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JCIAwards Entry

2016 Jci Congress In Quebec, Canada
Village revitalization
JCI Japan
Best Local Community Empowerment Program

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JCIPage 1

Entry Information
Award Program: 2016 JCI Congress in Quebec, Canada
Category: Best Local Community Empowerment Program

NOM Information
National Organization: JCI Japan

National President:

Shigenari Yamamoto
E-mail: japan@jci.cc

LOM Information
Local Organization: JCI Nagano
President: Masahiro Nakajima
President Email: shuizaojiao@hotmail.com

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JCIPage 2

Basic Information
Duration : May 2015 to August 2016
Staff : 77 members
Regional Activities Support Section of Civic Life Department, Nagano City
Sponsors :Office (Official).Populati
Budget : Total cost: 56,308.3
Profit / Loss : ０
In which UN SDG bestfit (if apply): ?:Who is benefited ?: The 380,000 citizens of Nagano city
Objective : 1. To provide an opportunity to make positive changes by implementing
the mountain area activation project that promotes the transformation ofawareness of citizens. 2. To support active citizens by providing theopportunity to positively act on the activation of the region 3. To establish
the foundation of independent actions for community activation byimplementing mountain area activation project with sharing problems andconcerns the region faces, with the cooperation and collaboration withlocal residents.
Overview : 1. JCI Nagano opened and ran the Shinshu rural life experience facility“Young Blue Village” with the cooperation of citizens. The purpose of thisfacility is to promote mountainous areas by effectively taking advantageof the attractive local resources, and to attract people from inside andoutside the prefecture, resulting in fostering independent mindset for theactivation of the area. - Shinshu rural life experience facility, Young Blue
Village In the two years since 2014, JCI Nagano took the initiative and the\"Young Blue Village\" where people experience life of the mountainous
areas for free was opened in cooperation with citizens and the localgovernment. This facility was opened to attract people from inside andoutside the prefecture to the rural mountain areas, and to increase
immigration seekers, resulting in activation of the area. 2. JCI Nagano
opened a camp school that utilizes the Shinshu rural life experiencefacility, Young Blue Village, where children in the city learn lure of theirhometown from vivacious play and the nature of the woodlands that they
are unable to experience in modern city life. This program is designed tofoster regionalism and healthy growth of children responsible for thefuture of the city. 3. JCI Nagano promoted immigration by holding an
event called “You-will-know-everything-about-life-in-rural-mountain-areas
fair in Nagano”, in order to activate the mountainous region with thecollaboration and cooperation of the Nagano City government and localresidents. 4. JC members held a study session in order to share theproblems and concerns the communities in mountainous areas face.
Results : ·As a result of conducting the project with the cooperation of citizens; We
asked for responses to the following questions from the representativesof the citizens. \"Have you noticed any changes in yourself after taking
part in the Young Blue Village management”? \"We citizens beganconsidering proactive regional activation.\" The minds of citizens
changed, leading to positive changes. - Outcome of the study session On
the question whether he or she understood the mountainous regional
problems, 84 percent of JCI members that participated in study sessions
answered “yes”. This shows JCI members shared and understood thedecline and problems of the mountainous areas that Nagano is facing. Unexpected results The local company understood the importance of themountain area activation project and decided to carry out its own programusing an old house in the mountain area referring to ours. This shows thatit resulted in changing the minds of citizens and expanding JCI activities..
·Local government, citizens, companies, and NPO that agree with thespirit of JCI Nagano participated actively in the project. The number ofactive citizens increased.
Actions Taken : Second year of Young Blue Village in 2015 May to Nov. 2015 Receiving
participants in the country life experience program May 16/17, 2015 A
booth was run for “You-will-know-everything-about-life-in-rural-mountainareas fair in Nagano” in cooperation with Nagano city held during
Zenkouji temple Gokaicho event. June 5, 2015 Hokuriku Shin-etsu region
council board meeting was held July 25, 2015 A camp school was held

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JCI

August 2, 2015 Weeding in Tatara district August 22, 2015 Regularmeeting (Study session) October 19, 2015 Mayor\'s office’s on-site Greenclass was held. December 11, 2015 2015 Project report meeting Thirdyear of Young Blue Village in 2016 January 10, 2016 New year’s
gathering in Tatara district January 17, 2016 Participated in JOIN
Mountain area immigration, interaction and activation Fair (Seminar about
immigration in the Big Sight) Feb. 27, 2016 Nagano city immigration
seminar (at Kotsu Kaikan hall 5th floor) May 2, 2016 Opening ceremony
From April Started receiving participants May 31, 2016 Coverage bymedias
Recommendations : 1. Citizens began to act with independence as their minds changed
positively. 2. We succeeded in activating community revitalizing activities
to solve the local problems with the cooperation of local community alongwith the local government and companies which understood theimportance of local community activation through this project. 3. JCI
Nagano supported to foster initiatives of local community to solve theproblems that the local community had. And also we received
appreciations as a good example of effective usage of local resources.

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JCIPage 3

Award Category criteria

1

Objectives, Planning, Finance and Execution

What were the To communicate benefits and useful information of theobjectives of this mountain area to visit and live for the people inside andprogram?

outside the prefecture and gain more fans through thereal experience of the attractive life of the mountainarea at Young Blue Village where people feel benefits
in their bones. Also since this project has been for twoyears, JCI Nagano positively supports local residents torun activation project with their own initiatives andestablish the foundation of independent actions forcommunity activation.

How does this We actively supported and participated in regional
program align to activation projects by local residents in cooperation
the JCI Plan ofwith local residents as well as the Nagano city
Action?

government. This led to local residents carrying out
local activation by making positive changes in theirminds.

Was the budget an Project budget in 2015 The rural life experience
effective guide for facility, Young Blue Village offered accommodation
the financial
free of charge, therefore it provided opportunities to a
management of
the project? greater number of people. Maintenance costs andoperating costs of the facility are as follows: Total cost:
18,667.50 dollars The program for children to foster
regionalism through learning from vivacious play andnature of woodlands in the camp school Total cost:
860.87 dollars JCI Nagano promoted immigration byholding an event called “You-will-know- everythingabout-life-in-rural-mountain-areas” fair in Nagano” inorder to activate the mountainous region incollaboration and cooperation with the Nagano City
government and local residents. We received a subsidy
from Nagano city so that the total cost of 22,680 dollars
was covered. Total cost for the projects in 2015:
42,208.37 dollars Project budget in 2016 Total cost
56,308.37 dollars
How does this JCI Mission JCI Nagano provided an opportunity to act
project advance towards the local community improvement for Nagano
the JCI Mission
City government and local residents by aggressively
and Vision?

proposing immigration to Nagano City to people insideand outside the prefecture through these projects. JCI
vision JCI Nagano supported the active citizens byraising the awareness of local residents through projects
that built a local network involving Nagano City
government and local residents.

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JCIPage 4

Award Category criteria

2Membership Participation

By number, howmany members
were involved inthis program? 29
By percentage,
how manymembers of theLocal Organization
were involved inthis program? 29
Describe the main Renovation staff: All members Experience Program
roles of thestaff: All members Public Relations: 3 members
participating
members in this Management of the facility: All members Accounting:program. 1 member

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JCIPage 5Award Category criteria

3Community Impact

How did the Local We measured impact as follows. 1.A website wasOrganization created and a SNS account was set up to promote themeasureproject, so that we were able to analyze influence bycommunity impact
for this program? checking the access number. 2.We conducted aquestionnaire on citizens.
Describe the actual 1.Website hits numbering 3,796, and 2,800 hits on thecommunity impact SNS have been confirmed. This shows the project weproduced by thisconducted attracted attention, and recognition hasproject.

certainly improved in the local community. 2.As for thequestion on \"whether the project promoted changes inyour minds\" to local residents in the questionnaire, wereceived answers saying he or she began to think about
the local activation on his or her own initiative. It
suggests this project influenced a change in the mindsof residents.

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JCIPage 6

Award Category criteria

4Impact on Local Organization

How did the Local Through conducting this project; 1. JCI Nagano
Organization interacted and shared information with the local
benefit fromgovernment, citizens and other organizations, and it
running thisbroughtabout a strong relationship through cooperation
project?

on various occasions during the project. 2. JCI Nagano
recognized the issues in the mountainous areas throughthe project and promoted our activities to the local
government and citizens. 3. By promoting JCI activities
in the project, JCI Nagano succeeded in improving its
driving power as we became aware of the potential ofproject development.
How did the JCI Mission JCI Nagano provided an opportunity to act
program advance towards local community improvement for Nagano Citythe JCI Mission?

government and local residents by aggressively
proposing immigration to Nagano City to the people
inside and outside the prefecture through these projects.

How did the project JCI Nagano supported active citizens by raisingadvance the JCI awareness of local residents through the projects thatVision?

built a local network involving Nagano City
government and local residents.

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JCIPage 7

Award Category criteria

5Long-term Impact of the Program

What is the The participants in the experience program at theexpected long-term facility are expected to immigrate to Nagano city inimpact of thisfuture. Also the project helped to understand measuresproject?

for declining the number of visitors to Nagano and to
extract problems that we should work for by knowing
the attractions and benefit of the mountain area and realneeds from migrants outside the prefecture.

What changes We need to transfer initiatives for the project to thewould you make to citizens, therefore we have to promote further changes
improve the resultsin their minds and increase the number of activeof this project?

citizens. It is necessary to increase the immigration
seekers in cooperation with local government andcitizens.

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