The Greatest Leisure for All People

Financial Presentation
for the H1 of the Year Ending March 31, 2016

FIELDS CORPORATIONTSE 1st 2767
November 2, 2015
Copyright 2015 FIELDS CORPORATION All rights reserved.

Index1Overview2

Summary of Results for the H1 of the YearEnding March 31, 2016 (Consolidated)(Reference)
Ref.

3

Trends in Pachinko/Pachislot Market
Pachinko/Pachislot Market Data
IP Initiatives

Copyright 2015 FIELDS CORPORATION All rights reserved.
11 Overview
Management/Results
H1 results: net sales of 50.25 billion yen, ordinary income of 1.93 billion yen― Substantial increase over previous fiscal year
― Results are generally in line with full-year forecasts

Pachinko/ pachislot machine Sales
Pachinko machine sales: 64,000 units, Pachislot machine sales: 69,000 units― 4 pachinko titles and 3 pachislot titles launched in Q2― Total number of machines sold rose 31.7% over previous fiscal year to 134,000 units― Launch of first pachislot machine using “HERO’S” IP, “MAJESTIC PRINCE”

IPTotal number of IP: 164, Number of media for IP development in year ending
March 31, 2016: 107― While deploying “HERO’S” IP across multiple media formats, games and pachislot
machines will also be developed.
Copyright 2015 FIELDS CORPORATION All rights reserved.
2

２

Summary of Results(Consolidated)
H1 of theYear Ending March 31, 2016

Consolidated P/LMain pachinko/pachislot machines
lineupConsolidated B/SConsolidated cash flow

Copyright 2015 FIELDS CORPORATION All rights reserved.
3

Summary of Results for the H1 of the Year EndingMarch 31, 2016 (Consolidated)

Consolidated P/L

Significant increase over previous fiscal year;
results are generally in line with full-year forecasts
Year ended March 31, 2015
H1Net sales
Gross profit
SG&A expenses
Operating income
Ordinary income
Extraordinary income(loss)Net income attributable toowners of pearent

Full-Year(Unit: Billions of yen)

Year ending March 31, 2016
YoY
Increase/Decrease
(%)

H1

50.25

20.34

99.55

(100.0%)(100.0%)(100.0%)

6.92

28.46

13.84

(34.0%)(28.6%)(27.6%)

10.99

23.72

11.96

(54.1%)(23.8%)(23.8%)(4.07)

4.74(－)(4.8%)

1.88(3.8%)

1.93(4.07)

5.49(－)(5.5%)

0.43

0.26

0.05

(2.1%)(0.3%)(0.1%)(2.50)

3.01(－)(3.0%)

0.70(3.8%)(1.4%)

Full-Year
Forcast+147.1%120.00+100.1%-+8.8%

--

6.00

-6.50

(87.4%)--3.50(100.0%)(5.0%)(5.4%)(2.9%)*Figures within parentheses are the ratio to sales.
Copyright 2015 FIELDS CORPORATION All rights reserved.
4

Summary of Results for the H1 of the Year Ending
March 31, 2016 (Consolidated)

Main Pachinko/Pachislot Machine Lineup
Q1

Q2

CR EVANGELION 9Type zero ver.

CR Million
GOD RISINGQ3CR Martian Successor
NADESICO

CR SakigakeOtokojuku

CR EVANGELION Ⅹ

H1CR Midoridon
Hanabi DE Buon giorno

Pachinko

64,000machines
YoY
12.1% down
EVANGELION—Spear of HopeResident Evil 6

ASURA’S WRATH

MAJESTIC
PRINCEOh My Goddess!

EVANGELION―Tamashii wo Tsunagumono

Pachislot

69,000machines
YoY
146.6% up

H1; Number of pachinko/pachislot machisnes sold: 134,000 (YoY 31.7% up)* The above number of machines posted to sales includes pachinko/pachislot machines other than the titles noted here.
©カラー ©Bisty ©UNIVERSAL ENTERTAINMENT ©ジーベック/ナデシコ製作委員会・テレビ東京 ©ジーベック/1998 NADESICO製作委員会 ©Bisty©宮下あきら／集英社・東映アニメーション © Sony Music Artists Inc. © イノキ・ゲノム・フェデレーション © ⻲⽥プロモーション ©カラー ©Bisty ©SANKYO©CAPCOM CO., LTD. ALL RIGHTS RESERVED. ©創通・フィールズ／MJP製作委員会 ©創通／フィールズ ©ヒーローズ Produced by D-light ©藤島康介／講談社

Copyright 2015 FIELDS CORPORATION All rights reserved.
5

Summary of Results for the H1 of the Year Ending
March 31, 2016 (Consolidated)

Consolidated B/SDecrease in notes and accounts receivable—trade and notes andaccounts payable—trade related to pachinko/pachislot machines sales(Unit: Billions of yen)March 31, 2015

September 30, 2015

Increase/Decrease

Current assets

71.01

52.07

(18.94)

Tangible fixed
assets

12.19

12.06

(0.13)

Intangible fixed
assetsInvestments andother assets

4.49

4.29

(0.19)

22.61

22.83

+0.22

Total assets

110.31

91.27(19.04)Current liabilities

45.77

26.73

(19.03)Fixed liabilities

4.29

4.75

+0.45

Net assets

60.24

59.78

(0.46)

Total liabilities andnet assets

110.31

91.27(19.04)Main factors for increase/decrease
Decrease in notes and accounts receivable―
trade

Decrease in notes and accounts payable—
trade
Decrease in accrued income taxes

Decrease in retained earnings

Copyright 2015 FIELDS CORPORATION All rights reserved.
6Summary of Results for the H1 of the Year Ending
March 31, 2016 (Consolidated)

Consolidated cash flow

Cash and cash equivalents on September 30, 2015 totaled 27.8 billion yen,
up by 12.0 billion yen from the beginning of the fiscal year
(Unit: Billions of yen)

2015.03 H1

Operating cash flows(11.11)

2016.03 H1

12.05

Analysis of main factors
Income before income taxes andminority interests
Decrease in notes and accounts
reseivable—trade
Decrease in notes and accounts
payable—trade
Income taxes paid+1.98+35.43(22.42)(2.29)

Investing cash flows(1.09)(1.44)

Expenditure for loans
Proceeds from loans receivable(2.54)

Financial cash flows(1.20)

1.41

Increase in short-time borrowings
Dividends paid

+2.74
(1.16)Cash and cash equivalents
at beginning of period

29.58

15.82

Cash and cash equivalents
at end of period

16.17

27.84

+1.43

Copyright 2015 FIELDS CORPORATION All rights reserved.
7

Reference

Trends in

Status of pachislot machines sales

Pachinko/Pachislot

Status of pachislot machines installed

Market and Data

Status of pachinko machines sales
Status of pachinko machines installed
SCA; status of implementation of modelcertification test

Copyright 2015 FIELDS CORPORATION All rights reserved.

8

Trends in Pachinko/Pachislot Market and Data

Status of pachislot machine sales
The number of machines sold fell in Q2 and the number of titles wason par with the previous year due to the concentration of major titles in Q3
Number of pachislot machines soldJan.-Mar.
Jul.-Sep.

(10,000 machines)

Oct.-Dec.
Apr.-Jun.

180

Number of pachislot titles sold(Titles)

34
37

60

0

Oct.-Dec.

Jul.-Sep.

Apr.-Jun.

12091

140
120

Jan.-Mar.

114

80

28543231263530283.2015

1923233.2014

78213.2016

400174027

20232022173.2014

3.20153.2016

Source: Fields
Copyright 2015 FIELDS CORPORATION All rights reserved.
9

Trends in Pachinko/Pachislot Market and Data

Status of pachislot machine installed
The number of machines installed was flat from the end of 2014, and the shareof machines installed increased for ART/Normal-type machines after July
Number of pachislot machines installed

設置台数

Share of pachislot machines installed
AT-type machines(10,000 machines)
100%

200

160

164

164

ART-type machine*Share of machines installed as ofthe year ended September 30, 2015

46.6%

80%

150

Normal-typemachines

60%

100

50

040%

18.9%

20%

34.5%

0%
Dec. 2013

Dec. 2014

Sep. 2015

Mar. 2013

Mar. 2014

Mar. 2015

Source: The number of machines installed in December 2013 and 2014 are statistics from the National Police Agency, and the figure for September 2015 was calculated by theCompany based on data released by the Zennichiyuren. The share of machines installed is based on the Company’s research.
Copyright 2015 FIELDS CORPORATION All rights reserved.
10Trends in Pachinko/Pachislot Market and Data

Status of pachinko machine sales
Companies focused on mainstay titles ahead of October 2015; the number of pachinko/pachislot
machines sold and the number of titles sold were in line with the previous fiscal year in Q2

Number of pachinko machines sold
(10,000 machines)

Jan.-Mar.

Oct.-Dec.

Jul.-Sep.

Apr.-Jun.

221

220

4449

65
100

(Titles)Jan.-Mar.

Oct.-Dec.

Jul.-Sep.

Apr.-Jun.

240

300

200

Number of pachinko titles sold

64

190
160

157
42105
80456157543550

4950

353.2015

3.2016003.2014

3.2014455087

44

4451

43

3.20153.2016

Source: Fields
Copyright 2015 FIELDS CORPORATION All rights reserved.
11

Trends in Pachinko/Pachislot Market and Data

Status of pachinko machines installed
The number of machines installed entered a downturn from the end of 2014,
and the share of machines installed increased for the MAX-type after September
Number of pachinko machines soldNumber of pachinko titles sold

設置台数(10,000 machines)

MAX-type

Middle high-type

Light middle-type

400

300

100%

300

295

291

34.8%

80%

9.1%
4.9%
12.9%

200
40%20%

0Dec. 2013

Dec. 2014

Sep. 2015

0%Mar. 2013

Amadigi-type,other*Share of machines installed as ofthe year ended September 30, 2015

60%

100Middle low-type

38.3%
Mar. 2014

Mar. 2015

Source: The number of machines installed in December 2013 and 2014 are statistics from the National Police Agency, and the figure for June 2015 was calculated by theCompany based on data released by the Zennichiyuren. The share of machines installed is based on the Company’s research.
Copyright 2015 FIELDS CORPORATION All rights reserved.12

Trends in Pachinko/Pachislot Market and Data

SCA; status of implementation of model certification test
An average of 23 pachislot titles a month and an average of 49 pachinko titles
a month were compatible in Q1-Q2
Number of pachislot machines passing
model certification test
(model type)

Number of pachinko machines passing
model certification test
(model type)
59

60

60

45544744404050

3941454238 37

4750

4136

28
24

2119 19201413 12735152013300

Source: Security Communications Association
Copyright 2015 FIELDS CORPORATION All rights reserved.
133IP Initiatives

Status of IP development
Status of IP creation
Status of IP film development
Status of IP merchandising

Copyright 2015 FIELDS CORPORATION All rights reserved.
14

IP Initaitives

Status of IP development
Total number of IP: 164 titles
Plans to develop in 107 media in Year ending March 31, 2016
Total IP

Number of media for IP development(Number of media developments finalized as of September 30, 2015)

Existing IP

Fields’ IP

6169
5
6

1212164
150

Other Companies' IP

Collaboration IP

Fields' IP

107
9685

1272
64(5)

60(6)

(5)
* Figures in parentheses refer to numberof films made using Fields’ IP.
3.20153.20163.20173.20153.20163.2017* The creation of our own IP refers primarily to the number of new works published in “HERO’S” Monthly. /Merchandising refers primarily to the total number of social games, PS and publications in book format.

Copyright 2015 FIELDS CORPORATION All rights reserved.
15

IP Initaitives

IP creation
Focus on IP development with a view of cross-media development
Status of IP development

Status of cross-media development

・ 52 titles created in four years since publication began

・ 7 IP currently being developed for visual・ Works from TATSUNOKO PRODUCTION to begin

・”MAJESTIC PRINCE” pachislot machine development

running in magazine from November 2015

・”KILLING BITES” game development

PS 4Installment from Nov. 2015

PS Vita

Available in spring 2016

©ヒーローズ ©創通・フィールズ／MJP製作委員会 ©創通／フィールズ ©ヒーローズ Produced by D-light ©Shinya Murata Kazasa Sumita / ヒーローズ ©KILLING BITES GAME PROJECT

Copyright 2015 FIELDS CORPORATION All rights reserved.
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IP Initaitives

Visual distribution of IP (oversea)
Expand visual distribution overseas and ramp up cross-media development(As of October 30, 2015)

Status of visual distribution
・Simultaneous broadcasting of “Ultraman X”
overseas・ Total number of views exceed 250 million
・ Plans for new product development in regionswith high numbers for viewing times(*1)◇ Status of visual distribution overseas (Stories 1-14)
Country

Visualdistribution

Status of cross-media development
・ Performances of ACROBATTLE CHRONICLE(live entertainment) to begin in Macao in December,
following performances in Hong Kong
・ Live shows in Thailand attracted audiences of
27,000 people
・ Increase in advertising contracts in south-east Asia

Total number ofviews

ChainaiQIYI
LeTV
Tencent
SOHU

250 million

America(other than Asia)

Crunchyroll

90 thousand

Overseas (*2)

Ultra Channel

1,440 thousand*1 The simultaneous distribution of the TV broadcast via the Internet is referred to as “simultaneous distribution” in these documents.
*2 The Ultra channel can be viewed in any country that has Internet access.

©TSUBURAYA PROD.

Copyright 2015 FIELDS CORPORATION All rights reserved.
17

IP Initaitives

Status of IP merchandising (social game)
Reinforce earning potential of social games, augment foundations
for IP development(As of October 30, 2015)

Status of social games

TOPICS: the TOWER of PRINCESS・ Improve game function of 6 existing titles

・ August release, with over 400,000 downloads

・ Gradually launch 4 native apps from November

・ Profit posted for September as a single month・ Expand Ultraman IP to other companies’ games(including advertising costs)
・ Billing rate is solid, ARPPU trends high◇ Ultraman × Pocoron dungeons (until the end of Sep.)

Billing rate (%)

5%
4%
3%
2%

©TSUBURAYA PROD.

10⽉

10⽉

10⽉

10⽉

Oct.

10⽉

10⽉

9⽉

10⽉

9⽉

9⽉

9⽉

9⽉

9⽉

9⽉

9⽉

Sep.

9⽉

9⽉

9⽉

9⽉

9⽉

9⽉

9⽉8⽉Aug.
8⽉

0%

8⽉

1%

©Grenge.Inc, ALL Rights Reserved. ©Fields

Copyright 2015 FIELDS CORPORATION All rights reserved.
18

IP Initaitives

Status of IP merchandising (License/goods)
Diverse product expansion together with partner companies
Status of commercialization(Fields/partner companies’ IP)(As of October 30, 2015)

Collaboration with other companies’ IP◇ NINJA SLAYER FROM ANIMATION◇ UGLYDOLL

・Total number of viewers on NICONICODOUGA・Collaboration with Sanrio to develop licenses

exceeds 11 million

・Licensed companies: about 20

・ Licensed companies: 28・Broadcasts of the TV series will begin in Spring 2016.
・Expansion into figures and social games◇A MAN of ULTRA・Licensed companies: 33◇TALKING PUMP (Bottles with characters’ voices)
・Development of new IP deployment targets forcharacters

・ Products expansion into a general life-style field-Opening the first limited time shop at Omotesando Hills-©TSUBURAYA PROD. ©A MAN of ULTRA©TSUBURAYA PROD. ©L5/YWP・TX ©2015 Gullane (Thomas) Limited.

・Expansion from spring 2016 (provisional)

・Sales in drugstores and toy stores etc.
・Patent-pending for part of pump©藤⼦プロ・⼩学館・テレビ朝⽇・シンエイ・ADK ©1976,2015 SANRIO CO.LTD.TOKYO,JAPAN (L) .APPROVAL NO.S562044

Copyright 2015 FIELDS CORPORATION All rights reserved.
19

Disclaimer/Contact Information
The plans, strategies and estimates of the Company indicated in these documents,
other than actual results and established facts, include potential risks anduncertainties and cannot be guaranteed.
Potential risks and uncertainties include, but are not limited to, the economic environment of
the pachinko/pachislot market in which the Company operates, market competition andthe products handled by the Company.

FIELDS CORPORATION
Corporate Communications Office
TEL：+81-3-5784-2109 E-mail：ir@fields.biz
Copyright 2015 FIELDS CORPORATION All rights reserved.