Sustainability
Report 2013
FUJIFILM Holdings Corporation

Top Commitment

What is our raison d’etre?
To create new values and contribute to social development—this is our mission.
Living out 10 years of crisis

August 2013
Shigetaka Komori
Chairman and Chief Executive Officer

02 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Due to the Japanese government’s audacious financial
measures and flexible fiscal policies launched at the endof last year, we are beginning to see signs of a breakaway from the long-lasting deflation and high appreciationof the yen. If all companies, including ourselves, playtheir roles in line with the growth strategy implemented
by the government to foster private investment, the “three
arrows” fired by the government will together help Japan
get back on the track to growth. To achieve this, boththe public and private sectors need to make even more
effort.
During the decade of deflation and the strong yen,
the Fujifilm Group also faced a sharp decrease in demand for photographic film, which once represented thecompany’s core business field. Because of the fasterthan expected acceleration of digitization, global demand for photographic film continued to decrease after
reaching its peak in 2000, and subsequently in 2011, thedemand dropped to only 5% of the peak. We then foundourselves facing triple difficulties: an endangered corebusiness, deflation, and a strong yen. To overcome these
difficulties, the management team and employees in theGroup made a concerted effort to implement structuralreforms and develop new business. Through this “second
foundation” to transform the crisis into a business opportunity, the Fujifilm Group has transformed itself into a
corporate entity with a wide spectrum of businesses.
On the international front, emerging economies haveachieved remarkable growth and driven the globalizationof the world economy during these past 10 years. China
outstripped Japan in terms of GDP in 2010 and became
the world’s second largest economic power. The ASEAN
countries, Brazil, Russia, India, Turkey, and Africancountries are also continuing their growth. Under thesecircumstances the Japanese government has concluded
economic partnership agreements (EPA) with a range ofcountries and is making preparations to participate inTrans-Pacific Partnership (TPP) negotiations, which isproviding proactive support for companies in expanding
their businesses on a global scale. In its rapid responseto these changes, Fujifilm has also increased its bases
and staff mainly in emerging economies, and is expanding its businesses to reflect the local situation in eachcountry and region.

Enhance further onsite capabilities
in the workplace
In January 2014, Fujifilm will celebrate the 80th anniversary of our foundation. Since starting domestic production of photographic film based on self-developed
technologies, the company has continued to make social
contributions by developing and selling various materials
and devices. Now, through this “second foundation,” theFujifilm Group provides products ranging from ASTALIFTbranded cosmetics, the high-end X series digital camera
for personal use to office printers, multifunctional devices, a series of highly functional materials, printing materials, and medical equipment for business use. We also offer a wide variety of products including pharmaceuticals.
The Fujifilm Group has now introduced its G-up activities to enhance onsite capabilities in the workplace
and to achieve its medium-term management plan
VISION 80 for the continued growth of the Group. As thefirst precondition for a company to provide society withvaluable products and continue to grow, it is vital that
we enhance onsite capabilities at each division and that
all company employees work as professionals in their respective workplaces.
Each of our 80,000 Group employees has his/her
own workplace and each workplace has its own tasks fortoday and objectives for tomorrow. Through the G-up activities, I hope that all members of the Group will improvetheir ability to understand the essentials, introduce subtle
changes in the workplace, and develop their problemsolving skills. To ensure our dreams become reality, weneed to break down with teamwork, integrating the abilities of each individual into a strong and vigorous team.

Meeting the diversified needs of society
The Fujifilm Group’s basic approach to Corporate Social
Responsibility (CSR) is to contribute to the sustainable development of society by putting into practice the
Fujifilm Group’s Corporate Philosophy: “Our overarching aim is to help enhance the quality of life of people
worldwide with leading-edge, proprietary technologies,
and realizing its Vision through sincere and fair businessactivities.” As one of the specific actions to be taken toachieve this, we set an environmental target to reduce
lifecycle CO2 emissions by 30% relative to 2005 by 2020,and have been working hard to attain this target. We haveintroduced a range of measures at our manufacturing
facilities, including replacing the fuel for in-house power

generation by natural gas, introducing renewable energies, and being proactive in developing and introducing
energy-saving technologies. In our product development,
we are also promoting our “Design for Environment” initiative across all our businesses, while actively reducing
the amount of CO2 emitted by our products.
Reflecting the increase in the number of businessfields and geographical regions in which we operate, therequests we are receiving from our stakeholders are becoming more diversified. Now they are becoming stricter
in their requests for us to achieve stable growth andreturn a profit for their investment, meet local social challenges, and contribute to the sustainable development ofsociety at large.
In emerging economies in particular, although thecountries as a whole are achieving rapid economic
growth, local people are facing a range of social problems, including a lack of food and drinking water, delays
in building social infrastructure, and health disparities.
By sharing these problems and giving support to finding
solutions to the problems in these countries, we will not
only contribute to the social development of the region
but also find opportunities to create new business.

Creating value and building society
It is of primary importance for a company to improve its
corporate value, return a profit to society, and achievesustainable growth as a going concern. To this end wemust make better products, launch new businesses, andwork to harmonize our aims with our customers and society at large.
At the beginning of the new fiscal year on April 1,
2013, I sent out a message to all Group employees toencourage them to solve problems with a sense of ownership. In order for the Fujifilm Group to continue to bea leading corporate entity, all of our employees need tosee the various social problems occurring in the world,such as the depletion of resources and energy, climatechange, and health disparities as their own issues, andboth management teams and individual employees needto take action in their own workplace.
The Fujifilm Group’s raison d’etre is to contribute to
the sustainable development of society by making use ofa range of advanced and unique technologies developedby the company. Acknowledging this, we will continue totake on the challenge of fostering continuing innovation
into the future.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 03

Editorial P ol i cy

C O N T E N T S

FUJIFILM Holdings Corporation Sustainability Report■ Report on

economic aspects

2013 is an overview of our corporate activities, covering
environmental and social information important for both

Top Commitment ................................................................. 02

The Fujifilm Group’s Business and CSR .............................. 06

Editorial Policy ..................................................................... 04

Corporate Philosophy—The Unchanging Values of
the Fujifilm Group/Vision—Fujifilm Group’s Ideals/
Fujifilm Group Charter for Corporate Behavior .................... 06

stakeholders and the Fujifilm Group. For our economic
activities, please refer to the IR information and annual

SpecialFeatureEconomicreports on our website.

(including governance)

Following on from last year, this year’s report contin-

disclosed as
IR information

ues to focus on providing value through corporate activi-

Pioneering the Future through Innovation………………………………………………………… 08

Annual Report 2013
Online Version
http://www.fujifilmholdings.com/en/
investors/annual_reports/2013/index.html

ties and global challenges. The special articles cover various topics in our strategic businesses to introduce theSocialsocial issues we recognize and our staff members’ pas-(including
governance)
disclosed as
CSR information

sion for attempting to resolve such problems, as well as
covering opinions from our stakeholders. The CSR Activity

Environmental(including
governance)

disclosed as
CSR information

Report section summarizes the Fujifilm Group’s approachto various CSR challenges and forms an annual report of

IR Site (website)

our major CSR activities for fiscal 2012. The section intro-

http://www.fujifilmholdings.com/
en/investors/index.html

duces opinions from experts and stakeholders, presentties. Finally, the Data and References section covers as
wide a range of quantitative information on environmental■ Report on social andand social activities as possible in order to demonstrate

All this information can also be viewed on the
Sustainability page of the FUJIFILM Holdings website. It isalso possible to download a PDF format file of the same
information in Japanese, English, or Chinese. Each groupcompany actively discloses their specific CSR information on their own website. For further CSR-related details,
please refer to the respective company’s website.

environmental aspects

High

Importance of information to stakeholders

stakeholders.

http://www.fujifilmholdings.com/en/sustainability/index.html

Disclosed in
the Sustainability
Report (PDF)

Sustainability Report 2013

Disclosed on the website (HTML)
High

Low

Importance of information to the Fujifilm GroupCSR Site (website)

We welcome your comments to improve our future reports. We would appreciate yourparticipation in the questionnaire accessible from the following URL:

http://www.fujifilmholdings.com/
en/sustainability/index.html

http://www.fujifilmholdings.com/en/sustainability/report/questionnaire/index.html

Process of creating the report
Stakeholders

Nose Provides a Pathway Easy on
the Patient’s Body and Mind

Converting “Waste Heat”
into Electrical Power—Transnasal endoscope contributes to early detection ofgastric cancer while reducing physical distress——Developing the world’s highest performance flexible
thermoelectric conversion module using organic materials—

Part 2 Document Solutions .................14

Part 4 Graphic Systems.......................20

Energy Conservation Thought Up and
Implemented by All Our Employees

Pursuing Ultimately Eco-Friendly Offset Printing
through the 100% Process-Less CTP Technology—Reducing CO 2 emissions by introducing innovations inworking style——Contributing to society by providing 100% process-less CTP
plates, winning support for the technology in Europe, known for
the enforcement of strict environmental regulations—

Corporate Governance ...............................................................24
CSR Management ......................................................................25
Social and Environmental Impact
Arising from Fujifilm Group Activities..........................................30
Quality Improvement in Compliance andRisk Management Activities .......................................................32
Promoting Anti-Global Warming Measures ................................34
Development and Dissemination of Environmentally
Conscious Products and Services..............................................37
Effective Use of Resources ........................................................40
Biodiversity Conservation ...........................................................42
Improving Chemical Substance Management ............................44
Respect for Human Rights .........................................................46
Effective Utilization and Training of Human Resources ..............47
Occupational Health and Safety .................................................50
Promoting CSR Among Our Suppliers .......................................51
Integration of Business and Social Contributions.......................52
Products and Services which Reflect
Our Customers’ Views ................................................................56[Column]
Fujifilm Promotes Mammography in the Middle East ........................ 13
Holding an international environmental meeting in Japanand regional environmental meetings in North America,
Europe and China .............................................................................. 24
Formulating internal guideline for calculations of greenhouse gas
emissions based on the Scope 3 Greenhouse Gas Protocol ............ 31

Creating a G-up Gathering as part of the “G-up” activities
to improve the strengths of the workplace, even attended
by Mr. Nakajima, our company president, himself ............................ 48
Conflict Minerals ................................................................................ 51
Activities to Support Recovery fromthe Great East Japan Earthquake ...................................................... 53
Customer Co-Creation Laboratory between Fuji Xerox andits customers, which aims for the creation of new values
together with our customers.............................................................. 58[Column Stakeholder Dialogue]
Debate on future environmental measuresdemanded of the printing industry .................................................... 38
Four Fujifilm Group companies in the Kaisei districtof Kanagawa Prefecture held an environmental
dialogue meeting with local people ................................................... 52

Data
and Infor-…………………………………………… 59
mationCompliance and Risk Management ............................................60
Communication with Customers and Suppliers .........................61
Personnel and Labor (FUJIFILM Corporation) ............................62
Personnel and Labor (Fuji Xerox) ................................................63
Environmental Aspects ...............................................................64
Sustainability Accounting (Labor Environment andSocial Benefit Accounting, Environmental Accounting)..............68
Domestic and International Appraisals .......................................70
Third-Party Opinion ....................................................................71
Fujifilm Group Business Overview ..............................................72
Fujifilm Group Organization Overview ........................................73

Communication (using tools such as dialogue meetings, surveys, and inquiries)
Use ascommunication
tools
August 2012

FUJIFILM
Holdings

Part 3 Highly Functional Materials ......18

CSR
Activity… ……………………………………………… 23
Reporting an objective third-party view of Fujifilm Group activi-

the objective and concrete results of our activities toPart 1 Healthcare ................................10

Publishingthe 2012
reportUse ascommunication
tools

Incorporationof opinions
October

DecemberFebruary to July 2013

June to August

Receiving
improvement
proposalsfrom third
parties

Formulating
the editorial
policyInterviewing
individual
departments

Receiving
third-party
opinions

AugustPublishingthe 2013
report●Period covered by the report●Referenced guidelines

Fiscal year 2012 (April 1, 2012—March 31, 2013) is covered in the performance data. With regards to the contents of activities, wherever possible, wehave conveyed the most recent trends, including activities in fiscal 2013.

◎Japan’s Ministry of the Environment: Environmental Reporting Guidelines●Organizations covered by the report

The Fujifilm Group (FUJIFILM Holdings, FUJIFILM Corporation and its affiliates,
Fuji Xerox and its affiliates, TOYAMA CHEMICAL, and FUJIFILM Business Expert)◎Major consolidated companies are shown on page 73 and on our website.
http://www.fujifilmholdings.com/en/business/group/index.html

Use ascommunication
tools

Incorporationof improvement
proposalsCollection andprovision of
information

Use ascommunication
tools◎Quantitative information about personnel and labor affairs is nonconsolidated

data for FUJIFILM Corporation and Fuji Xerox.

◎The scope of Labor Environment and Social Benefit Accounting is shown on

page 68. The scope of Environmental Accounting is shown on page 68.

◎The scope of environmental aspects is shown on page 65.

Group companies

Daily business operation (CSR activities)●Date of publication

August 2013 (next report: August 2014, previous report: August 2012)04 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013(2012 Version)◎GRI: Sustainability Reporting Guidelines 2006

◎Japan’s Ministry of the Environment: Environmental Accounting Guidelines(2005 Version)◎ISO 26000: Social Responsibility●Supplemental information regarding reported matters◎The term “employees” refers to all employees, including managers, generalemployees, and part-time staff. The term “company employees” indicates
employees (full-time staff). To further ensure the accuracy of the report, theterms “regular employees” and “non-regular employees” (temporary staff,
part-time staff, others) have been used separately as required.
◎The operating company, Fuji Xerox, issues a separate sustainability report.
Please refer to that report for details on the activities of Fuji Xerox.
[GRI Guidelines (G3) Comparison Table]
http://www.fujifilmholdings.com/en/sustainability/report/guideline/
index.html
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 05

The Fujifilm Group’s Business and Corporate Social Responsibility
Social issues we hope tobe able to offer solutions for:Six priority business fields:

The Aims of the Fujifilm Group:

Electronic imaging

To help people lead healthy andfulfilling lives and contribute to
the creation of a sustainable society,through integrating our leading-edge,
proprietary technologies(digital cameras)

Digitalimaging

Photo imaging(photographic films, photo books,
and film processing/printing services)

Cultural development

Medical systems

Contributing to the spread and development ofphotographs, images and culture.

(X-ray diagnostic imaging systems,
endoscopes, etc.)

Healthcare

Pharmaceuticals(low-molecular pharmaceuticals
and biopharmaceuticals)Life sciences

People’s healthCorporate
Philosophy

VisionFundamental
Technologies

Enhancement and improvementof medical care
Regional disparities in medical care
Unmet medical needs
Aging society(functional cosmetics andsupplement products)

Supporting overall health through prevention,
diagnosis and treatment.

Highlyfunctional
materials

Flat panel display materials(film materials for LCDs)

Industrial materials(semiconductor processing materials
and electronic materials)

Development of science,technology and industry

Charter for
Corporate Behavior

Promotion, stimulation andpreservation of culture and arts
Creating motivation in life
for a mature society“Second life design”(life after retirement)

Creation of high value-added products
using cutting-edge technologies to support
people’s lifestyles.

Sustainable
Society

Intensive use of information
Lack of energy & resources
Accessibility
Safety and peace of mind
in daily life

Materials and equipment forgraphic arts (CTP plates)
Industrial inkjet printers and inks

Graphic
systems

Preservation of the global environment
Realization of high “environmental quality”
in all our corporate activities.

Based on its advanced and original technologies, the Fujifilm Group is
expanding its various businesses which develop culture, science,technology, and industry for society and, further, which contribute to themaintenance and preservation of people’s health and the global environment. The Fujifilm Group aims to conduct CSR activities that, through its
businesses, continue to create new values that can solve social issues.

Document
solutions

VisionWe will use leading-edge, proprietary technologies to provide topquality products and services that contribute to the advancement of
culture, science, technology and industry, as well as improved healthand environmental protection in society. Our overarching aim is tohelp enhance the quality of life of people worldwide.

Anchored by an open, fair and clear corporate culture and with leading-edge, proprietary
technologies, Fujifilm is determined to remain aleading company by boldly taking up the challenge of developing new products and creating
new values.

06 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Optical devices(mobile phone lens units,
TV camera lenses/cine lenses andlenses for security cameras)

Office products and office printers
Production services

Global warming
Reduction in CO2 emissions
and environmental impact
Biodiversity conservation
Increased waste
Atmospheric and water
environment pollution(digital printing systems)

Global services(solution proposals through company
document and business process
improvement)

Corporate Philosophy

We will create new values by integrating our distinctive and leading-edge technologies as well as developing proprietary technologies to continue providing
top-quality products and services that cultivate customer trust and satisfaction.
Through these efforts we will transcend existing boundaries of “Imaging andInformation” to advance the development of culture, science, technology andindustry across society and furthermore improve human health and protect theenvironment.
Our new corporate philosophy is based on the recognition that our mission,
through our sustained corporate activities, is to significantly contribute to therealization of a society in which all people across the world can lead lives thatare abundant in spiritual as well as material wealth with a sense of fulfillment andsatisfaction.

Opticaldevices

We will create an open, fair and clear workplace culturethat allows us to discern objective facts in a sincere andstraightforward manner, make rational decisions, andcontinuously take on challenges with courage.
With this corporate culture, we will further hone ourleading-edge, proprietary technologies and develop innovative products and services that gain customer trust
and provide satisfaction to remain a vigorous company,
consistently creating new value and exercising pioneering leadership.

Charter for Corporate Behavior
1. A Trusted Company
We develop and provide socially beneficial products and servicesof the highest quality using advanced and original technologies ina safe and responsible manner. Based on an open, fair and clear
corporate climate, we create new values in a spirit of appropriatecompetition and fair dealing, continually striving to earn the trustand satisfaction of customers and other stakeholders.

2. Social Responsibility
We communicate with customers, local communities, shareholders and other members of society, conduct appropriate and fairdisclosure of corporate information, comply with laws, regulations, and other rules, and uphold public order and morals. As
good corporate citizens, we strive to correctly understand andrespect local cultures and customs and to actively engage inpublic interest activities, especially those that contribute to local
community development.

3. Respect for Human Rights
We respect and protect fundamental human and labor rights set
out in international declarations. We reject the use of forced laboror child labor in any form.

4. Global Environmental Conservation
Recognizing that positive involvement in the resolution of environmental issues is an essential part of a corporation’s social role
and activities, we act voluntarily and proactively to help preserve
the global environment.

5. Vibrant Workplaces
We strive to develop the skills of all employees, to provide safe
and comfortable workplaces, and to respect diversity, individuality and differences.
Fujifilm Group Charter for Corporate Behavior (full text)
http://www.fujifilmholdings.com/en/about/philosophy/conduct/index.html

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 07

Special
FeatureSpecial feature

Pioneering the Future through Innovation

Part1 Nose Provides a Pathway Easy on the Patient’s
Body and Mind............................................................................... P10—Solving Social Problems with Novel Ideas and Technologies——Transnasal endoscope contributes to early detection of gastric cancer while reducing
physical distress—

Healthcare
The Fujifilm Group has been creating new values and expanding its businesses by taking the leadin challenging social problems with a dynamic attitude that may even cause a paradigm shift
in our own business. The Group’s history is marked by a series of innovations, realized by the
corporate principle of “Seek what society truly needs and respond with continuous innovation.”
In order to offer fundamental solutions to various social problems currently facing us
and realize a sustainable society, we need to make breakthroughs—novel solutions thattranscend conventional ideas. Further, to offer such solutions as products or services,
both the passion of each staff member involved in the work and the technology tointegrate the solution with the product or service are indispensable. The Special Featuresin this issue introduce the people and technologies behind the innovations in ourbusiness—which seeks to resolve global social problems.

Transoral endoscopy has long been the standard practice for gastricexaminations. However, we have commercialized an endoscope thin enoughto pass through the nasal passage, lessening the patient’s discomfort.

Transoral
Transnasal

From
to

Document
Solutions

Part2 Energy Conservation Thought Up and Implemented
by All Our Employees ................................................................... P14—Reducing CO2 emissions by introducing innovations in working style—Without relying on the same energy saving activities taking place acrossthe company, individual workers also conduct their own energy saving
measures to suit their individual working styles and environments.

Everyone
Individuals

From
to

⇒ With the introduction of patient-friendly transnasal endoscopes, we are contributing to thecreation of an environment in which people can undergo an endoscopy without hesitation, andin which stomach cancers and other stomach diseases can be identified at an early stage.

⇒ We offer a range of individual-based energy-saving activities and solutions in
offices that are struggling to reduce CO2 emissions.

Part3 Converting “Waste Heat” into Electrical Power...................... P18—Developing the world’s highest performance flexible thermoelectric conversion moduleusing organic materials—

HighlyFunctional
Materials

Use of thermoelectric conversion has been limited to satellites and nuclear
reactors using hard and heavy materials. We have developed a light andflexible material that can offer thermoelectric conversion in our daily lives.

● Six Priority Business Fields

Business fields
in which we can exert
our technologicalstrengths and offer
high added value

Healthcare

Graphic
systems

Business fields
in which social demandis strong andhigh growth
can be expected
HighlyDigitalimagingfunctional
materials

Document
solutions08 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Opticaldevices

The Fujifilm Group regards the following six
businesses as its priority business fields: digital
imaging, healthcare, highly functional materials,
graphic systems, optical devices, and document
solutions. These are fields in which we candemonstrate our strengths in terms of technology
and market position. These fields are also in highsocial demand, and, therefore, we can expect highgrowth. Health, energy, and information are thekey social elements today to support a sustainable
society, and there are many related issues tobe addressed. Our healthcare, highly functional
materials, and document solutions businesses areclosely linked to these elements—which is why wehave positioned these three businesses as corebusinesses to drive our overall enterprise.

Wasting
RecyclingFromto⇒ If electricity can be generated from the unused heat emitted in our daily
lives, a large amount of recycled energy would become available.

Part4 Pursuing Ultimately Eco-Friendly Offset Printing
through the 100% Process-Less CTP Technology ...................P20
Graphic
Systems

Reducing
to Eliminating

From—Contributing to society by providing 100% process-less CTP plates, winning support for
the technology in Europe, known for the enforcement of strict environmental regulations—
Offering an innovative solution that goes beyond our own product field bycompletely eliminating the conventional plate development process.
⇒ We have significantly lessened the environmental impact in the printing
process by eliminating the use of particular materials and reducing theenergy used in plate development.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 09

Special
FeaturePart

Healthcare

1 Nose Provides a Pathway Easy on

the Patient’s Body and Mind

—Transnasal endoscope contributes to early detection of gastric cancer
while reducing physical distress—

FUJINON EG-470N launched.
Transoral endoscope-class operability with 4-directional bends,
high-frequency treatment instrument, etc. Super flexible bending toenable access through the nasal passage.

2003

FUJINON EG-470N5/EG-270N5 launched.
Operability improved by a newly installed operation unit.

2005

FUJINON EG-530N launched.
Compact honeycomb CCD was adopted. In combination with the
Sapientia system, this achieved a high image quality to ensure
accurate diagnosis.

2007

FUJINON EG-530N2 launched.
Shortcomings in brightness and fluid resistance were addressed,
resulting in an improvement in performance.

2009

EG-530NW launched.
Field of view expanded to 140° from 120°. The improved image view
offered visibility close to that of a transoral endoscope.

2011

EG-580NW launched.
New Super CCD Honeycomb sensor adopted. Transoral endoscopeclass image quality achieved.

*2011 statistics by National Cancer Center, Japan.

EG-580NW released in 2011

My wish is a healthy future forpeople through contributing toeliminating gastric cancer.
Atsushi Maruhashi
Research Manager
Medical Systems Research &Development Center
Research & Development Management
Headquarters, FUJIFILM Corporation

Offering new value to society throughhealthcare product development is mychief motivation as a researcher. As
long as I am involved in product development, I would like to develop equipment that contributes to society andchanges the world for the better. Thatis my long-term hope as a developer.

● Comparison of Endoscope

Insertion through Mouth and Nose

Insertingthroughmouth
Posteriorpart oftongueInsertingthroughnose

Middlenasal meatus

The transnasal endoscopes offered by Fujifilm were developed with the aim of reducing thephysical distress of patients who need to receive internal examinations. Endoscopy, which candirectly observe the stomach lining, is very effective in detecting gastric cancer early. However,people avoid endoscopy because they are reluctant to accept the physical discomfort of anesthesia and the pharyngeal reflex that causes gagging. It was a request by a French surgeon
who wished to reduce such physical distress among patients that prompted Fujifilm (then Fujinon)
to commence developing a transnasal endoscope in 1999.
The pharyngeal reflex is caused by the endoscope touching the tongue root, but this decreases if the endoscope is inserted through the nasal cavity. The physical burden on the bodyby anesthesia can also be reduced because only a small amount of anesthetic is required toparalyze the nasal passageway. Although transnasal endoscopes have been developed by othermanufacturers, the demand for them was relatively low because it was difficult to convince both
doctors and patients to accept the idea of inserting a tube through the nose. Regardless of suchdifficulties, Fujifilm continued its research and development of a transnasal endoscope.
Mr. Maruhashi, the Research Manager of the Medical System Research & Development Center,described the determination of researchers at that time, saying, “We found great value in trying
to reduce the patients’ burden.”As well as the technical issues, the established concept in medical practice that an endoscopeshould be inserted through the mouth was quite an obstacle to disseminating our transnasal
products. Whether endoscopy is necessary or not is determined by a doctor. However, ourproducts had a very slow startup because doctors remained unnecessarily skeptical about thequality and performance of transnasal endoscopes. Fujifilm decided to try awareness activities
to the patients themselves. Various advertisements communicated that transnasal endoscopy
was a less aggressive procedure and our websites introduced the clinics and hospitals wheretransnasal endoscopy was available.
As a result of this promotion, the number of patients who choose transnasal endoscopy
increased.
Also, in a questionnaire completed by over 5,000 patients who received transnasal endoscopy, 95% answered that the endoscopy was “easy,” and 96% said they would “choose transnasal endoscopy again (over transoral).”*At the same time, we hosted a number of Transnasal Endoscopy Liaison Meetings, which
provide lectures by doctors who actually use transnasal endoscopes and other seminars to raise
understanding of transnasal endoscopes among doctors, working together with FUJIFILM
Medical Co., Ltd., the group company that sells transnasal endoscopes. Advice from doctors
with hands-on experience in transnasal endoscopy is highly convincing for those medical institutes considering introducing transnasal endoscopes. We have been continuing these awareness raising activities by doctors for doctors, through hosting at least two seminars each month.
To date, our promotion has successfully made the benefits of transnasal endoscopy known tomany doctors, in terms of both performance and patient-friendliness. Now transnasal endoscopes are in operation in approximately 7,000 medical institutions in Japan.

Although transnasal endoscopes bring significant benefits to patients, there were a number oftechnical issues to be resolved to make it into a commercially viable product. The diameter of theinsertion part must be much smaller than that of a transoral endoscope for it to pass through thenasal passage. The diameter is actually 5.9 mm, and its surface area is only a third that of atransoral endoscope. In this narrow area, a camera, light, and a suction nozzle must be equipped,
while achieving image quality equivalent to a transoral endoscope. Keeping up with the performMiddle
ance of the transoral
endoscope has been the history of developing the transnasal endoscope.
Insertingnasal meatusthroughnoseFujifilm released its first transnasal endoscope in 2001, and continued to improve the product by listening to opinions from a wide range of parties through different opportunities, such as
the Transnasal Endoscope Liaison Meetings. Finally, our benchmark product, the EG-580NW,
was launched in 2011. It offers a vivid and high quality image enabled by our original Super CCD
Honeycomb image sensor, with a field of view widened from 120° to 140°, giving equivalent
performance to a transoral endoscope. Until the introduction of the EG-580NW, it had been said
that a transnasal endoscope had a lower chance of detecting gastric cancer due to the poorer
image quality compared to a transoral endoscope. It was reported that the chance of detecting
cancer is not difference by these improvements, and doctors who actually used the productcommented to us that the EG-580NW had achieved a step up in medical examination
reliability.

10 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Observation range: 3 mm to 100 mm

EG-530NW widened a field of view for the transnasal endoscope from120° to 140°. And EG-580NW offers a vision with 1.5 times enlarged
screen view. This provides greater detail and realistic observation ofinternal areas.

Transnasal endoscope awareness activities win end user recognition

Numerous improvements realized transoral endoscope-class performance

Field of view: 140°

EG-580NW

Observation range: 4 mm to 100 mm

Searching for patient-friendly value

STAKEHOLDER MESSAGE

VOICE

Conventional productEG-580NW

Data andInformation

2001

Conventional product Field of view: 120°

CSR Activity
ReportIn 2011, 357,305 people died from cancer inJapan.* Out of this number, approximately 50,000
people died from gastric cancer—the second
commonest type of cancer in Japan. However,gastric cancer is very treatable if detected at an
early stage, which is why regular checkups forcancer should be encouraged. It has also beenfound that Helicobacter pylori treatment and appropriate follow-up using an endoscope can reduce gastric cancer development. This makes it
even more important to increase the number ofpeople receiving gastric cancer screening.

● History of Transnasal Endoscope Development

SpecialFeatureThe Social Issue and Its Background

Special feature● Diameter Comparison between

Transoral and Transnasal
Endoscopes (Compared with
Fujifilm Products)

Transoral

Transnasal
Surface area
comparison

1 : 0.39

9.4 mm

5.9 mm

69.4 mm2

27.3 mm2● Questionnaire to Transnasal

Endoscopy Patients

96%

Would choose transnasal
endoscopy again*Survey by Japanese Red Cross
Shizuoka Hospital in 2008.

Use of transnasal endoscopy must be expanded in Japan,
with its high rates of gastric cancer

Yuji Mizokami, MD., PhD.
Clinical Professor,
Director of Endoscopic Center
Tsukuba University Hospital

It was 2004 when I first started using a transnasal endoscope in our hospital. In fact, thistechnology was still very much in its earlystages. Although the rate of occurrence ofgastric cancer was already high in Japan atthat time, patients were reluctant to undergo
gastroscopic examinations—even when I
recommended them to do so. Frustrated with
their unnecessary fear of endoscopy, I thought
I should contribute to spreading the use oftransnasal endoscopy to change patients’views. Transnasal endoscopes are available on
the market from several different companies.
Among these manufacturers, Fujifilm has avery clear sales approach: “Spread the use oftransnasal endoscope to reduce the burden

on patients.” Their sincere attitude to theirproducts impressed me and because of this I
decided to take a part in their promotion.
Fujifilm’s transnasal endoscope is very softand therefore much less aggressive to patients’ bodies. However, there are still somepoints I would like to see improved. For example, improvements to its lens cleaning andsuction power will reduce the examination
time, which in turn alleviates patient discomfort as well as lessening the burden of the endoscopy technicians. I hope that Fujifilm willcontinue to advance their technology to makethe transnasal endoscope even friendlier toboth patients and doctors.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 11

Special
FeaturePart

Healthcare

Special feature

1

C olumn Fujifilm Promotes Mammography in the Middle East

Seminar to promote transnasal endoscopes held across Japan

We started holding seminars in China in autumn 2012. We are demonstrating the practicality oftransnasal endoscopes aiming to expand our overseas sales.

For further expansion of transnasal endoscope usage

STAKEHOLDER MESSAGE*Effect of Helicobacter pylori Infection
on Gastric Cancer Risk
National Cancer Center (September 4,
2006)

Recently, it has been found that the patients infected with Helicobacter pylori (H. pylori) havehigher risk of gastric cancer.* Treatment of H. pylori can be the subject of medical insurance only
when the patient suffers from stomach or duodenal ulcers. This stipulation was revised in
February 2013 and now insurance applications have been extended to cover chronic gastritis.
Endoscopy is required to diagnose chronic gastritis, and to regularly monitor the recovery
progress after treatment. For this reason, the less-aggressive transnasal endoscope is expected
to be chosen by more patients.
It is thought that 60 million people are infected with H. pylori in Japan, and the extension of
the said health insurance coverage will increase the number of endoscopy procedures. However,the next challenge is the shortage of doctors experienced in transnasal endoscopy, as the education system for transnasal endoscopy is less established than that for transoral endoscopy. To
address this issue, Fujifilm offers seminars to doctors and nurses who prepare the nasal area
before endoscopy, cooperating with doctors and medical institutions with expertise in transnasal examinations.
We seek to make a positive contribution to people’s healthy and rich lives by providing
patient-friendly medical equipment. With this aim in mind, Fujifilm continues to develop andpromote the usage of transnasal endoscopes.

Case study 1:
Improving mammogram analysis skills in Jordan
The Jordanian government started the Breast Cancer Programin order to improve the analytic skills of radiologists in the
country, as well as increasing the number of women who attend mammographic screening. The first educational session
was conducted in March 2012, with lectures given by five doctors well experienced in mammography diagnoses invited fromthe U.S. Around 200 to 250 doctors from Jordan learned theCase study 2:
Improving mammography skills in the U.A.E.

Data andInformation

hanakara.jp—Prevention and early
detection of gastric cancer
http://www.hanakara.jp/index.html

CSR Activity
ReportVarious awareness activities
targeted at patients

The number of women who develop breast cancer is increasing worldwide. In Europe and the U.S., the occurrence rate ofbreast cancer is increasing, but the death rate is decreasing
because of the mammography availability. This suggests thatdeaths from breast cancer can be prevented if it is identified
early enough and treated appropriately.
However, in emerging countries, mammography, which isso effective in identifying breast cancer, is slow in becoming
commonly available due to a lack of human resources. To analyze a mammogram, a radiographer who actually take themammogram and a radiologist who then analyzes the image
are required. A lack in the number or skills of either specialist
may lead to overlooking the cancer or an erroneous diagnosis.
In the Middle East and Africa region, the number of women
who voluntarily undergo mammography is increasing thanks
to breast cancer awareness raising activities, such as the Pink
Ribbon campaign. Unfortunately, this uptake of mammography does not contribute sufficiently to a reduction in the death
rate because of the insufficient number of doctors and technicians and their lack of skills. To help resolving such issues, theFujifilm Group provides a range of support to improving mammographic diagnoses in different countries, as well as making
mammographic equipment more widely available.

skills of reading mammographic images by assessing numerous cases under the instruction of the lecturing doctors, andthe session ended with successful learning results.
Fujifilm contributes to this project by providing 20 devices
and mammography workstations free of charge.
In response to this positive outcome, Jordan is considering expanding the program to neighboring countries. A program with an estimated 400 to 500 attendants from the U.A.E.,
Saudi Arabia, Lebanon, Egypt, Iraq, etc. is now expected totake place in October 2013. Fujifilm plans to continue assistingin this program by providing 40 devices without charge. In recognition of our support for the Breast Cancer Program,
FUJIFILM Middle East FZE (FFME) received an award from the
Jordanian government.

SpecialFeatureChallenges related withmammography availability

Inexperience in mammographic procedures not only leads toerroneous diagnoses due to excess X-ray levels and unclear
images, but also generates greater carcinogenic risks from radiation overdoses. To help disseminate correct mammographic techniques in the Middle East and Africa, Fujifilm hired askilled radiographer with 20 years of experience in Germany todevelop a new educational program. The program was presented to the Ministry of Labour and Social Welfare in the
U.A.E. and is provided to existing radiographers and trainees
at no cost. The education program has now been officially approved by the Ministry of Labour and Social Welfare in the
U.A.E., and it is also a mandatory program when renewing theradiographer’s license.
Fujifilm is continuing its assistance to the program because webelieve that what we should deliver to these emerging countries is not just mammographic equipment but also techniquesand education in mammography, and that this is our mission
as a medical equipment sales company in this region.

Aiming for endoscopy that patients can receive without hesitation

Tetsumaru Miyawaki
MD.
Izumo Central Clinic

Doctors cannot talk with their patients during
gastroscopy, although patients’ facial expressions often let doctors know that they are insome discomfort—I have long been frustrated
with this fact. If the endoscopy experience
makes the patient feel that they never want
to go through the ordeal again, then this increases the risk of delaying the discovery ofa possibly serious condition. To reduce thisburden on patients, I adopted Fujifilm’s firsttransnasal endoscope in 2002. Handling theseendoscopes was quite tricky at the beginning,but operability has significantly improved sincethen.
The reliability of transnasal endoscopes in

12 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

identifying lesions is now well established. The
next step is to promote endoscopy among
patients so that they accept it more readily.
If endoscopy becomes more widely available
in local clinics, cancers can be found in theirearly stages, and geographical disparities inmedical treatment can be reduced. This canbe realized by using transnasal endoscopes,
which deliver safe examinations while patientsremain fully conscious. I hope that transnasal
endoscopes will become even easier to operate so that more doctors will start to use them.
I am sure that sometime soon the majority ofpatients will receive their first gastroscopy using the less aggressive transnasal endoscope.

The Breast Imaging 2012program held in Amman,
Jordan, in February 2012.
Princess Dina, who endorses
this program, also attended
the opening ceremony.
A number of workshops tohelp in the early detectionof breast cancer were held.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 13

Special
FeaturePart

Document Solutions

Special feature

2 Energy Conservation Thought Up and

Implemented by All Our Employees● EneEyes System Configuration

EneEyes—Reducing CO2 emissions by introducing innovations in working style—

VOICE

We do not just want to createtransient results; we want tocultivate a whole new value
system that we can leave behindfor future generations.
Yuji Ito
Project Manager
Green Services-Project,
Solution Project Management
Solution Service Development Group
Fuji Xerox

We believe that efforts in research anddevelopment in the environmental fieldrequire values with a broad and longterm perspective, in addition to economic value. This is why our policy is thesharing of values and common belief inthem. To ensure that Fuji Xerox’s GreenSer vices Project also does not end
with just some transient experimentallyverified successes, we want to foster ashared consciousness; that is, a value
system within the company which canbe passed on to the next generation.

● Estimation of CO2 Emissions froman Average Office (50 Workers)

Resources wasted 4.8%
Resources used 5.0%

Energy consumption
in the building 68.7%

Energyconsumption
for transportation
21.4%
Car useAir-conditioner
for working
30.2%
11.3%
Car use forcommuting
-CO
/year
2
10.1%
OthersLighting
9.0% Outlet 14.8%(PCs)
Outlet13.3%(multifunction
devices andprinter etc.)
1.5%Graph image

Intranet

The person in charge ofenergy conservation*“Calculation Results for Japan’s National Greenhouse Gas Emissions,” by the Ministry of theEnvironment (MOE), Japan

Aiming for the development of a “visualized” system to achieve
continuous energy conservation
As part of its efforts toward the prevention of global warming, Fuji Xerox announced 2020 Greenhouse
Gas Emissions Reduction Targets in 2009. Fuji Xerox pledged to reduce its CO2 emissions throughout
the entire product lifecycle of its products by 30% compared to fiscal 2005 by 2020, and to provide solutions which offer new working styles in order to reduce our customers’ CO2 emissions by seven million
tons annually by 2020. To achieve these targets, we have been implementing reduction measures by
providing energy-conserving products in our core businesses of multifunction devices and printers.
However, in order to produce significant results toward achieving the reductions targets, from our conclusion that it is essential to introduce measures to reduce energy consumption for the entire office, webegan to provide solution services to reduce office energy consumption. One of the results of this was
the “EneEyes—a self-analysis system to visualize energy consumption” verification experiment conducted at the Fuji Xerox R&D Square building, which opened in March 2010. At first, we planned to proceedwith the EneEyes energy conservation verification experiment gradually over three years starting from2011, but due to the limitations on summer electrical power use in the area supplied by the Tokyo ElectricPower Company introduced in the aftermath of the Great East Japan Earthquake, the project schedule
was suddenly brought forward so that results could be produced from efforts made in the summer of
2011.
The number of companies which have introduced systems to display data on the amount of electrical power being used in real-time is increasing, with the goal of raising energy conservation awarenessamong employees. We also considered proposals to install such displays in areas such as the entrance
hall and cafeteria and other areas where lots of employees gather together in the Fuji Xerox R&D Squarebuilding. However, the approach of putting this data in a graph and displaying it could not be expected
to produce any effect other than to demonstrate the current situation. We concluded that to stimulate andencourage action for energy conservation among our employees, it was necessary to both “visualize” thedata and to enable all employees to analyze their energy consumption from various perspectives themselves in order to implement actions that they found convincing and worthwhile. What sort of information
should we communicate, then, and in what way should we communicate it in order to stimulate andencourage autonomous action by our employees to conserve energy? Firstly, we decided to “visualize”
the issues of energy conservation by making people aware of the current situation and the extent of the
gap with our targets. Then we aimed to have employees think up solutions and display the effects of the

14 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

measures they implemented. We thought that adding a function to enable our employees to analyze thedata themselves would make continuous action to conserve energy possible. We have developed the
EneEyes to make a system to visualize the series of processes from raising the issues of energy conservation to confirming the effect of measures taken and make it possible for our employees to analyze thedata independently themselves.

VOICE

Achieving reductions in annual CO2 emissions of approximately 30%
for fiscal 2011
We spent three months in preparation, aiming for the launch of operations in July to be ready for the
curbs on summer electrical power use. First, we decided on the persons who would be responsible oneach floor and each department for constructing a system that our employees could operate independently. We analyzed the actual past results for electrical power use by each department using EneEyes
and we set targets for each floor and for the entire building. Then implementation measures were proposed to achieve the targets, with a central role being played by each person responsible for their respective floor or department. The energy conservation menu was determined autonomously by eachdepartment by setting priorities in accordance with the extent of the impact on its business operations
and a trial was conducted. By repeating this process which allowed us to confirm the effects immediately,
we refined the content to find the most effective menu. As a method of supporting energy conservation,● Effects of Energy-Saving Measures (Left: Reduction of annual CO2 emissions; Right: Power saving effect in summer 2011)
Annual CO2 emissions (t)18,00016,00014,00012,00010,000
8,000
6,000
4,000
2,000
0

AnnualCO2 emissions

30%

Power consumption(thousand kWh)
3,500

Others30%

3,000OutletdecreasePower
consumption

Othersdecrease

Outlet

2,500

Light
Air-conditioning

Light

2,000

Air-conditioning

1,500
1,000
500

Fiscal 2010

0

Fiscal 2011

July to August
2010

July to August
2011● Comparison of Monthly Electrical Power Consumption of the Fuji Xerox R&D Square Building

We want to contribute toenvironmental conservation
through environmentally friendly
measures that are only possible
because we are a company.
Shinji Kawamoto
Solutions Development
Solutions Group
Fuji Xerox

I am interested in the social issue ofenvironmental conservation both as
an individual and as an employee ofFuji Xerox. When I consider what I cando for the environment, I think that I
would like to contribute to society by
doing what only Fuji Xerox can do as
a company. I hope we can go on tochange the office environments of ourcustomers by using Green Services
such as the EneEyes system etc. that
we have developed, to provide ourcustomers with new working styles.
Photo provided
by Kawasumi
Architectural
PhotographOffice(Fiscal 2010 vs. fiscal 2012)

Actual results for fiscal 2010

Actual results for fiscal 2012

1,800,000

136.5t

The proportion of energy consumed by
an office with 50 employees accounts
for nearly 70% of the CO 2 emissions
within the building, of which the use of
air conditioners, lighting and outlets
alone account for almost 60%.

Real-time data measured
by about 1,200 sensors
every ten minutes arecollected from the central
monitoring and control
system of the building,and then managed.

Facility network

An employee(kWh)2,000,000● Flow of EneEyes Activity

Building’s central
monitoring andcontrol system

Server for retrieving
facility data

Data andInformation

EneEyes verification experiment conductedat the Fuji Xerox R&D Square

Related datameasurement system

Data are shown in graphs with selectedparameters (e.g. period, item, area) anddisplay methods (e.g. pie chart, bar chart).

CSR Activity
ReportCountermeasures for conserving energy and reducing CO 2 emissions in offices are essential challenges that companies must tackle as part of theirefforts to conduct environmental management. However, the current situation is that the amount of CO 2 emissions produced by business operations
departments (such as in office buildings, etc.) is certainly not decreasing andis on an increase trend,* due to the impact of the spread of office automation
devices, such as computers, etc. At a time when energy conservation countermeasures for office buildings have reached an impasse, in order to pushforward with further energy conservation, it is fair to say that a fundamental
revision of approach, to one which enables a combination of energy conservation and reasonable, stress-free working styles, is required.

Visualization
data server

SpecialFeatureThe Social Issue and Its Background

Data analysis/
visualization

Deciding basic policy• Analyzing actual
consumption by EneEyes
and deciding targets forthe entire building andfor each ﬂoor

Listing actions(measures) forenergy saving• Considering measuresto achieve the targets

Trial• Trying out actions(measures) for each ﬂoor
• Checking the effects ofeach measure

Implementing powersaving measures
for summer• Implementing the measures• Checking the consumption inreal time and implementing
additional measures ifnecessary

1,600,000
1,400,000
1,200,000
1,000,000
800,000
600,000
400,000
200,000
0

Apr

May

June

July

Aug

Sept

Oct

Nov

Dec

Jan

Feb

Mar

Fuji Xerox R&D Square
A new base for research and development which opened in April 2010. Aims
to gather together existing research anddevelopment bases and enhance coordination between each function acrossdifferent areas and to enhance contact,etc. with our customers.
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 15

Special
FeaturePart

2Document Solutions

Special feature
Turning off some lights on some floors
in accordance with the business
operations being conducted.

● Screen Display Mode of EneEyes

An office after turning off some of the lights

CSR Activity
Report● The Display Mode According to the Goalof the User
User

Generalemployee

Promoter ofConcrete target management andenergypromotion of energy conservationconservation
Visitor

VOICE

Contributing to our customers’
office environments by providing
both “hardware” and “software”
solutions.
Yuji Suemitsu
Manager
R&D Planning and Management
Fuji Xerox

Our activities in the EneEyes project
are truly a case of Fuji Xerox’s “unityof word and deed promotion.” I hopethat the EneEyes project which we
put into practice in our own company
will go on to be used to improve theoffice environments of our customers
by means of its mechanism which
combines the “hardware” of EneEyes
and the “software” of business practice reform and promotes new working styles. In the future, by listening
carefully to various opinions provided
in various situations, I hope we cango on to make it into an even higher
quality system.

Display mode+

Confirm the targets and situation ofInteractive
measures being implemented indisplay
their area of responsibility
Analysis
display

Understand the features of EneEyes Demoand Fuji Xerox’s R&D Squaredisplay

we also introduced a function that automatically sends a warning message by email if the use of electrical
power goes beyond a certain level. But by using EneEyes there was no need to coerce people into conserving energy since our employees in the workplace analyzed the structure of energy consumption
themselves and were able to get a concrete image by confirming the effect of the measures, which
boosted their energy conservation efforts and led to them produce significant effects.
Fuji Xerox’s R&D Square building was built to consider the environment even from the design stage,as an energy conservation building emitting 35% less CO2 compared to conventional buildings. There
was concern that trying to achieve a target of further conserving energy even beyond this was too harsh
a demand to make of our employees. But by being able to encourage our employees to take autonomous actions to conserve energy, we were able to clear the standards for the curbs on electrical powerusage without having to change to a staggered working hour system or make additional new investments
in facilities or equipment. The electricity consumption for July and August 2011 marked a reduction of
approximately 30% on the consumption for the same months in fiscal 2010 and the annual CO2 emissions in fiscal 2011 marked a reduction of approximately 30% on the previous year. The original plan had
been to conduct a verification experiment of energy conservation using EneEyes lasting over three years,
but because we were able to involve all our employees at R&D Square in energy conservation activities
in the aftermath of the Great East Japan Earthquake, we were able to improve the methods of data collection and processing and verify the effects of the application of EneEyes in the space of just one year,
as well as achieve our energy conservation target of a 30% reduction in annual CO2 emissions.
In fiscal 2011, we set a limit on the amount of peak electrical power used in one day, and we wereable to clear our target for this too. But in fiscal 2012, we reviewed our plan again and set a target for
reducing the annual average, in order to maintain our actual results from 2011 and firmly establish energy
conservation in our working styles. In fiscal 2013 too, we intend to continue with our energy conservation
efforts.

EneEyes: Embodying the challenge of “unity of word and deed promotion”
Through the introduction of EneEyes, we were able to confirm the effects of measures by grasping thecurrent situation of energy usage. But it is not possible to achieve energy conservation or major reductions in electrical power usage from this alone. The biggest feature of EneEyes is the encouragement andstimulation of autonomous energy conservation actions among employees brought about by its visualization function, so that each one of our employees looked hard at their working styles and the content of
their work from the perspective of energy conservation, and put energy conservation into practice in theirown duties.
The effects of energy conservation measures are displayed in figures approximately 10 minutes
after their being implemented. Being able to confirm the effects in this manner raises the motivation levelsof employees and encourages them to raise issues, think up solutions themselves, and put them into
action, leading to further refinement of the content of the measures and creating a continuously andsmoothly revolving virtuous cycle. Being able to see the effects of measures they had taken for themselves meant that our employees were convinced by the results and moved on to take the next step
based on them. Also, we verified that it was possible for our employees to reduce energy usage by 30%
by conducting energy conservation in accordance with their own working styles and at a reasonable

16 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Data andInformation

Left to right: Demo display
mode, Interactive display mode,and Analysis display mode

Goal

SpecialFeatureAn office before turning off some of the lights

Both common measures for theentire building and measures for
specific floors were
implemented, such as turning
off some lights and partial
stopping of elevator operation,“no overtime” days andreduction of servers, etc.
Constantly being able to confirm
and share the effects ofmeasures introduced by using
EneEyes enabled significant
energy conservation effects tobe achieved.

pace, without any unnecessary stresses or waste. This also made it possible for us to conduct continuous energy conservation activities, whose effects continued beyond the verification period.
At Fuji Xerox, we follow our principle of conducting “unity of word and deed promotion,” by first taking on all the challenges ourselves, and then making proposals to our customers based upon our own
experiences. The spirit of our “unity of word and deed promotion” is certainly alive in the operation of the
EneEyes project.
These sorts of energy-saving measures and the energy conservation policy devised to suit actual
business operations and implemented with our employees as the key actors was evaluated highly and
EneEyes has received several awards including the 2012 Good Design Award. However sophisticatedthe technology used in constructing and equipping a building may be, as long as the people using it lackenvironmental awareness, it certainly cannot be said to be substantially addressing environmental issues. Employees need to be allowed to think up measures to implement themselves, which match their
new working styles. EneEyes is also able to act as a tool to assist in the creation of such new working
styles.

Deployment of environmental solutions to transform working styles
Fuji Xerox’s energy conservation activities are not limited to curbing energy consumption in terms of“hardware” such as buildings; we also offer “software” solutions by helping to transform working styles.
In the future, based on our know-how and experience gained at the R&D Square, we intend to go on to
deploy this approach in our other offices and in our overseas bases, etc. At the same time we would liketo contribute to the transformation and reform of social systems through new working styles by supporting our customers in transforming their working styles and develop mechanisms which match their individual needs, in order to realize our target of “reducing the annual CO2 emissions of our customers byseven million tons by 2020.”
Currently at Fuji Xerox we are deploying environmental solutions such as the environment impact
observation system, which visualizes the energy used by the entire office by incorporating informationsuch as the CO2 emissions per person based upon actual individual results from using photocopiers andprinters, and electrical power usage information from office lighting and PCs, etc. With the addition of
know-how accumulated from using EneEyes to improve business operations put into practice by our
employees themselves, our next target is to deploy new solutions services. By reducing the amount ofelectrical power and paper used in multifunctional devices and expanding solutions to reduce the environmental impact of the entire office, we want to go on to make proposals based on our practical experience that constitute “unity of word and deed promotion.”
Reducing greenhouse gas emissions is an urgent task for international society and we must accelerate the speed with which we are reforming and transforming social systems for this purpose. This is
not a task that can be achieved by any single company alone and technology development based on avariety of industry, academia and government collaboration is essential to its achievement. Fuji Xerox is
actively participating in study groups involving industry-academic collaboration, such as the Todai
Sustainable Campus Project (TSCP) and intends to continue to contribute to improving the earth’s global
environment.

VOICE

We want to make society betteroff through design work.
Keiko Matsubayashi
Human Interface Design Development
Product Development Group
Fuji Xerox

Just as EneEyes received the Good
Design Award for transforming working styles, I believe that my role as adesigner is also to communicate ourcompany’s good activities. The document solutions offered by Fuji Xerox
are not just for paper media but for
all information in any form. I hope that
we can help to make society better off
by communicating various sorts of information in an easily understandable
manner.

EneEyes won the Judging Committee
Special Award in the 2011 Green IT
Award, the Fuji Sankei Group Award of
the Grand Prize for Global Environment
Awards, and the 2012 Good DesignAward, etc.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 17

Special
FeaturePart

Highly Functional Materials

Special feature

3 Converting “Waste Heat” into Electrical PowerThe Social Issue and Its BackgroundResponse to the heat of electric light

Data andInformation

Light and flexible characteristics

At Nano Tech 2013,
the International
Nanotechnology
Exhibition &Conference, Fujifilm
was awarded theGreen Nanotechnology
Category Award, inrecognition of ourtechnologicaldevelopment tocontribute to building asustainable society.

CSR Activity
ReportFujifilm’s leading-edge, proprietary technologies displayedin Nano Tech 2013

It is a surprising fact that approximately 70% of the primary energy directly obtained from fossil fuels, etc. is lost or disposed ofas “waste heat.” As the issues of resources and energy become
increasingly more serious, Japan has focused its attention on thisvast unused energy resource and is putting its efforts into develop various forms of heat management technology, such as thermoelectric conversion technology, as well as heat storage, heatinsulation and heat pump technologies, etc. For Japan, as acountry which lacks natural resources, the current situation isthat innovative technological development for unused heat energy is an area essential to the promotion of green innovation.

SpecialFeatureThe system to generate electrical power by converting
heat energy into electric energy. Electrical power isgenerated by affixing a film substrate coated with organic
materials onto a heat source. Since it is possible togenerate electricity from a temperature difference of even
1°C, electrical power can even be generated from thetemperature difference between human bodytemperature and ambient temperature. It is expected that
this technology will be able to be used in a wide variety offields since it can be produced at low cost and is easily
processed in an abundant array of ways. The device inthe picture is a mechanism whereby a toy car moves in
response to a sensor operating on the heat from a hand.

—Developing the world’s highest performance flexible thermoelectric conversion
module using organic materials—

未来ハウス A1パネル

Toshiaki Aoai
Fellow
Fujifilm● Distribution of Waste Heat:

Proportion of Low Temperature(200°C or Less) Waste Heat(°C)
More than
500

3

450–
499

0.9

400–
449

0.8

350–
399

2.1

300–
349

3.8

250–
299

6.7

200–
249

Aiming for practical use across a broad range of fields,
by making use of the properties of lightness and flexibility

12.3

150–
199

27.1

100–
149

43.3
0

10

20

Development of the flexible thermoelectric conversion module began from about three years ago, when
I had just become a Fellow at Fujifilm and was searching through ideas that had accumulated in a drawer
from when I was a researcher, to see if I couldn’t find something that could become a new pioneering
technology, something that we could be number one leader in compared to other companies, somethingthat could be the next step in innovative research, ahead of all the other research in the laboratory. The
key points in selecting a research theme were for it to be something that made use of both my own areaof technological expertise and Fujifilm’s core technologies and that could go on to become a business
which could contribute to society in the future.
Heat is being released wastefully or disposed of all around us every day, in every aspect of our lives.
Approximately 80% of energy used in Japan is generated from fossil fuels but only one-third of that energy is put to effective use. The remaining two-thirds is disposed of or released as waste heat together
with CO2. If this CO2 and waste heat is not reused, it constitutes our biggest final industrial waste product. I wondered if it might be possible to effectively use this unused heat, and in particular the waste heatat medium to low temperatures (200°C or less) which is considered to be the hardest to collect, in order
to offer a solution to the energy issue. But how could it be used? What if we converted it into electricity
and made it transportable? This was the line of thinking with which this research began.
In fact, the thermoelectric conversion module is a technology that has been researched since over
50 years ago. However, the materials used for the conventional thermoelectric conversion module weremainly inorganic, contained rare metals and toxic metals and were both heavy and hard. They were notsuited for use by ordinary companies whose purpose was to spread the use of the technology. But what
if we used one of Fujifilm’s strengths—organic materials—as a material for it, which would be more suited
to spreading the technology? The advantages of organic materials also include the fact that they are light,
flexible and easy to process and that we can apply Fujifilm’s existing film technologies for coating andprinting, etc. Furthermore, they do not use rare metals and so this would also contribute to both environmental conservation and low costs. In the materials development industry, the general belief was thatorganic materials could not possibly be used as thermoelectric conversion materials so it was an area of
research unprecedented in the world. However, there is no value in researching any technology if you
know from the start that it is possible. There is only any meaning in conducting research if and because
it is about challenging something that has never been done or developed before.

30

40

50
(%)

Source: Prepared based on “Survey ofthe Actual Situation of Waste Heat from
Factories,” The Energy Conservation
Center, Japan (ECCJ)In developing the product for practical use, from consideration of the special features of organic materials, we targeted the development of a product that would function using both milliwatt and microwatt
electrical power. The reason for doing so was that by using soft and light organic materials, it would bepossible to utilize the medium- and low-temperature waste heat that surrounds us all in our daily lives,
and to apply the product in a variety of forms, such as lighting, electronic products, and on the body, etc.
For example, application to the health industry might also be possible, such as in health monitors that use
body heat as the power source for sensors, etc. In addition to the thermoelectric conversion technology,
there is still a need to improve surrounding technologies such as sensor technology, etc. so that it can be

18 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

applied to products, but we believe that it is important to get the thermoelectric conversion technology
itself out into the world at an early stage. Applications for the use of technology can grow and further
leaps can be made when it is used and evaluated highly by society in general.
In the short period of three years since we embarked on the development of this technology, we
already have in sight practical applications for this technology. But to accelerate the speed of application,
since about one year ago, we have been conducting joint development with the National Institute ofAdvanced Industrial Science and Technology (AIST). By utilizing our respective strengths—Fujifilm’s inmaterials technology, AIST’s in module development—we have been working in friendly competition to
improve performance. The Japanese government has also focused its attention on this research to develop thermoelectric conversion modules using organic materials, and various projects to “use the unused heat energy” are set to be launched.

夢をみる力。
明日をつくる力。

Further spread of the application of organic materials in the field of green energy
In recent years, energy harvesting technology (environmentally considerate electrical power generation
technology) is being focused on as a new technology to generate energy. The thinking behind this is toconduct local production for local consumption in electrical power generation by generating the electrical
power that is needed from natural energy. Until now, however, concrete research into the specific materials to use as the medium for electrical power generation has not made much progress. It is hoped thatthe flexible thermoelectric conversion module will be able to be deployed in this sort of technology too.
By studying in-depth the mechanisms of the world around us, a picture emerges of the sort oftechnologies that will be necessary for the future and what we should be aiming for. It is important to havean image or vision of the future as the ideal we are aiming for in conducting technological development.
There are various issues and challenges that still need to be cleared as we work toward the applicationand deployment of this technology, but I hope we can go on to promote social contribution based upon
the use and generation of environmentally considerate energy, by constructing a system of thermal management using various sorts of materials technology.

STAKEHOLDER MESSAGE

If we are going to develop technology, let’s develop world-leading technology

At Fujifilm, in addition to flexible
thermoelectric conversion modules,
we are also developing othertechnologies to contribute to thegeneration of green energy, such as
high-performance solar cell pigment
and lithium ion cell materials, etc.

Energy conservation led by industry, for society as a whole

Dr. Satoshi
HoshinoDr. Kouji
Suemori

Team Leader,
Senior Research
Scientist

Research
Scientist

Functional Display Device Team
Flexible Electronics Research Center
National Institute of Advanced Industrial
Science and Technology

When we discussed issues relating to flexible
thermoelectric conversion modules, we discovered that what we were aiming for correspondedwith the Fujifilm Group’s approach. We werevery impressed by their exceptional enthusiasm
for and commitment to the development of thistechnology, and therefore decided to conduct
joint research with the Fujifilm Group.
The performance of flexible thermoelectric
conversion modules has improved 10-fold or
more over these past few years. If we are able to
make effective use of the vast quantities of waste
heat being emitted to the environment from various waste sources by thermoelectrically converting them, we will be able to conserve energy for

the whole of society and contribute to the realization of a low carbon society. At the same time,
if it becomes possible to generate electricity fromthe waste heat constantly being generated all
around us, we can expect the application of thistechnology to act as an independent source ofelectricity (independent dispersed power source)that does not depend on commercial electricity or batteries. By utilizing the full range of the
Fujifilm Group’s film technologies, materials andprocess technologies in our joint research, we
hope to become pioneers of a new industry, andfurthermore that we, as members of industry, will
be able to lead energy conservation for society.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 19

Part

Graphic Systems

4 Pursuing Ultimately Eco-Friendly Offset Printing

through the 100% Process-Less CTP Technology

The Social Issue and Its Background100% process-less CTP plates that provide both high environmental
performance and printing quality

Printing

100% process-less CTP
Exposure
Thermal CTP
Gumming
Alkalidevelopment
Process-type CTP

100% process-less CTP plates do not
require the conventional processes, suchas alkali development and gumming.
Prior to exposure
Oxygen barrier layer
free
Improve easeuentof removald effle an
l-freaPhotosensitive layericmChe
Improve particle
dispersion
Interfacecontrol layer
SupportReduce interface
adhesion
Exposure

Exposure

Improvelayer strength
Image area

Non-image area

Improveadhesion
SupportOn-press development

Increase
penetrationof fountainsolution

Improve ease of
Oxygen barrier layer removal
Reducepenetration offountain solution

Image area

Non-image area

SupportReduce adhesion

On-press development
Improve ease of removal
Improve ink
dispersion
Image area

SupportThe company has developed the following two
technologies, which create synergies todevelop CTP plates with high quality andproductivity:

Fine Particle Dispersion (FPD) technology

New technology to make smooth imaging andhigher strength of the image area compatible bydispersing fine particles on the photosensitive
layer

Rapid Stable Start-up (RSS) technology

New technology to make two conflicting
functions—higher strength of the image area
and the non-image area removability
compatible, thereby enabling high-speed andstable on-press imaging

FUJIFILM Global Graphic Systems Co., Ltd. began developing process-less CTP (abbreviation
for “Computer to Plate”) plates in 2004 and released the PRO-T as its first process-less plate in2006. Subsequently the company unveiled the 100% process-less CTP PRO-T3 (called XZ-R in
Japan) in 2011, which is improved in terms of environmental performance as well as printing
quality and stability. The process-less CTP technology eliminates the need of using a processor,
thereby eliminating the generation of effluents and also helps reduce the use of electricity andspace and the maintenance cost, and thus contributes to the reduction of both environmental
impact and the entire printing cost.
Although the environmental performance of process-less CTP plates had been highly evaluated, the use was not easily spread because of the problem related to the printing quality.
Process-less CTP systems are on-press development systems that do not require the use of aprocessor. In customers’ printing processes, a range of materials are used in addition to theprinter, such as inks and paper and FUJIFILM Global Graphic Systems struggled to make its CTP
plates robust enough to provide stable printing quality for any combinations of printing materials.
Products for the printing process were not included in the general product scope of the Fujifilm
Group and the company therefore faced great difficulties. The members in charge, however,worked to make improvements to the plates step by step to mitigate the concerns of customers
who demand high printing quality.

Making donations to WaterAid to publicize the Fujifilm Group’s
environmental friendliness
At present, the PRO-T3 has been increasing its market share mainly in Europe with its overwhelming environmental performance and printing quality, and about 1,000 companies in
Europe, 600 in the Americas, and 350 in Japan or about 2,000 companies in the world havealready introduced the product. At first, however, we needed to implement a campaign to promote the sales of the process-less CTP plates across the world in consideration of the productfeatures. To this end, we formulated a strategy to promote the sales first in Europe, where people
are highly environmental aware, by highlighting the environmental performance of the PRO-T3,
which is the outstanding feature of the product.
Process-less CTP plates help reduce the amount of water used in the development process, and the company decided to donate part of proceeds from the PRO-T3 to WaterAid*1, anorganization engaged in the solution of problems related to water resources, as a means topublicize the features of the product and the Fujifilm Group’s approach to the environment. We
have thus established a system to make social contributions in cooperation with customers.
Also, we launched the special website for the product “PRO-T3.com” to directly introduce theenvironmental performance, printing quality and cost effectiveness of the product to small- to
medium-sized printing companies, who are the targeted users of process-less CTP plates. In
May 2012, we participated in drupa2012*2, one of the world’s largest exhibitions for the printing

Final
positive film
processing
Processor

Exposurefrom the film
to the plate
Exposure system

Plateprocessing

Printing

Processor

Printer

Inputting images and charactersand creating printing dataPlate
outputPlateprocessing

Printing

Scanner, digital camera, PC

CTP setter

Processor

Printer

Haruo Nakano

Printing

Operations Manager,
Technical Support &Product Development
Division #1(at that time),
FUJIFILM Global
Graphic Systems
Co., Ltd.

Inputting images and charactersand creating printing dataFilm
outputScanner, digital camera, PC

Film setter

Workflow for existing CTP*

VOICE

Workflow for process-less CTP
Inputting images and charactersand creating printing dataPlate
outputOn-press development
CTP setter eliminates the need ofusing a processor.

Scanner, digital camera, PC

Printer

The Fujifilm Group’s product scope*Desktop publishing (DTP): Meaning to complete all the processes through to the creation of printing data on a PC
*Computer to film (CTF): Meaning to output digital data directly onto the plate-making film
*Computer to plate (CTP): Meaning to output digital data directly onto the plate without the use of a plate-making film

The Japanese Ministry of Economy,
Trade and Industry approved the use of
the carbon footprint (CFP) mark for the
PRO-T3 in recognition of its highenvironmental performance and the
product became the first printing
material to receive the approval.

● Lifecycle CO2 Emissions from the PRO-T3(With Thickness of 0.24 mm)
Unit: kg-CO 2
Procurement Productionof materials

7.37

1.00

Distribution
and sale

0.25

Use

Waste andrecycling

Total (CFP)

0.06

0.05

8.73

*The CFP mark shows emissions per 1 m 3

a great response, and the product has become widely known to people in Europe, who are
generally highly aware of environmental issues.
At present, the Fujifilm Group is planning to hold environmental seminars across the world
jointly with WaterAid. Through these initiatives to conserve the environment, we will foster thebranding of the Group while also making contributions to the solution of global social problems
to fulfill our role as a global company.
*1 WaterAid: International NGO working to foster the supply of safe water, public health and hygiene education across the world*2 drupa: One of the world’s largest international exhibitions for the printing and media industry, which is held
every four years in Dusseldorf, Germany

Substantially shortening the time to delivery through the operation of thelocal production line in Europe
In addition to meeting the need of implementing a sales promotion strategy, we also worked tomeet the challenge of shortening the time to delivery to spread the use of the PRO-T3 in Europe.
At first, the plates were produced in Japan and then delivered to each country, but it took as
many as three to four months to manufacture and deliver the ordered products to the destinations. In order to shorten the time to delivery, a new CTP plate product line, which is equippedwith leading-edge technologies and energy-saving equipment, was launched in FUJIFILM
Manufacturing Europe B.V. (in the Netherlands), and thanks to this shift to local production, thetime to delivery was shortened to one month. The new production line is equipped with our own
developed circulation-type Co-generative Thermal Oxidzier (CTO) and other advanced energysaving equipment, and wind power generation equipment is also being operated in the manufacturing facilities to proactively reduce the environmental impact of the production activity.

Building win-win relations withcustomers in promoting sales
in the markets of emerging
economies
The PRO-T3 is indeed our flagshipproduct in fulfilling our CSR. It is urgently necessary to raise awarenessand foster sales of the product inemerging economies as a means to
help reduce the environmental impact
of society as our corporate responsibility. We need to meet a range ofchallenges in terms of technologies
and environmental education, and I
would like to meet them to build winwin relations with customers based on
the concept of Creating Shared Value(CSV).

Data andInformation<Comparison>

Workflow for CTF* after the introduction of DTP*

CSR Activity
ReportParticipating in drupa2012, the world largest exhibitions
for the printing and media industry to promote PRO-T3● Progress in Printing

SpecialFeature—Contributing to society by providing 100%
process-less CTP plates, winning support for thetechnology in Europe, known for the enforcementof strict environmental regulations—Companies engaged in the printing industry, whichuses a range of resources, energy, chemicals andagents in large amounts, are facing the need of implementing environmental measures as one of theirpriority management issues. Accordingly the industry has been making progress to reduce its environmental impact, including the reduction of the use offilms by the digitization of printing processes.
Nonetheless, there still remains strong demand forenvironment-friendly products in the market, in particular in Europe, Japan and the United States,
where people are highly aware of environmental issues. For example, there is demand for process-less
CTP plates, which eliminate the need of using aprocessor and thereby also eliminate the generationof waste liquids, as well as demand for chemicalfree CTP plates, which help reduce the generation ofwaste liquids from the development process.

Special feature

STAKEHOLDER MESSAGE

SpecialFeatureVOICE
Hirokazu
TakahashiTechnical Support& Product
Development
Division #1,
FUJIFILM Global
Graphic Systems
Co., Ltd.

The PRO-T3 is the ultimate formof environment-friendly CTPs.
B y d e v e l o p i n g t h e p r o d u c t, o u rcompany has expanded its businessscope and we were able to learn about
printer technologies in making efforts
to improve process-less CTP plates.
For the sake of society, I feel it quite
meaningful to develop and spreadthe use of ultimately eco-friendly CTP
plates. I would like to increase myprinting expertise to further contributeto the reduction of the environmental
impact of the entire industry.

We no longer need a processor, and this is not only the mostenvironmentally friendly option but also allows us to save money.

Alex Greenman
Co-owner and Sales Director,
Axis Printing Ltd.

Axis Printing Ltd., a commercial print
service provided base in Brighouse,West Yorkshire in the United Kingdom
specializes in three distinct markets:the arts & leisure industry, commercial
printing, gift wrapping & greeting cards.
Environmental responsibility forms a
big part of Axis Printing’s ethos andthe management team is continuously
introducing initiatives to ensure that thecompany is minimizing its environmental
impact.

After a thorough search of the market, Axis chose Fujifilm’s process-less
PRO-T plate. The fact that Axis no longer needs a processor means that thecompany has eradicated the associatedchemistry, water and energy that a plate
processor consumers, This is not only
the most environmentally friendly option,
but it also allows the business to savemoney.

and media industry to promote the sales of the product. In the exhibition, the PRO-T3 received

20 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 21

Special
FeaturePart

Graphic Systems

4

CSR Activity Report

VOICE
Gen Arioka
Operations
Manager,International
Marketing Division,
FUJIFILM Global
Graphic Systems
Co., Ltd.

Finding new business
opportunities by making use of
our environmental technologies
I had been engaged in the marketingof the PRO-T3 in a subsidiary in the
United States until last October. In
working there, I strongly felt that theshare of the product was expanding
because it provides both high environmental performance and high printing
quality. In any country, there must
be needs for environmental improvements and by continuing to pursue
highe r qualit y and e nvironme ntal
performance, I hope we will be able tofind new business opportunities.

VOICE
KoujyunNomuraInternational
Marketing Division(at that time),
FUJIFILM Global
Graphic Systems
Co., Ltd.

I would like to increase ouroverseas market shares byworking with the frontier spirit.

STAKEHOLDER MESSAGE

The PRO-T3 has already been accepted to a certain degree in Europe,
but the global awareness of the product still needs to be increased, which I
believe is very important for the company. I would like to promote the salesof this flagship product in emerging
economies, including African countries and contribute to the growth ofthe company by meeting the challengeof fostering the development of ecofriendly products.

Special PRO-T3 website,where donations madein proportion to the salesof the PRO-T3 to
WaterAid are introduced
in a visual manner. Alsoat the exhibition booth indrupa2012, we
introduced our WaterAid
support activity tovisitors.

FUJIFILM Holdings Corporation Sustainability Report 2013
Our CSR Activity Report features the Fujifilm Group’s leading
activities in fiscal 2012 concerning its Medium-Term CSR Plan andissues involving CSR. In addition to its actions on the nine priority
issues, activities that the Group regards as vital are also presented.

In order to help users increase their environmental
awareness, we hold seminars to introduce our
eco-friendly products mainly in emerging
economies(Upper: held in Turkey; lower: held in Portugal)

Raising environmental awareness of people in emerging economies forthe solution of global environmental problems
In order to foster eco-friendly printing across the world, we need to formulate and implement oursales promotion strategies in consideration of local features and needs in each country. In
Europe and the Unites States, we focus on process-less CTP plates. On the other hand inJapan, we also attribute importance to reducing the environmental impact of alkali development
systems widely used in the country while promoting the introduction of the XR-1200F* developer
waste reduction equipment as a solution to help achieve the reduction of environmental impact
without making large-scale replacement of equipment. In most of emerging economies, there
are no regulations on the disposal of waste liquids, and it is deemed important to reduce theequipment investment cost. The Fujifilm Group is working to raise people’s environmental awareness in emerging economies, including Indonesia, Turkey and Brazil by introducing the Group’s
eco-friendly products.
In order to foster the use of the products in emerging economies, we need to provide local
people with environmental education, set the prices in an appropriate manner, and expand therobustness of the products. There are indeed a lot of challenges to be met to increase our sharesin the markets. Environmental protection, however, is an important issue for the entire world anddemand for eco-friendly products is steadily increasing. The Group will continue to implement
the measures to provide total solutions for the reduction of environmental impact, in particular
for a wider use of its process-less CTP plates and to develop new technologies.
*XR-1200F: Developer waste reduction system, which separates the wasted liquid into water and concentrate
to reduce the recovery amount to one-eighth to one-tenth. The separated water can be reused.

Corporate Governance ........................................................ 24[Column]

CSR Management ............................................................... 25

Holding an international environmental meeting in Japanand regional environmental meetings in North America,
Europe and China ................................................................ 24

Social and Environmental Impact
Arising from Fujifilm Group Activities................................... 30
Quality Improvement in Compliance andRisk Management Activities ................................................ 32

Ms. Susie Kennedy (left), Keigo Yoshizawa(center), Graham Leeson (right)

Ms. Susie Kennedy
Corporate Account Manager, WaterAid

Fujifilm’s sup port i n 2012–13 h a s
enabled WaterAid to transform lives insome of Africa’s poorest communities.
Communities like Barabara Ya Mwinyi in
Tanzania. Tanzania is the largest countryin East Africa, home to over 40 million
people. Due to the hot, dry climate, safe
water is scarce and growing enoughfood is often difficult for the mostly rural
population. Almost half of the people
in Tanzania do not have access to safe
water. Typically, women and children
spend over two hours a day collecting
water. Access to toilets is even lower—
at just a quarter of the population. Thisis particularly problematic to health indensely populated, unplanned settlements. These issues have a big impact
on health, with 20,000 children underfive dying each year from preventablediarrhoeal diseases.
Fujifilm’s support has helped
WaterAid introduce simple and low-cost
technologies that are more sustainable
in the long-term. These include a new
type of pump designed to tackle theproblem of emptying latrines in slums,
and innovative mapping technology torecord the location and condition of water points across the country.
──────────────────

As part of a continued drive to be as sustainable
as possible, and support sustainability in theefforts of others, Fujifilm donated a percentageof the sales of every square metre of Brillia HD
PRO-T3 plates sold in Europe, Middle East &Africa over the 12 month period from May 2012
to April 2013 to WaterAid. This organisation isan international charity dedicated to enabling
the world’s poorest communities to access safe
water and sanitation. It was chosen to reflect
the fact that PRO-T3 completely eliminates thewater used in the conventional plate production
process. The final total raised over this 12 month
period was €65,025, more than double the original target of €30,000, due to the success andgrowing popularity of PRO-T3 within this region.
We want to promote social contribution indirectly
by expanding our sales.
(Keigo Yoshizawa and Graham Leeson, FUJIFILM
Europe GmbH)

Promoting Anti-Global Warming Measures ......................... 34
Development and Dissemination of Environmentally
Conscious Products and Services....................................... 37
Effective Use of Resources ................................................. 40
Biodiversity Conservation .................................................... 42
Improving Chemical Substance Management ..................... 44
Respect for Human Rights .................................................. 46
Effective Utilization and Training of Human Resources ....... 47
Occupational Health and Safety .......................................... 50
Promoting CSR Among Our Suppliers ................................ 51
Integration of Business and Social Contributions................ 52
Products and Services which Reflect
Our Customers’ Views ......................................................... 56

22 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Formulating internal guideline for calculations ofgreenhouse gas emissions based on the Scope 3
Greenhouse Gas Protocol ................................................... 31
Creating a G-up Gathering as part of the “G-up” activities
to improve the strengths of the workplace, even attended
by Mr. Nakajima, our company president, himself .............. 48
Conflict Minerals .................................................................. 51
Activities to Support Recovery fromthe Great East Japan Earthquake ........................................ 53
Customer Co-Creation Laboratory between Fuji Xerox andits customers, which aims for the creation of new values
together with our customers................................................ 58[Column Stakeholder Dialogue]
Debate on future environmental measuresdemanded of the printing industry ...................................... 38
Four Fujifilm Group companies in the Kaisei districtof Kanagawa Prefecture held an environmental
dialogue meeting with local people ..................................... 52

CSR Activity Report

CSR Activity Report

Corporate Governance

CSR Management◉ Corporate Governance Structure◉The Fujifilm Group’s CSR● Corporate Governance Structure
Shareholders’ Meeting
Board of Directors
Audit & Supervisory
Board* Determination of Group management policies and strategies* Decision of important matters relating to business execution* Supervision of business execution

Independent
Auditors

Chairman, Representative Director & CEO
Business Execution

Compliance & Risk Management
CSR Committee
Consultation
CSR Division(Secretariat)
OfficesPresident, Representative Director & COO

Management Council
Executive Officers

Internal Auditing Unit

Fujifilm Group Charter for Corporate Behavior

Public Relations/IR

Corporate
Planning

Personnel

FUJIFILM Corporation

GeneralAdministration

Legal

Fuji Xerox Co., Ltd.

CSR

Corporate R&D

Fujifilm Group Code of Conduct
Various Guidelines

TOYAMA CHEMICAL CO., LTD.

◉ Audit
FUJIFILM Holdings has adopted a system of Audit & Supervisory
Board, which currently consists of five members, including threeoutside members. Each Audit & Supervisory Board Member
attends the board of directors, while full-time members attend all
Management Council meetings in order to assess our overallbusiness operations. In addition, FUJIFILM Holdings has theInternal Audit Division with a staff of nine, which is independent of
the business execution divisions. The division is responsible for
auditing the Group companies, in cooperation with or sharing
tasks with the internal audit divisions of such companies, in order
to assess and verify that the execution of these processes is fairand valid.

C olumn
Holding an international environmental meeting in Japanand regional environmental meetings in North America,
Europe and China
We are promoting our environmental activities by the establishmentof an international environmental meeting (Core Group Meeting),
where persons responsible for environmental matters at eachregional management headquarters gather, and regional
environmental meetings, where persons responsible forenvironmental matters at each company gather by region, as
places for informing our subsidiaries about the priority issues
related to the environment that Fujifilm’s head office has set,sharing the environmental issues faced by each company andworking together toward resolutions through discussions. In
addition to Europe and North America, we launched a regional
environmental meeting in China in fiscal 2012, in which persons
responsible for environmental matters at each company participate

The Ashigara site of our Kanagawa factory, located in a lush environment
endowed with lots of clean water and fresh air, and its water source andwater conservation forest.

● The Fujifilm Group’s Approach to CSR

Sustainable Society

Creating new value
Solving social issues
through ourbusiness activities

Considering society andthe environment in ourbusiness processes

Ethical conduct on the basis of
the rules for Corporate Behavior

Corporate Philosophy
http://www.fujifilmholdings.com/en/sustainability/vision/index.html● The Fujifilm Group’s Approach to CSR and Related Policies
to deepen their understanding of the policy laid down by head
office and discuss the environmental measures being implemented
by each company. In addition, the 5th Core Group Meeting washeld in Japan in Oct. 2012, with participation from China for the
first time. We shared issues and discussions on the usage ofenvironmental data concerning products on a worldwide basis
and the operation of a regulatory tracking system for laws andregulations of each country and region.

Fujifilm Group Corporate Philosophy and Vision
Fujifilm Group Charter for Corporate Behavior and Code of Conduct

Fujifilm Group
Green Policy(Environmental
Policy)Environmental meetings held in Japan, North America, Europe andChina (Left: China; Right: Japan).

*“Corporate Philosophy and
Vision” “Charter for Corporate
Behavior and Code of Conduct”(See page 6 and website)

The Fujifilm Group’s Approach to CSR

AdoptedJuly 2008▷Visit our website

24 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Data andInformation*Stock option program: Company’s program whereby directors or employees are granted a right to purchase the company stock as a part of compensation for their work, at a price established in advance and within adesignated period of time.

The Fujifilm Group’s business originated with photographic film, aproduct for which lots of clean water and fresh air are essential tothe manufacturing process. It is also a product which requires
customers to “buy on trust,” since they cannot try it out beforehand. Thus, for the Fujifilm Group, an approach which emphasizes environmental conservation and maintaining the trust of stakeholders has been a major premise at the very foundations of ourbusiness activities. This approach is the starting point for our corporate social responsibility (CSR) activities and continues to bepassed down within our group, as the Fujifilm Group’s “DNA.”
Following the shift to a holding company structure in 2006,
the Fujifilm Group formulated its Corporate Philosophy and Vision
under the theme, “Second Foundation.” Incorporating these ideas, we have also set forth the Fujifilm Group Charter for Corporate
Behavior and the Fujifilm Group Code of Conduct, both of which
apply to all Fujifilm Group companies. In the Charter for Corporate
Behavior, we uphold five principles, including “Respect for Human
Rights,” while in the Code of Conduct we define compliance as“more than simply not breaking the law and acting correctly in thelight of common sense and ethics,” and declare that all Group
employees, including senior executives, will conduct themselvesin line with these action guidelines.
Moreover we have made the following statement to encourage all Fujifilm Group employees to commit themselves to the fulfillment of corporate social responsibility (CSR) in their daily business operations: The Fujifilm Group’s Approach to CSR is tocontribute to the sustainable development of society by putting
into practice the Fujifilm Group’s Corporate Philosophy, and realizing its Vision through sincere and fair business activities. In order to conduct specific activities by taking this approach, we announced the following six policy statements over the period from2008 to 2010: Green Policy, Social Contribution Policy, Guidelines
for Biodiversity, Procurement Policy, Quality Policy, andOccupational Health and Safety Policy.
All Fujifilm Group companies in and outside Japan will continue to adopt this CSR approach together, aiming to make contributions to the sustainable development of society.

CSR Activity
Reportthe basic policies and strategies formulated by the board of
directors. Meanwhile, FUJIFILM Holdings has adopted a
remuneration system under the stock option program* to make its
directors and executive officers, excluding outside directors,
share a mutual interest—the effect of stock price fluctuations—with its shareholders. In this way, the directors and executive
officers are in actual fact encouraged to have stronger drive andmorale toward achieving higher corporate value.

SpecialFeatureFUJIFILM Holdings has positioned the board of directors as theorganization for determining basic Group management policies
and strategies and other important matters relating to businessexecution, as well as supervising the implementation of businessaffairs. The company’s Articles of Incorporation stipulate that theboard can consist of up to 12 directors. Currently, the board has
12 directors, including one outside director. To better clarify their
missions and responsibilities, the directors have a one-year termof office. Additionally, FUJIFILM Holdings has adopted an
executive officer system to facilitate speedier business execution.
Executive officers carry out business affairs in accordance with

Fujifilm Group
Social Contribution
PolicyFujifilm Group
Guidelines for
Biodiversity

AdoptedApril 2008

AdoptedJune 2009▷Visit our website▷Visit our website

Fujifilm Group
Procurement Policy

Fujifilm Group
Quality Policy

Adopted
October 2009

AdoptedJanuary 2010

▷Visit our website▷Visit our website

Fujifilm Group
Occupational
Health and Safety
PolicyAdoptedJanuary 2010

▷See page 50

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 25

CSR Activity Report

CSR Activity Report

CSR Management◉ The Fujifilm Group’s CSR Promotion System● The Fujifilm Group’s CSR Promotion System
CSR Committee
Secretariat

FUJIFILM Holdings Corporation● D eliberate and decide basic policies● D eliberate and decide priority issues

and initiatives

Chairman: President of FUJIFILM Holdings

Fuji Xerox
Co., Ltd.

TOYAMACHEMICAL
CO., LTD.

FUJIFILM
Business
ExpertCorporation

CSR department of
the operating companies
To fulfill CSR:
● Formulate and implement CSR activity plan
● Ensure through compliance and conduct risk

management● Promote communication with stakeholders● Report CSR measures to FUJIFILM• A pply policies andstrategic objectives(determined by the
CSR Committee
across the entire
Fujifilm Group)• Implement andmanage progressof priority issues
and initiatives as
determined by the
CSR Committee
across the Fujifilm
Group• Support the Fujifilm
Group’s CSR
activities (collectinformation andconduct analysis
and evaluation)• Promote public
information
disclosure anddialogues withstakeholders

Employees• Audit the Fujifilm
Group’s CSR
activities

Holding’s CSR Committee

Shareholders& investors◉ Setting Priority CSR Issues
Each operating company then formulates its annual plan basedon the Medium-Term CSR Plan, by looking back over its activities
each year and setting goals for the following year, and promoting
activities toward achieving its own plan.
● Materiality of Priority CSR Issues
High

Social expectations
and requests
External evaluation

The Fujifilm Group has listed up CSR issues relating tosustainability and set priority issues to address in promoting CSR
activities which accurately reflect the demands and expectationsof society. In order to do so, it has considered the “Materiality ofpriority CSR issues,” based on the two axes of “Influence on the
Fujifilm Group,” and “External evaluation,” which comprises theevaluation the Fujifilm Group would receive from society if it acted
in response to the expectations or requests of society, industrial
criteria and legal compliance. To support the achievement of themedium-term management plan VISION 80, and with the aim of
improving our corporate evaluation by combining both the growthof our business and reducing environmental and social impacts,
using the “Materiality of priority CSR issues,” we have formulated
the Medium-Term CSR Plan which sets “Climate change,”“Chemical substance management,” “Human resources
development,” “Information disclosure and dialogue,” “Social andcultural contribution,” and “Biodiversity,” as its priority issues.

Customers

Social and culturalcontribution

Information disclosureand dialogue

Biodiversity

Voluntary andindustrial criteria

Transaction
partners

Climate change

Objective evaluationof CSR activities

Quality and safety

Human rights
and employment
Occupation safety
and health

Low
Low

High

Futuregenerations &local societies

26 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

• Customer Center (liaison office forresponding to inquiries)• Usability evaluation meetings and monitor
surveys• Customer satisfaction surveys• Q uestionnaires at product purchase• Showrooms and exhibitions• Holding seminars• Websites and social media

Employees working for the Fujifilm
Group total approx. 80,000 people
in 282 companies. They are active
all over the world and theircomposition by country is Japan
49%, the U.S. 8%, Europe 6% andAsia 37% (as of end March 2013).

• Ensuring occupational healthand safety ★ page 50• Respect for human rights★ page 46• Respect for diversity ★ page 47• Utilization and training of
human resources ★ page 47• Providing opportunities for dialogue with
top management• Personnel management division liaison &interviews• Compliance & Sexual Harassment
Helpline• Regular meetings between the company
and labor unions• Health & Safety Committee• Intranet; internal newsletters

FUJIFILM Holdings has 89,244
shareholders, characterized by ahigh proportion of overseas andinstitutional investors. Foreigncompanies constitute 38.0% of ourshareholders, while Japanesefinancial institutions account for
34.6% (as of end March 2013).

• Maintenance and expansion of
corporate value• A ppropriate redistribution of
profits• T imely & appropriate
information disclosure• M easures for Socially
Responsible Investment (SRI)•G
 eneral shareholders meetings•B usiness report briefings•B riefings for investors• IR conferences• Individual meetings•A nnual reports• Shareholder communications• IR information website• L iaison office for responding to inquiries(Corprate Communication Office)

The Fujifilm Group conducts
transactions worldwide with
suppliers of raw materials andcomponents and retailers of our
products, etc.

• T horough implementation of
fairness & transparency intransactions• Promotion of CSR issues in the
supply chain, such as humanrights and the environment★ page 30, 46• Briefings to suppliers (on green supply,
management of chemical substances
contained, etc.)• CSR questionnaires (self-audited)• Website for exclusive use of transaction
partners• Regular discussions with partners• L iaison office for responding to inquiries(in each procurement and sales division)

The Fujifilm Group has bases inapprox. 40 countries across theworld and conducts its activities bytreating the local culture andcustoms with respect, as well as
putting efforts into educational
support for future generations.

• Contribution activities whichmake use of our main businessstrengths ★ page 52• Respecting local culture &customs and environmental
conservation• Prevention of fires andaccidents in the workplace•E ducational support for future
generations• Environmental communication meetings• Factory tours• Community volunteer activities• Regular discussions with local
governments (city hall, mayor, community
association presidents, etc.)• L iaison offices (at each factory & office)• D ispatch of lecturers to the academicorganization & endowed chairs• Environmental education activities incooperation with NGOs & NPOs

The Fujifilm Group has businesses
in countries all over the world. Eachof these businesses belongs toseveral industrial associations andhas active relations with therespective governmentorganizations, including
participating in collaborations andinformation exchanges, etc.

• Legal compliance ★ page 32• Joint research & development
and cooperation in public policy
aimed at the resolution of social
issues• Participation in various committees inindustry• Participation in the development ofindustry guidelines• A nnouncement of public comments
through industry associations• Joint research & development ofgovernment or industry association• Proposals aimed at the resolution ofsocial issues

We are conducting dialogues with
NGOs & NPOs who are actively
aiming for a sustainable society, forthe resolution of social issues andenvironmental conservation.

• D ialogue, collaboration andsupport aimed at the resolutionof social and environmental
issues•O btain views on the Sustainability Report•P articipate in stakeholder dialogue• Administration committee of Public Trust
Fujifilm Green Fund•R
 eview meetings on various CSR issues•A fflicted area support activities with NPO

Influence on the Fujifilm Group◉ Communication with Stakeholders
Companies conduct their activities while interacting and maintaining relations with a wide variety of stakeholders, and it is important to listen carefully to their various views and expectations.
At the Fujifilm Group, we ensure that we make appropriate information disclosures as well as verifying, at various opportunities,
whether or not our business activities are responding to the demands and expectations of all our stakeholders, and reflecting
our findings in our business activities. To ensure that our stakeholders’ views are reflected in our CSR activities, we also review
them in our Sustainability Report.

• Securing the safety and qualityof products• Provision of services andenvironmentally responsible
products & services ★ page 37• Provision of appropriate
information on services &products• Improvement of customer
satisfaction levels ★ page 56• Customer response & support★ page 57

Human resources
development

Enhancement ofinternal control

Compliance

Since we offer such a wide lineup of
products, ranging from digital
cameras and cosmetics to officeprinters, medical systems,
medicine, highly functional materials
and equipment and materials forgraphic arts, and have businesses
deployed all over the world, we havea diverse range of customers, fromindividuals, businesses,
corporations to government offices,etc.

Chemical substancemanagement

CSR-oriented
procurement

In addition to opinions relating to our CSR activities as a whole,regarding priority issues such as the promotion of anti-global
warming measures, the promoting body for each issue conducts
briefings on the content of the activities and presents the respective report to external parties, to receive their advice and evaluation*. Looking back over our activities and obtaining the views ofexternal parties in this way provides a good opportunity to reexamine our activities. We plan to continue with these efforts topromote our CSR activities in the future.
* See pages 36, 39, 43, 45, 49, 55.

Governmentorganizations& industrial
associations

NGOs & NPOs

Methods of Communication

Data andInformation

Shared Services Company
Operating Companies(CSR division of
FUJIFILM Holdings
function)

Main Issues andAreas of Responsibility

CSR Activity
ReportCSR Committee
For CSR-related items of the Fujifilm Group:

FUJIFILM
Corporation

Main Stakeholders★ : Further details are included in the Sustainability Report.

SpecialFeatureFor the smooth operation of the entire Group’s CSR activities, theFujifilm Group established the CSR Committee chaired by the
President of FUJIFILM Holdings. The Committee takes decisions
to promote the CSR activities of the entire Group. The CSR
Department of FUJIFILM Holdings, which is the Secretariat of the
CSR Committee, is responsible ensuring rigorous CSR management by the Fujifilm Group. The CSR Department prepares theground for various activities, discloses information outside, communicates with stakeholders, supports the CSR activities ofGroup companies, and audits the CSR activities of the entire
Group.
The CSR department in each Group company prepares andimplements plans for CSR activities according to the entire group
policy, implements exhaustive compliance, implements management of risks, communicates with stakeholders, and reports on
activities to the FUJIFILM Holdings CSR Committee. The Group
as a whole engages in CSR activities, following the PDCA cycle.

● The Fujifilm Group’s Communications with Stakeholders

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 27

CSR Activity Report

CSR Activity Report

CSR Management◉ CSR Activities Conducted in Fiscal 2012
SpecialFeatureAspirations
1. Foster the fulfillment of CSR to support the achievement of management target among Fujifilm Group companies
2. Achieve business growth while reducing environmental impacts, and aim to further improve CSR brand value

Medium-Term Target

Improvement of thequality of compliance/risk management
across the Group(1) Make all employees aware of the Charter for
Corporate Behavior and the Code of Conduct(2) Improve for risk issues management system

Enhancement ofcommunications withstakeholders(1) Improve the Sustainability Report(2) Make effective use of stakeholder dialogue

Use and development
of diversified talent
Utilization anddevelopment of talent
to increase the Group’s
comprehensive
strength(Enhancement of
the human resource
infrastructure)

Promotion of antiglobal warming
measures across theGroup(1) Develop change leaders(2) Develop key management talent(3) Focus on the allocation and accelerate thedevelopment of global talent(1) Fujifilm:
Improve CO2 emissions per unit of production by
40% at six major factories in Japan relative to
FY1990(2) Fuji Xerox:
Improve CO2 emissions per unit of actual output
by 35% at five major factories in Japan relative
to FY1990(3) Encourage employees and their families toreduce their CO2 emissions★ Long-term target: Reduce the life cycle CO2

emissions by 30% worldwide by FY2020

Differentiation throughenvironmental
protection(Provision of ecofriendly products
and services to help
improve quality of life
(QOL))

Main Achievement (Progress) in FY2012• Conducted information sessions on compliance targeting managers of FF and Group companies in Japan toraise compliance awareness of all employees (Held 60 sessions for a total of 3,000 managers)• Made preparations for the implementation of the anti-corruption program (in Japan, North America, Europe,
Southeast Asia, and some corporations in China)• Reviewed risk factors for the entire Group, including earthquakes and other natural disasters• Prepared to implement group-wide information security regulations and guidelines• Active public relations activities for CSR activities (4 news releases, 27 lectures & presentations,and 3 article contributions)• Released the Sustainability Report in Japanese, English, and Chinese (including the third parties’ opinions
and group policies)• Conducted stakeholder dialogs (as an environmental effort promotion in the print business departments)• Improved products and services based on customers' comments (medical equipment, cosmetics, digital
cameras, etc.)• Internal survey on CSR-oriented procurement through the self-check system• Key management talent training
 pened FUJIFILM Business School to train selected managers
OKey talent Training by gathering candidates for future management in FF Group companies• Hosted the Global Leadership Seminar, a training course for overseas management, to identify, train, andpromote qualified talent••Reinforced global talent training
Held various training sessions to promote the globalization of Japanese staff (overseas basic training,overseas management training, etc.)• Reinforced trainings for future expatriates, including language training (trainee system, short-term
temporary overseas posting system, etc.)• Started training sessions for overseas subsidiaries to disseminate the FUJIFILM Way••Promoted development of innovative leaders in sales, production, and other business fields
Spread basic sales training and sales management training in business divisions and Group companies• Provided training per job classification and technical/skills trainings in the manufacturing departments andmanufacturing-related Group companies• Introduced group-wide staff system to promote HR exchanges within the Group○○

Activity Report(Pages 47 to 49)
Data and Information(Pages 62 to 63)

intensity in six major factories in Japan in FY2012 through fuel changes (gas etc.)
Company-wide implementation of energy saving measures in production lines (continuation)• Energy-saving promotion by standardizing energy-related rules (air conditioning and lighting requirements)
in non-production sites••Fuji Xerox: Decreased per-unit CO2 emissions by 20%
Energy saving through renewing air conditioners and lights, and revising their operational conditions in
production sites• Energy saving by changing production processes (improvement of night shift and takt time)••Promoted ICE Challenge, a CO2 emission reduction campaign by Fujifilm Group employees and their families
ICE Challenge results: Total of 90,000 employees and their families participated. Approx. 25,000 ton
reduction in CO2 emissions between 2008 and 2010, and more than 30% reduction in energy consumption(450,000 kwh) between 2011 and 2012.
• Honored by the Energy Conservation Grand Prize (Successful Energy Saving Case category) & Watt Sense
Award• Established intra-company guidelines compliant with Scope3 greenhouse gas calculations

Activity Report(Pages 34 to 36)•• Formulated Internal Guideline to Calculate the Reduction in CO2 Emission as environmental contribution• Developed materials and products with lower environmental impact and disclosed environmental attribute• Summarized outline of our approach in biodiversity conservation and clarified the points to bring takeactivities to the next level• Improve safety evaluation level for ecosystem• Steadily implemented biodiversity conservation measures based on the rule for Design for Environment• Continuously conducted local environmental protection activities• Expanded procurement criteria for its paper suppliers in an aim to conserve biodiversity
Enhance 3Rs, including reducing the use of• Promote project to reduce fuel costs
resources, in line with CO2 emission reduction• Promote the Waste Reduction Project: optimized for outsourcing of waste disposal in whole Fujifilm Group
activities(achieved high-grade recycling and conversion wastes into valuables)
Target: Decrease the use of energy per unit of• Closed-loop recycle of CTP/PS plates: expanded to approx. 15% including scraps from manufacturing
production quantity by 18% across the company
process(relative to 2009)• Promoted cooling water recycling and maintained the lower water emission intensity through water saving
measures• Reduced VOC emission intensity resulting from film manufacturing(1) Enhance the management of chemical substance • Disclosed the safety summaries for chemical products
safety across the supply chain• Expanded use of an infrastructure to manage information on chemical substances in products to business(2) Adopt a new risk assessment method forpartners
chemical substances• Participated in cross industry activities to disseminate the framework internationally(3) Enhance global governance to ensure compliance • Expanded exchanging regulatory information with offices in China and other emerging countries

of products and services actively (Full color digital multifunction devices for business use, cosmetic refills(ASTALIFT), and endoscope with built-in laser light, etc.)(1) Add “biodiversity conservation” to productdevelopment criteria(2) Steadily conduct local environmental protection
activities(3) Establish new procurement standards for paper
suppliers

Continue activities based on the Social Contribution
Policy28 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

• “PHOTO IS”—10,000 person Photo Exhibition• Pink Ribbon Campaign• Support for the publication of large-font textbooks• Photo class for young people• Volunteer tree planting activity in China• Activities to Support Recovery from the Great East Japan Earthquake (Support by the new employees, Photo△: Made some progress

×: More effort required

Main Target for FY2013• Information sessions on compliance for all employees in Japan (once a year as continuous measures)• Introduction of anti-corruption program (to some Group companies in Europe, South America etc) and ensure compliance at Group companies where rules alreadyintroduced• Responses to risk issues for the Group• Introduction of the information security rules on a global scale and the adequate management• Proactively conduct PR activities for CSR• Further improve the Sustainability Report• Further improve products and services based on customers’ comments• Make effective use of stakeholder dialogue• Foster CSR-oriented procurement based on the self-check system• Build training systems to increase autonomous HR with professional attitude and reorganize the work rotation system• Improve the HR system and organize a group-wide structure to encourage HR exchanges and HR reinforcement• Encourage talent in the sales and production fields to display more of their abilities• Encourage promotion of female staff• Reinforce management• Encourage and strengthen the local talent• Develop Japanese employees with an international sense○• Fujifilm: Achieved 30% reduction in production energy requirements and 40% reduction in CO2 emission

Biodiversity
conservation

Promotion of social
contribution activities
linked with corebusiness

Activity Report(Pages 26 to 27, 36, 38,
39, 43, 45, 49, 52, 55,
56 to 58)
Data and Information(Page 60)

• Newly establish an Energy Strategy Promotion Committee to disseminate energy saving and cost reduction schemes with clear targets across companies inside andoutside Japan
Maximize usage of intra-company infrastructures, such as power generation systems (co-generation systems) and improve fuel-to-energy conversion rates
Company-wide implementation of energy saving measures in the production lines (continuation) and reduce bound energy by improving production line operations• Energy-saving promotion by standardizing energy-related rules (air conditioning and lighting requirements) in non-production sites••Long-term targets (reduce worldwide CO2 emissions throughout product life cycles by 30%)
Create the scenario to achieve the medium-term targets (2015) using up-to-date CO2 emission factors•

Data and Information(Pages 64 to 65)

•

○

○

Activity Report(Pages 37 to 39)• Demonstrate the reductions in CO2 emissions for products and services, and disclose environmental attributes of products and services proactively• Build framework for water footprint calculations• Develop materials and products with low environmental impacts (hardware/software)

Activity Report(Pages 42 to 43)• Establish and implement safety evaluation for ecosystem parameters• Ensure assessment of biological resources in procurement process (including preparations for enactment of the Nagoya Protocol)

Activity Report(Pages 40 to 41)• Actively reduce CO2 emissions and fuel costs through efficient energy usage• Use resources efficiently by promoting the 3Rs (products and packaging materials)• Promote the Waste Reduction Project• Further expand the closed-loop recycle for CTP/PS plates△○

Data and Information(Page 66)

Activity Report(Pages 44 to 45)○

with laws and regulations (not only in Japan,
Untied States, and Europe but also in emerging
economies, including China)

Social contribution
to add more value tobusiness(Achievement ofbusiness resultsfrom the viewpoint of
stakeholders)

Data and Information(Page 60)•(1) Develop and offer products and services withhigher environmental performance than that ofpresent ones for the main products(2) Continue design for environment (DfE) for all
products

Improvement ofchemical substancemanagement

Page in
ReportActivity Report(Pages 32 to 33)•

Development anddissemination ofenvironmentallyconscious products
and services

Effective use ofresources

SelfEvaluation

Data andInformation

Ensuring thesoundness ofcorporate culture to
support structuralreforms(Enhancement of thecorporate foundation)

Priority Issue

CSR Activity
ReportPromotion
Policy[Self-evaluation]○: Achieved successful results*T he Medium-Term CSR Plan has been extended to
FY2013 to match the Medium-Term Business Plan.

● Medium-Term CSR Plan (Fiscal 2010 to 2013*)

Data and Information(Page 67)

Activity Report(Pages 13, 52 to 55)• Continue dissemination of approaches and systems to the supply chain concerning management of chemical substances contained in products• Disclose risk information of chemical products proactively• Utilize knowledge and experience on use, notification and registration of chemical substances within the Fujifilm group• E nhance the system for gathering new/ revised regulatory information at the early stage of proposal, and ensure effective communication within the group• Conduct activities based on the Social Contribution Policy○

Rescue Project, Supporting the organization of local events, Using knowledge of radioactivity to foster
recovery)FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 29

CSR Activity Report

CSR Activity ReportSocial and Environmental Impact
Arising from Fujifilm Group Activities◉ Understanding Our Overall Impact on Society
Fujifilm Group Green Policy (Environmental Policy)
http://www.fujifilmholdings.com/en/sustainability/vision/greenpolicy/

Transaction partners

Employees
Effective Utilization and Training of Human Resources ..... Page 47
Occupational Health and Safety ..... Page 50

Customers
Products and Services which Reflect
Our Customers’ Views ..... Page 56

Local communities/
Future generations
Integration of Business and Social Contributions ..... Page 52

Environment
Biodiversity
Conservation ..... Page 42(Process of business activities)

Environmental burdens
evaluated based onlife cycle assessment

Procurement

Promoting Anti-Global Warming Measures ..... Page 34
Improving Chemical Substance Management ..... Page 44

R&D/Manufacturing

Transportation

Development and Disseminationof Environmentally Conscious
Products and Services ..... Page 37

Effective Use of
Resources ..... Page 40

Disposal/
Recycling

Use

Atmospheric emissions

Atmospheric emissions

Atmospheric emissions

Atmospheric emissions

Atmospheric emissions

CO2*1 ........ 2,116 kilotons

CO2*2 ............. 1,338 kilotons
VOC .................. 0.94 kilotons
SOx .................. 20.2 tons
NOx ................... 457 tons
Soot.................. 6.49 tons

CO2*3 ........... 455 kilotons

CO2*4 ........... 616 kilotons

CO2*5 ........... 226 kilotons(FY2012 resultsfor Fujifilm Group)

Electricity Water

Electricity Water

Resource extracting, transporting,refining, synthesizing, processing,and materials transporting

Electricity used, Oil and gas used,
Water used

Aluminum,aluminum alloy
Silver
Paper

Electricity
Oil*8
Natural gas*9
Water

124 kilotons
0.422 kilotons(used for products)

PET *
TAC*
Others61.4 kilotons
30.7 kilotons
45.8 kilotons
212 kilotons

Material
recycling*PET: Polyethylene terephthalate
TAC: Triacetylcellulose

30 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Material recycling
Aluminum, PET, Silver, TAC

Electricity used,
Water used

Waste combustion
recycling energy

1,229 million kWh65.2 ML
249 million m3
52.7 million tons

Amount of cyclic
water used*10
74.7 million tons

Heavy oil and gasoline used,
Electricity used

Discharged water
Water* .......... 49.7 million tons
BOD*7 ........................46.5 tons
COD*7 ........................ 109 tons
Total nitrogen*7 ...........259 tons
Total phosphorus*7 .....2.50 tons
6

Direct control overthe Fujifilm Group’s
environmental burdens

Discharged
water
Waste material
77.1 kilotons

Wastematerial

Wastematerial

Data andInformation

Promoting CSR Among Our Suppliers ..... Page 51

Requests from our investors and customers concerning disclosureof greenhouse gas emissions calculations based on the Corporate
Value Chain (Scope 3) Greenhouse Gas Protocol* have been increasing. To respond to such requests, Fujifilm has formulated internal guideline that embody the procedure for greenhouse gas
emissions calculations following the Basic Guideline on Supply
Chain GHG Emission Accounting published in March 2012 by the
Ministry of the Environment and Ministry of Economy, Trade andIndustry. Since fiscal 2007, the FUJIFILM Group has been calculating the CO 2 emissions not only from its production processes, butalso across the entire product lifecycle—including material procurement, production, distribution, usage, and disposal. The calculation results covering seven categories in whole 15 categories
have already been evaluated and disclosed. We have re-estimatedbased on the Basic Guideline and verified that the calculations arefeasible in 13 categories (including business travel and commuting) using only data that we have already summerized. The categories of “Investments” and “Franchises” are not applicable to ourbusiness. Further, the five categories other than “Capital goods”
were found to be minor contributors to CO 2 emissions, and thecalculated CO 2 emissions results based on the Scope 3 were almost the same as the results based on our calculation method for
product lifecycle.
We will fully utilize the new guideline and disclose the results
properly.

CSR Activity
ReportFormulating internal guideline for calculations ofgreenhouse gas emissions based on the Scope 3
Greenhouse Gas Protocol

Stakeholders

Value chain

C olumn

SpecialFeatureThe Fujifilm Group is working towards recognizing the social and environmental impact from our corporate activities in all businessprocesses—from material procurement, manufacturing, and transportation, through to usage and final disposal.
Understanding the entire picture of such impact caused by our activities throughout the value chain is helping us to accelerate
our efforts towards realizing a sustainable society.

*C orporate Value Chain (Scope 3) Greenhouse Gas Protocol: Scope 3 refers
to indirect emissions, such as material procurement, distribution, usage, disposal, as well as employees’ commuting and business travel. Scope 1 concerns direct emissions from sources owned or controlled by the company, and Scope 2
refers to indirect emissions resulting from energy usage.

*1 Environmental burdens due to raw materials procurement (CO2 emitted
during the process of extracting, transporting, refining, synthesizing,processing, and transporting raw materials) is calculated for the main
raw materials procured.
*2 Environmental burdens due to product manufacture is calculated
based on the total amount of energy (electricity, petroleum, and gas)
consumed in the production process.
*3 For the calculation of environmental burdens due to producttransportation, estimates are made based on domestic and overseas
transportation methods and distances traveled. The typical amount of
CO2 emissions per unit of weight and distance for each method andcorrection factors such as the yield rate are multiplied by the weight of
the raw materials procured.
*4 For copy machines, printers, and fax machines, environmental burdens
due to use of products is calculated as energy consumption for a
5-year period for the machines installed this year. For other products,
the estimated number of machines in operation is multiplied by typicalenergy consumption.
*5 Environmental burdens due to product disposal is calculated based on
the estimation of stress on the environment caused by the disposal of
the raw materials procured.
*6 Wastewater released as a result of business activities*7 Volume released to public water*8 Total of heavy oil A, heavy oil C, kerosene, light diesel oil, and gasoline(Amounts of the petroleum-based products are summed after
appropriated energy conversions, and the total is expressed in terms of
the amount of heavy oil A.)*9 Total of natural gas, liquefied natural gas (LNG), urban gas, butane, andliquefied petroleum gas (LPG) (Amounts of the gases are summed after
appropriate energy conversions, and the total is expressed in terms of
the amount of urban gas.)*10 This includes the amount of water used in a cyclic manner.
(For the above, data from the input-output table and other sources are used
to obtain CO2 emissions per unit of output.)
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 31

CSR Activity Report

CSR Activity Report

Quality Improvement in Compliance andRisk Management Activities●●● Basic Approach

Employees of Fujifilm

Employees of Fujifilm affiliates

Supervisor

Supervisor

General Manager of Supervising Division in Fujifilm

Presidents of Fujifilm affiliates

Secretariat of Total Risk Management Committee(General Manager of Compliance and Risk Management Division)

Secretariat of Compliance Committee(General Manager of Compliance and Risk Management Division)

Data andInformation

Charter for Corporate Behavior
and Code of Conduct

http://www.fujifilmholdings.com/en/about/philosophy/law/

Consulting (Fujifilm)

CSR Activity
ReportFujifilm Group Compliance Statement● System of Collect Information on Risk and Compliance

SpecialFeatureThe Fujifilm Group interprets compliance as “more than simply not breaking the law and acting
correctly in the light of common sense and ethics.” We believe that we achieve compliance by responding flexibly with a keen sensibility to the needs of society.
A lack of awareness of compliance often leads to increased risk. Consequently, complianceand risk represent two sides of the same coin. A dedicated department in each operating companyof the Fujifilm Group manages risks in a comprehensive and integrated manner, recognizing that
promoting compliance and managing the risks associated with business operations is a single
continuum. We steadfastly advance compliance and risk-management activities across the Group,with our two operating companies, Fujifilm and Fuji Xerox, overseeing their respective affiliates inJapan and overseas.

we have been conducting general legal training using learning
tools developed jointly with FUJIFILM Holdings and Fujifilm, andholding “Legal Risk Assessment Test.” We have been continuing
our fraud prevention education (which presents examples of fraud
and a checklist for preventing fraud) since fiscal 2010 to preventthe occurrence of misconduct. In addition, in fiscal 2011 we introduced an education program which aims to prevent the occurrence of harassment. In fiscal 2012, due to the increase in thenumber of people being sent on business trips or posted overseas, we created a “Local legal guide for persons posted overseas (China & Singapore edition),” to assist employees in avoiding
infringements of local laws in either their work or private capacities, and we conducted an educational program based on this.

Compliance and Risk Management Division

The Fujifilm Group’s risk management

The Fujifilm Group’s compliance
As a set of fundamental policies, we have formulated the Fujifilm
Group Charter for Corporate Behavior. We have also established
the Fujifilm Group Code of Conduct to better guide each employee to act and behave in compliance with laws, regulations andsocial ethics and make it clear that we give the first priority tocompliance in our business activities. We have established a division that is exclusively responsible for promoting compliance andinstilling a compliance based mindset throughout the Group withineach of our principal operating companies: FUJIFILM Corporation
and Fuji Xerox Co., Ltd.
We also maintain offices to provide consultations and support communications regarding infringement issues related to theCode of Conduct and compliance both within and outside theoperating companies. This effort is meant to facilitate the early
detection of illegal or improper behavior and ensure prompt andappropriate response measures. All the communications and information are kept confidential and reported to the CSR Committee
chaired by the president of FUJIFILM Holdings.
● Compliance and Risk Management Promotional

Organization (Fujifilm and its affiliates)

Total Risk Management Committee

Compliance Committee

Roles:
1. Prevention of the actualization andexpansion of risks
2. Undertaking preparatory measures
3. Implementation of preventive
activities

Roles:
1. Dissemination of the Fujifilm Group
Charter for Corporate Behavior andCode of Conduct
2. Follow-up to the dissemination of
the Code of Conduct
3. Response to violations to the Codeof Conduct

Chairman: Chairman●●

CSR Division
Compliance andRisk Management
Division

Vice chairman: President
Regular committee members:
Executive officer responsible for
CSR management
Executive officer responsible forconsolidated corporate
management
Executive officer responsible forgeneral administration
Executive officer responsible forlegal affairs
Executive officer responsible for
PR

Secretariat
General Manager of Complianceand Risk Management Division• Fujifilm
In April 2004, Fujifilm established its Compliance and Risk
Management Division (CP&RM) as a dedicated organization forthe promotion of compliance and risk management and the comprehensive and integrated management and operation of internal
control.
In recent years, we have been enhancing education oncompliance, which we provide not only to affiliates in Japan but
also to management at overseas affiliates. These efforts aim topromote awareness about compliance among all our employees,
and we have been able to confirm their effect in increasingawareness from surveys conducted on employees. In addition, in
response to the recent global movement to enhance law
enforcement, as a Group we have introduced measures to inform
our employees again about anti-corruption principles, and in April
2012 anti-corruption programs were introduced into Fujifilm andsome of its affiliates. In the future, these rules will be applied toother affiliate companies too.
• Fuji Xerox
At Fuji Xerox, we have laid down our Action Guidelines relating to
ethics and compliance, and we are working to enhance the system and its mechanisms in order to embed it in the actions ofeach and every executive officer and employee. Since fiscal 2008,● Corporate Ethics and Compliance Promotion System(Fuji Xerox and its affiliates)

Board of Directors

Board ofCorporate Auditors

Business execution (President)Internal Audit &Analysis Department

Chairman: President
Vice chairman:
Executive officer responsible for
CSR management● Regular committee members:
Executive officer responsible forconsolidated corporate
management
Executive officer responsible for
personnel
Executive officer responsible forgeneral administration
Executive officer responsible forlegal affairs●

General Manager
of Compliance andRisk Management
Division

32 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Secretariat
General Manager of Complianceand Risk Management Division

CSR Council

Ethics and Compliance Committee

General Affairs
Department

Human Resources
Department

Legal Affairs
Department

Organization of Fuji Xerox and its affiliates

Each operating company establishes and maintains its own appropriate risk management systems. Following prescribed procedures, the operating companies report their risk management
activities, including preventive measures and countermeasuresagainst materialized risks to the CSR Committee secretariat. With
regard to significant risks in Group operations, the CSR Committee
takes a group-wide perspective in examining appropriate countermeasures and effecting their implementation. As a holding
company, FUJIFILM Holdings supervises business execution bysubsidiaries from the standpoint of its shareholders, while also
conducting operations common to the Group in a unified, efficientand appropriate manner.
• Fujifilm
Fujifilm has been implementing countermeasures against companywide risks, which we identified based on the risks faced by eachdivision and set as common issues. In the fiscal year ended March
31, 2012, in response to the Great East Japan Earthquake and thedisaster scenarios envisioned in the event of an eruption of MountFuji, an earthquake occurring directly under the Tokyo Metropolitan
Area or a massive interrelated earthquake (Tokai, Tonankai andNankai earthquakes along the Nankai trough), the company
reviewed its company-wide risks to supplement and strengthen
its countermeasures. Moreover, from fiscal 2013, we are
specifically strengthening in efforts to exclude anti-social forces.
• Fuji Xerox
Fuji Xerox places priority on actively managing risk, not just in
emergencies, but also in its daily business operations, based on
its ALL-FX Risk Management Rules. We manage potential risks
based on their probabilities and anticipated impact on management, set out staff responsibilities and define and implement
measures to deal with such risks. In fiscal 2012, the company
continued its involvement in activities for the recovery of the areasafflicted by the Great East Japan Earthquake, as well as implementing disaster prevention countermeasures based on the lessons of that disaster. We also specified the major risks which thecompany should prioritize in its efforts, and held deliberations regarding the current way we respond to them in the CSR
Committee. In fiscal 2013, we intend to enhance our efforts toensure that the lessons and experience of the Great East Japan
Earthquake are not lost over time, and the CSR Committee willcontinue to conduct periodic reviews of these efforts.

Compliance consulting facility
Compliance and Risk
Management DivisionInternal consulting facility

External complianceconsulting facility*

Employees of Fujifilm

Set up at each Fujifilm affiliate

Employees of Fujifilm affiliates*E xternal compliance consulting facility is set up for employees in casewhere, for whatever the reason, they feel they cannot directly report tocompany or supervisor, even if they find risk-related information.

● Risk Management System (Fuji Xerox)
President
Corporate Executive
Committee
Secretariat
GeneralAffairs
Department
CSR
Department

CSR Council

Risk
Management
Committee

Human
Resources
Headquarters
Corporate
Strategy
Department

Ethics andCompliance
Committee

Information
Security
Liaison Group

Secretariat
Legal Affairs
Department

Secretariat
General Affairs
Department● Risk Map for Managing Risk (Fuji Xerox)
Large

Risks managed by the Fuji Xerox’s management
Business discontinued for from one week to one month
Pullouts or pullbacks due to a loss of trust by customers,society, etc.

Extent of impact on buisiness●●● Outline of Activities in Fiscal 2012

Risks managed by umbrella organization
Operations discontinued for from one day to several days
Partly reported in media/Occurrence of personal injuries, etc.

Risks managed by departments
Small

Usually doesn’t occur(low occurrence rate)

Low

About once
every 10 years

About once
every few years

Occurrence frequency

About oncea yearFrequently occurs(high occurence rate)High

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 33

CSR Activity Report

CSR Activity Report

Promoting Anti-Global Warming Measures●●● Basic Approach● Goal of the Fujifilm Group for 2020 (target year)
CO2 (kt-CO2/year)

2,000

Total
stress on theenvironment

5,049

1,500
1,000

1,200

500

Results
in FY2005

423

Procurement

140
283

99

Manufac- Transporturing
tationkt-CO2/year[Target]30%
reduction

401 (relative to 2005)
30
138
371
138

Use

Disposal

Fujifilm and its Group companies

Fuji Xerox●●● Outline of Activities in Fiscal 2012●●● Focus on Activities

We continued to face a severe economic situation also in fiscal
2012, however, the Group’s production output increased relative
to the base year (fiscal 2005). The entire Group’s CO 2 emissions

Reducing CO2 emissions and fuel costs
by conserving energy across the Group

were reduced by 298,000 tons (6%) from the base year level.
While CO 2 emission coefficients* for Japanese electric power utilities increased by 12% or more relative to fiscal 2005, we reduced
CO2 emissions by 149,000 tons (10%) in the manufacturing stage
and by 496,000 tons (45%) in the use stage by developing multifunction devices with less energy consumption. In the procurement stage, our CO 2 emissions continued to show an upward
trend, but we achieved a substantial reduction of 346,000 tons
(14%) relative to fiscal 2011 thanks to the expanded use of theclosed-loop recycling system for CTP/PS plates (plate materials
for printing). In fiscal 2013, we will continue to introduce energysaving production technologies and improve the system operation, to further reduce CO 2 emissions from energy use.

In 2007, the Fujifilm Group launched the Global Warming
Prevention Committee for its six major factories in Japan, whichemitted large amounts of CO 2 from production activities, with aview to decreasing their per-unit energy use by 30% and per-unit
CO 2 emissions by 40% relative to fiscal 1990. In addition to these
activities, the Group has also been implementing the Energy Cost

*CO 2 emission coefficients: In Japan, we referred to the CO 2 emission coefficients for electric power utilities shown on the Japanese Ministry of theEnvironment’s website for the greenhouse gas emission calculation andreporting scheme every year. For overseas, we referred to CO 2 Emissions
from Fuel Combustion 2012 (IEA).

● CO2 Emissions*(kt-CO2/year)

2,000
1,500

1,487
30
345
28

1,000

1,084

500
0

2005

(Base year)

1,338
1,309 1,233 1,335 1,319
38
318
30
923

2008

28
342

30
291
29

28

884

2009

29
348
24

26
382
25

Non-production
sites outsideJapan
Production sites
outside Japan
Non-production
sites in Japan

937

918

905

2010

2011

2012 (Fiscal year)

Production sites
in Japan*Calculations were made in the same way as for “CO 2 Emissions” on page65.

● FY2012 Results for Fujifilm Group
CO2 (kt-CO2/year)

2,116
2,000

1,338
Aluminum
Gas

1,000
500
0

4,751

Copiers
Others Printers
Fax machines

1,500

PET
TAC
Procurement

Action area

Total
stress on theenvironment

2,500

Petroleum

kt-CO2/year

OthersCopiers
Medicalequipments
Printers
Fax machines Minilab

455

Development anddissemination of
products with lessenvironmental impact
Reducing CO 2
emissions at factories
and offices

Relevant stage

Use

Principal CO 2 reduction measures● Multifunction devices (copiers, printers, faxes) with less energy
Procurement,
consumption (document field) ● Non-processing CTP plates requiring
use and disposal no developing solution (graphics systems field)

Manufacturing● Fuel shift from heavy fuel oil to gas (Japan) ● Use of methane gas
generated at waste disposal sites as fuel (United States) ● Wind power
generation at factory site (Netherlands) ● Developing and introducing

energy-saving technologies such as waste heat collection and steam
collection (production sites in Japan, Western nations, China, etc.)● Introducing Solar Power Generation (United States)

616

Electricity
Manufac- Transporturing
tation● Fujifilm Group’s Main CO2 Reduction Measures

226

Recycling

Procurement,
disposal

Disposal

Efficient distribution

Transportation

34 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

● Developing, introducing, and expanding the use of a recycling system

for scrap aluminum from the production of CTP/PS plate (graphics
systems field)● Paths optimization ● Improving loading ratio ● Promote modal
shifts ● Using light and compact packaging ● Promoting eco-driving● Energy Strategy Promotion Committee
Energy Strategy
Promotion Committee
Chaired by Corporate VP
in charge of CSR

Production Subcommittee ofthe Fuji Xerox Environmental Committee
Cooperation

Production Plan/Process Subcommittee
Energy Purchase/Supply Improvement Team
Production Efficiency Improvement Team
Office/Overseas Production Subcommittee*CO 2 conversion: All sites in Japan that adopted the 2011 emission coefficient announced by the Federation of Electric Power Companies ofJapan (0.476 t-CO 2 /MWh) continued their activities to reduce their use ofelectricity.

Data andInformation

0

929

3,525

kt-CO2/year

830
434

Total
stress on theenvironment

CSR Activity
Report1,634

12,000 tons in terms of CO 2 emissions. Also at our offices, we
fostered the use of task ambient lighting and drastically controlled
the use of air conditioners after office hours.
In recognition of the power-saving activities conducted in thesummer of 2011 and their achievements, we were awarded a prizeby the Director-General of the Agency for Natural Resources andEnergy at the Energy Conservation Awards in 2012 and also received the Minister of the Environment’s prize at the watt senseaward 2012, being highly evaluated for the measures implemented at our offices.

SpecialFeatureThe Fujifilm Group announced its long-term goal of “reducing CO 2
emissions for the entire life cycle of the products by 30% by fiscal
2020 (relative to fiscal 2005)” in April 2010. In addition to corporate
activities in areas directly linked to CO 2 reduction, activities havebeen expanded across the entire life cycles of products and services(“procurement” of materials and “manufacturing,” “transportation,”“use,” and “disposal”), executed in a wide range of fields in order to
cut CO 2 emissions by 1,524,000 tons/year in absolute terms overCO 2 emissions for the standard fiscal 2005 year level of 5,049,000
tons/year, achieving 3,525,000 tons/year in fiscal 2020.

Reduction Project since fiscal 2010, the goal of the project is tohalve the growth in energy costs for the entire Group, including
overseas operations, in anticipation of an expansion in manufacturing and a sharp rise in fuel costs and electricity charges. By
upholding cost cutting as an organization-wide goal, the project
aims at making progress more visible and at accelerating reductions in energy consumption and CO 2 emissions.
By the activities of the project, we have been proactive in
implementing energy conservation measures for production processes, including the introduction of new energy conservation
technologies to our large-scale flat panel materials production
line, the startup of wind power generation at the Netherlands
plant, and improvements to the temperature/humidity control system for the production process clean room. In addition, in fiscal
2012 we continued to implement and enhance the measureslaunched in and before fiscal 2011, such as the consolidation of
offices, replacement of office lighting equipment with task lights
and others, and the reduction of the air-conditioning load inrooms.
Furthermore, we also focused on reducing the use of energythat is not directly linked with production output (fixed amount ofenergy used regardless of the production and standby energy
consumed during non-production), and as a result of fostering
energy conservation and cost reduction across the board, wewere able to achieve the targets of the Global Warming Prevention
Committee and the Energy Cost Reduction Project. The cutsbrought about by the project are equivalent to about 17% of theentire Group’s annual energy costs.
In and after fiscal 2013, we will continue with both energy
conservation and energy cost reductions under the new promotion framework by setting new targets for the future.

Reducing CO2 emissions by about 200 tons a year
by introducing a thermal storage tank to reduce
the energy used by the freezer
Fujifilm’s Kanagawa Factory uses chilled water produced by a refrigerator system to ensure stable operation of its air conditioners
and production processes. For the stable operation of manufacturing equipment, it is necessary to maintain the temperature of
the chilled water at a certain level, and for this purpose the refrigerator was in constant operation and used a large amount of electricity. To reduce the energy use, the factory installed a thermal
storage tank between the refrigerator and the manufacturing
equipment to shorten the refrigerator’s operating hours. The thermal storage tank is designed to prevent the mixing of warm water
returned from the equipment with the chilled water produced by
the refrigerator, and while the chilled water in the tank is being
used, the operation of the refrigerator can be suspended. With theintroduction of this tank, the factory reduced its energy use by
about 400 MWh per year, which is equivalent to about 200 tons interms of reduced CO 2 emissions. We will introduce this thermal
storage tank for other equipment and factories from fiscal 2013. In
addition, we are implementing anti-noise measures, adopting a
new refrigerant that does not deplete the ozone layer, and reusing
water to save on resource to make our facilities even more environmentally friendly.

(Will cooperate with Fuji Xerox)● Thermal Storage Tank Used to Save Energy
The tank is cooled

Continuously reducing the use of electricity
at all sites in Japan
In fiscal 2012, as in the previous fiscal year, we were requested bysome of the electric power companies in Japan to reduce ourpower use during peak hours by 10%, 7% or 5% due to the tightsupply of electricity in summer. In response, Fujifilm and its Group
companies in Japan conducted company-wide power-saving activities. At 25 bases that use a large amount of electricity (contract
amount: 500 kW or more) across Japan, we built up a system tocalculate and manage the use of electricity in real time via our intranet to reduce the peak use of electricity by 15% or more, andas a result achieved an 18% reduction. Specifically, we reduced
power use by 24,000 MWh in total, which is equivalent to about

The tank is warmed
Suspension

Refrigerator

Manufacturing
equipment

After the introduction of
the thermal storage tank (thermal storage)
Cold water is stored in the tank

Refrigerator

Manufacturing
equipment

After the introduction of
the thermal storage tank (heat release)
The operation of the freezer can be suspended
while the cold water stored in the tank is used.

Key point in energy conservation: By storing chilled water in the thermal
storage tank, the number of hours the refrigerator is in operation can beshortened to conserve energy.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 35

OPINIONCSR Activity Report

Promoting Anti-Global Warming
MeasuresThird-Party Opinion on “Promoting
Anti-Global Warming Measures”

Mr. Takejiro Sueyoshi
Special Advisor
UNEP Finance Initiative
ProfileI am very impressed by the Fujifilm Group’s management stance of repeatedly producing results to makesteady and reliable progress toward the targets for 2020
which were decided upon in 2010. Energy conservation
efforts have been added to various ideas and innovative technologies as an expert manufacturer, to achievesignificant results in the reduction of CO2 emissions
and costs. This excellence has been recognized by theaward of various sorts of prizes.
As a matter of fact, the atmospheric CO2 concentration has now exceeded the 400 ppm mark, inciting further demands to reduce CO2 emissions amid concernsthat the average temperature rise will exceed 2℃. In
addition, demands are now being made of the businessworld to offer solutions for a wide range of issues, suchas biodiversity, the depletion of water and other resources, poverty and epidemics and human rights, etc.
If a healthy earth is also essential for healthy business,businesses should address these issues for the sake ofboth protecting the earth and protecting themselves.
If the Fujifilm Group goes on to respond to these
sorts of social demands and expectations using all its
collective strengths, this would be greatly welcomedby global society. And at the same time, it would help
to further assure the future prosperity of the Fujifilm
Group.

Response to the third-party opinion
As a manufacturer, 90% of our CO2 emissions derive fromenergy sources. While continuously introducing energy
conservation technologies in our plants and production
processes, we have set targets for CO2 reductions acrossthe whole lifecycle of our products, as well as at our foreign subsidiaries worldwide, to broaden the scope of ourenergy conservation activities. In addition, we have already begun to make preparations for activities looking topreserve biodiversity and the depletion of water and otherresources, but we take on board Mr. Sueyoshi’s insightfulcomments regarding expanding our perspective to theglobal environment and how we should engage in activities to solve these issues as an actor which as a businessneeds to “protect the earth to protect itself,” as is now expected of us as a leading company. We shall go on to act
in a unified manner to promote these activities, in orderfor the Fujifilm Group to win through and “assure its future
prosperity.”(CSR Group, General Affairs Division, FUJIFILM Holdings)

Ink mixing tank used in the clean, high-techenvironment at the new factory

In the Fujifilm Group, we carry out development of environmentally conscious products based on “Rule for
Design for Environment (DfE)”, in the design stage, we set targets from the perspective of safety & compliance, the 3Rs (Reduce, Reuse and Recycle), chemical substances contained, energy saving, conservation of
biodiversity, etc., considering the entire product life cycle from procurement through manufacture, transportation, use by customer, to disposal and we review the degree of achievement of these targets after development. Our approach is not limited to materials or equipment, but extends to software and solution by our
products and services too, and we make efforts to contribute to reducing the environmental burden acrossthe whole of society. Furthermore, we conduct quantitative and objective assessment of environmental impact based on LCA*, and we are utilizing environmental labels to actively disseminate information related tothe environment.
“ASTALIFT” comes in a container into which a●●● Outline of Activities in Fiscal 2012
Environment (DfE)” in our efforts to reduce the environmental impact of our products. In fiscal 2012, we formulated the internal
guideline which brought together our approach and methodology
for making the reduction in CO 2 emissions throughout the entire
product life cycle, quantitative and “visible” as our environmental
contribution. Our reduction approach in environmental impact results in not only our manufacturing process in Fujifilm, but also thecustomer’s use of the product. This guideline was utilized in orderto make our social contribution in terms of measures which consider the environment more readily understandable and easily
communicated.
In order to cover all various products in Fujifilm, this guideline
consists of four categories with three categories for contribution
to reduction in the environmental impact based on function of
products, 1) chemical products, components and materials; 2)equipments (using energy when used); 3) IT systems, and anothercategory: 4) Energy-generating products (solar battery). The
methodology in all categories refer the guidelines*1 in each respective industries. We have also issued an appendix which gives
concrete examples of trial calculations for each category, as

RIP36 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Printerbe expected in both example. Hereafter, we start to provide ourcustomers with additional environmental information on the calculated amount of contribution to CO 2 emissions reduction for our
products.
Fujifilm participated as a member of the working group in
formulating the Japan Chemical Industry Association (JCIA)’s“Guideline for Calculating Reductions in CO 2 Emissions”.*2
We plan to continue our efforts to spread this approach ofenvironmentally conscious products and services, not only within
our company, but throughout society as a whole.
*1 Guidelines: (1) The Japan Chemical Industry Association’s “Guideline
for Calculating Reductions in CO 2 Emissions,” (2) The Japan Electrical
Manufacturers Association (JEMA)’s “Calculation Methodology for the
Reduction of Greenhouse Gas Emissions (Contribution by Control)”and (3) The Ministry of Internal Affairs and Communications’ “Reportfrom the Study Group on ICT Policy for Addressing Global Warming,”(2008).
*2 Guideline for Calculating Reductions in CO 2 Emissions: METI
Industrial Science and Technology Policy and Environment Bureau
Director-General’s Award in the 9th Life Cycle Assessment Society ofJapan Awards● Progress of “Design for Environment”
Fiscal year

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

Revision

Overall design Formulationof rulesfor environment

Implement for all new products and upgrade products (FF)Formulation of
calculation method
for environmental
contribution effect

Revision of rules

Formulationof rulesSelf audit
Provision of information
on chemical substances
Ecoleaf

2013

2014

Making internal system
to respond to ABS(Addition of biodiversity
conservation)(Visualization of targets& assessment)

Promoteenvironmental
labeling
Artworkreference to make calculations easy. As concrete examples basedon the guideline, trial calculations are given for a refill of the cosmetic “ASTALIFT” and for the endoscope which uses a laser lightsource, showing that significant reductions in CO 2 emissions canSince 2003, in Fujifilm we have been designing new products andupgrading products by following our “Rule for Design forManagementof chemical
substances
contained● Workflow for UV Digital Printing

refill can be inserted, and this is estimated toresult in a large reduction in CO 2 emissions.

*LCA: Life Cycle Assessment

Data andInformation*British Coatings Federation (BCF) is a major trade association of ink manufacturers in the United Kingdom. The Sustainable Innovation Award is an
important award from this association.

Rising Demandson the Business World●●● Basic Approach

CSR Activity
ReportFUJIFILM Speciality Ink Systems Limited (United Kingdom) introduced highly productive, leading-edge digital ink manufacturing
equipment to increase its UV ink production output by more than
50%, following completion of a new digital ink manufacturing
plant in January 2013. Digital printing helps minimize the use ofimaging materials, such as chemicals and water by controlling theplacement of ink on printing media using digital images and computer software. With digital printing, the use of ink can be reducedby more than 50% compared with conventional printing, whichleads to a substantial reduction in the amount of ink and printing
media wasted.
The company installed equipment that adopts new technology
to reduce environmental impact and create substantial environmental improvements. Thermal energy wasted from the manufacturing process can now be used together with compressed air
generated from a new heat exchange system, to provide 70% of theheat required for the entire factory. A new boiler plant has also been
installed, which incorporates highly efficient modulation compression condensing boilers, reducing the use of fossil fuels by 40% of
the amount required for a conventional heating system.
The installation of this new digital ink manufacturing equipment, demonstrate the company’s strong commitment to highquality manufacturing and contribution to the environment andsustainability. In recognition of its highly reputable approach as anindustry leader in the environmental field, the company was shortlisted for the Sustainable Innovation Award 2012 held by BCF*.

Development and Dissemination ofEnvironmentally Conscious Products and Services
SpecialFeatureEnvironmental measures taken by a Group ink
manufacturing company receive prestigious recognition
from a trade association in the United Kingdom

In addition to being involved in UNEP FI,
Mr. Sueyoshi has served in various positions, such as committee member onvarious types of councils on the Central
Environment Council, advisor to Kawasaki
City and Kagoshima City, part-time lecturer
at the University of Tokyo Graduate School,etc. He also works as an external memberof the board to companies and engages
in efforts to raise awareness on environmental issues and the social responsibilityof companies on TV, in newspapers, published works, and lectures, etc.

CSR Activity Report

Revisionof rulesIntroduction of JAMP* mechanisms

Implementation andutilization

Promote steady operations(Obtain information from suppliers,
deploy overseas)

Carbon footprint
PLATE to PLATE label (Type II)*Joint Article Management Promotion Consortium

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 37

CSR Activity Report

CSR Activity Report

Development and Dissemination ofEnvironmentally Conscious Products and Services

OPINION

Third-Party Opinion on “Development
and Dissemination of Environmentally
Conscious Products and Services”

Dr. Norihiro Itsubo
Professor
Faculty of Environmental Studies
Tokyo City University

Profile● Contribution of Energy-Saving

Fuji Xerox digital color multifunction devices have been awarded
the Grand Prize for Energy Saving Product (Eco-Products
Category) at the Ninth Eco-Products Awards, organized by the
Eco-Products Awards Steering Committee. In fiscal 2012, theyalso won the Chairman’s Prize, The Energy Conservation Center,
Japan, presented by the Energy Conservation Center, Japan(ECCJ) in the 2012 Grand Prize for Excellence in Energy Efficiency
and Conservation (Product Category & Business Model
Category).
Under the concept RealGreen, Fuji Xerox develops productsthat realize energy conservation while also achieving comfortable
and convenient product usage. The digital color multifunction
devices that received the prizes* were developed to tackle theissue of sleep mode not being used by customers. Sleep mode,
when used, could significantly save energy consumption but it was
not being used because recovering from the sleep mode requires
customers to wait. By integrating three of Fuji Xerox’s uniqueenergy-saving technologies, these products have realized virtuallyzero waiting experience for the recovery from the sleep mode.
Now customers no longer have to wait, even when using the sleep
mode, enabling stress-free use of our multifunction devices.
Fuji Xerox is industry’s first in receiving the Grand Prize for
Excellence in Energy Efficiency and Conservation 12 times since
it first received it in 1999. Fuji Xerox will continue to develop
energy-saving products in an aim to reduce the environmental
impact on the whole society.

Product “LASEREO” to Reducing
CO2 Emissions (trial calculation for 2016)

CO2 (t)120

Reduction in
CO2 emissions

100

approx.

80
60

70t

40
20
0

Using current
product

Switch to“LASEREO”• Example calculation of the environmental contribution
effect (3): “SYNAPSE” IT Solution for Hospitals
By storing medical test images digitally in an image filing system(PACS), it is possible to share data within a hospital and enable it
to be viewed in consulting rooms. This makes possible a reduction in the CO 2 emissions incurred when searching for, transporting, storing and purchasing films. We can expect a reduction inemissions of approx. 70,000 tons of CO 2 in Japan’s hospitals asa whole.

● A Case Where “SYNAPSE” Network Medical Service is Introduced[After introduction][Before introduction]
Medical test room

Transport film

(Photo with film)

Transport film

Consulting room

PACS

(Diagnosis)

Transport data
Transport film

Transport data

Medical test room

Storage space

Consulting room

(Record images)

Search for past data
(Online search)

Search for past films(Diagnosis)

On July 23, 2012, we invited experts to the Development Center at
the Yoshida-Minami Factory to conduct a dialogue with our researchers on the theme of “Changes in the Printing Industry froman Environmental Perspective and Our Future Measures,” with theaim of stimulating environmental measures by raising environmental awareness and offering an opportunity to find out about trends
in the market’s environmental demands. Professor Norihiro Itsubo
from Tokyo City University gave a lecture, and after hearing theviews of our actual customers, we held a panel discussion to debate the future direction of the printing industry and how the Fujifilm
Group should respond.
Through this dialogue, we obtained advice on how to reduce
the environmental burdens by calculating the carbon footprint
and on product design which use an index other than CO 2 emissions as well, and the need to inform these efforts and products.
In the future, we aim to combine high customer satisfaction levels
with an environmental response, and make full use of the views

38 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

*ApeosPort-IV C5575/C4475/C3375/C2275 won the Grand Prize forEnergy Saving Product (Eco-Products Category), ApeosPort-IV C5575 /C4475 /C3375 /C2275 and DocuCentre-IV C5575 /C4475 /C3375 /C2275
won the Chairman’s Prize, The Energy Conservation Center, Japan.

● Achieving Virtually Zero Waiting Time Experience Using

C olumn Stakeholder Dialogue
Debate on future environmental measuresdemanded of the printing industry

Fuji Xerox digital color multifunction devices
have received various prizes in recognition of
their energy-saving functions

Three Technologies

shared with us in this dialogue in promoting our Design for theEnvironment.

1. Smart
WelcomEyes

Virtually Zero Waiting Time Experience
2. Smart Energy
Management●❶●❷① The facilitator was Professor●❸

Norihiro Itsubo from Tokyo City
University, who is renowned for his
LCA research. ② We conducted apanel discussion with Mr. Hiroshi
Hasegawa from Dai Nippon Printing
Co. Ltd. representing our customers’
views. ③ Around 40 researchers fromthe Development Center at the
Yoshida-Minami Factory participatedon the day.

3. High-Speed
Recoveryfrom theSleep Mode
ApeosPort-IV C5575

1. Smart WelcomEyes: A sensing technology that enables the device toautomatically recover from the sleep mode by detecting a person approaching the device for use.
2. Smart Energy Management: An energy-saving technology that supplies
electricity only to required function modules of the multifunction
device.
3. High-speed recovery from the sleep mode: control technology that enables the output device to recover quickly from the sleep mode.

Aggressive
Environment management Based on
Product Life Cycle

Last year, FUJIFILM Holdings established an epochmaking eco-innovation by developing a recycling
system for reuse of used aluminum PS plates into new
PS plates, capable of achieving the required high quality of more than 99.5% purity. This system, which had
at first seemed impossible, was realized as a result of
FUJIFILM Holdings continuously and diligently conducting measures for environment management focusedon the product life cycle. I evaluate this very highly.
Product life cycle assessment is already used in awide-range of products from automobiles and electricand electronic equipment to food. However, it is usually used in products directed at consumers (B to C),
and has certainly not yet been sufficiently analyzed
with regards to services or products for company (Bto B). In addition to the fine example of PS plates (Bto B), Fujifilm Holdings is also making significant
contributions to the reduction of environmental burden
by taking active measures regarding cosmetics, which,although directed at consumers (B to C), until now has
been behind other fields in the development of products
for the environment, as well as regarding services suchas medical devices and solutions. Fujifilm Holdings has
not only been active in introducing assessment of targets which have seldom been conducted in an interdisciplinary way before, but while enhancing the functionsof its products, it has also been deploying eco-innovations which significantly contribute to the reduction ofenvironmental impact in a wide variety of fields. I hope
to see Fujifilm Holdings continue in its “aggressive”
environment management by coolly putting it into practice from the perspective of life cycle.

Data andInformation• Example calculation of the environmental contribution
effect (2): “LASEREO” Endoscope System
We have achieved a reduction in electricity consumption in using
by the “LASEREO” endoscope replacing the xenon light sourcewith a laser light source. We have carried out a trial calculation●●● Focus on Activities

CSR Activity
Report* Trial calculation of theessence: calculated based onusing a refill three times foreach container.

that makes possible a reduction in CO 2
emissions of approx. 100 kg per product per year, and suggests that this will
reduce emissions by approx. 70 tons of
CO 2 in fiscal 2016.

SpecialFeature• Example calculation of the environmental contribution
effect (1): “ASTALIFT” Cosmetics
The new “ASTALIFT” packaging has been changed to a container
into which refills can be inserted. From a trial calculation of theessence*, one of our cosmetic products, we found that by using
refills CO 2 emissions can be reduced by approx. 160 g per year
per person, amounting to an anticipated contribution to reducing
CO 2 emissions by approx. 100 tons for all our cosmetic productswith refill in fiscal 2013. In addition, the amount of plastic used will
also be reduced by almost 70%, resulting in a reduction in resource consumption of approx. 100 tons per year.
In recognition of its environmentally conscious packaging design, “ASTALIFT”
was won the 2012 Good
Design Award.

After heading the Life cycle Assessment(LCA) methodology research team at the
National Institute for Advanced Industrial
Science and Technology (AIST ), from2005, Dr. Itsubo was Associate Professor
at the Faculty of Environmental Studies,Tokyo City University, before being appointed Professor from April 2013. He
conducts research activities to contributeto the formation of an environmentalsociety and corporate EMS development,
through case study research and development of LCA and other environmental
impact assessment methods.

Response to the third-party opinion
Your high evaluation of our efforts which consider theenvironment across the entire product life cycle that wehave been continuously implementing since approximately 10 years ago, as well as of our contribution to the
reduction of environmental impact by medical devices,
solutions services and cosmetics, will spur us on in our
future endeavors.
In the future, we intend to continue to use our internal
rule of “design for environment” which takes into accountthe product development process, to actively promote“aggressive” environment management based on productlife cycle, to provide environmentally conscious products
and services in Fujifilm Group.
(Ecology and Quality Management, CSR Division, Fujifilm
Corporation)

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 39

CSR Activity Report

CSR Activity Report

Effective Use of Resources●●● Basic Approach

CSR Activity
Reportan incineration company for heat recovery if waste could not be
distilled—to maximize the effective use of resources. In addition,
we increased the volume of wastes converted into valuables andraised the value of these valuables by deploying the waste plastics recycling company that Fuji Xerox had been using to recycle
used copiers across the entire Fujifilm Group. As a result of these
activities, by the end of fiscal 2012 we were able to achieve a reduction of 20% in our outsourced waste disposal costs comparedwith fiscal 2010. In the future, we intend to expand these measures to use resources effectively, to wastes in office, sales andwarehouse too.
• Measures to achieve zero landfill from products
At Fuji Xerox, based on the approach that “used products are notwaste products but valuable resources,” we have been introducing resource recycling activities aiming for Infinite Zero Landfill
through the maximum use of resources by collecting used products and reusing*1 and recycling*2 them.
In the Japanese market, we have accomplished Zero Landfillof collected used products by reusing their components. We are
now broadening resource recycling sites overseas modeled on
this achievement. We established recycling bases in the Asia

Achieving a reduction of volume of waste
generated in factories of 10% compared tofiscal 2003 by reduction of loss in manufacturing
and conversion of waste into valuables
We are conducting continuous efforts to reduce waste products
in our factories, by placing the highest priority on not causing
them at all (reducing), and making efforts to reduce loss inprocessing, reduce the number of times the processing line stops
and reducing the rate of occurrence of faulty products toward the
reduction of loss in manufacturing. At FUJIFILM SHIZUOKA, inthe process for manufacturing a coating liquid for PET film, wedeveloped a “New Liquid Preparation System” (see figure below)
which makes the liquid preparation equipment more compact,
has a mechanism whereby special air pushes out residual liquid
left in pipes, and introduces a mechanism to return the sample
used for measurement of the physical properties of the liquid after
measurement without throwing it away. Just by eliminating this● An Example of Reduction of Loss in Manufacturing: Reductionof Loss of Liquid Based on a New Liquid Preparation System
Conventional System

Due to large volume of prepared liquidand large volume of stock, lots ofleftover liquid and loss occurred

ResidualliquidChemical tank

Large volume
of liquid
Blending preparation

Measure viscosity,● Fuji Xerox’s Measures to Achieve Zero Landfill

Measurement pH & electrical

Waste fromresidualliquid inpipes

Large volumeof stock

conductivity

Product
development

Manufacturing

Treatment ofemissions

2012
2008

[Design for Environment]

Reduce waste to minimum in production
Reduce loss in production and reduce the occurrence of defects

New Liquid Preparation System

Japan

1995

Equipment is more compact, and by
preparing liquid and stock in smaller
amounts as needed, leftover liquidand loss is reduced

TaiwanDesign products which generate minimal waste
Consider the 3Rs, “Reduce, Reuse and Recycle”[Reduce loss in production]

South Korea

China

2007
ThailandSpecial air extrusion
enables residualliquid in pipes
to be reduced toalmost zero!

Chemical tank

2004

Blending

Small volume
of liquidpreparation[Promotion of effective use of resources]
Recycle and reuse
Improving the quality of recycling (Heat recovery Material recycling),
and the reusing of resources in products

Small volumeof stock2012

Australia

2012

New ZealandComprehensive efforts to promote waste reduction and effective use of resources

40 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Measure viscosity,

New measurement method pH & electricalconductivity

Measurement method which returns the liquid
after measurement reduces waste to zero!

reduction in loss of residual liquid from pipes and measurement,
we have achieved a reduction in loss of 270 tons per year.
Regarding loss of materials or products that unfortunately
does occur, we are promoting higher levels of quality in recycling.
Leftover materials such as those from inkjet paper, which we had
been thermal recycling as fuel, is now being separated into paper
and laminate plastic and we have established a method to returneach of these to their raw materials and are converting this waste
into valuables. Through the support of our head office, the
FUJIFILM SHIZUOKA, which had been outsourcing the disposalof oil waste to a processing company, has now been able to combine with other sites to outsource together, achieving conversion
into valuables due to the merit of scale. As a result of these activities, in fiscal 2012, we were able to achieve a 10% reduction on
the amount of waste materials generated in 2003.

Data andInformation

Fuji Xerox Eco-Manufacturing (Suzhou) Co., Ltd.,a recycling base in Suzhou China

Waste due tomeasurement● Outline of Measurements for Waste Reduction in Fujifilm Group*1 Reusing: Either parts are reused as they are, or their materials arereused.
*2 Recycling: Components that could not be reused are recycled as aresource for other purposes.

●●● Focus on Activities●●● Outline of Activities in Fiscal 2012
• Measures to reduce wastes
The Fujifilm Group is making comprehensive efforts to use resources effectively and reduce wastes throughout the entire lifecycle of its products, from design to manufacturing and disposing. We think carefully about the most effective ways to use
resources and reduce wastes as much as possible, by considering reduction of resources in products and recycling after use in
the design stage, and reducing losses at the manufacturing stage.
Meanwhile, we are concerned about wastes emitted necessarily
in manufacturing too, and since fiscal 2011 we have been involvedin project as Fujifilm Group to convert wastes in manufacturing
into valuables and raise the value of these valuables.
In this project, the entire Fujifilm Group, including Fujifilm, Fuji
Xerox, FUJIFILM Holdings and other affiliates, came together totarget the three main wastes at our manufacturing sites: waste
plastics, oil waste and sludge. The Fujifilm Group gathered together wastes, the disposal of which had previously been outsourced by each manufacturing site (by treatment as wastes or byincineration so that only heat recovery was possible for the small
amount of the emission), and reselected subcontracting companies carefully. That has led to achieve high-grade recycling (material recycling) and conversion of wastes into valuables, making the
Fujifilm Group’s use of resources more effective.
More concretely, we divided oil waste according to whether
or not it could be recycled by distilling and reselected subcontractors—a distillation recycler if waste could be distilled oracross the region, and launch products that include reused components, as in Japan.

SpecialFeatureThe Fujifilm Group is well aware of the importance of finite resources. We havebeen gathering and reusing silver, which is used in manufacturing photosensitive materials that had been our main product since the start of our business.
Today we actively continue with our efforts to reduce the amount of virgin resources, which include establishing a resource recycling system for multifunction devices and copiers. We are conducting efforts to use resources effectively
and reduce waste through measures which take into account the total lifecycleof a product, by considering the 3Rs (reduce, reuse, recycle) in the productdesign, reducing loss at the manufacturing stage, collecting, reusing and recycling used products, and recycling or converting into valuables of wastes.

Pacific region (Thailand) in fiscal 2004. A further base was built in
Taiwan in fiscal 2007, and in Suzhou, China, in fiscal 2008 and wehave established a recycling system. In fiscal 2012, we launchedthe operation of recycle systems in Korea, Australia and New
Zealand, regions that had previously been handled by the Thai
site. We intend to proceed in the future with our recycling systems

Enhancing our global regime for resource recycling
to maintain zero landfill, no pollution andno illegal dumping
Nowadays, there is concern, evident in trends such as the Ban
Amendment to the Basel Convention* and individual countries’
regulations regarding the export of hazardous waste, regarding
the problem of the passage of waste across borders from
Organization for Economic Co-operation and Development(OECD) to non-OECD countries. Taking into account this trend ininternational society, at Fuji Xerox, we have launched the operation of recycle systems in Korea, Australia and New Zealand, torecycle used products from their own countries domestically,rather than transporting them to our recycling center in Thailand,as previously. This was launched as a trial from fiscal 2011, andofficially went into operation from Jan. 2012, achieving zero landfill, no pollution and no illegal dumping in these countries by Juneof the same year.
Moreover, the responsibility for the recycle system in each ofthese countries lies with our sales company in each country, andthey operate a mechanism of 1) collecting used cartridges; 2)
conducting processes from disassembling and separating (either
within their company or outsourcing) to recycling; and 3) conducting management of this series of processes.
*Basel Convention: The official title is “Basel Convention on the Control ofTransboundary Movements of Hazardous Wastes and Their Disposal.” In
the Ban Amendment to the Basel Convention, the export of hazardous
waste from OECD countries to developing nations (non-OECD members)
is, in principle, completely prohibited.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 41

CSR Activity Report

CSR Activity Report

Biodiversity Conservation●●● Basic Approach

FF: Fujifilm FX: Fuji Xerox

2005 to 2008

2008 to 20092010 to 2011

Confirming level of own andothers’ awareness and sharing
perspectives on the issue

Clarification of the Fujifilm
Group’s stance and strategy

Launch of concrete measures

Conducting a questionnaire• within
the Group
Holding study groups• anddialogue withstakeholders, etc.

and enactment• ofFormulation
the Fujifilm Group’s policy
on biodiversity conservation

Activities to enlighten and• raiseawareness among
employees

Since the Fujifilm Group uses many natural resources in its products and services, we consider biodiversity conservation to be anissue of importance on a global scale, alongside climate change.
Since 2005, we have begun efforts to share perspectives andawareness on this issue and close the gaps between our and others’ level of awareness, by conducting stakeholder dialogue withexperts and raising awareness among employees, etc. In 2009,

Main activities for biodiversity conservation◎ Activities to conserve the water source at eachfactory◎ Co-sponsoring training courses for Nature

Conservation Educators
Since fiscal 2001, Fuji Xerox has been holding training
courses jointly with the Nature Conservation Societyof Japan, which have been attended by more than 300
employees in total.

◎ Support to the Monitoring Site 1000

We have been providing high sensitivity negative film forsensor cameras used in surveying mammals since 2007.
◎ Land-use surveys at manufacturing sites aiming atconserving biodiversity
Fuji Xerox has been conducting these land-use surveys
since April 2010.

◎ Rice Paddy Assistance Team

Regional collaboration activities to preserve groundwaterin Minami-Aso village. FUJIFILM Kyusyu has been
participating in these activities since fiscal 2010.
◎ Support to projects by NPOs and NGOs involved in

education on biodiversity conservation for the next
generation

42 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

of “Biodiversity• Incorporation
Conservation” into the Fujifilm•

Group’s Design for Environment
for all products (FF)Survey on land use forbiodiversity conservation (FX)

Minimize impact in manufacture [Defense]
Contribution to maintain/recover on biodiversity [Offence]●●● Outline of Activities in Fiscal 2012●

Air pollution CO 2 emissions●

Conservation in region○ Cultivation ○ Springs ○ Rice field (biotope), (Greening)

Conservation of
resources◎ CSR procurement (connect to BD)

Minimum in market◎ Wastes ◎ Land use◎ ABS (TMR: Total Material Requirement)●

Energy saving products

Products forbiodiversity
conservation●

Indirect contribution via CO 2 reduction (Solar cell etc.)

Socialcontribution

Contribution by
fund/goods/labor○ Contribution through fund (Fujifilm Green Fund) ○ Cooperation with region or NPOs and NGOs

Communication

Enlightenment for
FF/region○ Domestic education program within the Fujifilm Group ○ Communication meeting with region

Products○ Measure related to biodiversity conservation (on going)◎ Resource saving / product recycling

Direct contribution (monitor etc.)○ Support for environment education projects for the next generation◎ Measure related to biodiversity conservation (middle target: plan)●

Data andInformation

FUJIFILM Kyusyu has been participating in the“Rice Paddy Assistance Team,” since fiscal 2010.

Grasp/measure for impact
Chemicals Cont. ◎ Waste water Cont.

●CSR Activity
ReportFujifilm Group Basic Concepts and Action Guidelines for the Biodiversity Conservation
http://www.fujifilmholdings.com/en/sustainability/vision/creature.html

Minimum impact
Factories

SpecialFeatureThe Fujifilm Group has engaged in a wide range of environmental protection
activities for the conservation and protection of biodiversity, based upon its
philosophy of “environmental consciousness and environmental protection areat the core of our corporate activities.” In June 2009, we clarified our guideline
for cross-group efforts to biodiversity conservation and introduced the “Fujifilm
Group Basic Concepts and Action Guidelines for the Biodiversity Conservation”(hereafter, “Guidelines for Biodiversity”). Activities both inside and outside thecompany are being advanced to preserve the ecosystem services that benefit
mankind for the future.

Biodiversity conservation● Activities on Biodiversity Conservation in FF (FH) —Outline—

Measure indirectly related to biodiversity conservation2012 to 2013
Formulation of targets
for the next level
Began formulation of• medium-termtargetsfor Fujifilm Group

Expanded procurement criteria• for
its paper supplier in an aim

growing public interest in biodiversity conservation, Fuji Xerox expanded the scope of the regulations and started the operation inJune 2012.
The previous regulations only included standards for the
procured paper, but Fuji Xerox took a step further to add trading

criteria in business activities of our suppliers from CSR perspective,
which requires biodiversity conservation and the protection of therights of the local residents. Fuji Xerox will stipulate suchmanagement to our suppliers to contribute to conservation of
biodiversity and procure paper responsibly.

to conserve biodiversity (FX)

we formulated the Group’s “Guidelines for Biodiversity” andlaunched more concrete measures. From 2010, Fujifilm began operation of measures for biodiversity conservation within its “Rulefor Design for Environment (DfE).” At Fuji Xerox, since 2010, we
have been conducting surveys on land use for the purpose of biodiversity conservation at production and product development
sites in both Japan and overseas to spread these activities.
In fiscal 2012, aiming to take activities to the next level, we
systemized the activities and set medium-term targets. We based
our approach in systemizing these activities on the premise not
only that we should secure resources sustainably with a minimum
impact on biodiversity (as included in the “Guidelines for
Biodiversity”), but also that the maintenance and recovery of biodiversity is also another aspect of corporate social responsibility.
As a result, we organized our approach based on the four key elements of “factories” and “products,” as major elements which
impact upon biodiversity for us as a manufacturer, and “social
contribution” and “communication,” as our corporate social responsibility (see the right figure). From among all the activities
conducted for each key element, we incorporated those which weshould continue to be aware of as priority issues, we intend topromote measures for the conservation of biodiversity combining
business with environmental protection through conducting
activities.
As paper is vital material for Fuji Xerox’s business operations,
we have been aiming for sustainable and responsible paper procurement. In fiscal 2004, Fuji Xerox established Environmental,
Health and Safety requirements regarding paper procurement forcompanies that supply the paper which we use or sell. Amidst

OPINION

Third-Party Opinion on “Biodiversity Conservation”

Mr. Yasushi Hibi
Representative Director,
Conservation International Japan
ProfileMr. Hibi has been Representative Director of theinternational NGO, Conservation International Japan
since April 2003, after working at Nomura ResearchInstitute and United Nations Development Program(UNDP). He is involved in efforts to construct partnerships, etc., between companies, governments andinternational institutions, aiming for the creation of asustainable society through biodiversity conservation.
He also acts as an environment management advisor
for numerous leading companies within Japan.

Our hope is that FUJIFILM Holdings switches
ビジネス拡大に伴う
toa new business model that promote and
今後のグローバルな視点に期待
accelerate environmental and biodiversity
conservation.

Biodiversity is no longer simply just an issue about living creatures, but is now considered an important constituent

element of the natural resources which support both society
and the economy. We hope that the Fujifilm Group continues
with the efforts for biodiversity conservation that you havebeen making in each field until now. But it is also our hope thatin the future, not least for the sake of the long-term continuation of your business, you are able to switch to a new businessmodel that promote and accelerate environmental and biodiversity conservation.” This is an essentially different approachto promoting CSR through your main business activities, since
it means putting into practice your corporate philosophy of“remaining a leading company which creates new values” inthe field of the environment, expanded to include biodiversity.
Since its foundation, your company has been putting efforts
into the conservation of water, as the most critical “ecosystemservice.” But we hope that you will go on to conduct CSR
activities as a leading company which has transformed its business model into something more like “the more our businessactivities grow, the more the water environment prospers.”

Response to the third-party opinion
The Fujifilm Group appreciates your warm evaluation of ourefforts for biodiversity conservation, which we have promoted
from various perspectives based on our basic approach thatenvironmental consciousness and environmental protection
are at the core of our corporate activities. We also thank you
for your good advice concerning how we should address theissue of biodiversity as a company. We intend to make further

efforts to advance through our pioneering original technologies
based on our vision, including the perspective of the transformation of our business model into one appropriate for a leading company whose approach to CSR is that its main businessactivities themselves promote environmental conservation.
(CSR Group, General Affairs Division, FUJIFILM Holdings)

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 43

CSR Activity Report

CSR Activity Report

Improving Chemical Substance Management

OPINION

Third-Party Opinion on “Improving
Chemical Substance Management”

Takao Sugaya
Senior Manager,
Environment and Energy Division 2,
Mizuho Information & ResearchInstitute, Inc.

●●● Basic Approach

Chemicalproducts

Upstream
Downstream Midstream

Management ofchemical substancesin productsElectrical andFunctional
electronic products Material products

Environmental safety
management ofchemical substances

Sales

Acquiring, managing and communicating information on chemical substances(using the JAMP *1 framework)●●● Outline of Activities in Fiscal 2012
• Fujifilm
Fujifilm established its rules on the management of chemical substances in 1995, and has set down the classification criteria ofeach chemical substance based on laws and regulations, hazards and management policy, and set down the method of handling according to each classification. In addition, TOYAMACHEMICAL and Fuji Xerox in the Fujifilm Group also share theseclassification criteria, and we are promoting consistency in ourmanagement of chemical substances. All the chemical substances used in manufacturing processes are registered in a database
and the status of their use is monitored. We continue to manage
chemical substances properly based on the latest informationsuch as newly registering or updating information on several hundreds of data in fiscal 2012.
We are using the information communication framework proposed by the Joint Article Management Promotion-consortium(JAMP)*1 for the management of information on chemical substances contained in products. In fiscal 2012, toward the● Classification Crieteria for Chemical Substances andManagement Practice Based on the classification(Classification criteria: Hazard, laws and regulationsin Japan and overseas, and management policy)

Classification

Classification criteria

Management practice

C0

Prohibited by laws and regulations andmanagement policy(Prohibited)

C1

Discontinue usage, reduce amount ofusage or reduce emissions based on
management policy (hexavalent chromium,formalin, and dichloromethane, etc.)

Discontinue usage, or
reduce amount of usage
or emissions

C2• Notifications and/or approval is requiredby laws and regulations• Particularly hazardous(carcinogen, explosive, etc.)• Limited handling based on management
policy (lead compounds, etc.)

Enclose or restrictive
management

C3

Specified laws or regulations applied,or having specified hazards

Management based onrisk assessment

C4

Classification other than C0 to C3General management(management based on
MSDS and laws andregulations)S

research forSpecially managed substances: No relevant Start
replacement or reduction
laws, regulations or hazards data butof usage amount,potential risk is concerned.
emission or exposure

44 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Briefings of the information
management system forchemical substances in
products to suppliers at
FUJIFILM Logistics

promotion of usage of theinformation
management
system that we introduced in 2010, as well as conducting briefings to suppliers, we also made efforts with suppliers for solving
issues on communicating information on chemical substances.
As a result, we were able to greatly improve the rate of usage ofthe information management system. We have been participatingin JAMP since its foundation, and we are also involved in its activities to build the framework to communicate information on chemical substances and to disseminate the framework internationally.
In fiscal 2012, we conducted presentations to explain case examples of the framework proposed by JAMP at conferences held in
China and Korea and conducted efforts to promote understanding on the framework.
Regarding the safety data sheet used as a means to communicate safety information on chemical products to our customers, we are communicating not only information on chemical substances required by laws and regulations in place, but information
on a broad range of chemical substances to our customers, andwe have been continuously disclosing such information on our
website. Furthermore, we are also participating in JIPS*2, a voluntary activity to disclose safety information on chemical products
broadly to society as a whole, and we released the safety summaries on mixtures (chemicals made up of two or more different
substances).
*1 Joint Article Management Promotion-consortium (JAMP): A crossindustry organization established in 2006 for the purpose of smoothcommunication and management of information on chemical substances
contained in products throughout the supply chain.
*2 Japan Initiative of Product Stewardship (JIPS): A voluntary activity
conducted by companies to disclose information and conduct risk
assessment of chemical products promoted by the Japan Chemical
Industry Association (JCIA), for the purpose of sound chemical
management throughout the entire supply chain.

routes from the government and local industrial associations.
Regarding notifications on new chemical substances, we haveestablished a system which can be implemented by our local subsidiaries in China which has both speeded up process for the
notifications and reduced the costs for them. In the future we intend to continue to strengthen our system for effective and reliable
response to laws and regulations.

●●● Focus on Activities
Enhancing our system to ensure compliancewith laws and regulations, to respond to
the expansion of our global business
Based on the increasing safety requirements with regards to electrical and electronic products, and the enhancement of worldwide
regulations on chemical substances, the number of new or revised environmental and safety regulations to be reviewed on the
point of relation to the products has doubled in the past several
years. In addition, approx. one-fifth of these legal documents are
written in languages other than Japanese, English or Chinese,and along with the increase in laws and regulations, the handle ofdifferent languages is becoming an issue. A correct understanding of the laws and the regulations written in each country or region’s language is necessary to ensure compliance, and collaboration with our subsidiaries overseas is essential.
In fiscal 2012, as part of our response to the particularly fast
progress in new legislation occurring in emerging countries, webuilt a mechanism for discussions on response and informationexchange regarding legislation relating to the environment andsafety with our offices in the U.A.E., India and Brazil, etc., to enhance our system for compliance with laws and regulations. We
continue to enhance our system for compliance with laws andregulations in response to the globalization of our business.

Hopes for the Fujifilm Group’s
Chemical Substance Management as a
Company involved in Manufacturing
at the Upstream, Midstream andDownstream Stages

Any company involved in manufacturing needs to takemeasures for the management of chemical substances,
but the content and key points for management varydepending on the type of relationship with chemical
substances the company has. The Fujifilm Group is
conducting chemical substance management according
to the type of procured goods, manufacturing process
and products as a company positioned in upstream,
midstream and downstream. These measures provide agood example which is of reference to other companies
conducting chemical substance management.
It is of great significance that the Fujifilm Groupis actively involved in building a common management framework and promoting its dissemination, as
autonomous efforts in the industry, and I would liketo see the continuation of these activities in the future.
In particular, the communication of information isessential to the management of chemical substances
throughout the entire supply chain, and if the burdenof this can be reduced by improving the efficiency ofcommunicating information, this will also lead to thepromotion of sound management throughout the entire
supply chain.
While chemical substances are essential to daily
life, it is somewhat difficult for a company to highlightthe management of chemical substances which havean inherent level of hazardousness, but I would like tothink that the mention of “improving” in the title waschosen to encapsulate the Fujifilm Group’s intention ofgoing on to conduct even more sound management ofsuch substances in the future. I hope to see even higher
levels of chemical substance management from the
Fujifilm Group in the future.

Data andInformation• Parts• Components

Manufacturing

Currently ser ves as chairman of the
JAMP Management Guideline Creation
Committee. Previously involved in theformulation of JIS Z 7201:2012. Engaged
in related consultation work and research
to realize the aspiration of sound management of chemical substances in products
throughout the entire supply chain.

CSR Activity
Report• Rawmaterials• Mixtures

Fujifilm Green Procurement
Standards

Procurement

ProfileSpecialFeatureBecause the Fujifilm Group manufactures a wide range of products
such as chemical products, functional materials, optical devices, office equipment, and medical equipment, etc., we have established andimplement management rules according to the respective composition and manufacturing processes of our products, from the perspective of management of the handling of chemical substances and management of information on chemical substances.
Since 2010, in our Medium-Term CSR Plan, we have been making
efforts for the priority issues of establishing and disseminating theframework to acquire, manage ,and communicate information on
chemical substances contained in products along the supply chain
and enhancing our system to acquire information on laws and regulations in each country and region around the world accurately, and toensure response efficiently.

• Fuji Xerox
At Fuji Xerox, we are putting efforts into conducting consistent
management of chemical substances throughout Fuji Xerox and its
affiliates, both within Japan and overseas, based upon the safetyclassification across the entire Fujifilm Group, as well as conducting management of the chemical substances contained in products and enhancing our response to regulations on chemical substances, which are increasing worldwide.
In fiscal 2012, we reviewed our method of auditing the management of chemical substances contained in articles at our suppliers. We have enhanced the items included among the previous
document screening items which confirm implementation of theframework, and we have also begun to actively conduct auditingin the workplace.
In addition, in accordance with the expansion of production
and sales in China, we are proceeding with the establishment of
information collection bases to more speedily and reliably respond to laws and regulations. We have established a system tocomprehensively collect information by establishing information

Response to the third-party opinion
In manufacturing, a wide variety of chemical substances
are used in a diverse array of ways. The title here incorporates our intention to continuously improve our management of chemical substances based upon the latest information. In order to conduct sound chemical substancemanagement throughout the lifecycle of our products, weneed the cooperation of our entire supply chain. We believe that the framework of common management will not
only reduce the burden on each individual company inthe supply chain, but will also promote the accurate communication of information and therefore we are actively
promoting the use and dissemination of this framework.
We keep exerting efforts for the management of chemical
substances across the entire supply chain.
(Ec olo g y a nd Q ua lit y M a nage me nt, CSR D i v ision,
FUJIFILM Corporation)

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 45

CSR Activity Report

CSR Activity Report

Respect for Human Rights

Effective Utilization and Training of
Human Resources●●● Basic Approach●●● Basic Approach• Measures for human rights due diligence
As part of our measures for human rights due diligence, in Sep.
2012, we participated in the Human Rights Due Diligence
Workshop* held by the Nippon CSR Consortium, and held discussions with many participants from relevant companies, NGOs
and CSR experts regarding human rights issues. As a first step,
we conducted dialogue with companies and NGOs, listened tothe experiences of NGOs which are active in working to resolve
numerous human rights issues, and exchanged opinions relating
to human rights issues. As a second step, in accordance with the“UN Guiding Principles on Human Rights” as recognized by theUnited Nations Human Rights Council, and with reference to the
Human Rights Guidance Tool formulated by the UNEP FI (United
Nations Environment Programme Finance Initiative) in Nov. 2011,
we laid out the human rights risks for our company and set downpriority issues for each industry.
In this workshop, the Fujifilm Group participated in discussions related to our priority businesses of highly functional

materials and the healthcare-related chemical and pharmaceutical industries, and as a result recognized that priority issues for us
including “workplace condition,” both within our company and on
our supply chain, and “resources” for local communities, etc. In
the future, we plan to raise the discussion points from this workshop within our Group, bring together and organize the existingmeasures relating to human rights within the Fujifilm Group, andlaunch activities to survey and specify impact on human rights.
*“Human Rights Due Diligence Workshop” Participated organization:<NGO/NPO> Amnesty International, ACE, ek sathe, Oxfam Japan, CSO
Network Japan, Change Fusion, Polaris Project Japan, etc. (11 organizations), <Corporation (Type)> 39 companies from chemicals, financial services and securities, automotives, heavy industries, trading companies,
information equipments, information communication, food, think tank, apparel and textile, electrics, logistics, retail industries, etc.
*For details of the Human Rights Due Diligence Workshop and the formulation process, please refer to the website of the Caux Round Table.
http://www.crt-japan.jp/EN/index.html● Key Human Rights Issues in the Chemical andPharmaceutical Sectors

Human rights issues
considered important
for the chemical industry
Core operation / Supply chain
Health and safety
in the workplace
Community
Use of natural resources
Community
Voluntary relocationconsultation and compensation
Key human rights issues
in pharmaceutical sector

Concrete issues● Risks of skin injuries and cancers posed by the use of chemicalmaterials.

● Progressive increase in discharge and leak of hazardous

materials, water and air pollution at manufacturing sites as wellas during transportation.

● Inadequate compensation on relocation may create tensions withlocal communities when developing sites, which may endanger
the safety of both corporate and community members.
Concrete issues● The use of chemical compound or/and pharmaceutical productsCore operation / Supply chain
Labor conditions
Community
Use of natural resources
Community
Community investment
Society and government
Relations with poor humanrights record
Consumer issues
Health and safety of patients

is likely to endanger the health and safety of employees.

● During the clinical development stage of pharmaceuticalproduction, the health and safety of study participants may not
be managed properly at contact research organizations.

● Sourcing natural compounds may possibly heighten tensions

between companies and local communities.

● Having positive impacts on public health such as risingawareness on diseases and ensuring access to medicine.

● Support for public health in state/local community may bemisused for their political purposes such as propaganda● Taking positive actions towards the fight against counterfeit

medicines● Report delay on adverse drug reactions and delay in recall may
endanger health and safety of patients46 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Participants gathered together from various countries at a Change
Leader Training Course at Fuji Xerox.

Data andInformation●●● Outline of Activities in Fiscal 2012

CSR Activity
ReportA person in charge of the Fujifilm Group CSR
Department has a presentation at the Human
Rights Due Diligence Workshop.

To realize the Fujifilm Group’s goal of creating and developing growthbusinesses and accelerating their global deployment, it is important
to develop the talent that will support these businesses and endeavors and to create an environment where diverse staff members candemonstrate their skills. For this purpose, we have set as a top priority the development of management talent and global talent, withhigh levels of skills in thinking and acting on one’s own on the premiseof a diverse global environment and in overseeing the transformationand growth of the next generation of our business. We have been
conducting measures on a Group-wide scale with a worldwide perspective to create and prepare trainings and systems that enable us
to seek out, develop, promote these talent.

SpecialFeatureWe believe that respect for basic human rights is a fundamental aspect of ourcompliance and we have clearly stated our commitment to it in the “Fujifilm
Group’s Charter for Corporate Behavior and Code of Conduct.” We promote understanding of these concepts by all our employees by asking them to sign the
declaration at the end of the Code which clearly states the principles of prohibition of infringement of human rights, discrimination based on nationality, ethnicity
or race, religious or political convictions or other beliefs, gender, physical features, or social status, prohibition of harassment, protection of privacy, respect
and protection of basic labor rights, prohibition of forced labor or child labor, andcompliance with and promotion of workplace health and safety. In addition, we
also promote education on human rights by periodically holding training seminars
on respect for human rights and eliminating discrimination.

●●● Outline of Activities in Fiscal 2012
• Fujifilm
We launched fully-fledged efforts for the development of global human resources in 2011, and we are promoting measures based on“Developing globally applicable mindsets and skills in a plannedand consistent way,” and “Creating opportunities to work globally.”
For Japanese employees, we provide various types of practicaltraining such as planned and consistent prior training for those
who are scheduled to be posted overseas, training conducted bysending participants overseas temporarily to build up experience inthe actual locations, and training for engineers. In addition, for employees at subsidiaries outside Japan, we offer the “Fujifilm Global
Leadership Seminar,” targeted at management level employees.
There is also the “FUJIFILM WAY training,” that targets all employees all over the world (see p48). Furthermore, we have also begun
constructing a system to seek out, develop and promote outstanding talent in a planned and consistent manner in order to achieve
truly global human resources that ensure the optimal allocation of
the best qualified talent around the world regardless of their nationality, gender, etc.
In fiscal 2013, we plan to conduct a meeting which gathers
together persons responsible for HR from the U.S., Europe andChina, and to implement concrete measures toward creating atalent pool, to fully grasp the talent we have, and select and develop them from a global perspective.
• Fuji Xerox
We have been taking measures toward the goal of enhancing ourglobal responsiveness for some time now, such as by increasing
the number of opportunities to participate in a work experience
program at overseas companies. Moreover, with the setting of the
new goal of “globally integrated management” in fiscal 2012, finding, developing and fully utilizing human resources who are able
to lead growth in the global market has taken on a new level ofimportance.
In Feb. 2012, we celebrated the 50th anniversary of our
founding, and as part of our measures to “striving for growth andreforms” for “Changing our Mindset and Organizational Culture
Project,” new human resources management systems in April ofthat year.
● An Image of Human Resources the Fuji Xerox Group is

Seeking to Develop

Fuji Xerox Person
Embodying the spirit of “striving for growth and reforms” and employeesthat can “think and act on one’s own” to achieve this.
Long-term

Hiroshi Ishida
Executive Director,
Caux Round Table Japan

Employee● Fujifilm’s Training for Global Human Resource Development[Endorsement]
Statement of Human Rights Due Diligence Status Check
Caux Round Table Japan herewith confirms that the FUJIFILM
Holdings Corporation (CSR Group, General Affairs
Department) has participated in a series of Human Rights
Due Diligence Workshop at the Nippon CSR Consortium. At
the workshop, the company contributed to identify humanrights issues related to chemical and manufacturing sector,
while joining in discussion with NGOs and CSR experts, andshared expertise with other members from different sectors.
Next steps will be prioritization of the identified issues byplacing them in the value chain. I look forward to seeing further progress being made by the FUJIFILM Holdings to integrate human rights into strategy, culture, and day-to-day
operations.

Leadership

Personal Growth

For management

For mid-level employees

For young employees

Short-term temporary overseas posting system

Real Change Leader

Management

HR System
to Inspire Challenges

Enhanced Management
Short-termTrainee system

Global HR Management

MOT training in India

For Japaneseemployees

Short term MOT training
in European and U.S.
business schools● Development of the Global Leaders and Change Leaders
Study abroad system
Overseas posting for basic training or other course

Overseas management training
Overseas management humanresource development training★

FY2009FY2010FY2011FY2012

Language education system
Fujifilm Global Leadership Seminar (To develop global leaders)
FUJIFILM WAY training (To promote the Corporate Philosophy)

FY2013

Fuji Xerox★

Global communication skills training

For employees
at subsidiaries
outside Japan★ Launch of training programs in each company for change leader development
FY2008ALL-FX

Afﬁliates and sales companies (Fuji Xerox and its
affiliates andin Japansales companies)★
Afﬁliates and sales companies
overseas (Asia & Oceania)• Launch of training by ALL-FX• Construction of a change leader development system by All-FX• Full launch by ALL-FX

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 47

CSR Activity Report

CSR Activity Report

Effective Utilization and Training of
Human Resources

Motohito Morishima
Professor, Graduate School ofCommerce and Management
Hitotsubashi University“FUJIFILM WAY” training held in China and North America,
with over 150 participants.

Launch of a program to develop the next
generation of leaders who will be globally active
as change leader
Fuji Xerox has reviewed its leader development training and, in
fiscal 2008, launched training for the development of leaders whowill be responsible for growth and change going toward the next
50 years. Furthermore, in fiscal 2012, we conducted this training
with an expanded target to include even our affiliates and sales
companies.
One aspect of this which is proceeding ahead of the rest istraining targeted at middle-manager class employees, enabling

C olumn
Creating a G-up Gathering as part of the “G-up” activities
to improve the strengths of the workplace, even attended
by Mr. Nakajima, our company president, himself
At Fujifilm, toward the achievement of the medium-term management plan VISION 80, each person and division has clarified their“What” and solved their tasks, and in the summer of 2012, welaunched “G-up” activities to improve the strengths of the workplace. For the purpose of one of the key points of “G-up” activities,
which is to “stimulate more vigorous activities and more active
communication,” “opportunities for dialogue” are held being periodically to enable face-to-face frank meetings between management and employees, across the boundaries of the organization
and as fellow employees.
In August 2012, starting with Fujifilm head office, these meetings have been held in domestic factories, at affiliate companies
and at subsidiaries outside Japan, and as of May 2013, over 30
such meetings had been held, with more than 1,000 participants.
Participants were able to voice their issues with their work tasks
and day-to-day concerns, while Mr. Nakajima spoke to them directly based on his own experience about the 3Cs (curiosity, communication and courage) that he holds dear. Being able to directly
answer each others’ concerns enabled people both to resolve their48 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

issues autonomously and contributed to an increase in motivation.
We intend to continue to provide such “opportunities for dialogue”
in the future, and work toward the further growth of our company
and each of our employees.
“G-up”: stands for the “G”s of“Genba-ryoku” (strength of theworkplace), “Genki” (energetic),
and “Growth,” and by increasing
all of these (making them go“up”), we can achieve the VISION
80 and grow both as a company
and as individuals.

Lots of employees enjoyed the “G-up Gathering,”
to talk casually and frankly with Mr. Nakajima.

Training which targets middle-manager class employees, held jointly with
our domestic and overseas affiliates.

them to take on a management perspective and demonstrate
their leadership skills. This training program is being conductedjointly with not only our domestic but also our overseas affiliates,
as training to develop change leader who will go on to be active in
the global arena. In fiscal 2012, 21 people participated from Japanand 13 people participated from overseas (Asia & Oceania). The
training was begun in July in Japan, and in October overseas, witha joint workshop being held in November. Then, in August 2014,
the participants selected from each country will go on to facepractical management issues, and propose and implement theirsolutions. Even those who already have proven results at the domestic management level find that their perspective is instantaneously broadened by the experience of management on a global
scale, and they say they experience a heightened sense of crisis
and are sharply reminded of the importance of cooperation andcollaboration with others.
In the future, we intend to proceed to implement similar
ALL-FX (Fuji Xerox and its affiliate and sales companies) training
for other levels of employees.

Increase in the intake of interns from overseas,
aiming for recruitment and appointment
regardless of nationality
At Fuji Xerox (Japan), we now have diverse human resources froma total of 10 countries working for us, and of the newly recruitedemployees who entered the company in April 2013, 10% were of
non-Japanese nationality. One of our efforts in seeking out human resources of outstanding talent from overseas is the “Visiting
Fellowship program” which we have been operating since 1998.
We accept about 10 student interns per year from China, whichacts to deepen our business-academia relations with some of
China’s most famous universities, while also contributing to us
securing very talented engineering human resources. In the 14
years since the program was launched, it has had 122 participants, 25 of whom went on to become full-time employees (as ofApril 2012).
From 2013, based upon the needs of the workplace and from theperspective of enhancing our competitiveness through diversity,
we aim to primarily recruit outstandingly talented humanThe expanded internship program with anincreased number of students from Asia
from fiscal 2013.

Completed the doctoral course in laborand industrial relations at the University
of Illinois, U.S.A., and after obtaining his
Ph.D. in the theory of management of
human resources, he became Associate
Professor in the faculty of business administration at Simon Fraser University,
Canada. He became Associate Professor
at the Faculty of Policy Management,
Keio Universit y, and af ter ser ving as
Professor in the Graduate School of Policy
Management, Keio University, he was appointed to his current position from 2001.
His area of specialty is strategic humanresources theory.

Hope for HR
Measures to
Maximize
Organizational Performancethrough Diversity

I think that the Fujifilm Group’s measures to develop
global human resources in accordance with the global
growth of its business, and in particularly the program
constructed to systematically develop global leaders,
not simply limited to the current management levels
but to include the next generation and the generation tofollow that, should be evaluated very highly. However,while bearing this in mind, I would also like to point out
the need to further enhance the effective utilization anddevelopment of human resources in the middle levels of
the company, principally comprising general full-time
employees, as a crucial element in aiming for sustainable business deployment as a manufacturer.
When one thinks about developing diverse humanresources from a global perspective, there is a tendency
to focus on the four categories of Japanese people andpeople from overseas, leaders and individual contributors. But in fact, for a manufacturer, the general fulltime employees constitute the core of the middle levelsof the organization. There are a vast number of them,making things in the workplace and selling products tothe market, and having them share the same philosophy
and take pride in their work is the most important thing
in the long term. In other words, they are the lifebloodof the organization. In the future, by also focusing its
efforts on effectively utilizing and developing global
human resources at the middle levels of the company, I
hope to see the Fujifilm Group establish human resource
measures able to produce constant sustainability in human resources, the ideal for a truly global company.

Data andInformation

Fujifilm has launched a training program targeted at employees at
subsidiaries outside Japan, for the purpose of promoting the“FUJIFILM WAY,” which explains the common Group corporate
philosophy and corporate vision, and sums up the ways of working and proceeding with tasks and provides an image of the sortof human resources we wish to develop as employees. This was
conducted a total of 5 times between May and November 2012 in
North America, by inviting local executive level employees, including HR managers from 10 subsidiaries. It was also conducted in
China in December 2012, targeting HR managers from eight subsidiaries, and in March 2013, targeting management level employees, with the total participants numbering over 150. In fiscal 2013,
we plan to start conducting it in Europe and for management level
employees in North America and China.

Unlike the “Global Leadership Seminar” which aims for the development of management employees who can participate in Grouplevel management, the “FUJIFILM WAY” training is targeted at all
employees. We are aiming to have top level employees from ouroverseas companies who have participated in this training go on
to promote and disseminate its content among the local staff
overseas. Furthermore, we hope that through developing a common understanding of the “FUJIFILM WAY,” our overseas employees will gain an awareness of “One company, One Fujifilm” in theiractivities, and that this will enhance our partnership as the employees of the Fujifilm Group in every company endeavor to work
toward a common goal.

ProfileCSR Activity
Reportbelieve that by conducting planned and consistent human resource rotation, we can strengthen the corporate structure byenabling individual and corporate growth, through allowing employees to gain a broad and diverse perspective on our businessfrom experiencing various types of work and working
environments.
From 2013 onward, we plan to actively promote the implementation of human resource development based on this new system.

●●● Focus on Activities
Overseas launch of the “FUJIFILM WAY” training
program to promote a shared Fujifilm mindset

Third-Party Opinion on“Effective Utilization and Training of
Human Resources”

SpecialFeatureWe are constructing a mechanism which will make it possible tofind, develop and appoint future generations of change leader human resources (Real Change Leaders) who will be responsible for
future growth and change, from all levels of the company including general employees and management levels, regardless ofwhether they are from within or outside Japan. In addition, another element of human resource development that we consider
important as well as training is utilizing the rotation system. We

OPINION

Response to the third-party opinion
Thank you for your high evaluation of the measures to develop
the next generation of talents at the management level that wehave implemented thus far. We consider such measures to be
essential in exerting our utmost efforts to promote the “speeding up global expansion of our business operations,” which
FUJIFILM Holdings has set as one of its priority measures.
As you point out in your comments, we also intend to
focus on developing global talents at the middle levels of thecompany in the future, for the development of talents which
will link to our sustainability as a global company, by expanding our measures to instruct our general full-time employees in
the action guidelines required of them in the “FUJIFILM WAY.”(Human Resources Division, FUJIFILM Holdings)

resources from Asia, although we shall also accept interns fromother countries. As a trial measure for fiscal 2013, we have alsodecided to accept interns from India, which is producing lots of
excellent ICT human resources, and from Singapore, which is an
important base for Fuji Xerox’s sales and research. We plan todecide regarding the deployment of future and fuller measures
based on the results from fiscal 2013.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 49

CSR Activity Report

CSR Activity Report

Occupational Health and Safety

Promoting CSR Among Our Suppliers●●● Basic Approach●●● Basic Approach

Fujifilm Group Occupational Health and Safety Policy
The Fujifilm Group operates its businesses based on this policy, considering that the securing of employees’ occupational health and safety is the most important basic element in its corporate activities.

Fujifilm Group Procurement Policy
http://www.fujifilmholdings.com/en/sustainability/vision/procure.html
Fujifilm Kanagawa factory was awarded
the 6th Annual Responsible Care Awardin recognition of their activities in the
Common Rules for Safe Behavior
Compliance Scheme.

●●● Outline of Activities in Fiscal 2012●●● Focus on Activities• Fujifilm
Fujifilm is conducting measures to create workplaces where our
employees can work in good health and with peace of mind,
based upon the safety policy laid down at each office, throughawareness-raising among employees, activities to prevent fires
and accidents, safety inspections at all level from the design, installation and operation of equipment, and checks and improvement of workplaces including by external experts, and safety patrols by the company and labor unions.
In fiscal 2012, we expanded information sharing on work accidents, near misses and measures to prevent their recurrence,
which had been conducted among domestic Fujifilm Group companies. By sharing this knowledge, we go forward not only to prevent the occurrence of similar accidents, but to promote safety
activities of identification of danger spots and methods of investigating the cause, etc.

Enhancing health indicators to reduce the numberof persons viewed as having metabolic syndrome• Fuji Xerox
In fiscal 2012, we undertook various activities with a focus on priority goals, including preventing workplace accidents, preventing
health effects due to long working hours, expanding education on
mental health, and prohibiting smoking indoors at sites in Japan,
and visualizing health indicators. Regarding the prevention ofwork accidents, we succeeded in reducing the number of work
accidents compared to the previous year,* through the activities ofthe occupational health and safety committee to identify causes,
to consider means of preventing recurrences, and to ensure thorough understanding among employees at each site, and in the
future too, we intend to continue to draw attention to theseissues.
Regarding activities to promote occupational health andsafety in general, we are conducting activities to visualize our activities, and in particular to visualize health indicators and we havereflected them in setting the targets for our activities in fiscal
2013.
*See page 63 for the work accident rate and work accident severity at Fuji
Xerox.

50 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

FUJIFILM Kyusyu is a young company where the average age of employees is 28 years old, but it was found that 85% of the people who
were viewed as having health concerns (who were diagnosed as having
something wrong) actually had metabolic syndrome. For this reason,
we set a target that 20% or less of employees should be viewed as having health concerns, and set about conducting measures to achievethis. The key point was to use body composition data in which changes
in the proportion of muscle and body fat as well as measurements ofphysical fitness are clearly shown. Health institutions, the internal healthmanagement department and the person’s direct manager got together to make a system to manage the health and lifestyle improvements
which had previously been left to each person alone. Body composition
measurements were made obligatory once every two weeks, close
support was provided for data sheet entry, exercise classes were held
within the company (made possible by each person’s manager allowing
them the time to participate), and multiple contracts were made withpublic sports facilities located close to the companies. As a result, wewere able to achieve significant results, with five people achieving theirtargets, four people no longer being classified as having health concerns, and 12 people who improved enough to achieve figures for good
health in their medical examination, of the 26 people who participatedin these efforts. In the future, we intend to enhance these activities by
setting a target for achievement of only 20% of employees across theentire company having health concerns.
● The Body Composition Data Results and Health GuidanceBest Practice Examples of Suppliers,
the tool Fuji Xerox is using to promote
CSR procurement.

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 

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Data andInformation

1. W
 e will consider the employees’ occupational health and safety as top priority.
2. W
 e will proactively support the maintenance and promotion of employees’ health.
3. W
 e will realize the highest standard quality of employees’ occupational health and safety inresponse to the demands of society.
4. W
 e will establish smooth communications between all Fujifilm-related companies and theiremployees the regarding occupational health and safety.
5. We will actively provide employee education and training on occupational health and safety.

^P_Uq[añī

CSR Activity
ReportAt the Fujifilm Group we not only conduct business activities with an awareness emphasizing theimportance of corporate ethics and social responsibility within our own company, but we also obtain the understanding of our suppliers. With the goal of conducting such activities in coordination
with them, we are enhancing partnerships with our suppliers that put in practice the principles offair and impartial trade. In fiscal 2009, we formulated the Fujifilm Group Procurement Policy, whichshows our approach regarding procurement that takes into consideration the concerns of CSR,
and we are continuing to make efforts to improve our CSR activities in coordination with our
suppliers.

SpecialFeatureFounded on the conviction that occupational safety is the fountainhead of business activity, we
are working to ensure employee protection by placing top priority on safety, and implementing
exhaustive compliance with laws and regulations related to occupational health and safety.

●●● Outline of Activities in Fiscal 2012
• Fujifilm
Since 2000 we have been making efforts for green procurement,
which takes the environment into consideration. We later launched
our examination for CSR procurement and on the occasion of theformulation of the Fujifilm Group Procurement Policy in 2009, we
expanded the CSR self-check by adding society items whichmatched the Procurement Policy regarding corporate ethics,
human rights and labor, etc. with the Corporate Greenness Survey
up to that time, and we took the lead by beginning a trial survey ofthis at 70 of our major suppliers’ companies. As a result of using
the CSR self-check which our suppliers conduct themselves, aswell as ensuring that they understand our company’s approach to
CSR by assessing and providing feedback on their self-check,they are conducting measures to maintain and improve their CSR
activities. In fiscal 2012, we aimed to conduct the CSR self-check
more efficiently and established a survey procedure by newly
using an internet system. In fiscal 2013, using this system, we
intend to go on to enhance the survey.
• Fuji Xerox
Fuji Xerox is making efforts with our suppliers to conduct ethicalprocurement in all our procurement activities, such as production
materials as well as logistics and other indirect materials (paper,
general purchases, etc.).
In proceeding with ethical procurement, we are conducting
measures in collaboration with our suppliers such as holding
briefings, conducting self-checks, formulating plans to improve
activities based on analysis results and offering support in activities
to make improvements. In fiscal 2012, in the field of production
materials, in consideration of the burden on our suppliers andtoward the improvement of the matching ratio of the assessmentof each supplier’s self-check and Fuji Xerox’s check, we asked
continuous suppliers to submit a plan for the improvement ofactivities for items which did not match with our assessment in theprevious year, and requested that new suppliers conduct a selfcheck on all items. We set a target of a matching rate of 90% ormore for the highest priority items (57 items) and conductedawareness-raising activities among the management level on
conducting visiting assessments. However, since approx. 7%
were new suppliers, our achieved rate was slightly less than in theprevious year, at 93.8% (the previous year was 95.6%). Furthermore,since we had found in visiting assessments until now that in China
there was a particularly large divergence in the self-checks
conducted by our suppliers and the actual situation, weconstructed a system to enable exhaustive confirmation by
conducting visiting education programs on the basics of ethicalprocurement so that local buyers will be able to conduct basic
confirmation of the suppliers they are responsible for.
In the field of logistics, for all the logistics companies in Japan
which are targets of ethical procurement, all companies achieved
our target of a matching rate of 90% or more for the highest
priority items (100 items; 98.5% achieved this in the previousyear). In the future, in addition to further establishing thesemeasures within Japan, we plan to gradually proceed with selfchecks in areas ranging from the hub stores in the Asia Pacificregion to the logistics in the respective countries.

C olumn
Conflict Minerals
In the Democratic Republic of the Congo (DRC) and the adjoining countries, illegal armed forces reportedly commit inhumane crimes and cause violations of human rights or environmental destruction in their pursuit of monetary gain
through the mining of specific minerals (conflict minerals).
Minerals mined in the regions include gold, tantalum, tungsten and tin which are indispensable to electrical and electronic industries. There is concern that the so called, “Conflictminerals” directly or indirectly finance or benefit illegal armed
groups in the DRC or adjoining country. Fujifilm has declaredthat no intention to use the minerals mined or refined by illegal
practices and no intention to take part in directly or indirectly
financing or benefiting illegal groups. In August 2013, Fujifilm
formulated its internal guideline which clarified roles and responsibilities for the relevant divisions. From fiscal 2013,
Fujifilm intends to use common industry frameworks such as
the EICC/GeSI template promoted by the electrical, electronic, and automotive industries and to disseminate the frameworks throughout the supply chain.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 51

CSR Activity Report

CSR Activity Report

Integration of Business andSocial Contributions●●● Basic Approach
Major fields• Social contribution through• Research and education• Culture, arts and sports• Health• Environmental conservation

business operations• Support for the education of
the next generation• Environmental conservation

and biodiversity conservation

Cooperation and collaboration• NGOs/NPOs• Local communities• Public organization●●● Outline of Activities in Fiscal 2012
● Social Contribution Activities Continued by the Fujifilm Group
Social contribution throughbusiness operations
Support for the education of
the future generation
Environmental conservation andbiodiversity conservation

The Fujifilm Group contributes to society through its business operations while interacting proactively with local communities as acorporate citizen, thereby contributing to the sustainable development of society. The Group is involved in a range of unique activities based on its business features, such as the Connecting Photo
Project (see page 53), creation of archives of cultural assets andartistic works, support for the publishing of large-font textbooks
for children with visual difficulties, and restoration of historicalmanuscripts. In addition, we are supporting education, in particular environmental education, and conducting various other activities to foster harmony with local communities. Moreover, we arefocusing on building internal systems to encourage individual employees to participate in volunteer activities, such as the volunteer
leave system.
In the future we will attribute importance to communicationand partnership with a range of stakeholders to help solve social
problems and make more contributions to society through ourbusiness operations.

• Connecting Photo Project (Fujifilm)• Creating digital archives of cultural assets (Fujifilm)• “PHOTO IS”—10,000 person Photo Exhibition (Fujifilm)• Album Café (Fujifilm)• Restoring Ancient Manuscripts (Fuji Xerox)• Pink Ribbon Campaign (Fujifilm)• Photo class for young people (Fujifilm)• Support for the publication of large-font textbooks(Fuji Xerox)•• Setsutaro Kobayashi Memorial Fund (Fuji Xerox)• Fuji Xerox Print Collection (Fuji Xerox)• Special Olympics (Fuji Xerox)•••• “Kids’ ISO” program (Fuji Xerox)• Charitable Trust Fujifilm Green Fund (Fujifilm)•• Volunteer tree planting activity in China (Fujifilm’s labor
union)•• Training sessions for nature guides (Fuji Xerox)

C olumn Stakeholder Dialogue
Four Fujifilm Group companies in the Kaisei districtof Kanagawa Prefecture held an environmental
dialogue meeting with local people
Fujifilm Kaisei District, Fuji Xerox, Takematsu Fuji Xerox
Manufacturing and FUJIFILM Techno Products, which are locatedin the Kaisei district of Kanagawa, held a joint opinion exchange
and environmental report meeting with local inhabitants in June
2012. The four companies held this first joint dialogue meeting to
make better understanding of our activities as a whole Groupeffort.
On the day, 29 people participated in the meeting from thelocal residents’ association. We made a tour of Fujifilm Advanced
Research Laboratories and were briefed on the business and environmental activities of the four companies. Participants’ comments include the following: “Because of this event I am able tounderstand how carefully the companies are implementing measures to prevent global warming, noise and pollution” and “I think

52 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013that the four companies are unified.” The meeting thus provided
the companies with a great opportunity to exchange opinions withlocal people, and we will continue to work together with the Group
companies in the future.

After making a tour of the Fujifilm Advanced Research Laboratories,
participants were briefed on the activities of the four companies
and then exchanged opinions with employees.

Sending new employees to the afflicted areas as a means to support
recovery through business operations
Fuji Xerox dispatched new employees to the afflicted areas as part of their training program and inits continuing efforts to support recovery from the disaster. In fiscal 2011 new employees weresent to Kesennuma Oshima, Miyagi Prefecture, and in fiscal 2012 a total of 260 employees weredispatched from Fuji Xerox and its Group companies to Ishinomaki City in Miyagi Prefecture. In
sending a lot of new employees for training to the afflicted areas, Fuji Xerox has been accelerating
its recovery support activities while also providing those dispatched employees with precious opportunities to learn through communication with local inhabitants and the staff of NGOs supporting the locals. During the local training period, which lasted for about a week, employees mainly
focused on cleaning documents that were soiled in the disaster. Fuji Xerox conducted this activity
jointly with a volunteer organization called “Tokyo Document Recovery Assistance Force” established to support the recovery of documents and with a local volunteer organization named“Project YUI Consortium.” Participants worked to clean up official documents (about 24,000
sheets in total) belonging to local schools devastated by the disaster. In all, we restored 47 volumes and 4,500 sheets (including 26 books) and also scanned and digitally restored one volume
and 181 sheets. The workflow was documented by participating new employees for use in futurevolunteer activities.
There still remain a lot of documents to be cleaned up in the afflicted areas, and Fuji Xerox willcontinue to cooperate with Project YUI Consortium by sending employees to the areas as volunteers to clean up documents while also cleaning up documents in recovery support events heldinternally by the company.

Data andInformation• Charity organizations • Educational institutions • Employee/family

Fujifilm Group Social Contribution Policy
http://www.fujifilmholdings.com/ja/sustainability/vision/society.html

C olumn Activities to Support Recovery from the Great East Japan Earthquake

CSR Activity
Report

Themes (targets)SpecialFeatureThe Fujifilm Group is committed sincerely to contributing to the sustainable development of society in aspects of working together with local communities as a good corporate citizen and responding sincerely to the demands and expectations of those communities. In 2008 we formulated the
Fujifilm Group Social Contribution Policy, based on which we are conducting activities focusing on the fields of research and education, culture,arts and sports, health and environmental conservation through cooperation and collaboration with NGOs/NPOs, local communities and others
and in active support of volunteer activities conducted by employees.

Dry cleaning for restoring documentsby new employees (upper) andthe documents before and after
restoring (lower)

Helping tourism to recover by supporting the organization of local events
Fuji Xerox helped to organize the recovery support marathon “Kesennuma Oshima Run Festa”
held in Kesennuma Oshima, Miyagi Prefecture on May 27, 2012, and 87 volunteer employees of
the company participated in the event. On the day, the company provided runners with the means
to print commemorative photos (about 2,300 photos), photo calendars (about 600 copies) andalso with its “Kikitabi” sound guidance service to entertain the runners.
Also in Kesennuma Oshima, the company sent 12 volunteer employees to support local people in opening the beach after an interval of two years. We helped to manage the changing rooms
and clean up the beach, and offered photo calendar and sound guidance services to visitors tothe beach.

“Connecting Photo Project” to support recovery through photos(former Photo Rescue Project)
Fujifilm launched its Photo Rescue Project soon after the disaster, and in fiscal 2012 the company
shifted the focus of the project to supporting the organizations engaged in returning photos tovictims of the disaster and the volunteers participating in cleaning photos. By holding a regular
Photo Rescue Summit, we are enhancing cooperation with the organizations involved and sharing
appropriate know-how.
The photo rescue activity has been expanded to support victims of other disasters. For example, we provided the means to restore photos damaged by flooding in Yame City in Fukuoka
Prefecture after the heavy rain that hit the northern part of Kyushu. Also, the photo cleaning
method explained on our global website was adopted in flooded areas in Indonesia. In fiscal 2013,
we renamed the project, “Connecting Photo Project,” and are placing a greater importance on
disaster recovery support through photographs. Emphasis will be given to creating an archive ofphotographs related with the Great East Japan Earthquake, keeping people’s attention on disaster, and continuing assistance in returning salvaged photographs to their owners.
The Photo Rescue Project website won the grand prize in the social contribution & CSR division at the Sixth Japan Web Grandprix.

Kesennuma Oshima Run Festa (upper)and volunteer employees cleaned up
the beach on the day before theopening the beach (lower)

Using knowledge of radioactivity to foster recovery hand in hand with local
communities
FUJIFILM Finechemicals’ Hirono Factory is located only 21 km away from Tokyo Electric Power’s
Fukushima Daiichi Nuclear Power Station. Supported by FUJIFILM RI Pharma, which is engaged
in R&D, and the production and sale of radiopharmaceuticals, the factory comprehensively decontaminated its premises extending over 140,000 m2 and lowered the radiation levels to below thecriteria set by the national government. The factory also educates local inhabitants on radioactivity
and holds a recovery symposium in Futaba-gun with the participation of the mayor of Hirono Town
and university members to help with the recovery, hand in hand with local communities.
When the round table meeting of the representatives of the Japan Association of Corporate
Executives was held in Iwaki City, Fukushima Prefecture in November 2012, participants made atour of the fully recovered Hirono Factory. Also in the Great East Japan Earthquake memorial
symposium held in Sendai on March 11, 2013, President Kawamoto of FUJIFILM Finechemicals
was a panelist and gave a presentation, and this was introduced in the PR magazine of theassociation.

Connecting Photo Project(former Photo Rescue Project)
http://fujifilm.jp/support/fukkoshien/index.html

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 53

CSR Activity Report

CSR Activity Report

Integration of Business and Social Contributions

PolandFuji Xerox Miyagi has been accepting internship students from Tohoku Fukushi University inresponse to customers’ requests since 2011,
with a view to developing a future generation ofleaders who are able to build post-disaster local
communities. The company also began accepting internship students from other universities in
Tohoku.

Japan[Culture, arts and sports]
Japan’s largest open photo exhibition byphoto-lovers all over the country[Culture, arts and sports]
Tourist center opened inside the company
to promote local tourism

Fujifilm has been holding “PHOTO IS”—10,000
person Photo Exhibition in various places acrossJapan since 2006. In 2013, we have expandedthat to hold “PHOTO IS”—30,000 person Photo
Exhibition to share the value of photographs.

Fuji Xerox Hiroshima established an information
counter for foreign tourists in the showroom located at its head office. Since December 2012,
the counter, which is a Hiroshima City-certified
information counter for foreign tourists, has been
visited by many tourists.

[Health]Campaign to support mammograms andsaving lives through early detection ofbreast cancer

India[Health]Support for the “Save the girl child”
marathon held to end the gender-selective
abortion of female fetuses
Fujifilm helped to organize a marathon held to
end the gender-selective abortion of female
fetuses, which has been a custom in India.
Participating employees wore T-shirts and caps
carrying the slogan “Save the girl child,” in order
to raise people’s awareness of the issue.

A total of 13,480 dollars was donated to the
National Breast Cancer Foundation, which
includes donations made by Fujifilm employees across the United States and funds raised
through participation in the Images of Health
walk.

China
[Health]Expanding the Pink Ribbon Campaign
to China
The Fujifilm Group has been supporting the Pink
Ribbon Campaign held to raise awareness of
the importance of early diagnosis, detection andmedical treatment of breast cancer since 2003.
In China, the Group chose October 2012 as a
special month for the prevention and medical
treatment of breast cancer, and appealed preventing breast cancer with the official mini-blog
introduced in 2011.

China[Environmental conservation]
Tree planting conducted over 15 years
The Fujifilm Labor Union has been planting trees
jointly with an NPO in the Horqin Desert locatedin Inner Mongolia, China. Employees of Fujifilm
Group companies in Japan and China participate
in this annual activity.

Malaysia[Culture, arts and sports]
Youth Photography CampFujifilm has been holding this photo workshop toraise young people’s interest in photography andhelp them understand the importance of printing
photographs for keeping their precious memories since 2007. More than 5,000 junior highschool students across Malaysia have alreadyparticipated in the event.

Myanmar[Culture, arts and sports]
Supporting the renewal of a photo gallery
situated within a historical Buddhist
pagoda and restoring the displayed photos
Fujifilm used its proprietary technologies torestore valuable photos displayed in the photogallery located inside the Shwedagon Pagoda,
the famous ancient Buddhist pagoda located in
Yangon, Myanmar. The company also supported
the renewal of the gallery. A ceremony to celebrate the renewal was held on March 13.

Thailand[Research and education]
Supporting the publication of large-font
textbooks in Thailand
Fuji Xerox Printer Channel Operations (Thailand)
launched a program to publish and distributelarge-font books, magazines and other teachingmaterials for children with weak sight in 2011,
and since 2012 the company has also been
publishing large-font quarterly newsletters in cooperation with local university students.

Indonesia[Culture, arts and sports]“Fujifilm Goes to School” communicatesthe appeal of photos to younger
generations
The first event was held in a junior high school
in Jakarta, Indonesia in October 2012, in which
about 40 students participated. They were given
instruction by a professional photographer andenjoyed taking photos.

President
Japan Philanthropic Association
ProfileMs. Takahashi worked as a psychologicalcounselor, counseling students, teachers and parents. She joined the Japan
Philanthropic Association in 1991. She
mainly engages in activities to promote
C S R centered on companies’ social
contribution. She aims to contribute to thepromotion of “public good provided by theprivate sector.”

As the embodiment of its corporate philosophy,
a company’s social contribution activities are
one with its business.

As the embodiment of its corporate philosophy, a company’s social contribution activities are one with its
business. Reading this report from that perspective, thissort of spirit and determination is evident at the Fujifilm
Group. Proof of it can be seen in the report on the support activities for recovery efforts from the Great East
Japan Earthquake. At a time when people say enthusiasm for such support efforts is beginning to wane inJapan, one can extract from reading this report both
the results produced by Fujifilm fulfilling its mission
as a company and an appetite to do more to help in the
future, reminding me of Raymond Chandler’s words:“If I wasn't hard, I wouldn't be alive. If I couldn't everbe gentle, I wouldn't deserve to be alive.” Stakeholder
dialogue reports are also important for confirming therole of the company within society. I hope that suchdialogues will be carried out in each region in the future. The reports of activities at each of the different
factories are wide-ranging, and valuable in providing
hints to all the other regions. However, they might beeasier to understand if they were included in this report
after being organized into their respective themes andareas.
Support activities which make good use of boththe company’s main business and regional characteristics are useful in promoting the understanding ofstakeholders and in developing business globally too.
By proceeding with the individual social contribution
activities made up to now and keeping more closely inline with particular themes, I hope to see the Fujifilm
Group’s further development as a strong but gentle
company in the future.

Response to the third-party opinion

Malaysia[Research and education]“Make my home beautiful” project tosupport child welfare facilities
To support volunteer welfare facilities to provide
shelter for abused children and orphans, Fuji
Xerox launched a project to improve the outerappearance of the shelters in 2011. In fiscal
2012, 43 employees of the company painted the
shelters and donated food.

54 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Ms. Yoko Takahashi

Data andInformation

United States

OPINION

CSR Activity
ReportFujifilm dispatched professional photographersand photo journalists to Nepal and India to conduct a demonstration test on FUJIFILM X-Pro
1 and also to hold a photo workshop for local
children.

[Research and education]
Supporting the development of a future
generation of leaders who can build
post-disaster communities

Japan

SpecialFeature[Culture, arts and sports]“Exciting Experience” project implemented
in cooperation with Polish Journalists

Japan

Third-Party Opinion on“Integration of Business and Social
Contributions”

We are encouraged for our future endeavors that we havegained your understanding and support through the activities in this report for the spirit of our social contribution
philosophy of “working together with local communities
as a good corporate citizen and contributing to society by
responding sincerely to the demands and expectationsof those communities” in which they were conducted. We
intend to continue to further deepen our relationships with
our stakeholders in every region, by strategically promoting activities to contribute to society which make gooduse of the special characteristics of the Fujifilm Group, in
accordance with the themes set in our Social Contribution
Policy.
(CSR Group, General Affairs, FUJIFILM Holdings)

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 55

CSR Activity Report

CSR Activity Report

Products and Services which Reflect
Our Customers’ Views●●● Outline of Activities in Fiscal 2012
Efforts to raise Customer Satisfaction (CS)sincerely and directly to the voices of customers: (1) Call centers(main contact point for inquiries); (2) Voice of Customer (VOC)(mechanism for comprehensively collecting information from customers); (3) Official website; (4) Various types of market researches; and (5) CS programs (improvement activities based on CS
surveys). Furthermore, within the company, we have constructed
a 3-layer CS system comprising ‘CS improvement committee,’‘CS Improvement at Customer Contact Points Committee and the
Quality Review Committee’ and ‘CS Executive Meeting,’ to promote our CS activities.
Among these activities, we have been continuously conducting the CS program which assesses the products provided tocustomers and our sales activities, etc. since 1975. By conducting
this continuously and periodically, it has been useful in improving
satisfaction and constructing long-term trust relationships withcustomers, through correctly grasping the current status of
Customer Satisfaction (CS) and taking measures to improve on
our business processes and mechanisms. In addition, we reflect
these results not only in the sales or customer services & support
divisions which responsible for looking after customers, but also
feed them back to the product planning & development divisions
to reflect in new products.

• Fujifilm
Since Fujifilm deploys its businesses in a wide range of fields, it
has a wide variety of customers, from companies and hospitals toregular consumers, and it responds to their views according to
the special characteristics of each product respectively. Eachcustomer center reports our customers’ proposals and requests
to the respective product departments, and they appraise thecontents and consider them in the development and planning of
new products and in improvements to existing products and services. In fiscal 2012, in the Life Science Products division, whichhandles cosmetics and health supplements, we held “customer
meetings” at which we were able to hear the views and requests
of customers directly, and we are continuing to promote various
measures toward increasing customer satisfaction.
• Fuji Xerox
At Fuji Xerox, we believe that customer satisfaction (CS) is fundamental to all our corporate activities. It is important to know thedemands and expectations of customers in order to enhance customer satisfaction. For this reason, we place emphasis on creating opportunities and points for communication with customers
such as by means of the following five mechanisms to respond● Fuji Xerox’s CS Program (Improvement activities based on the CS surveys)

Objectives for the Use of
Survey Results

The Two CS Programs
Competitive Benchmarking Program
C

Activities linked to grasp the CS market
position, enhance our strengths, and improveon our weaknesses.
Complementary relations

A P

D

Customers1) Competitive Benchmarking Survey

Company-wide improvement
activities as well as activities
by each site and function2) Fuji Xerox Users CS Survey
Promote improvements based on customer
evaluations and enhance relationships withindividual customers.

A P

D

C

Fuji Xerox Users CS Program

56 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

CS improvement activities
extracted from issues
when compared withcompetitive companies

CS improvement activities
based on individual
customer evaluations

CS Survey Implementationin Fiscal 2012
SurveyNo. of feedback

Competitive Benchmarking
ProgramApprox. 12,600

Fuji Xerox Users CS Program Approx. 85,000

Data andInformation

The Universal Design Book, which collects together content
on universal design consideration in products (Fuji Xerox)• Fujifilm
Since 2001, the Usability Design Group which is responsible for
product design has been assessing products based on their usability, from the perspective of “ease of use.” As well as selecting
multiple assessments by users based on consideration of the target and intended usage etc. of the product, this group also conducts verification etc. in the workplace of use. In cases of products which we plan to deploy globally, we conduct verification bycountry based on the differences in culture and environment, etc.
and use the results of this analysis in product design. For example, we had engineers in the workplace in Japan, the U.S. andthree countries in Europe use the printing process Workflow
System XMF 5.0, and verified its efficiency and their levels of satisfaction. We used their views in features such as using colors
which take into consideration long hours of use, easily visible
icons, only displaying the necessary screens to reduce mistakes,
etc. This simple and functional design which is easy for various
operators to use was evaluated highly and the XMF won the 2012
Good Design Award.
Usability assessment at first took a long time to permeate
into our ways of working but now it is well established in our product design in various fields, starting with medical devices, withpersons responsible for it increasingly participating in projects
from the early stages of development.

CSR Activity
ReportAs we declare in our corporate philosophy, the Fujifilm Group aims to provide the best quality products and services which are safe, appealing to customers and provide them with peace of mind, bybasing our management on “Customer Satisfaction (CS).” In order to achieve customer satisfaction,
it is important to obtain the views of a wide range of customers and to have a mechanism in placefor effectively reflecting these in our products and services. For this purpose, we pay special attention to communicating with our customers at customer centers which are our point of contact withthem. We aim to correctly grasp their views, as well as seek to respond in a speedy, kind, accurate
and fair manner, and we are constructing a system to link these views to improvements in productdevelopment and our work processes.

• Fuji Xerox
We are proceeding with product development based on the threeelements that we consider make up universal design: “accessibility” to make it available for use “usability” to make it easier to use“user diversity” to expand the range of users. Based on the information collected from visiting our customers, etc. and from thecustomer views provided to our companies, we consider the design based upon combining beauty and ease of use. Based on
various types of internal guidelines which reflect ISOs and our alliance with JIS, our designers make our products after conducting
and evaluating simulated experiences of partially-sighted persons
or people in wheelchairs operating them, as well as design, development and operability tests, etc.

SpecialFeatureManufacturing which responds to the needs toa wide variety of customers●●● Basic Approach

The UD model of the APEOSPort-IV C3375 multifunctional device(3 paper trays; photo on left) can be used both when standing up or
sitting down. There is also a short model of the DocuCentre-IV C2263
which is easy to use when sitting down (2 paper trays; photo on right).

●●● Focus on Activities
Putting patient comfort first—Designed to fit to the natural shape of the breast—
Despite the fact that the occurrence of breast cancer is common
among women, the proportion of women over 40, the highest risk
group, who undergo testing is only 31.4%*. One of the causes ofthis is thought to be the pain and discomfort caused when pressure is applied to the breast to hold it still while doing the mammographic screening. It is necessary to compress the breast
firmly and extend the mammary gland still when doing the mammographic screening but when doing so, we discovered that because the highest degree of pressure is concentrated upon thepart of the breast which is thickest, it tends to cause severe pain
to this portion.
Fujifilm aimed to provide an environment to make it easier for
women to undergo testing by reducing their concern about thepain of mammographic screening and developed AMULET seriesof digital x-ray equipment for the early detection of breast cancer.
In particular, Fit Sweet (FS) compression plate which was releasedin April 2013 is designed to disperse the pressure normally concentrated on the thickest part of the breast, making it possible tocompress evenly along the natural curve of the breast with appropriate but not excessive force. In the future, we intend to develop products which will enable the early detection of breast
cancer, by taking into consideration the views of our customers,

and smooth diagnosis for doctors, improvement of usability forradiographers and comfort mammogram exam for women inworldwide.
*Proportion of women who undergo testing is 31.4%: based on “Data on
cancer test taking by prefecture and major city based on the basic surveyof people’s lifestyles,” by the Center for Cancer Control and Information
Services, National Cancer Center, Japan (2010).

Use of the Fit Sweet (FS) compression plate reduces pain experienced
by gently fitting over the entire breast (mammary gland) anddispersing the pressure (top photo).
Five types of decoration labels can be selected to match the atmosphereof the customers’ X-ray rooms. This label will help women relax andreduce their discomfort during mammogram exam (bottom photo).

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 57

CSR Activity Report

Products and Services which Reflect
Our Customers’ Views

Data and Information

Fuji Xerox ranked top in external institutions’customer satisfaction surveys

consulting and surveys on customer satisfaction (CS). This survey
showed the current satisfaction level of companies throughout
Japan with 50 or more employees regarding the businesses that
constructed and installed their information systems. In addition,
Fuji Xerox also ranked highest for three consecutive years foreach of the 2012 Japan Color Copier Customer Satisfaction Index
StudySM and the 2012 Japan Color Printer Customer Satisfaction
Index StudySM by J.D. Power Asia Pacific.
Fuji Xerox will continue to provide products and customer
support worthy of these evaluations.

Fuji Xerox has ranked top for three consecutive years in theMultifunctional Devices category of the 17th Customer Satisfaction
Survey published in the Aug. 16, 2012 edition of Nikkei
Computer.
Furthermore, the Company also ranked highest in the document equipment service provider segment of the 2012 Japan IT
Solution Provider Customer Satisfaction Index StudySM released
by J.D. Power Asia Pacific, the international expert institution in

FUJIFILM Holdings Corporation Sustainability Report 2013
Data and Information chiefly presents fundamental data on
the Fujifilm Group’s CSR activities and quantitative data in theareas of personnel and general affairs, the environment, and soforth, promoting an objective and concrete understanding of ouractivities.

C olumn
Customer Co-Creation Laboratory between Fuji
Xerox and its customers, which aims for the creationof new values together with our customers
Fuji Xerox has established three locations in order to enhance our
support for solving issues of our customers, at the “Customer Value
Innovation Center,” the “Integrated Customer Support Center,” andthe “Customer Co-creation Laboratory,” in Yokohama City,
Kanagawa prefecture. Among these, the Customer Co-Creation
Laboratory was opened in the Fuji Xerox R&D Square in 2010,
aiming to “create new values thoroughly based on the customer’s
perspective,” and it is drawing attention as an unprecedented place
to develop the sprouts of new value creation.
The Customer Co-Creation Laboratory is composed of theOpen laboratory and the Secure laboratory. The open laboratory
provides a place for clarifying the customer’s business challenges
as well as the potential issues which customers may not yet havenoticed. Fuji Xerox provides an introduction to the latest casestudies of management solutions it has provided to resolve its
customers issues or used internally and related technology, andthen we conduct discussions based on these case studies and bylooking at the customer’s business challenges in the light of them.
At the secure laboratory, we develop the seeds of new value
creation that were carefully selected in the open laboratory by
repeated discussions and verification by Fuji Xerox, its customers
and partners, and link them to the provision of actual solutions.
Since it was opened three years ago, approx. 1,000 companies
and 4,000 people have visited the open laboratory. In particular,
recently we are receiving an increasing number of visitors due toincreasing awareness among customers and sales departments.
For Fuji Xerox, this also provides us with an unprecedented
opportunity to come into contact with our customers (particularly
people at the top management levels) and grasp their needs byhearing their business challenges from them directly. In addition,for our employees in our R&D division, we are able to introduce ournewest technologies which have not yet even been made into
products directly to our customers and have the opportunity to
discuss these with them, leading to higher levels of motivation andto us noticing issues that we had not previously been aware of.
In the future, we aim to construct a place for innovation to resolve social challenges by promoting the fusion of various aspectsof knowledge from industry, government and academia andstrengthening our collaboration with local and regional
authorities.

Compliance and Risk Management..............................................60
Communication with Customers and Suppliers...........................61
Personnel and Labor (FUJIFILM Corporation)..............................62
Personnel and Labor (Fuji Xerox)..................................................63
Environmental Aspects.................................................................64

Secure Laboratory

Open Laboratory
Introduce Fuji Xerox’s
approaches
and technologies
What Fuji Xerox identifies
as issues and how deals
with them are introduced

Discuss “issues”
with customers

Grow the seeds for
new value creation

We discusses andidentifies undiscovered
issues andfuture-oriented issues
with customers.

We discovers the seedsof new value creationfrom the identified
customers’ issues.

We grows the seeds of newvalue creation that are
identified by the Open
Laboratory into the buds of
new value creation withcustomers and verify them.

Priority Targets.......................................................................64
Anti-Global Warming Measures.............................................64
Energy-Saving Measures.......................................................65
Environment Conscious in Logistics......................................65
Conserving Resources Measures...........................................66
Reducing Chemical Substances Emissions...........................67

Customers, partners,
universities andmembers of research
institutions, etc.

Pollution Prevention Measures...............................................67
Legal Compliance Measures..................................................67
Sustainability Accounting (Labor Environment andSocial Benefit Accounting, Environmental Accounting)................68
Domestic and International Appraisals.........................................70

58 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Data and Information

Data and Information

Compliance and Risk Management

Communication with Customers and Suppliers

Compliance

Customers

Intended audience

Details2012 results

Top management (Fujifilm)

Overall compliance (by external instructors)

None (as appropriate)

Executive officers of Fujifilm and its affiliates

Overall compliance (by external instructors)

Once, 80 participants
10 times, 170 participants

Customers’
opinions

Requests

New managerial personnel(Fujifilm and its affiliates)

Overall compliance (by corporate executive officer in charge of CSR/CP &RM manager)

Once for each,70/50 participants

Proposals

All employees (Fujifilm and its affiliates,
including agency contracted employees)

Discussions based on compliance case studies (by managerial personnel)

All divisions

Remarks

Once, 150 participants

Each consultation facility manages informationsuch as comments and inquiries in a database

OrdersLetters, telephone calls,
e-mails, company visits,
and in retail outlets

Top
management

Customer Satisfaction Promotion Office Around10 staff

Customers Communication Center

10 staff

AroundCall Center for the Healthcare Laboratory:

AroundNumber ofcustomer inquiries:

2,200,000

Aroundinquiries per year

Five service centers
in Japan:Service Station

Around50 staff

Around70 staff

Division
heads

Reports

130 staff

Technical Support Center(FINEPIX Support Center, FDi Support Center,
FUJIFILM Mall Support Desk)

Reflecting
customers’ opinions

Consideration

Improvingproducts andservices
Feedback

Consideration
by relevant
divisions

Adopting new
products andservices

Marketingand sales
DesignR&D

Back to“Customers’
opinions”

Data andInformation

60 times, 3,000 participants

New employees (Fujifilm)

Interactive communication

Inquiries

Examples of corporate misconduct, punitive actions, consulting facility, risk
reporting system, etc. (by CP & RM*)

Basic knowledge of compliance, employee code of conduct, corporate rule,consulting facility, etc. (by CP & RM*)

Consultation facility (only B to C)

CSR Activity
ReportBusiness ethics, customer-orientation, communications, etc. (by CP & RM*)Managerial personnel(Fujifilm and its affiliates)

ISO 10002 (International Standard for Complaints Handling Management System)

SpecialFeature■ System for responding to customers (FUJIFILM Corporation and its domestic affiliates)■ Compliance education (Fujifilm in Japan)

Domestic marketing divisions,
Domestic sales companies*CP & RM: Compliance & Risk Management Division of FUJIFILM Corporation■ Mechanisms for communicating with customers (Fuji Xerox and its affiliates)■ Compliance education (Fuji Xerox in Japan)

Customers (ALL VOC)

Intended audience (Fuji Xerox and its affiliates)
Training names

Executive
officers

Managers

Generalemployees

Education on
the ALL-FX Code of
Conduct

New executive officer
training

Contract
employees

Group training to explain detailsof each code of conduct using
specific cases○○

New administrator
training○

Basic training on laws:
WBT (Web-based
Training)○○○

Training on information
security: WBT

○

○

○

Content of education

Other
employees○○

2012 results

Daily customer communication(complaints, claims, requests,
inquiries, etc.)

Changes in the environment
surrounding customers,
economic trends, etc.

Customer evaluation

Once, 463 participants(12 times, 77 participants
for career recruitment ofFuji Xerox)

Group training on directors’
management duties andresponsibilities, corporate laws,
and risk management—including
risks concerning general affairs,
human resources, etc.

Once, 28 participantsGroup training on compliance inlabor management (importance andnecessity of labor management,
corporate misconduct, breaches of
workplace discipline, etc.)

Six times,
343 participants

Training on basic legal knowledge
utilizing the Internet

Once,
23,000 participants

Basic training related to information
security utilizing the Internet

Once,
30,000 participants

Integrated customer support center
Customer Information Center (general contact) 23,966 cases
Customer Contact Center• Machine maintenance
2,225,400 cases• Consumables
2,559,136 cases

Employees of Fuji Xerox and its affiliates
who interface with customers
VOC (Voice of Customer)

272,000 cases

Mechanism for comprehensively collecting
information from customers

Official
websiteMarket researches

Appropriately
conducted
CS programs
Fuji Xerox Users
CS Surveys

CS improvement activities at customer contact points
Strengthening of relationships with individual customers, elimination of all complaints and claims,
improvement of operating processes based on options and requests, etc.

PDCA

Approx.

85,000 cases

Benchmarking
CS Surveys

CS improvement activities by each core group
Elimination of all complaints and claims, improvement of operating processes based on opinions
and requests strengthening of product planning ability, etc.

Approx.

12,600 cases

Top management’s CS activities
Decisions on companywide policies and methods for resolving important issues
by the Senior Vice President-chaired CS Executive Meeting, etc.

Risk Management■ Acquisition of P-Mark and ISMS
Certification
P-Mark*1

Certified affiliates
FUJIFILM Medical Co., Ltd.
FUJIFILM Imaging Systems Co., Ltd.
FUJIFILM Techno Service Co., Ltd.
Fuji Xerox System Service Co., Ltd.
Fuji Xerox Learning Institute Inc.
FUJIFILM Imaging Protec Co., Ltd.
FUJIFILM Media Crest Co., Ltd.

*1 P rivacy Mark (P-Mark): A mark granted by the Japan Information Processing Development
Corporation (JIPDEC) to companies in which personal information is handled appropriately.

60 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Certification

Certified affiliates

ISMS*2

FUJIFILM Global Graphic Systems Co., Ltd.
FUJIFILM Software Co., Ltd.
Fuji Xerox Co., Ltd. (Global Service Sales)
Fuji Xerox domestic sales representative and sales companies
Fuji Xerox InterField Co., Ltd.
Fuji Xerox System Service Co., Ltd.
Fuji Xerox Information Systems Co., Ltd.
Fuji Xerox Prefectural Dealers 11 companies (12 offices)
Fuji Xerox of Shanghai Limited
Fuji Xerox Korea Company Limited
Fuji Xerox of Shenzhen Ltd.
Fuji Xerox Service Creative Co., Ltd.
Fuji Xerox Eco-Manufacturing (Suzhou) Co., Ltd.

*2 ISMS: Certification regarding the overall management framework for information including personal information (Information Security Management System).

Suppliers■ Fujifilm Group Procurement Policy
In this policy, “procurement” includes not only procurement of parts and materials used for products but also various trade activities such as procurementof indirectly related materials, maintenance and management of facilities, etc.

I. Basic Procurement Concepts
As a responsible member of the international community, the Fujifilm Groupseeks to contribute to the development of society and enhancement of thequality of life of people throughout the world by providing top-quality products
and services. In order to achieve these objectives, we perform procurement
activities based on the following basic concepts:
1. Rational selection standards
We will select suppliers based upon rational and clear standards, such as
quality, price, delivery assurance and operating stability, so as to procure
superior goods and services from the most competitive sources. Decisions
on procurement are made by the Procurement Division, which is independent from other divisions.

2. Openness and fairness
We will impartially provide all Japanese and overseas suppliers with opportunities to supply their products and services to us. In addition, we will
vigorously strive to procure these not only from suppliers involved in pasttransactions, but from newcomers as well.
3. Corporate social responsibility (CSR)
In conducting our procurement activities, we will seek to proactively fulfill
our role as a good corporate citizen contributing to the society by taking
into consideration CSR related factors such as compliance to regulations,product quality/safety, environment conservation, information security,
fair trade, ethics, workers’ safety/hygiene, human rights, and fair labor
practices.
We will seek our suppliers’ understanding of our policies and ask them toperform procurement activities by following the Procurement Guideline below
to establish and further beneficial partnerships based on mutual trust.

II. Procurement Guideline

http://www.fujifilmholdings.com/en/sustainability/vision/procure.html
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 61

Data and Information

Data and Information

Personnel and Labor (FUJIFILM Corporation)

Personnel and Labor (Fuji Xerox)

Employment

Employment■ Composition of the Fujifilm workforce
7,614

Non-regular
employees

632<Breakdown>
General employees: 5,966 (Male: 4,799, Female: 1,167)
Managerial personnel: 1,648 (Male: 1,617, Female: 31)■ Number of employees taking a leave of absence*<Breakdown>
Temporary employees: 488, Part-timers: 15,
Employees re-employed after retirement: 60,
Other (Contract employees, etc.): 69

Fiscal 2008
6 (Male 2,
Female 4)
32 (Male 1,
Female 31)
0 (Male 0,
Female 0)

Fiscal 2009
5 (Male 3,
Female 2)
30 (Male 1,
Female 29)
0 (Male 0,
Female 0)

Fiscal 2010
5 (Male 0,
Female 5)
55 (Male 1,
Female 54)
0 (Male 0,
Female 0)

Fiscal 2011
2 (Male 1,
Female 1)
34 (Male 2,
Female 32)
0 (Male 0,
Female 0)

Fiscal 2012
2 (Male 2,
Female 0)
52 (Male 5,
Female 47)
0 (Male 0,
Female 0)

Regularemployees

9,271

Non-regular
employees

747*Number of employees who began a leave of absence during the relevant fiscal year.

■ Status of regular employees

As of March 31, 2013

Average Average length of Average number Average annual Utilization of Turnoverage
employment (years) of dependents
salary*1
paid leave*2 rate*3
1.4

8.3 million yen

61.6%

2.7%

*1 Average annual salary is calculated for the period from January 1, 2012 to December 31, 2012.
*2 Data on utilization of paid leave is calculated based on data for the period from October 1, 2010 to

September 30, 2012.
Attrition + Retirement + Voluntary + New start for senior employees program(excluding voluntary retirement due to structural reform)*3 Turnover rate =Annual average number of employees at FUJIFILM Corporation (non-consolidated)■ Status of regular employees

Fiscal 2008
11 (Male 7,
Nursing care leave
Female 4)
2 (Male 2,Childcare leave
Female 0)Child medical care 92 (Male 5,
leave
Female 87)
Volunteer work
2 (Male 2,
leave
Female 0)

Average Average length of Average number
age
employment (years) of dependents
Male: 19.6
1.29
44.1
Female: 15.2

*Number of employees who began a leave during the relevant fiscal year.

■ Recruitment
New graduate
recruitment(Fiscal 2013)

98*1<Technical positions> Male 52, Female 12<Administrative positions> Male 26, Female 7

Mid-career
recruitment

11*2

Male 9, Female 2*1 As the number of new graduates recruited for the fiscal year is confirmed at the beginning ofApril, the number in the chart above represents new high school/junior college graduate recruitment (Male 1, Female 0) at the beginning of April 2013.
*2 Number of mid-career recruitment represents those from April 2012 to March 2013.

■ Employment and re-employment of persons with disabilities■ System for a good work-life balance• In response to the 2010 amendment to Child Care and Family Care Leave
Law, programs for supporting a balance between work and childcare or
family care have been improved, and programs that more than satisfy
legal requirements are now in place, such as the improved child medicalcare leave program and the newly introduced family care leave program.
• Stock leave is a system enabling employees to accumulate unused leavetime up to 60 days. Accumulated leave days may be used for treatment
needed for personal health problems, rehabilitation, childcare, nursing
care, and volunteer activities.

Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
Employment of persons
with disabilities*1
Re-employment*2

1.87%

1.72%

1.77%

1.81%

1.96%

40

18

24

33

29

*1 Data up to April 30 for each fiscal year

*2 Re-employment refers to employees re-employed after retirement.

<Breakdown>
Temporary employees: 252, Part-timers: 9, Employees re-employed
after retirement: 485, Other (Contract employees, etc.): 1

Givingbirth andchildcare

Nursing
care

Other

1. Systems catering for pre- and post-birth requirements
2. Leave of absence for childcare
3. Use of stock leave for childcare
4. Systems for employment while raising children
5. Three-person interview at the time of returning to work from childcare leave
6. Child medical care leave program(1 relevant child: 6 days per year; 2 or more children: 11 days per year)
7. Reduced work hour program (child in the third grade or lower)
8. Use of stock leave for fertility treatment
9. Leave of absence for fertility treatment
10. Exemption from restrictions on non-scheduled hours worked and from workon holidays
1. Leave of absence for nursing care program
2. Nursing care leave program(1 care recipient: 6 days per year; 2 or more care recipients: 11 days peryear)
3. Use of stock leave for nursing care
4. Systems for employment while caring for a family member
1. Leave of absence for volunteer work, Using of stock leave for volunteerwork
2. Use of stock leave for self-development
3. Use of long-service holidays
4. Flextime
5. Discretionary labor system
6. Leaving the office on time (1 day per week)

As of March 31, 2013

AverageUtilization of Turnover
annual salary*1 paid leave
rate*2— million yen

56.0%

3.2%

*1 Average annual salary is not publicly disclosed.
*2 Turnover rate =Attrition + Retirement + Transfer + New start for senior employees program
Annual average number of employees at Fuji Xerox (non-consolidated)■ Recruitment
New graduate
recruitment(Fiscal 2013)
Mid-career
recruitment

164*1<Technical positions> Male 65, Female 20<Administrative positions> Male 41, Female 38

103*2

Male 83, Female 20*1 As the number of new graduates recruited for the fiscal year is confirmed at the beginning ofApril, the number in the chart above represents new high school/junior college graduate recruitment (Male 1, Female 1) at the beginning of April 2013.
*2 Number of mid-career recruitment represents those from April 2012 to March 2013.

■ Employment and re-employment of persons with disabilities
Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
Employment of persons
with disabilities*1
Re-employment*2

1.88%

1.89%

1.86%

2.19%

2.08%

352

423

517

508

485

As of March 31, 2013

Union members

Proportion of union
membership

Average age of union
members

5,809

76.3%

39.9

*Based on the number of regular employees (7,614)■ Work accident rate and work accident severity
Work accident rate*1
Work accident severity*2*1 Work accident rate

Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
0.00
0.05
0.31
0.00
0.09
0.00
0.00
0.01
0.00
0.01

Number of employees involved in work accidents=
× 1,000,000
Gross number of hours worked*2 Work accident severity =Number of workdays lost
× 1,000
Gross number of hours worked■ Revisions to systems operating in accordance with agreements
between the labor union and the company
As of March 31, 2013
Fiscal year
2007
2008
2009

2010
2011
2012

62 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Item
• Revisions to the support system for encouraging a good work-life balance• Revisions to policy on providing condolence money• Revisions to the support system for encouraging a good work-life balance• Introduction of work regulations adapted to the citizen judge system• Transaction from approved retirement annuity system to defined-benefit
corporate pension system• Revisions to retirement benefits• Revisions to some employee systems• Expansion of the childcare leave program• Creation of the family care leave program• Revisions to some employee systems• Expansion of the child medical care leave program• Increase in the upper limit on the number of times half-day leave can be taken• Revision of employees systems• Revision of travel expenses• Revision of employees systems• Revision of overseas working conditions• Revision of re-employment after retirement

Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
Nursing care 24 (Male 21 29 (Male 24, 28 (Male 21, 26 (Male 17, 27 (Male 15,
Female 3)
Female 5)
Female 7)
Female 9)
Female 12)
leave*2
Childcare
503 (Male 296, 326 (Male 142, 226 (Male 89, 237 (Male 86, 197 (Male 72,
leave*3
Female 207) Female 184) Female 137) Female 151) Female 125)
Volunteer
47 (Male 28, 13 (Male 9, 27 (Male 18, 118 (Male 94, 49 (Male 38,
work leave*4
Female 19)
Female 4)
Female 9)
Female 24)
Female 12)(total number (196 days)(30 days)(83 days)(530 days)(135 days)of days)*1 Number of regular employees (including contracted employees) who began a leave during therelevant fiscal year (April 1 to March 31).
*2 Number of employees taking leave of nursing care leave under the “accumulated paid leave(nursing care for family members),” “nursing care for family members” and “one-day nursing
care leave” programs3* Number of employees taking childcare leave under the “accumulated paid leave (child healthcare)” and “child medical care” programs
However, the name of the program in FY2008 had been “accumulated paid leave (health carefor family members),” therefore, may include instances of care for family members other than achild.
As a program equivalent to childcare leave, special leave (of 5 days at most) is granted for careof the eldest child at the time of birth of the second child. In fiscal 2012, 59 male employees
took leave under this program.
4* Volunteer work leave shows the number of employees who took “accumulated paid leave (volunteer
activity)” and the number of days spent for such activities.

■ System for a good work-life balance
All those systems provide for generous leave beyond that required by law.

Givingbirth andchildcare*1 Data up to March 31 for each fiscal year
*2 Number of re-employed workers revised to real figures up to the day following the end of eachfiscal year

Nursingcare■ Number of employees taking a leave of absence*1
Fiscal 2008
Leave of absence
5 (Male 3,
for nursing care
Female 2)
Leave of absence
54 (Male 6,
for childcare*2
Female 48)
Leave of absence
0 (Male 0,for volunteer work*3 Female 0)

Fiscal 2009
2 (Male 1,
Female 1)
40 (Male 5,
Female 35)
0 (Male 0,
Female 0)

Fiscal 2010
1 (Male 0,
Female 1)
44 (Male 5,
Female 39)
0 (Male 0,
Female 0)

Fiscal 2011
2 (Male 0,
Female 2)
62 (Male 8,
Female 54)
0 (Male 0,
Female 0)

Fiscal 2012
7 (Male 4,
Female 3)
52 (Male 4,
Female 48)
0 (Male 0,
Female 0)

Other*1 Number of regular employees (including contracted employees) who began a leave of absence
during the relevant fiscal year (April 1 to March 31).
*2 As for leave of absence for childcare of the 2011 (Male), actual number was 7 because there
were male employees who took leaves for the same children during the relevant fiscal year.
*3 Number of employees who used the social service program.

Labor■ Composition of labor union membership■ Number of employees taking a care leave*1, andtotal number of volunteer work leave

Data andInformation

Male: 17.6
Female: 19.1

41.8

<Breakdown>
General employees: 6,880 (Male: 5,703, Female: 1,177)
Managerial personnel: 2,283 (Male: 2,192, Female: 91)
Executive officers: 23 (Male: 23, Female: 0)Contract employees: 85 (Male: 53, Female: 32)■ Number of employees taking a care leave and volunteer work leave*
Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
8 (Male 5,
3 (Male 1,
5 (Male 3, 13 (Male 6,
Female 3)
Female 2)
Female 2)
Female 7)
1 (Male 0,
4 (Male 2,
2 (Male 1,
2 (Male 0,
Female 1)
Female 2)
Female 1)
Female 2)
57 (Male 6, 63 (Male 10, 55 (Male 5, 71 (Male 11,
Female 51) Female 53) Female 50) Female 60)
0 (Male 0,0 (Male 0, 35 (Male 26, 1 (Male 1,
Female 0)
Female 0)
Female 9)
Female 0)

As of March 31, 2013

CSR Activity
ReportLeave of absence
for nursing care
Leave of absence
for childcare
Leave of absence
for volunteer work

■ Composition of the Fuji Xerox workforce

SpecialFeatureRegularemployees

As of March 31, 2013

1. M
 aternity leave (paid)
2. L eave of absence for childcare program
3. P rogram for rehiring former employees who left the company for reasons
such as spouse’s transfer or childcare
4. Accumulated paid leave for healthcare of employees’ family*1
5. Shortened working hours in pregnant and for childcare(from pregnancy to third grade of elementary school)
6. Limited off-hours work for childcare (until sixth grade of elementary school)
7. Limited late-night work for childcare (until six grade of elementary school)
8. Special leave for supporting the wife during her childbirth period(first child’s birth: 2 days; second child’s birth and thereafter: 5 days)
9. Leave of absence for birth support (one year leave system for fertility
treatment)
1. Leave of absence for caring for a family member (maximum 2 years)
2. Shortened working hours for caring for a family member
3. Limited off-hours work for caring for a family member
4. Limited late-night work for caring for a family member
5. One-day nursing care leave
6. Accumulated paid leave*1 for caring for a family member
1. F lextime
2. C ontinuous service award special vacation; “refresh vacation”
3. S ocial service system (leave of absence program for employees participating
in socially beneficial activities)
4. Accumulated paid leave*1 for volunteer activities
5. Leave of absence for education
6. Leave of absence for senior theme (support for senior employees’ second
career)
7. Flexible work schedules (support for senior employees’ second career)
8. Double job program*2 (support for senior employees’ second career)*1 Accumulated paid leave: A system enabling employees to accumulate unused leave up to 60 days.
Accumulated leave may be used for healthcare, childcare, nursing care, and volunteer activities.
*2 Double job program: This is not double duties by order, rather it is program, they are allowed engage in both their current work and work in another division through a system that matches theneeds of divisions wanting to utilize senior workers’ skills and experience with the will of senior
workers who wish to use their special skills or to take on new challenges.

Labor■ Composition of labor union membership

As of March 31, 2013

Union members

Proportion of union
membership

Average age of union
members

6,868

75.0%

40.9

*Based on the number of full-time worker excluding executive directors (9,163)■ Work accident rate and work accident severity
Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
0.23
0.24
0.19
0.55
0.31

Work accident rate*1
Work accident
severity*2*1 Work accident rate =

0.00

0.00

0.01

0.01

0.00

■ Revisions to systems operating in accordance with agreements
between the labor union and the company
As of March 31, 2013
Fiscal year
2007
2008
2009
2010
2011
2012

Item
• Implementation of comprehensive secondment system• Revisions to travel expense regulation• Introduction of work regulations adapted to the citizen judge system• Revision to the program for supporting childcare and family care
• Revisions to work system on April 1, 2012 in accordance withagreements between the labor union and the company• Introduction of irregular working hours support system for developers
and SEs• Revision of the employment and evaluation criteria for post-retirement
re-employees

Number of employees involved in work accidents
× 1,000,000
Gross number of hours worked*2 Work accident severity =Number of workdays lost
× 1,000
Gross number of hours worked

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 63

Data and Information

Data and Information

Environmental Aspects*Organizations covered in the environmental performance data are, as a general rule, those that are
shown in the consolidated financial statements, and are significant in terms of environmental burden.
However, certain sales and manufacturing (assembly) subsidiaries are excluded.
Those not shown specifically are included in the tabulation figures above. Moreover, figures for theGroup total may not reflect the sum of each subtotal.

Priority Targets

Anti-Global Warming Measures

Strategies

flexibly adapt to changing production conditions

・Offices: Manage energy by developing operational standards (e.g. air conditioning, lighting)・Reduce CO2 emissions across the supply chain and reinforce energy saving measures and/or develop new technology❷ Develop energy strategy for Japanese operations taking into account the national policy and energy related trends
・Maximize in-house power generation capacity
・Optimize selection and utilization of energy sources❸ Implement activities to educate employees and their families on reducing CO2 footprint

25%
52%

4. Promotion of biodiversity conservation(1) Environmental protection
at production sites

5. Improvementof
infrastructure (2) R isk management using
management systems
for achieving
environmental (3) Information disclosure andtargets
communication of relevant ❶ Enhance information disclosure through various methods (e.g. Sustainability Reports, websites)❷ Verify adequacy of the current system to meet social requests through dialogue with stakeholders
information❶ Educate and train employees in the areas of environment, chemical substance management, product quality, product safety, occupational(4) Employee education
safety and biodiversity

Controlling global warming❶ By FY2020, 30% reduction in CO2emissions during the company’s overall
lifecycle stage from the level in FY2005❷ Reduce CO2 emissions at customers byseven million tons by FY2020
Preservation of natural resources

Reduction in environmental risk fromchemical substances

5,000■ Annual changes in CO2 emissions*Japan, manufacturing

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal
2012

1,084

923

884

937

918

905

customers across society and acquire required technology

30

4,687

5,217

27

2,132

2,176

24

5,220

5,525

9,509

8,984

2,587

2,523

Overseas,gas*3Overseas,
heavy oil, etc.*2
Overseas,
electric power
Japan,
gas*3
Japan,
heavy oil, etc.*2
Japan,
electric power

25

7,535

8,606

9,877

4,365

3,482

2,784

8,177

7,131

6,477

7,008

6,353

6,475

Fiscal2005(Base year)

Fiscal
2008

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal2012(TJ)

Fiscal
2005

Fiscal
2008

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal
2012

28

30

29

28

24

25

Japan, electric power

8,177

7,131

6,477

7,008

6,353

6,475

345

318

291

342

347

382

Japan, heavy oil, etc.*2

8,081

4,365

3,482

2,784

2,587

2,523

Japan, gas*3

3,928

7,535

8,606

9,877

9,509

8,984

Overseas, electric power

5,130

4,871

4,687

5,217

5,220

5,525

Overseas, heavy oil, etc.*2

235

96

30

27

24

25

Overseas, gas*3

2,273

1,892

1,682

1,935

2,132

2,176

Group total

27,824 25,890 24,963 26,847 25,824 25,707

Overseas, non-manufacturing
Group total

Overseas❶ Establish the next generation eco-friendly structural material technologies, such as biomass ❷ Curb use of
new resources by recycling used parts ❸ Actively use eco-conscious materials in paper

0

1,682

25,707

Overseas, manufacturing❶ Develop low power-consumption technology ❷ Create a scenario to help reduce CO2 emissions from

Promote product 3Rs

30

38

30

28

29

26

1,487

1,309

1,233

1,335

1,319

1,338

(kt-CO2/year)

930
151

Americas (USA, Canada & Brazil)
Europe(Netherlands, Germany, Belgium, UK & France)
China
Asia excl. China & Oceania(Australia, South Korea, Singapore, etc.)

102Group total*1 Per unit calorific value is based on the Energy Conservation Act.

*2 Total of heavy oil A, heavy oil C, kerosene, light oil and gasoline*3 Total of natural gas, liquefied natural gas (LNG), city gas, butane and liquefied petroleum gas (LPG)■ Breakdown of consumption of heavy oil, etc. (Fiscal 2012)*
Heavy oil

Kerosene(thousand kiloliters)

Light oil

Gasoline

137

Japan

57.3

3.9

0.1

0.0

19

Overseas

0.0

0.0

0.6

0.1

Group total

57.3

3.9

0.7

0.1

1,338

*Consumption in manufacturing only*Same calculation method as Annual changes in CO2 emissions❶ Reduce waste in production sites ❷ Reduce water usage in production sites

Environment Conscious in Logistics❶ Reinforce risk management of chemical substances, such as by observing RoHS, REACH, etc.
❶ Ensure implementation of risk management of chemical substances■ Annual changes in total CO2 emissions in domestic logistics* (tons of CO2/year)❶ Reinforce system to track the environmental impact from products throughout their life cycles

Total CO2 emissions

Anti-Global Warming Measures
Annual changes in amount of CO2 emissions and CO2 emissions per unitof output at the six major chemical factories in Japan*
Total output from the six factories in 2012 reduced by 4% over 2011. Thus
CO2 emissions per unit (per production volume) improved by one percent.
Although there was slight drop in production output compared to the previous year, energy consumption increased due to startup of new production
equipment and new product development. During 2012, we continued implementing exhaust heat recovery system across the production lines for flat
panel materials and others. Various measures to improve energy efficiency
have also been installed as planned, including energy conservation measuresin manufacturing processes, reduction in stand-by energy consumption andthe fixed energy that is consumed regardless of production volume, as wellas improving cogeneration energy conversion efficiency. As a result of such
efforts, in 2012 we achieved a 40% improvement in CO2 emissions per production unit compared with 1990 levels.
*C O 2 emissions from the six major chemical factories in Japan (Fujifilm Kanagawa Factory’s
Ashigara and Odawara Sites, Fujifilm Fujinomiya and Yoshida-Minami Factories, FUJIFILM Opto
materials Co., Ltd. and FUJIFILM Kyusyu Co., Ltd.) account for 52% of the total emissions fromthe Fujifilm Group worldwide (including the Fujifilm Group inside and outside Japan, the Fuji Xerox
Group and TOYAMA CHEMICAL). (see page 65)

64 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Fiscal2008

Japan❶ Introduce energy saving facilities to production sites, improve manufacturing processes, and improve work
efficiency through innovative ideas ❷ Reduce CO2 emissions in offices by continuing and reinforcing electricity
saving measures ❸ Reduce CO2 emissions by improving the distributions systems inside and outside Japan

Improvement of the infrastructure forpromoting environmental targets

Fiscal2005■ FY2012 CO2 emission by region* (manufacturing)

Promote energy saving measuresin business sites, distribution
systems, and suppliers

Reduce resource usage volume
and waste in production sites
Reduce chemical substance risks
from products
Reduce chemical substance risk
from production sites(thousand tons of CO2/year)

96

1,935

25,824

Japan, non-manufacturing

Strategies
Provide energy saving products &solutions

4,871

26,8473,928

10,000CO2 emission

Priority targets

5,130

1,892

2%

*Calculation method:
Calculation of CO2 emission by energy usage specified in the Act on the Rational Use of Energy.
Emission coefficient by electric power utility used for purchased power.

■ Fuji Xerox Priority Targets (Environmental Medium-Term and 2013 Targets)

20,000235

24,963

Data andInformation

3. Improvement of chemical substancemanagement

2,273
25,00025,8908,081

7%Scope 3 emissions and water footprint calculation❶ Continue dissemination of approaches and systems to the supply chain concerning management of chemical substances contained in
products ❷ Disclose risk information of chemical products proactively ❸ Utilize knowledge and experience on use, notification and registrationof chemical substances within the Fujifilm group ❹ Enhance the system for gathering new/revised regulatory information at the early stage of
proposal, and ensure effective communication within the Group❶ Establish and implement safety evaluation for ecosystem parameters ❷ Ensure assessment of biological resources in procurement process(including preparation for Access to genetic resources and Benefit Sharing)
Implement the following activities according to the Fujifilm Responsible Care (FRC) system❶ Maintain systems for strict compliance to meet legal requirements and voluntary control limits ❷ Improve systems and processes to ensure
proper management of wastes ❸ Reduce waste generation through yield increase, reuse of manufacturing waste, conversion of waste into
valuables etc. ❹ Promote resource recovery and recycling to reduce the waste generated at production sites in Europe and North America❺ Reduce VOC emissions from the film manufacturing process ❻ Reduce water use through reuse and other conservation efforts❶ Improve quality and efficiency of business by using IMS and EMS ❷ Enhance risk management for product and occupational safety❸ Enhance supply chain management from the viewpoint of corporate social responsibility

27,82415,0009%❶ Use resources efficiently by promoting the 3Rs: Reduce-Reuse-Recycle (products, packaging materials) ❷ Demonstrate the reductions in
CO2 emissions for products and services, and disclose environmental attributes of products and services proactively ❸ Build framework for(TJ)
30,000CSR Activity
Report2. Development and dissemination ofenvironmentally conscious products andservices

Fujifilm (six major factories in Japan)
Fujifilm (other sites in Japan)
TOYAMA CHEMICAL (in Japan)
Fuji Xerox Group (in Japan)
Fujifilm Group (outside Japan)
Fuji Xerox Group (outside Japan)

5%❶ Reduce CO2 emissions and energy cost by promoting energy saving activities
・Manufacturing sites: Reduce the base energy required to operate the facilities, improve energy efficiency by developing systems that canSpecialFeaturePriority targets*30% reduction in CO2 emissions throughout thelife cycle of products by FY2020 (vs. FY2005)■ Annual changes in energy consumption*1■ Breakdown of CO2 emissions (Fiscal 2012)■ FUJIFILM FY2013 Priority Targets

1. P romotion of anti-global warming measures*and energy cost reduction

Energy-Saving Measures■ Annual changes in CO2 emissions (Fujifilm: six major factories in Japan)
Total CO2 emissions(t-CO2)
1,000,000
100

78

600,000

400,000

(%)

100

97

184,461 199,424

61

61

221,021 213,034

60
218,028

552,378 520,638 530,642 510,138

Target678,000

60

Fiscal2012

49,82541,03140,936

41,45044,278

Fiscal
2008

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal2012

Amount of CO2 reductions(tons of CO2/year)

5,810.1

6,691.0

7,004.0

6,969.9

7,753.6

CO2 reduction rate (%)

10.4

14.0

14.8

14.4

14.9

CO2 reduction rate (%) =479,067

200,000

0

Fiscal2011■ Annual changes in amount of CO2 reductions and reduction
rates through transportation efficiency improvements*(Domestic distribution)

80779,659
620,098

Fiscal2010

Production

Net production per unit CO2 emissions

70

Fiscal2009*Total CO2 emissions are calculated as the amount of CO2 emitted by FUJIFILM Logistics Co., Ltd.
in its logistics activities for the Fujifilm Group companies. Since fiscal 2006, we shifted calculation
method to the method based on revised Energy Conservation Law (travel distance of empty cars is
not included in calculations, etc.).

■ Two new factories ■ Four factories ■ Target CO2 emission CO2 per unit

800,000

Fiscal
2008

Amount of CO2 reductions
Total CO2 emissions + CO2 reductions*In the fiscal year 2012, we enforced our activities for CO2 reductions in collaboration with a specified consigner. Major reduction initiatives, which proved effective, include improving carrying efficiency by double stacking during transport and enhancing gasoline mileage by eco-driving.
1990

2000

2008

2009

2010

2011

2012

■ Annual changes in domestic transport volume*
Transportation volume

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal
2012

182

162

164

175

194

*Range of transportation volume is calculated within the range of ownership in compliance with
reporting under the Revised Act on the Rational Use of Energy.

■ Annual changes in reduction in export
packaging material weight* (Cumulative total)
Packaging material
reduction rate(%)

Fiscal
2008

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal
2012

3.5

5.9

5.7

3.4

10.1

Packaging material reduction rate (%) =Weight reduced
Total material weight + weight reduced*Total weight of export packaging materials handled by FUJIFILM Logistics in fiscal 2012 was
1,647,127.4 tons. Weight was reduced by 185,389.3 tons, with yearly reduction rate of 10.1%.
The main factor in the reduction rate increase compared to the previous year was changing the
packaging of items to export to India from wood to cardboard.

■ Annual changes in container and packaging material* used(Fujifilm non-consolidated)(thousand tons/year)

2013 (target)*Production CO2 per unit: Shown as indices, with CO2 emissions per unit of production in fiscal
1990 set at 100*Total CO2 emissions: For fiscal 2011 and subsequent years, the power industry’s latest adjusted
emission factor announced by the Japanese Ministry of the Environment in November 2012 isused.

(million tons/kilometer)

Fiscal2008

Total consumption

Fiscal
2008

Fiscal
2009

Fiscal
2010

Fiscal
2011

Fiscal
2012

23.3

19.4

19.0

18.5

18.2

*Total of corrugated paper boxes, paper materials, paper containers, metal materials, plastic molds,
plastic film/sheet and glass used
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 65

Data and Information

Data and Information

Environmental Aspects*Organizations covered in the environmental performance data are, as a general rule, those that are
shown in the consolidated financial statements, and are significant in terms of environmental burden.
However, certain sales and manufacturing (assembly) subsidiaries are excluded. Those not shownspecifically are included in the tabulation figures above.
Moreover, figures for the Group total may not reflect the sum of each subtotal.

Conserving Resources Measures

Reducing Chemical Substances Emissions

1. Domestic and overseas affiliates that have not achieved zero emissions
with regard to waste generated from launching or closing a plant
2. Domestic and overseas affiliates that generated large amounts of waste
3. Domestic and overseas affiliates for which productions is growing andwhich are far from achieving zero emissions*Valuable resources are byproducts resulting from manufacturing that were subsequently sold.

Japan
Overseas
Group total

Fiscal
2008
55.4
27.4
82.8

(thousand tons/year)

Fiscal
2009
51.9
22.1
74.0

Fiscal
2010
56.8
21.2
78.0

Fiscal
2011
54.6
21.3
75.9

Fiscal
2012
37.5
28.4
65.9

■ Annual changes in water consumption, recycling and discharge as
wastewater
Consumption volume(million tons/year)
70
60.3
60

55.1

http://www.fujifilm.co.jp/corporate/environment/
preservation/site/atmosphere/prtr.html (in Japanese only)
52.1

53.2

54.6

Overseas

52.7

Japan

4.2
7.0

50

6.9

7.1

6.9

■ Annual changes in waste generation, recycling & final disposal
64.3

69.1

70
7.8
1.2

60
50
40
30
20

11.7

21.9

24.8

13.4
1.0
25.7

77.1

Final waste disposal:
Overseas
Final waste disposal:
Japan
Recycled volume:
Overseas
Recycled volume:
Japan

7.6
2.5

Japan
Overseas
Group total

7.0
0.6

35.0

31.1

28.6

56.1

48.1

47.7

46.1

45.2

28.9

29.0

(million tons/year)
100
18.3

32.0

29.7

Japan
Waste
Overseas
1volume*Group total
Japan
Recycled
Overseas
volumeGroup total
Japan
Final waste
Overseas2
disposal*Group total

Fiscal
2000
36.2
12.7
48.9
28.6
1.0
29.6
7.6
11.7
19.3

Fiscal
2008
34.3
29.7
64.0
33.1
21.9
55.0
1.2
7.8
9.0

Fiscal
2009
29.5
34.8
64.3
28.9
24.8
53.7
0.6
9.9
10.5

Fiscal
2010
30.0
39.1
69.1
29.0
25.7
54.7
1.0
13.4
14.4

(thousand tons/year)

Fiscal
2011
30.3
38.1
68.4
29.7
31.1
60.8
0.6
7.0
7.6

Fiscal
2012
34.5
42.6
77.1
32.0
35.0
67.0
2.5
7.6
10.1

*1 Processed by external service providers*2 Simple incineration or landfill disposal

Waste product
Plastics (sorted)
Plastics (mixed)/Filters
Magnetic tape
Aluminum hydroxide
Inorganic sludge, polishing agent
Organic solvent
Acids and alkalines
Mixed flammable waste products
Fluorescent lamp
Batteries
Left over food, raw garbage,organic sludge
Documents, empty boxes
Metals such as iron,aluminum, and copper

Recycling method
Pallets, pipes, clothing, heat insulation materials
Blast furnace fuelBlast furnace fuel, tatami mat material,
heat insulation materials
Aluminum sulfate
Cement, roadway material, construction materials
Paint thinner
Neutralizer
Solid fuels, electricity and hot water production
Glass wool, mercury
Zinc, smelt ironFertilizer, animal feed
Recycled paper
Smelt metal

86.0

Japan

0.2
0.2

0.3

60
50

85.6

80.2

40

73.7

82.5

74.6

30
20
10
0

0.0
18.2

(million tons/year)
60
52.6
4.0

Total amount of COD*2
51.9
5.6

50.6
5.5

54.1

55.5

5.9

5.8

Overseas

49.7

Japan

Total amount of BOD*3

5.9

40

48.5

46.3

45.1

48.3

49.8

43.8

10

Fiscal 2000 Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
(Base year)

Japan
Consumption
Overseas
volumeGroup total
Japan
Recycled
Overseas
volume*1
Group total
Japan
Wastewater Overseas
2discharge*
Group total

Fiscal
2000
56.1
4.2
60.3
18.2
0.0
18.3
48.5
4.0
52.6

Fiscal
2008
48.1
7.0
55.1
80.2
0.0
80.2
46.3
5.6
51.9

Fiscal
2009
45.2
6.9
52.1
73.7
0.3
74.0
45.1
5.5
50.6

Fiscal
2010
46.1
7.1
53.2
85.6
0.3
86.0
48.3
5.9
54.1

Japan
Overseas
Group total
Japan
Overseas
Group total

Total amount ofJapan
nitrogen emissions
Total amount ofJapanphosphorous emissions

20

0

Fiscal
2011
10.1
1.8
11.9

Fiscal
2008
66
3
69
612
84
695
6.4
4.1
10.5
0.76
0.01

Fiscal
2009
46
1
47
454
43
497
3.6
2.1
5.7
0.20
0.00

Fiscal
2010
18
6
25
445
41
485
2.7
1.3
4.1
1.13
0.04

Fiscal
2012
7.6
1.8
9.4

(tons/year)

Fiscal
2011
22
1
24
470
40
510
3.0
0.7
3.7
0.10
0.02

■ Annual changes in water contaminant burden & emissions*1

Fiscal 2000 Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
(Base year)

Wastewater discharge*2

30

Fiscal
2010
10.3
1.8
12.1

Fiscal
2012
20
1
20
391
66
457
5.9
0.6
6.5
0.20
0.00

*Group total*1 Includes cooling water usage*2 Includes water, rainwater, etc. used in the business activities

66 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Overseas

74.7

82.6
0.3

70

50

■ Main recycling methods for waste products

74.0
0.0

80

Japan
Overseas
Group totalJapan
NOx emissions
Overseas
Group total
Japan
Soot particle emissions Overseas
Group total
Atmospheric emissions CFC-11
of specified CFCs*
CFC-12

SOx emissions

80.2

90
Fiscal 2000 Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
(Base year)

Fiscal
2009
9.6
1.6
11.2

■ Annual changes in volume of atmospheric emissions

Fiscal 2000 Fiscal 2008 Fiscal 2009 Fiscal 2010 Fiscal 2011 Fiscal 2012
(Base year)

Recycled volume*1
33.1

Fiscal
2008
11.2
1.9
13.1

Pollution Prevention Measures

100

Fiscal
2000
31.1
1.7
32.8

(hundred tons/year)

45.7

20

7.6
1.0

10
0

9.9
0.6

68.4

30

■ Annual changes in atmospheric emissions of VOCs

7.0

40
(thousand tons/year)
48.9
64.0
80

■ Response to the PRTR Law (Fujifilm and its domestic affiliates)
In addition to those substances that must be reported under the PRTR Law(Pollutant Release and Transfer Register Law), Fujifilm controls another 10
items on a voluntary basis, primarily substances specified by the Japan
Chemical Industry Association as requiring autonomous monitoring, and has
been endeavoring to reduce those emission on consolidated basis. Data
(usage volume, atmospheric emissions volume, emission into public water,
volume going into sewage water, volume moved outside of facilities, and volume recycled) on substances used in amounts of one ton or more per year
by Fujifilm and its domestic affiliates may be found on the following Fujifilm
website.

(million tons/year)

Fiscal
2011
47.7
6.9
54.6
82.5
0.2
82.6
49.8
5.8
55.5

Fiscal
2012
45.7
7.0
52.7
74.6
0.2
74.7
43.8
5.9
49.7

■ Storage and management of devices/equipment containing PCBs*(Fiscal 2012)

Types of equipment containing PCBs

Unit

High voltage transformers
High voltage condensers
PCB oil waste, etc.
Sludge, etc.
Fluorescent lamp stabilizers
Low voltage condenser excluding fluorescent lamps
Low voltage transformer
Rags
Other devices

Quantity
Quantitykg
m3
Quantity
Quantity
Quantitykg
Quantity

Storing and managing amountJapan
Group total
9.0
23.0
311.0
401.0
201.1
201.1
10,394.1
10,394.1
14,215.0
14,215.0
117,092.0
117,092.0
2.0
2.0
909.6
909.6
16.0
16.0

*Not including items with trace levels of PCBs

■ Reductions in VOCs atmospheric emissions* (Fujifilm non-consolidated)
Category

Name ofsubstance

Substances requiring reporting
Dichloromethane
under the PRTR Law
Methyl alcohol
Ethyl acetate
Substances voluntarily
controlled by the company
Methyl ethyl ketone
Acetone

Data andInformation

As to the definition of “zero emissions” used by Fujifilm and Fuji Xerox,
there is a slight difference between the two companies attributable to theirbusiness characteristics, but the term generally refers to recycling all waste
generated in business activities and making the amount of waste that is
simply incinerated or buried at a landfill site zero.

Fiscal
2000
43.0
9.3
52.3

CSR Activity
Report■ Annual changes in valuable resources*

SpecialFeature■ Zero emissions
Fujifilm achieved zero emissions in 2003 and continues to improve thelevel of waste management. A future goal is to achieve zero emissions at
Fujifilm’s overseas affiliates (i.e., production site) and at the companies
newly affiliated with the Fujifilm Group. We will continue to instruct mainly
the following affiliates in order to achieve this goal:

Reduction Reduction rate in comparison(tons)
to fiscal 2000 (%)
263

74

1,459
341
172
118

83
84
83
92

*Reduction in volumes in fiscal 2011 compared with actual levels in fiscal 2000

Legal Compliance Measures■ Legal compliance and reports on complaints in fiscal 2012
In 2012, there were eight violations of environment-related laws (of which
six were overseas) and six customer complaints (all in Japan). The major
issue involved in these violations was wastewater—where an excess of
specified chemicals was temporarily released. All of the violations were addressed immediately, and efforts will be made to implement further exhaustive controls to prevent any recurrence.
Number of legal violations (number of cases solved)
Number of complaints (number of cases solved)

Japan

Overseas

Group total

2 (2)
6 (6)

6 (6)
0 (0)

8 (8)
6 (6)

(tons/year)

Fiscal
2008
85.6
18.7
104.3
45.5
4.8
50.3

Fiscal
2009
76.4
17.9
94.3
46.7
7.1
53.8

Fiscal
2010
84.1
15.3
99.4
45.5
5.5
51.0

Fiscal
2011
93.2
21.7
115.0
46.7
6.2
52.8

Fiscal
2012
85.0
24.4
109.5
43.6
2.9
46.5

■ Responses to environment-related complaints and legal violations infiscal 2012*

290.3

286.5

282.3

254.5

259.0

Company/site name: TOYAMA CHEMICAL CO., LTD., Toyama Works

5.0

3.7

9.1

5.2

2.5

*1 Effluent release into public water bodies*2 COD (Chemical Oxygen Demand): An indicator of water pollution. COD indicates the amount ofoxygen consumed when water-borne pollutants (primarily organic contaminants) are oxidized
upon the introduction of an oxidant.
*3 BOD (Biochemical Oxygen Demand): BOD is a way to measure the degree of water pollution, andindicates how much oxygen in the water is being used by organisms to decompose contaminants
by looking at the reduction in oxygen in the water.

■ Surveying and remediating soil and underground water pollution(FUJIFILM Corporation and its domestic affiliates/Fuji Xerox and its domestic affiliates)

The Fujifilm Group autonomously conducts environmental surveys on soil andunderground water pollution. Regarding substances that are used at manufacturing facilities and that are subject to environmental limits set by regulations, the Group rigorously manages the usage and storage of such substances and monitors the concentrations of such substances in undergroundwater. We are prepared to deal with any unforeseen pollution incidents in atimely fashion.
http://www.fujifilm.co.jp/corporate/environment/preservation/site/leakage/ (in Japanese only)

Company/site name: FUJIFILM Techno Products Co., Ltd., Hanamaki Site
Description Violated Hanamaki City pollution control agreement on wastewater quality.
Response

Promptly stabilized the figure to below that of the self-determined standard,
which is less than the agreement value, by adjusting the chemical tube in theseptic tank. The countermeasures taken and resulting measurements werereported to Hanamaki City.

Description Exceeded the permissible VOC emissions at the joint wastewater outlet.

Response

The cause of the pollution was identified as ongoing building demolition
work. The work was suspended until implementation of countermeasure wascomplete. Thoroughly cleaned the oil separator tank and gutters around the site.
Monitoring of the wastewater was continued after restarting and completionof the demolition work. Reinforced measures against similar problems andwastewater monitoring are still in place. The incident and the series ofcorrective measures were reported to Toyama City.

Company/site name: FUJIFILM Diosynth Biotechnologies U.S.A., Inc.
Description Temporarily exceeded the permissible chemical emissions in wastewater.
Response

Constantly monitored chemical substances in the water. If such chemicals
reach a certain level of concentration, the chemicals are collected in a waste
collection tank and treated appropriately by a certified contractor.

Company/site name: FUJIFILM Diosynth Biotechnologies U.S.A., Inc.
Description Temporarily exceeded the permissible chemical emissions in wastewater.
Response

Clarified the treatment procedure for specific wastewater flows. Introduced
daily visual checks by our Environmental Safety department members and ameasurement system for wastewater emitted from each production process.

*Relatively minor violations have been excluded.

http://www.fujixerox.co.jp/company/csr/stakeholder/environment/
target.html (in Japanese only)
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 67

Data and Information

Data and Information

Sustainability Accounting(Labor Environment and Social Benefit Accounting, Environmental Accounting)Labor Environment and Social Benefit Accounting● Expenditure on improving working conditions and for socially beneficial<Scope of labor environment and social benefit accounting>
68 domestic companies in the Fujifilm Group (FUJIFILM Holdings, Fujifilm
and 19 Fujifilm affiliates, Fuji Xerox and 45 Fuji Xerox affiliates, and TOYAMACHEMICAL)● Accounting method

The expenditures (including investments) for the year have been added up
to arrive at the figures shown. These figures do not include depreciation.
Figures for personnel training and social contributions may overlap with figures in the Environmental Account as well.

Environmental Accounting■ Overview of fiscal 2012
● Environmental conservation costs

Overall costs were reduced by 4%. Approximately 10% of total costs was forfacility investment and 90% was expenditure. This ratio is almost the sameas the previous year.
[Facility investments]
Increased by ¥500 million or 10% year-on-year. Approx. 75% of the investment was directed to global environment protection, including energy conservation in flat panel display production facilities.
[Expenditure]
Expenditure was reduced by ¥2.69 billion or 6% year-on-year, through efficient measures in workplace. R&D costs occupy approx. 40% of the entire
expenditure.
● Environmental conservation benefits

The economic effect grew year-on-year both internally and externally.
[Internal economic effect]
Slightly increased by ¥900 million or 4% year-on-year.
[External economic effect]
Rise in benefits for customers led to a marked increase of ¥18.4 billion or
18% year-on-year.

■ Customer benefits
The customer benefits were calculated in amounts through comparing theuse of a new product purchased by the client with the environmental burden
when the customer uses an older product.
Total customer benefits for 2012 increased by ¥19.3 billion or 22% overthe previous year. The effect increased with the rise in volume of shipmentof printing film-free PS plates across the world. In office printers, greater
implementation of energy-conservation technology that combines EA-Eco
Toner and IH fusing led the increase in power-saving effects.

Cost totals
Fiscal 2011 Fiscal 2012

Goal

Employees

Health and safety

1,523

1,635

Personnel training

3,346

2,801

Protect diversity

528

483

1,219

1,340

501

361

Develop a workplace in which
employees can work comfortably
Ensure appropriate customer
response and safety

Customers
Future generations

Education for future generations

00Communities(local society andgovernment)

Harmony with the local community

189

99

Promote culture and the arts insociety (in Japan)

727

746

International
community

Consideration for the international
community and international cultures

50

46

NGOs and NPOs

Cooperation with NGOs and NPOs

25

11

Suppliers

Consideration for products

57

56

8,166

7,579

Total

<Period of coverage>
Fiscal 2012 (April 1, 2012 – March 31, 2013)<Basic items>● Objectives of environmental accounting
1. To provide accurate quantitative information on volumes and economic
effects to interested parties inside and outside the Group
2. To provide numerical environment-related information useful for decision
making by management and supervisors at the working level● Accounting method

Based on the “Environmental Accounting Guidelines (2005 edition)” published by the Ministry of the Environment in Japan.
1. D epreciation is calculated in principle according to the straight-line
method over a three-year period.
2. W hen costs include expenditures for both environmental and nonenvironmental purposes, the portion relating to non-environmental
purposes has been excluded.
3. Economic impact within the Group: The difference in value terms from theprevious year in fines for polluting and usage of energy, raw materials,
water, and other resources is accounted for, as well as the real impactof recovery, recycling, and other measures in value terms for the year inquestion.
4. Economic impact outside the Group: The difference in value terms fromthe previous fiscal year has been shown for SOx, VOCs, and CO2. For
recycling, the anticipated benefit in value terms has been shown for theyear in question.
(million yen)

1. High-density magnetic memorymaterials
2. Pre-sensitized aluminum plate notusing plate-making film
3. Film for LCDs: WV films

Volunteering cost

Fiscal 2011

Fiscal 2012

1,372

10,1754,700

4 million yen

41 million yen

12 million yen*Volunteer activities
Calculated based on the hours spent on volunteer activities, such as area clean-up, working hours,
the salary equivalent to that of those hours, and cost of the activities.

■ Environmental accounting for fiscal 2012

(million yen)

Environmental conservation costs
Capital investment

1. Costs incurred
within the business site

Environmental conservation benefits
Expenses

Economic impact inside the Group

Fiscal
2011

Fiscal
2012

Fiscal
2011

Fiscal
2012

3,585

4,659

8,086

9,123
Reduced pollution levy

(1) E nvironmental damage
prevention(2) G lobal environmental
protection(3) R esource recycling

415

2,773

397

333

4,182

144

2,739

2,737

2,611

3,893

2,591

2. Upstream/downstream costs
Recovery from the market

9

0

7,386

7,373

3. Cost of management activities

43

21

9,820

8,045

4. Research and development
costs

1,374

14,797

5. Costs for social programs

0

6

109

45

6. Costs for handlingenvironmental damage
Pollution levies

9

6

204

37

Fiscal 2010

AmountFiscal 2011

Fiscal 2012

–1,178

8,392

5,597

23,651

39,46865,212

23,136

21,694

4. Digital color multifunction device andprinters

11,31019,64922,943

Total

56,91989,203

108,549

Total

5,020

Economic impact outside the Group

Fiscal
2011

Fiscal
2012

6

-3

2,639

Energy conservation

1,893

Reduced raw materials andresources used
Reduced water resource
consumption*5
Recovery and recycling
Silver

926

-618

1,581

1,593

1,586
1,249

Polymeric materials

881
144

98

Others

383

575

5,869

5,630

QuickSnap recovery, Parts recoveredfrom used equipment

830 18,945 17,238

5,521 44,551 41,861

Fiscal2011

Reduction in SOx emissions*1
Reduction in volume ofSOx emissions
Reduction in volume ofNOx emissions
Reduction in VOC emissions*2
Reduction in volume of
VOC emissions
Reduction in CO2 emissions*3
Reduction in volume of
CO2 emissions

Fiscal
2012

0.000

0.000

-4 tons

5 tons-25 tons 130 tons
9152

25 tons 435 tons
51
58
kilotons

920
kilotons

Reduced waste materials throughreuse and recycling*4

10,742

9,758

Reduced volume*6

107.4
kilotons

97.6
kilotons

Reuse of aluminum materials
Reduced volume of CO2 emissions

34
40
kilotons

18
30
kilotons

Customer benefits are shown in thetable on page 68.

89,203 108,549

11,808 11,281

Aluminum materials*1 SOx emissions reductions: ¥16/ton
Bidding price of SOx emissions credits offered by the United States Environmental Protection
Agency in March 2013 (US$0.17/ton).
2* VOC emissions reductions: ¥350,000/ton
From the “Economics Evaluation Report on Countermeasures for Harmful Atmospheric Pollutants”
issued by Japan Environmental Management Association for Industry, February 2004.

68 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Hours spent on volunteer activities

Fiscal 2010

Environmental Accounting<Scope of environmental accounting>
72 domestic companies in the Fujifilm Group (FUJIFILM Holdings, Fujifilm
and 19 Fujifilm affiliates, Fuji Xerox and 49 Fuji Xerox affiliates and TOYAMACHEMICAL)

Product■ Volunteer activities during working hours

Data andInformation<Basic items>● Objectives of labor environment and social benefit accounting
These accounts are prepared to allow the Fujifilm Group to keep up with its
activities for improving the working environment of its employees and theamounts spent for social contributions by preparing data on these activities
from an economic perspective.

Stakeholder(million yen)

CSR Activity
Reportactivities for different stakeholders is summarized.
● E fforts are made to create a worker-friendly environment throughexpanding educational seminars and supporting mental healthcare
programs.
● F or local communities, expenditure includes a donation to build theJapan Photographic Preservation Center and a product donation to the
Nature Conservation Society of Japan.
In the promotion of art and culture, expenditure includes Fujifilm Squareas the base for preservation and communication concerning photographic culture, as well as for photo contests.

■ Breakdown of labor environment and social benefit
accounting<Period of coverage>
Fiscal 2012 (April 1, 2012 to March 31, 2013)

SpecialFeature■ Overview of fiscal 2012

Labor Environment and Social Benefit Accounting

21,959 22,924

100,038 118,487*3 CO2 emissions reductions: ¥459/tons
Trading price of EU emissions credit 2013 futures (€3.78/ton) at the end of March 2013.
*4 Landfill costs for the waste product (¥100/kg).
5* Water resource consumption reduction: ¥200/ton for clean water supply, ¥200/ton for sewage
water times the reductions amount.
*6 Volume of recycle and valuable resources in generated industrial waste
FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 69

Data and Information

Domestic and International Appraisals
Evaluation for FUJIFILM Holdings

16th Nikkei Environmental Management Survey(sponsored by Nikkei Inc.)
7th JUSE Quality Management Level Research(Union of Japanese Scientists and Engineers)
SAM Sustainability Year Book 2012
(Sustainable Asset Management AG)
Carbon Disclosure Project (CDP)

SAM Bronze Class
Score of 85, Rank of C

Inclusion in the Morningstar Socially Responsible
Investment Index (as of June 20, 2013)■ Appraisals and awards in fiscal 2012

See pages 17, 35, 38, 39, 57

Recipient

Name and description of the award

Awarding entity

FUJIFILM Corporation

Energy Conservation Grand Prize 2012, Successful Case of Energy
Conservation Category, Director General Prize of the Agency for Natural
Resources and Energy

Hosted by the Energy Conservation Center, Japan
Sponsored by Ministry of Economy, Trade and Industry

FUJIFILM Corporation, Kanagawa Factory

Responsible Care Award

Japan Chemical Industry Association,
Japan Responsible Care Council

FUJIFILM Corporation, Yoshida-Minami Factory
FUJIFILM Corporation, Yoshida-Minami Factory
FUJIFILM RI Pharma Co., Ltd., Chiba Office
FUJIFILM Finechemicals Co., Ltd.,
Hiratsuka Factory
FUJIFILM Finechemicals Co., Ltd., Hirono Factory
TOYAMA CHEMICAL CO., LTD., Toyama Works
Fuji Xerox Co., Ltd.
Fuji Xerox Co., Ltd.
Fuji Xerox Co., Ltd., R&D Center
Fuji Xerox Co., Ltd., R&D Center
Fuji Xerox Co., Ltd., Niigata Center
Fuji Xerox Co., Ltd., Toyama Center
Fuji Xerox Co., Ltd., Takematsu Center

Japan Association for Safety of Hazardous Materials Chairman’s Prize
2012
National Invention Awards 2012: Minister’s Prize, Ministry of Economy,
Trade and Industry
Safety Drivers Chiba 2012, the Good Plant Award

Japan Association for Safety of Hazardous Materials
Japan Institute of Invention and Innovation
Chiba Prefecture Safety Driving Association

Safety and Health Distinguished Award

Kanagawa Occupational Safety and Health Association

Safety and Health Distinguished Award
Third Toyama Prefecture Manufacturing Award, Grand Prize
Green IT Promotion Council Chairman’s Award of Green IT Awards
The Grand Prize for Energy Saving Product (Eco-Products Category),
Eco-Products Awards
Good Design Award 2012
21st Grand Prize for the Global Environment Award,
Fuji Sankei Group Award
Niigata Prefecture Environment Protection Excellent Corporate Contributor
Award
Chairman’s Award for Promotion,
Japan Greenery Research and Development Center
Environmental Conservation Award (Individual),
Kanagawa Environmental Conservation Association

Tomioka Labor Standards Association
Toyama Prefecture
Green IT Promotion Council
Eco-Products Awards Steering Committee
Japan Institute of Design Promotion
Fujisankei Communication Group
Niigata Prefecture Environment Protection Association
Japan Greenery Research and Development Center
Kanagawa Environmental Conservation Association

FUJIFILM Manufacturing U.S.A., Inc.

Dennis Waters was named the NWTF JAKES National Volunteer Award

FUJIFILM Manufacturing U.S.A., Inc.
FUJIFILM Manufacturing U.S.A., Inc.
FUJIFILM Electronic Materials U.S.A., Inc.
(Rhode Island)
FUJIFILM Electronic Materials (Europe) NV
FUJIFILM Manufacturing Europe B.V.
FUJIFILM Imaging Colorants Limited
FUJIFILM Speciality Ink Systems Limited
FUJIFILM France SAS
FUJIFILM Europe GmbH2012 Made in SC Excellence in Corporate Responsibility Award
2012 Excellence in Pretreatment Gold Award

National Wildlife Turkey Federation (NWTF) on February 15, 2013at the NWTF Convention and Sport ShowSC Manufacturers’ AllianceGreenwood Metropolitan District

Preferred Quality Supplier AwardIntel Corporation

2nd prize “water innovation prize 2012”
Gold Medal for Occupational Health & Safety
Sustainable Innovation, Coatings Care and Training Awards
Imprim’Vert Certificate (“Green printing certification”)
Climate Certification

FUJIFILM Opt-Electronics (Shenzhen) Co., Ltd.

Certified as a Shenzhen Clean Production Enterprise by Shenzhen City
in recognition of energy conservation and waste reduction efforts

FUJIFILM Opt-Electronics (Shenzhen) Co., Ltd.

ENTERPRISE CREDIT EVALUATION

FUJIFILM Imaging Systems (Suzhou) Co., Ltd.

Listed as a Suzhou City Clean Production Enterprise

FUJIFILM Imaging Systems (Suzhou) Co., Ltd.
FUJIFILM Hunt Chemicals Singapore Pte. Ltd.
(company name in 2012)

Listed as a Suzhou City Circular Economy Experimental Enterprise“Unie van Waterschappen” (union of water boards)
The Royal Society for the Prevention of Accidents (RoSPA)
British Coatings Federation
P2i: pole d’innovation de l’imprimerie.
Dual System Germany “green dot”
Habitation and Environment Commission of Shenzhen
Economy, Trade and Information Commission of Shenzhen
Municipality
Science, Technology and Innovation Commission of Shenzhen
Municipality
China Culture & Office Equipment Association
Economic Development and Reform Bureau,
Suzhou National New & Hi-tech Industrial Development Zone
Suzhou People’s Government

Singapore Chemical Industry Council Responsible Care Awards 2012

Singapore Chemical Industry Council (SCIC)

Fuji Xerox Singapore Pte Ltd.
Fuji Xerox (China) Limited
Fuji Xerox (Hong Kong) Limited

Best Environmental Practices Award, Human Resource Magazine (HRM)
Awards 2012
CSR Innovator Award (Individual), CBN Weekly
Gold Award, the Wholesalers and Retailers Sector of the Hong KongAwards for Environmental Excellence

70 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

Human Resource Magazine (HRM) Asia
CBN Weekly
Hong Kong Special Administrative Region’s Environmental
Campaign Committee
Environmental Protection Department

FUJIFILM Holdings Corporation Sustainability Report2013 is more organized and consistent than previous
issues, successfully delivering the key features of GroupCSR Management in an easy-to-understand manner.
This is surely the result of having a clear theme—“innovation”—running throughout this year’s Special
Feature. It serves as the backbone of the entire report andclarifies miscellaneous efforts associated with the theme,
thereby integrating the entire report.
One of the features of Fujifilm Group CSR management is its diversity. This is, as described clearly in the
Top Commitment, a result of continuous expansion ofbusiness fields through innovation. In one sense, it isnatural that a corporate group faces more social challenges as it expands its business fields. However, expanding business fields presupposes possession of excellent
technology, and the corporate group then has to undertake a process of permeating the generated innovation
throughout partners in the supply chain and in the market.
Therefore, the fact that Fujifilm Group operates multidimensional CSR management clearly suggests that it has
advanced communication skills across multiple channels,
which have led its innovations to success. This year’s
report brought this unseen pathway—from innovation tosociety—into the spotlight through articles on spreading
the use of transnasal endoscopes and process-less CTP
plates that require no development process. These items
demonstrate typical CSR realized through their core business in an impressive manner. Fujifilm Group’s report isalready unique in terms of presenting opinions collected
one by one from among extensive stakeholders. This
year’s report placed the emphasis on the reason why thecompany regard communications with different parties insociety as important by linking such communication with
their competitiveness.
Another feature in the report is “materiality,” which
is used as the selection criterion for a variety of information handled by the Group’s management. This further
demonstrates the Group’s originality by accentuating its
wide-ranging CSR. Although each of the contents selected from the viewpoint of “materiality” offers a point
for consideration, I found the following topics particularly impressive: (1) The Group’s effort to visualize environmental contribution through their products based on
advanced eco-conscious design; (2) Full consideration forhuman rights and employees’ health, which are relatively
new concepts in Japanese corporations; and (3) Advanced
management of the supply chain using CSR self-checks

Mr. Keisuke
Takegahara
General Manager
Environmental Initiative& Corporate Social
Responsibility-Support
Department
Development Bank ofJapan Inc.

Data andInformation

Inclusion in the FTSE4Good Global Index

2nd out of 1,128 companies(550.0 points)
5th out of 438 manufacturers;
1st in the petrochemical field
for the sixth consecutive year
2nd out of 217 companies,
Excellent Company AwardCSR Activity
ReportInclusion in the Dow Jones Sustainability Indexes 2012

Survey7th CSR Corporate Ranking(2013, Toyo Keizai, Inc.)

SpecialFeature■ Ranking and status of SRI audit
FUJIFILM Holdings has received the following evaluations by external organizations as a corporate group that proactively promotes CSR actions
toward sustainable development. It is included in the Socially Responsible
Investment (SRI) index listed below. Also listed below are evaluations of
FUJIFILM Holdings in domestic and international ranking surveys as of July
2012.

Third-Party Opinion

ProfileMr. Takegahara joined the Japan Development Bank
(now the Development Bank of Japan Inc.) in 1989.
He was appointed as General Manager in May 2011
after working in a variety of positions, including Chief
Representative in Frankfurt. He has been developing systems to reflect the non-financial values ofa corporation in their overall evaluation, such as
the Financing Program Employing Environmental
Ratings. He was a member of the Expert Committee
on Environment and Finance under the Central
Environmental Council. And he is a member of thePromotion Committee for the “FutureCity” under the
Cabinet Office and the Environment Industry Market
Size Research Committee under the Ministry of theEnvironment, among others.

and feedback. All of these relate to problems that many
corporations are facing and is useful information targetedat wider stakeholders in various economic circles.
The report is completed to a high standard by emphasizing broad CSR information with materiality andmaking efforts to examine their validity through communication with stakeholders. Further improvements could
be made through extensions of this direction. The firstsuggestion I would like to make concerns the mid-termtargets in different aspects. These seem to remain fixed.
I believe it is worth considering converting these targets
to more concrete numbers and presenting them as Key
Performance Indicators (KPIs). It is difficult to choose
an activity as a KPI and doing so sometimes makes thelevel of achievement rather too visible. However, I believe
it is a highly transparent and reproducible approach thatwill enable Fujifilm Group to further reinforce its greatstrength—close communicability with its stakeholders.
Also, the report covers multiple overseas case studies
under the editorial policy of “global”; however, they could
perhaps be more consistently organized as in the domestic information in the first half of the report. I hope thatthe report will be further improved as one of your mostimportant communication tools.

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 71

Fujifilm Group Business Overview

Fujifilm Group Organization Overview

The Fujifilm Group aims to become a global enterprise—trusted by society and customers—that makes broad contributions
to the advancement of culture, science, technology and industry. We will also contribute to enhancing quality of life and conserving global resources, while making further contributions to society through active business operations in the Imaging
Solutions Segment, Information Solutions Segment and Document Solutions Segment.

The Fujifilm Group shifted to a holding company structure in October 2006 and has been expanding its group management
centered on FUJIFILM Holdings Corporation.

Consolidated revenue

Proportion of consolidated revenue
by region (Fiscal 2012)

Proportion of consolidated
Imaging revenue
by operating segments(Fiscal 2012)
Solutions

114.1

114.1
114.1

112.9

114.1

0
50

2008

2009

2009

136.4

50
100
-50

2008

2010

2010

Japan
Proportion
revenue
Asia andof consolidated
others(Fiscal 2012) 45.3 %by region

25.7%
11.3%

2011

2011

2012 (Fiscal year)

2012 (Fiscal year)

17.7%

45.3%

−42.1

1,000
69% 11.3%
Proportion of revenue by business
Consolidated revenue*
The
2010
2011
2012 (Fiscal year)(Fiscal2012)(Billions of yen)
Americas

Consolidated operating loss2011

149 (as of March 31, 2013)■ Consolidated employees:

80,322 (as of March 31, 2013)

74.3

67.4

103.5

74.3

67.4

103.5

67.4

75.9

81.8

The
Americas7.5%

Holding company

FUJIFILM Holdings Corporation
Operating companies
100%

Shared service company

75%

66%

FUJIFILM Corporation

Fuji Xerox Co., Ltd.

TOYAMA CHEMICAL
CO., LTD.

Subsidiaries

Subsidiaries

Subsidiaries

100%

FUJIFILM Business
Expert Corporation

For information about the consolidated subsidiaries of FUJIFILM Holdings Corporation, please visit:
http://www.fujifilmholdings.com/en/business/group/index.html

Overseas

As of July 31, 2013

Europe Area
52 companies

75.9

81.8

74.2

Consolidated operating income

20112012 (Fiscal year)

75.9

2010

81.8

75
25

74.2

1,012.2

50
0

2011

● FUJIFILM Europe GmbH2012 (Fiscal year)

North America Area
China/Hong Kong/Taiwan/Korea Area
39 companies

75.9

81.8

74.2

10025
50

75 0
25 of yen)2012 (Fiscal year)(Billions
2010

2010
2011
2012 (Fiscal year)
750*Afterelimination of intersegment transaction
250

6.3%

Fujifilm Group Organization Overview (as of March 31, 2013)

74.3

67.4

74.2

050
Consolidated
operatingincome75
201020112012 (Fiscal year)*After1,000 elimination of intersegment transaction 1005000EuropeConsolidated operating income
103.5

2011

49.0%

74.3

103.5

1,012.2750 0

250 of yen)(Billions
2010

Japan

37.2%

■ Consolidated subsidiaries: 282 (as of March 31, 2013)2012 (Fiscal year)

−2.2

−4.0

−12.7

1,012.2 1,012.2

16%

50

907.7

Office Printers

907.7

15%

16%

Consolidated revenue*

984.8

Production
Services

Office Printers

250
1,000
500

984.8

15%

984.8

Production
Services■ Employees:

Asia andothers

−2.2

907.7
294.8 907.7

0−50(Billionseliminationof yen)*Afterof intersegment transaction (Billions of yen)

973.9

12%

¥40,363 million (as of March 31, 2013)(Billions of yen)

0500
Consolidated
revenue*
750
2010
2011
2012 (Fiscal year)

973.9

Office Products
Others48%
9Production%
Services
Proportion of revenue
byPrintersbusiness
GlobalOffice15(Fiscal%
Services
2012)
16%
12
%
Office Products
Production
OthersServices
48Printers%
9%
Office15%
Global16%Services■ Capital:

−2.2

–25
50
0

500
50
100
1,000
Consolidated
revenue*
Consolidated
operating income
00(Fiscal year)
2010
2011
2012
2010
2011
2012 (Fiscal year)(Billions of yen)(Billions of yen)
250
750
*Afterelimination of intersegment transaction 2575
100
1,000

973.9

12
48%
9FPD
% %Materials
Graphic Systems
Global
17%Proportion of revenue by business
26%
Services(Fiscal 2012)
12%(Billions of yen)

984.8

Office Products

2011

887.8

Services
Others

26%

2010

973.9

17%
5Global% (Fiscal 2012)

887.8

37%
26%
9% Proportion of revenue by business(Fiscal 2012)

January 20, 1934

75 0
25 of yen)2012 (Fiscal year)(Billions
2010
2011
2012 (Fiscal year)*After1,000 elimination of intersegment transaction 100
50
500
0
0
2010
2011
2012 (Fiscal year)
2010
2011
2012 (Fiscal year)
75Consolidated operating income
750
Consolidated
revenue**Aftereliminationofintersegment
transaction
25
250
750
(Billions250
of yen)0■ Established:

Proportion of consolidated employees by region (Fiscal 2012)(as of March 31, 2013)

25Consolidated operating loss
(Billions of yen)

−4.0

294.8

887.8
322.7 887.8

Medical Systems/
Life Science
Graphic Systems

Consolidated revenue*

Tokyo Midtown, 9-7-3 Akasaka, Minato-ku,
Tokyo 107-0052, Japan

−2.2

0

−50
25
–25 of2010
yen)
2012 (Fiscal year) (Billions

322.7

FPD Materials
Officeand Industry
RecordingElectronic
Media
17
%
Materials
etc.
5%

26%

500

917.4

17(Fiscal
%
2012)
9%
Optical Devices 6%

917.4

RecordingLife Science
OfficeMediaand Industry%
Electronic
FPD
Materials of revenue37
bybusiness
Graphic
Systems
5Materials% Proportionetc.

Shigetaka Komori■ Head office:

41.0%

31%
2010
2011
2012 (Fiscal year)
2010
2011
2012 (Fiscal year)
750
25Consolidated operating income
Proportion of revenue by business
Consolidated revenue**After250elimination of intersegment transaction –25(Billions(Fiscal 2012)(Billionsofyen)
Optical Imaging
Devices 6%
Medical Systems/ of yen)
Electric
1,000
100
500
0
Science
OfficeandIndustry(Digital
Cameras)
Proportionof revenue Lifeby business
Consolidated
revenue*
0−50Consolidated operating income
37%
Electronic
31%(Billions 2010
(Fiscal2012)(Fiscal
year)
2011
2012
2011
2012 (Fiscal year)(Billions of2010
yen)
Materials etc.
of yen)750
250
elimination of intersegment transaction –2575
Optical Devices 6%
Medical Systems/ *After
1,000
100
9%
Life Science
OfficeandImaging
Industry
Electric
37%
Electronic(Digital
Cameras)Recording50050
0−50ConsolidatedMaterials
etc.
Consolidated
revenue*
Proportionof revenue by business
operating income
Media
750
75 2010
31
%
2010
2011
2012 (Fiscal year)
2011
2012 (Fiscal year)(Billions
95%%(Fiscal 2012)*Afterof yen) elimination of intersegment transaction(Billions of yen)
Optical Devices 6%
Medical Systems/
250
10025
1,000

Office Products
Recording
OthersFPD
Materials
Systems
Media
48
9%Proportion of revenueGraphic
by %business

FUJIFILM Middle East FZE ●FUJIFILM (China) Investment Co., Ltd.
Fuji Xerox Eco-Manufacturing ●● Fuji Xerox (China) Ltd.
(Suzhou) Co., Ltd.
Fuji Xerox of Shanghai Ltd.
●
Fuji Xerox of Shenzhen Ltd.

25 companies● FUJIFILM Holdings

America Corporation● Fuji Xerox Eco-Manufacturing Co., Ltd.

Middle East/Africa Area
3 companies●

Fuji Xerox Asia Pacific Pte. Ltd.
FUJIFILM Asia Pacific Pte. Ltd.

Latin America Area
8 companies

Asia Pacific Area
60 companies

FUJIFILM do Brasil Ltda. ●● Fuji Xerox Australia Pty. Ltd.

50
0

500
0
2010

2011

2012 (Fiscal year)

2010

2011

2012 (Fiscal year)

250elimination of intersegment transaction*After

25

2010

2011

2012 (Fiscal year)

2010

2011

2012 (Fiscal year)00*After elimination of intersegment transaction

72 ◉ FUJIFILM Holdings Corporation Sustainability Report 2013

25
50

−12.7

2011

■ Representative:

Consolidated operating loss
(Billions of yen)

*After1,000 elimination of intersegment transaction 50
5000

FUJIFILM Holdings Corporation

Information
Solutions

−4.0

294.8

Consolidated revenue*

750 0
250 of yen)(Billions
2010

50

−12.7

294.8

322.7

250
1,000
500

917.4
325.8 917.4

69%

322.7

Photo Imaging(Billions of yen)

325.8

Electric Imaging(Digital Cameras)

500
Consolidated revenue*
750

325.8

2012)
31(Fiscal%

750

1,000%
17.7

325.8

Proportionof revenue by business2011 2012 (Fiscal year)(Fiscal 2012)2010(Billions45.7% of yen)

−4.0

69%

Document
41.0%loss
Consolidated operating
Solutions−12.7

Photo Imaging

Imaging
Solutions
13.3%
Information
Solutions45.7%

Proportion of revenue by business Americas
Consolidated
revenue*Japan(Fiscal 2012)(Billions of yen) 45.3 %■ Company name:

41.0%

Document
Solutions

11.3
%
25.7
%
The

Electric Imaging
Proportionof revenue by business(Digital
Cameras)The Document Solutions Segment handles
office copy machines/MFPs, printers, production services, solution services, paper,and consumables.

Information
Solutions
Imaging41.0 %Solutions revenue
Proportion
45.7% of consolidated
Information
by operating segments
13.3%(Fiscal 2012)
Solutions

Document
SolutionsJapan

Asia andEuropeothers69%

Document Solutions

13.3%(Fiscal 2012)
by45.7
operatingsegments
%

The
45.3
%
Proportionof consolidated
revenue
Americas
EuropeandbyAsiaregion(Fiscal17.7%2012)
others11.3%
25.7%The
Americas
Japan

Photo Imaging

The Information Solutions Segment handles
equipment for medical systems, pharmaceuticals, life sciences products, graphic
systems, flat panel display (FPD) materials,
recording media, optional devices and electronic materials.

Document
Solutions
Proportion of consolidated revenue

Photo Imaging
Europe 17.7 %500 Imaging Solutions Segment handles
The-50
2008 200900
color
films, digital cameras, photofinishing2008 2009 2010 2011 2012 (Fiscal year)
equipment, and color paper, chemicals, and-50
services for photofinishing.
2008 2009

Information Solutions

Imaging
Solutions

Europe

112.9

136.4

150
-50
0

−42.1

2012 (Fiscal year)

100 of yen)(Billions

13.3%

25.7%

Consolidated
operating income (loss)
0
50
−42.1

2011

150

−42.1

2010

(Billions of yen)

37.3

Imaging Solutions
2009

Proportion of consolidated revenue
by operating segments (Fiscal 2012)

Asia andothersConsolidated operating income (loss)

37.3

2012 (Fiscal year)

112.9

100
150

37.3

2012 (Fiscal year)

2,214.7

2011

2,214.7

2010

2011

2,195.3

2,217.1

2009

2,195.3

2,217.102,500 2008
1,000
2,000
500
1,500
0
1,000 2008

2,181.7

2,434.3

2,500
1,000
Consolidated
revenue0
2008 2009 2010
2,000
500
(Billions1,500
of yen)(Billions of yen)

10050

2,181.7

2,434.3

2,000
1,000
500
(Billions1,500
of yen)Consolidated operating income (loss)

37.3

Consolidated revenue

150

112.9

2,500
1,500

(Billions of yen)

136.4

2,000

(Billions of yen)

136.4

2,500

2,214.7 2,214.7

Consolidated revenue

2,195.3 2,195.3

2,217.1 2,217.1

2,181.7 2,181.7

2,434.3 2,434.3(Billions of yen)

Proportion of consolidated revenue
by region (Fiscal 2012)

Consolidated operating income (loss)

Holding Company: FUJIFILM Holdings Corporation

FUJIFILM Holdings Corporation Sustainability Report 2013 ◉ 73

◎ About the artistic work on the front cover
The Fujifilm Group is recording and storing cultural and artistic works in theform of photos and images to pass on to future generations. We do this aspart of our social contribution through our business. Thanks to cooperation from the Kyoto National Museum, we are presenting works owned by
the museum on the front cover of this report.

Lantern
Kamakura period, 14th C.
Important Cultural Property
The Kyoto National Museum Collection*T he front cover photos comprise a whole view pictureon the left and two partial view pictures on the right.

The sides of this large, hexagonal lanternare decorated with openwork designs oflinked jewels, pine-bark diamonds, linked
tortoise-shells, Sanskrit characters and apair of Kongo Rikishi (Vajra-pani) on thedoor. From the openwork inscription, it
is known to be the oldest, dated hanging
lantern. It was made by Sadasumi ofOwari Province, and was formerly owned
b y C h o r y o j i te m p l e i n H a k u s a n. I t sarchaic form and the exquisite, detailed
craftsmanship of its decorative designs
are representative of Kamakura-period
metalwork.
Photo: ©KYOTOMUSE (Kyoto National Museum)Kyoto National Museum
527 Chaya-cho, Higashiyama-ku, Kyoto, Japan, 605-0931
Phone: +81-75-541-1151
http://www.kyohaku.go.jp/eng/index_top.html
The Kyoto National Museum was established over a hundred years ago in 1897 in the
Higashiyama district of southeastern Kyoto. It focuses on early works of art, cultural
artifacts, and archaeological finds from Kyoto and other parts of Japan, as well asfrom East Asia.

■ Please address inquiries on this publication to:

FUJIFILM Holdings Corporation
CSR Group, General Affairs DivisionTokyo Midtown, 9-7-3 Akasaka, Minato-ku, Tokyo 107-0052
Tel.: +81-3-6271-2065 Fax: +81-3-6271-1190
http://www.fujifilmholdings.com/en/sustainability/contact/index.html

Date of publication: August 2013

© 2013 FUJIFILM Holdings Corporation

Attached
Reference

Guideline Comparison Tables
ISO26000 / GRI Guideline

ISO26000 Comparison Table
FUJIFILM Holdings has created a comparison table to verify if the information is disclosed in accordance with the seven core subjectsof “ISO26000 Guidance on Social Responsibility” published in November 2010.

ISO26000
Core Subjects

IssuesRelated Information

Pages in thisReport 2013

Organizational
Governance

Organizational Governance

Top Commitment
Corporate Governance
CSR Management
Respect for Human Rights
IR Events

P. 2-3
P. 24
P. 25-29
P. 46-

Human Rights

1. Due diligence
2. H uman rights risk situations
3. A
 voidance of complicity
4. R
 esolving grievances
5. D iscrimination and vulnerable groups
6. C
 ivil and political rights
7. E
 conomic, social and cultural rights
8. F
 undamental principles and rights at work

Respect for Human Rights
Promoting CSR Among Our Suppliers
Integration of Business and Social Contributions
Personnel and Labor (FUJIFILM Corporation)
Personnel and Labor (Fuji Xerox)

P. 46
P. 51
P. 52-55
P. 62
P. 63

LabourPractices

1. E
 mployment and employment relationships
2. C onditions of work and social protection
3. S
 ocial dialogue
4. H
 ealth and safety at work
5. H uman development and training in the workplace

Effective Utilization and Training of Human
Resources
Occupational Health and Safety
Personnel and Labor (FUJIFILM Corporation)
Personnel and Labor (Fuji Xerox)

P. 47-49

1. P
 revention of pollution
2. S ustainable resource use
3. C limate change mitigation and adaptation
4. Protection of the environment, biodiversity and restorationof natural habitats

Document Solutions
Highly Functional Materials
Graphic Systems
Social and Environmental Impact
Promoting Anti-Global Warming Measures
Development and Dissemination of Environmentally
Conscious Products and Services
Effective Use of Resources
Biodiversity Conservation
Improving Chemical Substance Management
Integration of Business and Social Contributions
Environmental Aspects
Sustainability Accounting
Green Policy (Environmental Policy)

P. 14-17
P. 18-19
P. 20-22
P. 30-31
P. 34-36
P. 37-39

The
Environment

P. 50
P. 62
P. 63

P. 40-41
P. 42-43
P. 44
P. 54
P. 64-67
P. 68-69-

Fair Operating
Practices

1. A
 nti-corruption
2. R esponsible political involvement
3. F air competition
4. P romoting social responsibility in the value chain
5. R espect for property rights

Social and Environmental Impact
Compliance & Risk Management
Promoting CSR Among Our Suppliers
Compliance & Risk Management
Communication with Customers and Suppliers
Approach to Intellectual Property

P. 30-31
P. 32-33
P. 51
P. 60
P. 61
-

ConsumerIssues1. F air marketing, factual and unbiased information and faircontractual practices
2. P rotecting consumers’ health and safety
3. S
 ustainable consumption
4. C onsumer service, support, and complaint and dispute
resolution
5. C
 onsumer data protection and privacy
6. A
 ccess to essential services
7. E ducation and awareness

Healthcare
Document Solutions
Highly Functional Materials
Graphic Systems
Products and Services which Reflect Our
Customers’ Views
Communication with Customers and Suppliers
Application of Integrated Management System
Quality Policy

P. 10-13
P. 14-17
P. 18-19
P. 20-22
P. 56-58

1. C
 ommunity involvement
2. E ducation and culture
3. E
 mployment creation and skills development
4. T echnology development and access
5. W
 ealth and income creation
6. H
 ealth
7. S
 ocial investment

Integration of Business and Social Contributions
Sustainability Accounting

P. 52-55
P. 68-69

Community
Involvement
andDevelopment

─1─

P. 61
-

GRI Guideline Comparison Tables
Item

Indicators

Pages in this Report 2013

Pages in this Report 2012

1. Strategy and Profile
1.1

Statement from the most senior decisionmaker of the organization (e.g., CEO, chair, or
equivalent senior position) about the relevanceof sustainability to the organization and its
strategy.

P. 2-3 “Top Commitment”

P. 2-3 “Top Commitment”

1.2

Description of key impacts, risks, andopportunities.

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

2. Organizational Profile
2.1

Name of the organization.

P. 73 “Fujifilm Group Organization Overview”

P. 73 “Fujifilm Group Organization Overview”

2.2

Primary brands, products, and / or services.

P. 72 “Fujifilm Group Business Overview”
P. 6-7 “The Fujifilm Group’s Business and CSR”

P. 72 “Fujifilm Group Business Overview”
P. 6-7 “The Fujifilm Group’s Business and CSR”

2.3

Operational structure of the organization,
including main divisions, operating companies,
subsidiaries, and joint ventures.

P. 73 “Fujifilm Group Organization Overview”

P. 73 “Fujifilm Group Organization Overview”

2.4

Location of organization’s headquarters.

P. 73 “Fujifilm Group Organization Overview”

P. 73 “Fujifilm Group Organization Overview”

2.5

Number of countries where the organization
operates, and names of countries with either
major operations or that are specifically relevantto the sustainability issues covered in the report.

P. 73 “Fujifilm Group Organization Overview”
P. 10-13 “Healthcare”
P. 20-22 “Graphic Systems”
P. 24 “Corporate Governance”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 40-41 “Effective Use of Resources”
P. 44-45 “Improving Chemical SubstanceManagement”
P. 47-49 “Effective Utilization and Training of
Human Resources”
P. 51 “Promoting CSR Among Our Suppliers”
P. 52-55 “Integration of Business and Social
Contributions”

P. 73 “Fujifilm Group Organization Overview”
P. 10-11 “Aiming to spread the use of digital
X-ray systems in India”
P. 19 “Achieving zero landfill across the AsiaPacific region”
P. 35-36 “Promoting Anti-Global Warming
Measures (Electricity supplies from wind power
generation at the plant, Solar power generator
introduced at printing ink plant in Kansas City
(USA))”
P. 48 “Effective Utilization and Training of
Human Resources (Fuji Xerox in Hong Kongand Shenzhen earns positive evaluation forthorough employees support)”
P. 51-53 “Integration of Business and Social
Contributions”

2.6

Nature of ownership and legal form.

P. 73 “Fujifilm Group Organization Overview”

P. 73 “Fujifilm Group Organization Overview”

2.7

Markets served (including geographic
breakdown, sectors served, and types ofcustomers / beneficiaries).

P. 72 “Fujifilm Group Business Overview”
P. 73 “Fujifilm Group Organization Overview”

P. 72 “Fujifilm Group Business Overview”
P. 73 “Fujifilm Group Organization Overview”

2.8

Scale of the reporting organization, including:• Number of employees;• Net sales (for private sector organizations) or
net revenues (for public sector organizations);• Total capitalization broken down in termsof debt and equity (for private sector
organizations); and• Quantity of products or services provided.

P. 72 “Fujifilm Group Business Overview”
P. 73 “Fujifilm Group Organization Overview”
P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

P. 72 “Fujifilm Group Business Overview”
P. 73 “Fujifilm Group Organization Overview”
P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

2.9

Significant changes during the reporting
period regarding size, structure, or ownership
including:•T he location of, or changes in operations,
including facility openings, closings, andexpansions; and•C hanges in the share capital structure andother capital formation, maintenance, andalteration operations (for private sector
organizations).

P. 73 “Fujifilm Group Organization Overview”

P. 73 “Fujifilm Group Organization Overview”

2.10

Awards received in the reporting period.

P. 70 “Domestic and International Appraisals”
P. 10-13 “Healthcare”
P. 14-17 “Document Solutions”
P. 18-19 “Highly Functional Materials”
P. 25-29 “CSR Management”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 37-39 “Development and Disseminationof Environmentally Conscious Products andServices”
P. 52-55 “Integration of Business and Social
Contributions”
P. 56-58 “Products and Services which Reflect
Our Customers’ Views”

P. 70 “Domestic and International Appraisals”
P. 39 “Design for Environment (Energy-saving &Convenient IH Fusing Technology Wins Awards
in 2011)”
P. 48 “Fuji Xerox in Hong Kong and Shenzhen
earns positive evaluation for thoroughemployees support”
P. 49 “Occupational Health and Safety(Common Rules for Safe Behavior Compliance
Scheme at Fujifilm Kanagawa Factory realize
improved safety)”P. 52 “Integration of Business and Social
Contributions (Winning the Academy Awards®
for high-performance motion-picture archival
preservation technology)”
P. 55 “Improved Communications with
Stakeholders (Investor Relations website wins
awards for ease of understanding, usability, andrange of information)”

─2─

3. Report Parameters
Report Profile
3.1

Reporting period (e.g., fiscal / calendar year) for
information provided.

P. 4-5 “Editorial Policy”

P. 4-5 “Editorial Policy”

3.2

Date of most recent previous report (if any).

P. 5 “Editorial Policy”

P. 5 “Editorial Policy”

3.3

Reporting cycle (annual, biennial, etc.)

P. 4-5 “Editorial Policy”

P. 4-5 “Editorial Policy”

3.4

Contact point for questions regarding the reportor its contents.

Back cover
FUJIFILM Holdings website “Contact
Sustainability”

Back cover
FUJIFILM Holdings website “Contact
Sustainability”

Report Scope and Boundary
3.5

Process for defining report content, including:•D etermining materiality;•P rioritizing topics within the report; and• Identifying stakeholders the organization
expects to use the report.

P. 4 “Editorial Policy”
P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 4 “Editorial Policy”
P. 54 “Improved Communications with
Stakeholders (Means of dialogue withstakeholders)”

3.6

Boundary of the report (e.g., countries,
divisions, subsidiaries, leased facilities, joint
ventures, suppliers).

P. 4-5 “Editorial Policy”
P. 73 “Fujifilm Group Organization Overview”

P. 4-5 “Editorial Policy”
P. 73 “Fujifilm Group Organization Overview”

3.7

State any specific limitations on the scope orboundary of the report.

P. 4-5 “Editorial Policy”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting”
P. 73 “Fujifilm Group Organization Overview”

P. 4-5 “Editorial Policy”
P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting”
P. 73 “Fujifilm Group Organization Overview”

3.8

Basis for reporting on joint ventures,subsidiaries, leased facilities, outsourced
operations, and other entities that cansignificantly affect comparability from period toperiod and / or between organizations.

None

None

3.9

Data measurement techniques and the basesof calculations, including assumptions andtechniques underlying estimations applied tothe compilation of the Indicators and otherinformation in the report.

P. 4-5 “Editorial Policy”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting”

P. 4-5 “Editorial Policy”
P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting”

3.10

Explanation of the effect of any re-statements
of information provided in earlier reports, andthe reasons for such restatement (e.g., mergers/ acquisitions, change of base years / periods,
nature of business, measurement methods).

None

None

3.11

Significant changes from previous reporting
periods in the scope, boundary, or measurement
methods applied in the report.

N/A

N/A

GRI Guideline Comparison Tables

P. 73 “Fujifilm Group Organization Overview”
GRI Guideline Comparison Tables

P. 4 “Editorial Policy”
Third-Party Opinion

P. 4 “Editorial Policy”
Third-Party Opinion

GRI Content Index
3.12

Table identifying the location of the Standard
Disclosures in the report.

Assurance
3.13

Policy and current practice with regard toseeking external assurance for the report. If notincluded in the assurance report accompanying
the sustainability report, explain the scope andbasis of any external assurance provided. Also
explain the relationship between the reportingorganization and the assurance provider(s).

─3─4. Governance, Commitments, and Engagement
Governance
4.1

Governance structure of the organization,
including committees under the highest
governance body responsible for specifictasks, such as setting strategy or organizationaloversight.

P. 24 “Corporate Governance”

P. 30 “Corporate Governance”

4.2

Indicate whether the Chair of the highest
governance body is also an executive
officer (and, if so, their function within theorganization’s management and the reasons forthis arrangement).

P. 24 “Corporate Governance”

P. 30 “Corporate Governance”

4.3

For organizations that have a unitary board
structure, state the number of members of thehighest governance body that are independentand / or non-executive members.

P. 24 “Corporate Governance”

P. 30 “Corporate Governance”

4.4

Mechanisms for shareholders and employees
to provide recommendations or direction to thehighest governance body.

P. 24 “Corporate Governance”

P. 30-31 “Corporate Governance”

4.5

Linkage between compensation for membersof the highest governance body, senior
managers, and executives (including departurearrangements), and the organization’s
performance (including social and environmental
performance).

P. 24 “Corporate Governance”

P. 30 “Corporate Governance”

4.6

Processes in place for the highest governancebody to ensure conflicts of interest are avoided.

None

None

4.7

Process for determining the qualifications
and expertise of the members of the highest
governance body for guiding the organization’s
strategy on economic, environmental, andsocial topics

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

4.8

Internally developed statements of mission
or values, codes of conduct, and principles
relevant to economic, environmental, andsocial performance and the status of theirimplementation.

P. 2-3 “Top Commitment”
P. 6-7 “The Fujifilm Group’s Business and CSR”

P. 2-3 “Top Commitment”

4.9

Procedures of the highest governance body foroverseeing the organization’s identification andmanagement of economic, environmental, andsocial performance, including relevant risks andopportunities, and adherence or compliancewith internationally agreed standards, codes ofconduct, and principles.

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

4.10

Processes for evaluating the highest governancebody’s own performance, particularly withrespect to economic, environmental, and social
performance.

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

Commitments to External Initiatives
4.11

Explanation of whether and how the
precautionary approach or principle isaddressed by the organization.

P. 25-29 “CSR Management”
P. 32-33 “Quality Improvement in Complianceand Risk Management Activities”
P. 60 “Compliance and Risk Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 28-29 “Quality Improvement in Complianceand Risk Management Activities”
P. 60 “Compliance and Risk Management”

4.12

Externally developed economic, environmental,
and social charters, principles, or otherinitiatives to which the organization subscribes
or endorses.

P. 46 “Respect for Human Rights”

None

4.13

Memberships in associations (such as industry
associations) and / or national / international
advocacy organizations in which theorganization:•H as positions in governance bodies;•P articipates in projects or committees;•P rovides substantive funding beyond routine
membership dues; or•V iews membership as strategic.

P. 37 “Development and Dissemination ofEnvironmentally Conscious Products andServices”
P. 44 “Improving Chemical SubstanceManagement”
P. 46 “Respect for Human Rights”

P. 44 “Improving Chemical SubstanceManagement (Obtaining chemical information
on procured goods for information sharing
throughout the supply chain)”

Stakeholder Engagement
4.14

List of stakeholder groups engaged by theorganization.

P. 26-27 “Communication with Stakeholders”

P. 54-56 “Improved Communications with
Stakeholders”

4.15

Basis for identification and selection of
stakeholders with whom to engage.

P. 25-27 “CSR Management”

P. 54-56 “Improved Communications with
Stakeholders”

─4─

4.16

Approaches to stakeholder engagement,
including frequency of engagement by type andby stakeholder group.

P. 25-29 “CSR Management”

P. 54-56 “Improved Communications with
Stakeholders”

4.17

Key topics and concerns that have been raised
through stakeholder engagement, and how theorganization has responded to those key topics
and concerns, including through its reporting.

P. 10-13 “Healthcare”
P. 25-29 “CSR Management (Communication
with Stakeholders)”
P. 38, 52 “Column: Stakeholder Dialogue”
P. 46 “Respect for Human Rights”
P. 36, 39, 43, 45, 49, 55 “Response to thethird-party opinion”

P. 54-56 “Improved Communications with
Stakeholders”
P. 27, 37, 43, 45, 48, 53 “Response to thethird-party opinion”

Management Approach and Performance Indicators

Performance Indicators(◎ Core / ○ Add)

Item

Pages in this Report 2013

Pages in this Report 2012

Disclosure on Management Approach

Economic
Goals and Performance

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”
FUJIFILM Holdings website (“Medium-termManagement Plan” and “Investor Relations”)

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
FUJIFILM Holdings website (“Medium-termManagement Plan” and “Investor Relations”)

PolicyP. 2-3 “Top Commitment”
P. 25-29 “CSR Management”
FUJIFILM Holdings website (“Medium-termManagement Plan” and “Investor Relations”)

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
FUJIFILM Holdings website (“Medium-termManagement Plan” and “Investor Relations”)

Additional Contextual Information

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”
P. 72 “Fujifilm Group Business Overview”
FUJIFILM Holdings website (“Medium-termManagement Plan,” “Investor Relations” and“Business-Related and Other Risks”)

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 72 “Fujifilm Group Business Overview”
FUJIFILM Holdings website (“Medium-termManagement Plan,” “Investor Relations” and“Business-Related and Other Risks”)

Economic Performance Indicators◎ EC1

Direct economic value generated anddistributed, including revenues, operating costs,
employee compensation, donations and othercommunity investments, retained earnings, andpayments to capital providers and governments.

P. 68-69 “Sustainability Accounting”
P. 72 “Fujifilm Group Business Overview”

P. 68-69 “Sustainability Accounting”
P. 72 “Fujifilm Group Business Overview”◎ EC2

Financial implications and other risks andopportunities for the organization’s activities
due to climate change.

P. 14-17 “Document Solutions”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 42-43 “Biodiversity Conservation”
P. 68-69 “Sustainability Accounting(Environmental Accounting)”

P. 16-19 “Taking on the Challenge of Reducing
CO2 Emissions by 30% through Environmental
Innovations”
P. 20-22 “Supporting the Effective Use of Solar
Energy with Film Technologies”
P. 34-37 “Promoting Anti-Global Warming
Measures”
P. 68-69 “Sustainability Accounting(Environmental Accounting)”◎ EC3

Coverage of the organization’s defined benefit
plan obligations.

None

None

◎ EC4

Significant financial assistance received fromgovernment.

None

None

Market Presence○ EC5

Range of ratios of standard entry level wage
compared to local minimum wage at significant
locations of operation.

None

None

◎ EC6

Policy, practices, and proportion of spending on
locally-based suppliers at significant locations ofoperation.

None

None

◎ EC7

Procedures for local hiring and proportionof senior management hired from the local
community at locations of significant operation.

None

None

Indirect Economic Impacts◎ EC8

Development and impact of infrastructure
investments and services provided primarily for
public benefit through commercial, in-kind, or
pro bono engagement.

P. 52-55 “Integration of Business and Social
Contributions”

None

○ EC9

Understanding and describing significant
indirect economic impacts, including the extent
of impacts.

None

None

─5─

Disclosure on Management Approach

Environmental
Goals and Performance

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64 “Environmental Aspects (Priority Targets)”

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64 “Environmental Aspects (Priority Targets)”

PolicyP. 2-3 “Top Commitment”
P. 25-29 “CSR Management”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64 “Environmental Aspects (Priority Targets)”

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64 “Environmental Aspects (Priority Targets)”

Organizational Responsibility

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

Training and AwarenessP. 37-39 “Development and Disseminationof Environmentally Conscious Products andServices”

P. 42-43 “Biodiversity Conservation”
P. 45 “Improving Chemical SubstanceManagement (Chemical substance management
audit to reinforce the management system inoverseas production sites)”

Monitoring and Follow-up

P. 44-45 “Improving Chemical SubstanceManagement (Fuji Xerox)”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64 “Environmental Aspects (Priority Targets)”

P. 31 “Corporate Governance (Application ofIntegrated Management System (IMS))”P. 45 “Improving Chemical SubstanceManagement (Chemical substance management
audit to reinforce the management system inoverseas production sites)”
P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64 “Environmental Aspects (Priority Targets)”

Additional Contextual Information

P. 25-29 “CSR Management”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64 “Environmental Aspects (Priority Targets)”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64 “Environmental Aspects (Priority Targets)”

Materials◎ EN1

Materials used by weight or volume.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64 “Environmental Aspects (Priority Targets)”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64 “Environmental Aspects (Priority Targets)”◎ EN2

Percentage of materials used that are recycled
input materials.

P. 18-19 “Highly Functional Materials”
P. 40-41 “Effective Use of Resources”
P. 66 “Environmental Aspects (Conserving
Resources Measures)”P. 16-19 “Taking on the Challenge of Reducing
CO2 Emissions by 30% through Environmental
Innovations”
P. 38-40 “Design for Environment”
P. 41 “Effective Use of Resources”◎ EN3

Direct energy consumption by primary energy
source.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64-66 “Environmental Aspects”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64-67 “Environmental Aspects”◎ EN4

Indirect energy consumption by primary source.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64-66 “Environmental Aspects”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64-67 “Environmental Aspects”○ EN5

Energy saved due to conservation and efficiency
improvements.

P. 14-17 “Document Solutions”
P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 37-39 “Development and Disseminationof Environmentally Conscious Products andServices (Outline of Activities in Fiscal 2012)”
P. 64-65 “Environmental Aspects”
P. 68-69 “Sustainability Accounting(Environmental Accounting)”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting(Environmental Accounting)”
P. 34-37 “Promoting Anti-Global Warming
Measures”
P. 39 “Design for Environment (Energy-saving &Convenient IH Fusing Technology Wins Awards
in 2011)”○ EN6

Initiatives to provide energy-efficient or renewableenergy based products and services, andreductions in energy requirements as a result of
these initiatives.

P. 18-19 “Highly Functional Materials”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 37-39 “Development and Disseminationof Environmentally Conscious Products andServices (Outline of Activities in Fiscal 2012)”
P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting(Environmental Accounting)”

P. 64-67 “Environmental Aspects”
P. 68-69 “Sustainability Accounting(Environmental Accounting)”
P. 34-37 “Promoting Anti-Global Warming
Measures”
P. 39 “Design for Environment (Energy-saving &Convenient IH Fusing Technology Wins Awards
in 2011)”○ EN7

Initiatives to reduce indirect energy consumption
and reductions achieved.

None

None

Energy─6─WaterTotal water withdrawal by source.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 66 “Environmental Aspects”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 66 “Environmental Aspects”○ EN9

Water sources significantly affected bywithdrawal of water.

None

None

○ EN10Percentage and total volume of water recycled
and reused.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 66 “Environmental Aspects”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”◎ EN8

Biodiversity◎ EN11

Location and size of land owned, leased,managed in, or adjacent to, protected areas
and areas of high biodiversity value outside
protected areas.

None

None

◎ EN12

Description of significant impacts of activities,
products, and services on biodiversity inprotected areas and areas of high biodiversity
value outside protected areas.

P. 42-43 “Biodiversity Conservation”

P. 42-43 “Biodiversity Conservation”○ EN13

Habitats protected or restored.

None

None

○ EN14

Strategies, current actions, and future plans for
managing impacts on biodiversity.

P. 25-29 “CSR Management”
P. 42-43 “Biodiversity Conservation”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 42-43 “Biodiversity Conservation”○ EN15

Number of IUCN Red List species and national
conservation list species with habitats in areas
affected by operations, by level of extinction
risk.

None

None

Emissions, Effluents, and Waste◎ EN16

Total direct and indirect greenhouse gas
emissions by weight.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”
P. 64-67 “Environmental Aspects”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”
P. 64-67 “Environmental Aspects”◎ EN17

Other relevant indirect greenhouse gas emissions
by weight.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”◎ EN18Initiatives to reduce greenhouse gas emissions
and reductions achieved.

P. 14-17 “Document Solutions”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 37-39 “Development and Disseminationof Environmentally Conscious Products andServices”

P. 16-19 “Taking on the Challenge of Reducing
CO2 Emissions by 30% through Environmental
Innovations”
P. 34-37 “Promoting Anti-Global Warming
Measures”
P. 38-40 “Design for Environment”
P. 64-67 “Environmental Aspects”◎ EN19Emissions of ozone-depleting substances byweight.

P. 67 “Environmental Aspects”

P. 67 “Environmental Aspects”◎ EN20NOx, SOx, and other significant air emissions bytype and weight.

P. 67 “Environmental Aspects”

P. 67 “Environmental Aspects”◎ EN21

Total water discharge by quality and destination.

P. 66 “Environmental Aspects”

P. 66 “Environmental Aspects”◎ EN22

Total weight of waste by type and disposal
method.

P. 66 “Environmental Aspects”

P. 66 “Environmental Aspects”◎ EN23

Total number and volume of significant spills.

P. 67 “Environmental Aspects”

P. 67 “Environmental Aspects”○ EN24Weight of transported, imported, exported, or
treated waste deemed hazardous under theterms of the Basel Convention Annex I, II, III,and VIII, and percentage of transported waste
shipped internationally.

P. 40-41 “Effective Use of Resources”

None○ EN25

Identity, size, protected status, and biodiversity
value of water bodies and related habitats
significantly affected by the reportingorganization’s discharges of water and runoff.

None

None

─7─

Products and Services
Initiatives to mitigate environmental impacts ofproducts and services, and extent of impact
mitigation.

P. 14-17 “Document Solutions”
P. 18-19 “Highly Functional Materials”
P. 20-22 “Graphic Systems”
P. 28-29 “CSR Management”
P. 34-36 “Promoting Anti-Global Warming
Measures”
P. 37-39 “Development and Disseminationof Environmentally Conscious Products andServices”
P. 40-41 “Effective Use of Resources”
P. 68-69 “Sustainability Accounting”

P. 16-19 “Taking on the Challenge of Reducing
CO2 Emissions by 30% through Environmental
Innovations”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 34-37 “Promoting Anti-Global Warming
Measures”
P. 38-40 “Design for Environment”
P. 68-69 “Sustainability Accounting”

Percentage of products sold and theirpackaging materials that are reclaimed bycategory.

None

None

P. 67 “Environmental Aspects (Legal
Compliance Measures)”P. 67 “Environmental Aspects (Legal
Compliance Measures)”Significant environmental impacts oftransporting products and other goods andmaterials used for the organization’s operations,and transporting members of the workforce.

P. 30-31 “Social and Environmental Impact
Arising from Fujifilm Group Activities”

P. 32-33 “Overall View of the Environmental
Burden of the Fujifilm Group”

Total environmental protection expenditures andinvestments by type.

P. 68-69 “Sustainability Accounting”

P. 68-69 “Sustainability Accounting”

Goals and Performance

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”
P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

PolicyP. 25-29 “CSR Management”
P. 47-49 “Effective Utilization and Training of
Human Resources”
P. 50 “Occupational Health and Safety”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 46-48 “Effective Utilization and Training of
Human Resources”
P. 49 “Occupational Health and Safety”

Organizational Responsibility

P. 25-29 “CSR Management”

P. 31 “Corporate Governance (Application ofIntegrated Management System (IMS))”

Training and AwarenessP. 47-49 “Effective Utilization and Training of
Human Resources”

P. 46-48 “Effective Utilization and Training of
Human Resources”

Monitoring and Follow-up

P. 50 “Occupational Health and Safety”

P. 31 “Corporate Governance (Application ofIntegrated Management System (IMS))”

Additional Contextual Information

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

Total workforce by employment type,
employment contract, and region.

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 73 “Fujifilm Group Organization Overview”

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 73 “Fujifilm Group Organization Overview”

Total number and rate of employee turnover by
age group, gender, and region.

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

Benefits provided to full-time employees thatare not provided to temporary or part-time
employees, by major operations.

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

Percentage of employees covered by collective
bargaining agreements.

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

Minimum notice period(s) regarding significant
operational changes, including whether it isspecified in collective agreements.

None

None

○ EN26○ EN27

Compliance◎ EN28

Monetary value of significant fines and total
number of non-monetary sanctions fornoncompliance with environmental laws andregulations.

Transport○ EN29Overall○ EN30Disclosure on Management Approach

Labor Practices and Decent Work

Employment

◎ LA1

◎ LA2

○ LA3

Labor / Management Relations
◎ LA4

◎ LA5

─8─

Occupational Health and Safety
Percentage of total workforce represented informal joint management-worker health andsafety committees that help monitor and advise
on occupational health and safety programs.

None

None

○ LA6

◎ LA7

Rates of injury, occupational diseases, lostdays, and absenteeism, and number of workrelated fatalities by region.

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

P. 50 “Occupational Health and Safety”◎ LA8

Education, training, counseling, prevention,and risk-control programs in place toassist workforce members, their families,
or community members regarding serious
diseases.

P. 48 “Effective Utilization and Training of
Human Resources”◎ LA9

Health and safety topics covered in formal
agreements with trade unions.

None

None

Training and Education◎ LA10

Average hours of training per year per employee
by employee category.

None

None

○ LA11

Programs for skills management andlifelong learning that support the continued
employability of employees and assist them inmanaging career endings.

P. 47-49 “Effective Utilization and Training of
Human Resources”

P. 46-48 “Effective Utilization and Training of
Human Resources”○ LA12

Percentage of employees receiving regularperformance and career development reviews.

None

None

Diversity and Equal Opportunity◎ LA13Composition of governance bodies andbreakdown of employees per category
according to gender, age group, minority
group membership, and other indicators ofdiversity.

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”◎ LA14

Ratio of basic salary of men to women by
employee category.

None

None

Goals and Performance

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

PolicyP. 32-33 “Quality Improvement in Complianceand Risk Management Activities”
P. 46 “Respect for Human Rights”

P. 28-29 “Quality Improvement in Complianceand Risk Management Activities”

Organizational Responsibility

P. 25-29 “CSR Management”
P. 32-33 “Quality Improvement in Complianceand Risk Management Activities”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 28-29 “Quality Improvement in Complianceand Risk Management Activities”

Training and AwarenessP. 32-33 “Quality Improvement in Complianceand Risk Management Activities”
P. 47-49 “Effective Utilization and Training of
Human Resources”

P. 28-29 “Quality Improvement in Complianceand Risk Management Activities”
P. 48 “Effective Utilization and Training of
Human Resources”

Monitoring and Follow-up

P. 32-33 “Quality Improvement in Complianceand Risk Management Activities”
P. 60 “Compliance and Risk Management”
P. 51 “Promoting CSR Among Our Suppliers”

P. 28-29 “Quality Improvement in Complianceand Risk Management Activities”
P. 60 “Compliance and Risk Management”

Additional Contextual Information

P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”P. 62 “Personnel and Labor (FUJIFILM
Corporation)”P. 63 “Personnel and Labor (Fuji Xerox)”

Disclosure on Management Approach

Human Rights

Investment and Procurement Practices
Percentage and total number of significant
investment agreements that include humanrights clauses or that have undergone humanrights screening.

None

None

◎ HR1

◎ HR2

Percentage of significant suppliers andcontractors that have undergone screening on
human rights and actions taken.

P. 51 “Promoting CSR Among Our Suppliers”

None

Total hours of employee training on policies andprocedures concerning aspects of human rightsthat are relevant to operations, including thepercentage of employees trained.

None

None

○ HR3

─9─

Non-discrimination
HR4

Total number of incidents of discrimination andactions taken.

None

None

None

None

Freedom of Association and Collective Bargaining◎ HR5

Operations identified in which the right toexercise freedom of association and collective
bargaining may be at significant risk, andactions taken to support these rights.

Child Labor◎ HR6

Operations identified as having significant risk
for incidents of child labor, and measurestaken to contribute to the elimination of childlabor.

None

None

◎ HR7

Operations identified as having significant risk
for incidents of forced or compulsory labor, andmeasures to contribute to the elimination offorced or compulsory labor.

None

None

None

None

N/A

N/A

Goals and Performance

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

PolicyP. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

Organizational Responsibility

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

Training and AwarenessP. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

Monitoring and Follow-up

P. 25-29 “CSR Management”
P. 68-69 “Sustainability Accounting (Labor
Environment and Social Benefit Accounting)”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 68-69 “Sustainability Accounting (Labor
Environment and Social Benefit Accounting)”

Additional Contextual Information

P. 25-29 “CSR Management”
P. 68-69 “Sustainability Accounting (Labor
Environment and Social Benefit Accounting)”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 68-69 “Sustainability Accounting (Labor
Environment and Social Benefit Accounting)”

None

None

Security Practices○ HR8

Percentage of security personnel trained in theorganization’s policies or procedures concerning
aspects of human rights that are relevant tooperations.

Indigenous Rights○ HR9

Total number of incidents of violations involving
rights of indigenous people and actions taken.

Disclosure on Management Approach

SocietyCommunity◎ SO1

Nature, scope, and effectiveness of any
programs and practices that assess and manage
the impacts of operations on communities,
including entering, operating, and exiting.

Corruption◎ SO2

Percentage and total number of business units
analyzed for risks related to corruption.

N/A

N/A

◎ SO3

Percentage of employees trained inorganization’s anti-corruption policies andprocedures.

P. 60 “Compliance and Risk Management”

None

◎ SO4

Actions taken in response to incidents ofcorruption.

None

None

Public Policy◎ SO5

Public policy positions and participation in
public policy development and lobbying.

N/A

N/A

○ SO6

Total value of financial and in-kind contributions
to political parties, politicians, and related
institutions by country.

N/A

N/A

N/A

N/A

Anti-Competitive Behavior◎ SO7

Total number of legal actions for anticompetitive behavior, anti-trust, and monopoly
practices and their outcomes.

─ 10 ─ComplianceP. 67 “Environmental Aspects (Legal
Compliance Measures)”P. 67 “Environmental Aspects (Legal
Compliance Measures)”

Goals and Performance

P. 2-3 “Top Commitment”
P. 25-29 “CSR Management”

P. 2-3 “Top Commitment”
P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”

PolicyP. 25-29 “CSR Management”
P. 32-33 “Quality Improvement in Complianceand Risk Management Activities”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 28-29 “Quality Improvement in Complianceand Risk Management Activities”

Organizational Responsibility

None

None

Training and AwarenessP. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 31 “Corporate Governance”

Monitoring and Follow-up

P. 25-29 “CSR Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 31 “Corporate Governance”

Additional Contextual Information

P. 25-29 “CSR Management”
P. 60 “Compliance and Risk Management”

P. 24-27 “The Fujifilm Group’s Medium-Term
CSR Plan”
P. 31 “Corporate Governance (Application ofIntegrated Management System (IMS))”P. 60 “Compliance and Risk Management”◎ PR1

Life cycle stages in which health and safety
impacts of products and services are assessed
for improvement, and percentage of significant
products and services categories subject tosuch procedures.

FUJIFILM Holdings website (Quality Policy:
Application of Integrated Management System(IMS))

P. 31 “Corporate Governance (Application ofIntegrated Management System (IMS))”

Total number of incidents of non-compliancewith regulations and voluntary codes concerning
health and safety impacts of products andservices during their life cycle, by type ofoutcomes.

N/A

N/A

○ PR2

◎ SO8

Monetary value of significant fines and total
number of non-monetary sanctions for noncompliance with laws and regulations.

Disclosure on Management Approach

Product Responsibility

Customer Health and Safety

Product and Service LabelingType of product and service information
required by procedures, and percentage ofsignificant products and services subject tosuch information requirements

None

None

◎ PR3

Total number of incidents of non-compliancewith regulations and voluntary codes concerning
product and service information and labeling,by type of outcomes.

N/A

N/A

○ PR4

Practices related to customer satisfaction,
including results of surveys measuring customer
satisfaction.

P. 56-58 “Products and Services which Reflect
Our Customers’ Views”
P. 61 “Communication with Customers andSuppliers”

P. 61 “Communication with Customers andSuppliers”○ PR5

Marketing Communications
Programs for adherence to laws, standards,
and voluntary codes related to marketing
communications, including advertising,promotion, and sponsorship.

None

None

◎ PR6

Total number of incidents of non-compliancewith regulations and voluntary codes concerningmarketing communications, including
advertising, promotion, and sponsorship bytype of outcomes.

N/A

N/A

○ PR7

N/A

N/A

N/A

N/A

Customer Privacy○ PR8

Total number of substantiated complaints
regarding breaches of customer privacy andlosses of customer data.

Compliance◎ PR9

Monetary value of significant fines fornoncompliance with laws and regulations
concerning the provision and use of products
and services.

Regarding “Pages in this Report”:
None: When FUJIFILM Holdings Sustainability Report has no clear quantitative information that corresponds to the indicator despite said indicator being under Fujifilm Group’s management.
N/A: When those indicators have little relation with the Fujifilm Group’s business or there is no need of management.

─ 11 ─