Press Release

ProShares Licenses MSCI Dividend Masters Indexes
for New ETFs
New York – August 21, 2014 – MSCI Inc. (NYSE: MSCI), a leading provider of investment decision support
tools worldwide, is pleased to announce that ProShares has selected MSCI as the index provider for two
new ETFs:•ProShares MSCI EAFE Dividend Growers ETF (EFAD), launched today•

ProShares MSCI Emerging Markets Dividend Growers ETF (EMDV), to be launched shortly

The ETFs track the MSCI Dividend Masters Indexes, which are the latest addition to the family of MSCIFactor Indexes. The MSCI Dividend Masters Indexes aim to reflect the performance of the opportunity
set of companies with a track record of consistently growing dividends.
“The MSCI Dividend Masters Indexes are yet another example of our ability to deliver innovative
products to meet the increasingly sophisticated needs of our clients. We look forward to continuing towork with ProShares as they expand their Dividend Growers ETF offering,” said Diana Tidd, Managing
Director and Head of the MSCI Index Business in the Americas.
With over 650 ETFs1 tracking MSCI indexes globally, more ETFs track MSCI’s indexes than those of any
other index provider. In a 2013 report, Greenwich Associates named MSCI the “benchmark of choice”
for international equity ETFs2.
1

Data as of June 30, 2014, calculated by aggregating the number of share classes of all exchange traded funds tracking an MSCIindex, as identified by separate Bloomberg tickers. Only primary listings, and not cross-listings, are counted
2

Greenwich Report “Institutional Investors’ Relationship with ETFs Deepens”, May 2013, Greenwich Associates-Ends-About MSCIMSCI Inc. is a leading provider of investment decision support tools to investors globally, including asset managers, banks,
hedge funds and pension funds. MSCI products and services include indexes, portfolio risk and performance analytics, and ESG
data and research.
The company’s flagship product offerings are: the MSCI indexes with over USD 9 trillion estimated to be benchmarked to them1
on a worldwide basis ; Barra multi-asset class factor models, portfolio risk and performance analytics; RiskMetrics multi-asset
class market and credit risk analytics; IPD real estate information, indexes and analytics; MSCI ESG (environmental, social andgovernance) Research screening, analysis and ratings; and FEA valuation models and risk management software for the energy
and commodities markets. MSCI is headquartered in New York, with research and commercial offices around the world.
1

As of March 31, 2014, as reported on June 25, 2014, by eVestment, Lipper and Bloomberg

For further information on MSCI, please visit our web site at www.msci.com

Media Enquiries:
Michele Clarke, MSCI, New York+ 1.646.732.5079

Jo Morgan, MSCI, London+ 44.20.7618.2224

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Nick Denton | Christian Pickel, MHP Communications, London+ 44.20.3128.8754/8208

MSCI Global Client Service:
EMEA Client Service+ 44.20.7618.2222

Americas Client Service

1.888.588.4567 (toll free)/+ 1.212.804.3901

Asia Pacific Client Service+ 852.2844.9333

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