IN THIS NEWSLETTER
1. Pakistani companies participates in Sportec 2018
2. Ambassador Khan Addressed Seminar on the Sidelines ofSportec-2018
3. Photo Exhibition on Pakistan Held at Takanawa Civic 4. Public Diplomacy
CentrePAKISTANI COMPANIES PARTICIPATES IN SPORTEC - 2018
Sportec-2018, the premier sports
goods and wear exhibition wasinaugurated in an impressive
ceremony at Tokyo. Besides otherAmbassador also visited thePakistani pavilion and appreciatedthe efforts of the Pakistanidelegates in displaying their items

Pakistan’s participation also carries
significance as Japan is due tohost a number of key events innear future including the Rugby

dignitaries, Ambassador Asad M. in a presentable manner. TheKhan also attended the inaugural participation of the Pakistaniceremony. About 30 Pakistani exhibitors has been supported bycompanies participated in, Sportec the Embassy of Pakistan and2018 Tokyo which was held from Trade Development Authority of
25th to 27thJuly, 2018. The Pakistan.
Pakistani exhibitors represent all
the major sports goods sectors of Sportec now in its 10th Year is thePakistan including footballs, boxing largest sports goods and weargloves, footwear, leather gloves for exhibition whereas Pakistan isother sports, marshal arts uniforms, participating in the event for thesports and casual wear. The first time.

World Cup 2019, Olympics /Paralympics 2020 and Kansai
World Games 2021. Hence theexhibition
isavery good
opportunity for the Pakistani sports
goods manufacturing companies toshowcase their products in amarket that is expecting a furtherboom in the wake of forthcoming
major sporting events.

4-6-17, Minami-Azabu Minato-ku Tokyo, 106-0047 – Tel: 035421-7741 & Fax: 03-54213610 – Email: pareptokyo@mofa.gov.pk - Website: www.pakistanembassytokyo.com

AMBASSADOR KHAN ADDRESSED SEMINAR ON THE SIDELINES OF SPORTEC-2018
Ambassador Asad M. Khan
addressed a seminar titled“Emerging Pakistan” on thesidelines of Sportec -2018
Exhibition being currently heldin Tokyo. The Ambassador
identified
two
information
deficit that were intended tobe addressed through theseminari.elackoffamiliarization of Pakistan’s
sports industry about thepotential and opportunities inthe sports sector of Japan andsheer lack of information inJapan about the potentialquality and capacity of sports
goods industry of Pakistan.
However, he added that theparticipation of 30 companies
from Pakistan in Sportec-2018
would help address both thedeficits. The Ambassador
expressed confidence that
Pakistani companies would
avail
this
opportunity
toestablish businesscontacts in Japanand footer a new
relationship with theconcerned business
entities.
Ambassador Khan
highlighted the factthat Sportec-2018 is
being held at an
important juncture
as Japan preparesfor a series of key
international sports
eventswhichincludes
Rugby
World Cup 2019,
Olympics/Paralympics 2020and Kansai WorldGames
2021.
Hence, the Exhibition is an
important opportunity for thePakistani
sportsgoods
manufacturing companies toshowcase their products in amarket that is expecting afurther boom in the wake offorthcoming major sporting
events.
Mr.
Masao
Otsuka,
JICA/TDAP Advisor also gavea detailed presentation on thesports industry of Pakistan
and the potential it has toincrease exports. He identified
skilled and rich labor forces,
cheap raw materials, costcompetitiveness,flexible
production system and owner– operated companies asstrong points of Pakistan’ssports industry. However, headded that the industry needs
to address to the weak pointsof lack of designs, lack ofproduct varieties
andresponse to large scale orders.

4-6-17, Minami-Azabu Minato-ku Tokyo, 106-0047 – Tel: 035421-7741 & Fax: 03-54213610 – Email: pareptokyo@mofa.gov.pk - Website: www.pakistanembassytokyo.com

2PHOTO EXHIBITION ON PAKISTAN HELD AT TAKANAWA CIVIC CENTRE
In collaboration with Takanawa
Civic Centre, Minato City theEmbassy held the second of theseries of photo exhibitions titled“Journey through Pakistan: A
LandofMany
Wonders:
Honourable
Seishro
Eto,
President
Pakistan-Japan
Parliamentary Friendship League

mountains and highest peaks,
sacred religious and historicalplaces,seasonal
variations,
unique arts and crafts, richtraditions and a variety ofdelicious cuisine.

andMemberHouseofRepresentatives inaugurated theexhibition. Speaking on theoccasion,
theAmbassador
referred to Pakistan as one ofthose few countries in the worldthat is blessed with a diverse
inventory of attractions which
include some of the oldest
civilizations in the world, exquisite
scenicbeauty,splendidprofessional help extended by
Minato City in holding theExhibition and hoped for futurecollaboration as well.

TheAmbassador
also
appreciated the facilitation andIn his remarks Honorable Mr.
Seishiro Eto stated that Pakistan
is bestowed upon with fascinating
natural beauty where the tourist
attractions
including
highmountains like K-2, vast deserts,

beautiful valleys and diversity inrich culture makes it a perfectdestination
tourism.
He
underscored the importance ofthe exhibition which he termed as
an important opportunity forJapanese people to know about
Pakistananddeepenthisunderstanding of the culture andpeople of Pakistan. Commenting
on Japan-Pakistan relations, Mr.
Eto referred it as cordial andfriendly in all fields with specialreference to diplomatic, economic
andculture
linkages.
He
expressedthat
futurecollaboration between the twocountries
wouldfurtherstrengthen the bilateral relations.

4-6-17, Minami-Azabu Minato-ku Tokyo, 106-0047 – Tel: 035421-7741 & Fax: 03-54213610 – Email: pareptokyo@mofa.gov.pk - Website: www.pakistanembassytokyo.com

PUBLIC DIPLOMACY

Ambassador Khan met Hiroshi Ueno Sensei, MrNorio Nakamura, Member Gunma Prefectural
Assembly & Masumi Shimizu, President Nippon
Academy to discuss matters of mutual interest.

Ambassador met Mr Yoshio Suzuki, President OTIT,and his team to discussed avenues for humanresource development and cooperation through
TITP.

Ambassador Asad M. Khan received World History
Foundation delegation led by Mr Kozo Fukumoto, its
Chairman & member Ms Keiko Ando

The Ambassador met Mr. Shigeo Matsutomi, new SVPof JITCO and discussed human resource development
cooperation between Japan and Pakistan.

Ambassador met Mr. Masashi Oshita, Vice Chairman/ Executive MD of Japan Auto Parts Industries
Association and discussed possibilities of cooperation in the fields of auto parts manufacturing and humanresource development.

4-6-17, Minami-Azabu Minato-ku Tokyo, 106-0047 – Tel: 035421-7741 & Fax: 03-54213610 – Email: pareptokyo@mofa.gov.pk - Website: www.pakistanembassytokyo.com

Ambassador Khan met Mr. Kuniharu Nakamura,
Chairman of Japan Foreign Trade Council (JFTC) &Chairman Sumitomo Corporation to discuss businessprospects & possibilities in Pakistan.

The Ambassador met Mr. Daisuke Murata President& CEO of Murata Machinery, & Chairman of Japan
Textile Machinery Association to discussbusiness/investment prospects possibilities andhuman resource development .

Ambassador Khan met the NHA delegation visiting
Japan on the invitation of JICA .

Ambassador met J-league Chairman, Mr. Mitsuru
Murai at the JFA House. The two sides discussed
ways of promoting soccer collaboration & presented
made in Pakistan “Telstar”, the official soccer ball ofFIFA 2018 World Cup.

Ambassador Khan welcomed Iijima Machi residents led by its former Mayor Kosaka san to the Embassy alongwith City Assembly member Hashiba san. The Ambassador spoke to them about the people, culture andtraditions of Pakistan

4-6-17, Minami-Azabu Minato-ku Tokyo, 106-0047 – Tel: 035421-7741 & Fax: 03-54213610 – Email: pareptokyo@mofa.gov.pk - Website: www.pakistanembassytokyo.com

The Sakura Science Program participants from Pakistan visited the Embassy together with Mr Mitsuhiro
Nemoto, Dir Japan Science & Tech Agency. The Ambassador talked about the opportunities available inJapan in the fields of science and technology etc.

Ashfaq Ahmad Khalil, Press Counsellor, visited Hiroshimia Shudo University and met its President Takanori
Mikami Sensei. The Press Counsellor also interacted with the students and spoke to them on Pakistan. Thestudents showed keen interest to know about Pakistan’s geography, topography, people and traditions etc.
besides discussing at length the bilateral relations between Pakistan and Japan.

Prepared by Press Wing, Embassy of Pakistan, Tokyo

4-6-17, Minami-Azabu Minato-ku Tokyo, 106-0047 – Tel: 035421-7741 & Fax: 03-54213610 – Email: pareptokyo@mofa.gov.pk - Website: www.pakistanembassytokyo.com