REPORT on HONG KONG OUTBOUND 2023 by ITE Hong Kong
(Prepared on 31-Aug-2023 | Last Update on 18-Jan-2024)(1) In the whole year of 2023, Hong Kong residents made a total of 72.2 million departures, up 3312%
from the previous year, and 76.8% of pre-pandemic 2019.
Air-tickets sales (source: IATA) from Jan to Nov 2023 reached around HK$16.5 billion (+163.9%).
Capacity of Hong Kong Airport recover to 80% by end of 2023 and fully early this year!
Table: Hong Kong Resident Departure (million) by month in 2023
MONTH
# departures

MONTH# departuresJAN
1.66
JUL
6.81

FEB
3.61
AUG
7.16

MAR
5.33
SEP
6.31

APR
6.36
OCT
6.96

MAY
5.74
NOV
7.45

JUN
6.03
DEC
8.79

1ST half total

2023 Total

72.2

28.7
2nd half total

43.5(2) Hong Kong outbound to some Asia destinations^ in the first 10 months of 2023
HK outbound to(Jan – Oct) 2023

(Jan – Oct) 2019

Back to 2019

Japan
Macao
TaiwanThailandSingapore
Philippines
HK outbound toAustralia

1,662,800
5,951,111
869,951
673,895
267,960
66,544(Jan – Sep) 2023
128,740

1,841,448
6,127,894
1,292,292
874,214403,210
73,219(Jan – Sep) 2019
232,450

90.3%
97.1%
67.3%
77.1%
66.5%
90.9%
Back to 2019
55.4%

(3) Pre-pandemic, Hong Kong often ranked World’s 11th /12th largest and Asia’s 3rd / 4th largest source
market by total international travel spending! With very high per capita outbound spending, Hong Konga quality market too.
Table: World’s / Asia’s Top Markets by Outbound Spending in 2019^
World Rank
1st China (Mainland)
9th South Korea
12th Hong Kong (China)

Int’l Tourism Expenditure
US$ Billion
254.6
32.3
26.9

Asia Rank
1st
2nd
3rd

Population(Million)
1421.851.8
7.5

Expenditure per capita
US$179.1
623.6
3,586.7

Ratio
13.5 times
20 times(4) Recent Market News (more available at www.itehk.com)^9-Sep-23

HSBC Hong Kong Cardholders spent more on Travel•
They spent twice more on travel related items in the first half of 2023;•Their overseas spending in the first half of 2023 increased by nearly 70%;
•Over 1.5 million used their credit cards overseas since the second half of 2022.

21-Nov-23

Hong Kong Public Online Survey (Collected 4874 replies between Oct 19 and Nov 5)•Found 72% respondents to restart traveling abroad in coming six months;•45% respondents been to other cities in the Greater Bay Area in past six months, forconsumption or holiday of one to two days.

Disclaimer: Prepared by TKS Exhibition Services Ltd (organizer of ITE Hong Kong) by compiling data from official websites of tourism
authorities and trade / public publication. Browsing or using this report or any market data from our website www.itehk.com is solely at your ownrisk. We are not responsible for any loss or damage thus caused.

5-Dec-23

Hong Kong Overseas Wedding Photography Packages
Hong Kong Consumer Council has sent questionnaires to 27 companies provide
overseas wedding photography services but only 14 companies responded. The survey
covered 4 popular overseas wedding photography destinations with a total of 69
photography packages include Japan, South Korea, Prague of Czech Republic andMacau.

13-Dec-23

Record number of Hong Kong Residents visited Shenzhen
In October this year, 5.35 million Hong Kong residents visited Shenzhen and spent therea total of RMB3.6 billion which averaged RMB673 per person, from media report.

22-Dec-23

Hong Kong Public Survey on Christmas 2023
(Phone interviewed 1060 citizens aged 18 or above between Dec 4 and Dec 14) Found 21%

respondents expect will take overseas holidays during Christmas this year.
27-Dec-23|December Long Holiday: Hong Kong Outbound Tour Groups back to 70% Prepandemic•

The Travel Industry Council of Hong Kong (TIC) estimated that during Christmas period,
Hong Kong travel agencies will have around 1400 outbound tour groups, which recovered toaround 70% pre-pandemic level, from media report dated Dec 21.

•Among Hong Kong’s outbound tour groups during Christmas of 2023, popular destinations
include Japan, South Korea and northern Europe, while China’s Xinjiang province is an
emerging popular destination, according to TIC•

During the Christmas Holiday in 2023, Hong Kong residents made 1.664 million departures
between Dec 22 and 25 – some 344,000 on Dec 22, over half a million on Dec 23, around
458,000 on Dec 24 and some 362,000 on Dec 25.

29-Dec-23

2-Jan-24|2023 Survey on Hong Kong Citizen’s Christmas Consumption•A survey which interviewed 1060 Hong Kong citizens aged 18 or above by phone between
Dec 4 and 14 found during Christmas this year, 21% respondents will take overseas
holidays, 56% will stay in town and remaining 23% were undecided or no comment.

•

The survey found 36% respondents will maintain spending level similar to Christmas lastyear, 31% will cut back and 21% will spend more; and also found residents slightly increase
budget for Christmas spending.

3-Jan-24

4-Jan-24|China’s Wealthy Families by Net Worth•

From Hurun Report, China has some 5.18 million families with net worth of or over RMB 6million, 2.11 million families with net worth of or above RMB 10 million, and some 138,000
families with net worth of or above RMB 100 million.

•

China’s top five cities / provinces by number of families with net worth of or above RMB 10million are respectively Guangdong Province (307,000 families & population of 126.6 million);
Beijing City (306,000 families & population of 21.8 million), Shanghai City (271,000 families &population 24.8 million), Jiangsu Province (216,000 families & population 65.8 million), andHong Kong City (215,000 families and 7.49 million people).

5-Jan-24

15-Jan-24^Departures by Hong Kong Residents in 2023 from Airport
In 2023, around 9.18 million Hong Kong residents departed from the city’s airport withpeak months in July, August and December.

Disclaimer: Prepared by TKS Exhibition Services Ltd (organizer of ITE Hong Kong) by compiling data from official websites of tourism
authorities and trade / public publication. Browsing or using this report or any market data from our website www.itehk.com is solely at your own
risk. We are not responsible for any loss or damage thus caused.

TIC & ITE 2023
Online Survey for tourists on Travel Market after Pandemic(Published in May 2023)
Travel Industry Council of Hong Kong (TIC) and TKS Exhibition Services Ltd (TKS), the organiser of theHong Kong’s International Travel Expo (ITE) have jointly conducted an online public survey in end April
2023 and collected 2157 replies which came mainly from ITE public visitors. Survey reflected Hong Konghas strong pent up travel demand which sustainable, and ITE public visitors mainly Premium FIT too.

Travel Budget in the coming year

Reduce budget 3.4%

Outbound holiday in coming year:

Not taking any
3.8%
3 trips or more
38.5%

No Change 28.7%
Spend More 67.8%

Mode of Travel

Factors affecting choices of destination:

Attractiveness
Price
85.6%
76.6%

Both
22.0%
Package Tour
7.9%

1-2 trips
57.7%

No Visa
50.4%
FIT
70.1%

How long to plan a trip

Respondents by age groups:
24 or below
4.0%

Within 1 month
0.5 year or above
28.5%
33.6%
3 months or above
37.9%^60 or above14.3%

25-39 yrs old
32.9%

40-59 yrs old
48.8%

Disclaimer: Prepared by TKS Exhibition Services Ltd (organizer of ITE Hong Kong) by compiling data from official websites of tourism
authorities and trade / public publication. Browsing or using this report or any market data from our website www.itehk.com is solely at your own
risk. We are not responsible for any loss or damage thus caused.

Respondents by Education

Respondents by Gender

Secondary or below
30.6%
University or above
45.8%
Post-secondary
23.6%

Male
37.7%
Female62.3%

About ITE HONG KONG
For many years the city’s only travel fair, ITE Hong Kong 2024 - 38th ITE (Leisure) and 19th MICE Travel
Expo will be held from 13 to 16 June 2024 at Halls 1A – 1E of Hong Kong Convention & Exhibition Centre,
the first two days are for B2B while remaining 2 days for premium FIT. Also, effectively combining leisureand MICE travel, thus ITE offers a comprehensive platform to exhibitors.
ITE receives strong supports from governments and the trade! Every year, the Chief Executive of the Hong
Kong SAR sends message welcoming ITE participants, and the Ministry of Culture & Tourism of China
strongly supports ITE!
ITE is emerging well from Covid-19! Cancelled in 2020, its live editions have been held every year since2021, with ITE2023 by many measures growing back to around 80% of pre-pandemic level.
CONTACT: TKS EXHIBITION SERVICES LTD Website: www.itehk.com | Email: travel@tkshk.com |WhatsApp: +852 69361271 | WeChat: itehongkong | Facebook: itehk^Disclaimer: Prepared by TKS Exhibition Services Ltd (organizer of ITE Hong Kong) by compiling data from official websites of tourism
authorities and trade / public publication. Browsing or using this report or any market data from our website www.itehk.com is solely at your own
risk. We are not responsible for any loss or damage thus caused.