SMART MOBILITY CITY 2013
NEWSLETTER

vol. 32013.10.22

SMART MOBILITY CITY 2013
The 43rd Tokyo Motor Show 2013 Organizer-Themed ProjectVehicles with Greater Freedom
Micro Mobility and Personal Mobility
More fun, joys, and freedom of getting around.
Such yearnings for more will be answered by micro mobility
and personal mobility vehicles. These vehicles are thetransportation tools of our near future, and also, the topic of
our third newsletter.
Until now, automobiles have been developed as a means togo greater distance at faster speed.
But, when we think about our daily activities of going
shopping , dropping off and picking up the children orcommuting, we begin to realize that there may also be aneed for a new type of mobility that gives added ease ingetting around.
Micro mobility is a completely new type of vehicle designed
for one or two passengers, where its size and functions
have been newly reconsidered specifically for this type ofdaily use. With these micro mobility vehicles, we will havethe freedom of covering short distances with a new sense ofease and convenience. Power can be charged at home, so
there is also no need to stop by for gasoline.
Personal mobility vehicles are a new transportation tool thathas been developed based on a completely different
concept from that of traditional automobiles. This new typeof mobility delivers the joys of being able to go where youwant, added with the fun of the process of going places.
Imagine what it would be like if everyone – the young, theelderly, and the disabled – would all be able to move about
actively on equal footing. Our lives would certainly be moreenriching if such mobility would lead us to new encountersamongst one another.
Demonstrative tests are already being conducted at various
locations for the vehicles mentioned above. And how will
the future of mobility be put to practical use? This is aquestion to be answered by us all. SMART MOBILITY CITY
2013 is an excellent opportunity for us to come together andthink about the future of mobility.
For this issue, the writer Ririko Amakasu tried out thepersonal mobility vehicles. She describes her experience inthe column on the following page.

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SMART MOBILITY CITY 2013
NEWSLETTERCOLUMN

Joy to Drive Bringing More Fun and Freedom

Getting around is like playing some kind of sports.
This is how I felt after trying a few types of personal mobility vehicles. A
game of sports, with no winners or losers. Taking your physical beingfrom a starting point to a goal is like a game that enhances the mindand body.
The keys to operating a personal mobility vehicle are both the body’s
core balance and the sensory experience. You become aware of yourbody’s center of weight, while also becoming fully awake to the sights,
sounds, and feel of your surroundings, receiving the wind and theelements with your entire being. It doesn’t run smoothly if you try tooperate it with only your physical skills, or just by the will of your mind –but when both aspects come together with an audible click, it becomesa truly exhilarating experience.

Ririko Amakasu
Novelist・ Born in 1964 in Kanagawa prefecture.
・ Novelist for many magazines on themes offashion, food, sports, automobiles, and more.
Major novels include Shinkukan, Chunen
Zenya, Mi-Cuit, Nagai Shitsuren, OrderMade, etc. Essays include “Shishunki Busu”
and “Ana no Aita Baketsu.” Hosts the Book
club since 2011.
Blog: www.１oven.com/ririko_amakasu/

The delightful thrill that comes accompanied with just the right amountof tension is similar to the feeling of driving a sports car. The reason I
love sports cars is because I enjoy the feeling of being in control ofmyself, moving into the spaces before me by my own will. I’d almost
forgotten about this particular sensation, but riding these personal
mobility vehicles have brought it all back. It was a nostalgic, yet novel
experience.
In Japan, we sometimes call the automobile as our “legs.” I rather likethis expression. It feels like there is a real connection of partnershipwith our automobiles. Personal mobility vehicles will most likely be our“legs” of the future. It will probably be long and cool legs. If we can go
freely to the towns, the mountains, and to the seaside with such legs,
even through narrow alleys and inside buildings, what fun it will be!
Perhaps, with personal mobility, maybe what we have acquired is notjust another vehicle, but a new part for our body.
(Ririko Amakasu)2

SMART MOBILITY CITY 2013
NEWSLETTER

Programs at the Venue
Test Rides of Personal Mobility and Micro Mobility
The first such offering at a motor show, this is a rare opportunity to actually
try operating personal mobility and micro mobility vehicles.
(1) Personal Mobility Experiences
Location: Core Exhibit Area, West Hall 4
Period: November 23 (Sat.) – December 1 (Sun.), 2013
Vehicles: The following personal mobility vehicles will be available.
Winglet LONG TYPE by Toyota Motor Corp.
UNI-CUB by Honda Motor Co., Ltd.
Note 1: Hours will be notified at the venue.
Note 2: Please be aware that the above vehicles may be subject to change.

(2) Micro Mobility Experiences
Location: Core Exhibit Area to the Track Yard, West Hall 4
Period: November 23 (Sat.) – December 1 (Sun.), 2013
Vehicles: NISSAN New Mobility Concept by Nissan Motor Co., Ltd.
Micro Commuter Prototype β by Honda Motor Co., Ltd.
COMS P-COM by Toyota Motor Corp.
ZieD α1 by ZieD Co., Ltd.
Note 1: Hours will be notified at the venue.
Note 2: Please be aware that the above vehicles may be subject to change.
International Symposium
A symposium to discuss how our lives will be changed by the widespreaduse of micro mobility vehicles.
“Changing life through new technologies”
Location: 6th Floor Conference Rooms 605-608, Conference Tower
Date: November 24 (Sun.), 2013
(Program details to be announced on a later date)
Exhibition
Location: Exhibitor Booths and Core Exhibit Area, West Hall 4
Period: November 23 (Sat.) – December 1 (Sun.), 2013
Outline: Exhibitor Booths – Introduction of micro mobility andpersonal mobility vehicles by various companies
Core Exhibit Area – SMC TOURS content “Connecting – New mobility”

For inquires, please contact:
Tokyo Motor Show SMART MOBILITY CITY 2013 Public Relations Department
Contact: Ms. Junko Kawahara
smc2013-pr@motor-show.jp
TEL: +81-3-3309-8951 FAX: +81-3-3309-8952 CELL: +81-90-1036-8060

Details on SMART MOBILITY CITY 2013 will be provided in future newsletters.
Please e-mail smc2013-pr@motor-show.jp if you would like to receive the latest information.

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SMART MOBILITY CITY 2013
NEWSLETTER
List of Programs
Core Exhibit
SMC TOURS
Location: West Hall 4
Period: November 23 (Sat.) – December 1 (Sun.), 2013
Outline: Cruise around SMART MOBILITY CITY in anamazing vehicle. Participants go on simulated rides
through various scenes in a vehicle-shaped device.
<List of Contents>
I. Connecting – Towards safe and reassuring traffic systems
II. Connecting – Towards safe and reassuring vehicles
III. Connecting – Comfortable and convenient driving
IV. Connecting – New roles of vehicles
V. Connecting – Safe, reassuring, convenient lifestyles
VI. Connecting – New mobility
Test Ride
SMC Test Rides: Experience Smart Driving
Personal mobility experiences
Location: Core Exhibit Area, West Hall 4Period: November 23 (Sat.) – December 1 (Sun.), 2013
Micro mobility experiences
Location: Core Exhibit Area and Track Yard, West Hall 4
Period: November 23 (Sat.) – December 1 (Sun.), 2013
Electric two-wheeler experiences
Location: Track Yard West Hall 4
Period: November 23 (Sat.) – December 1 (Sun.), 2013
Advanced driver assistance systems
Location: Rooftop Exhibition Area
Period: November 23 (Sat.) – November 26 (Tue.), 2013

ConferenceInternational Symposium(Programs details to be announced on a later date)“Connected vehicles for enhancing safety and reassurance– Possibilities of advanced driver assistance systems”
Location: Conference Rooms 605-608, Conference Tower 6F
Date: 10:30 – 16:30 on November 25 (Mon.), 2013
“Future society and future mobilities”
Location: International Conference Room, Conference Tower 7F
Date: 11:00 – 16:30 on November 28 (Thu.), 2013(Special Cooperation by Toyota Motor Corp.)“Changing life through new technologies”(Sponsored by Ministry of Land, Infrastructure, Transport andTourism / The Yomiuri Shimbun
Location: Conference Rooms 605-608, Conference Tower 6F
Date: 10:30 – 16:30 on November 24 (Sun.), 2013
Advanced Technology Seminar(Participating companies and organizations)
Nissan Motor Co., Ltd.
Agency for Natural Resources and Energy
Kids Workshop(Participating companies)
Nissan Motor Co., Ltdecomo Corp.
Panasonic Corp.
Mabuchi Motor Co., Ltd.

Autonomous vehicle demonstrations
Location: Rooftop Exhibition Area
Period: November 25 (Mon.) – November 26 (Tue.), 2013
Charging infrastructure and EV/PHV test drives(Sponsored by Next Generation Vehicle Promotion Center)
Location: Rooftop Exhibition Area
Period: November 27 (Wed.) – December 1 (Sun.), 20134