2024

CONNECTIONS THAT CREATE POSSIBILITIES

24-28 MARCH 2024

San Diego Convention Center
San Diego, California, USA

EXHIBITOR PROSPECTUS
1

Be part of the event that defines the market.
The world’s largest in-person, optical networking exhibitions, OFC offers unparalleled access todecision makers from around the globe and across the supply chain. This highly influential
audience comes to discover the full spectrum of available products and services, including:– network equipment and software services– data center/IT– active and passive components– test equipment– specialty fiber– quantum communications– artificial intelligenceThis is where the industry goes to learn, network, showcase new technologies, forge
partnerships and close deals. The show features an exhibition of global innovators and serves
as a platform for numerous exciting start-ups. With an expanding base of industry experts,influencers and prospective buyers from every sector of the market, no event is more essential
to the optical networking and communications business than OFC.

OFCCONFERENCE.ORG/EXHIBIT
2OFC keeps living up to its
reputation as one of the bestcommunication shows inthe world with a goodbalance of commercial andtechnical content.
OFC 2023 Exhibitor

What Will You Accomplish at OFC?
Exhibiting Pays Off

19%

24%

Gained better awarenessof competitive landscapeOver 85% of Exhibitors said they exhibit to meet new customers at OFC

Engagedwith current andprospective customers

Over 80% of Exhibitors felt the Quality of Attendees was “very good” to “excellent”

OFC unites an entire industry for
one half of an entire week. This isin every way a unique opportunity
for our company to follow trends
and stregthen our brand.
Marco Mueller

93% of Attendees are “Very Likely / Likely” to recommend OFC to others

ROI

17%

Manager Global Marketing, Axetris

91% of Exhibitors agreed face-to-face interactions with Attendees are ‘Very Valuable’

Increased
corporation’s
brand awareness

23%

Satisfaction with the Overall OFC Exhibition was 92%

Gained awareness ofemerging technologies

17%Over 96% of Exhibitors said they met Attendees in their target market

Other

OFC Career Zone
FIND THE RIGHT HIRE

Top 5 Reasons Companies Exhibit At OFC

If you are in the market for an01

02

03

04

05

Meet andreconnect withqualified buyers

Be seen as anindustry leader

Reinforce existingcustomer
relationships

Introduce a new
product or service

Increasesales

overachieving professional, OFC Career

Zone offers access to the highest level oftalent. With over 77% of Career Fair
applicants possessing advanced

degrees and 42% having 10 years ofexperience, our OFC Career Zone canconnect you with candidates who are
ready to bring their talents to your3*Information based on OFC 2023 registration data and OFC 2023 post-conference survey dataorganization. Ask us how!

A Rapidly Growing Marketplace
Attendee Snapshot

Attendee Purchasing Power31%
11,500Attendees

Attendees(projected)

8,000

2023

31%

33%

are purchasing
influencers

are purchasing
decision-makers

13,000+Attendees

2022

27%

2024

drawing from 70 countries

98%

96%

of Attendees come to OFC
to find business solutionsof OFC Attendees rate
the Exhibit as a venue formaking/maintaining
professional contactsof Attendees holdC-level positionsof Attendees havepurchasing budgetsof $1M or more

Bringing the Entire Industry Together
26.4%

430

Exhibitors

Exhibitors

540+

91%

Exhibitors(projected)

42023

2024

of OFC 2023 Attendees
rated the exhibition as
good/excellent*Information based on OFC 2022-2023 registration data and OFC 2022-2023 post-conference survey data

13.3%

1.8% Content Provider
1.9% Investment / Venture Capital
2.7% Enterprise / Private Cloud

Research and Education

3.5% Government Agency /Government Contractor

92%
2022

Systems/Network
Equipment Manufacturer

Components /Devise Manufacturing

Exhibitor Snapshot

515

13.3%

9.8%

3.6% Contract Manufacturerof OFC Exhibitors havealready rebooked for 2024

Fiber and Cable Supplier

3.9% Data Center Operator
4.8% Test Equipment Manufacturer

6.1%
Other

8.9%

Carrier/Network Service Provider

A Rapidly Growing Marketplace
Global Reach
It was clear the right customers
were all here to see theinnovation and new technologies
that have come to market overthe past few years.

EuropeAUSTRIABELGIUMCZECH REPUBLIC
DENMARK ESTONIAFINLAND FRANCEGERMANY GREECE IRELAND
ITALY LATVIA NETHERLANDSNORWAY POLAND PORTUGALSLOVAKIA SPAIN SWEDENSWITZERLAND UNITED KINGDOMNorthAmerica
CANADA MEXICO
UNITED STATESEL SALVADOR PANAMAAsia
BANGLADESH CHINA HONG KONG INDIA
INDONESIA IRAN ISRAEL JAPAN KAZAKHSTANKUWAIT MALAYSIA NEPAL OMAN PAKISTANPHILIPPINES QATAR REPUBLIC OF KOREA RUSSIASAUDI ARABIA SINGAPORESRI LANKA TAIWAN THAILAND
TURKEY TURKMENISTANUNITED ARAB EMIRATES VIETNAM

Eve Griliches
Senior Product Marketing, Cisco

AfricaAttendees fromover 70 countries

40%SouthAmerica
ARGENTINABRAZILCHILECOLOMBIAECUADORPERUSURINAMEURUGUAYof Attendees basedoutside the United States
5*Information based on OFC 2023 registration data and OFC 2023 post-conference survey dataEGYPTGHANA
KENYA
MOROCCONAMIBIA
NIGERIA
SOUTH AFRICATUNISIAUGANDA

Oceania
AUSTRALIANEW ZEALANDBe a Part of the OFC Experience
2023 witnessed a remarkable
resurgence of the OFC conference
following the pandemic. The eventdrew a significant turnout, and theatmosphere was buzzing withenthusiasm and energy. The level ofexcitement was matched by theabundance of groundbreaking
announcements and productlaunches. Thanks again for making
this happen.
Sameh Boujelbene
Dell’Oro Group, Inc.

9,004
news articles generated fromOFC 2023 reaching anaudience of 1.4 billion80+

media and analysts
registered for theconference

1,311,860,000+
Media Placement Impressions
Visibility is crucial to the success of any business.
By partnering with OFC, you will expand your impact at
the event and identify yourself as an industry leader.
6Media Partners

Lead Change in the Industry with OFCnet

OFCnet is Attracting an Even Greater Audience
OFCnet, OFC’s live high-speed optical network, enabled booth-to-booth fiber connectivity foron-site optical demonstrations while also extending CENIC, the Corporation for Education
Network Initiatives in California, to the OFC show floor. Technology solutions provider, SmartCity,provided the on-site support in the San Diego Convention Center for exhibitor connectivity. Thisconnectivity enabled exhibitors to collaborate with academic institutions to showcase
technological advancements in a live real-time, fully operational network environment.
In 2023, 19 organizations came together to support large-scale optical networking

demonstrations. Nine companies contributed equipment to extend the reach of thedemonstrations across multiple booths. In 2024, OFCnet will showcase 30 live

demonstrations and have more than a dozen companies contributing equipment.

This ongoing collaboration will provide
future OFC conference and exhibitions witha unique platform to showcase the latest
advancements in optical technologies,systems, and networks, all operating in areal-world environment.
Steve Alexander

Find out how you can be part of OFCnet
7

Ciena CTO and Chair of the OFC Long Range
Planning Committee

Stay Ahead of the Competition at OFC 2024
OFC has the decision makers and influencers you want to reach.
The OFC on-site experience enables businesses to showcase theirtransformational, innovative technologies to make connections andopen doors to new business opportunities, resulting in 91% of2023 exhibitors rebooking on site for 2024.
OFC Exhibit Space and Corporate Villages give you the options
and flexibility needed to reach and exceed your conference goals.

Exhibit Space

Corporate Villages

Exhibit space is the essential way to stand out in thecrowd. With exposure to over 13,000+ projectedattendees, this is your opportunity to create agathering hub to demonstrate key products andservices. Exhibit space includes:

OFC’s Corporate Villages are hard-walled, enclosed
offices on the exhibit floor for private meetings anddemonstrations. Corporate Village space includes:• One full conference registration per every
100 sq. ft. of exhibit space reserved• Paneled room

• Unlimited booth staff badges for your team
• Unlimited exhibit passes for your customers
and prospects

4 INTERNATIONAL PAVILIONS• Access to leading trade and international
consumer media• Free customized HTML e-mail promotions
to send to your client list
CHINA

GERMANY

JAPANREPUBLIC OF KOREA

Secure Your Exhibit Space Today!
+1 202.416.1988 | sales@ofcconference.org
Exhibit at OFC 2024 | ofcconference.org/exhibit

8• All the benefits listed for the exhibit space• Locking door
• Table with side chairs• Wastebasket• Room number sign
• Electrical outlet• Carpeting• One complimentary listing in OFC’s official
Buyers’ Guide, website, and mobile app

PRICINGPRICING• USD 55 per sq. ft.
USD 5,500 per 100 sq. ft. for Exhibitors• USD 54 per sq. ft.
USD 5,400 per 100 sq. ft.

• USD 62 per sq. ft.
USD 6,200 per 100 sq. ft. for Non-Exhibitors• Minimum 100 sq. ft / 9 sq. m.
• USD 300 per Exposed Corner

View the Floor Plan today!

Sponsorships
With OFC Sponsorships, get the recognition your company deserves to build brand awareness,
generate leads, and engage with your audience in innovative ways. Let us show you how!
BRAND CONNECTION

Bring your audience together to connect under the umbrella of your brand.
•

Elevated Coffee Breaks•

Exhibitor Lounge•

Conference Reception•

OFC Career Zone

BRAND VOICE

With event sponsorships, you can put your organization in thespotlight and increase engagement with key decision makers.
•Technology Showcases•

BRAND VISIBILITYCUSTOM SPONSORSHIPScorporate image with highly visible signage at OFC.

will work together to build a customizable

Be seen by thousands of industry professionals by reinforcing your•Conference Session Notepads•

Carpet Adhesives/Floor Clings•

Conference Pens•

Indoor Hanging Banners•

Lanyards•“You are Here” Floor Plan•

Registration Bags•

Conference App Banner Ad•

Show Floor Attendee Lounge•

Technical Session Slide•

Column Wraps•

Email Blast Banner Ad•

Conference Registration•

Registration Bag Inserts•

Digital Signage

Show Floor Theaters

For a unique brand opportunity, contact us and wesponsorship package to deliver results, drive traffic
and achieve your goals.

For a list of industry exhibitorsand sponsors, click here.

Secure Your Sponsorship Today!
+1 202.416.1988 | sales@ofcconference.org
Sponsor at OFC 2024 | ofcconference.org/exhibit

9

Join these Industry Leaders

OFC 2023
SPONSORSCELEBRATING
25 YEARS

Secure Your Exhibit Space and Sponsorship Today!
10+1 202.416.1988 | sales@ofcconference.org
Exhibit/Sponsor at OFC 2024 | ofcconference.org/exhibit