8. Public Relations Activities

8. Public Relations Activities
In order to enhance its visibility as an information center, to establish and maintain cooperative
relationships with as many organizations as possible, and to contribute further to international efforts
for disaster reduction, the ADRC has been using the mass media to conduct its public relations
campaigns extensively, while actively involved in international conferences, lectures and symposia.

8-1. Promotion through the Mass MediaThe ADRC has been making active efforts to attract TV, radio, newspapers, and media coverage topublicize its activities not only to disaster reduction practitioners but also to the general public. As aresult, the ADRC has had extensive media coverage, which reflects a strong interest in disaster
reduction in the country.

Table 8-1-1 TV/Radio Coverage
MediaDateTV/Radio StationTV

Apr. 23, 2007

Philippine TV

TV

Jun. 25, 2007

Kazakhstan TVTV

Oct. 03, 2007

Mongolia TV

TV

Jan. 17, 2008

NHKTV

Feb. 18, 2008

NHKDescription
News feature story on ADRC’s cooperative
project with the Philippines: seminarcommemorating the completion of theGLIDE-associated Disater Event Databaseheld at the National Defense College
News feature story the Asian Conference on
Disaster Reduction (ACDR) 2007 in Astana,
Kazakhstan organized by ADRC and otherorganizations
News feature interview of Suzuki on ADRC’s
cooperative project with Mongolia: seminar on
the Development of the Web-based
GLIDE-associated Disaster Event Database
News feature story on JICA trainees in JICA
Comprehensive Disaster Risk Management
Course joining Memorial Walk
News feature story on JICA trainees in JICA
Comprehensive Disaster Risk Management
Course learning in Unzen

Table 8-1-2 Newspaper and Magazine Coverage
DateNameFeatures
ADRC starts information gathering on earthquake in SolomonApr. 02, 2007
Mainichi Shimbun
Islands
ADRC starts information gathering on earthquake in Solomon
Apr. 03, 2007
Kobe Shimbun
Islands
ADRC dispatches Senior Expert Mr. Murata to tsunami-affected
Apr. 10, 2007
Kobe Shimbun
areas in Solomon Islands
ADRC dispatches Senior Expert Mr. Murata to tsunami-affected
Apr. 11, 2007
Yomiuri Shimbun
areas in Solomon Islands for recovery support
ADRC Senior Expert Mr. Murata reports on the survey results on
Kobe Shimbun
earthquake and tsunami in Solomon Islands
ADRC Senior Expert Mr. Murata reports on the survey results on
Apr. 26, 2007
Yomiuri Shimbun
earthquake and tsunami in Solomon Islands
ADRC’s survey report on earthquake and tsunami in Solomon
Yomiuri Shimbun
Islands
ADRC’s survey report on earthquake and tsunami in Solomon
May. 16, 2007
Mainichi Shimbun
Islands

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8. Public Relations Activities

May. 24, 2007

Kobe Shimbun
Kazakhstanskaja
pravdaJun. 26, 2007
Izvestija
Kazakhstan
Jul. 05, 2007

Nikkei Shimbun

Jul. 26, 2007

Shanghai News
Network HP

Oct. 12, 2007

Asahi Shimbun

Oct. 15, 2007

Kobe Shimbun

Nov. 21, 2007

Jakarta NikkeiShimbun
Kobe ShimbunNov. 23, 2007
Kobe Shimbun
Yomiuri Shimbun
Nov. 27, 2007
Mainichi Shimbun
Nov. 28, 2007

Kobe Shimbun
Kobe Shimbun

Dec. 06, 2007
Jiji Press
Yomiuri Shimbun
Dec. 13, 2007
Asahi Shimbun
Dec. 16, 2007

Mainichi Shimbun

Dec. 22, 2007

The Hindu

Jan. 11, 2008

Nikkei Shimbun

Jan. 11, 2008

Kobe Shimbun

Jan. 17, 2008

Sankei Shimbun

Jan. 25, 2008

Kobe Shimbun

Mar.04.2008

Kobe Shimbun

Mar.19.2008

Kobe Shimbun

ADRC participates in Earthquake Technology Expo at Intex-Osakin Osaka
Opening of the Asian Conference on Disaster Reduction (ACDR)
2007, and speech by Minister for Emergency Situations,
Government of Kazakhstan
Opening of the Asian Conference on Disaster Reduction (ACDR)
2007, and speech by Minister for Emergency Situations,
Government of Kazakhstan
ADRC participates in earthquake damage assumption survey inKazakhstan organized by the Cabinet Office
ADRC Senior Administrative Manager Mr. Nagano made apresentation at International Symposium on the Civil Defense
Development Strategy in the 21st Century heldin Shanghai
ADRC and JAVA jointly promote promote “Sentinel-Asia” Project
ADRC Executive Director Mr. Suzuki attends the UN/ISDR
Hyogo Office Opening Ceremony
ADRC Executive Director Mr. Suzuki gave a lecture at a disasterseminar organized by Golkar Party
ADRC Visiting Researchers, Ms. Nwet Yin Aye and Mr. Karybai
uulu Kanatbek visit Himeji Bosai PlazaADRC Visiting Researchers, Ms. Nwet Yin Aye and Mr. Karybai
uulu Kanatbek visit Himeji Bosai PlazaADRC dispatches 3 staffs in cluding Executive Director Mr.
Suzuki to Bangladesh for Cyclone damage field survey
ADRC dispatches 3 staffs in cluding Executive Director Mr.
Suzuki to Bangladesh for Cyclone damage field survey
ADRC dispatches 3 staffs in cluding Executive Director Mr.
Suzuki to Bangladesh for Cyclone damage field survey
ADRC reported on the survey results of Bangladesh Cyclone on 5December
ADRC reported on the survey results of Bangladesh Cyclone on 5December
ADRC reported on the survey results of Bangladesh Cyclone on
12 December
ADRC reported on the survey results of Bangladesh Cyclone on
12 December
ADRC reported on the survey results of Bangladesh Cyclone on
12 December
Guideline to tackle tsunamis soon, Stress on Involving
Communities in prepareing hazard maps
ADRC Senior Expert/IRP Recovery Expert Mr. Murata interviewdin a series of articles commemorating 10th anniversary of HATKobe
JICA Comprehensive Disaster Risk Management Course starts andtrainees are to join Memorial Walk
Asian trainees join Memorial Walk in JICA Comprehensive
Disaster Risk Management Course
IRP Forum held in Kobe, discussing capacity development
Undersecretary of Bhutan visited ADRCADRC participates the workshop on Disaster Risk Reduction inthe Pacific Islands,coorganized by MOFA.

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