Of people who tooka Digital Garage
lesson1...

Quantitative research was done to better
understand how the Grow with Google
programs help people and businesses tothrive
Report methodology and details:▪

633 people in Taiwan were surveyed▪

Participants were asked about theimpact of Digital Garage five months
after they attended a class orparticipated in a course▪

▪

Data for this report is based onparticipants who attended a class orparticipated in a course between
April 2018 and September 2019
Fieldwork dates:
Online: April 2019 - Feb 2020

In-person: Feb 2020▪

The survey was done via email,taking approx. 8 minutes to complete▪

For legal reasons, only people over
18 years of age was surveyed

96%of people feel more prepared
for the future195%of people feel confident enoughto apply the knowledge theygained148%of people went on to update
their resume144%

started doing new projects atwork relevant to what they’dlearned1

The study found that Digital Garage wasparticularly helpful for women.
We wanted to find out how women benefited:

90%

40%
maleof women who took a DigitalGarage lesson did so to help
with their career2

95%

of women feel more
prepared for the future3

94%

of women feel confident
enough to apply theknowledge they gained352%

of women went on toupdate their resume3

46%

60%
femaleof women started doing new
projects at work relevant towhat they’d learned3
1Source: Kantar Google Impact,
March 2020. Estimates based on a sample of data from April 2019 - February 2020 for Taiwan Digital Garage
programs, based on self-reported impact. Future results may differ.
Base: 1 Everyone: n=633. 2Female: n=375. 4Women with career motivation: n=336.

85%of people who took a Digital
Garage lesson did so to help
with their career; to keep theirskills up to date for current roles
or prepare for future
opportunities1

ECONOMIC
IMPACT

Digital 4.0
A Google program
Quantitative research was done to better understandhow the Grow with Google programs help people andbusinesses to thrive.
Report methodology and details:
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1,997 people in Vietnam were surveyed
Participants were asked about the impact ofDigital 4.0 five months after they attended aclass
Data for this report is based on people who
attended Digital 4.0 between November 2018
and February 2019
Fieldwork dates:
Digital 4.0 University: Apr 2019 - June 2019
Digital 4.0 : Mar 2019 - Apr 2019
The survey was done via telephone call centerand email, taking approx. 8 minutes tocomplete
For legal reasons, only people over 18 years ofage was surveyed
Amongst those who took Digital 4.0:○
Women n=1096 (55%)○
Men n=897 (45%)

Almost everyone who took Digital 4.0 feels more
knowledgeable and confident about their digital skills

Digital 4.0 has also helped women in Vietnam. We wanted
to find out how women benefited from the program:

97%
97%
97%

97%
96%
96%

of people have improved
their digital skills1of people feel more prepared forthe future1of people feel confident enough toapply the knowledge they gained1

Digital 4.0 encouraged businesses to develop or update
their online presence to engage with customers. And as aresult, businesses are now more engaged with theircustomers and are making more money

82%
73%
45%

of SMBs have created or updated
their online presence2of SMBs have seen an increase incustomer engagement2of SMBs saw an increase inrevenue or profit2

of women have improved
their digital skills3
of women feel more prepared forthe future3
of women feel confident enough toapply the knowledge they gained3

Digital 4.0 is also helping female-owned businesses inVietnam, with women also seeing an increase in theircustomer engagement online and making more money asa result

79%
72%
43%

of business women have created orupdated their online presence4of business women have seen anincrease in customer
engagement4of business women saw anincrease in revenue or profit4

Source: Kantar Google Impact, September 2019. Estimates based on a sample of data from April 2019 - June 2019 forDigital 4.0 program based on self-reported impact. Future results may differ
Base: 1Everyone n=1997. 2Business motivation n=879. 3Women n=1096 4Business motivation amongst women n=442.

VIETNAMINDONESIA
Grow with Google programs:
Gapura Digital, Women Will,
Primer, Android Kejar, Faculty
Development

Quantitative research was done to better
understand how the Grow with Google programs
help people and businesses to thrive
Report methodology and details:
●
●

●

●

●

●

3,230 people in Indonesia were surveyed
Participants were asked about the
impact of Grow with Google programs
five months after they attended a class(3 months for Primer)
Data for this report is based onparticipants who attended our programs
between November 2018 and February
2019
Fieldwork dates:
Primer: Apr 2019 - Jul 2019
Faculty Development: Jun - Jul 2019
Gapura Digital: May 2019 - Jul 2019
Kejar: Apr 2019 - Jul 2019
The survey was done via telephone callcenter and email, taking approx. 8minutes to complete
For legal reasons, only people over 18
years of age was surveyed

Almost everyone who took Grow with Google
programs say that they have learned something
new, feel more confident , and are more
prepared to apply their learnings in the future

More than half of the people taking Grow with
Google programs, are doing so to help their business.
And as a result, businesses are now more engaged
with their customers and are making more money

98%of people who took Grow with
Google programs have improved
their digital skills1

55%

98%

of people who took Grow with
Google programs feel more
prepared for the future198%of people who took Grow with
Google programs feel confident
enough to apply the knowledge
they gained1of people who took Grow
with Google programs, did
so to help with their business2

73%

of SMBs have seen an
increase in customer
engagement251%

of SMBs saw anincrease in revenue orprofit2

Source: Kantar Google Impact, September 2019. Estimates based on a sample of data from April
2019 - July 2019 for Gapura Digital, Primer, Android Kejar, and Faculty Development programs,
based on self-reported impact. Future results may differ.
Base: 1Everyone: n=3230. 2Business motivation: n=1812.

ECONOMICIMPACTAUSTRALIA
Grow with Google programs:
Grow with Google (in-person), Digital
Garage (online), Primer (app), Digital
Springboard (in-person)
Quantitative research was done to better
understand how the Grow with Google programs
help people and businesses to thrive
Report methodology and details:
●
●

●

●

●
●

360 people in Australia were surveyed
Participants were asked about the
impact of Grow with Google programs
five months after they attended a class(3 months for Primer)
Data for this report is based onparticipants who attended our programs
between October 2018 – October 2019
Fieldwork dates:
Digital Springboard: March - April 2019
Grow with Google Online: March 2019 March 2020
Grow with Google In-person: July 2019 March 2020
Primer: September - Dec 2019
The survey was done via email, taking
approx. 8 minutes to complete
For legal reasons, only people over 18years of age was surveyed

Almost everyone who took Grow with Google
programs say that they have learned something
new, feel more confident , and are more
prepared to apply their learnings in the future

94%

of people who took Grow with
Google programs have learnt
something new194%of people who took Grow with
Google programs feel more
prepared for the future194%90%

of people who took Grow with
Google programs feel confident
enough to apply the knowledge
they gained1of people who took Grow with
Google programs have improved
their digital skills1

Grow with Google programs have helped encourage people totake steps to advance their career, particularly to improve their CV

46%
41%
41%

of career driven people improved
their CV/Resume2of career driven people started doing newprojects at work relevant to what they learnt2of people now feel
more productive2

Grow with Google programs encouraged businesses to develop orupdate their online presence to engage with customers. And as aresult, businesses are now more engaged with their customers.
2 in 5 aspiring entrepreneurs are also going on to start a business

50%
41%of SMBs have seen an increase incustomer engagement3of aspiring entrepreneurs started abusiness4

Source: Kantar Google Impact, June 2020. Estimates based on a sample of data from March 2019 - March 2020 for
Grow with Google, Digital Springboard and Primer programs, based on self-reported impact. Future results may differ.
Base: 1Everyone: n=360. 2Career motivation: n=231.3Business motivation: n=190. 4Aspiring Entrepreneur: n=54.

ECONOMICIMPACTJAPAN
Grow with Google
programs:
Mynavi, Net Learning, SMB
Skilling, Digital Workshop
Quantitative research was done to better
understand how the Grow with Google programs
help people and businesses to thrive
Report methodology and details:
●●●

●

●
●

612 people in Japan were surveyed
Participants were asked about theimpact of Grow with Google programs
five months after they attended a class
Data for this report is based onparticipants who attended our programs
between November 2018 – October
2019
Fieldwork dates:
Digital Workshop: April 2019 - March2020
Mynavi, NetLearning, SMB Skilling:
December 2019 - March 2020

The survey was done via email, taking
approx. 8 minutes to complete
For legal reasons, only people over
18 years of age was surveyed

Almost everyone who took Grow with Google programs say that they have learned something new, feel
more confident , and are more prepared to apply their learnings in the future.

93%
93%
92%
88%

of people feel more positive about their work
environment or arrangements1of people have learned new ways to manage
personal and team well-being and efficiency1of people understand more about flexible
working arrangements1of people learnt something new forthemselves or their business1

Grow with Google programs have encouraged businesses todevelop or update their online presence to engage withcustomers and to make changes to the workplace toimprove employee well-being.

25%
24%

of SMBs have created or updated
their online presence3of SMBs made changes in theworkplace to improve employee wellbeing5

88%
80%
74%
70%

of people understand the concepts of AI andmachine learning better1of people feel more prepared for the future1of people feel confident enough to apply what
they’ve learnt1of people have improved theirdigital skills1

Grow with Google programs have encouraged people toimplement tools to make their work more efficient andto also help those aspiring to get an internship, to go on
to do so.

33%
31%

of people implemented digital tools
to make their work more efficient2of people who applied for aninternship, got an internship4

Source: Kantar Google Impact, June 2020. Estimates based on a sample of data from April 2019 - March 2020 forMynavi, Net Learning, SMB Skilling and Digital Workshop programs, based on self-reported impact. Future results may
differ. Base: 1Everyone: n=612. 2Career/education motivation: n=90.3Business motivation: n=123. 4Those who appliedfor an internship n=77.. 5Business motivation amongst work reform trainees n=59

ECONOMICIMPACT