World-renowned Chef Alain Ducasse To Debut New Restaurant
at Palace Hotel TokyoTOKYO (May 9, 2019) -- Long lauded as one of the most esteemed hotels in Japan, Palace HotelTokyo will soon boast one of the country’s most sought-after dining establishments. The iconic
Japanese property is teaming up with DUCASSE Paris, founded by world-famous chef Alain Ducasse,to unveil a brand new restaurant on its premises – scheduled to open on November 1, 2019.
After more than half a century in operation, Palace Hotel Tokyo’s signature French restaurant, Crown,
will permanently close its doors on July 28 to make way for the new venue. The new restaurant, which
will bear the name ESTERRE, is set to become the first collaboration between a Japanese hotel andthe world-renowned chef and restaurateur when it debuts at the beginning of November following acomplete redesign by SIMPLICITY, the design studio of award-winning Japanese interior designer
Shinichiro Ogata.
Chef Ducasse and his team will be overseeing the new restaurant, where patrons can look forward toa new contemporary approach to French haute cuisine – an approach which aims to re-establish theconnection with nature not only by bringing out the original, natural flavors of ingredients, but also
by promoting the procurement of sustainable, organic, local ingredients.
“Omotenashi and hospitalité. I believe Japan and France share a sense of hospitality,” said Ducasse.
“Whatever the apparent differences between the two cultures, their souls have the same vision ofstriving for excellence to anticipate their guests’ expectations and offering them a moment of purehappiness.”“ESTERRE at Palace Hotel Tokyo will deploy nature to the table,” he explains. “It will celebrate thebest ingredients that Mother Nature has to offer each season and enhance the very essence of them.
We will employ French culinary techniques that turn exceptional ingredients into sublime, elegant,contemporary dishes that are at once healthy, harmonious and sincere.”

ABOUT DUCASSE PARIS
With thirty restaurants in seven countries – from authentic bistros and casual brasseries to three
Michelin-starred restaurants – a network of more than 500 addresses selected by les Collectionneurs
in Europe, an international education division in culinary and pastry arts, handmade bean-to-bar
chocolate shops and handmade coffee-tree-to-cup coffee shops, Alain Ducasse has developed, overthirty years, a different vision of the food service and hospitality industry re-grouped under Ducasse
Paris, which he founded in 1999.
For more information on Ducasse Paris, please visit ducasse-paris.com.

〒100-0005 東京都千代田区丸の内 1-1-1

1-1-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005
Tel: 03-3211-5211
www.palacehoteltokyo.com

DUCASSE PARIS MEDIA CONTACTJapanKiyoko Fujisawa
PR Departmentkiyoko.fujisawa@ducasse-paris.com

All other regionsEmmanuelle Perrier
Director of Communicationpresse@ducasse-paris.com

ABOUT SIMPLICITYSIMPLICITY was established in 1998 in Tokyo, Japan. Pursuing the concept of cultural creation inmodern-day Japan, the firm has designed and directed a wide range of projects in architectural,interior, product and graphic design. Major works include: architectural and spatial design for Sansou
Murata in Yufuin (2004) and interior and spatial design for the University Museum's
INTERMEDIATHEQUE (2011) for the University of Tokyo. Beginning with the Kyoto store in2013, SIMPLICITY spearheaded the interior and spatial design for skincare brand Aēsop’s stores inTokyo, Yokohama, Osaka and Fukuoka, followed by design of the entranceway artwork and tableware
for the Hôtel Plaza Athénée’s signature restaurant ‘Alain Ducasse au Plaza Athénée’ in Paris in 2014.
For more information on SIMPLICITY, please visit: www.simplicity.co.jp/en

ABOUT PALACE HOTEL TOKYOAs the anchor to a USD 1.2 billion mixed-use development built entirely from the ground-up, PalaceHotel Tokyo commands some of the city’s most exclusive real estate and incomparable views of themuch-loved Imperial Palace gardens and the surrounding skyline.
Located at 1-1-1 Marunouchi, the contemporary 290-room hotel features 10 distinctive restaurants &bars – including exquisite Japanese and an Old World-style cigar & martini bar – as well as Japan’s
one and only evian SPA.
As heir to a legacy going back more than half a century as one of the city’s most iconic properties,
the hotel remains firmly rooted in its commitment to offer Japanese hospitality at its finest.
Drawing deeply from the country’s history, culture and art, the award-winning hotel redefines luxury
in Japan with sophistication and authenticity, presenting guests with the most bespoke culturalexperiences to be had in Tokyo.
Palace Hotel Tokyo is the only independent Japanese brand hotel to ever be awarded the highly
coveted Forbes Travel Guide Five-Star rating, the industry’s most prestigious arbiter of luxury travel– a recognition which it first achieved in 2016 and has consistently held since.

〒100-0005 東京都千代田区丸の内 1-1-1

1-1-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005
Tel: 03-3211-5211
www.palacehoteltokyo.com

For more information, please visit our online Newsroom at en.palacehoteltokyo.com.
PALACE HOTEL TOKYO MEDIA CONTACTSJapan
Palace Hotel TokyoPR Departmentpress@palacehotel.jp

USA
Balcony Media GroupJim Sullivan
jsullivan@balconymediagroup.com

Southeast Asia, Australia & New Zealand
Balcony Media Group
Karryn Miller
kmiller@balconymediagroup.com

United Kingdom
Cedar Tree PR
Frangelica Flookfrangelica.flook@cedartreepr.com

Hong Kong & Taiwan
Petrie PR
Linda Petrielinda@petriepr.com

All other regions
Berkati Marketing Communications
Tiana Kartadinata
tkartadinata@berkati.com〒100-0005 東京都千代田区丸の内 1-1-1

1-1-1 Marunouchi, Chiyoda-ku, Tokyo 100-0005
Tel: 03-3211-5211
www.palacehoteltokyo.com