The 4th Sumitomo Electric Group Executive Conference of Greater China

GLOBAL CSR EYEComments from participants

pleasure that we can contribute to the growth of the SumitomoElectric Group in Greater China.
Both of us are currently working as a PR committee member. At
the Sumitomo Electric Group Executive Conference of Greater
China held in December 2016, the enhancement of the brandingof the Group in Greater China was selected as a subject for theCommittee, one of the Area Committees, in the following year.
Manager of ALMT &Direct Sales Department (left)

SHMS＊ Jin Guanghe Vice General Manager andSEPH＊ Wu Huaming HR Manager (right)

our Group for WeChat, an SNS application commonly used inChina, from scratch to successfully increasing the number offollowers to more than 50,000 through initiatives such as postingof videos introducing the Group. We assume that we were able
to adopt this approach, which leveraged the SNS, because we
did it as part of the Area Committee activities.
Participation in the Regional Executive Conference allowed us towiden our perspectives and find colleagues from other divisions
with whom we can have discussions. We consider that ourcollective efforts in the Group will also lead to "Connect with
Innovation," a new tagline for the Group.

The Group, which is in the B-to-B business, has a low profile in

We will further strengthen andpenetrate the Sumitomo Spirit
and the Sumitomo Electric Group
Corporate Principles toenhance synergy among the GroupAt the 4th Sumitomo Electric Group Executive
Conference of Greater China, I listened to reports
on Area Committee activities and suggestions
from the Action Learning program, whichreminded me of the importance of working for

GovernanceAction Learning program. The initiative evolved into the PR

for the two years, which was the launch of an official account of

After the 4th Sumitomo Electric Group
Executive Conference of Greater China

Business Outline

We are sales staff from two different sales companies. It is ourRegional Executive Conference, we reported our achievements

Basis for Management

We will contribute to raising our profilein Greater China through unique activitiesof the Area Committees

were expected to work as PR committee members. At thishuman resource development with the Sumitomo
Spirit and the Sumitomo Electric Group Corporate

Greater China and no Group company in the region has a PR

Principles set as the basis.

function. We were a little surprised when salespersons like us

This conference was attended by SEG Global
Executives in Greater China as well as many
executives from the Group companies. I waspleased to see them have enthusiastic

manufacturers across China in April 2017 after working for a
Chinese car manufacturer and other companies. I started to2018 and was committed to the Action Learning program
included in the second half of the training. While the original
subject of the program was shared services, the program
members voluntarily suggested the change of the subject to CSR
growing recently in Greater China, and actually adopted CSR as

headquarters in Japan, will have to promote CSR activities.
We carefully examined our report for the conference throughmonthly meetings where the six members gathered, as well as
teleconferences and SNS, with focus on how to make theimportance of CSR understood by even those who learn CSR for
the first time. During the breaks between my daily duties of sales
activities, I thought about what subjects can be implemented,
which was fun and rewarding.
Many local employees also attend the Regional Executive
Conference and can learn the policy of the Group to placeemphasis on their development. I believe that VISION 2022 canbe achieved through the commitment of the whole Group basedon the Sumitomo Spirit.

the subject. Considering the fact that European and US carof the Sumitomo Spirit" was one of the subjects
for the Action Learning program, I was greatly
impressed when a participant strongly claimed
the need of sharing the Sumitomo Spirit among all
Group employees, with an acute awareness of its
importance, in a presentation on the subject.
Efforts to develop human resources areindispensable for the Group to continue toexpand its business activities and achieve growth
on a global scale. In those efforts as well, theSumitomo Spirit presents the "ideal future state"and "direction" for us. Sharing of the philosophy
will be a significant initiative for us to reaffirm oursocial roles and learn our relationships withsociety. I felt that the executives in Greater China
who participated in the conference deeplyunderstand and sincerely agree to the SumitomoQuality

SEWS-STC＊ Hui Jianming Vice General Manager

after discussions because demand for CSR efforts has beenthat the Group companies in Greater China, as well ascompanies. In particular, while the "dissemination

Social Contribution

participate in the executive talent development program in Marchassessment by customers will become ever more important, andGroup beyond the borders of individualCore
CategoryI joined the Shanghai-based company selling harnesses to car

procurement from suppliers, we expected that CSR-related

discussions from the perspective of the wholeGroup's CSR Activities

Starting with CSR procurement,
which is becoming increasingly important,
we will make our CSR activities inGreater China more active

manufacturers have increased the items to be assessed for CSR

Electric Group Corporate Principles and havegreat potential to support and lead the Group.

TJWS TIANJIN JIN ZHU WIRING SYSTEMS Co.,Ltd.
Toshihiko Niki

General Manager, TJWS

development of a variety of global humanresources based on the Sumitomo Spirit and theSumitomo Electric Group Corporate Principles.

Yoichi Seki
General Manager,
Human Resources
Development
Department

Environmental
Preservation

19 CSR Report 2019

Glossary ＊ＳＨＭＳ： Sumitomo Electric Hardmetal Trading (Shanghai) Co., Ltd.
＊ＳＥＰＨ： Sumitomo Electric Interconnect Products (Hong Kong), Ltd.
＊ＳＥＷＳ-ＳＴＣ： SEWS-STC Co., Ltd.

Department will continue to work for the

Human Resources

TJWS was jointly established by the Sumitomo Electric Group andformer Tianjin Automotive Corporation, a state-run enterprise inChina, in 1994 as the Group's first company to manufacture andsell wiring harnesses for local automotive companies in China.
While it is said that there is a labor shortage in China, TJWS isfocusing on training new hires to create an industry-readyworkforce and reduce the employee turnover rate.
TJWS also provides local students with learning opportunities in
response to the requests from schools. In fiscal 2017, TJWS won
the GEC Award＊ in the Sumitomo Electric Group and also took firstplace in the commendation of the performance of GroupWe at the Human Resources Development
Supply Chain

I certainly feel that our efforts toexecutive talent development inGreater China are producing resultscompanies in the Sumitomo Wiring
Systems Group. I assume that we
received the prizes for therecognition of our efforts to restore
the management of Group
companies through the expansionof sales channels in China and improvement of profitability byseeking reasonable prices, as well as the aforementioned
educational activities.
Vice General Manager He Shihong, who is at the highest position
among the local employees of TJWS and concurrently serves as
General Manager of another Group company, completed the Global
Leadership Development Program. In the workplace, she puts what
she has learned into practice. Even when she is away, the top
management of TJWS functions well and I suppose this factdemonstrates that our efforts to executive talent development areproducing results. We will continue to be committed to developing
human resources in Greater China.

＊GEC Award

GEC stands for Glorious Excellent Company. The Group companies
recognized to be especially excellent for their performance, safety, quality,etc. are commended once a year with this award.

CSR Report 201920