home
● Educational activities to foster understanding of employees in long-term care orwith disabilities, and LGBT employees● Consideration for creating professional environments conducive to work byLGBT employees, or those with disabilities● Ongoing hosting of (workplace management) seminars for managers● Holding seminars for supervisors● Holding life-planning seminars for senior employees● Education and training for next-generation leaders● Promotion of increased use of childrearing leave for male employees● Action plan implementation (renewing awareness of women and increasing
their participation in managerial positions)●●

All the people in FDK Group prohibit all the discrimination* and accept
the diversity in its human resources with actual actions.
* Violation of human rights by Unreasonable Discrimination in Nationality, Race,
Gender, Religion, Policy, Social position, Birthplace, Disability, Sexual orientation
or by Sexual harassment, Mental and physical violence.

●●●

Creating the working environment-friendly for all the people.
Improving the personnel treatment system.
Proceeding the educational activity such as trainings and seminars.

Developing Human Resources
for Their Contribution toSociety and the Planet

FDK Group will lead the way in cultivating employees who,from a global perspective, are pioneers in contributing to theadvancement of society.

FY2018 Actions

Focus Measures

Embracing Diversity
and Inclusion

FDK Group will promote diversity in human resources and irrespective of nationality, gender, sexual orientation, age, ability/
disability, religion or values to enable individuals to grow withthe company.

4

VisionFDK develops human resources who can be active from a global perspective through business in a long term.

Proceeding the systems to develop human resources for their contribution to local community throughbusiness.
● Cultivating the communication ability through the relation with local community.
●<Implementation of FDK Group Plans for Nurturing Human Resources (3rd-year)>● Improvement of existing training● Sharing and transparency of educational plans● Brush-up of training curricula● Brush-up of training programs<Nurture next-generation business leaders and professional human resources>● Providing leadership training<Results>● Targets achieved in product development● Achieved CO emissions reduction targets
2
Energy conservation at the new FDK Engineering building in particular has resulted in the reduction of CO2 emissions
by 36%.

ISO
26000

Details

P19～P22

P29～P32<Issues>● Increase of accuracy in defining targets (budgeting accuracy), appropriate definition of units and further energy conservation measures.

A survey regarding flex-time was administered, and the program was initiated in April 2019 at domestic group companies.
In order to increase the rate of paid leave taken, an agreement was reached between labor and management that
increases paid leave use promotion days by 1 beginning in FY2019, and the long-term combined holidays included in
the annual business calendar were extended from previous lengths.
● Hiring people with disabilities: an effort was undertaken to recruit from nearby special support schools.
● In order to establish an environment conducive to work, multipurpose restrooms are to be installed at each business site
based on facilities surveys at each business site.
● Revising regulations: LGBT-related training and leaflet distribution was incorporated into Human Rights Week efforts
toward adapting company-internal systems to same-sex partners.
● Career design training was held in January 2019.
● Programs were held at all business sites by December 2018.
● Education and training for next-generation leaders was held in July, August and September 2018.
● A career advancement seminar for women was held in November.

P25～P28

An education plan was produced, and performance was shared within the company.
Leadership training was held in July, August and September 2018.
● Intercultural seminars were held in July 2018 and February 2019.

P25～P28

●

●

●

●

<Consideration of planning and implementation for global hiring><Holding seminars to nurture global human resources>
Training to deepen understanding of other cultures●

5

Communicating and
Collaborating with Stakeholders

As a good corporate citizen, FDK Group will pursue a thorough understanding of the multiple needs and expectations of
its stakeholders and pursue business activities to meet theseneeds and expectations.

6

FDK Group correctively discloses the information to be opened andcommunicate with stakeholders. FDK Group continuously pursues
company activities to contribute to the society by reflecting the communication to the business activities.

Releasing CSR Report.
Customers: Disclosing correct information for the request from customers● Shareholders, investors: Studying to realize the communication opportunities
like Shareholders meeting, IR meeting, information on Home page, Management policy and Financial results briefing.
● Supplier: Proceeding two-way communication.
● Employee: Dialogue between labor and management, satisfaction surveys, acommunication with top management and promote risk management● Local communities: social contribution activities for local residents and others●●

The Japanese-language version of the CSR Report (2018) was released in September, English version released in
November 2018. Got the evaluation from sppliers, and administered a survey questionnaire in employee training.
● Disclosure as necessary is being performed on an ongoing basis..
● Communication with investors and shareholders: 179 instances, customer inquiries regarding CSR/handling of conflictminerals procurement: 241 instances, external inquiries regarding risk: 15 instances● The FDK Group Supply Chain CSR Survey Questionnaire was administered to major suppliers, followed by feedback.
● A labor-management liaison conference was held on a monthly basis.
All three inquiries received by the Human Resources Hotline were dealt with.
● Local contribution activities were conducted at each business site.

P23
P24

Reviewing regulations about compliance.
Companywide regulations established/revision and elimination results (4 established, 91 revised, 49 eliminated)
Planning and performing the education program● Held compliance education● Total e-Learning students: 5,436● Education performed through stratified training (management training, new division head training, mid-level employee training, new employee training)● Ongoing export management education● Ongoing training on the Subcontract Act● Improving monitoring.
● Internal reporting received: 3 instances● Collecting information about new or revised laws and reflecting to business activity correctively.
● Company-internal legal newsletter compiling information such as legal and regulatory amendment, etc.: 10 issues● Export management: Chaser List adopted as a screening tool for customers of concern

P15～P18

The Audit and Supervisory Committee reported its FY2018 audit policy orientation and plan, as well as site visit results.
Results of a review of a consolidated financial statements auditing by Accounting Auditors were shared.
● Auditing plans and results from the Auditing Department were reported● Self-evaluations and training were implemented at the March 2019 Board of Directors meeting.
Themes: executive officersʼ duties and responsibilities, management strategy and administrative management(corporate officers also participated in training)

P15～P18●●

Strengthening
Corporate Governance

Toward the realization of the CSR policy, aims to improve thetransparency and supervision function of management, FDKGroup will strengthen the Corporate Governance.

11●

Ensure Compliance

FDK Group will act with sense of ethics and comply with thelaws and social codes.

7<Proceeding communication opportunities with Stakeholders and correct response for requests>
Releasing CSR Report.
Customers: Disclosing correct information for the request from customers● Shareholders, investors: Studying to realize the communication opportunities like Shareholders meeting, IR meeting, information on Home page, Management policy and Financial results briefing.
● Supplier: Proceeding two-way communication.
● Employee: Communications with Labor union, Employee satisfaction monitoring, Communication withTop Management.
● Local community: Activity to contribute to local community (such as, Communication event with local
community, Cleaning activity, Factory tour, Making Battery class, etc.).
●

FDK GROUP CSR REPORT 2019●

Management and all the Employees always act along the laws andsocial codes promptly recognizing the new or revised information of
the laws.

Proceeding the activity to improve the company sustainability (evaluation, improvement, education).
Reviewing regulations about compliance.
Planning and performing the education program for Corporate Conduct guidance, business ethics
including to the overseas group companies.
● Improving monitoring.
● Collecting information about new or revised laws and reflecting to business activity correctively.

Reviewing regulations about compliance.
Planning and performing the education program for Corporate Conduct guidance, business ethics including to the overseas group companies.
● Improving monitoring.
● Collecting information about new or revised laws and reflecting to businessactivity correctively.

●

●

●

●

●

Smoothly share information and conduct ongoing high-quality auditing andsupervision with outside directors through the Audit and Supervisory Committee Office● Continually conduct self-evaluations of Board of Directors and training for directors● Participation by corporate officers in the above training●

The Managements fully understand the essence of Corporate governance and take the necessary actions to review the Management
system and organization.

Planning to design the Board of Directors to do the correct decision making with fully effective supervision and the separation of supervision and execution.
● Evaluating the Board of Directors (Self evaluation and third partyʼs verification, Continuous improvement) and Training to maintain and improve the effectiveness of Board of Directors.
●●●

FDK GROUP CSR REPORT 201912

The FDK Group Approach to Value Creation

The FDK Value Chain

Providing Safe, Secure Products with Consideration for the Environment

Policy Orientation

Development & Engineering

Procurement

Manufacturing

Sales

Distribution

We believe that our mission is to develop productsthat the market needs, and which anticipate themarket. We strive to develop, improve and increase
the reliability of products that are valuable for theircontribution to addressing and resolving societal
issues and customer needs. We strengthen links
among the development and engineering department within each business division so that we canmaximize the results produced by our human resources, expertise and technology.

We are building a globally optimized components
and materials procurement system by forging links
among the purchasing departments within eachof our domestic business divisions and overseas
production sites, as well as the Fujitsu Group. We
communicate thoroughly with our suppliers as wework to achieve sustainable procurement throughwhich we can prosper together as partners.

We engage in the manufacture of highly reliable
products by incorporating optimal manufacturing
facilities and manufacturing technologies, andthorough adherence to specified performance andquality standards. Having cultivated manufacturing
technologies for batteries, electronic devices andproducts that integrate them, we further evolvethese technologies. We thereby take the initiative indeveloping and manufacturing products that meetthe needs of customers and society while building
systems for sustainable manufacturing.

We strive to communicate fully with customers sothat we can accurately grasp and contextualize
the problems and needs that they face, and propose appropriate solutions that translate FDKʼsstrengths into value for customers. Their requests
are correctly conveyed as feedback to the development department, which contacts the customer
with the technical support department to ascertain
their needs.

In offering batteries, which are both electrochemical products and heavy materials, and precisionparts in the form of electronic products, we continually strive to ensure the quality distribution needed to reliably deliver products without diminishing
their performance or the value that they provide.
We strive to rapidly deliver batteries and otherproducts that help ensure customer safety andsecurity in the event of natural disasters due toclimate change.

●

13

FDK GROUP CSR REPORT 2019

Initiatives Toward Realizing Our Policies

Throughout all FDK business activity processes (i.e., our value chain),
we work together within the company on initiatives to provide products that are safe and secure forthe customer and environmentallyfriendly. With this as our premise,
we recognize how crucial it is toelevate the quality of management
through internal environmental initiatives and thoroughgoing compliance. FDK works to provide products and services that have value
for our customers by promoting
activities that include collaboration
with our suppliers.

●

●

●

●

Developing products to address the needs of customers and resolve societal issues(the core technologies being powder-based materials and processing technology, battery design
technology, and computer simulation technology)●

Strengthening links among the engineering development department of business divisions inorder to further improve current products●

New product development through partnerships
with external research institutes including academic associations and universities●

Business reviews and regular auditing of suppliers●

CSR guideline implementation, green procurement practices and business continuity management (BCM)

Strengthening compliance in such areas asmanagement of contained chemical substances
and intellectual property
Achieving greater quality through initiatives
to adopt ISO-compliant processes from theresearch and development stages

Fair, impartial, responsible procurement activities
in which suppliers are selected based on standards of 1. quality, 2. responsive pricing, 3. prompt
delivery, 4. technological capability, 5. environmental conservation and 6. business conditions.
Procurement activities that are in keeping withlaws and regulations including ISO and codes ofconduct, as well as the Subcontract Act●

Implementation of ISO-compliant processes andTotal Productive Maintenance (TPM) activities●

Transmitting know-how through technical accreditation systems, operational manual production●

BCM, line automation and IoT initiatives●

Environmental conservation initiatives in linewith companywide environmental organization
activities and ISO14000 at each production site●●

Manufacturing in a safe, comfortable environment
with the activities of companywide cross-sectional organizations including the Health and Safety
Committee and “5S” activities
Members of top management regularly check on
worksites, enabling the close sharing of issues between management and the workplace in efforts
to make improvements and achieve targets.

●●

Discerning market trends and latent needs while
exposing ourselves to a wide range of candid
customer opinion through exhibition and event
planning enables us to take the initiative in offering products and services that have value forcustomers.
While responding directly to opinions expressedat our Customer Service Desk, we apply the information to the development of products thatreflect an understanding of customer problems,
as well as a concern for greater safety, security
and environmental awareness.

●

Ongoing implementation of customer satisfaction (CS) surveys●

Thoroughgoing education on information management, adherence to business ethics andcompliance

Policy Orientation

Quality Assurance

Our Quality Policy states that “We will provide customers with quality they
can rely on.” Based on the FDK Group Corporate Conduct Guidelines and the
FUJITSU Way, we continually strive to ensure product and service quality andsafety in all aspects of our business activities. This is how we work to build anabundant future together with customers and society as we increase corporate
value. We pursue and achieve quality and safety in line with the following sevenfold policy orientation: 1. Pursuing quality from the customerʼs perspective,
2. Creating quality in anticipation of change 3. Fulfilling social responsibilities
through quality assurance, 4. Continuous improvement under the three-reality
principle (i.e., actual place, actual things, actual situation), 5. Quality improvement in collaboration with business partners, 6. Disclosing and responding toquality information, and 7. Developing personnel who are mindful of quality.

●

Building alternate distribution network routes incase natural disasters occur, as well as BCP that
includes shipment methods and other aspects of
distribution●

Impartially selecting and building relationships oftrust with optimal, trustworthy distribution companies●

Education on legal and regulatory compliancefor accurate responses to regulations in eachcountry, sound export/import management andcorrect customs procedures●

Efforts to reduce environmental impacts including shipment by rail, increased shipping efficiency and reduced waste●

Promoting environmental, safety measuresamong workers

Initiatives Toward Realizing Our Policies
Quality assurance activities under a quality management system (QMS),
applied to every step from product planning to manufacture, shipment andaftercare services.
●Continuous improvement through the PDCA (plan-do-check-action) cycle●

Regular meetings with all business divisions for information sharing,
quality target definition and supervision, escalation during compliancerelated problems and the occurrence of quality-related trouble, humanresource development including horizontal implementation of specific caseexamples and know-how●Group-wide Quality Management Committees activities for a managementled approach that transcends product categories●

FDK GROUP CSR REPORT 201914