JTA-JNTO-ICCA Bidding Workshop Japan
Hotel Chinzanso Tokyo, 9 & 10 February 2015
The Faculty:
1. Juan Jose Garcia
1st Vice President and Treasurer, ICCA
Director Marketing and Sales, Barcelo Congressos - Spain
2. Noor Ahmad Hamid
Regional Director Asia Pacific, ICCA
3. Mercedes Lanzani
Director, ba uniline - Argentina
4. Mike Cannon
Managing Director, Sarawak Convention Bureau - Malaysia
5. Professor Tokuro Matsuo
Professor, Advanced Institute of Industrial Technology at Tokyo Metropolitan
University - Japan
6. Keiko Nishimoto
Secretariat for JTA-JNTO-ICCA Bidding Workshop 2015
Group Manager, Japan Convention Services Inc. (INCON)

Programme:
Day 1

Monday, 9 February

0930-1000 (30)

Registration

1000-1010 (10)Welcome Remarks

1010-1030 (20)Introduction to the Workshop
Noor Hamid & Juan Jose Garcia

1030-1100 (35)The Association Market
Juan Jose Garcia

1100-1115 (15)Morning break1115-1130 (15)The Biding Process of ICCA Congress 2015 & 2016
Juan Jose Garcia

1130-1250 (80)Tales of two cities!
Two cities decided to bid for the ICCA Congress in 2015 and 2106
respectively. Buenos Aires as a main city in Argentina while
Kuching as a secondary city in Malaysia both dreams of hosting theprestigious global congress in the meetings industry. In this session
you will learn why these cities decided to bid for the ICCA Congress,
how they brought all their stake holders together as a strong bid
team and also their amazing journey to win the hearts and mind ofICCA Board of Directors. Especially on how did they comply withthe most complex RFP in bidding and meeting the high expectationof ICCA.
1130-1210 (40)

The Buenos Aires Story
Mercedes Lanzani

1210-1250 (40)

The Kuching Story
Mike Cannon

1250-1330 (40)

Lunch break

1330-1400 (30)Perspective of ICCA Board of Directors as Decision Maker forthe selection of ICCA Congress 2015 & 2016 Destination
Juan Jose Garcia

1400-1530 (90)Open Discussion: “Importance of Collaboration withStakeholders”
Participants will share their experiences in the importance ofcollaboration with stakeholders in preparing for their own bids.

1530-1545 (15)Afternoon break1545-1630 (45)A Client Perspectives
Professor Tokuro Matsuo

1630-1750 (80)International Case Studies
Win or Lose? The faculty will share their experiences in bidding for
an international meeting and how do they react to stay competitive.
- Mercedes Lanzani- Mike Cannon- Juan Jose Garcia

1750-1800 (10)Wrap up for the day!
Noor Hamid

Day 2

Tuesday, 10 February

1000-1100 (60)

A Panel Discussion: “Collaboration”
Collaboration is a nice word but can the stakeholders keep act
together. Learn on some of examples of collaboration as there is noone models that fit all.
Moderator: Noor Ahmad Hamid
Panellist: The Faculty

1100-1115 (15)Morning break1115-1200 (45)A Conversation: “Do’s and Don’ts in Bidding
Moderator: Juan Jose Garcia
Panellist: The Faculty

1200-1215 (15)Introduction to Work Group
Juan Jose Garcia & Noor Hamid

1215-1315 (60)

Lunch break1315-1445 (90)Group Work1445-1500 (15)Afternoon break

1500-1630 (90)Group Presentations
Each group will be given 10 minutes each to present their ideas onthe bid

1630-1700 (30)

Review and Deliberation
Based on the group presentation, deliberation will be done to lookat how collaboration could be done by Japanese to win theassociation business

1700-1715 (15)In Closing
Juan Jose Garcia

1715-1730 (15)

Certificate Presentation & Group Photo

Organise by:• JTA• JNTO• ICCA Asia Pacific