The unitQ Score

Measure user friction in real-time
Trusted by category-leading companies

Quality is the new Key Performance Indicator

Quality is the new KPI - it touches every role from product to engineering, to CX - and helps companies deliver
frictionless experiences. However, companies struggle to measure the quality of their products and services. The quest
to understand what their users want or where they’re experiencing friction has left many organizations swimming in asea of solutions, each capturing a tiny part of the complete picture. Over $82 billion is spent on market research andsurveys alone not including significant investments in bug-finding and monitoring software. But fear not, this is wherethe unitQ comes in.
The unitQ Score: A real-time measurement of Quality

But first, what is unitQ? unitQ measures the quality of your products, services, and experiences in real time so you can takeaction on what’s working and what’s not with AI insights.

Your users are sharing.
Start paying attention

Get a 360* view of all user feedback in
one place and from any source - with50+ out-of-the-box integrations - that’s
shareable across product,engineering, and CX teams.
Know what product launches,releases, or core features are driving
negative sentiment, support ticket
volumes, and user churn. Drill into theroot cause of these issues by source,
platform, device, customer segment,and more.

Cut through the noise with Measure the Quality of yourproduct in real time
GenAI built for Quality
Visualize user feedback - in 100’s oflanguages translated from 50+
sources - that’s automatically grouped
into granular categories allowing you
to pinpoint the root cause of all userfriction.
Get automatic Slack and MicrosoftTeams alerts or create JIRA tickets
directly from unitQ – to fix a reported
bug or release a highly requested
feature faster.

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Measure the gap between user
expectations and their actual
experience with the unitQ score.
Benchmark your products andservices against key competitors withCompetitive Analysis.
Leverage Impact Analysis to simulate
the possible benefits of taking action
on fixing Quality Issues to improve
KPIs like NPS, CSAT, 1-star reviews,
support tickets, and brand sentiment.

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And now, what is
the unitQ Score?
unitQ score rankings

Epic: 90 - 100

Fair: 51 - 69

Good: 70 - 89

Poor: 01-50

The unitQ Score measures the gap between user

customer journey - from purchase, to daily usage, toexpectations and their actual experience - it is ansupport. 

unbiased and proprietary machine-generated scoringalgorithm that represents the percentage of a company'susers reporting a frictionless experience with theirproduct or service. 

unitQ Scores range from Epic to Poor. A unitQ Score of90 means that for every 100 pieces of feedback, just 10of these surfaced a Quality Issue. A Quality Issue is atype of user feedback that identifies a defect or otherThe unitQ Score analyzes real-time user feedback fromdeficiency in a product, service, or experience and arises

all public and private channels like social, support,

when the user experience does not match user

reviews, surveys, usage data and more to discover what

expectations.

your users like, dislike, and want more of. A higher unitQ
Score means fewer Quality Issues (e.g. pain points,product gaps, bugs, etc.) across every touchpoint of yourunitQ Score bands defined
The unitQ Score is a ranking out of 100 and isinterpreted as follows

90-100 is Epic - Quality is best in class
70-89 is Good - Quality is strong, with room for
improvemen

51-69 is Fair - Quality is satisfactory, with a lot ofroom for improvemen

0-50 is Poor - Quality is weak, with urgent
improvement required

A unitQ Score closer to 100 indicates fewer reports offriction overall. It means users enjoy the product, theexperience is well-designed, easy to use, responsive
and is virtually free of bugs, broken

flows and—

operational issues. The unitQ Score is a leading indicatorof coreKPIs like revenue retention, user engagement,Having a higher

growth, sentiment and star ratings.

unitQ Score correlates with users having a stronger,
more positive view of your company.

Copyright © 2023 unitQ Inc. | All Rights Reserved

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Featured Customer Story StyleSeat leverages real-time user feedback to reduce
churn, build loyalty, and attract more users
StyleSeat, an online booking and payment platform used bybeauty and wellness professionals, adopted the unitQ Score
as its company-wide performance metric. Using the unitQ
platform to surface actionable user insights, StyleSeat
boosted their unitQ Score 18%, decreased customer churn by
50% and boosted app store ratings by 35%.

“We realized that unitQ can turn our existing user base into an extended
quality team. Before unitQ, our product improvement prioritization started
with a long meeting and many opinions. Now, we look at unitQ andimmediately start doing what we’re good at: Building a great product.”— Greg Burch, VP of Engineering

Competitive Analysis
Competitive Analysis in unitQ benchmarks your products and services
against key competitors in your category using the unitQ Score, allowing you
to keep a pulse on the market and find opportunities to increase your share.

In the image above, the unitQ customer is ranked second against its competitors. 
The unitQ Score is used to determine the rankings.

Copyright © 2023 unitQ Inc. | All Rights Reserved

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Impact Analysis
In unitQ, all user-reported issues are centralized and categorized into Quality Monitors.
These granular categories are displayed in Impact Analysis, allowing you to select one ormore to instantly see the impact on KPIs if the issue(s) were resolved, including your unitQ
Score. With teams no longer relying on anecdotal evidence in prioritization efforts,
organizations can make decisions that move the needle on critical KPIs by using data
derived from customer insights.

In the image above, selecting Quality Monitors (unitQ-created categories of feedback) in the unitQ
platform from the list at the bottom of the image enables unitQ customers to instantly see theimpact that fixing those monitors' quality issues will have on the unitQ Score, and on the InternalunitQ Score (an enhanced and non-public scoring mechanism available only to unitQ customers.)

Request a Free unitQ Score Assessment
Get a FREE assessment of the Quality of your user experiencebased on App Store and Google Play Store feedback and reviews.

Read customer testimonials

Awards & Recognition

See how your company ranksBook a custom demo today
Copyright © 2023 unitQ Inc. | All Rights Reserved

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