IDEC YOKOHAMAEcoinno Japan
Environmentally considerate manufacturer in Hong Kongpromoting a global environmental standard throughout
Japan starting with Yokohama
Ecoinno Japan is the Japanese subsidiary of Ecoinno (H.K.) Limited, an environmentally considerate
manufacturer based in the Science Park in the Hong Kong Special Administrative District. Ecoinno wasestablished in 2011 and engages in manufacturing environmentally considerate containers comprised
mainly of cellulose and develops manufacturing equipment. Amid the COVID-19 pandemic, in the food andbeverage industry, takeout and delivery services grew rapidly, leading to an explosive increase in the useof plastic containers. During this period, Ecoinno Japan expanded their business to Yokohama in November
2020 with the support of Kanagawa Prefecture and JETRO Yokohama. “Our goal is to spread Western
standards in Japan,” said Representative Ｔawei Liu. Based on this, he is looking to expand nationwide.

Speaker: Ｔawei Liu, President■GCM, an environmentally friendly material, as
an alternative to plastic containers
Ecoinno Japan manufactures its own unique food containers using
GCM (Green Composite Material), a self-developed biodegradable
material, as an environmentally considerate alternative to disposable
plastic containers, and sells them on the market under the name
Ecoinno. The containers can be used as is in a wide variety of cooking
methods such as microwave ovens, ovens, and steamers. They feature
oil resistance in addition to cold and heat resistance ranging from
–196°C to +220°C.
Moreover, these containers decompose in soil within approximately
75 days, returning to the earth. This makes them an environmentallyfriendly material that can be disposed of as compost, contributing to asustainable approach to the earth.

■Aiming to promote containers focusing on major
companies with strong environmental awareness.
For the environmentally considerate pulp containers we offer asalternatives to plastic products on the market, we utilize bagasse,squeezed residue from saccharum. To enhance durability, many
companies incorporate a process of lamination or the addition offluorine-based agents. Those products are often not suitable for heating
because harmful substances that are detrimental to the human bodyand natural environment may be generated, and there is a risk of thelamination melting.
While using bagasse as our raw material, we have developed

Containers using GCM developed by Ecoinno Japan

containers with GCM that do not require lamination processing or theaddition of fluorine-based agents. These containers maintain the same
thickness, light weight, and high strength as conventional products,
and are capable of being heated. The manufacturing of GCM involves
the use of in-house developed equipment, for which we have obtained
patents in Japan.
Currently, we have received inquiries from overseas supermarkets
and a coffee manufacturer in Italy. Domestically, vegan food companies
have shown interest. In Japan, our focus is on promoting that major
companies adopt high environmental awareness in sectors such asfrozen foods, in-flight catering, and catering-related services.

■Spreading environmentally considerate products
throughout the nation from Yokohama
Our container manufacturing facility has obtained ISO 9001 andISO 14001 certifications. Furthermore, our products have obtained
environmental certifications from Europe and the United States. Whilestill uncommon in Japan, our products have also obtained international
certifications for biodegradability.
In a global context, Japan is known for its meticulous food packaging,which can be considered overpackaging. The materials we manufacture
are common overseas, however, in Japan, plastic containers are stillcommonly used. Anticipating that more Japanese companies will becompelled to address this issue in the future, we are currently focusing
on promotion.
When we participated in the trade show held in Tokyo in September
2023 as part of our promotional efforts, we utilized the Subsidy forIDEC YOKOHAMA

Containers using GCM developed by Ecoinno Japan＜Company’s Profile>

Foreign-Affiliated Companies Exhibiting at Domestic Trade Shows
program offered by IDEC Yokohama. We were able to receive a partial
subsidy for exhibition expenses. Attending the exhibition led to theacquisition of new business opportunities and potential clients. InFebruary 2024, we have plans to participate in another trade show.
We consider Yokohama as a crucial hub due to its convenienttransportation not only from the metropolitan area but also nationwide.
Additionally, Kanagawa Prefecture is actively promoting environmental
initiatives, making it a region with high environmental awareness on anational scale. We will expand our business nationwide by promoting
green technology materials, including GCM, from Yokohama.
Furthermore, while heightening the level of awareness of GCM
and Ecoinno, we aim to conduct demonstration experiments on thecirculation cycles both within and outside the prefecture. We would liketo explore this direction for future expansion in Japan.
（Interview date：October 2023）

Ecoinno Japan Co., Ltd.

Overview of business：Research and development ofAddress： Toshin Bld. 4F, 4-17, Kaigandori, Naka-ku, Yokohama, Kanagawa

new materials as alternative to plastic, and the productRepresentative：Da-Wei Liu

development of specialty products using fiber pulp etc.

Established： November, 2020

URL: https://www.ecoinno.co.jp/