In November 2022, Japan unveiled its 5-Year Startup Development Plan, and the Tokyo
Metropolitan Government announced its objective to become the world's most startupfriendly city, providing an exceptional opportunity for entrepreneurs and startups.
Nevertheless, other regions, including Okinawa, may perceive this as another initiative thatcreates an unequal playing field since most of the talent, resources, and funding in Japan areconcentrated and remain in Tokyo. Therefore, the question arises as to what strategies otherregions can adopt to flourish in this new era of startups.
Firstly, regions must reassess their distinctive strengths. Okinawa, a top tourist destination in
Japan with a unique culture, history, and environment, is home to the Okinawa Institute ofScience and Technology (OIST), which attracts top talent worldwide and has established a
global network that can be utilized to support regional startups. By leveraging the resourcesand expertise of OIST, Okinawa can cultivate an innovative and entrepreneurial environment.
Secondly, building a supportive ecosystem grounded in the local community is crucial.
Okinawa can offer incentives such as tax breaks, grants, and other financial benefits to attract
and retain startups that address local challenges. Establishing a strong support system forthese startups can make the region more attractive to entrepreneurs who aim to launch theirstartups.
Thirdly, regions can capitalize on the smaller ecosystem and existing partnerships andrelationships to foster collaboration among startups, investors, and other stakeholders.
Organizing events, meetups, and conferences that bring together stakeholders in theecosystem can create networking and collaboration opportunities.
However, several challenges must be addressed to fully realize Okinawa's startup ecosystem'spotential. One of them is the limited access to capital. While the Japanese government andmajor corporations offer funding opportunities, startups in regions like Okinawa require more
funding access. Addressing this issue can involve creating local investment funds andconnecting with global investors.
Another challenge is the shortage of a talent pool. Compared to Tokyo, Okinawa has a smaller
population, making it challenging to attract and retain talent. Okinawa can create programs
to lure and retain talent, such as scholarships, internships, and job opportunities for university
graduates in the region.

Moreover, Okinawa can invest in education and training to develop the skills and knowledge
required to launch and grow a startup. Providing resources for entrepreneurship education,
mentoring, and networking can help create a talent pipeline for regional startups.
Lastly, Okinawa can collaborate with other regions in Japan and globally to share knowledge
and resources. By connecting with other startup ecosystems, Okinawa can learn best practices,
access new markets, and collaborate on innovative projects.
In conclusion, although Tokyo's concentration of talent, resources, and funding may posechallenges for regions like Okinawa, there are still opportunities to promote innovation andentrepreneurship. By focusing on its unique strengths, building a supportive ecosystem,
offering opportunities for entrepreneurs, and addressing challenges such as access to capitaland talent, Okinawa can become a significant innovation and entrepreneurship hub in Asia.
The Japanese government's startup policy and OIST's world-class research capabilities havelaid a solid foundation for Okinawa's startup ecosystem. With continued support from thegovernment, private sector, and academia, Okinawa can achieve its full potential.