Brand personality

Logo

Color

Typography

Graphic Devices

Illustrations

Photography

Co-Branding

ExamplesLogo
Our logo is our brand's hallmark and one of our most important visual assets. When used consistently, itbuilds trust, recognition, and equity for the Cohesity brand.

Cohesity Brand Guidelines - 202406

Brand personality

Logo

Color

Typography

Graphic Devices

Illustrations

Photography

Co-Branding

ExamplesUsing our logo

Logo color
The preferred Cohesity logo is the 2-color black and green or
2-color white and green option. On a solid vibrant greenbackground, the all black version should be used. Only use
the all white or all black version of the logo when the logo isunreadable on the selected background. No other colors are
ever acceptable.

Readability
The Cohesity logo is designed to be used across all media.
The color you choose will depend on the environment andapplication in which the logo appears.

Download logo

Cohesity Brand Guidelines - 202407

Brand personality

Logo

Color

Typography

Graphic Devices

Illustrations

Photography

Co-Branding

ExamplesUsing our logo
Watchouts / Logoand color scenarios
to avoidCohesity Brand Guidelines - 2024

Do not distort, stretch, warp,
or rotate the logo at any time.

Do not create a stroke or  outline the logo at any time.

Do not change the color of the“S” in the logo at any time.

Do not apply effects ortextures to the logo.

Do not change the color  of the logo.

Do not use the whitelogo on light colors.

Do not use the 2-color logo on agreen background. The “S” in thelogo must always be visible.

Do not use the logo as a mask.

Do not use the logo on
top of busy images.
08Brand personality

Logo

Color

Typography

Graphic Devices

Illustrations

Photography

Co-Branding

ExamplesUsing our logo
Clear space
There should always be clear space around the logo toensure maximum impact and reduce visual clutter. 

The clear space must be substantially separated from otherlogos, trademarks, copy, illustrations, and photography. As
shown, the logo height can be used as a guide to establish
clear space. Always maintain this minimum clear space,even when proportionally scaling the logo.

Logo 
Minimum width

The “S” mark 
Minimum size

PRINT - no smaller than
1.25” wide @300dpi 

DIGITAL - no smaller
than 90px @72dpi

PRINT - no smaller than0.25” tall @300dpi 

DIGITAL - no smaller than
24px @72dpi

Cohesity Brand Guidelines - 202409Brand personality

Logo

Color

Typography

Graphic Devices

Illustrations

Photography

Co-Branding

ExamplesOur brand symbol
Using the “S” as a markWhen space constraints prevent you from using the entire
Cohesity logo, you may use the “S” to represent Cohesity.
Because it’s a trademarked symbol, treat it with the same careas you’d treat our company name and company logo. Whenusing the S as a brand symbol, use the primary or secondary
green only in combination with white or charcoal color.
Preferred version

Cohesity Brand Guidelines - 2024

10Brand personality

Logo

Questions?
Reach out to brand@cohesity.com. We’re happy to help!

Cohesity Brand Guidelines - 2024

Color

Typography

Graphic Devices

Illustrations

Photography

Co-Branding

Examples