FOR IMMEDIATE RELEASE

Hitachi Vantara Introduces Lumada Video Insights as Video, IoTAnalytics and DataOps Drive Smart Spaces Growth and Innovation
Company Supports Rapid Growth in Smart Spaces Through End-to-End Portfolio
That Provides Customers the Tools To Make Data-Driven Decisions
SANTA CLARA, Calif, May 14, 2019 --- Hitachi Vantara, a wholly owned subsidiary ofHitachi, Ltd. (TSE: 6501), today introduced Lumada Video Insights, an end-to-end,intelligent and adaptable suite of applications that delivers operational safety andbusiness intelligence using internet of things (IoT), video, artificial intelligence (AI) andanalytics. Lumada Video Insights is an integral part of Hitachi Vantara’s DataOps
strategy, which redefines data management for the AI era by seamlessly connecting
data consumers with data creators to rapidly monetize customers’ data.
Lumada Video Insights brings together Hitachi’s video offerings for smart spaces withnew technology updates, innovations and integrations into Hitachi’s Lumada portfolio.
The solution complements and extends the Lumada platform and services ecosystemwith expanded AI, computer vision, advanced analytics, data integration andorchestration capabilities to help enterprise and industrial customers accelerate their
IoT initiatives and cultivate their own smart spaces and ecosystems.
With multiple customer success stories and increasing demand, Lumada Video
Insights demonstrates significant momentum in the emerging smart spaces industry.
And when put together with DataOps, it unlocks new opportunities for customers tomaximize the value of the vast amounts of data collected as IoT disrupts numerous
industries worldwide.
According to Gartner, Inc., “A smart space is a physical or digital environment in whichhumans and technology-enabled systems interact in increasingly open, connected,coordinated and intelligent ecosystems. Multiple elements — including people,processes, services and things — come together in a smart space to create a more
immersive, interactive and automated experience for a target set of personas orindustry scenarios.
This trend has been coalescing for some time around elements such as smart cities,
digital workplaces, smart homes and connected factories. Gartner believes the market- more -- 2 -is entering a period of accelerated delivery of robust smart spaces, with technology
becoming an integral part of our daily lives, whether as employees, customers,consumers, community members or citizens. AI-related trends, the expansion of
IoT-connected edge devices, the development of digital twins of things andorganizations, and the maturing of blockchain offer increasing opportunities to drive
more connected, coordinated and intelligent solutions across target environments.”*1*1 Gartner: Top 10 Strategic Technology Trends for 2019: Smart Spaces, March 2019https://www.gartner.com/en/documents/3904418

Lumada Video Insights Supports Rapid Smart Spaces GrowthWith the capabilities to collect, store, manage and analyze video data, Lumada Video
Insights delivers valuable analysis and alerts to help organizations be more effective,efficient and secure.
Advances in computer vision and machine learning have allowed video to be a richsource of insights that provide operational and customer experience intelligence, andreal time-situational awareness and alerts to enable swift, effective and proactive
responses to incidents, emergencies and customer issues. With Lumada Video
Insights, customers can gather data insights to improve planning and identify
opportunities for cost and waste reductions and factors to improve operationalexcellence.
Key features of Lumada Video Insights include:
・ IoT, video and historical data can be visualized geospatially and graphically in asingle-pane-of-glass view.
・ Video analytics turns existing or new video data into insights and real-time alerts
through AI analysis.
・ Video data storage and management solutions that ensure rapid speed and highvolumes of foundational data are available, complete and fault-tolerant while
simplifying data management.
・ Smart edge devices and video intelligence platforms that gather data and insightsfrom anywhere.
・ Mine publicly available data from social media or the deep web for open-source
intelligence and awareness of brand-related conversations in target areas.
・ Helps data-driven decision-making about safety, operations and customerexperience.
Lumada Video Insights strengthens the Lumada portfolio of data-driven applications,- more -- 3 -

which is further supported by Hitachi Vantara’s data integration, orchestration, storageand management offerings to provide end-to-end solutions and business value tocustomers around the world.
“Smart spaces innovation is a focus area for Hitachi Vantara as we continue to see ademand to use new and diverse sources of data blended with more traditional data to
gain rich insights,” said Brad Surak, chief product and strategy officer at Hitachi
Vantara. “With Lumada Video Insights and our focus on DataOps, we are excited to
expand our work with public and private organizations to transform how retail,government and transportation use data-driven intelligence to innovate and achieve
greater outcomes.”
Hitachi Smart Spaces Customer Success
Hitachi Vantara works hand-in-hand with customers to deliver purpose-built,
outcome-driven solutions that generate actionable insights to improve safety,
operations and business intelligence. Recent Smart Spaces customer successes
include:・ City of Las Vegas (Nevada): By deploying Hitachi Smart Spaces in its Innovation
District, the city tapped traffic, parking and passenger flow data to optimize
operations. In one area, a spike of bike delivery activity was detected, highlighting
the need for more bike lanes along delivery routes.
・ City of Moreno Valley (California): For several years, this city has been using
elements of Lumada Video Insights which have helped decrease crime, improve
emergency-response time in traffic, and address a missing person case using
Hitachi technology.
・ Tequila Intelligente (Jalisco, Mexico): This heavily touristed home of the tequila
industry uses Lumada Video Insights to gather foot and vehicle traffic data toenhance the visitor and citizen experience.
・ Dallas Housing Authority (Texas): To keep residents safe throughout its
properties, Dallas Housing Authority deployed Lumada Video Insights, including
smart cameras with compute and storage to analyze and monitor video data.
Availability
Lumada Video Insights solutions are available for customers today with global generalavailability for most of the portfolio, and limited availability for edge devices in somecountries. More information is available at:https://www.hitachivantara.com/en-us/products/iot-operations-intelligence/lumada-vid- more -- 4 -

eo-insights.html

Resources:・ Gartner: Top 10 Strategic Technology Trends for 2019: Smart Spaces, March 2019https://www.gartner.com/en/documents/3904418
・ Lumada Video Insights webpage:https://www.hitachivantara.com/en-us/products/iot-operations-intelligence/lumada-vid
eo-insights.html
・ Hitachi Smart Spaces webpage:https://www.hitachivantara.com/en-us/solutions/iot-insights/smart-cities/smart-spaces.
html
・ Blog:Hitachi Introduces Lumada Video Insights for the Development of Smart Spaces andIntelligent Ecosystems
https://community.hitachivantara.com/people/mjules/blog/2019/05/14/hitachi-introduc
es-lumada-video-insights-for-the-development-of-smart-spaces-and-intelligent-ecosystems
About Hitachi Vantara
Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd., helps data-driven leaders
find and use the value in their data to innovate intelligently and reach outcomes thatmatter for business and society – what we call a double bottom line. Only Hitachi
Vantara combines over 100 years of experience in operational technology (OT) andmore than 60 years in IT to unlock the power of data from your business, your people
and your machines. We help enterprises store, enrich, activate and monetize theirdata to improve their customers’ experiences, develop new revenue streams andlower their business costs. Over 80% of the Fortune 100 trust Hitachi Vantara for datasolutions. Visit us at www.HitachiVantara.com.
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Information contained in this news release is current asof the date of the press announcement, but may be subject
to change without prior notice.
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