150 years of History

History of Innovation

Household and consumer products:

Household paper
Disposable diapers

1971

From its founding until around 1996, we improved outer packaging and basepaper to improve convenience in order to meet the needs that emerged with thegrowth of the household paper market. Since then, we have made continuous
efforts to reduce environmental impact by downsizing our products, and since2011, we have been constantly working to improve their quality andenvironmental friendliness, for example by using FSC®-certified paper.

1977

Oji Tissue Sales Co., Ltd. was establishedand toilet rolls are launched nationwide.

2007

Launch of disposablebaby diaper "GENKI!"

1983

1984

1985

1987 to Nepia Co.,Ltd.)(Company name changed

Launch of disposablebaby diaper “Doremi”

Improvement of tissue paper
folding with our technology

Development of Tatami-jyozu

2004name changed to2003 CompanyOji Nepia Co.,Ltd.

1997

1996

Launch of HANA-CELEB tissue

Launch of film-less boxes,
150 pairs of Hoxy tissue

Launch of nepia compact toilet rolls

Launch of nepia tissue compact

Launch of disposable
adult diaper “Tender”

2020

2021

2022

Launch of nepi-eco brand

Development of new Tatami-jyozu
with paper tissue opening

Thenew"GENKI!"
serieswas created using a newtechnology with a urine/feces
separation catch structure
tocompletely
contain urine andfeces and prevent them frommixing.

Launch of 5-pack box tissues

Tatami-jyozu is a feature that allows the carton
box to be easily folded. We improved the carton
box so that it can be opened from thesemi-circular perforations on the side of thecarton box, meeting the need for "easy disposal ofboxes".

High-value-added kitchen towels
The product has been redesigned, including thesuccessful tripling of its tensile strength anddoubling of its wet strength compared to theprevious product.

1993

Film-less box tissues, which have no film at the
take-out opening, were launched. It eliminated theneed to peel off the film and separate trash, andwas also environmentally friendly.

2011©Yanase/F・T・N

2009

2017

Size of previous nepia/nepinepi: ���x���x��mm-��㎜
New size nepia: ���x���x�� mm-�㎜

New size nepinepi:���x���x�� mm-��㎜

Change to chobi-eco(standard)
The carton size was reduced, while the contentsremained the same. It contributed to the reduction ofenvironmental burden, including the reduction of theenergy used by trucks in the logistics chain, and also
reduced burdens in carrying them home.

Biomass markFirst in the industry to adopt
FSC®-certified paper

License agreement signedwith WWF® Japan

In response to growing environmental awareness, we were
the first in the industry to adopt FSC®-certified paper for ourmain products.
FSC® C018118

We started promoting FSC®-certified paper withWWF® Japan (World Wide Fund for Nature), one of
the world's largest nature conservation
organizations.
WWF® and ©1986 Panda Symbol are owned by WWF. All rights reserved

Adoption of biomass ink
As an additional environmentally friendly initiative,
we began using biomass ink for the packaging ofsome of our products.

By changing the film of the tissue opening topaper, the packaging can be recycled directly as"paper" after use. The "New Tatami-jyozu"
design allows easy folding by pressing the left
and right sides of the packaging.