Build a more
intentional hybridcloud: The key tocontinuous innovation

Table of contents
03

06

Accelerate the impact
of AI with an intentional
hybrid cloudTransform IT for
more innovation

04
A seamless integrated andconnected hybrid cloud05
Maximize the value ofIT investments

2

07
An open andintegrated ecosystem

09
Client successes:
Scaling AI withhybrid cloud

Build a more intentional hybrid cloud: The key to continuous innovation

Accelerate the impact
of AI with an intentional
hybrid cloudBusiness today is dynamic, complex and diversified, andIT leaders are faced with dynamic, complex and diverse
challenges. You must balance innovation and speed withflexibility, agility and security—and create IT environmentsthat can adapt to spikier workloads and interdependent
applications and leverage growing data across the enterprise
and at the edge to optimally scale AI. A recent IBM Institutefor Business Value study found that, while 80% of businesses
surveyed have begun to experiment with AI, 60% oforganizations are not yet developing a consistent, enterprisewide approach to generative AI.1
Another report shows that over 72% of the 750 IT
professionals and executive leaders surveyed are on
both private and public clouds,2 which makes seamlessintegration, data synchronization and robust security acrossmultiple environments an ongoing challenge. Therefore, it’s
imperative to break down silos between these environments
so your organization can function seamlessly. Ensuring
IT environments across your ecosystem work together
seamlessly and connected is the foundation for accelerating
the impact of your data and scaling AI.

3Open at the core to extract more value
How can you better manage and extract more value from yourincreasingly complex IT environment? You can accomplishthese goals by building your cloud and on-prem infrastructure
on open-source technology. An open approach can create aconnected IT infrastructure that lets you access your data
where it lives, leverage workloads for optimal operations,develop and deploy applications where needed most, and scale
AI. In addition, open-source technology provides flexibility byworking within your IT architecture.
Intentional cloud adoption leads to successful digitaltransformation, which remains at the forefront with 95% ofCEOs surveyed still pursuing a digital-first strategy to achieve
their top business priorities.3
By creating a platform that integrates private and public clouds,
and on-premises systems, you’ll effectively maximize thevalue of your investments, creating an IT environment that
accelerates the impact of data across the organization andsupports AI algorithms and models at scale.

Build a more intentional hybrid cloud: The key to continuous innovation

A seamless integrated
and connected hybrid cloudPartnering with IBM empowers enterprises to transform their
IT with a series of progressive steps. This way, enterprises canbuild on existing investments and get the benefits of cloudincrementally, often starting on-prem, rather than waiting for acomplete rebuild on public cloud. In addition, a modern hybrid
cloud approach can create business value that might currently
be constrained by silos, limiting processes and data acrossdisparate environments.

An effective hybrid cloud approach will help you
achieve 6 key business outcomes:
1. Increased business acceleration
2. Higher developer productivity
3. Increased infrastructure efficiency
4. Verified risk and compliance management
5. Long-term strategic flexibility
6. Accelerated AI at scale

4A hybrid by design approach
breaks down significant
barriers and overcomeschallenges resulting
from a complex and often
disconnected IT estate. Hybrid
by design unlocks value by
providing consistency andbeing intentional acrossplatforms, processes andpeople—and can deliver
upwards of 3.3 times ROI.4

Build a more intentional hybrid cloud: The key to continuous innovation

Maximize the valueof IT investments
The role of hybrid cloud as a source of strategic competitivenesshas become vital. Businesses that can orchestrate across clouds
and IT infrastructures and create an application-development
platform that runs on any provider’s cloud with workloads
that execute seamlessly across multiple clouds—will reap theadvantages of a fully connected IT. Deepshikha Antes, GlobalRed Hat® Strategic Partnership Leader with IBM Consulting®,
asserts: “CTOs responsible for making hybrid cloud architecture
environments that integrate seamlessly are in a pivotal time rightnow. Scaling to meet demands, managing risk and keeping up
with rapidly changing technology are key steps to turn innovativeideas into business value.”5

No matter what your business and IT transformation goals
are, an intentional hybrid cloud approach can help you:
1. Foster greater innovation and reduce time to market.
2. Protect your data and manage regulatory changes.
3. Simplify complexity in your infrastructure while streamlining
your operations.
4. Quickly adopt new technology while shifting your CapEx toOpEx with flexible consumption models.

An integrated and connected, hybrid—multiple cloud andon-prem—infrastructure helps ensure access to data when andwhere it’s needed. What’s more, it helps optimize physical,
capital and human resources while gaining multivendor
portability and eliminating lock-in—with security at the core.
It’s all in the service of creating a delightful experience forusers that’s nimble, flexible and cost-efficient—transforming
your business.

CTOs need to unify
disparate environments toensure scalability for rapid
growth while building on
legacy tech investments.5

5

Build a more intentional hybrid cloud: The key to continuous innovation

Transform IT for more innovation
By integrating and connecting across all IT environments,
you’ll be able to:Modernize and deploy apps anywhere
Increase productivity and accelerate time to market by modernizing and deploying
apps anywhere with AI. Companies are eager to unlock AI at scale but need help
building the right tech foundation in the right place. Those companies with existing
systems have found themselves struggling with ROI bottlenecks and an inability tohandle advanced workloads, which holds them back from innovating.

Leverage all data effectively where it resides
To effectively scale AI, organizations must consider data quality and location,access and preparation, security and compliance, and sensitive data protection,
as well as storage and compute-intensive requirements. With a more intentional
hybrid cloud approach, clients can leverage data across the enterprise, reducing
silos that slow down innovation and create bottlenecks.

Optimize and maximize the value of IT investments
IBM’s hybrid cloud strategy is about meeting you where you are in your journey.
You don’t have to replace what you have or rebuild from the ground up. Instead,
you can optimize your existing environment and leverage the power of a truly
hybrid ecosystem. IBM Consulting can help you bridge the gap between conceptand marketable products.

6

Build a more intentional hybrid cloud: The key to continuous innovation

An open and integrated ecosystem
Hybrid cloud fuels AI outcomes
An open, hybrid cloud approach is the foundation for driving
business value and scaling AI in 3 key ways.

1. Connect IT environments and create an integrated hybrid
cloud platform.
Streamline your DevOps and create a connected cloud andon-prem infrastructure built on open-source technology.
This method allows you to access your data where it
lives—whether on-prem, in the cloud or both; optimize yourworkloads for optimal operations; and build your applications
where you need them most. How do we help you achieve thisunity in the face of diverse and disparate environments? We
accomplish it by leveraging Red Hat® OpenShift® open-sourcearchitecture to provide frictionless interoperability acrossprivate and public clouds, and on-prem environments.
With Red Hat OpenShift underpinning an open hybrid cloudarchitecture, you can build a single operating system and acontainer orchestration platform that enables you to deploy
applications without any hardware dependency. This processcreates an open hybrid cloud approach that provides thegreatest degree of flexibility because it’s vendor agnostic andsimplifies how you can more securely distribute, integrate andmanage workloads across digital ecosystems.
2. Accelerate application modernization with generative AI.
Utilize AI-powered application modernization to enable
enterprise agility. IBM® watsonx Code Assistant™ for Z
is designed to help businesses leverage generative AI
and automated tools to accelerate their mainframe
application modernization. Watsonx Code Assistant for Z
follows the application modernization lifecycle, creatingvalue by increasing developer productivity, reducing costs andrisks, and leveraging curated foundation models. By rapidly
and continuously migrating and modernizing applications,
your business will efficiently scale new workloads and drive
innovation in the service of delivering exceptional customer
experiences.

7

3. Access and leverage data across IT environments.
Access your data faster with seamless data mobility acrosson-prem and cloud storage options and give teams the rightdata at the right time by removing silos and experiencing
faster response times. Optimize your IT investment byvirtualizing your on-prem data storage solution and making
your data and applications available in the cloud. This way
you can access your data where you need it most, while
reducing redundancy and creating a unified and consistentexperience in the cloud. We also offer automation integrations
that help make the most of your storage solution investments.
With our premier storage offering, IBM FlashSystem®, youcan create a bridge for your data and applications to move
between your on-prem and off-prem storage solutions. You
also can easily move the storage characteristics, data andapplications from on-prem to production in the cloud. Thisoffering, designed to improve performance and efficiency,
enables you to streamline administration and operations
across on-prem, cloud, virtualized and containerizedenvironments. What’s more, doesn’t require your team tohave specialized skill sets.

Even further, by promoting
openness and cohesion
across the ecosystem,
hybrid cloud opens the door
to increased business value
by expanding innovation.6

Build a more intentional hybrid cloud: The key to continuous innovation

Hybrid cloud creates innovative possibilities
Together with IBM, you can create a seamlessly integrated
and connected hybrid cloud environment that’s modern andmaximizes the business value of your IT investments costefficiently with flexible consumption models.
Meet complex market demands with a hybrid cloud strategy thatbreaks down cloud silos and clears the path for more innovation,
enabling you to unlock the full potential of your entire technology
ecosystem and realize increased business value.
Let’s get to work
At the heart of IBM Consulting is IBM Garage™, a collaborative,
hands-on approach to developing innovative solutions to businesschallenges. The IBM Garage methodology lives at the intersectionof business strategy, design, technology, culture and innovation
as a co-creation lab. Together with our clients, we workshop thepractices, develop the technologies and provide the expertise
their business needs to help chart a transformation journey fromideation to prototyping and beyond.
IBM Garage is at the core of our mission to be the catalyst to
make the world work better. It exists to help businesses suchas yours meet the challenges of today and prepare for thoseof tomorrow.

8Build a more intentional hybrid cloud: The key to continuous innovation

Client successes:
Scaling AI withhybrid cloudDelta Air Lines, a leading global airline,
has innovated its flight experiences byupgrading to a hybrid cloud environment
at scale.
Learn how they did it →By integrating its entire ecosystemwith hybrid cloud, CVS Health promoted
business transformation, reduced
costs by two-thirds and transformed
clients’ experience.
Learn how they did it →Genus Power Infrastructures Ltd., India’s
top maker of smart meters, used IBM
FlashSystem for its data foundation,
speeding its move to hybrid cloud.
Learn how they did it →9

Build a more intentional hybrid cloud: The key to continuous innovation

Drive business transformation
Learn how to extract maximum business value from IBM’s openhybrid cloud approach.

Explore our solutions

10

Build a more intentional hybrid cloud: The key to continuous innovation

1. The CEO’s guide to generative AI, IBM Institute for
Business Value in collaboration with Oxford Economics,
May 2023.
2. Cloud computing trends and statistics: Flexera
2023 State of the Cloud Report, Flexera, 05 April 2023.
3. Why 95% of CEOs have a digital-first strategy—and whycloud partners come first, IDC, 28 July 2022.
4. Based on an IBM Consulting 5-year ROI model projection
for hybrid by design journey built on 50- plus client
engagements. ROI methodology: topline growth,productivity gains and cost reduction. IBM Consulting
Economic Value Model.
5. Why Open Source Turned Out to Be the Right Solution for
Two Visionary Brands,
6. Mastering hybrid cloud, IBM Institute for Business Value,
May 2022.

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