The 7th International Forum on the “FutureCity” Initiative
1Session II Partnerships to promote local SDGs
- Public, Private, and Academic Collaboration in Kashiwa City

Kashiwanoha Campus
City Operation with Public, Private,
and Academic Collaboration

October 4, 2017

Kashiwa Mayor – Hiroyasu Akiyama

Kashiwa City location and overview
Joban Expressway
Tsukuba Express（2005）
Kashiwa IC●Kashiwanoha zone

KashiwanohaCampus Station

National Road 6
JR Joban Line

Kashiwa Station

National Road 16
Tobu
Urban Park Line０ 1 23 45km

Located within 30 kilometers of central Tokyo
27 minutes on the Tsukuba Express from Akihabara
About one hour by car from Narita Airport andHaneda Airport

Kashiwa City
Kashiwa
central district

Area: About 115㎢
Population: About 420,000 peopleOverview of Kashiwanoha
Local sites

To Tsukuba

Kashiwanoha Campus zone

The University of Tokyo –Kashiwa Campus(since 1999)

Land development area covering aboutTokatsu Techno Plaza(since 1998)

273 hectares and targeting 26,000 people

Kashiwanoha Campus Station

Building a community from scratch Community equipped with cutting-edge knowhow
and technology

National Cancer
Research Center
East Hospital（since 1992)

Chiba University
Kashiwanoha Campus（since 1991）

Tsukuba Express Creating a new lifestyle as a social experimentwith the participation of residents

To Akihabara

Changes in Kashiwanoha – Community development from scratch

2016

2004 (before train service started)

Joban Expressway
Kashiwa IC
Joban Expressway
Kashiwa IC
Prefectural
Kashiwanoha ParkThe University of Tokyo

Government research institutes
Kashiwanoha
High School

Toyofuta
Industrial Park

Konbukuroike ParkThe University of Tokyo
Prefectural Kashiwanoha Park
Government
research institutes
Kashiwanoha High School

Toyofuta
Industrial Park

Konbukuroike Park

Chiba University

ChibaUniversity
LaLaport
Kashiwanoha

Nibangai（880 homes）
Mitsui Garden Hotel
UDCKIchibangai（about 1,000 homes）

Aqua Terrace
Tsukuba Express

Significant advances in community development over the past 10 yearsKashiwanoha Community Development Scheme
Next-generation community developmentwith a model for resolving social issues by fully
leveraging public leadership, privatePublic

Public benefit
Public resources and measures

sector energy, and university
advanced knowhow

City

Collaboration platform
Cooperation and collaboration
operations and network
Collaboration
core
Localcitizens

UDC

Specializedentity

facilities.・staffs

Local society members
Creating vitality and appeal
Private-sector funds and technology

Requires a new community development
mechanism and organization not dominatedby government entities
Creative interest
Cutting-edge knowledge
Objective perspective

Public x Private x Academic Collaboration
Joint promotional entity

Shared future vision
Kashiwanoha
International Campus Town Concept+UDCK

Urban Design Center Kashiwanoha

Kashiwanoha Community Development Concept
Kashiwanoha International Campus Town concept
Formulated by Chiba Prefecture, Kashiwa City, The University of Tokyo, and Chiba University in 2008 and promoted by
six parties including the previous four plus Mitsui Fudosan and Urban Renaissance Agency

Academia

Concept idea

“Harmonization of universitiesand the community”

The University of Tokyo,
Chiba University

Localcitizens

University

Creating newIndustries and culture

PublicChiba Prefecture,
Kashiwa City

Development of auniversity community

Researchersand students Companies

PrivateCompanies,
local citizens

Knowledge from campuses plus industry and culture

PublicEnvironment and health, interaction, and creation campus

Presented eight goals (including eco-friendly, new industry creation, international science, nextgeneration transportation, health, and urban design) and 27 policies and priority measures
Goal１ Development of an eco-friendly garden city
Goal２ Fostering creative industrial space

Goal３ Formation of international scientific, educational, and cultural space
Goal４ Sustainable movement and transport system
Goal５ Creation of a Kashiwanoha style that fosters good healthGoal６ Implement area management through public, private, and academic collaboration
Goal７ Design high-quality urban space

Goal８ Innovation and field cityCommunity Development Site (Public, Private, and Academic Collaboration)
U D C K (Urban Design Center Kashiwanoha)

UDCK exterior

Participants

UDCK lounge space

Vitality using public space(Marche Couleur)Jointly operated entity by public, private, and academic participants•

Established as a private group with joint operation by sevenparticipants (public, private, and academic) in November 2006•

Loose management with sharing of activity costs, operational funds,and manpower•

Flat venue for discussion not constrained by past organizationalframeworks

Kashiwa CityPublic
Mitsui Fudosan
Metropolitan Intercity Railway
The Kashiwa Chamber ofCommerce and Industry
Tanaka Furusato Kyogikai

Led by experts

The University of Tokyo
Chiba University

Became a corporate entityPrivateAcademic•

Projects managed by community development experts•

Close cooperation by staff with expertise in many areas and timely
implementation•

Acquired status as a general incorporated association in December
2011 (landscape development, urban revitalization promotion)

Community Development in Kashiwanoha with Public, Private, and Academic Collaboration
1. Design management and area management to create high-quality urban space

To Akihabara

To Tsukuba

Kashiwanoha Campus Station

住Tsukuba Express

Community Development in Kashiwanoha with Public, Private, and Academic Collaboration
Kashiwanoha Campus Station West Exit (Plaza by the station and road)
Develop high-quality public space by the train station utilizing the Act on Special Measures concerning Urban Reconstruction
・Create a bicycle-only lane (separated from pedestrians and bicycles)
・Develop space for relaxing (wood deck, furniture, lighting)・Develop infrastructure that can be used for events (power source boxes, water and sewage facilities)
・Walkways and plants managed by UDCK as a local organization connecting public and private sectors

Kashiwanoha Aqua Terrace (Type 2 retention basin)
Improve the quality of facilities by the existing rainwater retention basin friendly and interactive water-related space aimed at improving
value and driving land usage in areas around the basin
・Wide walkways around the retention basin, wood deck, benches, and high-quality peripheral fence(replace the net fence with a handrail and counter)・Install a bridge and water stages
・Facilities plants managed by UDCK as a local organization connecting public and private sectors

住宅棟

Community Development in Kashiwanoha with Public, Private, and Academic Collaboration
2. Community development as an eco-friendly futuristic city and regional vitalization comprehensive zone

Promoting community development with emphasis on three themes towardbuilding a next-generation city that serves as a model for resolving social issues

Eco-friendly

Long healthy lives

New industry creation

Disaster-resilient and peopleFriendly, eco-friendly community

Safe, healthy lives for allgenerations

Fostering growth areas thatbring new vitality to Japan

Eco-Friendly, Futuristic Community Initiatives

エネルギー運用・監視・制御拠点

Eco-friendly – Disaster-resilient and people- and eco-friendly community
Area Energy Management System (AEMS)

葉スマートセンター

Promote energy-saving activities for the entire area

エリアエネルギー管理システム（AEMS）」によってLower peak electricity usage volume for the entire community by utilizing distributed source energy (such as solar
power and storage batteries) and electricity sharing by connecting zones
街区間電力融通を実現するスマートグリッドを運用
Community with reliable electricity facilities that prevent outages

Support three days of power supply at about 60% of 平常時には約26％の電力ピークカット
the ordinary level even in an outage through electricity sharing
非常時にも“停電しない街”を実現
with areas around the station (12.7 hectares)
Park City Kashiwanoha
Campus Ichibangai andNibangai condominiums

Gate Square
Shops & Residence building
offices
The University of Tokyobuilding
satellite by Kashiwanoha

Emergencypower supply
非常時電力供給Powersharing under
平常時からのnormalconditions
電力融通

Emergency
非常時 power

supply
電力供給

Campus Station

Power company

Residence building

LaLaport Kashiwanoha
Retail facilities

Energy building

Residence building

Shops & offices
Existing energy

LaLaport
Hotel & residences

infrastructure

The University of Tokyo

Standalone homes

Kashiwanoha Smart Center
Solar power
Large-scaleutilization ofrenewableenergyElectric vehicles

Retail facilities andoffice buildings

Storage battery facilities

Wind power
Large-scale utilizationof renewable energy

Residence buildingEco-Friendly, Futuristic Community Initiatives
Healthy long lives - Safe, healthy lives for all generations
ASHITA community health research instituteHealth information dissemination site with citizen participation

Operates the ASHITA community health research institute as a site
promoting daily healthy lives and conducts awareness activities toextend healthy lives and prevent care
Implement home medicine through specially designated sites

Enhancing home medicine for an ultra-long lived society
ASHITA community healthy research institutePromote home medicine using deregulation in regional vitalization
comprehensive zones and home rehabilitation outside of medicalentities

New industry creation - Fostering growth areas that bring new vitality to Japan
KOIL innovation office
Create new industries through interaction with other industries
Operate KOIL (Kashiwanoha Open Innovation Lab) as a site forinteraction among entrepreneurs, researchers, and others and creationof new businesses and services
Comprehensive assistance for venture companies

KOIL (Kashiwanoha Open Innovation Lab)

Promote comprehensive company cultivation (Kashiwa City andKashiwa Chamber of Commerce and Industry) mainly through theTEP assistance organization even though the deregulation of the angeltax system was not adopted

Deployment throughout Kashiwa City; Nationwide Too
Building partnerships with a wide range of entities
Urban Design Center Kashiwa (from 2015)
Launched Urban Design Center Kashiwa (UDC2) as a platform forcommunity development in Kashiwa’s central district (around Kashiwa
Station) as a citywide initiative with public, private, and academic
collaboration.
Public: Kashiwa City, Kashiwa City Community Development Company
Private: Land owners, Kashiwa Chamber of Commerce and Industry,businesses, etc.
Academic: The University of Tokyo, Reitaku University, Shibaura
Institute of Technology

Frailty Prevention Project 2025 (from 2016)
Kashiwa City formed a cross-sectoral organization to promotehealthier lives and care prevention using the new “frailty” concept
with The University of Tokyo, Japan Medical Association, Japan
Dental Association, Japan Pharmaceutical Association, and localorganizations.
This effort seeks to extend healthy lives by effectively linking healthenhancement and care prevention activities and promoting citizenled initiatives in the local area. It thereby promotes community
development that supports vibrant and healthy living.

Forming partnerships with a wide range of entitiesaimed at eco-friendly, futuristic initiatives andrealization of sustainable community development