VISION 2025

ACTIONBOOKWorld Athletics Championships・Deaflympics
VISION 2025 ACTION BOOK

Forward
Two international sports events will be held in Tokyo in 2025.
Top athletes will participate in the World Athletics Championships, showcasing the highest level of athletics.
The Deaflympics is an international multi-sports event for deaf athletes.
The excitement and emotions of the athletes’ performances will bring hopes and dreams to children who will lead the next
generation, the sport movement through both events will improve the wellness of both Tokyo and Japanese people, andinteraction with various people will build the foundation of a society that recognizes and respects each other's differences.
Supporting these international sporting events that bring significant value, we will open up a new future for Tokyo with thepower of sport.
Based on these perspectives, the vision that the Tokyo Metropolitan Government aims to achieve was summarized as
Vision 2025 in February last year, and we have set the goal of contributing to the realization of “Tokyo, an inclusive citywhere everyone can shine.”
Aiming for the goals of the Vision 2025, this Action Book outlines the direction and key content that will be addressed
through both events.
With the ideology of TOKYO FORWARD 2025, we will further develop the legacy of the Tokyo 2020 Games for 2025 anddo our best to work toward a bright and shining future.

January 26, 2024 Governor of Tokyo001

As a track athlete, I am running for children's future.
Getting results is important.
The World Athletics are being held in my hometown of Tokyo.
I want to make it a tournament that many children will watch.

Abdul Hakim Sanibrown (athletics/sprinter)
I’m looking forward to creating a new page of history with everyone in Tokyo in 2025.
I also hope that I can inspire everyone in some small way.

Haruka Kitaguchi (athletics/javelin thrower)
I wouldn’t be here without everyone's cheer and support. The Deaflympics will be held for the first time in Japan.
I want to show my gratitude by achieving results in a full stadium in Tokyo. I hope that you’ll cheer for me.

Ryo Okura (deaf karate athlete)
I hope that the Tokyo 2025 Deaflympics will be an opportunity for people to learn more about deaf sports
and understand those with hearing disabilities better.
I’ll do my best to involve the audience and work together as one to get a gold medal.
Let’s make it happen together!

Takuya Okada (deaf soccer athlete)

002ⒸUDN SPORTS

Forward ...001

Contents

Road to 2025 ...004
Basic Concept ...006
Favorite Sport Project ...008
10 Actions

1. Uniting people with universal communication ...010
1) Important information, effective communication
2) Pioneering Tokyo's future with digital
2. Bringing the world's people together ...014
3) Providing first hand arts and culture experience4) Promoting Tokyo’s charm to the world
3. Giving children brighter hopes and futures ...018
5) 2025 for kids6) 2025 with kids
4. Leaving a sustainable society to the future ...022
7) Protect everyone's environment together
8) Create a future together
5. Moving forward with every one of us ...026
9) Make it together 2025
10) Know, enjoy, cheer on the athletes!
Topic Introducing various initiatives ...030

003

Road to 2025
Developed by the Japanese Federation of the Deaf
(general incorporated foundation), Tokyo
Developed by the The Local Organising
Metropolitan Government
Committee of World Athletics Championships
and Tokyo Sport Benefits Corporation (publicTokyo 25
interest incorporated foundation)

Vision 2025
Based on the Future Tokyo: Tokyo's Long-Term Strategy,
A basic policy outlining the Tokyo Metropolitan Government's
vision through both events.
Uniting people with universal
communication

Bringing the world’s people
together

Giving children brighter
hopes and futures

Leaving a sustainable society
to the future

Moving forward with every
one of us

The Games Foundation Plan
World Athletics Championships Tokyo 25(WCH Tokyo 25)◆ Delivering hopes and dreams to many people​◆ Provides a model for future international sporting events​

Tokyo 2025 Deaflympics◆ Connect people and society through the brilliance and values ofdeaf sports◆ Bridge the TOKYO 2025 DEAFLYMPICS to the world and thefuture◆ Realize an inclusive society where “everyone can make the mostof their individuality and exert their abilities”

004Tokyo, an inclusive city where everyone can shine

Vision 2025
Action Book (this book)
A policy of initiatives for 2025, outlining
the direction and key content of initiatives
for the Tokyo Metropolitan Government's
vision through both events◆An athletics championship with top athletes fromaround the world

WCH Tokyo 25
Period: 13 – 21 September 2025 (9 days)
Venue: Japan National Stadium, etc.
◆An international multi-sports event for deaf athletesTokyo 2025 Deaflympics
Period: 15 – 26 November 2025 (12 days)
Venue: Mainly at stadiums in Tokyo(Some events will be held in Fukushima
and Shizuoka)

005

Basic Concept

3Concepts◆Continue and develop the legacy of the Tokyo 2020 Games◆Promote improved wellness and social change by bringing both events
together◆Create a new legacy for Tokyo with 2025 as an opportunity

With Tokyo 2020, it was incredible to follow.
It is amazing because you can start changing
society by changing the mindset of people.
Andrew Parsons(President of the International Paralympic Committee)

Using the Tokyo 2020 Games as an opportunity
for major progress in making Tokyo barrier-free006Project  improved wellness with both events

SportsReaffirming the value of sport - development of the Favorite Sport Project10

Actions  Using both events as the driving force for social change
Uniting people with universal communication  Promotion of universal communication
1) Important information, effective communication
Action2) Pioneering Tokyo's future with digital

Bringing the world's people together  Disseminating Tokyo's charm3) Providing first hand arts and culture experience
Action4) Promoting Tokyo’s charm to the world

A cafe where you can experience
communication using digital technology

Giving children brighter hopes and futures  Children's participation in the tournament5) 2025 for kids
Action6) 2025 with kids
Leaving a sustainable society to the future  Sustainability efforts
7) Protect everyone's environment together
Action8) Create a future together
Moving forward with every one of us  Join forces to shape the tournament together
9) Make it together 2025
Promoting Tokyo at the World Athletics
ActionChampionships Budapest 2310) Know, enjoy, cheer on the athletes!

Harness the power of sport to accelerate progress toward achieving “Tokyo,
an inclusive city where everyone can shine”
007

TOKYO FORWARD 2025

Favorite*SportProject◆Holding the World Athletics and Deaflympics is the perfect opportunity toincrease interest in sport and reaffirm the value of sport such as the joy ofphysical exercise◆Seizing this opportunity, create opportunities to become familiar withvarious sports from the perspectives of “see, watch, support” with all ofTokyo as the playing field

WCH
Tokyo 25

Deaflympics◆Utilize the WCH Tokyo 25 andDeaflympics to allow each person to
discover their favorite sport◆While experiencing the appeal of sport, carry out support so that residents
can discover the joy of sport that matches each person's preferences
and characteristics (favorite sport)- The project has a unified name,and all kinds of event information
will be disseminated centrally

Through each person's ongoing involvement in sport,- Use digital technology and barrier-free access topromote the health, longevity and wellness ofallow everyone to enjoy sports, regardless ofTokyo residents,

disabilities

such as achieving mental and physical health and a- Work actively with other sporting event organizers

vibrant lifestyleand maximize usage in existing government projects
as well*Favorite: Used to mean “I like it so much that I want to recommend it008

to other people”

3 initiatives to support the discovery and implementation of My Favorite Sport
Become healthy with your favorite sport

1

Tokyo Sports Doc

Realizing the joy of sport once you try it

2Let’s play it!

3

Giving children the opportunity to try
various sports

Kids athlete program

Have people learn about their own

Work with professional sports

Support children’s growth throughphysical fitness and health condition

teams and municipalities to havesport, such as interaction with top

through the physical fitness test andpeople enjoy their firstathletes in athletics and children’s

provide exercise guidance andcompetition experience, and(parent and child) athletics

exercise plans according to eachsupport their participation

workshops.

individual's aptitude

Other related initiatives
Sports experiences unique toTokyo- Provision of attractive sporting
content that can be enjoyed by many
people by effectively utilizing Tokyo’s
resources, such as holding the Tokyo
Marathon and various cycling events(GRAND CYCLE TOKYO)

So that everyone can enjoy sport- Utilize barrier-free courses and apps
©Tokyo Marathon
Foundation

to promote daily walking for those with disabilities- As part of the parasports support project,hold tournaments that everyone can participate in,regardless of disability009

Uniting people with universal communication

What will be prepared for 2025, what will be used in 2025,
and looking past 2025.
Aiming for the realization of an inclusive society,let’s create it together, one step at a time.
Reiko Katayama (representative of the winning company of the Startup Pitch Contest (sponsoredby the Tokyo Metropolitan Government)

010

Tokyo - where people connect withanyone, anytime, anywhere
In addition to utilizing various evolving technologies in both
events, we will promote initiatives for a society where everyone
can live comfortably, such as having accessibility facilities at
Tokyo Metropolitan Government sports facilities.
In addition, we will also have universal communication
technology instilled in society through new technology
development in collaboration with private corporations, promotionof technology use in municipalities, and dissemination both
domestically and overseas.

Action 1

Important information,effective communication

Action 2

Pioneering Tokyo's futurewith digital

To have universal communication technology
permeate into society, we will carry out initiatives
such as new technology development incollaboration with private corporations, using
various opportunities to demonstratetechnologies and promote their utilization, anddissemination both domestically and overseas.

In addition to utilizing various evolving
technologies in both events, including thetechnology used in the Tokyo 2020 Games, we will
promote initiatives for a society where everyone
can live comfortably, such as having accessibility
facilities at Tokyo Metropolitan Government sports
facilities.

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Action 1 Important information, effective communication
Overview of initiatives
In addition to utilizing various evolving technologies in both events,
including the technology used in the Tokyo 2020 Games, we will promote
initiatives for a society where everyone can live comfortably, such as
having accessibility facilities at metropolitan sports facilities and the like.

Details of initiatives◆Information assurance in the event- Use visions and signage for information and notices at competition
venues and display information in an easy-to-understand way, such as
using plain Japanese- Utilize technology such as simultaneous multilingual translation usedin the Tokyo 2020 Games for both events, make efforts to train
personnel in international sign language, and support smoothcommunication between athletes and officials.
◆Toward a society where everyone can live comfortably- Establish accessibility facilities such as group hearing aid equipment inTokyo Metropolitan Government sport facilities and the like, andconsider using new information tools with Hibiya Park as a case study,
such as introducing speech
recognition systems to support customer service at metropolitan parks- With the aim of developing stations that can be easily used byeveryone, create mechanisms to promote the introduction of advanced
technologies and carry out the dissemination of easy-to-understandinformation for Tokyo residents, such as support for the introduction ofuniversal communication technology- To improve the convenience of life for hearing impaired persons, carryout initiatives for smartphone use support, as well as the expanded
installation of door open/close indicator lights in Toei subway cars
- PR at international welfare equipment exhibitions, etc., and promote
the dissemination of barrier-free information on public facilities inTokyo, as well as the spread of sign language and remote sign
language support in the Tokyo Metropolitan Government Building andother facilities

Internationalsign language“Thank you”

Schedule
2023
Information
assurancein the event
Toward asociety
where
everyonecan livecomfortably

2024

Review and preparation to improveinformation assurance
Personnel training for international sign
language2025
Use various
methods
and technologies
to run both events

Case study in Hibiya Park
Survey about theuse of advanced
technology instations

Support for the deployment of UC technology
in stations
Consideration of further mechanisms andinformation dissemination
Implementation of smartphone use support
programs in Tokyo municipalities

Development of accessibility facilities in Tokyo Metropolitan
Government sport facilities and the like, promotion at welfare
equipment expos, dissemination of barrier-free information, etc.

Post-event legacy- Use both events as a model to ensure information
assurance in future sporting events- Accelerate progress to realize a society where a variety of
information is easily received by everyone

012

Action 2 Pioneering Tokyo's future with digital
Overview of initiatives
Introduce digital UC (universal communication) technology in society
through new UC technology development in collaboration with private
corporations, using various opportunities to demonstratetechnologies and promote their utilization, and dissemination both
domestically and overseas

Examples of UC
technology(Speech is translated
or converted to text
and displayed on atransparent display inreal time)

Schedule

Details of initiatives◆New technology development in collaboration with private
corporations

2023- Collaborate with the winning company of the Startup Pitch Contest anddevelop technology for the onomatopoeic display of competition sounds- For the Nishi-Shinjuku Advanced Services Implementation IndustryGovernment-Academia Consortium, develop technology that displays thecontent of speech on smart glass

Technology
development◆Use various opportunities to demonstrate technologies andpromote their utilization

Demonstration/
PR oftechnology- Implementation of Miru Cafe (a cafe where language is made visible withdigital technology) two years before the Tokyo 2025 Deaflympics, anddemonstration of smart glass services for those who are deaf or hard ofhearing- Introduction of UC technology at the Tokyo Metropolitan Government
Building and Toei subway station counter- Support for the deployment of UC equipment in municipalities and stations

Disseminationof the usage
status during
the event◆Domestic and international dissemination- Widely disseminate information using UC technology in both events- Exhibit and promote technology in Deaflympics Square, the base for Tokyo
residents and Japanese people to experience the event and interact
with Deaflympic athletes

2024

Technology development
in collaboration with private corporations

2025
Use/promotion ofdeveloped
technologies

Demonstration and promotion of technology used in events
Introduction of UC technology at Tokyo Metropolitan
Government Building counters
Support for the deployment of UC equipment in municipalities

Use and dissemination in competition venues and ●Deaflympics Square

Post-event legacy- UC technology is recognized for its usefulness and future
potential, and companies are becoming more active intechnological development- Technology enabling everyone to communicate easily
regardless of nationality or disability becomes widespread

Technology that displays competition
sounds as onomatopoeic sounds013

Bringing the world's people together

By talking with visitors from all over the world in sign language and various otherways, we will be able to understand each other despite distance, and many new
encounters will be born. Culture is cultivated and sprouts anew through encounters.
I cannot wait to see such a scene.
Natsumi Wada (international sign language interpreter)014

Tokyo – the destination of all
We will convey Tokyo’s diverse appeal throughthe development of new cultural programs thatpass on and expand on the legacy of the Tokyo
2020 Games as well as promotions taking
advantage of both events that attract significant
national and international attention.

Action 3

Providing first hand arts andculture experience

Action 4

Promoting Tokyo’s charm to
the world

We will utilize Tokyo ingredients and local
traditional crafts in tournament-related events andseize various opportunities to promote Tokyo,
such as one year before both events are held.

While developing three art projects, we will
promote the creation of an environment where
everyone has access to arts and culture for 2025,
when both events will be held.

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Action 3 Providing first hand arts and culture experience
Overview of initiatives
The Tokyo 2020 Games cultural program has left a legacy of creating an environment
where more people have access to art and culture. Create new initiatives that continue andfurther develop this legacy and make progress for promoting the appeal of Tokyo's arts andculture and realizing an inclusive society while setting the mood for both events
Image of an art project

Details of initiatives

Schedule
2023◆Develop three art projects for 2025
- Hold events with the theme of “festival” as an initiative that allows
everyone to freely enjoy and participate in art and culture. Create asense of unity by having intense performances of the highlights
of various festivals- Create a stage with the theme of “music for the deaf and hard ofhearing.”
In addition, record the creation process while building mutual
understanding between those who can hear and who cannot, anddisseminate this as a model case of collaboration- A stage performance by the staff and cast from the opening
ceremony of the Tokyo 2020 Paralympics of their hopes for asociety where diverse individuals can live side by side

Art projects

Consideration ofproject content

2024

2025

Adjustment and promotion of
implementation content

Holding events ●(The festival event is scheduled for September
and others for November)

Improved
accessibility

Consideration ofproject content◆Improved accessibility to arts and culture- To create an environment where everyone has access to arts andculture, promote the introduction of tools to support the viewing of
performances and having programs with information assurance- Establishment of a subsidy program to cover the cost of providing
accessibility support at private cultural facilities. Implementation ofcourses about how to provide accessibility support and consultation
support in collaboration with professional associations- Dissemination of the content and results of initiatives for
metropolitan cultural facilities and subsidized projects

Creating an environment that
supports viewing
Commencement of subsidy related
programs
Dissemination of the content andresults of initiatives

Post-event legacy- Increase the number of people who are familiar with arts andculture, build up practice cases of cultural activities
for those with and without disabilities- Increase the provision of accessibility support throughout society,accumulate knowledge of and promote human resource
development, and lay out the groundwork for ongoing initiatives

016

Action 4 Promoting Tokyo’s charm to the world
Overview of initiatives
Seizing the opportunity of the domestic and international focus
on both events, effectively communicate Tokyo's diverse
attractions such as food and traditional culture

Schedule

Details of initiatives

2023◆Promotion of tournament-related events- At WCH Tokyo 25 briefings for domestic and international
media and athlete team leader seminars for the Tokyo 2025
Deaflympics (a meeting one year before the event where theteam leader of each country's athletic team participates), promote
Tokyo ingredients, tratraditional crafts of Tokyo, and Tokyo's tourist
attractions◆Promotion of Tokyo on various occasions- Disseminate Tokyo’s appeal at World Athletics Championships
Budapest 23 (WCH Budapest 23)- Create a dedicated page for both events on the website
Japan Sports Journey, with sightseeing information and sporting
experience information around venues in Japan where international
sporting events are held
- Use the opportunity of one year before the event to placeadvertisements in online media and in-flight magazines, disseminate
tourism information tailored for visiting spectators, and develop media
tours to coincide with the events

2024● Promotion at the WCH Budapest 23
Promotion at media briefings and ●the athlete team leader seminars

PromotingTokyo’scharm

Expansion of advertisingin in-flight magazines(One year before both
events)●Japan Sports Journey
Dedicated page for both events
City promotion during the event ●Post-event legacy- Disseminate Tokyo's diverse appeal through both
events, expand demand for Tokyo ingredients andtraditional crafts of Tokyo, contribute to an increase in
the number of visitors

Promotion at the WCH
Budapest 23

Image of providing Tokyo
ingredients

2025

017

Giving children brighter hopes and futures

My current dream is run faster.
It may sound very simple, but it is very difficult.
The more you master it, the more years it will take to become even 0.1
seconds faster.
I want to battle it out, win and get a medal in this wonderful diverse place.

018

Hayato Kakitsu (deaf athletics, junior athlete)Toward a next-generation Tokyo full of hopes and dreams
Many children will learn through the event. To
support their growth, we will develop various
initiatives such as providing opportunities tolearn in school, as well as having children
participate by playing an important role in theevent.

Action 5

Action 62025 for kids

We will engage in initiatives that convey tochildren the significance of the event, its appeal
and the joy of sports, such as creating a
dedicated homepage for both events using
illustrations, and provide learning opportunities inschool education in a variety of scenes, including
schools for the deaf.

2025 with kids

Children will have the opportunity to participate inroles that are important for the event and will bean active part of it, including creating the designof the event logo and emblem that will be thesymbol of the event, as well as being escort kids
when the athletes enter the stadium.

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Action 5 2025 for kids
Overview of initiatives
Develop various initiatives so that children can learn many things through theevent and be supported in their growth, such as enriched content for
tournament-related events and sporting events, as well as learning
opportunities by inviting deaf athletes to schools

Details of initiatives

Dedicated website for both events

Schedule
2023◆Conveying the appeal of sport to children- Develop initiatives so that everyone - including children – canexperience the charm of both events, through the dedicatedwebsite with illustrations and stamps for social media as well as
experience/hands-on content at tournament-related events.
- Hold events where children can experience various sports, such as
meet and greets with athletes and athletics workshops for children

Initiatives
through theevents2024

2025

Event dedicated website, experience/hands-on content
for tournament-related events

Tournament experience/lectures/special classes atschools for the deaf

◆Learning in school- Invite deaf athletes to schools for the deaf and carry out tournament
experiences and lectures- Looking ahead to communicating with people who are deaf or hardof hearing overseas and participating as an athlete or volunteer
during the Tokyo 2025 Deaflympics, implement special classes for
gaining for communication skills such as international sign language
at schools the deaf.
- Have competition equipment in place to carry out parasports at
schools for the blind and deaf sports at schools for the deaf
- Create video teaching materials about understanding people whoare deaf or hard of hearing and the Deaflympics to disseminate inpublic schools in Tokyo- Introduce programs related to both events for the “smiles andlearning experience activity project” that provides experiential
opportunities as desired by schools

Initiatives
throughschools

Creation of video
Use in schools (~2026)
teaching materials
Experience activity projects
Implement

Enrichment(Includes tournament
related events)

Post-event legacy- Through the event, children who will lead the next generation
will learn about the joy of sport, the importance ofrespecting each other regardless of disabilities, and about
diversity, and grow up healthy020

Action 6 2025 with kids
(left)
Tokyo 2025 Deaflympics
Tournament emblem

Overview of initiatives(right)
WCH Tokyo 25
Public Submission for the Logo
Design/Selection Committee
Members©2023 The Local Organising
Committee of World Athletics
Championships Tokyo 25)

A diverse range of children will participate in important roles forthe event and be an active part of it, including creating the designof the event logo and emblem that will become the symbol of theevent for both events, as well as being escort kids when theathletes enter the stadium

Schedule

Details of initiatives

2023◆An event created with children- The logo concept for the WCH Tokyo 25 will reflect thethoughts and feelings of junior athletes, and there will be a public callfor designs based on that concept. In addition, the event emblem
for the Tokyo 2025 Deaflympics will be designed by students of
Tsukuba University of Technology, the only national university forpeople who are deaf or hard of hearing in Japan, and initiatives will be
developed for children to participate in the creation of the event
symbol, such as having it selected by vote by junior high and highschool students in Tokyo- Initiatives for both events will be considered while listening to theopinions of children◆Making the event exciting with children- Messages written by children at tournament-related events aredelivered to the athletes and used to create excitement at the venue- Create opportunities for children in Tokyo and affected areas to watch
events at the venue- Have extensive involvement of children and young people, such as
being escort kids when athletes enter the stadium, and giving children
a role in the medal ceremony

2024

2025

● Logo unveiled(scheduled for May)
Logo Submission/Selected by the Selection Committee● Determination of Deaflympics event emblem
Variousparticipation

Messages from children to athletes attournament-related events
Participation during the event ●(Having children watch events at the venue, etc.)

Post-event legacy- By having an important role at the event and sharing a
special moment with athletes, children will gain confidence
and courage through the unique experience of theevent, creating tomorrow’s Tokyo

Tokyo 2025 Deaflympics
Event emblem voting group work
presentation event021

Leaving a sustainable society to the future

In the same way that you learn English or French,
you will feel that your world suddenly expands by learning even just a bit of sign
language.
Connecting with other people is incredibly enjoyable.
In 2025, why don't you take a step forward with me
so that we can achieve a society where everyone can enjoy sport and communication?
Neru Nagahama (Tokyo 2025 Deaflympics Ambassador)022

To a city where we can enjoy many international
sporting events
As both events are events that connect to the
future, we will develop a wide range ofinitiatives such as realizing an eco andcompact event, effective dissemination for an
inclusive society, and networking events withdiverse people, so that the events can becomea model for future international sporting
events.

Action 7

Protect everyone's
environment together

Action 8

To achieve environmentally-friendly eco andcompact events, we will strive for thoroughenergy conservation and reduction of single-use
plastics, and widely disseminate these initiatives
within Japan and overseas.

Create a future together

Aiming for the realization of an inclusive society
where everyone recognizes and respects eachother's differences, regardless of nationality orwhether you have a disability, we will disseminate
information through our Tokyo 2025 Deaflympics
Ambassadors and develop events where
everyone can participate, regardless of whether
you have a disability or not.

We will also promote heat countermeasures forthe events.
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Action 7 Protect everyone's environment together
Overview of initiatives
To achieve environmentally-friendly eco and compact events, we will strive forthorough energy conservation and reduction of single-use plastics, and widely
disseminate these initiatives with Japan and overseas. Promote heatcountermeasures for the events based on survey results on heat conditions

Details of initiatives

Schedule◆Consideration to the environment

2023- Engage in energy conservation, use renewable energy,
promote the 3Rs (reduce, reuse, recycle), reduce single-use
plastics and food waste- Maximize existing facilities and goods, and lease or rent even
if new procurement is required- Widely disseminate across Japan and overseas about
symbolic efforts for the events

Environment
ally friendly

2024

Consideration/adjustment ofdetailed content for eachmeasure2025
Thoroughness
anddissemination of
measures for the
event◆Heat countermeasures
Heat
countermeas
ures- Consider necessary measures for preventing spectators fromgetting heat stroke at roadside events and promote heatcountermeasures for the events

Promote heat
Survey implementation/
countermeasures
Plan creation/
for the events
Coordination with
officials, etc.

Post-event legacy- Link event initiatives and dissemination to raisingawareness and building momentum about consideration for
the environment, and accelerate progress toward asustainable society024- Accumulate knowledge and expertise through various
initiatives in large-scale events

Action 8 Create a future together
Overview of initiatives
Aiming for the realization of an inclusive society where everyone recognizes
and respects each other's differences, regardless of nationality or whether you
have a disability, develop a wide range of effective initiatives, based on barrierfree initiatives from both a hard and soft perspective implemented during theTokyo 2020 Games and the current situation

Details of initiatives

Tokyo 2025 Deaflympics Ambassadors(From left: Neru Nagahama, Ikumi Kawamata, KIKI, Nobuharu Asahara)

Schedule◆Spreading the importance of an inclusive society

2023- While appointing people with an understanding of deaf sports
and sign language as Tokyo 2025 Deaflympics Ambassadors,
introduce the activities of deaf athletes and social activities ofpeople who are deaf or hard of hearing- So that a wide range of generations including children canbecome familiar with sign language, create videos tointroduce sign language words and a Deaflympics learning
handbook- Poster contests about barrier-free mindsets and initiatives that
register and collaborate with companies that are involved inbarrier-free mindsets as support companies- Manage the Tokyo Intercultural Portal Site, which
disseminates useful information for foreign residents living in
Tokyo

Disseminatio
n about an
inclusive
society2025

Ambassadors, dedicated website
Creation and use of handbooks, etc.
Various initiatives about a barrier-free mindset
Operate the Intercultural Portal Site
● Miru Cafe

Networking
events, etc.

● Initiative one year before
the event
Networking
event with athletes●
Awareness-raising events, attitude
surveys, etc.

◆Expansion of networking events- Develop initiatives that everyone can participate in, such as
Miru Cafe, or meet and greets with athletes for enjoying
sports together, regardless of having a disability of not- Hold events at retail facilities where families and young
people gather to raise awareness about understanding
people with disabilities, and collaborate with metropolitan
universities to implement attitude surveys for an inclusive
society2024

Post-event legacy- In addition to being exposed to the thoughts and feelings ofdiverse people and learning about different lifestyles andcultures, mutual understanding will be furthered throughactual interaction, accelerating progress toward therealization of an inclusive society025Moving forward with every one of us

Our work with a smile will become a wonderful memory for the
many participants.
And it will lead to a huge sense of achievement for us volunteers.
I hope you can enjoy the opportunity to interact with athletes
from around the world, their supporters and spectators, byvolunteering with us.
Shunji Nishino (Tokyo 2020 Games City Cast/Field Cast)

026

Tokyo, a city connected through sports
Spectators’ cheers and the hospitality of thevolunteers are important elements of the event.
So that many Tokyo residents and Japanese people
can participate in the event, we will carry out
initiatives to liven up the event and create a systemfor volunteers, working together to achieve a eventthat belongs to everyone.

Action 9

enjoy, cheer on the
Action 10 Know,athletes!

Make it together 2025

So that many Tokyo residents and Japanesepeople can participate in the event, we willdevelop initiatives to liven up the event and sport
while collaborating with various entities andevents to widely develop initiatives that will
increase everyone's interest in the event.

While passing on and developing the volunteer
culture that spread through the Tokyo 2020
Games into these two events, we will further
develop initiatives and mechanisms to develop
the event with various people.
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Action 9 Make it together 2025
Overview of initiatives
While passing on and developing the volunteer culture that spread throughthe Tokyo 2020 Games into these two events, we will work together withvarious people to achieve an event that belongs to everyone, including
athletes, those with disabilities, children and companies.

Details of initiatives

Schedule
2023◆Passing on and developing the volunteer culture
Volunteerrelated
initiatives- Through the Tokyo Volunteer Legacy Network (VLN), provide
content that appeals to a wide range of people andopportunities for volunteers to interact and connect with eachother
- Provide opportunities where diverse people can be active as
event volunteers, regardless of disability, age or
nationality

2024

2025

Holding events managed by VLN
Volunteer activities by diverse people ●Support of deaf athletes

Create an
event withdiversepeople◆Creating an event with diverse people- Support the activities of deaf athletes and deaf athleticorganizations, encouraging success at the event- Disseminate the efforts of the people behind the eventand the social activities of people who are deaf or hard ofhearing on the dedicated website for both events- Create the event symbols of the logo and emblem withdiverse people, such as children and related parties- Appoint people with an understanding of deaf sports and sign
language as Tokyo 2025 Deaflympics Ambassadors- Use the latest technology to have persons with severe
disabilities participate in the event as well
- Create an environment where it is easy for many people toparticipate through promotion of donations and crowdfunding

Dissemination from ambassadors and the dedicatedwebsite● Design announcement(scheduled for May)
Contest/selection of World Athletics logo design● Determination of Deaflympics event emblem

Post-event legacy- Through the development of the volunteer culture that spreadin the Tokyo 2020 Games, we have made further progress increating a society where each individual supports each other- Contribute to the promotion of deaf sports through the spreadof deaf sports and improvements in the competition level028- Further penetration of the donation culture into society
through the event

Action 10 Know, enjoy, cheer on the athletes!
Overview of initiatives
So that many Tokyo residents and Japanese people can participate in the event, we
will convey the history, characteristics, and appeal of the event in an easy-tounderstand way while collaborating with various entities and events to widely develop
initiatives that will increase everyone's interest in the event

Details of initiatives

Schedule
2023◆Celebration through events and sport- Seize opportunities such as the milestone of one year prior to theevent, when attention is most directed at the event, and develop
various publicity and momentum-building events- Implement initiatives where you can experience the characteristicsof the event and its appeal, through interaction between theathletes and children, as well as Deaflympics competition
experiences- Using various PR tools such as the event dedicatedhomepage and the event logo, disseminate the significanceand appeal of the event and use it to enhance the excitementof the event- In light of the growing interest in sports after the Tokyo 2020
Games, renovate facilities such as the Tokyo Metropolitan Park
Athletic Field so that more people can easily become familiar
with sports

Increase theexcitement of
events and
sport

2024

2025

Initiative one year before ●the event
Dissemination using PR tools
Facility renovation of Tokyo Metropolitan Park Athletic
Field, etc.

● Dissemination at SusHi Tech Tokyo
2024

Variouscollaborations

Collaboration with municipalities(as needed)
Holding a Para Roundtable, Dissemination by Para Support
Ambassadors

Post-event legacy◆Various collaborations- Collaborate with SusHi Tech Tokyo 2024, municipalities, andrelated organizations to widely disseminate the event’s
appeal- In the Roundtable Meeting for the Promotion of Parasports andBarrier-Free (Para Roundtable), members of the roundtable (ParaSupport Ambassadors) exchange opinions with the theme of both
events, and disseminate information to a wide range ofaudiences through participation in tournament-related events

Collaborationin an event
sponsored bythemunicipality- Increase the number of people with an interest in sport, carryout ongoing support and exercise, contribute to healthpromotion- Further progress in the promotion of parasports including the
Deaflympics and a wide range of barrier-free accessibility029

Experience universal communication and promote
understanding of an inclusive society

Miru Cafe
Miru Cafe is a cafe that visualizes language using digital technology,
connecting everyone, regardless of whether or not they can hear. It
was opened for a limited time in Harajuku, Tokyo, as an initiative twoyears before the opening ceremony of the Tokyo 2025 Deaflympics.

The cafe uses various kinds of digital technologies, such astechnology that shows speech on a display in real time andtechnology that converts sign language into text.

As well as having more than 4,000 people visit the cafe, we received
positive feedback from visitors that it was a very friendly environment
Communication using transparent displays

for both those who can hear and who cannot.

030

WCH Tokyo 25/Tokyo 2025 Deaflympics
A symbol mark to symbolize both events

Creating the event logo and emblem
with children
This is the second occasion for Tokyo to hold the WCH Tokyo 25, the firsttime in 34 years. The thoughts and feelings of junior track and field athletes
will be reflected in the logo design concept for this event. “We want tocreate new history with everyone...” With this in mind, we have called forlogo designs and logo selection committee members from the public. The
logo will be unveiled in May 2024. Please look forward to seeing what sortof design it will be!

WCH Tokyo 25
Public Submission for the Logo Design/Selection Committee Members(©2023 The Local Organising Committee of World Athletics
Championships Tokyo 25)

The event emblem for the Tokyo 2025 Deaflympics was designed by
students of Tsukuba University of Technology, a national university for
those who are deaf or hard of hearing in Japan, and the winning design was
selected by vote by junior high and high school students in Tokyo.
The emblem has the theme of “circle,” to symbolize connections between
people. It represents a “hand,” which is a typical symbol of the Deaf
community, and people are expected to “touch” competitions and topics
through the Deaflympics; the “touch” will lead to mutual exchanges andcommunity connections like a “circle”; the “flower” is a symbol of the futurethat will bloom as the circle expands. The petals of the cherry blossom areused as a motif.

031

Tokyo 2025 Deaflympics Tournament emblem

(Reference) Basic information about the event
World Athletics Championships
WCH Tokyo 25- Organized by World Athletics (WA), held every two years- The first Championships was held in 1983 in Helsinki, Finland- The 2025 event will be the 20th Championship- About 1 billion people watch the event worldwide,with about 3,000 volunteers- Tokyo will be hosting for the first time since 1991
It will be the third time for Japan to host, including the 2007 Osaka event

Period: 13 - 21 September 2025 (9 days)
Number of events: 49
Participating athletes: Approximately 2,000 from 210 countries and regions
Competition venue: Japan National Stadium, Tokyo(marathon and race walk will be held in the Tokyo
Metropolitan area)
Bidding organization: Japan Association of Athletics Federation (public interest
incorporated foundation)
Championships managing organization: The Local Organising Committee ofWorld Athletics Championships Tokyo 25

Deaflympics
Tokyo 2025 Deaflympics- Organized by the International Committee of Sports for the Deaf
(ICSD) and held every four years
An international multi-sports event for deaf athletes- The first Deaflympics was held in 1924 in Paris, France- The 2025 event will commemorate 100 years of the Deaflympics.
It will be the first time for Japan to host
- In addition to sign language, information is communicated visuallyin ways such as starting lights and flags

032

Period: 1526 November 2025 (12 days)
Number of events: 21 events (athletics, swimming, etc.)
Participating athletes: Approximately 3,000 from 70-80 countries and regions
Competition venue: Mainly stadiums in Tokyo (soccer will be in Fukushima andcycling in Shizuoka)
Bidding organization: Japanese Federation of the Deaf (general incorporated
foundation)
Tournament managing organization: Japanese Federation of the Deaf (generalincorporated foundation),Tokyo Sport
Benefits Corporation (public interest
incorporated foundation)

Vision 2025 Action Book
Published in January 2024

Editing/publishing: International Sports Events Section, International Sports
Projects Division, Bureau of Citizens, Culture And Sports, Tokyo
Metropolitan Government
2-8-1 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-8001
Phone: +81-3-5320-6224
Email: S1120901@section.metro.tokyo.jp