Case Study

The New Eraof Sustainable
Luxury: HowStratasys
3DFashion™
Technology isEnabling Atelier
des Refusés toTransform Textile
Scraps intoShow-Stopping
Cushions

When we wereable to fully explore
Stratasys’ 3DFashion
technology, it waslove at first sight.
Carolina Nisivoccia

Art Director, Atelier des Refusés2Atelierdes Refusés
As consumer culture continues to shift away fromcheap, mass-produced pieces and towards theembrace of quality, sustainability, and uniqueness,businesses across the textile landscape areincreasingly feeling the pressure to find ways ofelevating their offerings in each of these areas. ForAtelier des Refusés, the solution was Stratasys’
3DFashion technology, which has enabled thecompany to create a pioneering new range ofvisually and tactilely stunning eco-friendly 3D printed
cushions. By utilizing discarded scrap fabrics fromsome of the finest textile companies across theglobe and combining this with world-leading 3D
printing technology, Atelier has been able to createa series of striking, never-before-seen designs –taking huge strides in bringing the intersection ofquality, sustainability and innovation into reality for
textile businesses today.
Atelier des Refusés is a forward-thinking company
renowned for its exclusive decorative pillows,
hand crafted in Milan. Inspired by Napoleon III’s
Salon des Refusès and the beauty that was foundin rejected paintings by artists such as Manet,
Monet and Pissaro, the company sets itself apartby ingeniously repurposing industry waste from
top international textile furnishing brands. Bytransforming high-quality offcuts, Atelier is able tocreate unique, luxury pieces that prevent waste andultimately shift the dial in the mission for a circular
economyDocumentCaseStudyTitle Here2

Stratasys 3DFashion techology has enabled ‘eco-chic’ cushion
provider Atelier des Refusés to create a visionary new collectionof 3D printed cushions

3The ‘Biodiversity’ collection from Atelier des Refusés utilises
Stratasys’ direct-to-textile 3D printing to add 3D printed
embellishments to the cushion fabric – with stunning visual andtactile effect

Challenge
Born from architecturally trained Carolina
Nisivoccia’s quest to fashion designer scraps
into eco-chic cushions, Atelier now exclusively
crafts one-of-a-kind pieces, renowned for exuding
character and imagination. The company’s work
expertly weaves together several popular themes
within the textile industry, from sustainable
manufacturing to eco-conscious material sourcing –with the ultimate vision of evolving home décor into
mesmerizing pieces of art, each bearing its own
distinctive charm.

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Case
StudyTitle Here3

For the launch of its newest ‘Biodiversity’ collection– inspired by the world of mushrooms and the role
they play within the terrestrial ecosystem – Atelier
faced a unique paradoxical challenge, envisioning avisionary, unified and cohesive series of decorative
cushions, but one in which no two pieces would
be alike, celebrating the beauty of individuality. This
meant creating exciting stand-out designs whereby
the colors, patterns and geometries of each piece
would be distinct, yet harmonized with others
across the line. For this, they needed a solutionthat would deliver the design freedom to bring tolife impactful, creative textures and aesthetics whilst
also facilitating one-off customization.

More than this, however, with sustainability at thecompany’s core, it was integral to Atelier that any
technologies that the company embraced as partof its product design and development would
be aligned with the company’s commitments toreducing waste – as well as being able to integrate
seamlessly with their hand-made production
processes.

4Solution
As the only 3D printing solution able to print
directly onto textile, Stratasys’ J850™ TechStyle™,
powered by the company’s 3DFashion platform,
instantly captivated the attention of the Atelier
team. The pioneering technology granted Atelier thepower to 3D print directly onto the cushion fabric inup to 600,000 unique colors, varying transparencies
and a range of different textures and finishes– enabling the creation of a range of stunningcustom designs all unified by the striking 3D printed
geometries. As Atelier explains, the unique visualand tactile effects, which brought the Biodiversity
collection to life in vivid multicolor, would not havebeen possible with any other technology.
Comprising 16 unique pieces, the eclectic
Biodiversity collection both exemplifies thecreative scope of Atelier’s high-quality, ecofriendly creations and the game-changing potentialthat new technologies such as direct-to-textile
3D printing deliver for the textile industry. Eachcushion, meticulously crafted, was united acrossthe series through the use of exquisite 3D printed
embellishments, elevating the two-dimensional
designs and transforming the customer experience.
The result is an enchanting fusion of nature-inspired
artistry and technological innovation, made possible
with key partners such as Overmach.
Debuted during Milan Design Week 2023, Atelier
is currently planning to make the exclusive, limitededition cushions available for purchase, extending
the reach of these revolutionary designs – and thepioneering technology behind them – to consumers
market-wide. As testament to the creative edge,
quality and ingenuity of the collection, Atelier desRefusés and the 3D printed Biodiversity cushions
have also been selected by the prestigious,
luxury Swiss watch manufacturer, Breitling, to be
showcased at its brand-new flagship store in thecenter of Milan.

With creativity and individuality
in our company’s DNA,
crafting a collection which
both leveraged pioneering,
cutting-edge technology andempowered us to create
completely unique, neverbefore-seen designs was aparticularly exciting concept.
When we were able to fully
explore Stratasys’ 3DFashion
technology, it was love at firstsight. Not only were we able
to combine different colors,
textures and transparencies
to create hugely impactful
and striking end pieces, butby nature the 3D printing
process meant we were able
to minimize waste, which
is a core value for us as abusiness.
Carolina Nisivoccia

Art Director, Atelier des Refusés

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StudyTitle Here4

5Impact
As the textile industry continues to evolve, so too
does the pressure for designers to keep up with thelatest trends and stay ahead of the curve – thrusting
technologies such as 3D printing in the limelight asa means to transcend traditional textile manufacture
and achieve true product differentiation.
Crucially however, direct-to-textile 3D printing alsoenables designers, brands and textile printers tomaximize on key trends across the industry, ideallyplaced to deliver customization, as well as criticalwaste reductions when compared to traditional
methods of embellishment, through the very natureof the technology.Title HereFor designers and creative professionals of the likes
of Carolina Nisivoccia, the modern textile industry
is an ever-challenging and competitive space tonavigate and cutting-edge innovations such as
Stratasys’ 3DFashion technology are breaking newground in the industry, meaning that the creative
possibilities are also greater than ever. By enabling
to experiment with new textures, different levelsof transparency and stunning visual effects suchas pearlescence, the creative community is now
able to completely transform what they can offer totheir customers. “Collaborating with Stratasys on
the Biodiversity collection has truly opened up anentirely new realm of design possibilities for us, andwith revolutionary new technologies like this now
changing how we can approach design challenges,
there’s no doubt that we are on the precipice of awider market transformation in the years ahead.”

Case Study

Stratasys 3DFashion technology is allowing Atelier desRefusés to stay ahead of the curve, opening up new creative
possibilities for their customers

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