SEP
OCT
2021
VOL 43/NUM 5

C H A P T E R“MPI-WI Chapter is the bridge to knowledge, compelling ideas, andrelationships to create a voice in the meetings and events industry.”A W A R D

You can do a lot with 27,000 square feetof meeting space.
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With 20 private event venues, over 40,000 square
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Learn more at theinglesidehotel.com
2810 Golf Road, Pewaukee, WI 53072
800 247 6640 | salesinfo@theinglesidehotel.com

September/October 2021

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SEPTEMBER/OCTOBER 2021

MPI-WISCONSIN
2021-2022
BOARD OF DIREC TORSPRESIDENTSHANNON TIMMERMAN, CMP
Wilderness Hotel & Golf Resort
stimmerman@wildernessresort.com
PRESIDENT-ELECTREBECCA STAATS
Residence Inn & Fair ield by Marriott Eau Claire
rebecca.l.staats@gmail.com
IMMEDIATE PAST PRESIDENTALISON HUTCHINSON
Fox Cities Convention & Visitors Bureau
ahutchinson@foxcities.org

VOL 43 / NUM 5

Feature Articles
KEY: Meet Your 2021-2022 Board of Directors

82021 Gala: Firing Up & Chilling Out

10		

2020-2021 Award Winners

12

Gala Highlights

14

MPI’s GLES - Tri-Chapter Event in Fort Wayne, Indiana

21

				

September Preview

VICE PRESIDENT OF MEMBERSHIPMICHELLE TYO JOHNSONNorthCoast Productions & Made Ya Look Inc.
michelle@northcoastpro.com

September Community Outreach Activity

VICE PRESIDENT OF FINANCE
WANDA GILLES
veda
wanda.gilles@yahoo.com

In Every Issue

VICE PRESIDENT OF COMMUNICATIONSLIZ UNRUHEC Commercial
lizherrmann555@hotmail.com
VICE PRESIDENT OF EDUCATIONREGGIE DRISCOLL, CMP
State Bar of Wisconsin
rdriscoll@wisbar.org
DIRECTOR OF SPECIAL EDUCATION PROJECTSBETH SCHNABEL, CMPFilene Research Institutebeths@ ilene.org
DIRECTOR OF SPECIAL EVENTSJODY SIMON
WAMIC
wamic@wamic.org
DIRECTOR OF STRATEGIC PARTNERS & SPONSORSHIPS
VICTORIA GRINWALD
The Boldt Company
victoria.grinwald@boldt.com
DIRECTOR OF MEMBER CAREJOSHUA WIMMER
Premier Choice Association Managementjoshua@premierchoiceamc.com
DIRECTOR OF AWARDS, SCHOLARSHIPS & RECRUITMENTSARA BEUTHIEN
WEDC
sara.beuthien@wedc.org
DIRECTOR OF PUBLICATIONS & SOCIAL RESPONSIBILITYMARIA PEOT, CMP
MDS Association Management
maria.peot@gmail.com
DIRECTOR OF DIGITAL COMMUNICATIONSJESSICA RIEFLIN
Wisconsin Dells VCB
jessica@wisdells.com
DIRECTOR OF MONTHLY PROGRAMMINGJODY ROOS
Wisconsin Bankers Association
roos@wisbank.com

23
24

Editor’s Note

4

President’s Message

6

Faculty Profile: Carmen Smalley, CMP, CHE

7

				

Anniversaries

16

Volunteer Spotlight: Amanda Ridout

17

Board Member Profile: Beth Schnabel, CMP

18

				

Who’s in the News

19

Planner Profile: Stephanie Martinez

25

Supplier Profile: David T Helgeson, CMP

26

CalendarBC

Experience MPI Wisconsin
Print: Agenda Magazine
6 Different Ways
Web: mpiweb.org/Wisconsin
Facebook: facebook.com/mpiwi
Twitter: twitter.com/mpiwisconsin
LinkedIn: MPI-WI Chapter
Instagram: https://instagram.com/mpi_wi_chapter 																	

2820 Walton Commons, Ste 103

fax: 608.204.9818

Madison, WI 53718

email: admin@mpiwi.org

tel: 608.204.9816

web: www.mpiweb.org/wisconsin

September/October 2021

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MPI-WISCONSIN CHAPTER

Editor’s Note

Published bimonthly by
Meeting Professionals International –Wisconsin Chapter

Greetings!
Traditionally, this issue of our
Agenda focuses on New Inspiration /Unconventional Meetings. I see a limitlesspool of inspiration as we continue todeliver unconventional meetings. Where
do you find your inspiration?

CO-EDITORS
Kathy Reading
SCAN Groupreading@scangroup.net
Jennifer Mell, CMP
Made Ya Look / NorthCoast Productions
jen@northcoastpro.com
Maria Peot, CMP
MDS Association Management
maria.peot@gmail.com

CONTRIBUTING WRITERS
Tamara Jesswein, CMP, VEMM
Jennifer Mell, CMP
Kathy Reading
Maria Peot, CMP
Alison Hutchinson
Beth Schnabel, CMP
Carmen Smalley, CMP, CHE
Stephanie Martinez
David T Helgeson, CMP

GRAPHIC DESIGNAnn Shultz, AJS Designs

PUBLICATION DEADLINES
November/December 2021
Deadline: October 4, 2021

Venue Inspiration - Attendees are always interested in learning about
or experiencing exciting aspects of your venue or location. Consider
special packages with related gifts for your virtual attendees.
Nature Inspiration - Our natural world is full of inspiration. (Designers
have been influenced by nature since the beginning of time.) Breaking
away from screens, even for a short time, can deliver a new perspective.
Musical Inspiration - The Bradley Symphony Center, which hosted ourrecent Gala, is a venue I hope you all have the pleasure of visiting. The
floor-to-ceiling window treatment in the Atrium features the names of thecomposers of pieces that the Milwaukee Symphony has performed. It’s
subtle, intriguing, and delightful once you see it. (Ask member Amanda
Ridout for a tour.)Group Inspiration - As always, I remain inspired by our chapter’s
brilliant members. So, let’s continue to motivate each other to aim highand keep moving forward.
Go MPI-Wisconsin!

January/February 2022
Deadline: December 6, 2021
March/April 2022
Deadline: February 7, 2022

Kathy Reading

PERMISSIONS
Material in this publication may not be
reproduced in any form without permission.
Statements of fact and opinion within Agenda
are the responsibility of the author(s) and do
not imply an opinion of the officers or membersof MPI or MPI-Wisconsin Chapter.

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Imagine your meeting in the wide-open
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Let us orchestrate your incredible.
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Madison, WI© 2021 Monona Terrace

September/October 2021

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5President’s Message
As I come down from ‘Cloud 9’ after a truly AMAZING Awards
Gala Celebration, I again am reminded how blessed I am
to be part of such an amazing organization! And how truly
honored I am to be serving as your Chapter President for thisnext year.
We spent a wonderful evening at the Bradley SymphonyCenter celebrating just a few of our wonderful members
and volunteers of the last year. Of course I wish we could
celebrate them all, but we were able to shine the lighton a few very deserving individuals. It was an evening ofcelebrations, emotions, laughter, and love. Everything that
truly defines our MPI-WI Chapter!

SHANNON TIMMERMAN, CMP
2021-2022 President, MPI-WI Chapter

After 18 months of struggles for so many, lost membership,and minimal events, it was wonderful to have an evening tofocus on the GOOD! We are very fortunate to still have astrong membership, a strong base of strategic partners andsuppliers, and a solid foundation to keep building from. There
are many other MPI Chapters that didn’t come out so lucky,
so for that I want to extend sincere gratitude. Gratitude forthose leaders that laid the groundwork for success before us,
gratitude for volunteers that continue to guide us on that path,and for those that will continue this progress.
I hope this encourages our new members to get involved,
and embrace everything that MPI has to offer to them. If I had
not joined a committee at my first event, I am not sure where I
would have ended up. That quickly turned into joining the rafflecommittee, and the rest is history! You don’t need to devote
hours upon end, even as little as 20 minutes at an event makes
a huge difference to our chapter. The more you get to know ourmembership and get involved, the more you will get out of your
MPI experience. As I mentioned at the Gala you will find yourtrue “Happy Place”! I know I did!
Join us on September 16th in Green Bay where we get toshowcase some fantastic new facilities that this city has tooffer! You won’t want to miss it!

ShannonSeptember/October 2021

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CARMEN SMALLEY, CMP, CHE
Milwaukee Area Technical College
Instructor/Lead Faculty

Faculty Profile

Tell us about your company and/or position: Milwaukee Area Technical College has a
Hospitality Management Associate degree, Event Management Associate Degree, Foundations of
Lodging Management Diploma, and a Special Event Diploma.
How long have you been in the meetings industry? Back in 2001 I started in hotel sales, moved
to a Director of Sales, then Regional Sales, all the way up to National Sales. All the properties I’ve
been at had a large amount of meeting space. I’ve been teaching in both the Hospitality and EventManagement program now for the last eight years.
What drew you to become a faculty member? I wanted to give back to the industry somehow
and after getting my Master’s degree it allowed me the opportunity to teach. Teaching has been agreat way to give back to the industry and help those coming into the industry as well.
What do you like most about being a member of MPI? The friendships I have built. I joined MPI
in 2001 because my boss told me to and then rejoined in 2002 when I became a Director of Salesat another property. I’ve served in all sorts of committees, board positions, and eventually became
President of MPI-WI. The friendships and connections I’ve built make MPI a great organization.
What was your favorite team or project you have worked on for MPI? The fundraising team…
mostly the golf outing committee. It was always a fun committee to be on.
Tell us about your family: I’ve been married to my husband Jesse for 10 years now and we havean 8-year old boy named Laydon. We also have our dog Gunner, two cats (Baymax and Jellybean)
and two fish (named Emmitt and Wall-E)…yes some of the animals are named after characters inkids movies!
What are your hobbies and interests? Try to play golf when we can, kayaking, we just bought acamper this year so I guess camping, and for sure we love to travel.
Favorite song//band/artist/movie/book: Anything from the R&B realm from the 90’s…I love todance, so really any dance music. One of my favorite movies is Love Actually – I can watch thatover and over and really any good comedy with Adam Sandler. As far as books I’ve read a lot byJohn Grisham and of course a lot of textbooks the last 8 years!
Tell us about the person you admire most and why: My mom because she was a young single
mom when I was born. She wanted for me what she did not have, and she has provided me a lot.
What is something that is still on your bucket list? Visiting Australia is on my bucket list andlearning how to play guitar.
Tell us the words you live by or share a favorite quote: Always follow through….if you tellsomeone you are going to do something…then do it.

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KEYMEET YOUR 2021-2022
BOARD OF DIRECTORSIn the last issue of the AGENDA Magazine, we shared flashback photos of each of the membersof the Board of Directors. Some shared an old photo of themselves “on the job” in a past life,
while others gave us the classic high school throw back. Check out the big reveal below!

2

1

Wanda Gilles - VP Finance

Secretary

3

Shannon Timmerman, CMP - President

Michelle Tyo-Johnson - VP Membership

Dishwasher

Best Bangs (tie)54Victoria Grinwald - Director ofStrategic Alliances & Sponsorships

Decorator

6

Sara Beuthien - Director of Awards andScholarships, Recruitment

Bartender

The Classic HS Headshot

7

8

Heather Dyer - Chapter Administrator

Alison Hutchinson - Immediate Past
President

Rockstar Mom

Reggie Driscoll, CMP - VP Education

9

Jody Roos - Director of Monthly
Programming

Beauty Queen

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10

11

Maria Peot, CMP - Director of
Publications & Community Outreach

Josh Wimmer - Director of Member Care

13

14

15

Jody Simon - Director of Special Events

Christopher Dyer - Chapter Administrator

Chef

Jessica Reiflin - Director of Digital
Communications

Mr. Professional

Corn RoasterLiz Unruh - VP Communications

12

Waterpark Pro

Best Ripped Jeans (or chair?)

16“Pilot”

17

Becca Staats - President Elect

Lifeguard

September/October 2021

Beth Schnabel, CMP - Director of Special
Education Projects

Disney Cast Member

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2021 Gala:
Firing Up &Chilling Out
By Jennifer Mell, CMP

Last month’s Fire & Ice Award Gala
was a night to remember. The beautiful
Bradley Symphony Center was theperfect backdrop to celebrate thechapter’s accomplishments during oneof the most challenging years in our
history.
We entered through the spacious
Gallery and ascended the spiralstaircase to the magnificent Atrium.
We enjoyed cocktails and passedhors d’oeuvres amongst the displayof silent auction items and an
enchanting string duo from the
Milwaukee Symphony Orchestra.
For most attendees, this was the firstopportunity to experience the newly
re-created venue, including tours of
the historic Warner Theater -- now the
spectacular Allen-Bradley Hall.
With the cityscape surrounding us on
three sides, the venue team lit the
space beautifully, reflecting our Fire &Ice theme. «Icicles» hung from behindthe stage, and sparkly centerpieces
added to the ambiance. The Chef
and his team also worked our theme
into the menu with an iceberg lettuce
salad, fiery Jerk Chicken entrée, and
Baked Alaska dessert.
Kudos to Past-Presidents Susan
Kainz and Marie Johnson, CMP, foremceeing and keeping the evening
going. Thanks to our volunteers,
sponsors, partners, and award winners
for adding their personal touches along
the way.

The MPI-Wisconsin Hall of Fame
gained a new, valuable member
in Naomi Tucker, CMP, HMCC.
As a long-time member and pastpresident, Naomi is also the founderof Planners on Purpose and Plan It
On A Post-It - consulting and blogs
designed to empower event planners
to stress less so that they can liveat their best. Naomi also serves on
the Knowledge Committee with the
Event Industry Council as an advisor
for the Fox Valley Technical College
Event Management Program. Cvent
recently recognized her as one of “20Event Professionals You Should Be
Following.” Thank you, Naomi!

Immediate Past-President Alison
Hutchinson — a.k.a. our “Pandemic
President,” — reflected on this crazyyear for MPI-WI. She talked about
the incredible support received
from supplier partners, board
members, volunteers, and our entire
membership. She then presented thePresident’s Award to Liz Unruh, of
EC Commercial, for her outstanding
support as a board member who
always answered “sure” when asked
to help with another task. Liz has
served in several areas on the Boardof Directors and is currently our VP Communications.

MPI-WI President, Shannon
Timmerman, CMP, then made her
way to the stage in a show-stopping
red and black gown that was 100%
Shannon! Shannon shared her
journey to the Presidency and offeredencouragement of what’s to come for
MPI-Wisconsin. The current Board of
Directors then joined her on stage as
the audience applauded their service
to the chapter.

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On with the Awards!
This year’s awards recipients are:
TEAM OF THE YEAR: Tech Avengers
Ed Buchner, Tom Graybill, John McDonald,Jennifer Mell, CMP, and Michelle Tyo-Johnson
RISING STAR:
Ed Buchner

Anyone who’s been to an MPI-WI Awards Gala knows the end of
the program isn’t the end of the night! From the Bradley SymphonyCenter, many made their way to the Monarch Lounge at the Hilton
Milwaukee City Center for an afterglow that REALLY glowed…justlook at the lighted cape below! A celebratory air filled the Monarch
Lounge as members congratulated each other on awards andaccomplishments and our ability to survive and thrive in a mostchallenging professional environment.

SUPPLIER OF THE YEAR:
Farrah Slinger, CERP
PLANNER OF THE YEAR:
Tamara Jesswein, CMP, VEMM
MEETINGS INDUSTRY ADVOCATE:
Kathy Reading

See the Award Recipients
special section on page 12.

SPONSORS

September/October 2021

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Award Winners
MEETINGS INDUSTRY ADVOCATE
Kathy Reading, The Scan Group
Constantly boosting others up, supporting us, encouraging
us, and telling us what a great asset we are to the chapter
and industry, this person is the definition of a Meetings
Industry Advocate. She’s our chapter cheerleader!

TEAM OF THE YEAR
Tech Avengers: Ed Buchner, Majic Productions; Tom
Graybill, Tri-Marq Communications, Inc.; John McDonald,Studio Gear; Jennifer Mell, CMP, Made Ya Look, Inc.; andMichelle Tyo-Johnson, Made Ya Look, Inc.
The past year was chaos, but this team lent their expertiseto keep us connected. With their help, the chapter wasable to host virtual and hybrid events when we neededinteraction with each other the most. The Tech Avengers
introduced us to new technology platforms this past year,
presented essential tips on producing hybrid events,
and provided quality video editing and producing. The
Avengers definitely assembled!

PLANNER OF THE YEAR
Tamara Jesswein, CMP, VEMM, HID Global
MPI-WI past president Tamara Jesswein has manageda wide variety of events across the US and many global
destinations, including Lisbon, Panama, London, Dubai,
Cambodia, and Bangkok. Her resume includes corporate
events, product launches, client/partner events, national
charitable events (including Operation Gratitude), andteam-building events. She continually steps up to offer
her time, smarts, and talent to our chapter, including
raising her hand to lead the GLES team immediately after
completing her time serving the Office of the President.

SUPPLIER OF THE YEAR
Farrah Slinger, CERP, Event Essentials
Always adding the extra “oomph” to our special events,
this year’s supplier of the year is consistently willing tohelp the chapter in any way! Farrah’s décor and details forseveral of our Gala and Education Day events really makethe themes come together.

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Award Winners (Cont.)
RISING STAR
Ed Buchner, Majic Productions
The Rising Star award recognizes an individual whosetime and efforts put them on the fast track to becoming
one of our next leaders. This year’s rising star has
volunteered in many areas. He has spoken on two panelsin the past year to share his industry knowledge and is avital member of the pandemic-inspired Tech Avengers.

OCTOBEREDUCATION
EVENT

21 OCT

MARK YOUR CALENDARS!
On Thursday, October 21st, save the date for our October Education Event which will be held at one of our triedand-true favorite venues in the state - the Madison Marriott West in Middleton, WI. Stay tuned for more informationon the speaker & educational session information. The day is bound to be filled with lots to learn and networking tobe had. More to come on the events page of our chapter website soon. Hope to see you all then!

CreditWhere
Due!

by Kathy Reading

In our last issue, several valuable people were inadvertently omitted from listings of nominees
for Team of the Year. We apologize and thank these worthy volunteers for their service:• Communications Team: Jason Kauffeld, CMP, CPP• Education Day Team: Ann Marie Hess, Lindsey Hess, Charlene Marsalli, Brandon Smith,
Shannon Timmerman, CMP, and Michelle Tyo-Johnson• Bidding For Good Team: Dick Bradley and Wanda Gilles• Tech Avengers: Michelle Tyo-Johnson

September/October 2021

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Gala Highlights

September/October 2021

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July/August 2021

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MPI WISCONSIN
ANNIVERSARIESCongratulations to these members who will be celebrating
milestone anniversaries in September + October.

Congratulations!

5 YEAR

10 YEAR

25 YEARMELISSA FELENDYSZ, CMPROSA ASALIACARRIE JENSEN, CMP

NATP

Standard Process, Inc.

League of WI Municipalities

PAIGE FISCHERMARIA PEOT, CMP

Meetings & Incentives Worldwide

MDS Association Management

AMY JESSENMICHELS Corporation

Meetings meet Convenience

Times have changed the way we meet, but not the way we help you meet. Learn about our convenient location,
directly off I-94 between Milwaukee and Madison. We offer complimentary personalized services to help makeyour meeting a success. Additionally, our area offers:
 More than 100,000 square feet of affordable, flexible meeting space 1,200+ guestrooms with complimentary parking
 Plenty of after-hours dining and entertainment options for your attendees

Learn more at visitwaukesha.org/meetings

September/October 2021

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AMANDA RIDOUT
Director of Sales for Resonance Food Co.
the exclusive catering company of
the Milwaukee Symphony Orchestra
at the Bradley Symphony Center

Our volunteer spotlight is shining on theincomparable Amanda Ridout!

VolunteerSpotlight

As the host of our fabulous gala event,
Amanda began preparing well over a
COVID-and-more year ago. She worked
with a changing MPI team to coordinate
the theme, menu, logistical details,
and more. Amanda, we were honored
to attend the first hosted event at thismagnificent venue. We all appreciatedthe theater tours, the inviting space, thedelicious meal, and the stellar service.
Thanks for amazing us again, Amanda!

Interested in being featured here?
Consider volunteering for our amazing
chapter! Contact our Vice President ofMembership: Michelle Tyo Johnson atmichelle@northcoastpro.com.
Or contact any board member to learn
what current opportunities are available
within their team. Visit https://www.
mpi.org/chapters/wisconsin/about-ourchapter/board-of-directors for a list of our
Board Members and their roles.

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BETH SCHNABEL, CMPFilene Research Institute
Event Manager
Director - Special Education Projects

Tell us about the company you work for and/or your position: Filene
Research Institute is a 501c3 non-profit that focuses on research andinnovation for the credit union industry. I’ve been with the organization
going on nine years, but in my current position as the Events Manager
for five. Filene provided me the opportunity to grow into a role I was
passionate about. Together with the connections I’ve made through MPI,I feel very fortunate that I was able to learn and develop in what feels likea short period of time.

Board Member
ProfileHow long have you been in the meetings industry?: Five years!
Tell us a few things about your role on our Chapter Board: I work with the Education
Team to source and secure the talent that drives the educational content at our events.
Working with mostly academic speakers that are sourced through our Research team at
Filene, this was a skill I didn’t have a lot of experience with and one I have enjoyed growing.
What drew you to serve on our Chapter Board? Like many in this industry, I am always
looking for ways to grow both my skillset and network. The opportunity to play a largerrole with an organization that had developed both of those areas for me was an exciting
opportunity I couldn’t pass up.
What do you enjoy about your board service, and what are you learning? Joining
the board in 2020 turned out to be even more of an opportunity than I initially imagined.
I’ve enjoyed getting to know the other board members better and provide support andencouragement to a group of people who provide it right back. It’s sharpened my project
management skills and ability to manage my time more efficiently while adapting to all thechanges that 2020 threw our way. All from the comfort of sweatpants and slippers!
What are your hobbies and interests? I love to travel and experience things with my family
and friends. I ache for the days of shared experiences again and hope that light at the end of
the tunnel continues to get brighter as we progress through 2021.
Tell us about your family: I am a #boymom to two energetic and thoughtful boys, Porter(6) and Benett (3) who keep my life interesting, busy, and full of laughs. My husband David,
bless him, stays home with the boys which was a huge blessing in 2020 when our houseturned into school, home, and office.
Favorite song/band/artist/movie/book: I love reading to decompress but need to do moreof that and less scrolling through social media or binging Schitt’s Creek for the 100th time.
Person you admire and why: Walt Disney for his resilience, innovation, and child-likewonder.
What is something that is still on your bucket list? Visiting every Disney park across theworld. I’m a self-proclaimed Disney nerd and I’m not ashamed to say that.
Tell us your words to live by or share a favorite quote: “They say love is the best
investment; the more you give, the more you get in return.” – Audrey Hepburn
September/October 2021

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Compiled by Jen Mell, CMP, Maria Peot, CMP & Kathy Reading

1

SUSAN PATTON has
joined Maritz Global
Events as their Meeting
Events Housing Specialist.
Susan is excited to join thisgreat company and return
to working with hospitality
professionals!

MELISSA FALENDYSZ,
CMP, Meeting and4

A grateful industry welcomes you back, Susan!
Melissa, we always appreciate insight into yourexpertise!

JESSICA RIEFLIN,
Senior Sales Manager at
Wisconsin Dells Visitor& Convention Bureau, andJoshua Karow are new parents
to baby Beatrix (“Bea” tofriends and family).

JOELLEN GRABER,
past MPI-Wisconsinpresident, has taken on
a new challenge as Business
Development Specialist with
Brava Salon Specialists, LLC.

2

5

We thank you for your past
service and wish you all thebest, JoEllen!

Welcome, Bea...
we can’t wait to meet you!

TAMARA JESSWEIN,
CMP, VEMM, andhusband Ron welcomed a
new grandson, Jackson! Mom,
Dad, and big brother are allthrilled to become a family offour + cat.

3

6

SHANNON TIMMERMAN,
CMP, Director of Sales

You wear this title well, Oma Tamara!
Shannon, we look forward to aterrific year under your leadership!

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Compiled by Jen Mell, CMP, Maria Peot, CMP & Kathy Reading

APPLETONINTERNATIONALAIRPORT will beestablishing a new routefor service to Dallas/
Fort Worth International
Airport on American
Airlines. This project will leverage federal grant
funds towards a revenue guarantee, marketing,start-up cost offsets, and fee waivers.
Bon Voyage, Appleton travelers!

8

The FOX CITIESCONVENTION &VISITORS BUREAU(FCCVB) is relocating
to 213 S. Nicolet Road
in Appleton. (During thecurrent renovation, the
FCCVB is in a temporary space adjacent to the
new location.) The more convenient Nicoloet Road
location will enhance the visitor experience with amodern, state-of-the-art Visitor Center and office.
Thanks for making the move!

9

Forbes recently
listed Milwaukee
as one of nine

Photo credit: Forbes Magazine

7

When we read “Skip: Chicago, IL—
Try: Milwaukee, WI” it makes our heart sing!

10 Wisconsin announced
The State ofan additional $10 millionof American Rescue Plan Act(ARPA) funds for tourismrelated investment projects
that help promote, maintain,
or bolster Wisconsin’s
tourism industry. Grants will be awarded through anapplication process to eligible infrastructure projects
such as convention centers, travel infrastructure,public or nonprofit attractions, and more.
Our tourism industry feeds ourstate jobs, economy, and quality of life.

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MPI’s GLES - Tri-Chapter
Event in Fort Wayne, Indiana
By Tamara P. Jesswein, CMP, VEMM, Wisconsin Co-Chair – GLES Committee

JESS PETTITT, M.ED., CSP

e are back in person for MPI’s GLES – our tri-chapter
event with Michigan, Indiana, and Wisconsin. This
year, we meet in beautiful Fort Wayne, Indiana, and ourspeaker line-up is FABULOUS!
We are excited to announce our event emcee, JESS PETTITT, M.ED.,
CSP. Jess has always had a foot in two different approaches to thrive in life.
Perhaps her Texas roots lead her to believe in riding two horses at once – oneof humility and one of ego. While hosting and performing stand-up in the NYC
night scene, she also worked as a diversity and inclusion specialist during theday. We are looking forward to her inspiring words and humor!
Our sessions will focus on the valuable return of in-person meetings and thefuture of events. I know that I am excited to see this all through to fruition andhope to see all of your lovely MPI faces in Fort Wayne!

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Our keynote line-up is just as exciting and includes:

JOSH EVANS
Corporate
Culture Expert

JULIA SPANGLER
Consultant & Speaker
Ecosystems EventsCJ MCCLANAHAN
Speaker, Advisor, Recovering
Overachiever

Joshua M. Evans is a #1 bestselling author in leadership andmanagement training, a TEDx
programmer, and a leading expert oncompany culture and organizational
engagement.

Julia Spangler helps event
professionals and organizations
reduce the negative environmental
footprint of their events to protect
our planet and deliver powerfulsustainability results.

For over 17 years, CJ McClanahan
has been helping others focus on
what’s important. His unique insightwill provide a step-by-step guide on
beating burnout and finding joy inyour career.

“Everyone deserves a life ofenthusiasm and passion!”“Your stakeholders are moreconcerned about the environment
now than ever before. Are you readyto meet their expectations?”“Yes, there is a way to successthat leads to happiness. No, it’s notcomplicated. Let’s get started.”

2021 MPI GLES
Registration is Open!
bit.ly/MPI_GLES2021

Take advantage of discounted
rates and register today.
Sunday, November 14 Tuesday, November 16, 2021
TRACY STUCKRATH,
CSEP, CMM, CHC, CFPM
Owner, thrive! meetings & events

MICHAEL DOMINQUEZ
President & CEO Associated Luxury
Hotels International (and MORE!)

After being diagnosed with foodallergies, Tracy built upon her 20
years of event planning experience
to help companies and professionals
address the needs of people withdietary restrictions, whether it’s apersonal choice, a medical condition,
or a food allergy.

Michael Dominguez serves as the
President & CEO for Associated
Luxury Hotels International (ALHI).
Michael is a recognized leader,speaking on disruption, the stateof the industry, the economy,
behavioral lessons.

“Let’s transform your event,hospitality service, or workplace toprovide food experiences that aresafe and inclusive for everyone.”

Inspiration in Indiana!

”As an industry, we need to beskating to where the puck is going tobe, not where the puck is.”September/October 2021

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SEPTEMBER PREVIEW

Break out your walking shoes
AND your smile for September!
By: Jennifer Mell, CMP
September’s event is going to be so much more than justan afternoon of education. If you haven’t made plans tohead to Green Bay, make sure you do ASAP!
We’re starting Wednesday evening, September 15th, atLodge Kohler with a welcome reception and tour. The
evening continues with a networking reception at the
nearby Titletown District and The Turn! In addition to ourusual eating, drinking and chatting, make sure to try out
the TopGolf Swing Suite for some extra fun.
Set your alarm Thursday morning (September 16th) totake part in the morning tour. Pop by the registrationtable at 10am and be ready to hop on the shuttle by
10:30am to visit the New Resch Expo and space within
the Titletown District.

September/October 2021

After the morning tours and lunch, our afternoon will
be highlighted by Speaker Jan Spence and two great
presentations:

PRESENTATION 1“Dare to be Different!
3 Keys to Goal-setting Success”
Research shows that only 4% of people meet their goals
each year. In this interactive, high-energy session, Jan
Spence will provide participants with a fresh, innovative
perspective on how to develop a game plan and maintainmomentum to achieve their goals and objectives.
Attendees will learn and implement her easy step-by-stepprocess right away and also share these techniques withothers to promote further success.

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PRESENTATION 2“Harmony Through Teamwork”
For the first time ever, there are five different
generations in the workforce. Each generation
has their own style of communicating and varying
expectations for workplace interactions. Regardlessof industry, location, or company size, ineffective
communications can obstruct information, hindercollaboration, and negatively impact employee
satisfaction. In this highly interactive, high-energy
keynote, Jan Spence will use her vast knowledge
helping companies and individuals take their
teamwork, listening, and communication skills to thenext level by sharing tips on how to set establishedprotocols and clear processes of communication,
thus increasing employee engagement and overall
productivity.

SeptemberCommunity
Outreach Activity
By: Alison Hutchinson
The April Community Outreach Activity supporting
frontline workers in the Wisconsin Dells was such a
success, we decided we would replicate this activity
for another community in our organization in need.

Help us assemble care bags for the staff
at the Radisson Hotel & ConferenceCenter in Green Bay. Make a cash

donation during registration or visit theThis event is not just receptions and education…
how old is your LinkedIn profile photo? Need an
update or a more professional photo? Made Ya Lookis sponsoring complimentary headshots throughout

the day on Thursday. Stationed in the event spaceat Titletown, be sure to stop by starting at 10am(for those not going on the AM tour) or during theextended break between education sessions. Dressyour best and bring your smile!
If you haven’t already, be sure to register to attend
and book your hotel room at Lodge Kohler to takepart in ALL the activities planned. We’ll see you inGreen Bay!

sign-up link below to see what items areneeded for donation.

On May 1, 2021 a shooting took place inside theRadisson Hotel & Conference Center. The shooting
involved a former employee, and two people sadly losttheir lives, with an additional employee being severely
injured and hospitalized. Needless to say, this event
was traumatic for the hotel staff. As the MPI-WI family
does, we’d like to provide some warmth and kindness
to our fellow hospitality folks in the form of care bags.
We will be assembling care bags to show our support
to the Radisson Hotel & Conference Center staff at
the September event in Green Bay. Please consider
bringing some of the needed items, making a cash
donation, or placing an Amazon order to be shippedto the MDS office in advance of the event. We hope
this activity will offer a little comfort during their time ofhealing and grief, and thank everyone in advance foryour contributions to this activity!

SIGN UP HERE
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STEPHANIE MARTINEZ
Global Silicon Valley
Executive Director, Events
I was a member of the Greater New York Chapter of MPI until midpandemic when my husband received a job offer in Madison, WI and
off we went. One of my first priorities after the move was to switch
chapters and find “my tribe” here in the Midwest.
I have been working in corporate events since 2010 as a Chief
Operating Officer at a media company in Connecticut and currently
as Executive Director of Events for an EdTech venture capital firm in
Chicago. For the past 15 years I have worked at small companies withsmall and agile teams, and I would not have it any other way.

Planner Profile

I am always upskilling and “learning by doing,” a mindset that wasnever more important than this past year when we all had to pivot anddive into virtual events feet first.
To get to know me better, I thought to share my top “5 Event Planning Superpowers.” Theseskills have made me a better event leader and contributor to the design and delivery of
exceptional events, both in-person and virtual.
Here goes:
Digital design: I studied visual communications back in the 2000’s when my kids were
little, and I was taking a breather from the corporate world. I love creating powerful graphics,
building websites and emails. Knowing how to correct an error on a web page, code andsend an email or re-size a logo, has kept us on-task and on time, more than once.
AV production: I’ve always like to sit at the tech table with the AV crew (don’t ask them
if they like me sitting there) but I have learned so much and gotten many insider tips by
being curious. I usually fact check what the AV salesperson tells me with the crew (sorry AV
salespeople everywhere), and it has turned out to save a lot of $$$ over the years.
Video Editing: Many a time I’ve needed to help someone unsay something they saidon video (better when it is not already posted on YouTube). Knowing how to cut, make asmooth transition and re-render without destroying video quality, has saved the day.
Self-Serve Integrations: EventTech is everywhere, and you must board the train or bestuck at the station. Tools like Zapier, where, with just a little bit of digging I’ve been able toconnect our in-person and virtual event registration systems to our marketing automation
system so that we have a “single source of truth” and can gage engagement of ourcommunity has been empowering. Plus, it’s fun to MacGyver your data without a developer(now I owe an apology to developers everywhere).
Experience Design: It might be as simple as hiring a celebrity impersonator to take photos
with attendees, holding a dance break between virtual sessions or having a National Master
Children’s Chess Champion play 12 adult competitors simultaneously and beat them all,but when curating an experience, I think about impact and making lasting memories forattendees. When we’ve done that, people come back year after year….
I’ve pivoted a few times in my career and my various experiences have all helped me
become a more skilled and versatile event professional.

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DAVID T HELGESON, CMP

Best Western Premier Waterfront Hotel and Convention Center
Director of Sales

Supplier Profile

How long in the meetings industry? 24 years
Tell a bit about your company and/or current position:
My company is a locally owned, family run business. The completerenovation of my property was a community effort with the city,community foundation, local investors, and the University of Wisconsin- Oshkosh Foundation taking part. At the property, I am responsible
for overseeing the sales team as well as facilitating the sale of a 176
room property with about 25,000 square feet of meeting space. We work closely with our
local CVB, Visit Oshkosh, to ensure a great experience to anyone coming to stay with us.
Tell us about your family: I have two children, Madison and Hunter, both grown adults(yeah, I am old) with child like dependencies! I also have a fur baby named Lennon. He is
lucky that he is cute!
Where were you born? Neenah, Wisconsin
Where do you currently live? Appleton, Wisconsin - yup, I moved far away.
What are your hobbies? Kayaking, hunting, making small batch maple syrup.
Favorite musical group/book/movie: Pearl Jam or any 90’s Grunge. I would have to gowith Good Night Moon for the book and favorite movie is Rounders.
Person you admire and why: So many I admire for so many different reasons; it is hard toisolate just one. I will say that I admire the people in my life that deal with mental illness andare aware and not ashamed to admit it. The strength it takes to recognize it as well as help
yourself is immeasurable. Fortunately, society is more understanding as we grow throughthis pandemic.
Dream vacation: I would love to go to Norway and find my ancestral village and home if it
still exists.
If I won the lottery, I would: Since it is usually only a couple dollars, I would reinvest.
Otherwise, if it is a lot of money, pay off bills, travel and build a nice cabin on my land and asugar shack for maple syrup!
Words to live by: It is better to beg for forgiveness, than ask for permission.

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EXCEPTIONAL EVENTS.
NOW ON A GIANT SCALE.

› EXPANDED IN 2019
› ADDED A 52,000-SQUARE-FOOT BALLROOM› DOUBLED IN SIZE: NOW 212,000 SQUARE FEET
OF FLEXIBLE CONVENTION SPACE› 10 MORE MEETINGS ROOMS, FOR A TOTAL OF 45

In August 2019, Kalahari Resorts & Conventions expanded the venue
that consistently delivers expectation-exceeding, personalized
meetings of all sizes. That means even more space, more amenities
and more second-to-none service. With top-flight golf, a luxurious spa,
enticing on-site restaurants and newly expanded venues, your event
is sure to be even more incredible.

POCONO MOUNTAINS, PA|

ROUND ROCK, TX|

KalahariMeetings.com

SANDUSKY, OH|

Call 855-411-4605
to learn more

WISCONSIN DELLS, WI©2021 Kalahari Management Co. LLC
The “f” logo is a registered trademark/service mark of Facebook, Inc. Facebook is a registered trademark /service mark of Facebook, Inc. The Instagram logo is a registered service mark of Instagram, LLC. The Twitter logo is a registered trademark/service mark of Twitter, Inc.

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Enhance your meeting planningcareer with the MPI Academy
With hundreds of hours of free education for MPI members, the MPI Academy is your one-stop
shop for meeting planning and event industry skills training, CE credits and certificate courses.
Featuring online and in-person classes and webinars, it's the perfect resource for the job you
have - or the job you want.
CERTIFICATE COURSES: https://www.mpi.org/education

DATEBOOK: C A L E N D A R O F E V E N T S

NOVEMBEROCTOBERSEPTEMBER

2021
16

SEPTEMBER EDUCATION
Titletown District & Lodge Kohler
Green Bay, WI

21

OCTOBER EDUCATION
Marriott Madison West
Middleton, WI

14-16

GREAT LAKES EDUCATION SUMMIT
Fort Wayne, IN

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