董事長的話
CEO's Cornerwww.thermaltakecorp.com

December 2014 Volume 71

2014 Tt CULTURE BOOK

董事長的話
CEO's Corner

回到初衷 (Back to Basics)!
共創同理心的企業文化 持續創新迎向動態競爭Contents
Publisher

10

Thermaltake Group
Corporate Public Relations Office

Production Manager
Charlotte Chen

Editor in chief
Lucy Lee

Graphic Designers

Visual Design : Anan Chen
Web Design : Mono Chen
Cover Image : Anan Chen

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36

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41

Enquiries

Corporate Public Relations Office
Tel : +886-8797-5788 ext 2113 / 2115
Email : ttculturebook@thermaltake.com
http : //www.thermaltakecorp.com
The Tt CULTURE BOOK is publishedquarterly by the Corporate Public
Relations Office of Thermaltake Group.
The Publisher reserves the right torefuse images and texts do not comply
with the magazine´s design criteria.
T h e T t C U LT U R E B O O K i s o n l ypublished internally and the Tt CULTURE
BOOK will not be held responsibility
for copyright infringements on images
supplied directly by contributors. All
trademark and rights to Tt CULTURE
BOOK are reserved by Corporate Public
Relations Office, Thermaltake Group.
©Tt CULTURE BOOK

電腦週邊產業的未來可說是需要極大的創意和創新，然而企
業在長期經營的道路上始終必須有足夠的糧草支撐創意和
營運！唯有你我在心態上永遠不要忘記最初的自己、不要
忘記最初的夢想，最初創立曜越的戰戰兢兢，對細節的深度投入；最初得到公司的 offer letter 進入曜越的那份熱情
和全力以赴的有心有力的態度！

我們身處在瞬息萬變年代，整個市場就是我們的競技場，競爭存在於跨產
業、跨商業模式的競爭，企業除了對外要面對客戶和消費者的求新求變，更需
要一直站在消費者前面，對內則在組織管理和成本的控管皆需要面面俱到，因此企業需要有足夠的靈活度來做變革 (Revolution) 以求進步和生存。
將曜越企業組織想像成環環相扣的一條骨牌，中間只要有任何一個環節卡住，就無法順利到達目的地。「同理心(Empathy)」 是屬於企業文化的議題，同仁每日工作的同理心，其實決定了整體曜越的競爭力，一旦抱持這種同理心，就能夠比對手早感受到消費者的痛處和需要，更快地提供解決方案，就能更早洞察市場先機。「同理心」發生在每一個小細節裡，指的是對內，企業組織保護並推動彼此與組織的利益；對外，能靈敏地察覺消費者的感受、比其他公司更了解消費者的需求，方能提供「完美的使用的經驗」為最大目標。在這個消費者至上的年代，魔鬼就在細節裡，由內而外的點線面
都需要兼顧得宜，包括藉組織分工及型態功能滿足現在的企業經營面對的難題，都會延伸到產品完美程度，相對的如果我們對於產品包裝粗糙、隨便，同時影響消費者對於我們品牌的觀感和買單意願。因此，面對同理心的競爭年代，曜越的持續創新、靈活的組織架構，和動態的策略規劃，有賴同仁們的保持換位思考、設身處地的同理心和高度執行力，而這也是
我對曜越所有同仁的期許！

《Tt CULTURE BOOK》 由曜越集團企
業公關室發行，為曜越集團內部出版之電子季刊。作者若有觸及違反智慧財產權相關法律之行為，需由作者自負法律責任，不屬本集團權責。《Tt CULTURE
BOOK》所刊載之商標及版權皆為曜越集
團企業公關室所有，發行單位保有刪除、
修改文章內容與圖片之權利。
©Tt CULTURE BOOK
3

董事長的話
CEO's Corner

Back to Basics!
Building corporate culture with empathy andstaying competitive with innovationT

he future of the computer and peripherals industry
is being shaped by great innovation and creativity;
therefore, we have to have strong sustainable
constitution to support our creativity and operation for
long-term business management! We cannot forget
who we were when we first started out and we mustnever forget our initial dreams. We must remember the people wewere and the effort we made when Thermaltake was established,
how we asked for details, and the most important of all, the passion
and the positive attitude when you received your first job offer to be
a Thermaltake employee.
Our world is constantly changing; competition exists between cross-industry and cross-business models. The whole market is our business arena these days. We have to always
think ahead and anticipate the future needs of our customers. Planning for products and services, internalbudget control and managing administrative function will enable us to leapfrog our competitors.
Imagine Thermaltake is like a long row of dominoes, it is a chain reaction and the cumulative effect of ourhard work causes us to remain successful instead of failing at the end. Therefore, “Empathy” is positively
related to job performance and is part of the Thermaltake corporate culture. Cultivate compassion in yourdaily work, the ability to be empathetic is especially important for us when working across different cultures.
It determines our competitive strength of Thermaltake and helps us notice the pain and needs of consumers
earlier than competitors. The quicker we propose a solution, the faster we may catch insight into marketing
opportunities. Empathy spreads in every detail, internally, we do our best to guard and enhance the profits
of business organizations. Externally, we observe consumer’s demand and it also keeps us on their radar.
Active participation is important to carry our ultimate mission of “delivering the perfect user experience”.
In this consumer-orientated world, the devil is in the details! We need to be well considered in every aspectfrom internal to external environments of company and business. This includes building a healthy assignmentof responsibility, strong organization structure which can influence the perfection of our products. If we are notserious about product packaging, it not only affects consumer’s impressions of Thermaltake, but also reduces
their excitement to purchase our products. Hence, I am expecting every one of you to put yourself in the
consumer’s place by making sure that we make a solid effort to execute our projects. This is how Thermaltake
stays innovative with flexibility in regards to management and strategic planning to respond to challenges intoday’s ever changing business world!

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市場趨勢
Market Trend

由消費者引領的電子新運動 ― Quantiﬁed Self 量化自我
企業公關室 / Public Relations Manager / Charlotte Chen 陳葦倫未來 20~30 年的生活會是甚麼樣子 ? 有機器人、
智能科技應用更廣泛，其實我們早已不知覺活在以前所讀的科幻小說所描述的未來生活裡了！

全球瘋電子新運動潮流

Quantified Self 量化自我，是透過電子產品將個
人的數據紀錄予以廣泛的應用。各家廠商無不在思考怎麼用行動
裝置了解人的身體 ? 了解人的行為 ? 如何將這些收集到的龐大數據轉化分析以改善人們的生活 ?

量化你我的生活QS 量化你我的生活！

Apple Watch 即將上市 ! 是否再次成功引領改造人們
的生活，指日可待 !

你 我 已 經 都 很 熟 悉 的 出 門 用 Uber、 運 動 有 Nike+、「Epson
Pulsense 心 率 有 氧 教 練 」， 搭 配《Pulsense View》APP、
Samsung S Health、大陸的咕咚；嬰幼兒照顧有 Philips in.Sight
wifi 嬰兒攝影機、睡眠感測手環等，加速了這股新運動，從心跳、血壓、體重、飲食、時間等數據被集中；而電子社群搭配智慧行
動裝置的互相搭配，這些 big data 的應用層面已經到家庭、理財、
休閒、工作層面，從量化自我 (Quantified Self)，應該是更寬廣到
量化生活 (Quantified Life) ！
Quantified self 自 我 量 化 的 趨 勢 在 歐 美 已 非 常 盛 行， 甚 至 已
有 相 當 多 的 團 體 消 費 者 因 此 舉 辦 聚 會， 互 相 分 享 經 驗 (http://
quantifiedself.com)。 蘋果 iPhone6 的現身重新掌權市場寶座，即將登場的 Apple Watch，有了 Apple 對穿戴式行動量化自我的方向確定，由消費者引領的新電子運動的普及化指日可待 !

曜越堅定邁向 4.0 企業 提供更趨完美的使用者經驗
曜越對此更是以一直站在消費者前面的洞察力，克服當中的障礙，開發出智能電競產品系列，這也符合 Dr. Michael Kotler 提到「4.0 企業則是針對喜歡自我實現的人，發展策略性行銷，讓人們回歸自己」的這股新電子運動！曜越全新的智能電競產品意味著提供玩家與消費者學習的機會，藉由數據紀錄使用軌跡和習慣
更了解自己！

曜越智能電競產品將 Quantified Self 帶入電競領域 !

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2014 Tt CULTURE BOOK

顧客焦點
Customer Sharing

Growing Together

品牌就是要這樣
Thermaltake USA / Product Manager / Mike Fierheller “ThermalMike”

全球運籌管理處倉儲課 / 倉儲資深專員 / Yuan Li Mei 袁麗玫s we look to the future and learn from thepast, our mission to deliver the perfect user
experience is forevermore. By combining
all of our strengths, we send a message
and grow together to show the world what
Thermaltake has to offer.

科技日新月異的時代，創造如何深得人
心的品牌，每一步都要走的小步又踏
實，品牌吸引不外乎是外型取勝及功能
便利為重要性，更是因為優值的品質，
讓人覺得值得花時間去排隊購買，科技的進步讓我們一睜開眼就開始仰賴著電子商品生活著，電子週邊的創新，讓我們不由自立習慣
使用曜越電競產品 , 看到鍵盤滑鼠就想到曜越電腦，看到手機週邊產品就想到 LUXA2，看到電競選手就想曜越太陽神，這就是成功立足新潮流的 E 時代。

A“We Share”

We Share

We share information across multiple channels to provide
interest in our brand to provide videos, images and content
across the globe. Each member plays an important rolein creating that experience, something we all hold deep inour hearts. Our contribution, our passion is what makes
us stand together, strong and ready for the future. We add
value to what we accomplish and pursue challenging goals
without difficulty. We not only give our users a product,
but an experience they can have to entertain for years tocome.

“We Achieve”

We Achieve

Together as a team, we strive to achieve more and gain
respect from our communities. It is this way; gamers,builders and enthusiasts alike give us praise to what wedo and who we have become. Our strong company culture
helps us grow with new and innovative products that bringjoy to millions of people. When we look back and into the
future, we see the goals we have succeeded and the plans
we encourage to become successful.

在在專業培訓這塊，公司真的超級用心，不僅讓各大學校學生參與公司、環境、產品上的認識及解說，到場
的學生心情都相當期待及興奮，整個過程中讓學生更了
解到電競這方面的專業知識，體驗娛樂、電競、科技、
生活是如何的亙動。
寶島台灣雖不大，任何年齡層都有可能是客戶群，
所以在服務人群這塊，公司聽見了南部客戶群的心聲，
用心在南部設立電競館讓粉絲可以方便親臨電競感受電
玩娛樂的夢幻世界，讓消費者實用電競產品透過實地使用及店員解說後更深入發揮產品的功能性，這就是曜越的用心及專業，品牌就是要這樣。
員工的專業技能和管理能力，公司也相當重視這塊，
常透過各部門同仁規畫良好的教育訓練，一方面可以使
員工有充足的能力增加專業知識，讓所有員工都有覺得公司重視他們的成長與發展，更會對公司竭誠奉獻心力。

“We Give Back”

We Give Back8

By understanding what we learn from our community, we
gain respect and with that give back to the ever increasing
fan base through events and promotions. New and exciting
products shine in the eyes of several consumers as
they glance by, showing them what we bring to market.
Hundreds join together for their chance to grasp the glory
we all call Thermaltake at our many events or though
our sponsors we participate with. We provide exclusive
giveaways to give chance to potential enthusiasts throughsocial media and give thanks to our communities for their
dedication to follow. By taking in their opinions to support
them, we challenge the game for a better tomorrow.

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2014 Tt CULTURE BOOK

Quadruple victoryfor Thermaltake˙Tt eSPORTS˙LUXA2 receive“Good Design Award 2014＂

T

okyo, Japan – October 15, 2014 – Quadruple honours as Thermaltake Group enjoys successin the Good Design Award 2014! Thermaltake Group, as a key role in the worldwide technology
field, is extremely delighted to announce the awarding of Japan’s highly prestigious “Good
Design Award 2014” with its three brands － Thermaltake, Tt eSPORTS and LUXA2 for thethird time! By reaching the high screening policy of Humanity, Honesty, Innovation, Esthetics
and Ethics; competition prize winners include four distinguished models: Thermaltake Urban

T81 Full-tower Chassis, Tt eSPORTS SYBARIS Hybrid wired/wireless Headset, Level 10 Hybrid Mouse and
LUXA2 Groovy Duo Live Wireless Speaker conquer the jury and come to the forefront among approximately
1,258 award winners from more than 801 companies! Particularly, it is the first time both Tt eSPORTS andLUXA2 have been awarded the highly coveted Good Design Award, Thermaltake group with its three brands
emerged victorious also showing its outstanding technological strength in computer DIY, gaming peripherals,
and the mobile accessory market against some established competitors.

Thermaltake － Urban T81 Dual Swing Door Full-tower PC case

Chosen as one of the winners in “Communication devices/equipment for individuals or home” category ofGood Design Award 2014, Thermaltake presents an elegant, high-impact and beautifully architectured design10112014 Tt CULTURE BOOK

品牌推廣
Branding Casewith the Urban T81 Dual Swing Door Full-tower
PC case to provide enthusiasts with the ability tobuild the highest performing systems. Inspired byautomotive “suicide doors” , the T81’s novel door
panels are an innovative and inspired design thatsets it apart from any other chassis . Likewise,
the front door panel’s brushed aluminum finish
masks extrusive drives and devices, producing aunified aesthetic of modern sophistication. A highly
customizable 5.25” & 3.5” drive bay enables users
to freely interchange the 3.5” hard-drive cages tosuit one’s need, or remove 5.25” & 3.5” drive bays
to gain maximum interior space for maximum airflow
or the addition of liquid cooling systems. The sleek,brushed aluminum I/O port section provides two of the latest SuperSpeed USB 3.0 ports, along with fourUSB 2.0 ports. The integrated fan hub and controller can easily manage the airflow of up to 10 fans at once.
In addition, HD microphone and headset jacks are positioned for easy, direct access when needed. Urban
T81 is built to optimize airflow as part of its fundamental design. Triple 200mm fans and a 140mm fan comeequipped. It is the first chassis in the market that has the ability to house 4x 200mm fans, along with three
more 120mm fans - allowing unrivaled airflow to protect your valuable components. Urban T81 pushes theenvelope by enabling utilization of high-end water cooling solutions. Featuring support for either front 360mm/
top 420mm or front 420mm/top 360mm radiators, along with rear120mm and bottom 120/240mm radiators,
the Urban T81 is an ideal chassis for extreme performance systems.

Tt eSPORTS － SYBARIS Hybrid wired/wireless Headset

The SYBARIS Hybrid gaming headset, one of
the winners in “Personal accessories for daily life,
sporting goods” category of Good Design Award
2014, offers both Bluetooth headset functionality
in wireless mode as well the ability to connect anexternal microphone in wired mode. The SYBARIS is
the world’s first Bluetooth headset with a swappable
external microphone. With Bluetooth 4.0’s efficiency,
the SYBARIS can run for up to 14 hours, and it also
supports AptX lossless streaming for maintaining thehighest fidelity in audio quality. NFC support allows
for hassle-free pairing, with most modern mobile
devices that support NFC capability. In wired mode, the SYBARIS can function as headphone only by directly
connecting an audio cable to the aux-in jack on the left earcup. The SYBARIS can also function as a wired
headset by connecting both the external microphone boom and the audio cable to the aux-in jack of the left
earcup. Allowing users complete freedom in how they wish to use the SYBARIS in wired mode. The sound of
the SYBARIS has been tuned to provide extra focus on the bass and mids, providing just the right feeling to
let users enjoy their music while still preserving the vocals as well as a pleasurable gaming experience. With
the built-in buttons on the right earcup, users can pair the SYBARIS to their Bluetooth enabled devices as wellas control volume, skip tracks, pickup or hang-up phone calls. The SYBARIS hybrid wired/wireless headset
truly runs the gamut from offering gaming to lifestyle audio experience for all gamers. It has received the honor
of“COMPUTEX d&i Awards 2014” and“2014 iF Product Design Award” as well.

Tt eSPORTS － Level 10 M Hybrid Gaming Mouse

The award winner of “Communication devices/equipment for individuals or home” category of Good DesignAward 2014 － Level 10 M Mouse, done in collaboration with BMW DesignworksUSA, comes back with a12

new refresh in the Level 10 M Hybrid Mouse. The M
Hybrid Mouse is a hybrid wired and wireless mouse.
It inherits the special characteristics of peripherals
found in the Level 10 M series and of course it’sclose sibling the M Mouse. The same use of thealuminum base to give the mouse a solid feel yet
maintain good weight, innovative legacy 3D-steering
axis movement which lets users adjust the height
and angle at which the back cover comes into
contact with their hand, and air-through ventilation
system to keep hands cool are preserved. The M
Hybrid Mouse’s most obvious new update is that it
is a hybrid wired & wireless mouse which functions
both wired and wirelessly via 5.8G technology.
5.8G was chosen as 2.4G has become quite common in consumer products, and is thereby more prone tointerference on those signal bands. With 5.8G, the spectrum of signals available is much broader and able to
avoid interference. The M Hybrid Mouse also receives the honor of“COMPUTEX d&i Awards 2014” and “Best
Choice Award 2014”.

LUXA2 － Groovy Duo Live Wireless Speaker
LUXA2 Groovy Duo Live Wireless Speaker is chosen
as the winner in the “Electrical appliances for daily
life, sound equipment” category of Good DesignAward 2014. The Groovy Duo is a set of compact
twin speakers that provides the most remarkablemusical experience for all your lifestyle experiences.
You can share your twin speaker with friends formono to mono sound, or simply pair it up with its
unique dynamic pairing mode for true stereo sound –watching movies, music and game playing, or evenuse as a mini home theatre system, the Groovy Duocompliments all your wireless musical needs. With
its smooth black matte finish, crisp physical control
functions and laser lined LED indicator, the Groovy
Duo mixes hi-tech with hi-fashionistic appeal for the ultimate portable musical experience. One thing you
must not do is mistake the Groovy Duo as an innocent looking little speaker as it is no slouch in the volume
department, it packs a whopping 6W (Watt) combined total audio output which is more than enough to keepthat party going all night long. With up to 8 hours of long lasting playtime available, and requiring just 3 hours
to recharge from flat, you spend more time jamming to your beats than anything else.
The Groovy Duo is also compatible with LUXA2’s Groovy Audio Center App which features 5-Band Equalizer,
Global Cloud Radio and Playlist library. The app is now available for download on the Google Play Store forthose who fancy a more personalized musical experience. Play your music at the front, from the rear, side toside, above and below- the choice is yours.

Thermaltake’s corporate mission

Mr. Kenny Lin, CEO & Chairman of Thermaltake Group said, “The award is an important confirmation to our
3 brands! Thermaltake insists to provide the best for worldwide users in every aspect and we are committed
to creating the perfect user experience. We will continue to create innovative and user-friendly products withexceptional characteristics and distinctive designs and keep building a world-class cultural brand for theenjoyment of entertainment, e-Sports, technology and enhanced lifestyle choices to all users!”
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2014 Tt CULTURE BOOK

品牌推廣
Branding Case

The New Thermaltake Core V51
High-End Window Mid-Tower Chassis

Taipei City, Taiwan – September10,2014 – Thermaltake, being an industry leader in computer
chassis, thermal solutions, and power supply units, introduces Core V51 window mid-towerchassis, a new member of the Core Series, which now comes after the launch of Core V71
and Core V1, retaining the curved metal mesh look and delivering an outstanding cooling
performance with the compatibility for extensive DIY/AIO LCS and the air cooling units that theseries is known for. Core V51 is an enthusiast’s grade mid-tower that creates unprecedented
space for high-end hardware and liquid cooling expansion, supporting the latest X99 motherboards includes
E-ATX, ATX, Micro ATX, and all high-end GPU cards. Users can maneuver between superior liquid cooling or
superb airflow through seamless operation, definitely gives PC enthusiast flexible installation and keeps thesystem cool!

Features of Core V51 are as follow:
Enthusiasts DesignTaipei City – October 28th , 2014 – Thermaltake, an industry leader in computer chassis, thermal
solutions, and power supply units, is pleased to introduce the new Thermaltake Core V41
Window mid-tower chassis with exclusive Tt LCS certification. It is the latest addition to the Core
series, and follows the launch of Core V71, V1, V51 and V31. While retaining the series’ curved
metal mesh appearance, it delivers outstanding cooling performance, with compatibility for theextensive DIY/AIO liquid cooling systems and air cooling units that the series is renowned for.
The Core V41 is an enthusiast-grade mid-tower chassis that provides unprecedented space for high-end
hardware and liquid cooling expansion, supporting the latest ATX, Micro ATX, and Mini-ITX motherboards, andall high-end GPU cards.

A Closer Look:
Enthusiasts’ Design: Designed for gamers, the perforated top panel, with

Featuring a transparent side window to offer a direct view of theinner system, Core V51 is designed for gamers; the perforated top
and front panel allows easy heat dissipation and rapid air intake for
maximum ventilation. The heightened case-stands at the bottom help
to enhance airflow and overall stability during operation.

its magnetic dust filter, and the bottom panel allow easy heat dissipation and rapid
air intake for maximum ventilation. The heightened case-stands help to enhance
airflow and overall stability during operation. The Core V41 also features atransparent side window to offer a direct view of the chassis’s interior.

Tool-free Installation

minimizes the hassle of installing and removing “2 + 3 + 3” drive bays with modular
drive racks, offering ease and flexibility when setting up storage solutions.

Innovative 5.25” & 3.5” tool-free drive bay design has minimized thehassles of installing/removing. “2 + 5” drive bays with modular drive
racks for accessory and storage devices.

Fully Modular Design

A highly customizable 5.25” &3 .5” drive bay feature enables users tofreely interchangeable the 3.5” hard-drive cages to suit their needs
and remove the 5.25” & 3.5” drive bays to gain maximum interior
space for advance cooling performance or liquid system build.

Advanced Ventilation

Core V51 delivers an outstanding cooling performance, consistingof DIY/AIO liquid cooling systems and air cooling units. Two 120mm
intake fans are hidden behind the front dust filter, quietly pushingvast amounts of air over the hard drives and GPUs. The air is thenextracted by the third 120mm fan at the rear. Additionally, with theaid of the cable management design guaranteed to take the cooling
performance to the next level.

High-end Complete Solution

Core V51 enables users to build a complete high-end system, whilst
supporting up to either 420mm radiator liquid cooling, or 200mm casefans, with a long graphic card at the same time, and simultaneously
protecting the user’s hardware as well as increasing the CPU’s
overclocking potential. Most importantly, it has the capability to deliver
an outstanding cooling efficiency throughout the entire case.

14

Tt LCS Certified: Thermaltake Releases
New Core V41 Window Mid-Tower Chassis

Tool-free Installation: Innovative 5.25” and 3.5” tool-free drive bay design

Fully Modular Concept: A customizable 5.25” and 3.5” drive bay featureenables users to swap the 3.5” hard-drive cages to suit their particular needs whilst
being able to remove the 5.25” and 3.5” drive bays to gain maximum interior space
for advanced cooling performance or liquid system build.

Advanced Cooling Solution: The Core V41 delivers outstanding cooling

performance as a result of its DIY/AIO liquid cooling system and air cooling unit. It is
standard-equipped with a 120mm intake fan, which is hidden behind the front dust
filter, quietly pushing air over the hard drives and GPUs. The air is then extracted
by a second 120mm fan at the rear. With the aid of the cable management design,
it is guaranteed to take cooling performance to the next level.

Liquid Cooling Performance: The Core V41 enables users to build

a high-end liquid cooling system by supporting up to 360mm liquid coolingradiators, along with long graphic cards and other liquid cooling components. The
series is not only aimed at protecting hardware, but also at increasing the CPU’s
overclocking potential. Most importantly, it has the capability to deliver outstanding
cooling efficiency throughout the entire chassis.

Thermaltake releases exclusive “Tt LCS Certified” : Tt LCS
Certified is a Thermaltake exclusive certification applied only to products thatpass the design standards of hardcore enthusiasts. The Tt LCS certification was
created so that can power users can know which chassis has been tested to be
most compatible with extreme liquid cooling configurations to ensure the best
performance, features, and fit. Thermaltake’s Core series of chassis—comprising
V71, V51, V1, V31 and V41—is Tt LCS certified, meaning DIY PC enthusiasts canrest assured of optimal performance.

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2014 Tt CULTURE BOOK

品牌推廣
Branding Case

Thermaltake release New Core V31
An Enthusiasts’ Grade Mid-tower Chassis
with exclusive “Tt LCS Certification”

Taipei, Taiwan – October 21, 2014 – Thermaltake, being an industry leader in computer chassis,
thermal solutions, and power supply units, introduces Core V31 window mid-tower chassis
with exclusive Tt LCS Certification, a new addition to the Core Series, which has now arrived
following the launch of Core V71, Core V1, and Core V51, while retaining the curved metal
mesh appearance, it delivers an outstanding cooling performance with the compatibility for theextensive DIY/AIO LCS, and the air cooling units that the series has become renowned for. Core
V31 is an enthusiast’s grade mid-tower chassis creating unprecedented space for high-end hardware andliquid cooling expansion, supporting the latest ATX, Micro ATX, Mini-ITX motherboards, and all high-end GPU
cards.

Let’s take a closer look at Core V31:
Enthusiast Design: Designed for gamers,

the perforated top and bottom panel with magnetic
dust filters allows easy heat dissipation and rapid
air intake for maximum ventilation. The heightenedcase-stands help to enhance the airflow and overall
stability during operation. Featuring a transparent
side window to offer a direct view of the inner
system.

Innovative Tool-free Design: Innovative
5.25” & 3.5” tool-free drive bay design has
minimized the hassles of installing/removing “2 +3” drive bays with modular drive racks, grantingease and flexibility on setting up the best storage
solution.
Fully Modular Concept: A customizable5.25” & 3.5” drive bay feature enables users tofreely interchange the 3.5” hard-drive cages to suit
their particular needs, whilst being able to remove
the 5.25” & 3.5” drive bays to gain maximum
interior space for advance cooling performance or
liquid system build.

Advanced Ventilation: Core V31 delivers an outstanding cooling performance, which consists of DIY/
AIO liquid cooling systems and air cooling units. Standard equipped with a 120mm intake fan which is hidden
behind the front dust filter, quietly pushing infinite amounts of air over the hard drives and GPUs. The air isthen extracted by a second 120mm fan at the rear. Additionally, with the aid of the cable management designthat is guaranteed to take the cooling performance to the next level.

Liquid Cooling Support: Core V31 enables users to build a high-end liquid cooling system bysupporting up to 360mm liquid cooling radiators, along with long graphic cards, and other liquid coolingcomponents. The series is not only aimed at simultaneously protecting the hardware, but also to increase theCPU’s overclocking potential. Most importantly, it has the capability to deliver an outstanding cooling efficiency
throughout the entire chassis.
Thermaltake releases exclusive “Tt LCS Certification”

Tt LCS Certified is a Thermaltake exclusive certification applied to only products that pass the design andhardcore enthusiasts’ standards that a true LCS chassis should be held to. The Tt LCS certification was
created so that we at Thermaltake can designate to all power users which chassis have been tested to be
best compatible with extreme liquid cooling configurations to ensure you get the best performance from thebest features and fitment. Thermaltake Core series Chassis: Core V71, Core V51, Core V1 and Core V31 are
all certified by Tt LCS Certification which truly reveals the perfect performance of Thermaltake Chassis andthe spirit of PC DIY enthusiasts.

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品牌推廣
Branding Case

Thermaltake Introduces New Versa H34 andH35 mid-tower chassis for Gamers and Homecomputer Builders

Thermaltake Displays Full Range of Luna
Series LED Case Fan: Luna 12, 14, and 20

Taipei, Taiwan – October 24, 2014 – Thermaltake, an industry leader in computer chassis,
thermal solutions, and power supply units, is pleased to introduce the new Thermaltake Versa
H34 and H35 mid-tower chassis, specifically designed for gamers and home-computer builders.
With a modular drive rack design, both the Versa H34 and H35 have enough space for highend hardware and expansion. Ample ventilation options, a cleanable dust filter, and a perforated
mesh bezel help to keep the entire system cool and dust-free. The Versa H34 and H35 alsodeliver advanced liquid cooling solutions and stress-free cable management to customize users’ computer orgaming systems.

Other Details:
Built for Gamers: To ensure a smooth gaming experience and prolong

the life of components, the Versa H34 and H35 incorporate perforated panels,
built-in removable dust filters, and a raised foot-stand to allow clean air intake
and rapid heat dissipation. The transparent side window draws attention to thechassis’s inner workings.

Modular Design: Innovative “2+3” 5.25” and 3.5” modular drive design

with tool-free drive tray installation enables flexibility when setting up storage
solutions, maximizes internal space, and minimizes hassles.

Stress-free Cable Management: A wide cable routing gap for easy

cable management and hiding cables behind the motherboard tray facilitatesbuilding and tinkering (upgrades), reduces wire entanglement, and provides
better airflow and dust management. Additionally, water tube holes with rubber
grommets are used to support external liquid cooling systems.

Optimized Ventilation: Both models are equipped with two 120mm

turbo fans, which spin up to 1000RPM, capable of drawing in fresh air andextracting hot air. For gamers with extreme ventilation needs, 120mm and
140mm pre-mounted holes can support up to eight fans in total.

Complete System on the Go: Users can build a complete high-end solution, supporting up to a 360mm radiator liquid cooling system alongwith a long graphic card. The Versa H34 and H35 protect users’ hardware
and increase the CPU’s overclocking potential. Most importantly, outstanding
cooling efficiency is delivered throughout the entire case.

Thermaltake releases exclusive “Tt LCS Certified”

Tt LCS Certified is a Thermaltake exclusive certification applied only to
products that pass the design standards of hardcore enthusiasts. The Tt LCS
certification was created so that power users can know which chassis has
been tested to be most compatible with extreme liquid cooling configurations toensure the best performance, features, and fit. Thermaltake’s Versa H34, H35
chassis and Core series of chassis—comprising Core V71, Core V51, CoreV1 and Core V31—is Tt LCS Certified, meaning DIY PC enthusiasts can rest
assured of optimal performance.
18

Taipei, Taiwan – September 17, 2014 – Thermaltake, being an industry leader in computer
chassis, thermal solutions, and power supply units, now unfolds full range of Luna Series case
fan in 120mm, 140mm, and 200mm sizes with various LED lighting options. Particularly, as the
new stunning focus for Thermaltake PC case fans in 2014, Luna LED series is an all aroundcase fan, providing an effective radiator, heatsink, and case cooling solution inside the chassis.
With an anti-vibration mounting system covered all four corners, it strengthens the stability
during operation. Balanced seven, nine, and eleven-blade fan design ensures optimal airflow, undoubtedly
guarantees ultra low noise and heat dissipation. Luna Series releases three LED colors selection: red, whiteand blue, to add style to your PC case.

Take a Closer Look at Luna LED Series:
Anti-vibration Mounting System

In-mold injection anti-vibration rubber pads provide
hassle-free usage for 80% protection coverage, including
all four corners and the frame.

Long-life Bearing

With better stiffness, long-life sleeve bearings are
suitable for moderate- to high-speed applications,offering enhanced reliability and extended life spans.

Higher Air Inflow, Less Noise

Enlarged fan frame opening enhances air inflow and theunique fan blade design delivers exceptional airflow at alow noise level.

3 Colors of Luminous LED

The Luna LED series is available in three vivid colors:
red, white, and blue. Embellish the chassis in your own
way.

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品牌推廣
Branding Case

Thermaltake Launches new high wattage
Toughpower and Toughpower Grand Series
Power Supply Units – 80 PLUS Gold CertifiedT

aipei City, Taiwan – October 22, 2014 – Thermaltake, being an industry leader in computer
chassis, thermal solutions, and power supply units, launches a series of premium 80 PLUS
Gold certified as well as high wattage power supply units which are Toughpower Series(1000W/1200W/1500W) and Toughpower Grand Series (1050W/1200W), using the highest
quality components for stable performance, excellent features with unbeatable efficiency vitalto the current high-end system in market even in demanding conditions. The Toughpower andToughpower Grand Series are launched with fully modular design, and ideally suited for high-end gaming andenthusiast PCs powering multi-core processors in combination with multi-GPU setup. Being 80 PLUS Goldcertified, users not only get a guaranteed eco-friendly PSU, but also a reduced in electricity bill. Additionally,
Toughpower and Toughpower Grand Series come with modular design to reduce cable clutter; and ultraquiet fan delivers silent cooling, thus the entire computer and power supply can operate at its peak moment.
Ultimate performance and efficiency: this is what the new Thermaltake Toughpower Series and Toughpower
Grand Series is all about!

Features of Toughpower
Gold Series are as follow:- Ultra Quiet Fan- 80 PLUS Gold and Haswell Ready- Flat Modular Design- High Quality Japanese Capacitor- Massive and Dedicated +12V Output

Features of Toughpower
Grand Series are as follow:- Pure Aesthetic Outer Chassis- 80 PLUS Gold Certified and Haswell Ready- Fully Modular Cable Design- 100% High Quality Japanese Capacitors- Flat Modular Cables- Massive and Dedicated +12V Output

The New Thermaltake TR2 Bronze Series
450W, 500W, and 600W, Power Supply UnitsT

aipei City, Taiwan, – October 29, 2014 – Thermaltake, being an industry leader in computer
chassis, thermal solutions, and power supply units, would like to take this opportunity tointroduce the TR2 Bronze Series 450W, 500W, and 600W, PSU that incorporates various highquality components, enabling non-stop usage with a constantly stable and reliable performance.
With 80 PLUS Bronze certified, the new TR2 Bronze series is the most valuable and economical
choice-line, especially as it is specifically designed for the users who are looking for an excellent
balance between cost and performance. To support all of today’s PC requirements, the TR2 Bronze Series
complies with the latest ATX 12V 2.3 Standard for the utmost reliability and compatibility that supports stateof-the-art technologies. The embedded 120mm cooling fan delivers not only silent cooling, but also intelligent
temperature control. The series is equipped with a single +12V rail design to provide superior performance for
its PC system. The new Thermaltake TR2 Bronze Series will always accommodate every type of mainstreambuild under any and all circumstances.

Features of TR2 Bronze Series are as follow:
Ultra Quiet Fan

Large 120mm cooling fan with intelligent RPM control delivers theultimate cooling performance with a silent operation.

Elongated Cables

The extra long cables enable enthusiasts and power users to properly
route the cables in optimal location to prevent airflow blockage, thereby
significantly improving the computer system’s overall thermal efficiency,
as well as the aesthetic.

80 PLUS Bronze Certified and Haswell Ready

TR2 Bronze series saves energy through its high energy efficiency of up
to 85%, and is 80 PLUS® Bronze certified.

High Quality Japanese Main Capacitor

A high-quality Japanese capacitor produces supreme stability andperformance with low impedance characteristics. This delivers a stable
operation over an extended period of time, as well as excellent reliability.

Massive and Dedicated Single +12V Output

The TR2 Series is equipped with a powerful +12V rail, superior
performance under any and all types of system loading.

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品牌推廣
Branding Case

【曜越 Tt eSPORTS 特約即時快修中心】正式設立
為您的心愛電競戰備把關 保持最佳狀態北，台灣－ 2014 年 10 月 16 日－ 秉持一
貫對於產品品質的堅持，提供予消費者優質的專屬服務，一直是曜越 Tt eSPORTS
多年來努力的目標！曜越 Tt eSPORTS 宣
佈【曜越 Tt eSPORTS 特約即時快修中心】
正式設立，今後，玩家和消費者能全方位
享有曜越 Tt eSPORTS 品牌慣有一致的全套完善購物體驗
及保障！

台【曜越 Tt eSPORTS 特約即時快修中心】
原廠把關˙安心選購˙放心擁有曜越 Tt eSPORTS 始終以提供創新科技與完美的使用
者經驗，領導著電競文化的發展，並提供最廣大完整的專業
高階電競配備，讓喜愛各種遊戲和生活型態的玩家都能有最多元且適合的選擇。現在透過【曜越 Tt eSPORTS 特約即時快修中心】，代表曜越 Tt eSPORTS 對產品品質的信心
和堅持，更顯示曜越 Tt eSPORTS 提供玩家卓越服務的用
心！
縣市
店家名稱
地址
電話
台北市 曜越電競專賣店 台北市萬華區武昌街二段 50 巷 02-23613656
西門店
6號
台北市
總騏科技
台北市中正區八德路一段 35 號 02-23954880
1樓
中壢市PC PARTY 桃園縣中壢市明德路 15 號
03-2810606
台中市
PC PARTY 台中市西區公益路 113 號
04-23029668
台南市硬派精璽
台南市北門路一段 226 號
06-2296881
高雄市 曜越電競專賣店 高雄市新興區五福二路 262 號 07-2366566
大統店
1樓
高雄市
PC PARTY 高雄市三民區建國二路 26 號
07-2366566

Tt eSPORTS CHALLENGER
Prime gaming keyboard
Dial in the win!

Taipei, Taiwan – September 25, 2014 – Tt eSPORTS, the leading expert in professional e-Sports
gaming peripherals is releasing the CHALLENGER Prime membrane gaming keyboard.
The CHALLENGER Prime membrane gaming keyboard brings some new functionality into
the CHALLENGER series of membrane gaming keyboards. At the first look, it’s obvious the
CHALLENGER Prime features a more aggressive styling in the keyboard shape, to add to thegaming atmosphere. The CHALLENGER Prime also features 3 color backlighting with different
lighting options and finely adjustable brightness, macros, onboard memory for profiles storage, multimedia
keys, shortcut keys, adjustable repeat rate, adjustable polling rate, and key mapping (active only in Gamemode).

3 color backlighting, with fine brightness adjustment & macro functions andkey switching

The CHALLENGER Prime features a special LED backlighting system with blue, red, and purple backligtingcolors. The lighting is then further fine tuneable for brightness, via the dial found in the top center of the
keyboard. Alongside the top and left side of the keyboard, a multitude of keys are visible. On the far left are the
6 dedicated macro keys and next to them on the top lleft are the dedicated profile switch keys (M1, M2, M3);
the Num Lock, Caps Lock, and Scroll Lock notification lights will also flash to indicate when you’ve switched
to profile one, two, or three, respectively. After that are the shortcut keys and multimedia keys which allow you
to control your media player while in-game. The function keys are also plentiul. F1-F4 also double as keys
to adjust repeat rate and poll rate. F5-F8 have further shortcut keys and navigation keys. Finishing it off, arethe brightness adjustment keys, Game Mode / Normal mode switch key, backlighitng on/off key, and key tochange colors. Built-in onboard memory will store macros, lighting mode, and lighting color for each profile.

Anti-spill design

In addition to the already plentiful feature set mentioned above, the CHALLENGER Prime has the ability,
through the included software, to re-map keys. Any of the regular keyboard keys (sans the top profile keys,
shortcut keys, and multimedia keys) can be remapped to function as another key. The re-mapping will only be
active when switched to Game Mode, and once switched back to Normal Mode, the CHALLENGER Prime’s
keys will function like a regular keyboard. The WASD keys and arrow keys can be switched in function as well.
Rounding out the features, is the anti-spill design. The CHALLENGER Prime comes with drainage holes atdesignated areas in the keyboard frame to help avoid accidents due to spills.
The New Tt eSPORTS CHALLENGER Prime gaming keyboard with a MSRP of USD29.99

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Branding Case2014 Tt CULTURE BOOK

Tt eSPORTS TALON series
optical gaming mice
Blaze through the competition!

Taipei, Taiwan – September 23, 2014 – Tt eSPORTS,
the leading expert in professional e-Sports gaming
peripherals is releasing the TALON series of opticalgaming mice, featuring the TALON and TALON Blu mice.
With the TALON series, Tt eSPORTS aims to show that
quality engineered gaming grade mice can be put out forthe more budget conscious gamer; via solid design in sensor, switch,
and ambidextrous ergonomic design, and balancing functionality versus
features. The two mice in the TALON series differ by lighting setup tobetter match individual preferences, but have the same hardware at its
core offering the same high performance in stable tracking, consistency
and a good max speed. With the ambidextrous shape, the TALON
series mice feel great in either hand.
At the first glance it’s obvious that the lighting aesthetics of the two miceare different. The TALON changes it up from traditional lighting setups
with a more aggressive styling featuring lighting accents throughout
the mouse body and sides that cycles through 6 different colors (in thefollowing order: red, orange, yellow, blue, dark blue, and purple).
The TALON Blu goes for a more subtle approach with blue LED
illumination on the mouse wheel, dragon logo, and sides. The
TALON may be set to pause on a color or have the lighting system
off altogether, and the TALON Blu may be set to static lighting, pulse
lighting pattern, or off.
Aesthetics aside, the TALON series features an AVAGO 3050
Infrared Optical sensor, with up to 3000 DPI. The sensor is very
accurate in precision, has no prediction, and has a high maximum
movement speed (meaning even low sens. users who rely on very fast
movements will still have good tracking). A dedicated DPI adjustment
button on top of the mouse allow for on-the-fly DPI adjustment in
the following steps: 500, 750, 1500, 2500, and 3000 DPI. OMRON
switches provide a durable life cycle of 5 million clicks and just as
importantly, the perfect click feeling that gamers prefer. The sidepanels of the TALON series gaming mice are also removable, to allow
users to further customize the shape of the mouse to their hand.
Thumb buttons (mouse4 and mouse5) are found on the left side,
offering convenient navigation. The TALON series optical gaming mice,
simply work; they come with no software needed.
The new Tt eSPORTS TALON and TALON Blu optical gaming micewith a MSRP of USD 19.99

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品牌推廣
Branding Case

Tt eSPORTS Now Available at BEST BUY

L

os Angeles, California – October 13, 2014 – Tt eSPORTS, theleading expert in professional e-Sports gaming peripherals
is proud to announce BEST BUY (www.bestbuy.com) being
added to our list of official partnered sellers. BEST BUY is
currently the largest chain of electronics and retail stores
offering top of the line gaming and PC gear directly from Tt
eSPORTS. BEST BUY officially began selling Tt eSPORTS professional
gaming products beginning October 2014.
“Continuous investment in localization and a close cooperation networkwith strong partners has and will always be key elements of our strategy.
Tt eSPORTS teamed up with strong partners to offer the best sales andservice experience to customers! ” stated Mr. Kenny Lin, CEO & Chairmanof the Thermaltake Group.
The latest Tt eSPORTS product are available now, including both
VENTUS ambidextrous laser gaming mouse and Poseidon Z (Blue
Switch) Illuminated mechanical gaming keyboard.
Further information is available online : http://bit.ly/1puPdrK

POSEIDON Z Illuminated – World’s first 5 year
warranty Mechanical Gaming Keyboard

Tt eSPORTS is committed to pushing the envelope for future of gaming
as well as striving for continuous innovation. From creating many of theworld’s firsts such as a retail store dedicated only to e-Sports gaming
peripherals, gaming mice & keyboards with a detachable cooling fan, etc.
Tt eSPORTS now reveals its newest world’s first with the 5 year warranty
on a mechanical gaming keyboard in the POSEIDON Z Illuminated. In
the POSEIDON Z Illuminated, we aim to offer a full-featured yet budget
friendly fully back-lit mechanical keyboard for gamers – especially firsttime mechanical keyboard users.
The POSEIDON Z Illuminated is a back-lit blue mechanical switch keyboard, featuring brightness adjustment,
6-8 key N-Key Rollover support, media keys, and the ability to disable the windows key. It is fully plug andplay compatible, with no additional software needed. Featuring the new Tt eSPORTS certified mechanicalswitches, with usage life of 50 million keystrokes, paired with amazing build quality and accompanied by ourworld’s first 5 year warranty. The POSEIDON Z Illuminated will come in Tt eSPORTS certified brown and blue
mechanical switch variants.

Level 10 M Mouse Series: breathtaking design with high captivation potential

The Level 10 design concept originated back in 2009 when Thermaltake Group initiated the first collaboration
with BMW DesignworksUSA, Thermaltake introduced its first Level 10 masterpiece, the Level 10 Extreme
Gaming Station, and its design concept was widely and continuously praised for its futuristic design,
innovatively displayed aesthetic and functionality in an intuitive fashion. It was a magnificent computer chassis
with excellent performance and innovating exquisite designs. The Level 10 design concept is a philosophy
in consumer electronics. Its design is a language that visualizes creativity and imagination. It´s about open
structure, about executing the principle of least surface coverage and maximizing functional elements. Tt
eSPORTS, the subdivision of Thermaltake Group, successfully translated the same Level 10 design language
to e-Sports gaming peripherals and realizing the concept to the Level 10 M Gaming Mouse in 2012.
For the Level 10 M Gaming Mouse the designers came up with an array of innovative solutions. Combinedwith Thermaltake’s expertise in cooling technology, the result is a product that speaks the Level 10 design
language but still provides comfortable equipment for heavy use. Pure aluminum design, open-space that
ventilates heat in an unprecedented degree of efficiency, and its overall architectural-structure finish – theappearance and its innovative elements of Level 10 M Gaming Mouse has triggered the world’s imagination.
The Tt eSPORTS Level 10 M Gaming Mouse is the design collaboration by Thermaltake and BMW
DesignworksUSA, it has been receiving numerous awards worldwide since its launch in 2012. After“COMPUTEX 2012 d&i Gold Award”, “2012 Golden Pin Design Mark”, “2012 GOOD DESIGNTM Award”,“Taiwan Excellence Award 2013”, “iF GOLD Design Award 2013” and “Thailand Game Show Best Gaming
Gear Award”, “2013 Best of What’s New Award” is the 8th honour the Level 10 M Gaming Mouse wins. Level
10 M Gaming Mouse indeed breaks an impressive record for the gaming gear!

Level 10 M Headset – The new conductor of gaming peripherals

The third project of Level 10 with BMW DesignworksUSA – the“Level 10 M Headset”, inherits the expressive
design spirit, with outstanding acoustic engineering as the frequency and the pitch of the sound driver
are tuned specifically to meet most game genres’ environment, ensuring the gamers to receive the mostimmersive, rich acoustic experience.

Tt eSPORTS spent two years testing various mechanical switches with its engineers and professional
gamers. And eventually, we found the right one- with White Ra, Team DK, Prime Team, as well as our othersponsored teams, and our keyboard engineers all agreeing unanimously. We now bring to you the POSEIDONZ Illuminated, with Tt eSPORTS certified mechanical blue & brown switch options. The POSEIDON Z
Illuminated offers users the budget friendly full featured mechanical gaming keyboard that could both be theperfect choice for a first time mechanical keyboard user as well as a mechanical keyboard enthusiast.

The New Level 10 M Headset – an act to complete a professional gaming gear line around the Level 10
concepts. Unorthodox design works to expose and reveal internal design structures and built with amazing
non-distorted sound quality and a Axis-Movement microphone functionality, Tt eSPORTS is proud to shareits outstanding headset engineering skills with the Level 10 M Headset. The Level 10 M Headset is createdwith outstanding acoustic engineering as the frequency and the pitch of the sound driver are tuned specificallyto meet most game genres’ environment, ensuring the gamers to receive the most immersive, rich acoustic
experience.

VENTUS ambidextrous laser gaming mouse : the perfect weapon for any handBEST BUY : www.bestbuy.com

The new Tt eSPORTS VERTO ambidextrous laser gaming mouse. Designed specially to fulfill the needs ofboth left handed and right handed gamers, this gaming weapon is the ultimate tool enhance your gaming skills
and place you at a perfect winning position.
26

The symmetric shape of the VENTUS was carefully tuned in-house by Tt eSPORTS to offer a good grip forboth palm and claw grip users, regardless of whether they are right or left handed. An AVAGO laser sensor
provides 5700 DPI of precision, and OMRON switches are used as well for great durability and feel inclicks. A thumb button will be found on either side, which can be enabled/disabled at will through the mouse
software. The VENTUS features 7 programmable buttons, with storage of up to 5 profiles, for a total of 35
programmable macros.
Red LEDs in the hexagonal light up area of the left click, mouse wheel, and battle dragon logo further add tothe gaming atmosphere. The honeycomb cut out design brings even stronger styling to the VENTUS, whileat the same time facilitating the Air-Through Ventilation system of the VENTUS to keep the user’s hand cool
while using the mouse.

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品牌推廣
Branding CaseLUXA2 Debuts Exciting
New Accessories for iPhone 6

Taipei, Taiwan – September, 5, 2014 – LUXA2, a market leader in power, audio and holder
solutions, today unveil a host of new and super exciting accessories designed for the iPhone
6. Unmasked is a new super lightweight iPhone 6 Air High Clear, and elegant extreme Elite
Leather Stand Case, Anti-glare/Anti Fingerprint with Anti-spy screen protector that offers thelatest in protective and privacy technology, a new uber fast charging MFi Lightning™ to USB
Charge Sync Cable that comes in a standard and premium aluminum alloy finish, and a super
speedy Dual Charging Road Car Travel Charger, plus a look back at the new Clip Series 3.5"- 10" Universal
Car Mount Total Solution range.

iPhone 6 Air High Clear Case & Elite Leather Case Stand
New design, new features, and packed full of function!

Key features at a glance:

Road Car Travel Charger

Possessing a whopping 3.4Amax output, it is designed
for power users that require speedy and multiple
charging of their devices whilst on the move.
Road Car Travel Charger
Superb Finish and Design
In-Built Dual Fast Charging USB Ports for
Maximum Compatibility (5V2.4A/5V1A)
LED Mood Light
Portable and Compact
MSRP: USD 19.99

Clip Series 3.5"- 10" Universal Car Mount Total Solution

The Clip series from LUXA2 provides a complete car mount holder solution for enthusiasts that requirevehicular functionality for their devices whilst getting to that all important destination, and at the same time,
provides enhanced operation through ease of use and safety whilst on the road.

Key Features of the Tab, Smart and Cigar Clip Holders at a Glance:

Air iPhone 6 High Clear CaseElite iPhone 6 Leather Stand Case

Precision cut for ultimate fit

Premium PU leather/PC combination design

Smart Clip

Cigar Clip

Tab Clip

3H anti-scratch resistant rating

Dual stand/case function for added convenience

Compatible with 3.5”-6” Devices

Compatible with 3.5”-6” Devices

Compatible with 6”-10” Devices

1mm Ultra thin skin

Magnetic closure function for easy operation

Full 360° rotation and swivel

99% Transparency rating

Lanyard compatible

Fast Charging 5V2A USB Charging Port

Full 360° rotation and swivel

8g Featherlite ultra thin design

Superior all-round protection, look and feel
Latest suction cup technology & Non-slip
rubber grip for extra stability

Full 360° rotation and swivel

180° flexible neck

Securely mounts on windscreen,
dashboard and desktop

180° flexible neck

Latest suction cup technology & Non-slip
rubber grip for extra stability

Easy installation

Non-slip rubber grip for extra stability

Securely mounts on windscreen,
dashboard and desktop

iPhone 6 Screen Protectors

Provide a high level of defense for your new treasured device in the form of
our tempered glass and multi-layered protective films with anti-fingerprint, antiscratch and a whole host of other features.

Key feature at a glance:

Washable and reusable

Easy installation

Easy installation

Lightweight and compact design

Lightweight and compact design

Washable and reusable

SP1
Matte Finish

SP2
Matte Finish

SP3
Polished Finished

Simple and elegant

Simple and elegant

Lightweight and compact design--

Simple and elegant

95% transparency
Anti-glare
Anti-fingerprint
4H Anti-Scratch
95% touch sensitivity
Washable and reusable

92% transparency
Anti-spy
Anti-glare
Anti-fingerprint
95% touch sensitivity

0.3mm tempered glass
99% transparency
9H Anti-scratch
Anti-smudge
95% touch sensitivity

MSRP: USD 14.99

MSRP: USD 16.99

MSRP: USD 19.99

MFi Lightning™ to USB Charge Sync/Aluminum Cable

Designed to charge and sync all your compatible devices with extreme
performance. Apple certified quality for ultimate reliability.
M F i L i g h t n i n g ™ t o U S B C h a r g e S y n c MFi Lightning™ to USB Charge Sync
Aluminum Cable (Champagne Gold/Silver)
Cable (Black/White)
Made for iPod/iPhone/iPad Certification
Made for iPod/iPhone/iPad Certification
Aluminum Braided Construction
2.4A Fast-Charging
2.4A Fast-Charging
Compact, Durable and Portable
Compact, Durable and Portable
Rigorously Tested
Rigorously Tested
MSRP: USD 19.99
MSRP: USD 14.99

28

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2014 Tt CULTURE BOOK

品牌推廣
Branding CaseLUXA2 Launches Exciting New Lavi
Headphones Series

LUXA2 Expands Portable Backup Battery Range with
the New EnerG Slim 5000 / 10000mAh Power Banks

T

aipei, Taiwan – October, 23, 2014 – LUXA2,
a market leader in power, audio and holder
solutions, today announces the launch of their
new EnerG Slim 5000mAh and EnerG Slim
10,000mAh Portable Power Bank Series.
Designed for power enthusiasts that desire atrue lightweight and portable performance power bank, theEnerG Slim series comes in two capacities to compliment theindividual’s power using lifestyle.

EnerG Slim 5000mAh Portable Power Bank

Tipping the scales at a mere 120g and with a thickness of only
9.8mm, this portable power bank is lightweight and ultra-thin.
Equipped with a hi-grade 5000mAh lithium-polymer battery celland fast 5V1.5A USB output, this little beauty packs enoughjuice to charge an average smartphone device 2-3 times. The
EnerG Slim 5000 is also wrapped in a fireproof ABS (UL94/
V-1) coating, capable of over 2000 charge cycles with a 90%
energy conversion efficiency, and comes with a full two-year
warranty for superior quality, performance and reliability.
EnerG Slim 5000mAh Portable Power Bank suggested price :USD 24.99

EnerG Slim 10,000mAh Portable Power Bank

With double the capacity to that of its little brother, the EnerG
Slim 10,000 powers in at a lightweight 222g and super thin
15.8mm. The 10,000mAh hi-grade lithium-polymer battery
cell boasts enough energy to charge an average smartphone30

device 4-5 times and possesses a dual
charging USB port with a lightning fast
5V2.4A and 5V1A output. The EnerG Slim
10,000 is also wrapped with the same
fireproof ABS (UL94/V-1) coating as the
EnerG 5000 and matches all aspects ofquality, performance and reliability.
EnerG Slim 10,000mAh Portable PowerBank suggested price : USD 34.99

Key Features of the EnerG Slim
5000 and 10,000 at a Glance:
EnerG Slim 5000

EnerG Slim 10000

Hi-grade 5000mAh
li-polymer battery cell

Hi-grade 10000mAh
li-polymer battery cell

Quick charging
5V1.5A USB
charging port

Dual charging
5V2.4A/5V2A USB
charging port

Fireproof ABS(UL94/V-1) protection

Fireproof ABS(UL94/V-1) protection

90% energy conversion
efficiency

9 0 % e n e r g yconversion efficiency

2000 charge cycles

2000 charge cycles

Two year warranty

Two year warranty

MSRP: USD 24.99

MSRP: USD 34.99

T

aipei, Taiwan – October, 30, 2014 –LUXA2, a market leader in power, audio
and holder solutions, today announce
the new Lavi Headphone Series, a newrange of headphones designed for allmusical palettes in mind - Lavi S, Lavi D
Over-ear and Lavi L On-ear Wireless Headphones.

Lavi S Over-ear Wireless Headphones

Built for music enthusiasts that desire it all, the Lavi
S supports triple mode functionality in the form of
wireless, wired and external speaker (2W+2W) modeconnectivity. With superior audio performance andclarity, music streams effortlessly without compromise.
The inbuilt hi-grade 1000mAh li-polymer battery
cell provides up to a massive 30 hours of playtime(headset) and up to 3 hours (external speaker), whilst requiring a mere 2 hours to fully charge (0-100%) fromflat. Via the headphones microphone, users can switch easily between listening to their tunes and watchingmovies, to taking that all-important call from friends and family. Coupled with an ergonomic soft-cushioned
and lightweight portable design, the Lavi S leaves you free to listen to music for hours on end and to immerse
yourself in a truly diverse audio experience.
Lavi S Over-ear Wireless Headphones suggested price : USD 59.99

Lavi D Over-ear Wireless Headphones

Built for music and extreme comfort, the Lavi D supports dual mode functionality with both wireless and wired
connectivity. Using the latest Bluetooth 4.0 CSR technology, musical performance and clarity is personified
for optimal range distribution. The inbuilt hi-grade 450mAh li-polymer battery cell provides up to 16 hours ofplaytime and requires 1 hour to fully charge (0-100%) from flat, meaning you’ll be ready and raring to jam
again in no time. The ergonomically engineered design of the Lavi D gives a closer headphone to head fit, anddual layered cushioned pads provides the utmost comfort for headphone to ear fit, meaning once you put theLavi D on, taking it off might be that little bit harder.
Lavi D Over-ear Wireless Headphones suggested price : USD 49.99
31

2014 Tt CULTURE BOOK

品牌推廣
Branding Case2014 NewEgg.com “We Own The Night” Party
Thermaltake USA / Marketing Specialist – Social Media & Events / Josh MikkelsenOn November 7th, the Thermaltake USA
marketing team was invited to partner with
our friends at MSI for NewEgg.com’s “We
Own The Night” party. This party took placeat the House Of Blues Anaheim located at
Downtown Disney and was billed as an after
party for Blizzard Entertainment’s 2014 Blizzcon event. Theband “Far East Movement” surprised the crowd with a special
performance to kick off the night and the event featured
several Titanfall gaming tournaments. Other guests included
Microsoft, Loot Crate, and Seagate.

Lavi L On-ear Wireless Headphones

We were able to show off all three brands at this event
including The Core V1, the Core V51, and the Poseidon
Z forged keyboard. The show also saw the debut of the
exclusive Poseidon Z Forged cinematic poster with Mari
Takeyama (the artist) on hand to sign them. The P Mega
power station was a big hit with attendees as they were able
to charge their devices while learning about our products.

Built for music enthusiasts that require extreme portability, the Lavi L uses the latest Bluetooth 4.0 CSR
technology to stream musical tunes with utmost performance and audio clarity. The hi-grade 250mAh lipolymer battery cell provides up to 8 hours of playing time and requires only 1 hour to fully charge (0-100%)from flat. Being the lightest and most portable of the Lavi series, no compromise in function has been made.
The Lavi L is equipped with its own inbuilt microphone for making and receiving calls, and is designed witha fully adjustable/foldable headband for optimal fit regardless of head size. The perfect lightweight musicalenjoyment you crave whilst on-the-go.

Events like “We Own The Night” are important for our brands
as they get us out into the field for some face time with ourfans. Not only are we able to talk about our products withthem but we are also able to share in the excitement of ourindustry which fosters the growth of our community. The USA
marketing team looks forward to sharing more of our great
events with everyone in the future.

Lavi L On-ear Wireless Headphones suggested price : USD 39.99

Key Features of the Lavi L | D | S at a Glance:
Lavi S Over-ear Wireless Headphones

Lavi D Over-ear Wireless Headphones

Lavi L On-ear Wireless Headphones

Bluetooth 3.0 CSR

Bluetooth 4.0 CSR

Bluetooth 4.0 CSR

Triple Mode Function: Wireless, Wired,
External Speaker (2W+2W) connectivity

Dual Mode Function: Wired, Wirelessconnectivity

Wireless connectivity

Up to 30 hours playtime (headphone) and3 hours (speaker)

Up to 16 hours playtime

Up to 8 hours playtime

2 hours fast recharge (0-100%)

1 hour fast recharge (0-100%)

1 hour fast recharge (0-100%)1000mAh li-polymer battery

450mAh li-polymer battery

250mAh li-polymer battery

Built-in microphone

Built-in microphone

Built-in microphone

Adjustable/Foldable Design

Adjustable Design

Adjustable/Foldable Design

Quick access control functions

Quick access control functions

Quick access control functions

Soft cushioned over-ear fit

Soft cushioned over-ear fit

Soft cushioned over-ear fit

Wireless range : 10m

Wireless range : 10m

Wireless range : 10m

MSRP: 59.00

MSRP: 49.00

MSRP: 39.00

The exclusive Poseidon Z Forged cinematic poster

The Thermaltake area on the main event floor

32

Outside shot of the party art House Of Blues Anaheim

33

2014 Tt CULTURE BOOK

品牌推廣
Branding Case

「世界越快 心則慢」新型態品牌行銷

實力品牌之佈局實例

Ttesports 品牌事業處 / 行銷企劃 課長 / Paul Lin 林時盟

董事長室法務組 / 資深專員 / Wesley Wang 王泰几

台北國際電腦展 2007 的【Key 3 Spirit】

世界越快 心則慢」相信大家對這句廣告台詞一點都不陌生，網路所帶來的衝擊下，市場資訊變得更開放更多元也更具世界觀，當然也
讓曜越科技隨時隨地思考品牌與消費者間的行為模式，而產品與服務才是最終的真正價
值，唯有提供充份的價值意義，才能在 N 世
代間建立起品牌忠誠度。
展望曜越科技十五年來的成長與轉變，不難發現，我們總是能以客觀的角度來因應市場的多元演變，回顧台北國際電腦展 2007 所提出的「Key 3 Spirit〈關鍵三精神〉」核心標誌，
代表著曜越科技對「品質」、「效能」及「可靠性」皆達到最高產品標準，而伴隨著 3C 市場的成長與消費者對產品要求的提升，曜越科技不僅在〈關鍵三精神〉上卓越精進；2008
年更以企業品牌文化導入 TBM 積極推動全員品牌管理架構來
強化品牌形象，緊接著展開新品牌藍圖， 2009 年以簡約、奢華與獨特為設計理的 LUXA2，2010 年以「挑戰我的遊戲」誕
生 Tt eSPORTS 電競頂級品牌，兩年後於成立首間直營門市，
提供消費者面對面的優質服務和新鮮體驗環境，2014 年置入
服務全球曜越科技粉絲的專用社群平台【Tt Forum】，讓曜
越科技正式成為多品牌企業，並以打造享受娛樂、電競、科技、生活的文化品牌為最終目標。

展覽活動對於品牌耕耘相當重要2014【Tt Forum】曜越科技的全球社群專用平台

我司榮獲日本 Good Design Award 2014 的產品面 對 即 將 來 臨 的 2015 年， 曜 越 科 技 將 以『Back to
Basics』為焦點核心，為 PC DIY 玩家、電競粉絲迷以及行動
週邊愛好者，串起無限歡樂，但要如何在百家爭鳴的市場中取得一席之地，也無不是一項艱鉅考驗，唯有不斷創新改變
且秉持著眾志成城的意志才有機會在一片紅海創造中屬於曜
越科技品牌價值。

【曜越 Tt eSPORTS 特約即時快修中心】

全新的 Tt Community 論壇

越科技自 1999 成立以來，憑著優異的產品
及創新的思維，已成為世界知名的電腦周邊
品牌，並透過多元的行銷活動將公司的核心價值傳達予消費者。隨著網路的普及化，網路論壇已成為現代人不可或缺的資訊交流媒介；日前公司為了瞭解使用者實際的想法，特別設立了一個全新的交流平台「Tt Community」，可讓網站會員就 DIY 改裝、電競比賽、產品使用、科技新知等話題
暢所欲言，希望能藉此強化全球各地消費者的品牌忠誠度。

曜

為了進一步加深消費者對於公司品牌的印象，持續研發出創新的產品是必要的堅持；在專業研發與設計團隊的帶領
下，「Thermaltake」電腦 DIY 專家、「LUXA2 納爾莎」行
動配件精品以及「Tt eSPORTS」電競配備品牌產品皆通過
了嚴苛評選，榮獲今 (2014) 年度日本知名設計大獎《GoodDesign Award》的專業肯定，再次將精湛的工藝展現得淋漓盡致。
此外，參與展覽活動亦是耕耘品牌相當重要的一個環節。
暑期最大的 3C 消費展「台北電腦應用展」在為期五天的展期中，吸引了逾 60 萬次參觀人潮，而公司也同步於展覽現場、
網路商城、電競館及各大 3C 通路推出了眾多電競產品促銷優
惠方案。同時，我們亦與知名遊戲開發商暴雪娛樂合作，於暴雪攤位的試玩區準備了一系列專業的電競鍵盤、滑鼠及耳機供玩家體驗，藉由策略聯盟成功地獲得了良好的宣傳效果。
為了積極擴展通路據點，日前公司更宣布與全球最大的電子產品零售商 Best Buy 合作，銷售「Tt eSPORTS」最新的電競周邊配備，可望進一步推升北美地區的業績與品牌能見度。

正式設立 原廠把關34

35

2014 Tt CULTURE BOOK

企業文化 - 活用統計做管理
全球運籌及採購事業處 / 總經理 / Peter Pan 潘建銘在我們每天的工作中各個部門及組織
有著各式各樣的會議在進行有年度
的會議，季度的會議，月會，週會，
甚至每周五天可能是天天都在開會，
職務越高會議越多，可是仔細想想好像不是所有的會議都對與會者能夠
正確的傳達了要傳遞的訊息，可是為什麼會這樣呢？
即使與會者感覺這會議所要傳遞的訊息與他工作內容或業務無關，通常也沒有人敢提出來「我為什麼要參與這個會議」，因為會議主席通常都是高階經理
人或主管， 我想員工不敢提又或者不願意提出質疑的
原因恐怕是來自這部分的壓力。
統計圖

會議

損益表示意圖

36

所以身為公司的高階經理人或部門主管更應該
好好審視每一次會議的內容及目的還有與會者應該要
那些人來參加，每次的會議一定有統計完成的報告資料而主席的開會目的只有一個就是確立會議目標，提問，最後是決策 。
舉例像是業務部門的月會，會議資料一定包含
了 1. 損益表 2. 資產負載表 3. top 20 customer 4. top
80% revenue contribution item 等等資料， 所以經理
人除了在報告這些數字以外必須解讀這些數字給與會者的中階管理者明白，其數字代表的意義， 以損益表
來說， 就已經揭露了銷貨金額 ( 含銷貨金額達成率 )，營業毛利，營業費用，營業利益， 而資產負載表中
提供了現金，存貨金額， 應收帳款， 應付帳款， top
20 customer 清楚的讓你知道 80% 的營收來自那些客戶， top 80% revenue contribution item 更讓你清
楚了解那些主力產品貢獻了 80% 的營收， 這些內容一一解說清楚會讓中階主管及第一線業務人員了解及學習該賣那些產品，且業務的時間應該以那些客戶為
重， 再清楚不過了。
再舉另外一個例子，CSD 部門的月報資料也是
統計得非常清楚及精彩的， 依照 BU 別，將各 BU 的RMA 金額及比例包含當月的及累計的，也把自行吸
收的金額及比例都呈現出來，但是就是缺了臨門一腳， 每個來參加會議的人都有聽到了這些數字但是他
們並不知道這個月應該做點甚麼才能讓 RMA 的金額
下降，才能讓自行吸收的金額遞減， 經理人已經清楚的將數字報告完後，應該再將該修正的工作內容重新分配給與會的每一個人， 例如有些產品 PM 原本設計
的行銷語言，保固太長要嘛就要修改 BOM 表物料讓
保固期再長點，不然就應該跨部門請採購向供應商要
求將備品比例調高，來因應過保的比例。

37

2014 Tt CULTURE BOOK

企業文化分享8 Core Value Sharing

曜越的 DNA

2014- Back to Basics!
機殼研發事業部 / 經理 / 莊明益

董事長室法務組 / 法務專員 / Allen Shen 沈昌德

識 X 熱情 X 毅力 = 曜越 DNA

膽進公司第一件產品 Shark，ID 是 Bob 張同期另一組兄弟產品 Armor/Kandalf，ID 是 Ken 林

相信每個 Tt 人對這個公式都不陌生。
從進入曜越工作到今天，算算也超過
十個年頭。空檔時打混摸魚打遊戲，
忙時搞到隔天天亮才回去，有些人看到我摸魚會說混得很兇，看到忙得昏天暗地會問，值
不值得 ? 其實，值不值得是要問自己，在這家公司裡，
這個職位上，你想要的是甚麼 ? 薪水是一定要的，但除了薪水以外，還有甚麼是自己想要的 ? 累積職場經
驗 ? 學習進步空間 ? 同事同甘共苦的革命情感 ? 好的升遷機會 ? 挑戰極限的成就感 ? 燒錢的樂趣 ? 傳遞與
分享產品使用經驗與樂趣 ? 需求的目的，因人而異，
但這些目的，在心裡是否都有挑戰極限的膽識 ? 是否
有追逐成就的熱情 ? 有堅持到底的毅力呢 ? 這個也要
問自己，只要答案是 YES，做就對了。
我的部門是機殼研發，吸收全球資訊，提出有創
意的想法，為產品創造價值，是我的工作，也是我的
樂趣。整合各部門意見與需求，避免錯誤的設計與投資，是落實集思廣益的好處。對產品問題積極處理，
主動反應；對人以誠，處世以信，正直果決，能建立
部門間和諧運作。在文件與數據上，務實求是，更是
確保品牌品質招牌的不二法門。
進公司十年了，回顧過去，我很自豪，有很多作品。雖不一定都大賣，受到市場歡迎；但有這樣的環
境與設備，可以讓我可以發揮；有老闆信任與投資，
讓創作可以變成產品。每完成一項產品開發，那份喜悅與成就感，是最大的收獲。各位 Tt 人，你呢 ? 有
準備要啟動你的潛能，大顯身手了嗎 ?

2

3 個核心 Spirit-「品質」(Quality)、「效能」(Performance)、「可靠度」(Reliability)

2014Global Sales & Marketing Meeting
的標語 - Back to Basic

014 年，就在曜越科技正式邁入第 15 個年頭之際，在年中所舉辦的全球業務行銷大會上，董事長提出了一個
概念 -「Back to Basics」。提醒與會同仁，惟有「把最基本的事情做好」，堅持「品質」(Quality)、「效能」(Performance)、「可靠度」(Reliability)，才能創造獨特
的品牌精神，進而形塑出無可比擬的企業文化。

企業文化指的是整體企業使命願景的價值。曜越科技從最熟悉、
最擅長的的散熱領域起家，而近年來也開始積極地將品牌觸角伸向行
動裝置與電競產品。為了展現多元品牌的創新價值，我們運用企業文化高度整合 3 個不同品牌的價值觀，而最終將這 3 個品牌文化融合成「打造曜越科技成為享受娛樂、電競、科技、生活的文化品牌」、「我們的使命致力於創造完美的使用者經驗」的企業願景與使命。

公司第一件全鋁擠水冷機殼 - 太極，ID 是 Ken 林

但是，要如何具體實踐這個願景與使命呢 ? 我想就如同董事長所
說的「Back to Basics」回歸初衷、自我檢視什麼是最基本的事 ? 要
怎麼樣才能把最基本的事情做好 ? 雖然 Thermaltake、LUXA2 或 Tt
eSPORTS 無論是在品牌文化、主要市場及產品等，都具有一定的差異性。但萬變不離其宗的是，若消費者手上拿著的產品，整體品質近乎完美，當產品被使用時，其效能可以發揮至極致，讓消費者得以信
任、依賴我們的產品。如此也才能創造一個能讓消費者切身感受到的
完美使用經驗 !
今後，讓我們跟各位同仁共勉，就秉持著我們原本的初衷，把我們的基本功做好，戮力深耕我們的願景與使命，持續用豐沛的企業文化灌溉出另一個茁壯的 15 年，而最後讓我們的品牌做到基業常青 !

公司最小台的側版全開式水冷機殼 -Core V1，ID 是文申
積木牆上也隨時激勵著全公司同仁
Back to Basic

38

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2014 Tt CULTURE BOOK

企業文化分享8 Core Value Sharing

透明的軌道
財務部 / 會計專員 / Mavis Chien 簡惠美

曜越 DNA1

0 月的某一個飄著細雨的午後，我走進了即將告別歷
史的台北機廠；映入眼簾的是經過無數歲月累積下來的文化古蹟：日據時代的澡堂、打字機、薪水簿
還有掛壁式電話 ... 訴說著它們的故事與變革。分分秒秒累積成無數的過往；物換星移堆疊出歷史的記
憶；然而始終不變的是火車沿著軌道不停的、不停的駛往它要前往的地方。
企業文化如同透明的軌道，企業沿著軌道不停的往我們共同的願景前進，猶記年初董事長在旺年會上勉勵大家的話「環境在變，競爭對手在變，然而我們要用我們的堅持，不疾不徐的向前進」如同火車用不變的速度將貨物與顧客載往他們所要到達的地
方，我們也用不變的精神創造出顧客完美的使用者經驗。

「Back to basic」是曜越科技 2014 年的企業精神，古人云：
飲水莫忘思源，食果子莫忘拜樹頭。那些年，我們一起研發的水
冷與機殼，我們一起打通曜越品牌產品渠道的日子，如同打開角
落中多年未開的箱子般―歷歷在目。

Back to basic

然而回顧是為拾回從無到有，創立的堅硬性格與精神，進而站立於過往經驗上用平常的速度不停的建立與創造產品價值、維持品質、鞏固品牌形象。
很愛一句話「如果對喜歡的事情沒有辦法改變，那就要更努
力地，讓別人看到自己的存在。」而始終秉持著曜越 DNA：膽識、
熱情與毅力將顧客在乎的 CP 值 (Cost/Performance) 提升至 CV
值 (Cost/Value)，從 P 到 V，曜越用膽識研發嘗試新產品、帶著
熱情迎接顧客，對品質的堅持展現毅力，我們雖然在意產品產生
的效能但更在意產品為顧客帶來的使用者經驗價值。

Tt LCS40

我國學者魏傑在《企業文化塑造—企業生命常青藤》中這樣總結企業文化的定義：「 所謂企業文化就是企業信奉並附諸於實踐的價值理念，也就是說，企業信奉和宣導並在實踐中真正實行
的價值理念。」如同透明的軌道般引領企業抵達願景與目標―曜
越品牌，紅黑鑲嵌，黑馬奔騰，業績長紅。
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員工園地
Staff Communication

老 Tt 人的不拉不拉

曜越的 DNA

2

機殼研發事業部 / 經理 / 莊明益深坑信義天下大樓公司現址全球運籌處 - 採購二部 / 採購助理 / Apple Lin 林筑君運動會時間出爐，大家努力的集思廣益，想想今年的創意進場及隊呼應該要如何呈現。有飛天的，有走壁的，有天方夜譚的，也有那不可能的任務。從一開始的討論，讓大家的默契慢慢的
長出希望的幼苗，也凝聚了彼此之間的向心力。
我想每一次的競賽裡，我們要的不是最終的名次( 雖然還是需要啦！ ) 最重要的是，我們需要那份喜怒哀樂與酸甜的經過。

公司的使命與願景

為年資比較老，所以就讓我倚老賣老一下，說說老 Tt 人的故事吧 ! 喂 ~~ 我不是說我年紀老，是年資啦 !!

因我們的隊呼很慶幸的，我們在第三小隊，大家各有長才，
能動也能靜，在平常忙碌的工作裡，利用工作之
餘的時間，大家勤練習。在運動會的比賽項目裡，大家也卯足了全力為自己參加的比賽負責，也因
為太盡力了，在接力賽時跌了兩大跤。就連躲避球競賽，小組成員也深思謀略。從每一場比賽中，找到機會點，在下一場比賽中，立馬改進。也因為，我們的不認輸，我想我們才會有那最甜美的果實。

話說 2004 年的四月，在台南的我，離開溫暖的家鄉 ( 台南真的比台北溫暖多了 )，來到冬
天濕冷的台北深坑。深坑 ~ 比內湖冷多了，最冷遇到過 1.5 度的天氣，冷到胃抽筋，冷到冬天
要在家裡搭帳篷睡覺。相信有很多同仁，也是從中南部北上發展的，台北有比較冷吧 !

公司在老闆的領導，與同事共同的努力下，一直搬家…。大家別誤會喔，不是跑路，是公司一直成長，每
幾年就空間不足，要再換大一點的殼了。我在 Tt 這幾年，已經換過四個辦公室了，從信義天下四樓，搬到隔壁
棟三樓，又搬到附近的 268 號三樓，才到現在內湖的辦公室。
公司的氣氛，因為產業別的關係，比較偏美式作風，強調自主管理，自動自發。有目標，主動的人，會很快樂，也有成就感；若被動等指令的人，可能就常會茫茫然，覺得被呼來喚去。對品牌內的相關產品有興趣的，公司裡更有一堆自有或競爭對手產品可以動手玩；若是問題沒對策，找找同事討論，是公司裡常有的事。在某些角度裡，是做事不專心；但在另一個角度裡，是不是集思廣益，避免草率決定的錯誤呢 ? 我有時會覺得，是公司花錢請員工來玩公司裡的產品。這樣說，不知道老大會不會給我一個白眼 ?
公司成長，讓各位同仁的工作環境改善，提升大家的福利。而大家一起努力，為公司創造獲利，也才有穩
定的工作跟可以期待的未來。

014 年曜越運動大會來囉！平常尾
錐就像被強力膠沾黏在椅子上，已經有愈來愈大的傾向啦！這次的運動會應該是可以稍微的拯救它一下下吧！

跌兩跤的接力比賽

曜越 DNA【膽識、熱情、毅力】，我想在
這團隊的每一個人，應該都擁有這三個層面的分子吧！我們將 DNA 精神運用在工作上，也運
用在每一個活動裡。曜越科技致力於打造享受娛樂、電競科技、生活的文化品牌。這樣的精神使命，讓人不樂於上班也難呀！！

第三小隊大合照42432014 Tt CULTURE BOOK

員工園地
Staff Communication2014 第 10 屆福委會精彩紀事
企業公關室 / 公關專員 / Lucy Lee 李宜璐

春季南庄之旅員工旅遊心。看到運動會當日各組使出渾身解數，帶來精彩的隊呼表演，在每個競賽項目中都奮力衝刺、發揮運
動家精神並展露笑顏，我們知道，我們做到了！

第六屆曜越運動大會，成功 !

2014 年有幸加入公司福委會「為民服務」一年，協助辦理公司大大小小的福委活動，從年初的旺年會、年中的員工旅遊到年末的運動會，籌備的過程雖然事情偶爾繁雜，卻也樂趣無窮！ 2014 旺年會，雖然沒有華麗的表演陣仗，但在福委們的精心設計下，請到可愛的虎牙妹擔任主持人，除了重
要的抽獎外另安排「甩甩骰子樂」、「你丟我接飛鏢球」二個趣味活動，讓同事們在歡慶年末之餘也能上台互動遊戲，而為了慶祝曜越 15 週年和董事長的生日，更特別準備了驚喜慶生橋段，祝賀
董事長能帶領曜越締造下一個的經典不朽傳奇，業績長紅，越來越旺！

運動會宣傳影片：http://youtu.
be/BVP9WhnS910
第 10 屆福委們在這一年中共
同努力，本著「Back to basics」的主軸，將曜越「集思廣益」、「創新創意」、「創造價值」等核心精神做了最好的體現，達成我們應盡的使命，光榮地走向下台一鞠躬！

此外，除了每季例行的電影欣賞活動，本年度福委也舉辦了「春季南庄之旅」和「叢林野戰體會假期」二次員工旅遊，分別帶領同仁們到南庄體驗客家風情、賞桐花，以及體驗戶外漆彈、烤肉、溯溪等活動，讓同仁們除了平常在辦公室共同打拼之外，也能一同享受旅行的樂趣。

而每年年底的公司活動重頭戲―運動會，福委們也構思許久，想帶給同仁們不同的體驗，最後決定挑戰福
委首次拍攝前導宣傳影片，由運動會活動組籌委親自下海不計形象搞笑演出，將比賽注意事項和規則說明透過影片的方式呈現，希望協助同仁們對比賽項目更加了解。對於運動員宣誓、大會操帶操人選也不馬虎，於運動
會前多次練習、彩排，以求在活動當天可以完美呈現。而運動會的重點比賽項目也是精心規劃，包括：「5 人
6 腳」、「躲避球比賽」、「趣味大隊接力―矇眼睛前進、雙人跳繩、騎馬打仗、雙人背對背夾球」等，需要的道具眾多，福委們更是前一天就到場辛苦地長途搬運道具、準備，就是希望同仁們能發揮團隊精神並玩得開
442014 旺年會福委與主持人虎牙合影留念45

2014 Tt CULTURE BOOK

www.thermaltakecorp.com

December 2014 Volume 7

實事求是 Logical Approach

集思廣益 Collective Wisdom

創新創意 Continuous Innovation

學無止境 Learning Culture

立足全球 Global Thinking

創造價值 Adding Value

誠信正直 Honesty & Integrity

積極主動 Encouraging Initiative