Datarize Service Introduction

Datarize harnesses the power of data todemonstrate your business s growth potential,
and provides a data driven SaaS solutionthat boosts E commerce sales.

01How many stores leveragethe value of data to its full potential?

Accumulated data

Discover the true value of data with Datarize.

26.5 billion

Accumulated profiled users

1.1 billion

Datarize clients

1,005

5.9 billion

371

250 million

271

January 2022 June 2023

440

January 2022 June 2023

450

January 2022 June 202302

Grow your businesswith Datarize.
Just using on site campaigns alone,increase in average sales
Message campaign performance
Notification Talk Average ROAS

Friend Talk Average ROASLMS average ROAS

Email average ROAS

03

CRM Marketing
Now is the best time to start!

Why do you need CRM marketing?
You must be ready to convert the 97 of customers that are about to leave your store.
More customers means more sales for your store!

Visit

Product view

Shopping Cart

Order form

Purchasecomplete

Customers who leave the store
without purchases

Approx.
Average E commercepurchase CVR

Source 68 Useful eCommerce Statistics
You Must Know in 2023

It s essential to maintain communication with customers at least oncein every stage of their journey to meet their changing needs and requirements.

05

CRM marketing is essential once third party cookies are blocked!
The deprecation of third party cookies will reduce
the efficiency of traditional marketing methods such as re targeting.

2011

September 2017

May 2018

EU adopted

Apple blocked

EU adopted

the e Privacy

third party cookies

the GDPR

Directivein Safari

in 27 countries

2024

Late 2021

2021

Google blocks

Decreased

Apple changed

third party cookies

ad revenue of social media

its ATT policy and IDFA

in Chromecompanies

collection method06

Why do I find CRM marketing so challenging?
Is it not overwhelming deciding whom to target, what to define as objectives,
which image and phrases to use, and through which channel to execute the campaign?
Even after execution, the results must be accurately analyzed to determine its effectiveness.

Complicated CRM marketing flow
All you need is Datarize!
Drawing conclusions
from processed data

Creativegeneration

Customer segmentclassification

Personalizedrecommendations

Data collection

Customer profiling

Targeting messageStore analytics

On site bannerCollection of fragmented data

Rerun the campaign after
improvements/modifications

Campaign condition
settings

07

Here s how Datarize
will solve your problem.

Datarize is easy and precise.
Here s what sets our CRM marketing apart from any other solutions.

Installing our solution is quick and simple. *Custom sites require separate development.

We integrate metadata to ensure accurate data.

We compare key indicators to the market and quickly identify what is good or bad.

With just a few clicks, you can get started with personalized CRM campaigns.

You can create real time audiences based on parameters.

09

Installing our solution is quick and simple. *Custom sites require separate development.

Enter store information

Select store name,address, industry/category,country, platform

Add a script

Collect all of your customers
behavior data to predict theirinterests, conversion likelihood,etc.

Integrate hosting
company key

Integration enables you to use
Datarize s powerful features,
including sending personalized
marketing messages and automatic
product recommendations

All you have to do is copy and paste to add the script and integrate the hosting company key!

10Datarize is a unique solution that collects bothstore database data and customer behavior data.
It is uncommon to find solutions that collect both data sets.

Store database databy metadata integration

Customer behavior databy adding a script

Customer information

Acquisition session

Purchase information

Pageviews

Product information

Coupon information

Integrated data forunderstanding
your customers

Clicks

Product impression

11Why does Datarize collect both data sets?
This enables us to maintain up to date information
on products and categories and extract accurate audiences.

Product and category information is updated every hour to provide themost accurate values, such as prices, for CRM campaigns.

Store database databy metadata integration
Each member s sign up date, date of first purchase, last login date, etc.,
are accurately integrated regardless of when the script is added.

Collecting clicks and exposure data in addition to pageviews enables amore accurate estimation of each customer s products of interest andCustomer behavior databy adding a script

conversion likelihood.

The script automatically aggregates data even if the UX structure changes.

12CRM solutions may all seem similar, but Datarize is different!
Company I
Data collection method

ScriptMetadata

ScriptPartial metadata

Company B
ScriptCompany S
ScriptMetadata

Automatic collection of productimpression log
Automatic collection of click behavior log

Send personalized message campaigns

Analysis Market comparison

Analysis Compare with peer stores
Auto generated product recommendation
on site campaigns
Auto generated product recommendation
message campaigns
Send Notification Talk on key indicators
Able to generate your own
on site campaigns

To be supported from 2024

Able to generate your own messages

13

Can t decide which campaign to start with?
See at a glance your CVR, churn rate, and position in the market
for each stage of the E commerce customer journey.
We ll even recommend campaigns to boost CVR at each stage.

Visit to purchase CVR

Conversion rate trend by stage and market comparison

14

Are you recommending the same product to all customers?
Based on customer behavior patterns, Datarize automatically generates creatives
containing product images and names that suit your campaign.

To Park Dera 40/male

To Kim Dera 26/male

To Yoo Dera 32/female
who purchased a cleansing oil

who added an item to the order form

who added a T shirt

but abandoned the shopping cart after

to his shopping cart

Send the product they re most interested in

Send a shopping cart reminder

Recommend products

to encourage purchases

the day after items are added

related to the purchased item15

Datarize provides a variety of
auto creative campaigns.

On site banner
Auto creative
product recommendations

Image Friend Talk
Auto creative
product recommendations

Carousel Friend Talk
Auto creative
product recommendations

16

Run personalized,
automated campaigns with a few clicks.
Anyone can easily run campaigns with our user friendly UI/UX.

Select the campaign you want and click
the Create a Campaign button

Click on the campaign creative,and you re all set!

17

You can even run a custom campaign
by generating your own audience and creatives.

Generate your own audience by combining your own targeting

Generate creatives with images

conditions in addition to the 22 preset conditions offered by Datarize

and phrases you want18

You can send Notification Talks
to customers with registered phone numbers.
Send Notification Talks to customers with coupons so they don t miss their benefits.

19

Datarize supports various channels.
Hold onto customers when they visit your store and when they leave!

On site banner

Kakao message
Friend Talk/Notification Talk

Friend Talk: Advertising messages/marketing
Notification Talk: Informational messages only
Coupon expirations, account deactivation, etc.

Text message

Email

Secure marketing channels Send LMS messages toencourage customers whom Friend Talk has notreached to add you as a Kakao Plus Friend
Send LMS messages to customers who have blocked
Friend Talks to encourage them to add you back as a
Friend on KakaoTalk.

20

I love the fact that messages are

Here s what ourcustomers aresaying about
Datarize.

automatically sent based on
customer behavior, allowing me tosend well targeted messages
every day without the need tospend a significant amount of myown resources.
Best of all, we ve witnessed a
substantial improvement in sales.

Jung Il jo, Team leader

By giving us the foundation tocollect our own store s data andmanage our CRM, Datarize has
given us the confidence to reduce
platform dependence in the long run
and improve our profit structure
as our store grows.

Kang Byung seok, CEO21

Many stores in various categories
are already adopting Datarize s services.

22

Want to know our pricing?
Try free for a month and decide!

Subscription Fee

Up to 100K MAU

BalanceAbove 100K MAU

300/month

Message Pricing

VAT
tax excluded

30 /10,000 MAU

tax excluded

tax excluded

The basic price is 300 /month

For 100,000 MAU and above,for up to 100,000 MAU.

your subscription fee is proportional to your MAU.

Notification Talk

Friend Talk

Will be updated soon

Will be updated soon

Text (LMS)

EmailWill be updated soon

$0.003/message

Only applicable for Shopify
Separate consultation required for custom sites with an MAU of 1 million or more

Save more with a long term plan!
5% off on 6-month plan · 10% off on 12-month plan
Don’t worry. An increase in your MAU during your subscription
won’t incur any additional costs.

23

Quick and easy sign up
registration,and installation process!
We also offer webinars
to help you with onboarding.

If you have any questions,please feel free to contact us at Datarize!

Emailhello@datarize.aiAddress

YK Building 6F, 205 Dogok-ro, Gangnam-gu, Seoul Datarize

Kakao Official Dealer