news +++ Intertextile Shanghai Apparel Fabrics
National Exhibition and Convention Center (Shanghai), China, 27 – 29 August 2024

Inaugural Econogy Hub further promotes Intertextile Apparel’ssustainable offerings
Shanghai, 15 August 2024. Aiming to advance the topic of sustainability in thetextile industry and relate it closely to the demands of economic and social change,
this month’s show will launch its new Econogy Hub. For more than a decade,Intertextile Apparel has been a strong proponent of a greener industry through its
All About Sustainability zone – now, the show is adopting Messe Frankfurt’s global
Texpertise Econogy1 concept, reflected in the change of zone and additional
environmentally conscious offerings. Beyond its Econogy components, the fair willfeature seven eco-focused group pavilions, three sustainable display areas, an
ecoBoutique, and relevant innovations on show in the Digital Solutions Zone andacross the fairground.
The show’s new Texpertise Econogy features include Econogy Finder, the independent
verification tool for exhibitors to improve sustainable practices and communicate green
credentials, and Econogy Talks, the umbrella category for the show’s eco-related
seminars, forums, and product presentations. Econogy Tours, meanwhile, will guidebuyers towards some of the show’s forward-thinking exhibitors. Providing an anchor point
for the fair’s sustainability will be Econogy Hub, the new zone for eco-fabrics suppliers,
certifications providers, and more, such as:•Bureau Veritas Group: the long-running French company specialises in testing,inspection and certification to ensure a range of products, including apparel andtextiles, comply with international standards. At the show, visitors to their booth
can discuss textile testing ranging from flammability, to toxicology, to fibre
composition and identification.

•Cotecna Group: with divisions in 50 countries worldwide, the company offers
various services such as accreditation for a number of textile-related sustainability
standards. Relevant certifications include GOTS, Textile Exchange, China Green
Product, and more.

•Eastco Industries: at the fair, the GOTS-certified woven fabric manufacturer is
set to showcase organic and recycled woven fabrics including plain, Y/Dye,jacquard with stretch, and print and coating. With clients including the likes ofBenetton, Diesel, and Polo, the Hong Kong-based manufacturer’s markets stretch
from Asia to North America.

1 The combination of ‘economy and ecology’, an initiative being implemented across Messe Frankfurt’s Texpertise Network.

•TextileGenesis, a Lectra company: hailing from the Netherlands, the company
provides a pioneering traceability platform custom built for the textile ecosystem.
The vision behind the service is to create radical transparency from fibre-to-retail,and ensure authenticity and provenance of sustainable textiles against generics.

Meanwhile, eco-focused group pavilions include ECOCERT, Hyosung, Lenzing, LYCRA,OEKO-TEX, PRUTEX, and Sorona, together featuring over 130 downstream suppliers.
The PRUTEX Pavilion is making its debut at this edition, with its exhibitors to showcase
various products using fibres such as PRUECO®, the first chemically regenerated nylon.
Featured display areas with a sustainability focus will be presented by LYCRA, Birla
Cellulose, and Idole / Mitsubishi, while the fair’s ecoBoutique will showcase products fromthe likes of Unifi and Zhangjiagang VCARE.
Digital Solutions Zone to help visitors navigate evolving business landscape
As well as innovative solutions from Econogy Hub exhibitors such as TextileGenesis,
products at the cutting-edge of the textile industry will be featured in the Digital Solutions
Zone. Also making its debut at this edition, which is Intertextile Apparel’s 30th anniversary,
the zone will feature exhibitors such as:•Shima Seiki: headquartered in Japan, the machinery and technology
multinational’s Hong Kong division will be presenting its industry-leading knitting
machinery, design systems and software, and CAD / CAM systems. Applicationsfor Shima Seiki knitted fabrics range from fashion and sportswear, to healthcare
and home, to automotive and aeronautical.

•Symmpix: a premier digital solutions provider for brands, designers, andmanufacturers. Amongst other solutions, the company will showcase its AIpowered fabric search, AI pattern generation, 3D visualisation tools, digital productcreation, digital photo-shoot, virtual catwalk, and virtual showroom.

Both Shima Seiki and Symmpix will be giving presentations, followed by a panel
discussion, as part of the fair’s Digital Transformation Forum. Other notable events under
the fringe programme’s Technology & Solutions theme include Avery Dennison’s
integrated solutions for supply chain transparency; Symmpix’s exploration of how AI isrevolutionising textile product development; and Unifi’s presentation on REPREVE®
powered by Textile Takeback™, the commercially-scaled product which converts textile
waste into a wide range of recycled polyester filament, staple and fill products.
To make sourcing more convenient, buyers can find and connect with exhibitors across thefairground through a series of digital tools, including Connect PLUS. The platform allows
users to filter search for matching exhibitors; includes AI recommendations; arranging ofonline or in-person meetings through its messenger function; and links schedulingnotifications to WeChat, Facebook, or SMS. Buyers who pre-register for the show willautomatically get a Connect PLUS account.
The fair is co-organised by Messe Frankfurt (HK) Ltd; the Sub-Council of Textile Industry,CCPIT; and the China Textile Information Centre. It will take place alongside Yarn Expo
Autumn, CHIC and PH Value at the National Exhibition and Convention Center (Shanghai),with the venue playing host to the entire apparel textile value chain. For more details on thisfair, please visit: www.intertextileapparel.com.

Intertextile Shanghai Apparel Fabrics – Autumn Edition will be held from 27 – 29 August2024.
Other upcoming shows:
Vietnam International Trade Fair for Apparel, Textiles and Textile Technologies
26 – 28 February 2025, Ho Chi Minh City
Intertextile Shanghai Apparel Fabrics – Spring Edition, Yarn Expo Spring, andIntertextile Shanghai Home Textiles – Spring Edition
11 – 13 March 2025, Shanghai
Press information and photographic material:
https://intertextile-shanghai-apparel-fabricsautumn.hk.messefrankfurt.com/shanghai/en/press.html
Social media and website:www.facebook.com/intertextileapparelhttps://twitter.com/Intertextile
www.linkedin.com/in/intertextileapparel
www.instagram.com/intertextileapparelYour contact:
Phoebe Chau
Phone: +852 2238 9941
phoebe.chau@hongkong.messefrankfurt.com
Messe Frankfurt (HK) Ltd
35/F, China Resources Building
26 Harbour Road, Wanchai, Hong Kong
www.messefrankfurt.com.hk

Newsroom

Background information on Messe Frankfurt
The Messe Frankfurt Group is the world’s largest trade fair, congress and event organiser
with its own exhibition grounds. With a workforce of some 2,300 people at its
headquarters in Frankfurt am Main and in 28 subsidiaries, it organises events around theworld. Group sales in financial year 2023 were around € 609 million. We serve ourcustomers’ business interests efficiently within the framework of our Fairs & Events,
Locations and Services business fields. One of Messe Frankfurt’s key strengths is its
powerful and closely knit global sales network, which covers around 180 countries in all
regions of the world. Our comprehensive range of services – both onsite and online –ensures that customers worldwide enjoy consistently high quality and flexibility whenplanning, organising and running their events. We are using our digital expertise todevelop new business models. The wide range of services includes renting exhibition
grounds, trade fair construction and marketing, personnel and food services.
Sustainability is a central pillar of our corporate strategy. Here, we strike a healthy balance
between ecological and economic interests, social responsibility and diversity.
For more information, please visit our website at: www.messefrankfurt.com/sustainability
With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt(60 percent) and the State of Hesse (40 percent).
For more information, please visit our website at: www.messefrankfurt.com