GBMESSE DÜSSELDORF JAPAN LTD.

CONTENTS

Our five global

interpackDüsseldorf

product families
CHINA-PHARM

02

BEIJING/CHINA

01
Embax
BRNO/CZECH REPUBLIC

04

FOOD PROCESSING &PACKAGING EXPOSYUM
NAIROBI/KENYA

03
05
03

INDOPLASJAKARTA/INDONESIAINTERNATIONAL PACKTECH INDIA
MUMBAI/INDIAPACK PRINT INTERNATIONALBANGKOK/THAILAND

10 Business

12 Globally leading

06

H

14 Global network

trade fairs

28–31 Location Düsseldorf

28 Markets

3

04 Foreword

01

02

08 Prospects

03

MACHINERY, PLANT

RETAIL, TRADE

MEDICINE

AND EQUIPMENT

AND SERVICES

AND HEALTH

drupa

07

06 Strategy

EuroCIS

A+A

Energy Storage

EuroShop

COMPAMED

GIFAInterCool

MEDICAglasstec

InterMeat

REHACARE INTERN

interpackInterMopro

ITPS

Mediterranean FoodK

ProWein

METEC
NEWCAST
THERMPROCESS
Tube
Valve World Expowire

16 Fields of expertise

18–27 Trade fairs

Want more details?
Still have questions?
Would you like to know more about the Mes
Or specific topics?

Contact us at:

30 Contact› www.messe-duesseld+
Extra supplement

Contents

03

Dr Andreas Moerke
Representative Director & President, Messe Düsseldorf Japan Ltd.

IRASSHAIMASE –WELCOME04

Welcome – to Messe Düsseldorf Japan and one of the most important
markets worldwide.

The Messe Düsseldorf Group has had its own subsidiary in Japan for morethan 20 years. We speak the language, know the country and its people
and have established contacts. Throughout, we have aimed to be one
thing in particular to our customers: “kakehashi”, the link, the bridge toother countries, new markets and new business partners.
In Tokyo, we offer our Japanese customers one thing above all: professional support in opening up new markets. And we have brought with us profound know-how accumulated from theindustries for which we have successfully developed, planned and staged trade fairs since 1947.
Experience gleaned from more than 1,600 fairs – in Düsseldorf and across five continents. And
the tact needed to deal with partners from a variety of cultural backgrounds.
In the interim, Messe Düsseldorf’s product families have become industry trademarks relied on
by experts worldwide – places where exhibitors encounter specialists and high-quality contacts
are made.
This is why we can support customers in Japan and open up markets for their products or services – with complete, lasting success.
We want to invite you to explore the world with us. We will ensure that you hear a friendly“Irasshaimase” wherever you are: in Düsseldorf, Moscow, Singapore or at any Messe Düsseldorf
Group site.
You are always welcome – o machi shite imasu.

www.messe-duesseldorf.com

Foreword05

» “Kakehashi” – Building Bridges,
Enabling Businesses. Japan continues to be a major economic
power, and Japanese companies
are among the most innovative.
This is why we are active in Japanand support these companies realizing their internationalization
strategy. At Messe Düsseldorf
Japan, we understand ourselves
as a partner for the Japanese industry. We are building bridges,
help to generate business.

06

The platforms are world-leading fairs Messe Düsseldorf Groupis organising – and we take the Japanese companies there.

With our Service ALLIANCE, we make sure that trade fairparticipation is supported by the best service providers, so
exhibitors and visitors can concentrate on their trade fairbusiness.

All this with one aim – to help generating business, tostrengthen the exchange between Japanese and non-Japanesecompanies. In short, building bridges. This is what “kakehashi”
means for us.

Strategy07

PART OF THE
ABSOLUTE MAJORITY

08

Our Düsseldorf colleagues are proud of the high number of foreign exhibitors at trade fairs: The number of foreign exhibitors at our own
events is now around 70%. This is down to the boundary conditions that
we jointly put in place to accomplish this.
Sharing know-how and shouldering part of the workload We see ourselves as full-service providers
for customers planning trade fair appearances on other continents from their headquarters inJapan.
We don’t want to leave anything to chance, and nor do you when you enter a new market. So we
provide you with expertise on markets where you wish to launch a business venture. In seminars
and lectures, European specialists comment on current developments, provide information andanswer questions to give you an accurate picture of the situation in a given market. Regularindustry-specific newsletters, all in Japanese, keep you updated.
We help you make a successful trade fair appearance by providing services that allow you toconcentrate on your business. We support you with participation applications and inform you
about fair content and planning arrangements. We commission service providers to give you
assistance on the spot – in translation and stand construction, for instance – and give you support with logistics, travel arrangements and accommodation. During the trade fair, our service
staff is there for you. For example, if you want to know where to meet your compatriots orcustomers for dinner, just ask at the information point. They are sure to have a good tip for you.

Prospects

09

CONTACTS
FOR CONTRACTS
All the world’s cultural groups have one thing in common: longterm business relations are based on personal contact. Japan, too,remains a network society, and Messe Düsseldorf Japan has become
part of this network.
Keeping in touch We establish contacts by actively nurturing communication: e.g. withindustrial, commercial and business associations and specialised industry media. We
attend partner events and, with our DüsselSEMINARS in Tokyo and Düsseldorf and theregular DüsselCLUB events, have set up our own platforms for exchanging information.
That’s how we keep business relations going.
But, of course, we also listen to you. This is how we collect information and find out how
you, our customers, expect to benefit from a trade fair appearance. What your desires
are. Where we can provide missing information. We ourselves have experienced the challenges associated with doing business on a new cultural scene. We find out where ourcustomers see obstacles, remove them and open up opportunities.

10Our monthly DüsselNEWS newsletter provides information on trade fair dates, registration deadlines andtopical events. Several regular industry-specific newsletters provide information on the European market – allin Japanese, of course.
Networked family The Messe Düsseldorf Group is itself a network, with a total of roughly 1,600 employees
worldwide. We know the teams responsible for organizing trade fairs, so we always get in touch with the rightcontact when customers approach us with a question about their fair appearance. It’s a “people business”– and the best way to settle most problems is to talk.
To deal with the many tasks that arise at trade fairs, the Messe Düsseldorf Group has a network of service providers who ensure that customer requirements are fully satisfied.

EXHIBITORS FROM ABROAD
DÜSSELDORF EXHIBITION SITE, OWN EVENTS*

VISITORS FROM ABROAD
DÜSSELDORF EXHIBITION SITE, OWN EVENTS*

1% Africa 58% European Union

5% Africa

58% European Union

7% Other European countries
2% South and Central America
10% Other European countries
6% North America
5% South and Central America
Total 14,881 exhibitors

Total 460,323 visitors
4% North America

25% Asia 1% Australia

16% Asia

2% Australia* In respect of events organised by Messe Düsseldorf GmbHitself at the Düsseldorf site in 2012.

Business

11

FRIENDSHIP IS
SERIOUS BUSINESSMEDICA
Our five global

interpackDüsseldorf

product families
CHINA-PHARM
BEIJING/CHINA
Embax
BRNO/CZECH REPUBLIC

CHINAMED
BEIJING/CHINAHOSPITALARSÃO PAULO/BRAZILMEDICAL FAIR ASIA
SINGAPORE

FOOD PROCESSING &PACKAGING EXPOSYUM
NAIROBI/KENYA

MEDICAL FAIR BRNO
BRNO/CZECH REPUBLICINDOPLASJAKARTA/INDONESIAMEDICAL FAIR INDIANEW DELHI, MUMBAI/INDIA

INTERNATIONAL PACKTECH INDIA
MUMBAI/INDIA

MEDICAL FAIR THAILANDBANGKOK/THAILAND

PACK PRINT INTERNATIONALBANGKOK/THAILAND

MEDICAL WORLD AMERICASHOUSTON/USA

PROCESS EXPOCHICAGO/USA

MEDIZ SPBST PETERSBURG/RUSSIA

UPAKOVKA/UPAK ITALIAZDRAVOOKHRANENIYE
MOSCOW/RUSSIA

MOSCOW/RUSSIA

12

Düsseldorf

The Internet has conquered the world and given us new opportunities: nowadays, you can send apackage from Tokyo to Düsseldorf, trace the consignment’s itinerary online and know where in theworld your package is at any time. However, it is better to know the recipient personally. We, theMesse Düsseldorf Group, can make an essential contribution here, as our events establish the mainbasis for business: personal contact.
The trade fair – a means of making contact In the age of globalization, it is absolutely essential to have an on-the-spot presence inworld markets. As we know just how important a fair is in our customers’ marketing mix, we concentrate our efforts on organizing trade
fairs that deliver high-quality contacts to our customers.
You will always find us at the focus of events We are in Tokyo, the centre of Japanese business activity, and Moscow, where Russia’s
global players have their headquarters. If a new business area promises growth for your company, we are there on your behalf: at yourfront door, in China, in the emerging ASEAN countries, or Central Europe, where Messe Düsseldorf has its base. Another eight Messe
Düsseldorf subsidiaries and 69 foreign agencies are the gateway to 132 countries – a basis for your business throughout the world.
Simply tell us your destination. If we’re not there already, we can go there together.
We concentrate on helping our clients succeed – with our market expertise, all over the world, and with the quality of our events, whereexperts meet experts. Our understanding of the basis for business is reflected in our five global product families.

K
Düsseldorf
ARABPLAST
DUBAI/UAE

wire/Tube

CHINAPLAS
GUANGZHOU, SHANGHAI/CHINA

Düsseldorf
TEKNO/TUBE ARABIADUBAI/UAE

INDOPLASJAKARTA/INDONESIA

TUBE INDIA INTERNATIONAL/WIRE & CABLE
MUMBAI/INDIA

interplastica
MOSCOW/RUSSIA
M-PLASKUALA LUMPUR/MALAYSIA

drupa
Düsseldorf

TUBOTECH
SÃO PAULO/BRAZILALL IN PRINT CHINA
SHANGHAI/CHINAWIRE SOUTH AMERICA
SÃO PAULO/BRAZIL

PLASTICS AND
RUBBER VIETNAM
HO CHI MINH CITY/VIETNAM

INDOPRINT
JAKARTA/INDONESIAWIRE/TUBE CHINA
SHANGHAI/CHINA

PLASTINDIANEW DELHI/INDIAPACK PRINT INTERNATIONALBANGKOK/THAILAND

WIRE/TUBE RUSSIA
MOSCOW/RUSSIA

TIPREXBANGKOK/THAILAND

PRINTEXPO
BRNO/CZECH REPUBLICWIRE/TUBE SOUTHEAST ASIABANGKOK/THAILAND

PLASTEX
BRNO/CZECH REPUBLIC

World’s leading trade fairs

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AT YOUR SERVICE 24/7

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01 The headquarters of the Messe Düsseldorf Group
Europe: Moscow, St Petersburg and Novokuznetsk

02 A strong presence in business in Eastern

03 Bringing clients to the core of a market with

1.3 billion consumers: Hong Kong, Shanghai and Beijing
the Brno trade fair

04 The hub of Central and Eastern Europe:

05 The gateways to the Indian market: New Delhi and Mumbai

can do business with the Asian: Singapore

06 Where you

07 Our global business hub in Japan: Tokyo

08 Ourbase for coordinating all our activity in North America: Chicago

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At Messe Düsseldorf, this means: we will always find someone to attend to your needs. As a global company, we have representatives inevery time zone. Evening in Tokyo? Singapore and Shanghai are stillbusy. Evening in Düsseldorf? Chicago takes over. And when they finish, the new day starts for us. On request, we manage Japanese companies’ trade fair participations on all five continents from Tokyo.

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Global network

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THE CORE FIVE

›

01

02
MACHINERY, PLANT

RETAIL, TRADEAND EQUIPMENT

AND SERVICES

drupa

EuroCIS

Energy Storage

EuroShop

GIFAInterCoolglasstec

InterMeatinterpackInterMopro

ITPS

Mediterranean FoodK

ProWein

METEC
NEWCAST
THERMPROCESS
Tube
Valve World Expo
wire

16

We don’t do everything. But what we do, we do with a clear focus. Five core business segments form
the Messe Düsseldorf Group’s portfolio of successful trade fair events:› MACHINERY, PLANT AND EQUIPMENT› TRADE AND SERVICES› MEDICINE AND HEALTH› FASHION AND LIFESTYLE› LEISURE
The last few decades have seen the development, under the parent brand of Messe Düsseldorf, of trade fair events that lead in their respective industries – the result of a sharp focus and a high level of sector-related know-how.

03

04

05

MEDICINE

FASHIONLEISUREAND HEALTH

AND LIFESTYLE

A+A

BEAUTY DÜSSELDORF

boot Düsseldorf

COMPAMEDGDSCARAVAN SALON DÜSSELDORF

MEDICAtag it! by GDS

TourNatur

REHACARE INTERNATIONAL

make-up artist design show
THE GALLERY DÜSSELDORF
THE LITTLE GALLERYTOP HAIR INTERNATIONAL

Comprehensive information on our five areas of expertise can be found atwww.messe-duesseldorf.com

Fields of expertise

17

01
MACHINERY, PLANT
AND EQUIPMENT

Worldwide› All in Print China Shanghai
PRINT International Bangkok› drupa Düsseldorf› Embax Brno

› interpack Düsseldorf› PACK› drupa
print media trade fair

Trade fair cycle held at four-year intervals
Information online at www.drupa.de
Unsurpassed for more than 50 years, drupa is the international leader in the printing and media industry. It
presents the complete range of products and services available on world markets. As a straightforward tradefair, it is the main information and ordering platform for decision-makers in the publishing and media industries and the printing sector. Unimaginable without Japanese companies.

Worldwide› BRASILPACK* São Paulo › drupa Düsseldorf › Embax Brno › International Packtech India Mumbai› interpack Düsseldorf › PACK PRINT International Bangkok › UPAKOVKA/UPAK ITALIA Moscow› interpack
Processes and packaging

Trade fair cycle held at three-year intervals
Information online at www.interpack.com
interpack is the key international fair for processes and packaging. It presents the entire value chain fromthe manufacturing and processing of packaging articles and materials to packaging and distribution processes, and even includes quality assurance and consumer protection. The range of products on show makes
interpack particularly important to industries such as the food and beverages sector, the confectionery trade,the pharmaceuticals and cosmetics sectors, the non-food consumer goods segment and the industrial goods
segment. And Japanese technology is a vital part of all of this.

18

Worldwide› Arabplast Dubai › Chinaplas Shanghai/Guangzhou › interplastica Moscow › K Düsseldorf› M-PLAS Kuala Lumpur › Plastics and Rubber Vietnam Ho Chi Minh City › PLASTINDIA New Delhi› PLASTEX Brno › TIPREX Bangkok›K
Plastics and Rubber

Trade fair cycle held at three-year intervals
Information online at www.k-online.de
At K, the whole world of the plastics and rubber industries presents itself. The main topics dealt with are raw
materials, consumables and supplies, machinery and equipment, industrial components and plastic products.
K’s high-calibre dialogue between experts from across the globe is what makes it particularly attractive toall decision-makers from industries including plastic goods manufacturing, mechanical engineering, automotive engineering, electrical engineering, construction and chemicals.

Worldwide› Tekno/Tube Arabia Dubai › Tube Düsseldorf › Tube India International New Delhi › Tube Russia
Moscow › Tubotech São Paulo › wire Düsseldorf › wire Russia Moscow › wire/Tube CHINA Shanghai› wire/Tube Southeast ASIA Bangkok› wireInternational Wire and Cable Trade Fair

Trade fair cycle held at two-year intervals
Information online at www.wire.de
The world’s main event for wire and cable industry innovations in wire manufacturing and finishing machines,
process engineering tools and auxiliaries, materials, special-purpose products, instrumentation and control
systems, testing equipment and special-purpose applications. This makes wire the decision-making forum forthe industry.

› TubeInternational Tube and Pipe Trade Fair

Trade fair cycle held at two-year intervals
Information online at www.tube.deTube presents the latest trends in tube and pipe materials, accessories, fabrication machinery, second-handmachines, process engineering tools and auxiliaries, instrumentation and control systems, testing equipment, pipeline and OCTG technology, specialised fields and newly developed products on the tube and pipe
market. Its comprehensive programme makes Tube particularly attractive to top managers from trade andcommerce, and all fields where tubes and pipes are used.

Trade fairs

19

01
MACHINERY, PLANT
AND EQUIPMENT

Worldwide› Valve World Americas Houston › Valve World Asia Suzhou› Valve World Expo Düsseldorf› Valve World Expo
Valve World Conference and Exhibition

Trade fair cycle every two years
Information online at www.valveworldexpo.de
The Valve World Expo and Conference, the world’s No. 1 trade fair for piping, valve and flow control professionals, was established in 1998 and moved to Düsseldorf in 2010 to secure further growth. Organised withKCI Publishing B.V., the coordinator of the leading international industry conference in the field, the main
product groups of Valve World are valves, seals and related products, valve-related piping products, engineering, associations and publishing houses. Target groups include more or less all areas where valves are used,
e.g. mining, biotechnology, petrochemicals, power generation, oil, gas and LNG, marine and offshore industry, food processing, agriculture, pulp and paper, the pharmaceutical and medical industries, water and waste
water management, the automotive and aerospace industries, machine construction and shipbuilding.
With over 600 exhibitors from 37 countries, Valve World Expo 2012 was again the undisputed flagship industry event and the ideal platform for inspirational ideas and forward-looking decisions. Messe Düsseldorf Japan is especially proud that Japanese companies have sponsored this trade fair for many years.

Worldwide› Aluminium/Non-Ferrous Moscow › FINTECH Brno › FOND-EX Brno › Foundrex India Hyderabad/
Pune › GIFA Düsseldorf › IndoMetal Jakarta › Metallurgy India New Delhi › Metallurgy-Litmash
Moscow › Metallurgy UKRAINE Donetsk › METAV Düsseldorf › METEC Düsseldorf › NEWCAST
Düsseldorf › THERMPROCESS Düsseldorf› GIFA
International Foundry Trade Fair with WFO Technical Forum
Trade fair cycle held at four-year intervals,
parallel to METEC, THERMPROCESS and NEWCAST
Information online at www.gifa.de
GIFA is the main address for the foundry industry worldwide. It gives a comprehensive presentation of thelatest developments in materials engineering and manufacturing technology. For the industries consuming
the products, GIFA is an absolute pool of innovation. The extensive supporting programme of special shows
and congresses rounds off the products and services presented.

20› METEC
International Exhibition for Metallurgical Technology with Congress
Trade fair cycle held at four-year intervals,
parallel to GIFA, THERMPROCESS and NEWCAST
Information online at www.metec.de
This forum of innovation for the metallurgical industry is a leading light in the expansion and modernisationof metallurgical technology throughout the world. More efficient steel smelting and machining processes
make METEC an absolutely essential event. First-rate congresses supplement the range of products and services offered by the fair.

› NEWCASTInternational Trade Fair for Precision Castings, including the NEWCAST Forum
Trade fair cycle held at four-year intervals,
parallel to GIFA, METEC and THERMPROCESS
Information online at www.newcast.com
This international exhibition presents the latest developments in the precision castings field. At NEWCAST,
design engineers and buyers from a wide variety of industries experience innovations of the highest calibre,
while the NEWCAST Forum intensifies communication between the foundries and their customers.

› THERMPROCESSInternational Trade Fair and Symposium for Thermo Process Technology
Trade fair cycle held at four-year intervals,
parallel to GIFA, METEC and NEWCAST
Information online at www.thermprocess.de
THERMPROCESS presents all the products and innovations associated with efficient thermal processes. For theindustry’s experts and users, it is the premier trade fair for innovations that are crucial to business and industry. The supporting programme also includes the THERMPROCESS Symposium, the FOGI special exhibitionand other services offered by exhibitors.

Trade fairs

21

01
MACHINERY, PLANT
AND EQUIPMENT

Worldwide› All in Glass Guangzhou› GLASSPEX INDIA Mumbai/New Delhi› glasstec Düsseldorf› GLASSTECInternational Trade Fair with the Glass Technology Live Special Exhibition

Trade fair cycle held at two-year intervals
Information online at www.glasstec.deglasstec is the only trade fair worldwide that shows the entire range of the glass industry’s products and theinnovative potential of glass as a material in all its facets. Attention is focused on various glass manufacture/production techniques, tools and uses, while forward-looking topics such as special-purpose thin glass,insulating glass, laser technology, photovoltaics and solar thermal engineering attract particular interest.
The special exhibition and technical symposium are event highlights.

Worldwide› Energy Storage Düsseldorf › Energy Storage China Beijing› Energy Storage North America San JoseENERGY
STORAGE› Energy Storage India Mumbai› Energy Storage
International Conference and Exhibition
for the Storage of Renewable Energies
Trade fair cycle annual
Information online at www.energy-storage-online.com

The production and storage of energy is a subject that concerns scientists and politicians the world over.
Energy is crucial to Japan’s economic success: high dependency on imports of fossil energy sources have evenled to a trade deficit, and storage of the country’s increasing alternative energy resources is a crucial factor.
This is why the Energy Storage Summits developed by Messe Düsseldorf are so important.
Started in 2012, they provide information on the transformation in energy systems: efficient grids, efficient
infrastructure and efficient storage technologies. Marketable applications and innovative concepts are thekey to “Energy Storage – International Summit for the Storage of Renewable Energies”. It conducts researchand discusses innovative concepts and market-ready applications for the storage of energy with political,
industry and utility company figures. The “Energy Storage Summit” aims to show what the future energy
supply could look like based on renewable energies, and what role energy storage technologies play. The
successful summits in Düsseldorf have been exported to create the “World of Energy Storage”.
Besides Energy Storage Düsseldorf, versions in North America, India and China provide a great chance forJapanese companies from energy storage-related industries to expand their business abroad. Messe Düsseldorf Japan has also begun organising related events in Japan.

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02
TRADE
AND SERVICES› EuroShop
The Global Retail Trade Fair

Trade fair cycle held at three-year intervals
Information online at www.euroshop.de
The retail industry’s absolute international highlight: retailers and traders aiming at long-term success cannot afford to overlook EuroShop. Covering fields including store construction, furnishing and design, refrigeration, marketing and promotion, IT and security technology and exhibition and event design and organisation, EuroShop encompasses all trade-related capital goods segments. Visitors come from all retail-relatedindustries and include architects, retail designers, commercial artists, visual marketing designers, trade fairorganisers and marketing experts. Since 2011, Messe Düsseldorf and Japan’s most influential business mediagroup, Nikkei, have jointly organised the “EuroShop//JAPAN SHOP Award”, introducing superb Japanese shop
design to Europe.

› EuroCIS
The Leading Trade Fair for Retail Technology
Trade fair cycle The trade fair is held annually between the EuroShop dates.
When EuroShop is held, EuroCIS is one of EuroShop‘s four sectors.
Information online at www.eurocis.com
EuroCIS is Europe’s leading trade fair for matters relating to IT, multichannel solutions and security in theretail trade. EuroCIS has IT solutions that are dovetailed to the needs of the entire retail trade and is theideal platform for people wishing to inform themselves not only about the latest trends and products withregard to checkout and payment systems, POS technologies and security technology, but also about e-commerce and m-commerce solutions, supply management and empties return systems. The supporting EuroCIS
programme deals with various current trends.

Worldwide› InterCool Düsseldorf › InterMopro Düsseldorf› ProWine China Shanghai › VINEX Brno

› InterMeat Düsseldorf› ProWein Düsseldorf› PROWEIN
International Trade Fair for Wines and Spirits

Trade fair cycle held annually
Information online at www.prowein.deThose interested in the world’s wines come to ProWein. Here, the products of all the world’s major wine-growing areas are presented, ranging from those of large wine-marketing groups to products of small vintners, andfrom both traditional wine-producing nations to new wine-growing regions. Japanese sake, shochu andumeshu have been present at Messe Düsseldorf Japan’s pavilion, “The Taste of Japan”, since 2011. ProWein
is the No. 1 platform for experts and an absolute must for buyers from the wholesale and retail trades,
caterers and import/export companies – a real rendezvous for experts.

Trade fairs

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03
MEDICINE
AND HEALTHWorldwide› China Med Beijing › CHINA-PHARM Beijing/Shanghai › COMPAMED Düsseldorf › MEDICALFAIR ASIA Singapore › MEDICAL FAIR AUSTRALIA Sydney › MEDICAL FAIR CENTRAL EUROPE
Brno › MEDICAL FAIR INDIA New Delhi/Mumbai › MEDICAL FAIR THAILAND Bangkok › HOSPITALARSão Paulo › MEDICA Düsseldorf › OPTA Brno › ZDRAVOOKHRANENIYE Moscow› MEDICAWorld Forum for Medicine – International Trade Fair and Congress

Trade fair cycle held annually, parallel to COMPAMED
Information online at www.medica.de
The world’s largest medical trade fair covers the entire range of products and systems for inpatient and outpatient care. Exhibitors present a comprehensive assortment of products, making MEDICA an essential event
both for general practitioners and for decision-makers in hospitals, commercial establishments and industry.
The number of Japanese exhibitors has almost doubled since 2007, showing how innovative medical technology from Japan can explore foreign markets. Numerous special exhibitions like the MEDICA Congress rank
among the premier information events for medical and technical staff.

› COMPAMED
High-Tech Solutions for Medical Technology

Trade fair cycle held annually, parallel to MEDICA
Information online at www.compamed.deAn insight into tomorrow’s world of medical technology is provided by the leading international trade fair for
upstream suppliers to the medical products manufacturing sector. The products on view range from components, tubes, filters and pumps to raw materials, adhesives, testing systems and production facility services.
Topics highlighted in particular include microsystem technology and nanotechnology. As well as dealers,
COMPAMED attracts managerial staff, product developers and buyers from the medical technology sector, andJapanese participation has grown tremendously, from just one or two companies in 2007 to 35 companies in
2013.

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Worldwide› A+A Düsseldorf› COS+H China Beijing› Interprotec Brno

› OS+H Asia Singapore› A+A
Safety, Security and Health at Work

Trade fair cycle held biennially
Information online at www.aplusa-online.de
The world’s largest and most important trade fair for the safety and security industry in both qualitative andquantitative terms presents all the components necessary for plant security and the safety and health ofindividuals at work. A particular attraction is the extensive supporting programme, consisting of practicaldemonstrations and presentations by numerous international associations and institutions.

› REHACAREInternational Trade Fair and Congress for
Rehabilitation – Care – Prevention – Integration
Trade fair cycle held annually
Information online at www.rehacare.de
For people who are handicapped, chronically ill or in need of care and who wish to inform themselves about
products and innovations, REHACARE is not to be missed. At this key trade fair, exhibitors from all cornersof the earth present their innovations, while welfare associations, self-help groups and institutions alsopresent current trends, schemes and statutory provisions. Specialised medical suppliers, service providers,institutions paying for services and managerial staff in nursing homes, hospitals and public agencies also use
REHACARE to compare costs, acquire know-how and deepen business relationships.

Trade fairs

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04
FASHION
AND LIFESTYLEWorldwide› GDS Düsseldorf› tag it! by GDS Düsseldorf› GDS
Global destination for shoes and accessories› tag it! by GDS
The show for private label in shoes and accessories
Trade fair cycle biannually
Information online at www.gds-online.com
www.tag-it-gds.com
GDS is the global destination for shoes and accessories. It provides the platform for manufacturers to stage
their brands and products and is the place for the industry to gain a crucial overview. GDS features trendsetters and takes place at the start of the season – because order needs focus.
GDS runs in parallel with tag it! by GDS. The show for private labels in shoes and accessories starts one day
earlier than GDS and is aimed at international manufacturers and retailers of footwear and accessories withthe focus on private label production. The trade fair is the world’s only exhibition that covers private labels
for footwear and accessories and caters for all the relevant market players and indeed at the right time fororders.

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05
LEISUREWorldwide› BEIRUT BOAT Beirut› boat Brno

› boot Düsseldorf› bootInternational Boat Show Düsseldorf

Trade fair cycle held annually
Information online at www.boot.de
Visitors from more than 60 countries travel to Düsseldorf for the world’s biggest yachting and water sports
fair, covering boat premieres, new types of motors, water sports equipment and services. Shipyards, importers and dealers present both trade and private visitors with a representative cross-section of the international boat and yacht market.

Worldwide› All in Caravanning Beijing› CARAVAN SALON Düsseldorf› TourNatur Düsseldorf› CARAVAN SALONThe No. 1 Show for Motor Homes and Caravans

Trade fair cycle held annually
Information online at www.caravan-salon.de
From the small two-person caravan to the luxury-class motor home – CARAVAN SALON, the world’s biggest
fair for mobile leisure pursuits, presents everything the market has to offer. But attention is not only focusedon technological progress and comfort; tourist destinations and vacation organisation are attracting evermore attention and are appropriately presented at CARAVAN SALON.

Trade fairs

27

JAPANESE POPULATIONSOF VARIOUS GERMAN STATESEvery third Japanese inhabitant of Germany
lives in North Rhine-Westphalia.
North Rhine-Westphalia 9,996
Bavaria 5,186
Hesse 4,778
Baden-Württemberg 3,444
Berlin 3,172

28

JUST FEEL AT HOME
The close links between Japan and Düsseldorf, the capital of North RhineWestphalia (NRW), have a long tradition. The first Japanese general trading company started up its operations in the city in 1955. Düsseldorf wasviewed as the nerve centre of companies based in the Ruhr area – hometo the administration and distribution set-ups of heavy industries suchas steel processing and mechanical engineering.

Word that NRW offers excellent prospects for companies from Japan must have spread fast.
Roughly half the Japanese companies or branch establishments in Germany are now headquartered in NRW.
What do they, and what will you, find in Düsseldorf – and especially at the trade fairs? Customers.
Or production partners. Probably both. For North Rhine-Westphalia is one of Europe’s industrial
powerhouses. This state is the frontrunner among Germany’s world champions in exports, andhome to key industries including the chemical and life science industries, mechanical and plantengineering and electrical engineering, as well as future industries, such as renewable energy,
environmental protection and nanotechnology. Industries that are of enormous importanceto Japan, too. Düsseldorf is one of Germany’s leading media and communication centres. A
city with a balanced budget, which ranks among the strongest municipalities in Germany ineconomic terms.
Closely linked to the rest of the world: 90 minutes by plane from London. To Milan – ten
minutes longer. People making business trips in Europe greatly appreciate Düsseldorf’s perfect air links. Not forgetting the other six international airports in NRW, which offer a totalof 390 daily direct flights worldwide. A closely knit motorway system links the industrial
centres with the metropolises of Europe, while the Rhine still ensures that goods heading
for their destination by sea are transported efficiently to the harbour.

Location Düsseldorf

29

TEN-MINUTE CITY
Düsseldorf, Europe Beyond Düsseldorf’s borders, the prospects for companies wishing to do business in Europe only improve. There are about ten million people livingin the city’s direct catchment area, and 150 million within a radius of 500 km –
more than a third of the population of the EU.

After work What do Düsseldorfers do after work? They enjoy life. Why not join them? Have a look aroundthe city: the history of Schloss Jägerhof. The colourful contemporary art collection in K21. The new aspects,
such as the Medienhafen (Media Harbour) with its architectural highlights. In summer, savour the flair of theRhine embankment promenade, or go shopping on Königsallee.
Home Our fellow Japanese citizens’ community has added new, highly attractive facets to the face of thecity of Düsseldorf. These include the German-Japanese Centre, home to the Japanese Chamber of Industry
and Commerce and several leading companies since 1978. One sign of the mutual respect between the two
communities is the EKO House of Japanese Culture, Europe’s only Japanese-built Buddhist temple.
It is now impossible to imagine the city’s calendar of festive dates without the “Japan Day”. We, Messe Düsseldorf Japan, also do our bit to ensure people of different cultures meet, communicate with one another andnurture good relationships. For instance, with our “DüsselNEWS” newsletter, and events that provide forums
for swapping information and views: DüsselCLUBS and DüsselSEMINARS. These things bring people closer
and create trust, not only to strike good business deals. For what we appreciate even more than business
partners are friends in business.

30DÜSSELCLUB/-NEWS/-SEMINARSWith our regular DüsselCLUBS in Tokyo, we
provide a place for exchanging opinions
and getting to know each other better.
Here, leaders from the industry meet withjournalists and clients in a relaxed atmosphere – and by doing so, we keep contact
beyond the trade fair days.
Our industry-specific newsletters are compiled – in Japanese, of course – for the
printing, packaging, plastics and retail industries, providing information on latest
trends (mostly in Europe). They are amended by industry-specific seminars mostly
held during trade fairs in Düsseldorf, butalso in Japan. Here, specialists from the industry report on trends and statistics, giveinsight into strategies and examples for
operational success. It goes without sayingthat lectures are interpreted simultaneously
into Japanese, and Japanese handouts areprepared to bypass the language barrier.

With Japan pavilions at our trade fairs wereact to the fact that an increasing number of small and medium enterprises sees
the necessity to discover foreign markets,
but want to do so without the traditionallyinvolved general trading companies (Sogo
Shosha). With the pavilions, also rather
inexperienced SMEs find it easier to makethe step abroad, especially with full-scale
support provided by Messe Düsseldorf Japan,
including interpreters, marketing activitiesand even catering at the fair.
Japan Technology Forums, organised by
MDJ during the fairs, provide the stage tointroduce Japanese technology to foreign
buyers.

Location Düsseldorf

31

ASIA-PACIFIC BUSINESS PLATFORMSMESSE DÜSSELDORF ASIA

MESSE DÜSSELDORF CHINAMESSE DÜSSELDORF INDIA

MESSE DÜSSELDORF JAPAN› INDOPLAS/INDOPACK/INDOPRINT/IndoMetal› MEDICAL FAIR ASIA
› MEDICAL FAIR AUSTRALIA› MEDICAL FAIR THAILAND› M-PLAS› OS+H ASIA
› PACK PRINT INTERNATIONAL› Plastics & Rubber Vietnam› TIPREX› Tube Southeast ASIA
› wire Southeast ASIA

› All in Caravanning› All in Glass› All in Print China› CHINA MED› CHINA-PHARM› Chinaplas *› COS+H› Energy Storage China› Tube CHINA› wire CHINA› Energy Storage India› GLASSPEX India› International Packtech
India markets!
› MEDICAL FAIR INDIA› Metallurgy India› Schweissen & Schneiden
India **› Tube India› WIRE & CABLE India

A springboard to world
markets! With business news,
seminars and conferences,country pavilions and whatever support is needed.

* Messe Düsseldorf China in collaboration with local partner ** Messe Düsseldorf India in collaboration with Messe Essen

32

CROSS-BORDEROPPORTUNITIESJapanese products have an excellent reputation in world markets. And foreign tradeis one of the propellants of growth in the Japanese economy. The trend of recent
years shows that the exchange of goods with the European Union and Japan’s Asianneighbours – above all China and the ASEAN states – is intensifying. In the boom
regions of Eastern Asia, there is great demand for know-how, capital goods and, as
prosperity increases, for everyday consumer goods, too.
In places where business thrives, we set up a base. Messe Düsseldorf has a good feel for market growth. Our
collaboration with the Moscow trade fair organisers began as early as 1963 – long before business relations
with the former Eastern bloc were seen as normal. Nowadays, we have our own subsidiary in Moscow which
successfully provides international suppliers with access to the Russian market. The dynamic growth rates
in imports from the Asia-Pacific region and Japan’s position as one of Russia’s principal trading partners
demonstrate the opportunities for growth in Eastern Europe.
Japan’s biggest trading partner is now China, and as regards the cultivation of relations between suppliersand customers, we have done some pioneering work here, too. Messe Düsseldorf has been represented in
Shanghai and Hong Kong since 1999 through MDC/MDS. Other offices in Beijing, Guangzhou, Chongqing and
Shenyang are control centres for events in the interior of the country.
With its Singapore branch, Messe Düsseldorf looks after the entire economic region of South
East Asia – a region that, with a population of 580 million, is one of the fastest-growing
areas of the world. Thailand, Malaysia, Indonesia and Vietnam offer huge growth potential forcompanies and, as trade fair locations, are already part of our portfolio.
Made in D Messe Düsseldorf is regarded as one of the forerunners of cross-border businessventures on the international trade fair scene. One of our principal goals now is to establish
key trade fairs for our five business segments in the markets of Asia, and thus promote tradethroughout the region.
That is why we are represented there by employees who can organise and carry out fairs
professionally. Who cultivate relations with organisations and public agencies to ensure thesmooth running of all the processes and procedures. Who draw on know-how accumulatedin Düsseldorf and successfully deploy it at Asian trade fair centres. Messe Düsseldorf Japan creates links.
Wherever you visit a fair organised by our group, you are guaranteed a warm welcome. This feeling encourages our main business partners from all corners of the earth to continually use our trade fairs as a meeting
place. In order to establish contacts from which good business ventures take root.

Markets

33

CONTACT US

Want more details?
Still have questions?
Would you like to know more about the Messe Düsseldorf Group?
Or specific topics?

Contact us at:34› www.messe-duesseldorf.com

Messe Düsseldorf Japan, Ltd.
New Otani Garden Court 7F 4-1, Kioicho, Chiyoda-ku Tokyo 102-0094 Japan
Tel.: +81-3-5210-9951 _ Fax: +81-3-5210-9959

www.messe-duesseldorf.com