Guitar Center Partners with D’Addario for Guitar-A-Thon/Earth Day String Recycling
Event at Locations Nationwide
Throughout Spring Guitar-a-Thon (April 14 – May 4), Guitar Center will offer complimentary premium
replacement strings (D’Addario XS electric or acoustic, or NYXL bass)
for musicians who bring in their guitars for Platinum Setup service
Westlake Village, CA (April 8, 2022) – As part of Spring Guitar-A-Thon 2022, and in celebration of Earth Day,
Guitar Center, the world’s largest musical instrument retailer, is partnering with D’Addario for a special event.
From April 14 through May 4, at Guitar Center locations nationwide, any musician bringing in a guitar for a
Platinum Setup will receive complimentary D’Addario premium replacement strings – either XS(electric/acoustic) or NYXL (bass) strings – as part of the guitar tune-up, with the old strings being recycled.
This event is part of D’Addario’s, Playback, the world’s first-string recycling program, as well as Guitar Center’syear-round string recycling initiative, which has seen more than 1.9 million strings recycled since the program’sinception – approximately 543,484 strings recycled in 2021 alone.
These efforts are accomplished with the help of global recycling organization TerraCycle, which specializes inhandling hard-to-recycle materials. As musical instrument strings are not recyclable through local municipal
recycling programs, an estimated 1.5 million pounds of instrument string metal is landfilled each year – material
that could be recycled thanks to specialized organizations like TerraCycle.
“We have run Earth Day Weekend string recycling/replacement events in past years, and this year we decided toexpand it through all of our Spring Guitar-A-Thon to give more musicians a chance to participate,” stated NeilPotter, Guitar Center Director of Rentals and Repairs. “We thank everyone who continues to turn to their local
Guitar Center locations for recycling their used strings all year long, and we thank D’Addario and TerraCycle for
their role in this event. Recycling is always the right choice ecologically, and we encourage all guitarists tochoose this option to do their part to help our planet. We are looking forward to serving our customers withPlatinum Setups and new premium strings from D’Addario this Guitar-A-Thon.”###About Guitar Center:
Guitar Center is a leading retailer of musical instruments, lessons, repairs and rentals in the U.S. With nearly 300
stores across the U.S. and one of the top direct sales websites in the industry, Guitar Center has helped people
make music for more than 50 years. Guitar Center also provides customers with various musician-based
services, including Guitar Center Lessons, where musicians of all ages and skill levels can learn to play a varietyof instruments in many music genres; GC Repairs, an on-site maintenance and repairs service; and GC Rentals, aprogram offering easy rentals of instruments and other sound reinforcement gear. Additionally, Guitar Center’ssister brands include Music & Arts, which operates more than 200 stores specializing in band & orchestralinstruments for sale and rental, serving teachers, band directors, college professors and students, andMusician’s Friend, a leading direct marketer of musical instruments in the United States. For more information
about Guitar Center, please visit www.guitarcenter.com.
D'Addario & Company, Inc.
D’Addario is the world’s largest manufacturer of musical instrument accessories, marketed under several
product brands: D’Addario Fretted, D’Addario Orchestral, D’Addario Woodwinds, Promark Drumsticks, EvansDrumheads, and Puresound Snare Wires. A family-owned and operated business with roots dating back to the17th century, D’Addario now has over 1,100 employees worldwide, and manufactures 95% of its products in theU.S. while utilizing Toyota's Lean manufacturing principles. D'Addario musical accessories are distributed in 120
countries, serve more than 3,300 U.S. retailers, all major e-commerce sites, and are the preferred choice ofmusicians worldwide such as, Keith Urban, Zac Brown, Brandi Carlile, Dave Matthews, Gary Clark Jr., Chris Thile,Ry Cooder, Joe Satriani, Julia Fischer, Anderson .Paak, Kacey Musgraves and more.
The D’Addario Foundation believes in the power of music to unlock creativity, boost self-confidence, andenhance academics. D’Addario also reinforces its role as a social and environmental leader with initiatives suchas Playback and PlayPlantPreserve.
About TerraCycle
TerraCycle is an innovative waste management company with a mission to eliminate the idea of waste.
Operating in 21 countries, TerraCycle partners with leading consumer product companies, retailers and cities torecycle products and packages, from dirty diapers to cigarette butts, that would otherwise end up being
landfilled or incinerated. In addition, TerraCycle works with its partners to integrate hard to recycle waste
streams, such as ocean plastic, into their products and packaging. Its reuse platform Loop gives consumers a way
to shop for their favorite brands in durable, reusable packaging. TerraCycle has won over 200 awards forsustainability and was named #10 in Fortune magazine's list of 52 companies Changing the World. To learn more
about TerraCycle or get involved in its recycling programs, please visit www.terracycle.com.

FOR MORE INFORMATION PLEASE CONTACT:Clyne Media | pr@clynemedia.com
Guitar Center | media@guitarcenter.com
Edelman | GuitarCenter@edelman.com