Success Story

Building Success at a
Graphic Design andImprinting Business“There are just too many features
to mention that make CorelDRAW
our tool of choice.”“The new features added to CorelDRAW Graphics Suite X3
have become invaluable for completion of every day tasks –from the creation of art for print and embroidery, to sending
customers a PDF proof for approval. CorelDRAW is a true
behind-the-scenes asset to my business. It is, and will always
be, the reason Fluid Designs is where we are today.”
Richard Reilly depends on CorelDRAW Graphics Suite X3 forthe day-to-day operation of his screen-printing andembroidery business. His artistic projects, range fromrecreating customer graphics to developing custom-madeartwork.

Richard Reilly

Occupation/Profession:
Graphic Designer

Founded in 1996 by Richard and his wife Courtney,
Fluid Designs is a full-service artistic design and imprinting
business. “I started my own graphic design business at thesame time that computers really took off. After dabbling inCorelDRAW and working in the imprinting business for a shorttime, I saw the potential to harness my love of art and create abusiness venture. It turned out to be a great move!”

Company:
Fluid Designs

The Driving Force Behind the Designs

Name:
Richard Reilly

Location:Jacksonville, FL
Industry:
Artistic design and imprinting
Product:CorelDRAW® Graphics Suite X3

Like many members of the imprinting industry, Richard
experimented with a number of graphic design software
packages. Most packages required excessive time to learn
terminology and methodology – time that he felt was better
spent fulfilling customer needs. He picked CorelDRAW
Graphics Suite because it offered him the ease of use andproductivity he was looking for. “There are just too many
features to mention that make CorelDRAW our tool ofchoice,” Richard exclaims. “We have yet to come across a taskthat the suite would not enable us to do.”As a long-time user of CorelDRAW, Richard welcomes thelaunch of CorelDRAW Graphics Suite X3. The new software
suite introduces a variety of features that have simplified thedesign process at Fluid Designs.

®

Success Story
Richard’s clients often provide him with bitmap logos andgraphics for imprinting. These files are often small or poor
quality, presenting a significant challenge. New toCorelDRAW X3, PowerTRACE eases the challenge ofrepurposing a low-quality bitmap image into a vector
graphic, saving Richard time so he can also focus ondelivering special details that will get a client noticed.

options in CorelDRAW Graphics Suite X3 also help him
ensure compatibility between his design shop andcustomers. By saving to PDF from CorelDRAW, Richard
guarantees clients receive accurate and professional results.
“Unlike many vendors, Corel acknowledges the wide
variety of formats in the graphic industry. The ability toopen files created in a variety of formats, combined withthe power to save as PDF, ensures there is never any
misunderstanding between the business and our clients.
This attention to detail makes CorelDRAW Graphics Suite
X3 the best graphics product available on the market
today.”“PowerTRACE allows me to simply outline an existing
image and make a vector-based copy in just a few clicks.
This powerful feature alone makes CorelDRAW Graphics
Suite X3 a must-have upgrade for designers who need to
get the job done right every time.”“CorelDRAW is a true behind-thescenes asset to my business. It is,and will always be, the reason
Fluid Designs is where we are today.”
The Mesh tool, another of Richard’s favorites, allows for thecreation of images so realistic that they are often mistaken
for photographs. “Sometimes people think a graphic is a‘doctored photo’ when they see an image created with theMesh tool. They can’t believe their eyes when I click abutton and expose my vector artwork created inCorelDRAW.”
CorelDRAW Graphics Suite X3 also simplifies the workflow
for Richard and his clients by providing extensive importand export filters. Using CorelDRAW X3, Richard isconfident that he can open whatever file formats his clientschoose to send him. In addition, the extensive export®

Printed in Canada 07/06 JB#2948-06

Corel Corporation
1600 Carling Ave.
Ottawa, ON
Canada K1Z 8R7
Tel.: 1-613-728-8200
Fax: 1-613-728-9790

User Contribution Results in Product Features
During the development process for CorelDRAW Graphics
Suite X3 Richard was one of many customers who worked
with Corel to provide direct feedback about how he used
the software and what improvements would have a positive
impact on the way he worked. This in-depth customer
interaction was immensely valuable – enabling developers
to add new features and enhancements to CorelDRAW
Graphics Suite X3 that will dramatically impact the day-today productivity of professional customers.
“CorelDRAW Graphics Suite X3 introduced many
impressive, new tools that complement my tried and truefavorites,” Richard states. “This new suite is an exciting
update for our industry. By working directly with Corel’s
staff during the development cycle, I was able to ensure theinterests of my industry were addressed. Corel has delivered
a powerful and easy-to-use tool that delivers outstanding
value to a small business owner like me.”Corel UK Limited
Sapphire Court
Bell Street
Maidenhead
Berkshire SL6 1BU
United Kingdom
Tel.: +44(0) 1628 589800
Fax: +44(0) 1628 589801

For more information visit:www.corel.com/coreldraw