Partner testimonial

Atlas Identity:
rolling out Okta’s
best of breed IAM
solutions acrossEMEA

Partner testimonial

Atlas Identity

TestimonialsnapshotBusiness profile

2Founded in 2016, London-headquartered Atlas Identity specialises in providing robustand agile identity and access management (IAM) solutions to not-for-profits, startups,
SMEs and large businesses across the EMEA. It aims to deliver transformational
improvements to identity/access processes, acting as an open, honest and trusted
expert in the field.

Business situation
From its inception, Atlas Identity recognised that IAM software delivered as aservice via the cloud is much more agile, future-proof and secure than a traditional onpremises solution. Having tried out several IAM SaaS vendors, it decided that Okta
offered the most comprehensive and advanced solution on the market.
Working in partnership with Okta, Atlas Identity now secures the IT services of over
50 small and large organisations across EMEA. This expansion has also seen Atlas
Identity evolve beyond just providing technical delivery, with client engagements
expanding out to cover all stages of identity service deployment such licensing,project management, and managed service provision.

Solution
In Okta, Atlas Identity has found a partner that its clients trust to protect theirworkforce, partner and customers. Atlas Identity is growing its Okta client basethrough licensing, repeat business, word-of-mouth recommendations, and now
software add-ons.

Why Okta?
•Okta is proven to have 99.99% uptime•

Okta’s security credentials are always up-to-date•

Okta easily integrates and secures client applications•Okta meets not only the core 80% of our client’s typical requirements, but also
the more complex 20% that makes it stand out from any other vendor.

Partner testimonial

TestimonialsnapshotAtlas Identity

Company•

Almost 20 Okta licences signed, with 25 targeted for 2022•

More than 10 joint clients and 5 Okta logos added within the last 12 months•

4 fully accredited sales and pre-sales employees•

Okta Partner since 2016, reaching Premier Partner status in 2021

Where once clients prioritised
the securing of employee
identities, we now see clients
starting Customer Identity andAccess Management (CIAM)at the same time as workforce
identity projects. Our clients haveacknowledged that customer
identity is of equal importanceand that they can trust us tokeep their entire Identity
ecosystem secure.”
Stephen Williams,
Founder and Managing Director, Atlas Identity3Partner testimonial

Understanding the client’s journey

Providing an end-to-end solution
for clients

Evidencing efficacy

Winning Okta PremierPartner status

Atlas Identity

4

For any business or organisation to survive and thrive in today’s digital world it mustensure that only authorised users have access to its technological infrastructure atany time, and from anywhere. This requires a robust IAM solution. Founded in 2016,
London-headquartered Atlas Identity specialises in delivering such systems to nonprofits, startups, SMEs and large businesses across the UK.
“Our aim is to enable organisations to deliver transformational improvements to theiridentity and access processes, acting as an open, honest and trusted expert in thisfield,” explains Stephen Williams, Founder and Managing Director of Atlas
Identity. “We believe it's just as important to tell a client what not to do, as it is toguide them to the best identity processes and technology for them.”
Stephen has always worked in the IAM space, and when he founded Atlas
Identity he committed to only working with solutions that are delivered as a service,from experience he realised these solutions deliver maximum customer value in theshortest amount of time. “Originally, we worked with a couple of different identity
Software as a Service (SaaS) systems, but it soon became clear which was by far
the best and that was Okta. Okta is the primary solution we deploy now,” Stephenreveals.

Understanding the client's journeyAtlas Identity’s client base encompasses businesses of all shapes and sizes from local
SMEs to large-scale multinationals, but each client gets the same personal treatment.
When Stephen and his team first start working with a new client, they spend time
getting to know what their IAM strategy must achieve. “We talk about their wholeend-to-end process, and then devise a flexible, long-term plan to meet their needs,” hesays. “This might include assessing existing identity problems and the causes, andthen developing an IAM roadmap. Deploying a new IAM solution, onboarding
applications onto an identity service and advising on the most appropriate licences
for a client.”

Partner testimonial

Understanding the client’s journey

Providing an end-to-end solution
for clients

Evidencing efficacy

Winning Okta PremierPartner status

Atlas Identity

5

Providing an end-to-end solution for clientsOkta supports Atlas Identity’s clients with a wide array of identity features. The main
advantage of Okta over its competitors is that it offers critical capabilities that are
missing or immature in the products of other identity vendors, mentions Stephen.
“HR-as-a-Source is a good example of this,” he says. “Our clients benefit from having
their HR systems directly integrated with Okta so that their IT Helpdesk team do nothave to complete manual changes within multiple systems to onboard or offboard
employees. When this is combined with Okta’s Lifecycle Management and Workflows
capabilities, it is possible to massively transform people management processes using
Okta, which really cuts down on administrative costs for our clients.”
When Atlas Identity started, almost every client sought their expertise for theenablement of single sign-on for employees (workforce). The primary goal was tominimise the operational and security challenges associated with employees working
every day with multiple passwords. As Atlas Identity continued to grow and listen toclient needs, a steady shift towards securing customer identities was identified.
“Where once clients prioritised the securing of employee identities, we now see clients
starting customer identity and access management (CIAM) at the same time asworkforce identity projects. Our clients have acknowledged that customer identity isof equal importance and that they can trust us to keep their entire identity ecosystemsecure,” says Stephen. “And once they’re happy with all their Okta deployments they
then come back to us to request that we manage their services and provide ongoingsupport.”Evidencing efficacy
As with any new technology deployment, Atlas Identity often finds that its newclients have lots of questions regarding the stability and security of Okta’s products.
Stephen says: “New clients regularly have two main questions when we begin theirOkta journey. They want to know what happens if Okta ever ‘goes down’, and also
what precautions Okta takes to reduce the risk of being hacked. I simply point themto the evidence at Trust.Okta.com. Here they can see historic evidence that Okta
has been available 99.99% of the time and that all its security certifications are up todate. That evidence gives all the reassurance they need.”
Atlas Identity can provide evidence of its own successes in combating security breaches
too. “Recently, a client of ours had a major breach with one of its workforce
applications that held customer data. This application did not have multi-factor
authentication in place. Through Okta, we were able to quickly secure theapplication and significantly reduce the risk of that happening again. This not
only satisfied our client, but it also satisfied their auditors and returned the client
to a better state of security and governance,” explains Stephen.
Atlas Identity’s expanding client base, many of which are long-term, is atestament to its success in building client relationships. “We often recommend thatour clients

Partner testimonial

Understanding the client’s journey

Providing an end-to-end solution
for clients

Evidencing efficacy

Winning Okta PremierPartner status

Atlas Identity

6start with the integration of three to five apps onto Okta, alongside core capabilities
such as multi-factor authentication, single sign-on, and user provisioning. From thissolid foundation, our client’s regularly return for assistance with onboarding additional
applications, and/or expansion into customer identities. Overall, our key successtracker is the number of clients that we have helped to meet their identity goals,
using a platform that they understand and can grow in collaboration with us.” saysStephen.
The England and Wales Cricket Board (ECB) is one such returning client. TheECB originally engaged with Atlas Identity to secure a new website for The
Hundred competition. This later expanded to include an online shop and mobile app.
“The client has now secured its main customer-facing web properties with Okta,
for hundreds of thousands of users.” says Stephen. “With Okta providing a single
identity across its web properties, the ECB has been able to further develop its
commercial offerings with new customer engagement channels.”

Winning Okta Premier Partner status
Atlas Identity’s growing Okta base led it to be promoted to Okta Premier Partner
and Gold-tier status in 2021. Stephen is incredibly proud of this accolade and feelsthat this underscores the value that clients receive from Atlas Identity, the trustthat has been built, and the enormous number of benefits that Okta delivers. “Beingcloser to Okta as a result of our elevated status, we are now consulted by Okta on thecustomer demand we are seeing, any feedback on the product itself, and how
Okta’s technical experts can help to make us more successful,” he says.
Next, Stephen is looking to strengthen Atlas Identity’s relationship with Okta
further by offering software add-ons that supercharge Okta’s capabilities for its
clients, across both workforce and customer identity. Stephen concludes: “We are
now creating bespoke Okta-powered solutions for some of our clients to meet
specific requirements, based on our deep understanding of what they are trying toachieve as an outcome.”