osage

osage hong kong
4/F, 20 Hing Yip Street,Kwun Tong, Hong Kong
T: 2389 8332
E: info@osagegallery.com
W: osagegallery.com

3rd January 2016
To Arts and Features Editors
PRESS RELEASEFor Immediate Release
Osage Art Foundation presents

HK|Runway!

Osage Art Foundation is pleased to present an unconventional fashion project titled “HK|Runway!” to be held
in Osage Hong Kong from 17th to 22nd January 2017. Organised by Osage Art Foundation and Hong Kong Design
Institute, HK|Runway! is a multidisciplinary project which experiments with alternative methodologies topresent fashion in an artistic, innovative and creative process. Under a multidisciplinary approach whichjuxtaposes fashion, design, art, dance, architecture and technology, the accustomed way of displaying fashion
will be challenged and the categorization of different arts will be morphed into something beyond quotidianexperience. In this project, fashion, as a multifaceted concept, will be interpreted by the three programmes
artistically as a performance, practically as a business and socially as a community.

Project Fact Sheet
Dates

Venue
Address

Fashion as a Performance: 17 Jan 2017 (Limited capacity, by invitation)
Fashion as a Business: 18 – 19 Jan 2017 (Limited capacity, RSVP)
Fashion as a Community: 20 – 22 Jan 2017
Osage Hong Kong
4/F, 20 Hing Yip Street, Kwun Tong, Kowloon

Organised by
Co-organised by
Support Organisation
Media Partner
Equipment Sponsor
Beverage Sponsor

Osage Art Foundation
Hong Kong Design Institute
School of Creative Media, City University of Hong Kong
Milk Magazine
Epson
San MiguelConcept Direction
Media Artist and Designer
Photogrammetry Capture
Design Curator and Advisor
Music Curator and Advisor

Agnes Lin
Tobias Gremmler
Benny Woo
Anothermountainman (Stanley Wong)
Giorgio Biancorosso (Associate Professor, Department of Music, theUniversity of Hong Kong)
Michael Arellanes II
Nina Habulan Gelladuga
Proceso Seguismar Gelladuga II
Chan Sze-RokGiorgio Biancorosso

Architecture Advisor
Choreographers
ComposerCopy-editor

An alternative model
Fashion week, the semi-annual event where fashion designers showcase their latest collections, has been
dominated by the “Big Four”, i.e. New York, London, Milan and Paris. It is about time to present fashion in ourregion in a unique way that is not confined by any prescribed modes of operation. By creating a dialogue
among practitioners from various disciplines, this project brings forth an alternative model to the usual
practices in the field of fashion. This exploration for an alternative is an attempt to promote Hong Kong as theworld’s top fashion capital and Asia’s creative hub.
The innovative, the creative and the multidisciplinary
HK|Runway! is a 6-day event which consists of an opening performance, a trade show and a marketplace.
These programmes seek to experiment with alternative methodologies to present fashion in an artistic,
innovative and creative process. Under an artistic and multidisciplinary approach which juxtaposes fashion,
design, art, dance, architecture and technology, the accustomed way of displaying fashion will be challenged
and the categorisation of different arts will be morphed into something beyond quotidian experience.
Growing the pool of fashion design talents
HK|Runway! is a platform for young fashion design talents to showcase their works in a range of modalities;
at once a celebration of the cutting edge, experimental, avant-garde, as well as the ready-to-wear and mass
market. The designs will be exposed to a range of audience, from key industry leaders to the fashion conscious

of the general public. HK|Runway! is an opportunity to push, harness, grow, fine-tune and experiment as
designers, as well as entrepreneurs. Anothermountainman (Stanley Wong), the design curator and advisor,
selected ten fashion designers who are graduates of Hong Kong Design Institute from years 2014, 2015 and2016 and works on the graphic design of the project.
Programmes
The project views fashion as a multifaceted notion and recognizes the different ways in which such notion
manifests itself. The three programmes take up the three dimensions of fashion, interpreting it artistically asa performance, practically as a business and socially as a community.
Fashion as a Performance
Fashion as a Performance with scenographic design installation by Tobias Gremmler, photogrammetry captureby Benny Woo, music curated by Giorgio Biancorosso, music composed by Chan Sze-Rok, exhibition design by
Michael Arellanes II and choreography by Nina Habulan Gelladuga and Proceso Seguismar Gelladuga II is an
opening performance which incorporates mixed media and interactive projections to present the works offashion designers from Hong Kong Design Institute.
By objectifying the intimate relationship among human skin, material fabric and physical space through aninnovative installation, Gremmler’s scenographic design constructs an abstract space that both reflects andaugments the designers’ creations. Contrary to the linear approach of traditional fashion shows in whichmodels appear one after the other within a defined pathway, the performance invites the prolongedcontemplation and/or exploration of multiple objects and designs simultaneously. Gremmler employs semitranslucent fabric as partitions and projection screens to contrive a modular, ever-shifting space whereperformers and models interact and traverse. The use of fabric partitions reminds the audience of the primalrole of clothing as both a junction and a threshold between skin and space, thereby making visible its tangible
and material quality. The content of the projections is teased out from hundreds of 360-degree photographs
recomposed in a balletic animation complete with a custom-made music and sound effects score. Eachprojection ends theatrically with clothes dissolving into the air, further reinforcing the process of abstraction,
at once analytical and beautifying, of the whole design. This performance rejects a precise, if not abrupt,ending and the space will be morphed into a solo exhibition of Gremmler, showcasing his light and visual workand a jamming session among visual, music and dance.
Fashion as a BusinessNot only does HK|Runway! explore the artistic and conceptual aspects of fashion, it also regards fashion as animportant field of business with a trade show which brings forth an alternative artistic and design space toshowcase fashion designers’ works to international traders and buyers in a way contrasting to conventionaland standardised trade fairs. Fashion as a Business features creative booth design fused with artistic andarchitectural elements that will trigger excitement and lead to new experience of viewing fashion.
Fashion as a Community
Transformed from the booths of the trade show, Fashion as a Community is made up of design booths wherefashion designers can directly engage the public by showing their fervour and sharing their thoughts throughface-to-face interaction. As a platform open to public in which disparate ideas can be exchanged, these stores
do not only allow fashion designers to promote their brands but also provide an opportunity to foster acreative atmosphere within the community.

About the Osage Art Foundation
The Osage Art Foundation was established in 2004 with three main goals - Creative Communities, CulturalCooperation and Creative Capacity and has since played an active role in developing education and training ofyoung people, broadening cultural awareness and participation in artistic endeavours, nurturing creativity andcritical thinking and fostering international cultural exchange. The Osage Art Foundation is now widely
recognised by the local community and internationally as having initiated many pioneering projects ofinternational calibre.
The current focus of the Osage Art Foundation is on developing deeper discourse in and around the arts in thewider community. We believe that research, analysis, examination and promulgation of issues pertaining tosociety, contemporary culture and value by artists, writers, critics, curators and commentators will build better
understanding of regional perspectives throughout Asia and beyond.
For more information, please visit the website www.oaf.cc.
Media Enquiries
Andy Cheng | andycheng@osagegallery.com | +852 2172 1699

Please download high resolution images from the following links:
Images of Tobias Gremmler’s Scenographic Design Installation for the Opening Performance
Link: https://drive.google.com/open?id=0B98u_vNLh_zgd1F5SlpGNTVPOEE
1. Scenographic design installation: Tobias Gremmler
Photogrammetry Capture: Benny Woo
Dancer: Wong Pui Yi
Designer: Leung Siu Ching, Debbie
2. Scenographic design installation: Tobias Gremmler
Photogrammetry Capture: Benny Woo
Dancer: Wong Pui Yi
Designer: Ip Wai Ha, Kendra
3. Scenographic design installation: Tobias Gremmler
Photogrammetry Capture: Benny Woo
Assisted by: Melody Qin
Designer: Wong Kai Wai, Dorothy
List of and Images of Collections of Fashion Designers from Hong Kong Design Institute:Link: https://drive.google.com/open?id=0B98u_vNLh_zgYmFac25iTTdhLU0
1. Designer: Leung Siu Ching, Debbie
Collection: Origami
2. Designer: TAI Tung, Edwina
Collection: Within & Without
3. Designer: Tse Siu Shan, Hill
Collection: LOST - the stolen thoughts
4. Designer: Ng Pui Man, MM

Collection: Church
5. Designer: Ng Yee Ping, Pim
Collection: Amen
6. Designer: Wong Kit Mei, Sky
Collection: Miraculous Birds
7. Designer: Tsang Che Fung, Darren
Collection: BEAUTY IN THE WAR
8. Designer: Ip Wai Ha, Kendra
Collection: Geometric Thoughts
9. Designer: Wong Kai Wai, Dorothy
Collection: Constraint
10. Designer: Lai Yan Yuen, Jason
Collection: KIDNAP

List of participating dancers:
1. Amon Abcede
2. Chan Lee
3. Chloé Yates
4. Daniel John Domingo
5. Heidi Yu
6. Iroy Tadiosa Abesamis
7. Jamira Uding
8. Janesa De Guzman
9. Lisa Bergstrom
10. Reagan Cornelio
11. Sara Tang
12. Sophia Pan
13. Vonnie Chau
14. Wendell John Frando
15. Wong Pui Yi