May 20, 2013
Sony Financial Holdings Inc.

Sony Life's Supplementary Data for the Year Ended March 31, 2013 at Press Conference(1) Status of Insurance Policies(Millions of yen)
Year ended
March 31, 2012

Annualized premiums from new policies
Of which third-sector products
Annualized premiums of insurance in force
Of which third-sector products
Income from insurance premiums
Individual life insurance and annuities
Group insurance and annuities
New policy amount
Policy amount in force
Lapse and surrender amount
Lapse and surrender rate%

70,854
17,101
635,401
148,954
816,106
808,027
6,627
4,203,327
36,077,061
2,056,254
5.93% YoY change(0.5%)
2.5%
5.1%
5.8%
5.9%
6.1%
(3.1%)
0.1%
3.8%(4.1%）
0.48ppt down

Six months ended
September 30, 2012
32,162
8,119
648,575
153,101
428,846424,945
3,291
2,013,945
36,706,810
956,128
2.65% YoY change(3.4%)(0.1%)
4.9%
5.7%
8.4%
8.4%
(1.2%)(1.8%)
3.8%(6.5%)
0.30ppt downYear ended
March 31, 2013

% YoY change

73,263
18,397
669,937
158,686
925,874
917,560
6,912
4,454,607
37,779,043
1,911,936
5.31

3.4%
7.6%
5.4%
6.5%
13.5%
13.6%
4.3%
6.0%
4.7%
(7.0%)
0.62ppt down

Notes:
1. The above figures excluding income from insurance premiums represent total amounts of individual life insurance and individual annuities.
2. Lapse and surrender amount as well as lapse and surrender rate do not include reinstatement.
3. Income from insurance premiums for the individual life insurance and annuities represents a total amount of those of individual life insurance and individual annuities. Income from insurance premiums forthe group life insurance and annuities represents a total amount of those of group life insurance, group annuities.
4. Annualized premiums, which include individual life insurance and individual annuities, are converted to a per-year premium amount by multiplying individual premiums by a coefficient corresponding to
the premium payment method. (For lump-sum payment policies, premiums are divided by the number of coverage years.)(2) Status of Assets
As ofMarch 31, 2012
(Millions of yen)
Total assets(100 millions of yen)
Real net asset A
Real net asset A / General account asset%(100 millions of yen)
Real net asset B
Real net asset B / General account asset%
Solvency margin ratio%% YoY change

5,222,846
8,714
18.2
7,155
15.0
1,980.4

10.6%
43.6%
4.2ppt up
13.7%
0.5ppt up
260.4ppt up

As of
September 30, 2012

% YoY change

5,484,323
9,639
19.1
7,585
15.0
2,149.6

11.4%
16.1%
0.8ppt up
11.4%
0.0ppt up
209.0ppt up

As ofMarch 31, 2013

% YoY change

5,952,750
13,968
25.9
8,451
15.6
2,281.8

14.0%
60.3%
7.7ppt up
18.1%
0.6ppt up
301.4ppt up

Note: Sony Life conducts overall asset-liability management (ALM) by determining the liability characteristics of its long-term insurance policies and marking to market both assets and liabilities. Consequently,
the Company invests in long-term debt, chiefly long-term government bonds, to ensure adequate liquidity of assets. The majority of holdings are categorized as held-to-maturity bonds.
“Real net assets” are a standard used by regulatory authorities, who may use this as a basis for issuing an order to suspend operations from the standpoint of management soundness. Real net assets (indicated as“Real net assets (A)”) do not adequately reflect the results of ALM because although this measure includes the market value of assets, including held-to-maturity bonds, it does not reflect the market value ofliabilities. If regulatory authorities were to appropriately reflect ALM activities, valuation would clearly exclude net unrealized gains (losses) on held-to-maturity bonds and policy reserve matching bonds.
Accordingly, Sony Life calculates net real assets (shown as “Real net assets (B)”) on this basis.

(3) Core Profit / Negative Spread / Investment yield(Millions of yen)

Year ended
March 31, 2012

% YoY change

71,685

Core profit

27.3%

Year ended
March 31, 2013

% YoY change

80,045

11.7%

Forecast for theyear ending March 31, 2014

Decrease(100 millions of yen)

Negative spread(Plus amount indicates positive spread)Year ended
March 31, 2012

YoY amount changeYear ended
March 31, 2013

YoY amount change

(15)

48

2136

Year ended
March 31, 2012
Investment yield for core profit
Investment yield (General account)
Average assumed interest rate

Year ended
March 31, 2013
2.31
2.17
2.35(%)(%)(%)

1

Forecast for theyear ending March 31, 2014

Decrease
Forecast for theyear ending March 31, 2014

2.31
2.12
2.27

Slightly decrease
Slightly decrease
Decrease(4) Policy and Other Reserves(Millions of yen)
As ofMarch 31, 2012

As ofYoY amount change September 30, 2012 YoY amount change

4,787,682
4,350,710
436,971
25,31955,338
19,631
15,918
14,201
5,586－－

Policy reserves (excluding contingency reserve)
General accounts (excluding contingency reserve)
Separate accounts (excluding contingency reserve)
Reserve for price fluctuations
Contingency reserve
Contingency reserve I
Contingency reserve II
Contingency reserve III
Contingency reserve IV
Contingency reserve fundPrice fluctuations reserve fund467,757
418,224
49,533
8,550
3,778
877
606
1,966
328
－
－

5,027,748
4,589,912
437,836
28,60457,30320,043
16,216
15,291
5,751－－

508,734
451,199
57,534
7,960
3,975
860
755
2,025
333
－
－

As ofMarch 31, 2013

5,413,369
4,870,898
542,471
32,26459,561
20,68916,463
16,421
5,986－－(5) Unrealized Gains (Losses)

YoY amount change

625,686
520,187
105,499
6,945
4,223
1,058
545
2,219
399－－
(Millions of yen)

As ofMarch 31, 2012

As of
YoY amount change September 30, 2012 YoY amount change

216,849
5,863
206,674
4,078
10,047

Securities
Japanese stocks
JGBs, other bonds
Foreign securities
Real estate

214,772
2,014
213,179
121
654

283,319
2,170
279,754
1,121
11,08378,421892
72,195
5,226
700

As of
March 31, 2013

675,034
6,233
654,486
13,126
17,952

YoY amount change

458,184369
447,812
9,047
7,904

Notes:
1. Net unrealized gains on securities are calculated as the difference between the carrying value before mark-to-market and the fair market value for securities with market value, other than trading-purpose
securities. (The amount includes “monetary trusts,” but excludes trading-purpose securities.)
2. Real estate is for domestic real estate, including land lease right, and the amount is the level after revaluation.

(6) Investment Results and Plans(Millions of yen)
Year ended
March 31, 2013

Amount change fromMarch 31, 2012

23,6625,410,686
24,40670,922
85,184

Japanese stocks
JGBs, other bonds
Foreign stocks
Foreign bonds
Real estate(13,020)
992,866(2,424)
8,607
5,194

(7) Level of Indices where Unrealized Gains (Losses) on Assets are Break-even
As ofMarch 31, 2013
Japanese stocks (NIKKEI Average）
Japanese stocks (TOPIX)
JGBs, other bonds
Foreign securities

8,270
690
1.474(yen)
(ppt)
(%)
(yen)

Notes:
1. Japanese stocks are fully linked to the Nikkei Average and TOPIX, and valuations are calculated accordingly.
2. Japanese bonds calculations employ yields on newly issued 10-year JGBs, to one decimal place.
3. Calculations of foreign securities employ US dollar/yen conversions.

(8) Forecast for the Year Ending March 31, 2014
Income from insurance premiums
Annualized premiums for policies in force
Policy amount in force

Forecast
Slightly increase
Increase
Increase(9) Cross Holdings with Domestic Banksi) Contributions from Domestic Banks

AmountStocks (Foundation) funds
Subordinated loans and bonds

Not applicableNot applicable

Note: Stocks on contributions from domestic banks are at market value as of March 31, 2013.

2Plan for theyear ending March 31, 2014

FlatIncrease
FlatIncrease
Flatii) Contributions to Domestic Banks

AmountBank Stocks (market value basis)
Subordinated loans, bonds and preferred securities

Not applicableNot applicable

Notes:
1. Contributions extended to banks other than those who held the company's foundation funds are included.
2. Stocks includes preferred stocks. (Investment in foreign subsidiaries are not included.)(10) Number of Employees
As ofMarch 31, 2012
Sales employees
Office employees% YoY change

4,599
1,461

1.7%
4.5%

As of
September 30, 2012
4,575
1,583(11) Over-the-counter Sales through Banks

Fixed annuities

Number of new policies
Insurance premiums
Number of new policies
Insurance premiums

1.6%
9.1%
(Millions of yen)

Year ended
March 31, 2012
Variable annuities

As ofMarch 31, 2013

% YoY change% YoY change

51718
5Year ended
March 31, 2013

400.0%
12,580.6%(47.1%)(93.6%)% YoY change
82(100.0%)(100.0%)(55.6%)(54.6%)

Notes:
1. Figures on the above table excludes operating performance of AEGON Sony Life Insurance Co., Ltd.
2. Insurance premiums refer to lump-sum premium amount for lump-sum payment policies, and a figure converted to a per-year premium for other policies.

(Millions of yen)
Year ended
March 31, 2012

% YoY change-Lump-sum premium Number of new policies
whole life insurance Insurance premiums
Lump-sum premium Number of new policies
endowment insurance Insurance premiums

Year ended
March 31, 2013

% YoY change-(100.0%)(100.0%)((((-)-)-)-)

Note: Insurance premiums refer to lump-sum premium amount for lump-sum payment policies, and a figure converted to a per-year premium for other policies.

(Millions of yen)
Year ended
March 31, 2012
Lump-sum premium Number of new policies
life insurance
Insurance premiums
Level premium plan Number of new policies
life insurance
Insurance premiums

248
1,022
2,661
591

% YoY change
50.3%
124.2%
26.5%
52.7%

Year ended
March 31, 2013
318
1,628
1,705
761

% YoY change
28.2%
59.3%
(35.9%)
28.7%

Notes:
1. Insurance premiums refer to lump-sum premium amount for lump-sum payment policies, and a figure converted to a per-year premium for other policies.
2. Number of new policies for the year ended March 31, 2013 includes semi-participating whole life nursing-care insurance, interest rate-sensitive whole life insurance,semi-participating lump-sum payment nursing-care riders, etc.

3

4,629
1,694

% YoY change
0.7%
15.9%

Attachment

Other Supplementary Data (for the Year Ended March 31, 2013)
Amount of Payments for Claims and Other Benefits Related to the Great East Japan Earthquake
Expected amount of payments forclaims and other benefits

Approximately ¥1.6 billion

Of which, amount paid for the year
ended March 31, 2013¥9.55million

Provision of policy reserve of the general account assets for minimum guarantee for variable annuities and others(Billions of yen)
Year ended
March 31, 2012
Provision of policy reserve of thegeneral account assets for minimum
guarantee for variable annuities andothers

Six months ended
September 30, 2012

2.8

4.0

4

Year ended
March 31, 2013(1.3)