CASE STUDY

94%

How Automated Fraud
Prevention Increases
Revenue

Chargeback rate
reduction

We couldn’t be happier with the results Forter’s
automated decisioning platform has provided. Our
previous system relied on rules and simply could not
keep up with the ever-changing fraud trends.
With Forter, we found our solution.
Chris Brown
VP of Customer Care & Sales Support

The Challenge

The Strategy

Mattress Firm has the largest geographic
footprint in the United States among multi-brandmattress retailers. As its e-commerce business
continued to grow, the company needed arobust fraud prevention solution to help lower
chargebacks, one that wouldn’t hinder the sales
process. The company’s previous rules-based
fraud prevention provider was not flexible
enough to handle the demands of the businessand not accurate enough to distinguish legitimate
customers from fraudsters.

Elevated chargeback rates were cutting
into Mattress Firm’s bottom line. While many
companies treat fraud losses as simply “thecost of doing business,” Mattress Firm had adifferent view. Specifically, when out-of-pocket
expenses like sales commissions, delivery costs,
and advertising were factored in to overall
fraud costs, a dollar lost to fraud represented asignificant business impact. With chargebacks
in excess of 5%, Mattress Firm needed abetter way.

Industry:
Home Goods

Web:
www.mattressfirm.com

Locations:3,500 stores across 49
states in the US

CASE STUDYThe Solution
Mattress Firm found the right partner in Forter. By using Forter’s fully automated, real-time fraud prevention
platform, Mattress Firm has been able to slash chargeback rates by 94%.
Forter’s approach does away with rules, instead relying on machine learning fine-tuned by ongoing expert
fraud research to automate the decision process. Mattress Firm’s ROI has been immediate. By partneringwith Forter, Mattress Firm has been able to rest easy — achieving more accurate results, higher approvalrates, and lower fraud costs — protecting their bottom line and supporting revenue growth.

Forter’s team has provided exemplary service and lived up to every
commitment made during the RFP process,” said Chris Brown, VP ofcustomer care and sales support. “We could not have asked for aneasier implementation, and their online tools and reporting make itvery easy to understand how we’re performing.

Forter is the leader in e-commerce fraud prevention, protecting over $140 billion in online commercetransactions for over 600 million consumers globally. The company’s integrated fraud prevention platform
distinguishes between legitimate customers and fraudulent activity in real time, throughout all online
consumer experiences and touch points.

Find Out What Forter Can Do For Your BusinessContact us at info@forter.com.

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