General Incorporated AssociationMokuty Club

Establishment

Corporate Profile
Name: General Incorporated Association Mokuty Club
Goal: Contribute to the realization of carbon neutrality by cutting down trees that have reached theend of their harvesting period, and reforesting as well as nurturing the forests after logging
Establishment: September 22nd 2021
Address: 68-1 Sakutadai, Motomiya, Motomiya City, Fukushima Prefecture
Main Business Activities: Stakeholders, from forest owners to final consumers, shall donate 1% of
the purchase activity amount to the General Incorporated Association Mokuty Club, which uses thefunds to reforest and afforest one hectare of forest each year

Ｐ.2

Representative Director: Masaaki Nemoto (President (CEO) KODAI Co., LTD.)
Director: Hiyoshi Suzuki
Director: Shun Matsuzawa
Director: Keiichi Satou
Director: Munetoshi Suzuki
Director: Sadakuni Takashima
Auditor: Hyouichi Takeda
Auditor: Tsuyoshi Kusakabe

Initiatives

Afforestation andReforestation

In order to build a network thatfacilitates the involvement ofvarious people in forest
circulation, we have establishedthe "General Incorporate
Individuals andAssociation Mokuty Club”.
companies thatWe develop ethical products andForest Owners

Donations from eachstakeholder for
afforestation andreforestation1%

agree with thepurpose of thisproject

established a forest circulation network
based on the ethical consumption that1%

all people, from forest owners toretailers, who are concerned with theGeneral Incorporated Association
Mokuty Club

consumption of the ethical products
shall donate a part of the purchaseactivity amount to the General
Incorporation Mokuty Club for funds ofthe afforestation and reforestation
activities

Ｐ.3

Deforestation
HaulerFunds for afforestation
and reforestation
expenses to becontributed by theGeneral Incorporated
Association Mokuty Club

1%1%Stores1%
Manufacturer

Saw Mill
This network is a system with a clear
traceability. After harvesting trees in theforest of the forest owner, we afforest
and reforest in the same forest.

What is Ethical Consumption？
“Consumer behavior that considers people, society, and the environment, including regional revitalization andemployment”⇒This means that each consumer considers the solution of social issues for themselves and supports businesses
that are working on such issues while engaging in consumption activities (from the Consumer Affairs Agencywebsite)
What we need to expand upon in the future

Ethical consumption has the potential to change the future of the world
Business Person ⇒ Improve the transparency of the supply chain and carry out manufacturing that recognizes the importance of"corporate social responsibility"
Consumers ⇒ Need to be aware of the social costs hidden in "cheapness" and "convenience", and change their consumption behavior

Ethical consumption contributes to the achievement ofGoal 12 of the SDGs (Sustainable Development Goals)
Responsible consumption andproduction

Ｐ.4

Goal 12: Responsible consumption and production
To ensure sustainable and production patterns

Which of the SDGs will this project contribute to achieve this goal？
Ensure sustainable consumption and production patterns

Responsible consumption and production

Target 12.2
By 2030, achieve the sustainable
management and efficient use of naturalresources.

Target 12.8
By 2030, ensure that people everywhere
have the relevant information andawareness for sustainable development
and lifestyles in harmony with nature.

Ｐ.5

Establishing a forest
circulation network

Sales of ethical consumption
products
A portion of the sales
proceeds is used forafforestation activities

Which of the SDGs will this project contribute to achieve this goal？
Protect, restore and promote sustainable use of terrestrial ecosystems, sustainably manage forests,
combat desertification, and halt and reverse land degradation and halt biodiversity loss

Life on Land

Target 15.2
By 2020, promote the implementation ofsustainable management of all types offorests, halt deforestation, restore degraded
forests and substantially increaseafforestation and reforestation globally.

Establishing a forest
circulation network

Instead of protecting trees without cutting themdown, it is important to create a cycle of cutting
down making effective use, reforesting andafforesting trees.

Ｐ.6

Why do we need afforestation and reforestation activities？
It is to protect the global environment and reduce disasters
Why does afforestation and reforestation help protect the global environment and reduce disasters?
In Japan today, there are many trees that have reached the end of their harvesting period, but they are left unattended,
and many of them have fallen into ruin due to lack of care

When forests are not cared for, they are unable to fulfill their purpose and can cause various disasters
Main functions of forests
・Carbon dioxide (CO2) absorption

Ｐ.7

If the forests are not takencare of...

Phenomena Caused by・Global warming

・Prevention of landslide disasters

・Landslide disaster caused by・Water source recharge function

heavy rain

ETC.

ETC.

Why do we need afforestation and reforestation activities？
Why are forests no longer cared for？
The post-war policy of expanded afforestation led to the creation of many planted forests, but as imported timber became
cheaper to purchase, the demand for domestic timber decreased. As a result, forest owners stopped taking care of their forests.

Forest Owners

Unable to sell trees

Needless to takeeven if growncare of trees

A decrease ofpeople working
in the mountains③ Deforestation② Reforestation

Forests are not well maintained

ViciousCycle

In order to break this vicious
cycle...

Circulations④ Sawing

We need to keep this cycle goingWe first develop ethical products to turn this

① Afforestation⑤ Production

cycle around

Donate a portion of the sales proceeds of ethical products to the General
Ｐ.8

Incorporated Association Mokuty Club, to support reforestation activities

Why do we need afforestation and reforestation activities？
Is it ok to cut down trees?
Cutting down trees (besides thinning) is considered bad in Japan, but not cutting down trees is not always good

In Japan, there are many trees that were planted under the post-war policy of expanded afforestation, but in some cases, thetrees have been left unattended without being cut down even though they have reached the end of their harvesting period.
Standard harvesting season (approximate time for harvesting)

Reference Information

Japanese cedar: 35 to 50 years oldJapanese cypress: 45 to 60 years oldCarbon Absorption by Tree species and Forest Age

Carbon tons/hectare per year

Japanese larch: 30 to 40 years oldJapanese cedar （Conifer）

What happens when you don’t cut a tree at theend of its harvesting period...
Decreased absorption of carbon dioxide

Japanese Cypress (Conifer)
Beech Tree(Broadleaved tree)

Global warming is on

Releases carbon dioxide (CO2) when it decomposes
and returns to the soil

the rise
Sawtooth Oak Tree(Broadleaved tree)

By cutting down trees that have reached the end of their harvesting period, using the trees
to make wood products, replanting trees at the same place, and nurturing them as well,Ｐ.9

we will be able to protect the forests and, in turn, protect our lives in the future

Source: Estimation based on the timbervolume table of major tree species in theNagano Prefecture Regional Forest Plan

Forest age〔Year〕

From the Learning Museum of the Forest and Forestry’s website

Why do we need afforestation and reforestation activities？
The approximate amount of wood needed for daily human lives
The amount of carbon dioxide (CO2) emitted from one person breathing is about 320kg per yearAbout 23 Japanese cedar trees are reportedly needed to absorb this amount of carbon dioxide (based on a 50-year-old
Japanese cedar tree).

The amount of carbon dioxide (CO2) emitted from each private car is about 2,300kg per year
About 160 Japanese cedar trees are reportedly needed to absorb this amount of carbon dioxide (based on a 50-year-old
Japanese cedar tree).

The amount of carbon dioxide (CO2) emitted from each household is about 6,500kg per year
About 460 Japanese cedar trees are reportedly needed to absorb this amount of carbon dioxide (based on a 50-year-oldJapanese cedar tree).

We hope the carbon dioxide emitted from our own breathing will beＰ.10

absorbed and recycled by afforestation.

林野庁HPより

We kindly ask for your cooperation
We will not be able to fulfil our initiatives alone.
With your help, we can share this to as many people aspossible.
We would like to ask for the cooperation of those who would
like to assist us with our goals.

★The first planting date has been
decidedDate: June 5, 2022 (Sunday)
Location: Haryu district, Minami-Aizu
Town, Fukushima Prefecture
Number of trees to be planted:
Approximately 2,500 trees

PlannedPlanting Site