(Canada) Elite Educational Institute RichmondExecutive Summary
As of 2015, there are over 1.25 billion vehicles on the roads around the world. Considering that passenger vehicles contributed
more than 50% of the carbon monoxide and nitrogen oxides, and almost 25% of the hydrocarbons emitted into the air in 2013, thenumbers will only continue to rise as more cars are added. What if we could use the cars on the road to generate electricity to power boththemselves and their city’s transportation grid?
PiZOOM​ will bring sustainability to a whole new level by modifying roads ​and​ electric cars to reduce pollutant emission as
well as costs of transportation. Our company provides a three part solution to the ever-increasing levels of pollution due to automotives:
piezo-layered roads, modified electric cars with piezo-layered tires and wireless charging capabilities, and wireless car charging hubs.
The use of our products will allow self-sustaining vehicles to some extent and possibly even self-sustaining cities in the long term.
PiZOOM​ will work closely with major electric car manufacturers such as Tesla, BMW, and Nissan to produce our speciallymodified cars. In addition, we will be working with ministries of transportation and infrastructure within each city of interest as ourservice will be a part of a city’s infrastructure.
Product(s) and Services
We offer three services, all of which will work together: piezo layered roads, piezo & wireless fitted cars, and wireless charging
hubs. By examining traffic patterns in major cities around the world like New York City, Toronto, Shanghai, and Berlin, we will identify
areas with high levels of vehicle traffic and add piezo layers to those roads. Through partnerships, we will fit existing electric cars withpiezo-lined tires and wireless charging receivers. Lastly, we will be lining roads where cars stop with wireless charging transmitters. The
electricity produced from the roads will first be used to charge our cars. If excess is produced, it will then go to the city’s other forms oftransportation (traffic lights, electric locomotives, etc.) and lastly to buildings or other processes requiring electricity in the city.
The concept of piezoelectricity is the harvesting of mechanical energy from vibrations,pressure changes, or mechanical pulses. When pressure or impulses are applied to thepiezoelectric crystals, the atoms shift, causing the structure of the atoms to be altered thus creating
electrical charges. These charges can then be used as electricity to power modified cars
wirelessly as they are stopped.
Since our vehicles are to be charged as they wait at stop lights –taking anywhere fromseconds to minutes– an alternative battery is needed as a lithium ion battery takes too long tocharge. With graphene as supercapacitor, present batteries can be improved to charge and releaseenergy much faster since graphene batteries have a porous material instead of a solid insulator that
exponentially increases the capacitors’ effectiveness.
How piezoelectric material works (above)
Product/services prototype on the road (left)

Magnetic resonant coupling is used in our products to allow receivers to use themechanical energy produced by the piezoelectric later. A magnetic loop antenna isused to create an oscillating magnetic field which can create currents in receiverantennas. If the loops resonate at the same frequency, the amount of induced current in
the receivers increases which enables more efficient power transmission at greater
distances between transmitter and receiver.
Wireless charging system (below)

Operations
Initial funds will be raised through angel
investments from initial team members, family, andinvestors as well as subsidies. Research will be carriedout inour Vancouver main office and materials and part production will be outsourced to China as the costs are lower with greater production
efficiency. We will supply car-specific parts to car companies like Tesla and Nissan at a 15% markup but we will not be manufacturingcars nor doing road modifications internally. Modified cars will be sold at a higher price than unmodified models and we will earn a
10% cut of their earnings. At first, we will implement our product in sections of cities, but if cities would like to expand the ​PiZOOM

network, we will offer a 10% discount if they only want an expansion but a 25% discount if they want to implement the system
city-wide.
Marketing
Our target market consists of electric car manufacturers and city governments. We will rely on relationship building to gain
notoriety and reach out to interested groups by email regularly to promote our products and services. To further publicize our products,
we will create promotional videos and animations to attract interest and gain virality to prove traction so governments and companies
will be more inclined to partner with us. In addition, we will have a website and social media accounts where we will advocate forsustainability.
Strengths: ​Our product is self sustainable (except
replacement of broken parts is needed) and does not require
additional electricity when installed properly and used asintended. Thus it is eco-friendly, sustainable, and will cut gas andelectricity costs for both the city and its residents in the long run.
No other companies provide a service quite like ours.

Weaknesses:​ Since our product will be used for
entire cities, it will be extremely costly to implement. In
addition, cities may not be open to having their roads underconstruction for weeks or months while our product is being
installed as it may be too inconvenient. Also, we are selling
directly to city governments and car manufacturers only.

Opportunities:​ The variability in car manufacturers andcities in developed countries allows us many opportunities to gaincustomers and partners to work with.

Threats: ​Pavegen uses tiles to generate
usable energy exists and they have not yet expanded toutilizing cars in the way we have, but they are moreestablished than we are.

Finance

Conclusion
With the unique, eco-friendly, and greatly scaled implementation of existing technologies, PiZOOM will raise the bar forintercity sustainability and greatly reduce automotive pollution worldwide.