JFW Tex Div. Press release
Oct.21.2013■ Intertextile Shanghai < Japan Pavilion 2013 >Name of exhibition : Intertextile SHANGHAI apparel fabrics 2013Show period : Oct. 21 – 24, 2013 (Mon. – Thu.)
9:00～17:30 (* last day / 9:00 -14:00)
Organiser : Messe Frankfurt(HK)Ltd.
The Sub-council of Textile Industry,CCPI.tex
Venue : Shanghai New International Expo Centre
Exhibiting area : Hall W2< Japan Pavilion 2013 >Overall structure: Japan Trend + JETRO PR booth (joint booth - 10 booth area)
Business corner (Group of negotiation booths): 100 standard booths + 168 ㎡
Total: 129 standard booths (unit/9 ㎡) (* Previous year: 129 standard booths)
No. of participating companies/groups: 44 (* Previous year: 41)
Organiser:

Japan Fashion Week Organization
Japan External Trade Organization (JETRO)< Overview > … This year marks the 10th anniversary since ‘Japan Pavilion’ (JP) started
participating in the ‘Intertextile Shanghai’ fair; attracting record numbers of Japanesecompanies, reflecting the higher interest in and expectation of exports to China and mainly
due to the ongoing slump in exports to Europe alongside ceaseless yen depreciation.
Although China’s economy is slowing, many exhibitors are still pouring into this fair from allover the world, seeking business chances and expansion. The < Japan Pavilion 2013 >, ajoint booth co-organized by JFW and JETRO, will be installed with a scale equivalent to theprevious year, while the Japan Pavilion 2013 (JP) will promote ‘JAPAN QUALITY’ featuring a
convergence of the best Japanese companies with original Japan textile trends and from
optimal areas of this Intertextile Shanghai fair.
< Japan Pavilion – newly designed unified booth >Amid the removal of other top-scale epic size Asian pavilions, namely Korea and Taiwan,
from Halls W1 to W2 where JP is located, we remodelled the entire unified structure toenhance the appeal of its presence amid such intense competition between the two major
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Oct.21.2013
pavilions by upgrading its image still further. The newly designed unified booth structure, hasretained its stylishness but achieved greater impact, higher design sensibility and higher
visibility – all of which to be emphasized.
< Japan Pavilion - JAPAN Trend （JETRO） Corner >The Japan Trend corner, with timeless appeal and a magnet for visitors.
Its overall design is intended to launch original fabrics;
centring on Japan trends and inspired by a ‘big box’ image
this time. The design features an appealing impression,
with bold cut-out letters of JAPAN (JFW) on the outer walls inblack and a bright white tone on the inner walls, for aclear and clean contrast. This trend corner also houses wide-ranging fabrics, which arearranged by trends alongside eco-related items. The innermost area is a semi-closedcorner; reserved for negotiations / meetings organised by JETRO.

Introducing comments from exhibitors of < Japan Pavilion 2013 >* Exhibitors’ List >>> Please refer to the separate guidebook
Toray will mainly showcase environmentally-friendly fabrics and newly launchedmaterials for 2014AW alongside fabrics already presented in recent overseas fairs in
Europe and the USA. They prefer to look beyond the overall slow-down and remain
confident of economic expansion in China as a whole; seeing great potential in themid-range to high-end zones in terms of purchasing power in China and other developing2JFW Tex Div. Press release
Oct.21.2013
Asian countries with considerable expectations. This year’s booth will be located near themain gate of the Japan Pavilion and feature a gradually upscale space compared to theprevious year.
Komatsu Seiren will exhibit the product range they presented in the Premiere Vision inSeptember. (Digital printed items, ‘MONALISA’ and other lightweight nylon downmaterials supplied to luxury brands in Europe). This will be accompanied by other items
based on existing products, incl. completed items for their quest. Finally, equal top billing
will go to after-treated (finished) items retaining trendy natural fibre aspects (obtained fromweaves/knitting/finishing/prints for wool-like aspects), alongside synthetic products withnatural-fibre-like textures and aspects transcending the mere natural fibre-look – ready tooffer to the China market.
Daiichi Orimono, which specializes in Japan original high-tech fabrics, will showcase
new and unique products; non-coated or non-laminated but retaining dual aspects, highfunctionality with excellent water resistance and puffy softness. Reflecting their view of
the textile industry as a constantly growing entity from a global perspective, they would
like to expand their sales networks in global markets by strengthening appropriate
production/sales by leveraging techniques acquired in Japan; aiming to expand thebusiness network in the global market.
In the high-end market, trends are turning toward fabrics with cleaner and prettier
textured surfaces alongside a lightweight feel. Each exhibitor in the < Japan Pavilion >will showcase its unique products with originality to match the trend via their nurtured
technicity; items based on extra-fine fabrics and using super-fine yarns among highdensity clean-cut textiles, suitable for down items. (Daiichi Orimono) / the world’s
thinnest printed silk also blends of silk/cashmere. (Saiei Orimono) / linen stoles made ofextra high-count linen yarns. (Hayashiyo)
Japan’s advantage is not only its high product development capability but also its
stable quality and delivery handling knowhow. Takisada-Nagoya promotes their wellexperienced and nurtured service function in Japan by optimally exploiting a production
system established with Chinese makers through a friendly domestic relationship,retaining their own quality standard. Also focused on is the development of humanresources; competent local staff for establishing their unique business style.

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Oct.21.2013

JFW Textile Div. – Future business plans in fiscal year 2013 –< Domestic business >■ Premium Textile Japan 2014 Autumn/WinterDates : Nov. 20 – 21, 2013 (Wed. & Thu.) （10:00-18:00）
Venue : Tokyo International Forum / Hall 2 (2,000 ㎡）
Visitors :Buyers & invited visitors only < Admission free >The Premium Textile Japan (PTJ), which aims to unite top buyers andmarket providers of authentic brands/products with leading makers
of high-quality added-value textiles celebrates its 6th anniversary.
Boasting a rosy track record of success in the past 5 shows to date,
this fair has also achieved an unrivalled rate of application. Relocating
to Tokyo International Forum from last year was well-received byvisitors, evaluating it as ‘more convenient and accessible’; hence morethan 5,000 visitors in the previous S/S PTJ. The records, namely thehigh rate of buyers (87%) when breaking down visitor numbers, confirm
and prove beyond doubt that the PTJ is not just a festival but a truly successful textile
business venue for serious negotiations as well as the key go-to event for the textile
industry.
□ Exhibitors’ categorization/details : 64 companies / 90 standard booths*No. of overseas exhibitors : 3 (Turkey, Taiwan) / 4 booths
Zone

Exhibits (items)

No. of exhibitors / booths(8 ㎡/ unit)

AStaples (cotton / linen / wool / blends)

26 companies / 35 booths

BFilaments (man-made/silk/functional/blends)

18 companies / 29.5 booths

CDyeing/finishing/prints/embroidery-lace/leather

9 companies / 9.5 booths

D

Supporting materials/accessories/knits/twisted

11 companies / 16 booths

yarns / piles・furs*Please refer to the Exhibitors’ List on the website□ Business support programme-Business matching programme

A business matching system for exhibitors and VIP buyers will operate during the fair.
We will further strive to improve this programme as a centrepiece of the PTJ.

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JFW Tex Div. Press release
Oct.21.2013< Participating buyers : apparel / retail companies (brands) >★ Aba House International Co., （5351 Pour Les Femme / qualite）★ Tokyo Style Co., Ltd. （STYLE ME / 22 OCTOBRE / SCENE DUEX）★ Takashimaya Co., Ltd. (Catalogue sales Div. - Cross-media business)< Participating buyers : designers/maisons >★ A DEGREE FAHRENHEIT / Yu Amatsu (212 Co., Ltd.)★ DRESSCAMP / Toshikazu Iwaya (IWY Co., Ltd.)★ Yukiko Hanai / Yukiko Hanai (HANAI & Co., Ltd.)★ Sise / Seishin Matsui (MARK STYLER Co., Ltd.)■ JFW Textile View （2014-15 Autumn & Winter Trends）
The textile trends presented by JFW Tex. Division each season are born in Japan and not
influenced by any other trends from Europe/America, based on sensitivity nurtured in four
seasonal changes and respect for the Japanese language. An overview of the JFW Textile
View A/W 2014-15 includes:< Capacity to match words with deeds > ‘ Amid social globalization, we must fight thegood fight, and rail against banality, by retaining a clear and fresh-minded vision at all times.
It is significant to stride forward with inspirational supplies in our daily lives. It is equally
essential to sustain adequate capacity, so that words can be effectively matched to deeds.’( * Please refer to the separate trend guide <JFW Textile View > for details)■ Trend Corner (Tokyo International Forum / Lobby gallery)■ Index Corner (Entrance area - PTJ & JFW-JC venues)
The trend corner features our original seasonal trends, as directed by the JFW Textile
View 2014A/W, alongside fabrics submitted by exhibitors and well-categorized according tothematic trends, a perennial favourite of visitors thanks to its elaborate design. This time, theset-up for Tokyo will be rearranged from the Intertextile Shanghai lay-out and new andhighlighted products from exhibitors at both shows, PTJ/JFW-JC will be displayed in theindex corner; located at the entrance of both venues and guiding visitors to exhibitors’
booths.

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JFW Tex Div. Press release
Oct.21.2013■ JFW JAPAN CREATION 2014
Dates : Nov. 20-21, 2013 (Wed. & Thu.) (10:00-18:00)
Venue : Tokyo International Forum / Hall 1 (3，000 ㎡)
Visitors : Buyers and invited visitors, textile business-related
Visitors, students< Admission > JPY2,000(same day ticket)JPY1,000(discount ticket for students, pre-registration)‘JFW Japan Creation’ (JFW-JC) is the only textile fair in Japan uniting most fabricmakers/companies in domestic textile regions, not only providing a business hub, but also
the perfect venue for promotional activities. This means
exhibitors can promote both techniques and products to new
customers, exchange views and information on future
directions and ultimately develop unique and unrivalledcreations. Having relocated to the Tokyo International Forumfrom the previous year, the JFW-JC show has won new
popularity, filling to capacity in record speed and leading to numerous waitlisted applications,mainly thanks to the synergy of the concurrent ‘PTJ’ fair, awareness of which is increasing.
□ Exhibitors’ categorization/details :261 companies / 225 standard booths*Please refer to the Exhibitors’ List on the website

Total no. of exhibitors

No. of standard

No. of application(companies/groups)

booths (6 sqm)

Textile related

59172

141.5

(incl. overseas exhibitors) *

1133

37

Textile related products

821

19.5

Leather / fur54244

embroidery-lace162620Total no.

88261

225ZoneSupporting materials,*Overseas exhibitors :Korea(1 / 16 booths), Taiwan (3 /10 booths),
Thailand (5 / 5 booths)

6Hong Kong (2 / 6 booths),

JFW Tex Div. Press release
Oct.21.2013

Related programmes● Forum (seminars)
Leading industry lecturers discuss current Japanese textiles, fashion and markets,centring
on updated information and themes. This time, a total of 4 sessions are planned featuring
current topics. (* Language: Japanese only)● Academic-industrial collaboration : 7th < FORM

PRESENTATION >(Tokyo International Forum – Lobby gallery)-Textile Theme < Evolution of Wool・2 > - Fashion Theme： ‘Dramatic Biz’

‘Wool’ is this year’s thematic material of the academic-industrial collaboration programme,
aiming to cultivate human resource for the new generation. Thanks to cooperative
support by Japan’s representative woolmaker, ‘NIKKE’ (THE JAPAN WOOL TEXTILE CO.,LTD.), new potential to elicit the creative value of wool has been sought and developed.
The garments created by students from 8 selected groups comprising the design jury
represent dramatic yet contemporary expressions of an official style, wafting anuanced fusion of tones and fabrics which bring together indulgent, sensual thematic
colours and the standard allure of wool material, ready to be presented and displayed.
- Organiser : Fashion Business and Education Council- Special support : Japan Fashion Week Organization- Supporter : UA ZENSEN- Support : NIKKE (THE JAPAN WOOL TEXTILE CO., LTD.)●PIGGY’S SPECIAL - Pigskin Fashion Show –(Organiser : Tokyo Metropolitan Government, Tokyo District Conference of the Tanning Industry)The ‘PIGGY SPECIAL’ show is a timeless attraction and always features a selection ofyoung designers representing Tokyo. Fashion shows featuring professional / student
sections will be held on both days at the Tokyo International Forum (Hall D7) –an exclusive area- providing 4 shows in total (2 / day).
< SCHEDULE - PIGGY’S SPECIAL >Nov. 20 (Wed.)

13:30- / 15:00-

Yasutoshi Ezumi ／ et momnakia

Nov. 21 (Thu.)

13:30- /15:00-

Garments by specialized fashion schools in Tokyo7