2022 IMPACT REPORTTHE SIZE OF THE
OPPORTUNITY
OF CHANGEIMPOSSIBLE FOODSSUCCESS IS IMPACT:LETTER FROM CEO
PETER MCGUINESS
WHY WE SIGNEDTHE CLIMATE
PLEDGEENVIRONMENTAL
WELLNESS +GOALSSOCIALWELLNESS +GOALSWHAT’S
NEXT ATIMPOSSIBLE

IMPACT REPORT 2022

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SUCCESS IS IMPACT

IMPACT REPORT 2022

SUCCESS IS IMPACT

PETER MCGUINNESSCEO OF IMPOSSIBLE FOODS

One of the primary reasons I joined Impossible
last year is because I believe we can — and must— create a more sustainable food system, whilestill offering consumers what they want.

they love. We want meat eaters to explore the vast andgrowing landscape of delicious plant-based products
and dishes--all of which can create a huge impact on
the planet and dramatically improve animal welfare.

People love meat, but the reality is that there isn’t
enough land or resources on the planet to satisfy therising global demand for it. The good news is that we
don’t have to compromise or give up what we love.

To put just the climate impact in perspective, if
1% of the production of beef burgers eaten in
America every year were swapped for Impossible™
Burger, that would mean approximately:• 36B sq ft less land use yearly• 12B gallons less water use1
• 3.5B lbs less GHG emissions

Last year I spent a lot of time visiting some of theamazing restaurant partners that carry Impossible
products — like Starbucks, Burger King, Jamba, White
Castle and many others. I’ve visited dozens of grocery
retailers like Walmart, Costco and Kroger to better
understand the consumer experience. I’ve even enjoyedImpossible dishes on Delta and United Airlines, and at
a baseball game at Yankee Stadium with my dad. And
in the Impossible Test Kitchen, I’ve tasted countlesscurrent and future Impossible dishes and products.
What I can tell you is that the recipes being
created every day with plant-based meat are
incredible. Whether it’s our chicken, beef or pork
products made for breakfast, lunch, or dinner, orsome of our newer innovations — the future ofplant-based food is inevitable.
We’re not asking people to completely change theirlifestyles or sacrifice on the tastes and experiences

Assumes approx. 50 billion beef burgers eaten by Americans
per year and 1:1 displacement of animal beef production withplant-based beef production, and does not account for otherpotential water and land uses. See Impossible Foods Life Cycle
Assessment of Impossible Beef, ISO compliant; WSP, 2022.

1

That’s huge — and most people don’t make thisconnection between plate, planet, and the potential
scale of impact. But that is exactly why Impossible
Foods was started and is growing every day.
Our business success is our impact success.
The road to our future food system will no doubt befull of twists and turns, peaks and valleys, and likely
some unexpected setbacks. After all, the animal
meat industry has enjoyed a decades-long headstart building scalable (albeit inefficient) supply
chains, while deploying huge advertising budgets

to transform the uncomfortable realities of meatproduction into euphemisms in our minds.
For Impossible Foods, our 2023 focus is to continue
growing — as fast as possible — while amplifying ourconsumer value proposition: taste, nutrition and impact.
We’ve kicked off 2023 with our first ever Chief Demand
Officer, Sherene Jagla, and our first ever Chief Marketing
and Creative Officer, Leslie Sims, who will help leadthat charge. Together, this powerhouse duo brings
four decades of sales, brand-building, marketing andcreative experience to our teams. With their leadership,
we’ll be developing our narrative, transforming ourapproach, and ramping up our advertising, marketingand communications to make sure the world knows
about our products, our promise and our mission.
We’re ready for our next chapter. We know
there is so much room for growth and impact.
All it takes is bringing our products and ourmessage to more people, in more places.
Please enjoy the 2022 Impact Report from Impossible
Foods — a lookback at our achievements and business
operations last year, rooted in sustainability andimpact, the core values upon which we were founded.
Signed,Peter McGuinness,
CEO, Impossible Foods

WHY WE SIGNED THE CLIMATE PLEDGE

IMPACT REPORT 2022

WHY WE SIGNED THE CLIMATE PLEDGE

We’re joining forces with a diverse, global group of companies to collectively raise thebar to help our planet.
AMPLIFYING THE CORPORATEMOVEMENT ON CLIMATE ACTION,
TOGETHER
In September, Impossible Foods signed onto The Climate Pledge – proudly joining
hundreds of other companies in committing to net-zero carbon emissions by 2040.
This massive effort was co-founded by Amazon and Global Optimism in 2019 tocreate a community of top businesses and organizations committed to real climate
action. Together, 400 Climate Pledge signatories across 35 countries came together
to accelerate joint action by making three commitments: regular reporting, carbon
elimination and credible offsets.
Signing this pledge doesn’t change what has always been our #1 approach to climate
action: planetary-scale impact through food. But we’re excited to take collective
corporate action too. We believe we’re better together, as a global group of diverse
companies working to collectively raise the bar to help our planet.

CORE COMMITMENTS
Regular Reporting
We’ll measure and report greenhousegas emissions on a regular basis.

Carbon Elimination
We’ll implement decarbonization
strategies in line with the Paris
Agreement through real businesschanges and innovations,
including efficiency improvements,
renewable energy, materials
reductions and other strategies.

Credible Offsets
We’ll neutralize any remaining
emissions with quantifiable,
permanent offsets to achieve net-zeroannual carbon emissions by 2040.

CLIMATE PLEDGE

CLIMATE PLEDGE
ARENA

IMPACT REPORT 2022

THE FIRST ZEROCARBON ARENA
In the fall of 2022, we partnered with the Climate
Pledge Arena in Seattle, the first sporting arena toreceive a net-zero carbon certification. Its goal: to be
the most progressive, responsible and sustainable
arena in the world — a perfect match for our mission at
Impossible Foods.

“The partnership … marks a significant
step toward normalizing plant-based
meats as delicious game-day food”

The partnership demonstrates the potential for fans toenjoy delicious game-day comfort foods, that happen
to be made with plant-based meat. And with anaverage attendance of 17,000 per game for the Seattle
Kraken and 100.3% capacity for the 2021-2022 season(#3 in the entire league), the partnership is a great way
to boost our brand awareness and get people to try our
products in the Seattle region.

3 MILLIONVISITORS
AWARENESS+ SALESNATIONAL
MEDIAENVIRONMENTAL WELLNESS + GOALSIMPACT REPORT 2022

Stakeholder Prioritization

LEGEND
What issues were deemed to be
most critical by Impossible Foods
Management & Stakeholders

Diversity, Inclusion,& Anti-Oppression

Produced Greenhouse
Gas Emissions

Climate change
Transparent
Ingredients

Environmental

Access & Affordability

Workforce & Society
Governance

Avoided Greenhouse Gas
Emissions

Employee Health,Well-Being & Safety

Products
ConsumerProtection
Data Privacy
Community
Engagement

Training &Development
Water

Board & Corporate
Governance
Data Security& Cybersecurity

Health & Nutrition

Packaging
Materials
Waste
Value Chain
Social Impacts

Responsible
Innovation

Biodiversity & Natural
Capital Mangement

Employee Attraction& Retention

EquityLand

Corporate Advocacy

Impossible Foods Management Prioritization

ENVIRONMENTAL
WELLNESS + GOALS“Our findings underscoredthe importance of theguiding principles we’ve
had from day one —diversity and inclusion,
employee health andsafety, combatingclimate change”

ROOTED IN
SUSTAINABILITY
Earlier this year, we conducted a Materiality
Assessment to zero in on our key sustainability
priorities for the coming years. Our findings
underscored the importance of the guiding principles
we’ve had from day one — diversity and inclusion,
employee health and safety, combating climatechange — and provide a rigorous foundationfrom which we can expand in all these areas.

ENVIRONMENTAL WELLNESS + GOALSREDUCING MEAT’SENVIRONMENTAL
FOOTPRINT
Reducing meat’s environmental footprint
is core to our company and mission,and rigorously measuring our impact
is incredibly important to give ourconsumers, customers and stakeholders
confidence in the order of magnitude
of our products. That is why, for eachnew product category Impossible
Foods launches, we conduct a life cycle
assessment (LCA) to show the overallland, water and greenhouse gas impactsof our products, compared to theiranimal meat version.
Each LCA reflects the impact andemissions contributions throughout
our supply chain, taking into accountingredient sourcing, packaging,
manufacturing, operations andshipping to measure our products’
total footprint across land, water andgreenhouse gas emissions.
To understand the environmental
benefits of choosing Impossible Foods
products over animal equivalents, we
worked with third-party consultants on
rigorous and transparent comparative
LCAs that evaluated our products against
equivalent animal-based benchmarks in
the U.S. and Australia.
The results show that Impossible Foods
products use fewer natural resources in
key categories — meaning that consumers
who choose Impossible Beef ™, Chicken or
Pork from plants over their animal-based
counterparts can drastically reduce theirenvironmental footprint.

IMPACT REPORT 2022

IMPOSSIBLE
BEEF

91%

VS

LESS
EMISSIONS

2.94

96%

Unit: kg C02-eq

31.11

LESS
LAND

2.51

92%

ANIMAL
BEEF

Unit: m2.y

62.04

LESS
WATER

70

* Land occupation is reported at an LCI level. Based on best available LCA-related
information on food production, in accordance with ISO 14044 standard

Unit: liters

860

ENVIRONMENTAL WELLNESS + GOALSIMPOSSIBLE
CHICKEN

36%

IMPACT REPORT 2022

ANIMALCHICKENVS

LESS
EMISSIONS
2.19

49%

LESS
LAND

3.43

Unit: m2.y

2.60

44%

Unit: kg C02-eq

5.07

LESS
WATER

Unit: liters

150* Land occupation is reported at an LCI level. Based on best available LCA-related
information on food production, in accordance with ISO 14044 standard

270

IMPOSSIBLE
PORK

73%

VS

LESS
EMISSIONS
1.93

82%

LESS
LAND
2.02

85%

LESS
WATER
105

ANIMAL
PORK
Unit: kg C02-eq

7.13

Unit: m2.y

11.00

Unit: liters

675

ENVIRONMENTAL WELLNESS + GOALSIMPACT REPORT 2022

TAKING INVENTORYOF OUR GREENHOUSEGAS EMISSIONS

While our primary focus is on the emissions savings resulting from eating
our meat from plants instead of animal meat, we’re also committed to
improving the greenhouse gas (GHG) emissions from our operations andproduction. We conducted an analysis of our GHG emissions in order to takeinventory of our current environmental footprint and to serve as a roadmap
for future improvements.
Standard practice is to categorize emissions into 3 groups:• Scope 1 are emissions that are owned• Scope 3 emissions are a consequence of- i.e. a bunsen burner in lab, emissions

the activities of the company but occur

from an owned fleet vehicle

from sources not owned or controlled• Scope 2 are emissions that are in our

by it - i.e. emissions from our suppliers

control - i.e. emissions from the production

when they product our ingredientsof electricity used in our operations

SCOPE 1 & 2

SCOPE 3The main sources of our Scope 1 and Scope 2 emissions are our electricity (44%)
and our process emissions (41%). Process emissions include direct CO2 emissions
from the freezing process during product manufacturing. Our facilities in the
Midwest, USA comprised 33.6% of total electricity purchases but more than 40% of
Scope 2 GHG emissions, due to their relatively high emission electrical grid.

Purchased Goods & Services which includes ingredients and indirect spending
activity accounted for the majority of our Scope 3 emissions, ~78% of the total.
The next largest category is capital goods, which contributes ~7% of Scope 3
emissions. Heme protein and coconut oil are the top contributors toingredient-related emissions

Roadmap For Future
Improvements

Roadmap For Future Improvements

STATIONARY COMBUSTION 10%
MOBILE SOURCES 0.02%• Improve freezing process• Increase data granularity

ELECTRICITY 44%

REFRIGERANTS 5%

PROCESS 41%

UPSTREAM LEASED ASSETSCOMANUFACTURING 0.3%

• Obtain data to be able to calculate
COMMUTING 4%
Category 4: Upstream Transport &AIR TRAVEL 1%
Distribution separately in the future
WASTE 0.3%
• Obtain primary waste data for
FUEL ANDadditional IF facilities and confirm ENERGY RELATEDACTIVITIES 4%
units of reported data
• Obtain rental car and hotel stays CAPITAL
data to be included in Category 6: GOODS 7%
Business Travel• Obtain data for true
downstream-only shipments• Update commuting survey to include
questions about commuting distanceand about an employee’s primarymode of transport, rather than allmodes of transport used
• Obtain more detailed data from the
manufacturing facility

PURCHASED GOODS& SERVICES 78%

END OF LIFE TREATMENTOF SOLD PRODUCTS 3%
DOWNSTREAM
TRANSPORTATION AND
DISTRIBUTION 3%

ENVIRONMENTAL WELLNESS + GOALSIMPACT REPORT 2022

100% RENEWABLE ENERGY GOALOWNED & OPERATIONSPOWERED BY 100%
RENEWABLE ENERGYSTEPPING UP WITH PRODUCTINNOVATIONThis summer, Impossible Foods made the switch to 100% renewable energy
at all of our California facilities, meaning our local operations now produce
zero carbon emissions from electricity. This includes our Redwood City
headquarters, our manufacturing plant in Oakland and our brand-new pilot
plant in Redwood City.

The largest opportunity we have to address the climate crisis is, and always will be,
through our products, which have a vastly lower carbon, water and land footprint
than animal meat. As mission-driven industry leaders, we’re always looking forways to improve our operations. Our impact is the core of our responsibility. This
vital work is ongoing, and far from over — stay tuned.

OAKLANDREDWOOD CITY

We joined the Renewable 100 program
offered by East Bay Community Energy(EBCE), an Oakland-based non-profit
organization, to provide renewableenergy to our 67,000 square-footproduction plant in East Oakland. As a
Renewable 100 customer, we’ve zeroedout our greenhouse gas footprint forelectricity supply to the Oakland plant.

For our Redwood City headquarters
and pilot facilities, we signed up for the
ECO100 program from Peninsula Clean
Energy, a Green-e Energy certified,
Redwood City-based non-profit thatoffers 100% renewable, carbon-freeenergy. Given that electricity is our largest
category of Scope 1 and 2 emissions, thisswitch to renewables greatly reduces ouroverall CO2 emissions.

“Our impact isthe core of our
responsibility.
This vital work
is ongoing, andfar from over— stay tuned.”

ENVIRONMENTAL WELLNESS + GOALSPLANET-FIRSTPRIORITIESIMPACT REPORT 2022

RECYCLING AT OAKLAND
Since 2020, we’ve made major strides in waste reduction at our manufacturing
facilities. We signed on with a new, local recycling program to help us recycle
plastic, cardboard and other materials more effectively. In addition, we now
compost our production waste. As a result, we’ve already cut waste hauling feesby thousands of dollars per month.

LOOKING AHEAD
Moving forward, we’re working toward even more effective waste sorting toseparate films, styrofoam, and other manufacturing byproducts. We’re also
exploring recycling methods for our heme barrels and pallets.
Rather than striving for a specific “Zero Waste” certification, we’re laser focusedon making our operations as good for the planet as possible. Our goal is toachieve a 90% or greater landfill diversion rate. Thanks to our close work withexternal vendors and a cross-functional waste management team we havediverted 82% of our waste from landfill over the last 12 months.

SOCIAL WELLNESS + GOALSSOCIAL WELLNESS+ GOALS
SAFETY FIRST WORKER WELL-BEINGIN OAKLAND

IMPACT REPORT 2022

365 DAYS. 500,000 HOURS.
ZERO INCIDENTS.
In 2022, employees at our Oakland manufacturing plant hit a major safety milestone
with zero recordable OSHA safety incidents, a goal many plants strive to meet but
few do.
Over the past two years, we’ve had a safety record at our Oakland plant that weare incredibly proud of. This happened thanks to a culture of transparency andcollaboration, and timely elimination of hazards“Our Oakland
wherever they exist. We’re proud to say we have
manufacturing plant hit
achieved the milestone of “365 days safe.”
This all points to yet another advantage of our
products vs. animal-based alternatives. The animal
meatpacking industry is known to have some of
the worst working conditions and safety rates inall of manufacturing. We’re proud to say we dothings differently here.

a major safety milestone
with zero recordable
OSHA safety incidents in
the Oakland Plant, a goal
many plants strive tomeet but few do.”

HOW WE DID IT
Impossible Foods’ safety record starts with our culture. We encourage our
employees to come forward, raise and solve issues, and do what’s right.
We follow what we call a “hierarchy of controls,” which includes three pillars —eliminating hazards; substitution (replacing one hazardous product with a lesshazardous one); and engineering (using creative engineering to remove safetyconcerns). Many solutions also come directly from our employees, during regularmeetings with operators at our plants.
These efforts have led to numerous safety improvements
over the past two years. A few examples: we extended
one of our key conveyor belts so there’s more time
during product packaging; we installed a robot topalletize our products so employees don’t have to strain
themselves; we lowered valves so employees can inspectthem without putting themselves at a height risk; and we
installed guardrails to eliminate concerns about needing
to use harnesses and avoid edges while operatingmachinery up high.

Impossible Foods’
safety record starts
with our culture.
We encourage our
employees to comeforward, raise andsolve issues, and dowhat’s right.

SOCIAL WELLNESS + GOALSFOSTERING A
CULTURE OF
INCLUSIVITY
At Impossible, our aim is to develop
resilient, positive and inclusive
employees who take bold action whilebuilding a purposefully aligned culture.
Inclusion, Diversity and Equity impact
happens in multiple ways:•••

Individual - we each have theresponsibility to make a meaningful
impact, every moment, every
day, and with each intentional
encounter with our colleagues
Interpersonal - our united senseof purpose draws us together andcreates a sense of belonging, andinnovation and risk-taking happen
because different perspectives aresought out and people feel safe
Systemic - we are invested increating inclusion and equity as
we build processes that are more
effective in attracting, retaining andgrowing our talentOver the past two years, Impossible
Foods has introduced several new

programs to promote inclusion,
diversity, and equity throughout ourbusiness and company culture.
We expanded our number of Employee
Resource Groups (ERGs), employee-led,
executive-sponsored advocacy teams,
and created a playbook for support
with clearly defined internal processes
to help them make an impact.
We rolled out a company-wide
Building Belonging program using
improvisational techniques andlearning to move from awareness of
unconscious bias to conscious action.
Last but not least, Impossible Foods
was named one of Human Rights
Campaigns’ Best Places to Work for
LGBTQ+ Equality 2022 by scoring a 100
percent rating on the organization’s
Corporate Equality Index, the national
benchmarking tool on corporate
policies, practices and benefits
pertinent to LGBTQ employees.

IMPACT REPORT 2022

WOMEN AT IMPOSSIBLE
Women at Impossible is a community seeking to empower, develop, mentor andadvocate for all women, regardless of gender assignment, expression or identity.
The group has hundreds of members and continues to grow.
Key initiatives:• Mentorship Program hosted a record number of participants overthe past two years• Hosted a “Finance 101” workshop to provide strategies for newcomers
to investing• “Speaking up for Yourself” coaching sessions with 50 employees empowered
employees to pitch themselves and negotiate in feedback cycles

IBERG
IBERG seeks to provide a safe space to celebrate the Black and African
descent experience. In partnership with allies, IBERG strives to build a more
equitable environment through education, internal engagement and external
community service.
Key initiatives:• IBERG organized two Juneteenth “Freedom Through Farming” farmers markets
and a Black History Month health fair at our Oakland facility with local Black
farmers and vendors• Highlighted local bay area black owned businesses during Black Business Month(August) by hosting a lunch and learn with a group of small business owners to
discuss their story, mission and vision as they grow their businesses• Hosted United Negro College Fund (UNCF) STEM Outreach seminar series toexpose UNCF scholars to various functions within Impossible Foods and career
paths available across STEMSOCIAL WELLNESS + GOALSIMPOSSIBLE PRIDEAn employee resource group representing those in the LGBTQIA+ community,
Impossible Pride’s mission is to build community by prioritizing intersectional action
while ensuring holistic support for all within and beyond the community.
Key initiatives:• Worked with Black Trans Leadership of Austin (BTLA) on a virtual panel onsustainability, activism, and the unique systemic and economic issues affecting
QTBIPOC (Queer, Trans, Black, Indigenous, People of Color) communities• Supported Lyric, one of the first centers in the country for LGBTQIA+ youth, at the
42nd San Francisco Pride Run• Introduced pronoun stickers that can be added to the badges worn by staff andvisitors in our offices

IPACE
Impossible Parents and Caregivers (IPACE) was founded to advance Impossible Foods asa destination employer for parents, and attract and retain employees who are parents,
prospective parents or caregivers. IPACE aims to provide access, education, support anda sense of community, as well as to serve as a partner and advocate to the People andExecutive teams to create the best workplace for parents and caregivers.
Key initiatives:• Sponsored company-wide Family Day at our Redwood City headquarters• Hosted an event with Habitat for Humanity to assemble welcome home baskets andwrite cards to families who recently moved into their new homes• Invited guest speaker Dr. Sarah Mitchell of Helping Babies Sleep to discuss thescience of infant and toddler sleep, and share some best practices and advice forhelping young children sleep• Co-sponsored the viewing of Mama Has a Mustache with PRIDE as part of Trans
Awareness Week – a short animated documentary about identity and family outsideof the traditional gender binary, as seen through children’s eyes

IMPACT REPORT 2022

ASIAN ROOTS
Asian Roots was founded to promote the development of people with Asian
heritage at Impossible Foods, foster a community that celebrates Asian culture,and bring awareness of Asian challenges in society and the workplace.
Key initiatives:• In response to last years’ uptick in hate crimes toward the AAPI community,
Asian Roots worked with the Communications team to provide people with theresources they need for self care
• Co-sponsored “Will You Be My Dumpling,” a cross-cultural cooking experienceand social dialogue between chefs, Irene Yim and Koko (Shanae Timmons)• Demo and speaking event with Martin Yan, chef extraordinaire and popular
television host, who has has promoted Chinese cuisine for over 40 years

PLANT POWERED
Plant Powered aspires to provide access, collaboration and engagement with ourcommunity about sustainable and compassionate living.
Key initiatives:• Veganuary 2022 – One month challenge encouraging employees to go
plant-based resulted in a 45% reduction of animal products consumed
by all participants during the month• Vegan Women Summit 2022 — Sponsored a group of 30 employees to attend theVegan Women Summit in Los Angeles, CA to empower and support employeeswith opportunities for professional development within the industry

LOS IMPOSIBLES
Los Imposibles is gathering a community of like-minded individuals to advocate
for Impossible Foods’ presence in Latine communities, as well as promote Latine
recruitment into our technical roles.
Key initiatives:• Guest speaker Professor Frank Ortega from San Jose State University spoke to
Impossible employees company-wide on issues affecting the Latine community• Hosted an internal employee “share your story” panel to raise awareness andcreate connections and empathy with our Latine employees

SOCIAL WELLNESS + GOALSCOMMUNITYENGAGEMENTFOOD FOR GOOD
At Impossible Foods, taking action in our communities is an important step towards
building the food system we want. In 2022, our Social Good program focused on
youth, schools, food security and access, and our own mission: climate change. We
donated over 25,000 lbs of product and hundreds of hours of volunteer time. We
came together to support families in times of disaster, and we joined forces withthe young leaders on the front lines of the climate crisis.

OUR IMPOSSIBLE
MISSION
YOUTH ACTION
The outcry on climate change fromthe youth became a global call lastyear. And we took note. Impossible
Foods was the official food partnerat the six-day, youth-led Overheatedconference, held at the O2 in London
in May. The conference was created byBillie Eilish, Support + Feed (foundedby Eilish’s mother, Maggie Baird) andenvironmental nonprofit Reverb to put a
spotlight on the global climate crisis andissue a call for action in the music, fashionand food industries. To bring attention to
the impact of food choice, we provided
Impossible Chicken Nugget Wrap Boxed
Lunches to 1,700 Overheated attendees,
enabling The O2 Arena to remove all
animal-based food products for the event.

IMPACT REPORT 2022

IMPOSSIBLE
FOOD
EDUCATION FUND
In 2022, we supported the Food
Education Fund, founded by Oscar
and Grammy award-winning artist
and food systems investor Questlove.
The program provided NYC publichigh school culinary arts seniors
from historically disenfranchised
backgrounds with insight into
the emerging food and agro techindustries. Students participated ina Product Development Challenge,
supported by UC Berkeley Haas
Business School graduate students,
to explore career opportunities andthe latest innovations of companies
involved with the Fund. At Impossible
Foods HQ, visiting students spent
the day with food scientists and
our CEO, Peter McGuinness.

OUR PRODUCTS
IN SERVICE“At Impossible Foods,
we know change starts
with how we show up
in our communities.”

Our products can fill a “proteingap” for organizations like Feeding
America food banks that rely on
donations. To that end, in 2022
we continued the “Impossible
Community” donations program,
donating over 25,000 lbs of meatin partnership with incredibleorganizations including Feeding
America, Global Citizen, Support +Feed and Beast Philanthropy.

IMPOSSIBLE IN
K-12 SCHOOLS
2022 has been a historic year forincreasing plant-based options in K-12.
To complement the work Impossible
Foods has done to expand accessto protein sources in schools, we
supported several schools with plantbased meat donations for various
events. We also launched “Plate
to Planet” open-access curriculumfor 3rd to 5th grade elementaryteachers, designed to help children
understand the environmental impactof the global food system and inspirethem to pursue higher educationand careers in green science.

SOCIAL WELLNESS + GOALSCOMMUNITYENGAGEMENTIMPACT REPORT 2022

DISASTER RELIEF
UkraineIn cooperation with the charity organization R3ua, we donated over 4
tons of Impossible products (equivalent to over 10 million calories) forthe humanitarian needs of Ukrainians. The delivery took place in the cityof Kremenchuk, Poltava Region, where volunteers distributed the food todisplaced families.
Puerto RicoAs the island works to recover from the impacts of Hurricane Fiona, foodshortage remains a major issue — particularly shortage of foods high inprotein. We donated cases of Impossible Sausage Patties and Impossible
Pork to help two fantastic organizations – Banco de Alimentos de Puerto
Rico and Feeding America – provide food to families in the municipalities
of Maunabo and Ciales.

SUPPORTING
YOUTH,FAMILIES &SCHOOLS• Operation Homefront• Chicago Public Schools- Earth Day• Habitat for Humanity• Wellness in the Schools
Gala at The Met• Oakland School System• Oakland Feather River Camp• Department of Food Science,
Purdue University

SUPPORTING
FOOD
INSECURITY• Support + Feed - Wondalaunch• Support + Feed - Eat, Drink Give
• Beast Philanthropy

SUPPORTING
CLIMATECHANGE• OVERHEATED Climate Action
Conference with Support + Feed
• Global Citizen Festival• Generation Fest• Climate Week NYC with
The Climate Group• Earth Day Festival

SUPPORTINGOUR INDUSTRY• Black Food and Wine Festival• Good Food Institute• GreenBiz’s Verge Conference• Damon Runyon Cancer
Center Foundation• Rancher Advocacy Program
SummitWHAT’S NEXT AT IMPOSSIBLE

IMPACT REPORT 2022

WHAT’S NEXT AT
IMPOSSIBLE
2022 was a year of positive change at Impossible Foods — one full of collaboration,
critical investments in our people and our communities, exciting leadershipdevelopments, and bold new visions for the future.
We launched in the United Kingdom, our first European market, and announced
major collaborations with globally renowned brands like Domino’s Pizza in Australia
and New Zealand and Fat Brands in the United Arab Emirates, bringing dozens of
Impossible™ menu items to new consumers in key markets.
We experienced strong growth in Australia and New Zealand, doubling the numberof restaurants carrying our products within a year and launching three retailproducts (Impossible Beef, Impossible Chicken Nuggets and Impossible Pork) in a six
month period. As a result, we doubled our brand awareness in the region.
In 2022 we also launched a record burst of new products, including Impossible™
Sausage Links, Impossible™ Wild Nuggies and Impossible™ Bowls, as well as a newversion of our flagship product Impossible Beef with 33% less saturated fat than
USDA 80/20 beef from cows (6 grams v. 9 grams).
As a result, Impossible has continued to be the fastest growing plant-based meatbrand in U.S. retail stores, where we experienced more than 50% dollar sales growthin 2022. In the food service sector, our flagship Impossible Beef product continues tobe the best-selling product by volume of any plant-based meat brand in the U.S.
And we’re just getting started.
Looking ahead, we’re excited to build on this momentum with a number of changes
to our business. We recently announced the hire of several key executives in critical
growth areas Demand Generation, Marketing & Creative, and International Strategy.
Our industry is nascent, and changing rapidly. At Impossible Foods, we’re on a
mission to be at the forefront of the next phase of the category, leading the way tobring positive change to the planet and communities across the globe. There’s notime to waste.
Happy 2023, friends. Let’s get going.

“2022 was a year of positivechange at Impossible Foods…
And we’re just getting started.”