The third generation of smart bands
with the function of calorie intake
counting is already on sale.

HEALBE has announced the official launch of the third generation of smart
bands, GoBe3. Previously, the new product was only available in pre-order in alimited edition.
The HEALBE brand was created in 2012. A crowdfunding campaign with a pre-order of the ﬁrst device was launched on Indiegogo in 2014. The campaign has raised
more than $1 million. In 2015, online and oﬄine sales of HEALBE GoBe1 werelaunched on the international market. In 2017, sales of HEALBE GoBe2 werelaunched.
At the moment, the geographical map of HEALBE users covers 72 countries, morethan 57 thousand devices have been sold. The key sales regions are the USA, Japanand China.
All HEALBE GoBe devices use proprietary FLOW™ technology for
automatic measurement of calories intake, water balance, andstress levels. This combination makes the device the most functional for those who control nutrition or want to improve theirshape and health.
The accuracy of the calorie intake measurement is 89%(100% - 11% error). It was conﬁrmed by independentstudies at the University of California UC Davis (USA)and the Red Cross Hospital (China).
The company also collaborates with research universities in Europe and the UnitedStates to develop the application of technology in various ﬁelds of medicine andimprove the quality of people's lives.
HEALBE's patent portfolio includes more than 70 documents worldwide, and thecompany is ranked among the ﬁve largest in the world in terms of the number ofpatents in key areas.
Now the company is testing the function of assessing the dynamics of glucose inblood in diﬀerent countries in order to provide users with additional opportunities
to assess their lifestyle, nutrition (meals) and physical activity independently. Thecompany is also working on creating a platform for customer service of telehealthservices.

HEALBE GoBe3 device uses a bioimpedance sensor, galvanic skin responses, body temperature, a 9-axis accelerometer, and an optical pulse wave sensor. This allows to provide users
with the widest set of tracked body performance indicators:
the number of calories received with meals and drinks,
the number of calories spent on physical activity and basic metabolism,
energy balance,
body hydration,
stress: physical and emotional,
pulse and heart rate indicators,
sleep begin and end recognition, including daytime sleep.
REM phases during sleep, sleep quality estimation,
number of steps,
the distance covered.

HOW DOES THE HEALBE GoBe3 DIFFER FROMOTHER SMART WEARABLE DEVICES?
The main diﬀerence between HEALBE GoBe smart bands and competitors is theability to determine the balance of the calories intake and expenditure, as well as
stress level and hydration of the user's body simply by contacting the user's skin.
Unique features of HEALBE GoBe devices:
counting calories received from food and drinks, and calories spenton basal metabolism — maintaining the functioning of internal organs;automatic tracking of hydration — the body's water balance. GoBe not only
helps to determine the water balance but also reminds you to drink in time;emotional balance: assessment of the impact of emotions on stress during
the day;
all algorithms are based on state-of-art physiological models, which makes it
possible to personalize the device for a speciﬁc user.

WHAT'S NEW?
GoBe3 was created together with a large community of HEALBE users and has incorporated
several improvements compared to the secondgeneration. In GoBe3, we’ve managed to implement wider functionality and make it as comfortable as possible for daily use. For example, thenew model is equipped with hypoallergenic
titanium sensor contacts and a soft-touch
silicone strap.
The device has become more elegant thanks to a lighter, thinner body and comesin various colors. Colored replaceable straps according to the user's preferences
beneﬁcially complement any style of clothing.
The internal equipment of the smart band also has several improvements:• The device is equipped with an optical pulse sensor that accurately measures
heartbeats even during intensive physical activity.
• The modified geometry of the GoBe3 sensors has improved the accuracy of datagathering.
• Due to improved algorithms, random user movements and external interference
no longer have a signiﬁcant impact on activity estimations.
• GoBe3 is equipped with a touch-sensitive anti-glare display with the "Always-on
Display" function. This allows the user to see up-to-date information without
unnecessary interactions.
• The display is protected by a scratch-resistant Corning Gorilla Glass lens.
The updated HEALBE applications are easily integrated withApple Health and Google Fit services. It allows users to synchronize data on the quality of sleep and physical activity withthe user's smart electronics ecosystem.

«At HEALBE, we believe that technology is an integral part of ourlives in the 21st century. When developing new products, we strive
not only to facilitate the daily process of weight control but also tohelp people understand themselves to lay the foundation for
long-term changes for the better.».
Artem Shipitsin, HEALBE CEO and co-founder.

HEALBE GoBe3 is already available for order onhealbe.com
For advertising and interviews
pr@healbe.com

LINKS TO MATERIALS
Company logo
Download

Device renders
Download

App screensDownload

Photos:• Photos of the band and package

Download• Product photos

Download• Life style

Download

Promo videos
Download

Specifications
Download

You can find all graphic materials
required to introduce the HEALBE
brand in Brand Guidelines 2020Download