Utsunomiya Convention Guide

Utsunomiya City
1-1-5 Asahi, Utsunomiya City,
Tochigi Prefecture, 320-8540

TEL. +81-28-612-3905
4-1-1 Baba-dori, Utsunomiya City, Tochigi Prefecture, 320-0026 (Utsunomiya Omotesando Square 2F)

Large Hall

Medium Sized
Hall

This hall may be used for a wide
range of activities and events fromacademic and business conferences, exhibitions, sales andmarketing events to receptions.

The wooden drape makes thespace gorgeous. This hall would
be an ideal venue for conference,
ceremony, and lecture session.

■A large screen as well as
rigging system may be installed.

■The movable partition walls allow
for dividing the hall into two spaces.

■The movable partition walls
allow for splitting the hall into two
spaces.
■The removable walls on the
Koryu Hiroba side can be open toconnect seamlessly the Large Halland Koryu Hiroba. This space would
be ideal for larger open-air sales
and entertainment events.

【Use of the Entire Hall】

Layout Examples【Divided into Two Spaces】

East Side

East Side and West Side

Classroom Style

Theatre Style 2,000 people■As a stage is installed, this hall may
be used for music events such asclassical concert.

600 people【Use of the Entire Hall】

West Side

Layout Examples

Standing Banquet Style

500 people【Divided into Two Spaces】

East SideWest Side
Theatre Style Banquet Style (Standing)
260 people
200 people

East Side and West Side
Theatre Style 702 people

3F
Stage

Stage

1F
◆Use of the Entire Hall

◆Use of the Entire Hall

Capacity
Size
Ceiling Height

Capacity

Theatre 2,000 / Classroom 1,152 / Banquet Style (Standing) 1,000
1,882 ㎡（34.06 m × 55.26 m）

Size

8.3 m-9.4 m

Ceiling Height

Main
Conference Room

Small
Conference Room

These rooms can be used for awide range of activities and events
including academic and business
conferences and examinations.

[First Floor Conference Rooms]■The movable partition walls allow
for merging two rooms to use as
one venue.

[Fourth Floor Conference Rooms]

Theatre 702 / Classroom 360 / Banquet Style (Standing) 400
649 ㎡（18.37 m × 35.34 m）
6.5 m-8.7 m

These rooms may be used forsmall scale conferences or as a
waiting room of academic
conferences
These rooms are ideal to be used
as a guest waiting room ofacademic conferences or for
private meetings.

Layout Examples【Use as Two Separate Rooms】
202

Theatre Style 300 people

201
Classroom Style 180 people【Use as One Room】

Layout Examples【101 - 104 Use Two Rooms as One Space】

4F

201+202
Theatre Style 600 people

103+104

401+402

403

Theatre StyleClassroom StyleClassroom Style

Theatre Style

144 people

2F【401 - 403 Rooms Partly Merged】

101+102

108 people

60 people

60 people

1F◆Use as Two Separate Rooms

Capacity
Size
Ceiling Height

Theatre 300 / Classroom 180 / Banquet Style (Standing) 150
271 m² (14.16 m x 19.14 m) x two rooms
4.3 m

・Merge two rooms to use as one venue. *Size when two rooms are merged: 542 m² (14.16 m x 38.28 m)

08◆Details of Each Room

Conference RoomFirst Floor Conference Rooms (101-104)

First Floor Conference Rooms (105-108)

Fourth Floor Conference Rooms (401-403)

Capacity

Theatre 64 / Classroom 42 / Square 30

Theatre 56 / Classroom 36 / Square 30

Theatre 60 / Classroom 36 / Square 30Size

81 ㎡-99 ㎡

83 ㎡-87 ㎡

76 ㎡-81 ㎡

3.5 m

3.0 m

3.3 m

Ceiling Height・Two adjoining rooms may be merged to use as one venue.

Wi-Fi available in Light Cube Utsunomiya

09Facilities

MIC E

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C- 02

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Tochigi Prefecture
Cultural Center

Utsunomiya Cultural Hall

Marronnier
Plaza(Tochigi Prefectural Utsunomiya Industrial Exhibition Hall)

Tochigi Education Center

Main Hall

Small HallThe Center was established to promote education and culture in
Tochigi. This center offers the Main Hall for concerts, plays, andresearch conferences and the Small Hall and Conference rooms
for workshops and meetings.
Size (m²)

Venue Name

Capacity

Day Rate (tax included)(Classroom/Theatre)

Main Hall

2,028

−

1,026

from￥72,100

Small Hall

209

165

−

from￥24,900

Large Conference Room

123

99

−

from￥16,700

Medium Sized Conference Room

92

60

−

from￥12,100

Small Conference Room

56

36

−

from￥8,800

Meeting Room

35

18

−

from￥8,100*Day Rates are for reference purpose only on basic usage fees(including air conditioning and lighting cost) for ceremonies andmeetings on weekdays (9:00 am-5:00 pm).

Main Hall

Large Hall

Large Exhibition Hall

Conveniently located near JR Utsunomiya Station and Tobu-Utsunomiya Station, Tochigi Prefecture Cultural Center has the Main
Hall for different genres of events, the Sub Hall with movablestages, conference rooms that accommodate up to 248 people,
four galleries that can be used for different purposes, rehearsal
space, and practice studios. These facilities serve for hosting
events such as concerts, receptions, conventions, academic
conferences, and meetings.

Featuring the 2,000-capacity large hall, Utsunomiya Cultural Hallhas been appreciated by the locals for a long time as a multi-purpose facility for arts and culture with 800 free parking spaces.
The cultural hall underwent large-scale renovation starting inNovember 2015 that lasted 17 months to improve halls,
amenities, and accessibility. The green spaces near the cultural
hall such as Akebono Park and rows of ginkgo trees are also
attracting people.

The Plaza can be utilized for various purposes from large-scaletrade fairs and exhibitions to small-scale lectures and receptions.
The Large Exhibition Hall features a pillarless large space with a
total of 10 doors in four sides and allows event organizers to
avoid closed spaces, crowded places, and close-contact settings.
Additionally, vehicles can be driven into the Plaza to load in andout for stress free setup and dismantling.

Venue Name

Size (m²)

Day Rate (tax included)

Capacity

Main Hall

−

1,604

from￥94,600

Sub Hall−505

from￥36,200

Gallery145-565−￥6,730-￥28,320

Conference Room

119-279

60-248￥15,720-￥36,300

Rehearsal Space

311−￥17,730

185／177−￥10,990/￥10,190

16 Jo (tatami mats)−￥4,470Music/Theater Practice Studios
Japanese Style Room*Day Rates are reference rates for weekdays (9:00 am-5:00 pm)
when no admission fees are charged.
Equipment usage fees may be charged separately.

Venue Name

Size (m²)

Capacity

Day Rate (tax included)(Classroom/Theatre)

Venue Name

Size (m²)

Large Exhibition Hall

2,665

Capacity

Day Rate (tax included)(Classroom/Theatre)

2,187

3,168

from￥448,000

Large Hall

−

−

2,000

from￥86,860

Outdoor Exhibition Hall*1

2,449

−

−

￥27,300

Small Hall

−

−

500

from￥26,930

Small Exhibition Hall

336

246

304

from￥79,700

Exhibition Room

162-431−−￥6,910-￥19,800

Exhibition Hall

200

90

128

from￥43,100

Conference Room

51-135

18-10018-100￥4,160-￥11,080

Large Conference Room

105

48

48

￥12,600

Japanese Style Room 15 Jo (tatami mats)−−￥3,070

Small Conference Room

36

18

18

￥4,0309545

45￥5,600Special Conference Room

42

12

12

￥5,160Seminar Room*Day Rates are reference rates for weekdays (9:00 am-5:00 pm)
when no admission fees are charged.
Equipment usage fees may be charged separately.

1-1-6 Komanyu, Utsunomiya City
+81-28-621-7177
9:00 am-9:30 pm
500 spaces and 2 spaces for wheelchair users(free parking available for large vehicles)*Communal car park with Concere and the Youth CenterFree Wi-Fi available in the Small Hall and Conference Rooms.

ACCESSC- 0 5

About 20 mins by bus from JR Utsunomiya Station (West Exit)
to the nearest bus stop “Higashi-Nakamaru”.
About 20 mins by car from Utsunomiya IC or Kanuma IC(Tohoku Expressway)
About 30 mins by car from Utsunomiya Kaminokawa IC (Kita-Kanto Expressway)

Concere (Tochigi Prefecture Youth Hall)*Day Rates are for reference purpose only on basic usage fees(including lighting cost) for ceremonies and meetings on
weekdays (9:00 am-5:00 pm).
*Available to use when more than two thirds of the Large Exhibition Hall
space are occupied.

Large Hall

Medium Sized Conference Room

Concere can serve as accommodations and venues for banquet.
wedding, conference and exhibition. With large communal baths,
lounges, and restaurants, it is a perfect venue for employee
training, seminars, and sports training camps.
Size (m²)

Venue Name
Sub Hall1-8 Honcho, Utsunomiya City
+81-28-643-1000
9:00 am-10:00 pm
32 spaces (for staff) and4 spaces for wheelchair users
Free Wi-Fi available

ACCESS
About 10 mins by bus from the JR Utsunomiya Station (West Exit) to“Kencho-mae” bus stop, then walk for 3 mins.
About 10 min walk from Tobu Utsunomiya Station
About 30 mins by car from Utsunomiya IC or Kanuma IC (Tohoku Expressway)
About 30 mins by car from Utsunomiya Kaminokawa IC (Kita-Kanto Expressway)

10

Small Hall

7-66 Akebonocho, Utsunomiya City
+81-28-636-2121
9:00 am-10:00 pm
838 spaces and 17 spaces for wheelchair users(free parking available for large vehicles)*Communal car park with other facilities
Free Wi-Fi available except some spaces

ACCESS
About 17 mins by bus from JR Utsunomiya Station (West Exit) to the nearest“Bunka Kaikan-mae” bus stop. Alternatively, about 19 mins by bus to“Bunka Kaikan West Exit” bus stop and walk for 5 mins.
About 5 min walk from Minami Utsunomiya Station (Tobu Utsunomiya Line)
About 20 mins by car from Utsunomiya IC or
about 10 mins from Kanuma IC (Tohoku Expressway)
About 25 mins by car from Utsunomiya-Kaminokawa IC (Kita-Kanto Expressway)

Small Exhibition Hall

6-1-37 Motoimaizumi, Utsunomiya City
+81-28-664-2266
9:00 am-5:00 pm (can be extended to 9:00 pm)
500 spaces and 6 spaces for wheelchair users (free)

ACCESS
About 10 mins by bus from JR Utsunomiya Station (West Exit) to“Hakuyo High School” bus stop, then walk for 3 mins.
About 4 mins by Lightline from JR Utsunomiya Station(East Exit) to Ekihigashi Park Station, then walk for 10 mins.
About 30 mins by car from Utsunomiya IC or Kanuma IC (Tohoku Expressway)
About 30 mins by car from Utsunomiya Kaminokawa IC (Kita-Kanto Expressway)

Capacity

Day Rate (tax included)(Classroom/Theatre)

Large Hall

385

240

350

from￥115,390

Small Hall

111

72

100

from￥35,640

Iris Hall

220

132

200

from￥67,320

Medium Sized Conference Room

77

54

80

from￥26,070*Day Rates are for reference purpose only on basic usage fees (including air conditioning
and lighting cost) for ceremonies and meetings on weekdays (9:00 am-5:00 pm).

1-1-6 Komanyu, Utsunomiya City
+81-28-624-1417
9:00 am-10:00 pm
500 spaces and 2 spaces for wheelchair users(free parking available for large vehicles)*Communal car park with Tochigi Education Center and the Youth CenterFree Wi-Fi available in Concere

ACSESS

About 20 mins by bus from JR Utsunomiya Station (West Exit)
to the nearest bus stop “Higashi-Nakamaru”.
About 20 mins by car from Utsunomiya IC or Kanuma IC (Tohoku Expressway)
About 30 mins by car from Utsunomiya Kaminokawa IC (Kita-Kanto Expressway)

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Tochigi Sports Park, which promotes and supports local sports
activities, consists of an athletic field, a martial arts stadium, andbaseball, rugby, and soccer fields. The 37-hectare Park also has alush green park and opens year-round for sports and recreational
activities.

Tochigi Sports Park
(Kanseki Stadium/Nikkan Arena Tochigi)

Banquet Facilities
Sophisticated venues such as highly accessible or historic prestigious hotels, quality food,and a wide selection of alcohol drinks will make your social gathering more entertaining.

4-1-1 Nishikawata, Utsunomiya City

[North/Central Areas][East Area]+81-28-658-5900
9:00 am-9:00 pm(Nikkan Arena Tochigi)+81-28-615-0581
8:30 am-9:00 pm(Kanseki Stadium Tochigi)

A

B

C

D

E

F

G

H

I

ACCESS

Kanseki Stadium Tochigi

To North/Central Areas: about 30 mins by bus from JR Utsunomiya Station(West Exit) to “Sogo Undo Koen Nishi (Tochigi Sports Park West Area)” bus stop
To East Area: about 20 mins by bus from JR Utsunomiya Station (West Exit) to“Sogo Undo Koen Higashi (Tochigi Sports Park East Area)” bus stop
A 15-min walk from Nishikawata Station (Tobu Utsunomiya Line)
About 35 mins by car from Utsunomiya IC or about 15 mins from Kanuma IC (Tohoku Expressway)
About 15 mins by car from Utsunomiya Kaminokawa IC (Kita-Kanto Expressway)
2,949 spaces and 99 spaces for large vehicles (Free parking up to two hours)

Areas

Venue Name

Size (m²) Capacity

Kanseki Stadium Tochigi

42,000

North/
Central Others

Nikkan Arena Tochigi

Nikkan Arena Tochigi
Main Area

East−

Available forand Field Athletics/
25,000 Track
Soccer−Martial Arts, Baseball,
Rugby, Soccer,
Track and Field Athletics, etc.

Nikkan Arena Main Area

3,631

5,000 Basketball,
Table Tennis, Futsal, etc.

Nikkan Arena Indoor
Swimming Pool

7,522

2,000 Swimming*Contact the area management offices on usage fees.

【Information on Major Banquet Facilities】From Japanese to Occidental, you can find the perfect banquet facility to meet your requirements.
Venue Name

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Brex Arena Utsunomiya(Utsunomiya Municipal Gymnasium)

The Main Arena, known as Brex Arena Utsunomiya, is the home to
the Utsunomiya Brex in Japanese professional basketball league(B.League). The Sub-Arena and Martial Arts Arena are used forindoor sports games as well as various events.

A

B

C

D

Hotel
New Itaya
Utsunomiya
Tobu HotelGrandeHotel
Higashinihon
Utsunomiya
Hotel Maruji

Phone+81-28-635-5511+81-28-627-0111+81-28-643-5555+81-28-621-2211

Martial Arts ArenaE
ACCESS
About 4 mins by bus from JR Utsunomiya Station (West Exit) to “Hakuyo High School-mae”
bus stop, then walk for 4 mins.
About 4 mins by Lightline from JR Utsunomiya Station (East Exit) to Ekihigashi Park Station,then walk for 7 mins.
About 30 mins by car from Utsunomiya IC or Kanuma IC (Tohoku Expressway)
About 20 mins by car from Utsunomiya Kaminokawa IC (Kita-Kanto Expressway)

Venue Name
Main Arena

5-6-18 Motoimaizumi, Utsunomiya City
+81-28-663-1611
9:00 am-9:00 pm (except Sundays and Holidays)
285 spaces and 3 spaces for wheelchair users (free)

Main Arena
Sub-Arena
Martial Arts Arena

Size (m²)
1,900
952
594

*Contact the Arena on usage fees.

12

Capacity
2,098
ー
ー

F

G

Available for
Basketball, Volleyball,Badminton, Table Tennis

H

Hotel MyStays
Utsunomiya+81-28-632-7777

Chisun Hotel
Utsunomiya+81-28-634-4311

APA Hotel
Utsunomiya-Ekimae
Belle Vie
Utsunomiya+81-28-632-1212+81-28-633-1165

Basketball, Volleyball,Badminton, Table Tennis
Judo, Kendo, Karate

I

Monolith+81-28-614-4422

Venue

Capacity

Size

(m²)

Classroom

TheatreDay Rate

SeateddinningStand-updining(tax included)

Remarks

Tenpyou

540

400

500

350

500

¥700,000-

Sakura

316

200

250

200

250

¥400,000

-

Kiku

84

40

60

40

40

¥100,000-

Syohaku

460

336

510

300

400

From ¥737,000-

Tatsuta

473

336

510

300

400

From ¥737,000-

Satsuki/Kisuge

108

60

98

50

50

From ¥223,850

-

Fuji

54

30

60

30

30

From ¥129,470-

Yamato

954

600

1,300

700

1,000

¥1,320,000

-

Nikko

333

180

280

180

200

¥440,000

-

Heian

270

160

250

150

160

¥360,800-

Hagoromo

217

110

200

100

100

¥290,400-

Shochikubai Room

149

120

150

120

200

¥240,000-

Conference Room

16

-

20

10

10

¥24,000-

Grand Ballroom

437

200

430

230

300

¥352,000

-

LUCIR

333

150

300

150

250

¥264,000

-

NASU

22

-

-

16

-

¥35,200

Fuji

280

180

280

160

250

From ¥349,360

Japanese
Style Room

Icho

100

54

80

50

50

From ¥117,040-

Tsutsuji

37

24

30

10

20

From ¥51,040-

Royal Hall

373

144

400

50

-

¥369,600-

Sirius

82

46

85

20

-

¥154,000

-

Mars

68

32

64

-

-

¥121,440-

Vague de delice

550

300

525

300

240

From 190,000-

Acropolis

218

108

180

100

70

190,000

-

Shin

183

108

150

120

120

190,000-

Dining

274

150

200

220

160

150,000-

Crystal Hall

133

30

100

80

30

50,000-Lounge

132

36

50

80

50

50,000--*Only major banquet facilities are listed here. Contact the above listed hotels for details.

13

Utsunomiya Urban Planning: Six Future Cities and Relevant SDGs
Initiatives by businesses in Utsunomiya

Relevant SDGs

Future City for the
Industry and Environment

Achieving significant energy savings through collaboration between businesses!!
The Launch of Kiyohara Industrial Park Smart Energy Project

New regional power generation company“Utsunomiya Light & Power”

Power Procurement

Generated by

On 13 July 2021, Utsunomiya City established Utsunomiya Light & Power Co.,
Inc. which promotes local renewable energy generation and consumption torealize “Future City for the Environment Utsunomiya” as well as to achieve acarbon neutral society. The city supplies renewable energies generated by the
publicly owned biomass power plant and home solar power generation systems
to some public facilities and LRT to reduce CO2 emissions and to revitalize thelocal economy. Also, Utsunomiya City will use the operating revenue of
Utsunomiya Light & Power to address regional challenges such as the net zero
initiative.

Biomass Power Plant

Power Supply

Supplies to

Local
Steam Line・Maintenance and expansion of renewable energy facilities
・Increase of net zero public transportation
・Other projects to improve quality of life in the community

Utsunomiya City was selected by the government as a
Decarbonization Leading Area in November 2022 for the
initiatives centering Utsunomiya Light & Power.

Industry andEnvironment

The pool water at an old quarry in Oya maintains a temperature of around 10 degrees Celsius throughout theyear. There are various projects to use this resource as “cold energy” in agriculture and other fields.

Gas

Six Future Cities
Transportation

Optics R&D Center
Flow Boiler

Power Line
Utsunomiya Factory

Relevant SDGs

Development of hierarchical public transport network centering LRT
To improve the passenger experience, Utsunomiya City and Haga Town take the initiative in developing the hierarchical public transport network involving railways, LRT, bus, regional transportation and on-demand transportation
which mutually complement the urban functions necessary for daily life among main areas.

Safe and
SecureHealth andWelfareSafe and Secure Future CityKey Initiatives

Key Initiatives

Key Initiatives

14

Utsunomiya Optical
Products Plant

Maintenance of the main
public transport system
Regional
Transportation

Reorganization ofbus routes● Bus routes that overlapped with the LRTroute were reorganized and replaced withnorth-south bus routes that connect with
LRT.

Railway(JR Utsunomiya Line)

LRT
Bus

Introduction of regional/
on-demand transport system

Future City for the Healthand Welfare

Relevant SDGs

Child Careand Education

Utsunomiya Plant(Steam/Hot Water)

Future City
for theTransportation● In addition to the north-south railway
route, LRT system which can carry morepassengers was introduced as the main
east-west public transportation system.

With constant over 90% humidity and summer
temperatures of around 16 degrees Celsius, thishuge natural wine cave is a perfect location tomature wines.

Gas Cogeneration System

Tohoku Shi
nkansenAttractiveness
Creation andInteraction

Grid
Power

The Kiyohara Smart Energy Center

Underground Wine-Ageing・ Creation of an environment for along healthy life
・Promotion of inclusive support

Kiyohara Factory
R&D Center

Photovoltaic Generation

Underground x Energy Utilization of Cold Energy in the Oya Area

Future City for the Child Careand Education

Shin-Utsunomiya
Factory

Unique Local
Infrastructure

Utsunomiya Urban Planning:

The strawberry harvesting usually ends in May. However,the utilization of cold energy allows us to grow strawberries even in the summer when growing strawberries
becomes difficult.

Offices

Data Collection

Energy Management System

Relevant SDGs

Oya Summer Strawberry

The Kiyohara Smart Energy Center

Revenue leverage tosolve regional challenges

Future City for the Attractiveness
Creation and Interaction*among the inland
industrial parks

At the Kiyohara Industrial Park in Utsunomiya City, Tokyo Gas Engineering Solutions (TGES) constructed a smart energy center and installed supply
infrastructure with power and steam lines. TGES now operates the center to provide energy services to 3 companies and 7 offices in the park. This isJapan’s first “integrated energy-saving business serving multiple plants” to supply electricity and heat (steam and hot water) to multiple businesses ofdifferent sectors in an inland-type industrial park. The partnership with smart energy provider TGES allows these companies to establish the energy
infrastructure for local generation and consumption and to achieve significant energy saving which cannot be done by one office alone. Currently, they
are working together to save energy further as well as to reduce carbon emissions.

Public Facilities

Utsunomiya Light& Power

Home Solar Power
Generation System

・ Making the most of local advantages topromote industrial clusters and attract new industries.
Other
initiatives ・ Promotion of sustainable agriculture and forestry.
・ Transition to a net zero life style.

・ Seamless support from marriage,
pregnancy, and childbirth to childcare
・ Education for future survival
・ Diverse learning opportunities

Japan’s
first project● The regional transport system covering
the outskirts of Utsunomiya City and theentire Haga Town was introduced.

・Promotion of comprehensive flood
control measures
・Promotion of environments to empower women
・Creation of a society which respects diversity

Enhanced public transport
connectivity● Construction of transfer centers

Utsunomiya City was selected as a
SDGs Future City on 1 July 2019.

● Introduction of prepaid IC cards to be
used for the public transport network.
● Introduction of transfer discounts for
public transport passengers.

Railway(Tobu Utsunomiya Line)

Bus
LRT
Bus
Regional Transportation (Utsunomiya City)
On-demand Transportation (Haga Town)

LRT stands for Light Rail Transit, a next-generation transport system. LRT has advantages such as
better connectivity with other methods of transport, utilization of Low Floor Light Rail Vehicles (LRV)and ease of boarding and alighting with the improved tracks and stations. The Haga-Utsunomiya LRTestablished in Utsunomiya City and Haga Town, is the first all-new LRT system in Japan.

15

Utsunomiya Sightseeing Guide
Utsunomiya has a lot to offer MICE participants, from food, sports, culture and local events.
Here are things to do and places to go which we recommend to visitors.

Utsunomiya Gyoza ®
Home to dozens of Utsunomiya Gyozaeateries from long-established to
up-and-coming ones
The city is the home of Utsunomiya Gyoza dumplings which
recipe is said to be brought back by soldiers returning from
China after the war. Today, Utsunomiya has over 300 gyoza
eateries. Each eatery serves their unique dumplings preparedwith different ingredients and their original recipe. Why don’t you
take a Gyoza crawl?

Cocktails

Jazz Music

Captivating original cocktails served by
Japan's top bartenders.
Utsunomiya is also known as the City of Cocktails, as many winners of national
cocktail competitions come from this city. A number of unique and famous bars arescattered across the city. Pick one and taste an extraordinary cocktail.

Every street corner is permeated by music.
You may hear the sound of relaxing jazz music while
walking down the street.
As the hometown of world-famous jazz musicians, Utsunomiya is known as the Cityof Jazz. There are many venues in the city to enjoy jazz and easy listening music.

Utsunomiya Futaarayama Shrine

Alcohol Drinks of Utsunomiya

A landmark of Utsunomiya City loved by the
locals under the nickname of Futaara-San

Enjoy the taste of Tochigi; quality sake,beer and wine made with local natural resources

Founded about 1,600 years ago, the Futaarayama Shrine has been loved by the
locals as the guardian of the city. Utsunomiya City has grown around this shrine.
Many city residents still visit the shrine today on special occasions such as New
Year's and Shichi-Go-San (an event to celebrate the growth of children).

Many sake breweries in Tochigi Prefecture benefit from quality local water. You canenjoy beers brewed with local malt, national and international award-winning sake,and wine aged in a cave leveraging the cold energy of Oya.

Wakatake-no-Mori Wakayama FarmOya History Museum

Delicate yet powerful,appreciate the beauty of bamboo forest.

Have an extraordinary experience in a stunningunderground space made by Oya stone.

Take a leisurely stroll in the stunning bamboo forest while listening the sound of
bamboo trees swaying in the wind. Enjoy harvesting bamboo shoots as well as berry
picking. Immerse yourself in the bamboo forest magically lit up on Saturdays,
Sundays, and holidays!

This vast 20,000 square meter underground space allows visitors to comfortably
look around even during the sweltering summer as its temperature is always around8 degrees Celsius throughout the year. The former stone mine which looks like a
massive underground temple is full of grandeur.

SPORT SE VE NTS©TOCHIGI BREX INC.

Utsunomiya Brex
Utsunomiya Brex is a professional basketball team in the
B.League and became the first champion in the league’s
inaugural season. Its fans wear yellow, the team's color tocheer at home games.

16

Utsunomiya Blitzen
Utsunomiya Blitzen is a professional cycling team basedin Utsunomiya. Utsunomiya City hosts a major cycle
road race where top-class cyclists from around theworld gather to compete.

Tochigi SC
Tochigi SC, a professional soccer club in the J League,
is based in Utsunomiya City. Their home games areplayed at the Kanseki Stadium Tochigi, a new facility
built in 2020.

FIBA 3X3
World Tour

JAPAN CUPCYCLE ROAD RACE

Furusato Miya Matsuri

To become the winner, the world's top 3x3
teams will compete in this event staged at
the Utsunomiya Futaarayama Shrine. This
event is always busy with spectators.

This is the pinnacle event of cycling roadraces in Asia and attracts people fromaround the world.

Held in August, this annual summer event
in Utsunomiya is the northern Kanto
region's largest festival. Highlighted by the
mikoshi (portable shrine) parade, thesummer nights heat up with excitement!

<See the official website of Utsunomiya City><Mid-October><1st Saturday and Sunday in August>Utsunomiya
Fireworks Festival
Staged at Doujojuku Greenspace, a riverbank of
the Kinugawa River, this summer night festival
features colorful fireworks displays and music.

<2nd Saturday in August>17

Utsunomiya
Unique Venues
Make your MICE very special in aunique venue in Utsunomiya.

A massive underground space
where magical moments unfold.
Oya stone mined in the Oya area was used as building material formany famous buildings in Japan including the former Imperial Hotelbuilding, warehouses, and private storehouses. The Oya History
Museum is located in one of the former underground mining sites.
This massive underground space can be used as a venue forconcerts and art exhibitions. There's even a special chapel room thatserves as an event space.

Use Cases【 Receptions 】
・Luxury car manufacturer's new car presentation
・Famous brand’s new product launch event【 Music Events 】
・Jazz and cocktail promotion event【 Art Events 】
・Exhibition and auction of artworks
・Up-and-coming artists talk event【 Projection Mapping Event 】
・Film commission of young artists
・SDGs-related food and nutrition educational

Oya History Museum
909 Oyamachi, Utsunomiya City
+81-28-652-1232
April to November 9:00 am-5:00 pm(Last admission: 4:30 pm)
December to March 9:30 am-4:30 pm(Last admission: 4:00 pm)
About 30 mins by bus from JR Utsunomiya
Station to “Shiryokan Iriguchi” bus stop,then walk for 5 mins.
About 15 mins by car from Utsunomiya IC

film event

Parties

18

Meetings/
Conferences

Exhibitions

Negotiable

Negotiable

Hands-on
Activities

PrivateFunction【 Play and Dinner Show 】
・Opera, musical and Kabuki plays

19

Utsunomiya Special
Experience Packages

WAK AYAMA
FARM

We can propose packages of special experiences in Utsunomiya with internationallyrecognized Utsunomiya local produce, chef, and stunning landscapes. Combination of a
special experience and a unique venue in Utsunomiya will support success in your MICE
and make it more fruitful. Contact us on packages and contents you would like to try.

Wakatake-no-Mori Wakayama Farm

ExampleExampleExtremely Fresh Local Produce

Stunning Natural LandscapeWorld’s Top Chef

Outdoor Dining

This package is presented in collaboration with Chef Kazunori Otowa, thefirst Japanese chef trained under Alain Chapel, a master chef called “Da
Vinci” of the Kitchen as well as awarded the top prize in the Relais &Chateaux world competition. In this package, you will visit producers of“Ultimate Local Produce in Utsunomiya” and try these “Taste” in the
raw. Then, you will taste dishes prepared with these ingredients at Chef
Otowa’s restaurant. Enjoy Utsunomiya’s best foodie experience.

The beautiful bamboo forest makes Wakayama Farm an exceptionaland magical tourist destination in Japan. Have a special outdoor
dining experience in the farm used as a filming location for movies
and advertisements. Enjoy a meal prepared by Utsunomiya’s top
chef with local drinks and the stunning landscape which you can see
only in Utsunomiya.

ExampleExampleO1

O2

A unique venue in Japan featuring a beautiful view of thelarge bamboo forest stretching as far as the eye can see.
Wakayama Farm is located in the northern part of Utsunomiya City,
with about 24 hectares of fields set against the backdrop of the
Nikko mountain range. The large carefully maintained bamboo forest
is used as an event site and filming location for many movies.
Surrounded by bamboo trees, this unique space can be used forvarious occasions such as event, reception, and sightseeing.

Parties

Meetings/
Conferences

Exhibitions

Negotiable

Negotiable

Hands-on
Activities

PrivateFunction

Negotiable

Wakatake-no-Mori Wakayama Farm2018 Takaragihoncho, Utsunomiya City
+81-28-665-1417
About 30 mins by bus from JR Utsunomiya
Station to “Nozawateramae” bus stop,then walk for 10 mins.
About 10 mins by car from Utsunomiya IC

O3

Oya History Museum
Yoga Pilates Experience
The massive and magical underground space makes Oya History
Museum a popular tourist destination. We see this unique space as afascinating field and hire some part of the museum for yoga and Pilates
workouts. Oya stone played an important role in the modernization of
Utsunomiya in the past. Yoga sessions in the exceptionally beautiful andunusual space surrounded by Oya stone allow you to directly feel theenergy of Earth.

O4

Technical Visit
There are seven industrial parks for high-tech industries in
Utsunomiya. We support your new business and innovation
opportunities through tours of leading companies and industries in
Utsunomiya.

Use Cases
・Luxury automotive show ・Concerts
・Photo shoot ・Team building using bamboo in the forest.

20*Photos are for reference purpose only.

〈Contact〉Utsunomiya Convention & Visitors Bureau TEL:+81-28-612-3905

21

Convention Support Subsidy System

MICE Support for Organizers

Subsidies may be granted to conventions hosted in Utsunomiya City.

From event planning and preparation to support during the event,a wide range of support services is available for organizers.

Convention Support Subsidy

O1

A subsidy may be granted to conventions hosted in Utsunomiya City.
Conventions Eligible for Subsidies

Academic Conferences, Conventions, Corporate Meetings, Exhibitions, and Trade Fairs

Host Selection Support

Support for
Planning
andPreparation
Stage

O1

Campaign support

O2

Support for preliminary inspection

O3

Coordination with governmental administrations
including nominal support request

O4

Assistance in market research and otherpreliminary surveys

1

O6

Referral to convention-related businesses

O7

Convention publicity and promotion

Supportduringthe Event

Post
Convention
SupportInstallation of welcome signs in JR Utsunomiya Station

O9

Display of welcome flyers in hotels and tourist
information offices, etc.

1O

12Referral to catering and lunch businesses
and order placement

13

Set up of souvenir sales space

14

Sale of tote bags
Provision of free convention bags

15

Provision of travel brochures

16

Tour guide hire

1

1

2

Over 50 participants come from outside Tochigi or abroad.

2

Over 50 participants come from outside Tochigi.

3

The amount of subsidy shall not be more than one thirds ofeligible expenses to host the event

3

The amount of subsidy shall not be more than one thirds ofeligible expenses to host the event(If other subsides are granted by Japanese government, the prefecture or Utsunomiya City, the amount shall not
be more than one thirds of the balance after deducting the amount of other subsides from the eligible expenses.)(If other subsides are granted by Japanese government, the prefecture or Utsunomiya City, the amount shall not
be more than one thirds of the balance after deducting the amount of other subsides from the eligible expenses.)

Calculation Formula

Calculation Formula¥5,000¥2,000Eligible
Expenses● Venue Hire Fee● Printing and Bookbinding Costs● Communication and Transportation Expenses● Commission Fee¥2,000● Travel Expenses● Publicity and Marketing Expenses● Gratuities● Miscellaneous Expenses

Ineligibility● Events for entertainment and commercial purposes (sales, concerts, plays, sports tournaments, etc.)● Events for religious or political activity● Events sponsored by the national or local governments● The second application for subsidy within the same fiscal year

● Projects involved with organized crime groups, those members or those who have a close relationship with such groups● Other projects offensive to public order and morals and deemed unsuitable

O2▲Attractions (gyoza, jazz, and cocktails)▲Set up of souvenir sales space● Speech or music contests*These subsidies may be granted to conventions eligible
for the Convention Support Subsidy with 100 or moreparticipants (not more than a half of eligible expenses)

Other Subsidies

Shuttle Bus
Operations Subsidy

Excursions
Subsidy

COVID-19 Prevention
Measures Subsidy

Up to

Up to

Up to

【300,000 yen】

◀Convention bag
and travel brochures

Process for
Granting
Subsidies

1【200,000 yen】

Application
Deadline:
Not later than 3 months before the event

2

Application
Approved

3【50,000 yen】
Submission of Reports

Within a month after the event

4

Subsidies Granted【Inquiries on Supports and Subsidies】
Utsunomiya Convention & Visitors Bureau

22

Number of Participants from Outside Tochigi ×

Number of Participants from Outside Tochigi ×

Event and Operations Support
Introduction to attractions(gyoza, jazz, cocktail and more)

Requirements
A multi-day event and a considerable number of its
participants will stay in a hotel in Utsunomiya City.

Number of International Participants ×

Banner display rentals

11【3 million yen】

Subsidy Allowance

A multi-day event and a considerable number of its participants
will stay in a hotel in Utsunomiya City.

▲Top: Welcome sign Bottom: Banner display

Support for Welcoming Participants
O8【5 million yen】

National Conventions

Requirements

Venue and accommodation planning

Event Preparation Support

2

Subsidy Allowance

Venue Selection Support
O5

International Conventions

TEL:+81-28-612-3905

mail：info@utsunomiya-convention.jp
23

A Wide Choice of Post-Convention Activities
Post-convention activities help deepen engagement among participants.
There are many interesting tourist attractions near Utsunomiya City to visit after conventions.

Sightseeing destinations in Tochigi to visit from Utsunomiya City
Situated in central Tochigi Prefecture, Utsunomiya City serves as the gateway to the prefecture's famous sightseeing destinations. There is a variety of tourist
attractions including the World Heritage Site Nikko Toshogu Shrine in Tochigi.
Other attractive locations include well-known hot spring areas such as Kinugawa and Shiobara, the Nasu area surrounded by nature, and famous pottery places
like Mashiko Town. The southern part of the prefecture where Ashikaga Flower Park and Kura no Machi Tochigi are located, also attracts visitors from overseas.

Utsunomiya City
Utsunomiya City is an ideal place to enjoy the outdoors as well as its unique culture.
Have a unique experience here!

Nikko Kinugawa Onsen

Nature-Rich Area

Nasu

Area

Utsunomiya City has a wide choice of post-convention activities such as dining, sightseeing, and exploring nature and culture. Discover Utsunomiya’s
beautiful natural landscapes, Japan Heritage Oya Stone Culture, local food, and local Japanese sake brewed with quality water and sake rice.

Area

Nasu
Area

Shiobara Onsenkyo

Excursion【Day Trip】
ExampleDay Trip Schedule

9:00 am

Depart from JR Utsunomiya Station East Exit

9:30 amOya History Museum Tour (about 60 min)10:45 am

Leave the museum

11:15 amLunch at Ishi-no-Kura restaurant (about 60 min)12:30 pm

Leave the restaurant

1:00 pm

Wakatake-no-Mori Wakayama Farm Tour and free time for strolling (about 60 min)

Kinugawa is one of the most famous hot spring areas inJapan with a history over 300 years. The banks of the
Kinugawa River are lined with many long-establishedryokans. Nearby you'll also find Tobu World Square and
Edo Wonderland Nikko Edomura.

Blessed with nature-rich surroundings, including
mountains and pastures, the Nasu area is home to theformer Imperial Family Villa, so this is also a famoussummer retreat. There's even a full lineup of leisurefacilities.

Oya History Museum Tour

2:15 pm

Leave the farm

3:00 pm

Arrive at JR Utsunomiya Station East Exit

Nikko Nikko Toshogu Shrine
Area

Yunishigawa
Onsen

Lake Chuzenji

Oya Area and Nikko World Heritage Area
Explore a massive underground space and discover the beauty of historical buildings.
We can visit the Oya area (a 30-min drive from JR Utsunomiya Station West Exit) as well as the Toshogu Shrine, the Rinnoji Temple and theFutaarasan-Shrine known as the Shrines and Temples of Nikko World Heritage Site. Take a close look at the colorful historical buildings located in a forest.
Forget about daily life and discover the beauty.

10:15 am

Depart from JR Utsunomiya Station East Exit

1:30 pm

Stroll in the Oya area (about 90 min)2:15 pm

Move to the restaurant*Walk for about 10 mins to the restaurant.

24

Nasu-Shiobara

90min

Yaita

70min

Utsunomiya
City

60min

50min

50min

Karasuyama

Motegi

Mashiko
Moka

Kuzu

Eastern Area

Tochigi

Ashikaga

Sano

Oyama

Southern Kura no Machi Tochigi
Area

Mobility Resort Motegi first opened in
1997 as a race car circuit. Today, it
opens as a facility where visitors canenjoy a wide range of outdoor activities
including glamping, obstacle course,and zip-lining.

Mashiko Ware Pottery

Eastern Making Experience
Area

Lunch at THE STANDARD BAKERS (60 min)Leave the restaurant
Stroll in Nikko (about 90 min)★Visiting and strolling in the World

shopping at Bell Terrache Oya

12:15 pm

Southern Ashikaga Flower ParkArea

Day Trip Schedule★Visiting Oya History Museum and12:00 pm

Southern Area

Area

Excursion【Day Trip】

60min

Central Area
The shrines and temples of Nikko are a
World Heritage Site that represents
Japan. The most famous among theseis Nikko Toshogu Shrine where Ieyasu
Tokugawa, the first Shogun of theTokugawa Shogunate in the Edo
Period, is enshrined.

Nasu

Tobu Nikko

Mato
Ashio

Lunch break at Ishi-no-Kura

70min

Eastern Motegi

Nikko

Kegon Falls

9:30 am

Kuroiso

Shiobara

60min

Mobility Resort

Nasu

Nikko Kinugawa

Half-day trips can be arranged.

ExampleShiobara
Onsenkyo

KamimiyoriShiobaraonsenguchi

There are ten different categories of hot spring water inJapan. We can enjoy six of these, each offering uniquehealthful properties in Shiobara. Amidst beautiful natural
surroundings, visitors can refresh their body and mind.

Heritage Site Nikko Toshogu Shrine,
Rinnoji Temple and Futaarasan-Shrine.

4:00 pm

Leave Nikko

5:15 pm

Arrive at JR Utsunomiya Station
East Exit

Lake Chuzenji

Ashikaga Flower Park is known for its beautiful wisteria
flowers. The garden can be enjoyed year-round. The
splendid light-up starting late October every year was
once selected as the best attraction in Japan.

Tochigi City was once called the mercantile city of thenorthern Kanto region. Running through the heart of thetown is the main street lined with traditional buildingssuch as misegura, or historic buildings that combine ashop and living quarters. There's also dozogun, which
are beautiful earthen-walled warehouses.

Mashiko Town is home to Mashiko ware, a pottery
famed for its simple and rustic style. The pottery fairs
held during Golden Week and in early November are
well-known. You can find pottery shops as well as
studios where you can casually try pottery-making.

25

Utsunomiya City Map
39

Single Room
Rate 1 Night

Number Numberofof
Rooms Guests(Reference only)

Parking

Tagfrom￥6,700

Toyoko Inn Utsunomiya-Ekimae No.2

1-4-29 Imaizumi

from￥6,700

Hotel Sunroute Utsunomiya

1-5-2 Ekimae-dorifrom￥18,700

Chisun Hotel Utsunomiya

3-2-3 Ekimae-dorifrom￥4,500

Richmond Hotel Utsunomiya-Ekimae

3-5-12 Ekimae-doriRichmond Hotel Utsunomiya-Ekimae Annex

3-6-5 Ekimae-dorifrom￥6,000

Utsunomiya Riverside Hotel

2-1-22 Ekimae-dorifrom￥5,200

Utsunomiya Station Hotel

2-1-8 Ekimae-dorifrom￥5,500

Hotel Sun Royal Utsunomiya

4-7-8 Minami-odorifrom￥5,500

Hotel New Itaya

2-4-6 Odori

from￥7,000

Hotel The Centre Utsunomiya

4-11 Honcho

Utsunomiya Tobu Hotel Grande

5-12 Honcho

246

Bell Terrache Oya

aK

Ex
pr
es
sw
ay
ku
ho
To

Tochigi
Gokoku Shrine

Kanuma

to

Nik

ko

1-1-9 Nishifrom￥6,400

Castle City Hotel

2-3-16 Nishifrom￥6,050

Tochigi Prefecture Youth Hall (Concere)

1-1-6 Komanyu

1-5-3 Higashishukugo

from￥4,500

24

Hotel Sunshine Utsunomiya

2-3-3 Higashishukugo

from￥11,000

25

UNIZO INN Express Utsunomiya

1-9-3 Shukugo

from￥4,000

26

Weekly Sho Utsunomiya Hostel

1-3-5 Motoimaizumi

from￥1,900

27Super Hotel Utsunomiya

4-19-20 Motoimaizumi

from￥6,980

28

Smile Hotel Utsunomiya Higashiguchi

3-2-2 Higashishukugo

from￥2,800

29

Hotel Sealuckpal Utsunomiya

5-20-12 Youtou

143

from￥6,380

30

Hotel Del Sol

5-32-1 Youtou

98

from￥5,000

31

Candeo Hotels Utsunomiya

1-1 Miyamirai

90

126

2

70

288

from￥12,000 （280）612South Side of Utsunomiya Station
32

HOTEL R9 The Yard Utsunomiya Chuo

1-1-5 Fudomae

from￥5,600

33

Business Hotel Sunrise

1779-1 Yanazemachi

from￥4,300

34

Toka Hotel

1762 Yanazemachi

from￥5,500〈City Center〉MAP

Kencho-mae-dori

Hotel Select Inn Utsunomiya

431 Imaizumi

37

Hotel Higashinihon Utsunomiya

492-1 Kamiozomachi

from￥5,000
from￥8,500

101

Near Utsunomiya IC
Villa d'Agri (Romantic Village)

254 Nissatomachihei

39

Fairfield by Marriott Tochigi Utsunomiya

260-1 Nissatohei

Twin/from￥4,990

91

Union-dori

C-03 Marronnier Plaza

Gyoza Street
Futaarayama
Shrine Odori
Tobu
MEGA Don Quijote (Kirasse)
Department
Orion-doriStore
Orion Square

Tonarie
Paseo

JR
Utsunomiya
StationTobu
Utsunomiya
Stationfrom￥14,520

Total

Ta

SingleTwin

Double

Suite

Other

Number of
Rooms

3,638

679

767

13

308

5,405 8,406

Capacity(Light Cube Utsunomiya)

C-07 Brex Arenaga38

Former Shinohara
Family Residence

Utsunomiya Convention& Visitors Bureau

from￥6,800
110

Utsunomiya Station
East Exit Exchange Base Facility

C-01 Tochigi Prefecture Cultural Center

387

North Side of Utsunomiya Station

Tochigi Prefectural Office

Utsunomiya/Kaminokawa IC

Ri

0

Utsunomiya University
Faculty of Agriculture,
University Farm

Kita-Kanto Expressway

Suzumenomiya
Stationwa

612-3107

C-06 Tochigi Sports ParkTKC Strawberry Arenar

23

Kanseki Stadium
Tochigive

from￥2,860

Utsunomiya Higashi Hotelakusa

1-7-31 Motoimaizumi

to Asfrom￥5,000

Weekly EST

Kiyohara
Industrial Parka Kaido2-4-4 Higashishukugo

22

Sakushin Gakuin
University(Light Cube Utsunomiya)

Kaminokaw

APA Hotel <Utsunomiya-Ekimae>

Satsuki Road
(toll road)r

21

from￥5,600

118

ive

2-4-1 HigashishukugoaR

Hotel MyStays Utsunomiya

Utsunomiya Station
East Exit Exchange Base Facility

LRT Rail Yard

Utsunomiya
University Schoolof Engineering

New

aw

1-4-14 Higashishukugo

20

Utsunomiya
University

Lightline (LRT)Bell Mall

Tag

from￥5,200

Daiwa Roynet Hotel Utsunomiya

Kinu-dori

Yonan-dori

EsojimaStationo

131 1,966 2,918
ky

3CentralWholesaleMarketTsuruta Station

Line

m

no

36

32

To

386

to

223

19

36

Nikko

Kanuma IC

ne

Li〈City Center〉

Kanuma Inter-dorifrom￥6,050
1,223

East Side of Utsunomiya Station

Tochigi
Prefectural Office

to Tokyo

Toyoko Inn Tobu Utsunomiya-eki Nishiguchi

35

Ut

iya

FKD
Shopping
Plaza

Tobu
Utsunomiya Odori
Station
Utsunomiya JR
City Hall Utsunomiya
Station34
i-dori
Heise
33
C-02 Utsunomiya Cultural Hallo-dfrom￥5,400

187-1 Miyukicho

Kaido

Ooz

2-1 Enomachi

37

C-05 Concere

awa
atag
Sug River

Hotel Urban Grace Utsunomiya

Hotel Route-Inn Utsunomiya Miyukicho -Kokudou 4gou-

a-dori

C-04 Tochigi Education Center

OkamotoStationsu

Iwazonakfrom￥6,200

1-22 Izumicho

nom

Utsu

ng Roadfrom￥9,680

d

Roa

o

from￥6,000

146

ing
iya R

aid

from￥5,500

Hotel Maruji

35

Oyaji Temple (Oya Kannon)
Heiwa Kannon

Oy

Teikyo University
Utsunomiya Country Club

Usho-dori

1-4-29 Imaizumi

Oya History Museumori

Toyoko Inn Utsunomiya-Ekimae No.1

TagesanFudouson

Kinugawa River

from￥9,000

Utsunomiya Ri

1-23 Kawamukocho

ido
o Ka
Nikk

JR-East Hotel Mets Utsunomiya

aK

aw
aR
iv
Utsunomiya Museum of Art er

2,871

West Side of Utsunomiya Station

26

Wakatake-no-Mori Wakayama Farm

(Standard-sizedVehicles)

Shi
rasa
w

Other

Utsunomiya Station
East Park

31

Lightline (LRT)e-doriTwin Double Suite

Ekima

SingleHoshakuji
Station30 minutes
driving radius
Tohoku Shink
ansen

Phone
Number(+81-28)

Tochigi Kenmin
Golf Course

Kaido

Address(Utsunomiya City)JGM Utsunomiya Golf Club

ido
Ka

Tsuru Country Club

Accommodation Name

New Central Golf Club

Utsunomiya Zoo

to
sa
Ni s

to N

ikko

Utsunomiya IC

TaharaUtsunomiya offers various accommodation options

List of Accommodations

38

Michi-no-Eki Utsunomiya Romantic Village

to Sendai

aidoOver 8,000 Capacity

to Sendai

Nikko
Utsunomiya
Road

Yamadagawa River

Places to Stayto Nikko

Utsunomiya
City Hall
Utsunomiya
Castle Ruins Park

Tobu Utsunomiya Station

25 minutes on footJR Utsunomiya Station

27