Press Release
5 October, 2018
Peach Aviation Limited

Web version of the free PEACH LIVE magazine“PEACH LIVE WEB” renewal!
Current attractive travel media about Asia including Japannow presented on smartphone-compatible site
・・Usability and design on smartphones improved
Contents limited to the Web version also prepared

Osaka 5 October, 2018 - Peach Aviation Limited (“Peach”, Representative Director and CEO:Shinichi Inoue) has today renewed its “PEACH LIVE WEB” (peachlive.net), which is the Web versionof the free “PEACH LIVE” magazine issued by Peach.

Peach flight attendants introducing the renewed PEACH LIVE WEB

PEACH LIVE WEB was established in May last year as the Web version of the free “PEACH LIVE”
magazine that presents current regional topics selected from Peach’s perspective of the world since its
introduction by Peach in July 2016. Designed based on female fashion magazines, it introduces suchcontents as culture, dining, and other local spots in each region. The contents are presented in both
Japanese and English, which will be a boon for foreign visitors, who have recently increased, to learn
about the various attractions in each region.
As the primary category of Peach users is women in their twenties to thirties who frequently browse
Websites on their smartphones, so improving the ease of viewing on such devices was prioritized in therecent renewal. In addition to improved usability and design, much of the content that is limited to the Web
version – including some that is not available on the free magazine version – is available.
Peach continues to provide the impetus for casual air travel by issuing current and attractive regional
information for Asia, including Japan, through PEACH LIVE. Please look out for them.
About Peach (www.flypeach.com)
Peach Aviation began services based out of Kansai Airport in March 2012. It opened secondary hubs at Naha Airport inJuly 2014 and Sendai Airport in September 2017. It currently operates 21 aircraft on 16 domestic and 15 internationalroutes, flying up to more than 100 flights daily and serving more than 13,000 passengers.

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Top page of the renewed “PEACH LIVE WEB” (peachlive.net)<What is… PEACH LIVE (Area Discovery Magazine)?>It is a regional branding book that provides information about the areas served by Peach, andattractive content in those regions. We have now released fourteen issues in total, spanning from thefirst focused on “Osaka” in Vol. 1 (July 2016) to the latest issue on “Taipei” in Vol. 14. A wide range oftopics are covered in “One-Day Tripper” which offers suggestions for casual travel of one night/twodays with dining and cultural information for each area. Current regional content is provided from
PEACH LIVE’s unique worldview. Special issues for Asian countries served by Peach will be issued
starting from “Taipei” – which is in the latest issue.
<Media information>
Languages:
Issuance date:
Distribution:
Print run:Issuer:Edited/issued by:
Website:Bilingual presentation in Japanese and English
20th of every other month (Odd-numbered months)
Distributed by flight attendants on all domestic and international Peachflights, and at domestic flight counters at the airport, etc.
30,000 copies
Shinichi Inoue (Representative Director and CEO, Peach)
Corporate Communications Department, Peach Aviation Limited
PEACH LIVE WEB（peachlive.net/）

20 July, 2016
20 September, 2016
20 November, 201620 January, 201720 March, 201720 May, 201720 July, 201720 September, 201720 November, 201720 January, 201820 March, 201820 May, 201820 July, 2018
20 September, 2018

<Back numbers>Vol. 1
Osaka issueVol. 2
Fukuoka issueVol. 3Miyazaki issueVol. 4
Miyagi issueVol. 5
Okinawa issueVol. 6
Kyoto issueVol. 7
Matsushima issueVol. 8
Nagasaki issueVol. 9
Yamagata issueVol.10Niigata issueVol.11
Kagoshima issueVol.12
Sakai, Osaka issueVol.13
Kushiro, Eastern Hokkaido issueVol.14
Taipei issue