1－3 June 2022

Tokyo Big Sight (West Exhibition Halls)
www.interior-lifestyle.com

Promotion guide－ We offer you effective promotion tools. －Our promotion tools enable you to accomplish your target and purpose

Improveyourexhibition!

of your exhibition.
Make effective use of them to maximize your investment.

How can we promote
our participation tovisitors before thefair?

We want Japan� s key
buyers to know ourproduct!

We want to approach
all visitors at the faireffectively!

Banner on the official fair website...p.2
Editorial/logo ads on visitor promotion e-mail...p.3
You can promote your product and company to visitors with thebanner placed on the top page of our official website. And also we
can introduce your product and company to about 120,000 potential
visitors by 4-time e-mail newsletters with your editorial/logo ads.

Original flyer with the VIP invitation card...p.2
You can promote your product by enclosing your original flyer with
the VIP invitation cards that are sent to about 3,000 key buyers who
have a big influence in Japanese interior and design market.

Advertisement on the official fair guide...p.3
On-site advertisement board...p.3
The official fair guide is the very effecting tool that almost all visitors
grab at the fair; therefore, it is good to place your advertisement.
And, the on-site advertisement board that is located on route to thevenue induces visitors to your booth.

Advertising opportunities
Enhance your brand and product recognition using our promotional items!
Order

1 – 5 ・ 7 → Submit the application form on the back page.
6 → Order directly to Alpha Video.

Discount for package

10% discount if you select 2 items or more from 1 – 5» Pre-fair opportunities
1 Original flyer with the VIP invitation card

Discount for package

NEWDeadline: 18 March 2022
Data submission deadline: 25 March 2022

Organiser sends the VIP invitation cards to approximately 3,000 key buyers who have a big influence in the Japanese interior anddesign market. Enclosing your original flyer with the VIP invitation card is an effective tool you can promote your participation to thekey buyers with purchasing decision authority.
□ Price: JPY 150,000 (tax excluded)□ Size: A4 folded in three (printed single-sided in full color)□ Send to: Approximately 3,000 key buyers in the middle of April*Accept first 3 exhibitors.
*The official printing company will print the flyer.
*Data for submission: 1 pdfx-4 file or 1 Adobe Illustrator file (text outlined / version from CS6 to CC2020 / more than 350dpi)*Please include your exhibitor name and have a blank space for printing your booth number on the flyer data (The official printing company will print the booth number, soplease designate the appropriate font, size and color).
*Including a privilege for visitors is recommended.

VIP buyers list (excerpted)
Amazon Japan / BAYCREW'S / CATALOGHOUSE / Conran Shop Japan / Culture Convenience Club / Hoshino Resorts / IDEE / Isetan Mitsukoshi /JR East Retail Net / Keio Department Store / KIWA corporation / KOKUYO / LUMINE / MITSUI Designtec / NIPPON HOTEL / NOMURA /Nomura Real Estate Holdings / PALACE HOTEL TOKYO / Ryohin Keikaku / SAZABY LEAGUE / StylingLife Holdings / Takashimaya / THE LOFT /Tokyo Midtown Management / TOKYU HANDS / TSUTAYA BOOKS / UNITED ARROWS / YURINDO

2 Banner on the official fair website

Discount for package

RECOMMENDED!

Deadline: 25 March 2022
Data submission deadline: 1 April 2022

The banner ad on the official website is very effective. You can promote your product and company
to the potential clients before and after the fair.
- Your banner will be uploaded on the top page of the official website between one month
before and one month after the fair.
- Please contact the organiser’s office if you would like to arrange how you can feature a banner
for more than one month.
Type of banner

Placement of banner

Size

Price (tax excluded)①

After approx.
1/3 of the page height

W1,140

H285

JPY

250,000②

After approx.
2/3 of the page height

W1,140

H380

JPY

300,000

After approx.
1/3 of the page height1⃝

After approx.
2/3 of the page height

2⃝*Data for submission: 1 banner image (JPEG, GIF or PNG) / Website URL

Image

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Interior Lifestyle Tokyo 2022

3 Editorial / logo ads on visitor promotion e-mailDiscount for package

RECOMMENDED!

Deadline: 1 April 2022
Data submission deadline: 8 April 2022

We distribute e-mail newsletters four times in the last month before the fair to past andpre-registered visitors.
In addition to announcing the fair events and highlights, we introduce your company / brand's
product to about 120,000 subscribers.
Interior Lifestyle Tokyo 2021
Date: 19 – 21 (Wed – Fri) May, 2021
Time: 10:00 – 18:00 (Last day until 16:30)
Venue: Tokyo Big Sight, Aomi Exhibition Halls
Official Website: https://interiorlifestyle-tokyo.jp.messefrankfurt.com/tokyo/en.html①Editorial advertisement□ Price: JPY 150,000 (tax excluded)□ Content (and data for submission): 1 picture (JPEG, GIF or PNG) / Article within 100 Japanese letters /Website URL linked to the picture*Accept first 3 exhibitors.

Editorial ad →IL-21②Logo advertisement□ Price: JPY 50,000 (tax excluded)□ Content (and data for submission): 1 logo (JPEG, GIF or PNG)

来場誘致メールイメージ*Accept first 3 exhibitors.

□ E-mail distribution: 4 times in the last month before the fair (Weekly)□ Subscriber: About 120,000□ Target: Past and pre-registered visitors
Logo ad →□ Format: HTMLImage» On-site opportunities
4 Advertisement on the official fair guide

RECOMMENDED!

Discount for package

Deadline: 1 April 2022
Data submission deadline: 15 April 2022

Boost your market presence before, during and after the fair!
Our official fair guide will be available before the fair
via our official fair website and distributed to all visitors
on-site at the venue.
*The size of the official fair guide has been changed to A4 for the userfriendly usage.
FormatSize (mm)Price (tax excluded)

Back cover

W210

H297

JPY

Inside back cover

W210

H297

JPY

1 pageW210

H297

1/2 page

W190

H135

1/4 page

W190

H64

Logo in the exhibitor list

W45

H7 (Maximum)

500,000
400,000
JPY 300,000
JPY 180,000
JPY 100,000
JPY 30,000

Back cover /Inside back cover /1 page1/2 page

1/4 page

Logo in the exhibitor list

*The data submission details will be e-mailed to applicants.

5 On-site advertisement board

Discount for package

RECOMMENDED!

Deadline: 22 April 2022
Data submission deadline: 13 May 2022

Improve your presence and lead more visitors to your booth!
Visually approach to a number of potential customers and get immediate promotional effects on-site.

Ad Space□ Price: JPY 150,000 (tax excluded) / single-sided□ Size: W848

H1048 (mm)*Data for submission: 1 Adobe Illustrator file (text outlined / version under CS5 / W848 x H1048 (mm) / more than 350dpi)*Your booth number will be printed on the outer frame by the organiser.
*Location assigned by organiser.

Booth no.

Image

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6 Promotional video shooting during the fair
Deadline: 28 April 2022

Video filming services can be provided during the fair. Please take advantage of the footage for your post-fair promotion on the website,
YouTube, other channels, etc.
Capture the atmosphere of the exhibition on a 1 minute video!
□ Price: JPY 60,000 (tax excluded)□ Detail: 1 minute movie with BGM□ Shooting time: Around 45 minutes□ Optional service: Interview shooting / JPY 30,000 (tax excluded) 〜

Additional editing / JPY 20,000 (tax excluded) 〜*Please ask for a movie more than 1 minute.
*It will take around 3 weeks to deliver the movie.

For details and application, please contact:
Mr. Furukawa, Alpha Video
E-mail. info@alphavideo.co.jp

Image

Past works

7 Professional photography service
Deadline: 13 May 2022

Do you want a professional photographer with extensive career experience in the interior
and design industry to shoot photos of your booth?
The professional photography company “Nacasa ＆ Partners Inc.”
will offer you the wonderful opportunity to creatively record your booth.
Letʼs make the best use of this chance!
Nacasa ＆ Partners Inc.
Web. www.nacasa.co.jp/e/index.html□ Price: JPY 50,000 (tax excluded) / 5 photos□ Date: 1 – 3 June 2022
□ Shooting angle: the whole booth, a part of booth, and products display□ Time schedule:
Shooting dateSlot Time

Slot Time

Slot Time

Slot Time

1 June (Wed)Before the fair

1A 8:00–8:30

1B1C

9:00–9:30

1D 9:30–10:00

2 June (Thu)

Before the fair

2A 8:00–8:30

2B 8:30–9:00

2C 9:00–9:30

2D 9:30–10:00

After the fair

2E 18:00–18:30

2F 18:30–19:00

2G 19:00–19:30

2H 19:30–20:00

Before the fair

3A 8:00–8:30

3B 8:30–9:00

3C 9:00–9:30

3D 9:30–10:00

3 June (Fri)

8:30–9:00*The organiser will coordinate a time schedule if your choices overlap with others.
*Photo data will be delivered with a CD-ROM.

04ImagesInterior Lifestyle Tokyo 2022

Free promotional opportunities
Donʼt miss out on taking full advantage of our free promotional items!

1 Invitation card (PDF)
Distribute the invitation card (PDF) to your clients by e-mail.

*Photos are images

Connect anddesign centric products withmakers and designers

Zoning guideThis fair is composed of 12 zones and an ‘Atrium special zone’.

MOVEMENT

LIFESTYLE SALON– the special fringe programme for 2019 –Location: West hall 3, LIFESTYLE SALON stage (free of charge)

It will be available in the middle of April.

Register on theofficial website now!

MADE51– a global brand, crafted by refugees –Online visitor registration

EnglishOnline visitor registration
makes your entrance to thevenue smoothly.

Schedule: 18 July (10:30 − 11:30)
Speaker：Ms. Heidi Christ, MADE51 Global Lead,
UNHCR (United Nations High Commissioner for Refugees)

MADE51 is a global brand of home décor andfashion accessories, crafted by refugees aroundthe world, and made possible by the UN
Refugee Agency. The beautiful products, whichmerge contemporary designs with traditionalskills, are created in partnership with social
enterprises. This unique business model offers
a win-win for both retailers and refugees.

*Please print out the confirmation E-mail of the online visitor
registration and bring it to the on-site reception counter.
*Without the registration, admission fee JPY 2,000 is required.

International trade fair for
the interior design market

What is Interior Lifestyle Tokyo?

KITCHEN LIFEJEWELRY

Interior Lifestyle Tokyo is an international trade fair that showcases lifestyle concepts in
the interior design market from Tokyo and around the world. Participants can discoverproduct diversity across 12 unique zones, with coverage across the entire living spacefrom gift items, kitchenware, tableware, food, jewelries, furniture and more.

12
3-selected by New JewelryContemporary jewelry

The wide-ranging of latest design
products with more than 700 exhibitorsfrom 26 countries and regions.

JAPAN STYLE
Japanese design andcraftsmanshipDiscover Japanese traditions and craftsmanshipbeing brought into modern lifestyle and designs.
A platform for new encounters with creators,
designers, brand histories and more.

New items to add flavour tothe kitchen and dining table
Branded dishware, kitchenware,cooking appliances and more

FOODIST
A diverse array of foodsfrom Japan and abroad

TALENTS
Zone for young
up-and-coming designers

Tableware, interior accessories,textile products and more

NORDIC LIFESTYLE
High-quality Nordic products
Textiles, furniture, kitchenware and moreAccess to the venue

Atrium special zone

West hall

Ambiente Trends 2019 English

Ariake Passenger
Ship Terminal

TokyoBig Sight

Designers Mr. Cem Bora, Ms. Claudia Herkeand Ms. Annetta Palmisano from the design
studio Stilbuero bora.herke.palmisano analyse
the latest international trends in fashion andart, interiors and lifestyle.

To Shimbashi
Tokyo Big Sight Sta.

Yurikamome
Ariake Sta.
Rinkai LineHYGGELIG HOURSTo Shin-kiba

The Corner Shop – How to make a market –INVITATION

East hall

Schedule: 17 and 18 July (12:15 − 13:15) / 19 July (12:00 − 13:00)
Speaker: Ms. Annetta Palmisano

To Toyosu

Kokusai-Tenjijo Sta.

To Osaki17 − 19 (Wed − Fri)
July 2019
Tokyo Big Sight
West hall 1・2・3・4+Atrium
10:00 – 18:00 (Last day until 17:00)

Corner shops can always be found at street
corners across the U.K., and many of theirelements can be effectively applicable totrade fairs such as shop layouts, flowplanning, signage, store shelves, andconversations with shop owners. As aspecialist of buying and shop planning,
Atrium director Mr. Yu Yamada will develop
the Atrium special zone as an ideal businessenvironment for exhibitors and buyers.

For enquiry: Messe Frankfurt Japan Ltd.
Interior Lifestyle Tokyo organiser’s officesupported byROBERTʼS COFFEE

Zone for young entrepreneurs

A showcase of overseas
products and brands

Shosankan 7F 1-3-2 Iidabashi Chiyoda-ku Tokyo 102-0072, JapanTel. +81 3 3262 8456 E-mail. visit@interior-lifestyle.com
Web. www.interior-lifestyle.com

ACCENT

New accents to living
Apparel, aromatherapy items,decorative gift items and more

*The photo is an image from the last fair.

Atrium director
method inc. Yu Yamada wearemethod.com•People under the age of 18 and public visitors are not admitted to the fair. •Pets are not allowedto enter. •Visual and sound recordings by the organiser : The organiser and its group companies
are entitled to make, or to have made on their behalf, visual and sound recordings, as well assketches of exhibition stands or individual exhibits, for the purposes of documentation or for
their own publications. This also applies to any persons included in such recordings.

NEXTGLOBAL

www.interior-lifestyle.com*For more details, please visit www.bigsight.jp/english– the special highlights in NORDIC LIFESTYLE –Location: West hall 4, NORDIC LIFESTYLE zone
Schedule: 17 and 18 July (16:00 − 17:30 (planned))

This event will see a presentation programmeby exhibitors from NORDIC LIFESTYLE, as well
as a talk-show by the Embassy of Finland.
Beverages from Robert’s Coffee, a coffee shop
brand in Finland, and alcoholic beverages, willbe provided.

Subject to change as of May 2019 Takaiyama inc. 5/2019/20000

Must-see trendsetting products□ Download from order forms page in your online account.

After working as a buyer for IDEE SHOP in Minami-Aoyama, Mr.
Yamada founded method in 2007 and began working as a freelancebuyer shortly afterwards. He is currently a representative director ofmethod, inc. In September 2014, he released the book “THE METHODOF SHOP SUCCESS” published by SEIBUNDO SHINKOSHA.

EVERYDAY

Accessories for more
comfortable living
Laundry care, bath and toiletry
products, storage items and more

HOME

(CORNER SHOP) by method

Design concepts for
new living spaces

Pop-up store, “(CORNER SHOP) by method” will open at Atrium,
which will function as an index of exhibitors.

Furniture, home textiles, lights and more

● Check out the latest exhibitor information at:
www.interior-lifestyle.com >> Exhibitors and products >> Click “EXHIBITOR SEARCH”● Interpreter Services at the Business Support Desk
Take advantage of free on-site interpretation services and business negotiation
consultation support to help with your negotiations with exhibitors.

Images2 Banner & logo
Announce your participation on your website,
SNS and e-mail signature.

Come &visit us!
1 – 3 June 2022 Tokyo Big Sight, West Exhibition Halls□ Download from order forms page in your online account.

3 Online exhibitor search

LogoRenewal

Bannersize: W234

H60 (pixel)

Deadline: 1 April 2022

Starting in early April 2022, the online exhibitor search will be available on the official fair website.
Register your product and company information so that potential clientscan find you more easily before and also after the fair.
*We renewed the system and expanded some functions.

□ Registration: See Media Package Manager (Exhibitor name / Exhibitors & products page contents).

https://interiorlifestyle-tokyo.jp.messefrankfurt.com/tokyo/en/exhibitor-services/MPM.html□ English to Japanese translation service: Apply from your Media Package Manager to iris link (paid service).

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4 PR activities for the press / journalists
Announce your participation and introduce your products to the press / journalists!

Coverage in the pre-fair press release
For the coverage in the press release that the organiser publishes prior to the fair, we may ask you to provide information and image of yourexhibit.
*The submission guideline will be e-mailed.
*This service does not guarantee the definite media appearance.

5 Instagram / Facebook / Twitter
Instagram

FacebookTwitter

www.instagram.com/interiorlifestyletokyo/
Account: @interiorlifestyletokyo
Hashtag: #interiorlifestyletokyo

www.facebook.com/interiorlifestyletokyo/

www.twitter.com/iltokyo/
Account: @iltokyo
Hashtag: #interiorlifestyletokyo

We share exhibitors' latest information and news on our official Instagram and Facebook pages!
For introducing your products and information, we may ask you to provide the information and image of your exhibit.
*This service does not guarantee the definite media appearance.
*Please use the hashtag above on your SNS to promote your exhibition.

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Interior Lifestyle Tokyo 2022

Date:
Exhibitor nameContact ( □ Mr. / □ Ms.)

Address

Country / Region

Tel//

Subject to change, as of January 2022.

Application form

E-mailDiscount for package

10% off is available if you select 2 items or more.

For details, please read this guide or contact: promotion@japan.messefrankfurt.com
Check

1 Original flyer

with VIP invitation

Item□

A4 size folding into three

2 Banner on the official□

Discount for package

Discount for package

Price (tax excluded)

JPY 150,000 ╳＝ JPY

1 W1,140 ╳ H285

JPY 250,000 ╳＝ JPY□

2 W1,140 ╳ H380

JPY 300,000 ╳＝ JPY□

1 Editorial ads

JPY 150,000 ╳＝ JPY□

2 Logo ads

JPY 50,000 ╳

＝ JPY

□

1 Back cover

JPY 500,000 ╳＝ JPY□

2 Inside back cover

JPY 400,000 ╳＝ JPY□

3 1 page

JPY 300,000 ╳＝ JPY□

4 1/2 pageJPY 180,000 ╳＝ JPY□

5 1/4 pageJPY 100,000 ╳＝ JPY□

6 Logo in the exhibitor list

JPY 30,000 ╳＝ JPY□

Single-sided

JPY 150,000 ╳＝ JPY

JPY 50,000 ╳＝ JPY/ one-side printing in full-color

Deadline: 18 March 2022

fair website

Deadline: 25 March 2022

3 Editorial / logo ads on visitor
promotion e-mailDiscount for package

Deadline: 1 April 2022

4 Advertisement on theofficial fair guideDiscount for package

Deadline: 1 April 2022

5 On-site advertisement board
Discount for package

Deadline: 22 April 2022

7 Professional photography service
Deadline: 13 May 2022

□1st choice

2nd choice

3rd choice

Slot:

Slot:

Slot:

Total:JPY*A consumption tax of 10% is applicable to the price.
*The promotional tools are provided to the exhibitors only.
*The invoice will be sent to the address written on this application form.
*If you wish to cancel an order after submitting the application form, the full amount will be charged as the cancellation fee.

Enquiry / submit to:Interior Lifestyle Tokyo organiserʼs officeMesse Frankfrurt Japan Ltd
Shosankan 7F 1-3-2 Iidabashi Chiyoda-ku Tokyo 102-0072, JapanTel +81-3-3262-8446
E-mail promotion@japan.messefrankfurt.com
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