The Road to Post 2025:
Strategy Implementation Plan
Andy Murdock
GEO Secretariat

16th AOGEO Symposium
Tokyo, Japan
3-5 September 20240

Driver for change
GEO Post 2025 Strategy Goals• Co-produce transformative programmes todeliver trusted Earth Intelligence.
• Increase global equity through accessible EarthIntelligence.
• Integrate new technologies and innovation into EarthIntelligence services.
• Increase participation of young people in thedevelopment of Earth Intelligence.
• Invest in integrated communication and advocacy
activities to raise awareness and resources for EarthIntelligence.

Strategy Implementation Plan – aims to set out
how we will deliver Earth Intelligence for All
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What do we mean
by Earth Intelligence
for All?
Earth Intelligence comprises integrated Earth andsocial science derived knowledge and insights that
inform strategic decisions, build capacities andempower society to address environmental, societal
and economic challenges.
..for All:- in terms of global equity- having access to these key datasets, tools andinsights regardless of technical ability- driven by user needs across all scales and sectors
Photo: NASA2

Going beyond the imagery
Digital Earth AfricaGEOGLAM

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Going beyond the imagery
Mobile app for water-bourne disease risk

https://vibrio-prediction-ufl.hub.arcgis.com/
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Call to action!
The GEO Post 2025 Strategy has introduced theneed for a series of reforms to take place andGEO Members are best placed to advise on
how to implement these reforms in their Region.
We need to involve you in how this happens, toensure that the planned activities aresustainable, accountable and user-driven.
We also need to set out how we measuresuccess.

Photo: EUMESAT

3How will we develop thePost 2025 Strategy Implementation Plan?
4 SIP Pillars
1. GEO Work Programme
2. Communication and Resource Mobilization
3. Community and Governance
4. Administration and Operations• Identify dependencies and integrate plans• Consult with the GEO community and beyond• Define roles and responsibilities, targeted actions and costs
41) GEO Work Programme
Current Activities: A set of initial focus areas has been proposed

51) GEO Work Programme
Current Activities
A new GEO Work Programme
Structure has been created andapproved by the Programme Board
New EI readiness index
Get involved: sharing yourfeedback on proposed changes,submitting proposals. How do weenable these transformations?

62) Communications and Resource Mobilization
Current Activities• ToR for a Communication Support Task Group (CSTG) with members
identified through a mapping exercise of potential communication focalpoints.
• Roadmap to develop Communication, Advocacy and Resource
Mobilisation plan by the end of this year.
• Sets out what we wish to change, why and who can help (Stage 1)• The plan will focus on identifying goals, objectives and audiences,
as well as key activities and required resources. (Stage 2). It will also
put in place monitoring and evaluation (Stage3).
• Get Involved by giving guidance and feedback throughout the plan's
formulation and execution phases.

73) Community and Governance
Current Activities: Member Engagement strategy/plan development

Get Involved: Share your thoughts on enhancing Members’ and Regional GEOs’
representation in GEO governance, advocacy in international fora, and plans for engagementwith youth and indigenous people, capacity development requirements…
84) Secretariat Operations andAdministration
Current Activities• Exploring non-governmental funding mechanisms to support GEO initiatives• Supporting the Post-2025 SIP engagement and development process

What do we need?
• Input and conclusions from the other three pillars, to ensure that GEO's Operating
Model is "fit-for-purpose"• Insights from other organizations on approaches and models that GEO canpotentially incorporate or learn fromGet Involved:• Engage meaningfully on the other three pillars so that we can adapt our processes
and procedures, be a trusted and effective partner, and enjoy the benefitsof representation and inclusion. Make your voice heard!
9Fill out the Online Survey!
The survey will run until
31st October 2024
We’d love to hear your views
which will be incorporated intothe draft Strategy
Implementation Plan due
November 2024.
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