Hi everyone!
▸ Our presentation today is in English▸ No matter what language you're hearing the pre-event gotowebinar
notices in right now, the webinar today will be in English when we
officially start to broadcast▸ The presentation is being recorded – everyone will receive a link tothe recording after the event▸ The presentation will start at half past the hour

BarTender 2021
Launch Webinar
CAROLYN MACLEOD

CHANNEL MARKETING MANAGER, AMERICASCMACLEOD@SEAGULLSCIENTIFIC.COM

Housekeeping and Presenters▸ Meeting is being recorded, all participants are on mute

▸ Questions via Q&A function▸ Opt-in for BarTender communications on portal.seagullscientific.com▸ Presenters today:

IAN CUMMINGSSENIOR SALES ENGINEER, EMEAICUMMINGS@SEAGULLSCIENTIFIC.COM

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Welcome andBarTender 2021
Introduction
MATTHEW BRINE
VICE-PRESIDENT, GLOBAL SALESMBRINE@SEAGULLSCIENTIFIC.COM

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AGENDAWELCOME & BARTENDER 2021 INTRODUCTIONBARTENDER 2021
FEATURES IN ACTIONAVAILABILITY AND SUPPORTQ&A

The world’s most trusted
software for labels, barcodes,
RFID tags, plastic cards
and moreAbout Seagull Scientific▸Founded in 1985
▸ Originally focused on barcode reading
equipment for PCs▸Today, singularly focused on labeling▸ BarTender software▸ Drivers by Seagull Scientific▸Global Support Centers in:▸ Bellevue, WA (Global HQ)▸ Madrid, Spain▸ Taipei, Taiwan▸ Tokyo, Japan© 2020 Seagull Scientific

BarTender – Business Labeling for Everyone

Manufacturing

Warehouse & Logistics© 2020 Seagull ScientificHealthcare
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Recent BarTender Customer Examples© 2020 Seagull Scientific12Recent BarTender Customer Examples© 2020 Seagull Scientific13Changing Business Models© 2020 Seagull Scientific14Automation – a driver to improve
Efficiency and Effectiveness

Automation#1 Gartner
2020 strategictechnology
trend

Process
Automation

Workforce
Automation#1 Deloitte
2018 CIO
digital focus#1 IDG digitalmanufacturingtransformation
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Companies are Reinventing Themselves© 2020 Seagull Scientific16Smaller Companies are Reinventing Themelves© 2020 Seagull Scientific17Important Messages
1. 10.1 support ends December 31, 2020

Information needed to start a support ticket:▸ Support number

2. Customer loyalty promotion▸Purchase three (3) years ofmaintenance and support and receive
15% discount▸ Customer information, including contact name,email address, and telephone number, company
name and address▸ BarTender version, edition and Windows operatingsystem▸ Description of the issue or question

3. Updated BarTender support ticket
information.

▸ Ticket priority – low, normal, high or urgent (bestguess)▸ Attachments relating to the issue (optionaldepending on issue)▸ Relevant BarTender log files and Windows event logs
▸ Integration File, trigger files and BTW documents etc.

A

BarTender 2021

Gartner – Key Enterprise Labeling Features▸ Easily create and manage many labels with slight variations▸ Compliance tools to assist with meeting regulatory requirements▸ Document / Label management ability▸Workflows, authorizations and audit trails▸ Integration tools to automate label printing▸ Centralized security and audit controls▸ Global support▸ Simplified pricing structure

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BarTender 2021
MICHAEL LEO
SENIOR PRODUCT MARKETING MANAGER
MLEO@SEAGULLSCIENTIFIC.COM

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Introducing
BarTender 2021

BarTender 2021
▸Decrease costs of operation▸Improve quality▸Reduce downtime▸Improve efficiency▸Grow business© 2020 Seagull Scientific23

BarTender 2021
▸More powerful▸Easier to use▸More adaptable and configurable▸Familiar user interface (UI)

▸Global technical support© 2020 Seagull Scientific

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BarTender 2021
✓ Create and print more commercial-qualitydesigns✓ Accelerate label design and production withincreased label QA✓ Integrate more tightly and with more
flexibility to existing and new businesssystems✓ Improve productivity for new and existing
markets globally✓ Print from any browser on any device tomore printers anywhere, anytime✓ Minimize downtime and enable business
continuity© 2020 Seagull Scientific25

Label design▸Create and print commercial-quality designs▸PANTONE Color System, data-sourced colors and improved color picker▸GS1 Version 20 support▸Expanded Data Matrix (DMRE) symbology support© 2020 Seagull Scientific26

Label design▸Create and print commercial-qualitydesigns▸Phrase Library (new feature preview)▸ Auto-Translation▸ TMX import/export© 2020 Seagull Scientific27

Label workflow and production▸Create and print commercial-quality designs▸Librarian enhanced for exception performance© 2020 Seagull Scientific28Label workflow and production▸ Accelerate label design and production▸ Visual Workflow Designer providing faster design, approval, tracking and deployment© 2020 Seagull Scientific29Label workflow and production▸ Accelerate label design and production▸ Fast, secure web-based workflow approval anywhere, anytime▸ New Print Portal integrated with Librarian© 2020 Seagull Scientific30System integration▸ Integrate more tightly and with more flexibility to existing and new business systems▸ New data connectors to Excel Online, Google Sheets, JSON and QuickBooks Online▸ Expanded .NET SDK API support for new workflow and Print Portal enhancements© 2020 Seagull Scientific31System automation▸ Improve productivity for new and existing markets globally▸ Data-sourced color▸ Image support in dynamic, embedded tables▸ Database file name data source option▸ Data entry form improvements▸ Improved While Loop action© 2020 Seagull Scientific32Printing – Print Portal▸ Print from any browser on any device to more printers anywhere, anytime▸ Online approvals▸ Driverless printing▸ Print to PDF▸ Comprehensive security© 2020 Seagull Scientific33Printing – Print Portal▸Print from any browser on any device
to more printers anywhere, anytime▸Custom corporate branding© 2020 Seagull Scientific34PrintingLX610 Color label printerwith plotter/cutter▸Digital die cutting▸Prints and cuts custom shapes and sizes
with our built-in X/Y & pizza wheelcutters▸Works with both pre-die cut andcontinuous roll materials▸Dye and pigment ink▸Max Print Width: 4.1" (108mm); diecutting, 5" (127mm); pre-die cut labels▸Print speed: up to 4.5" ips

www.primera.com© 2020 Seagull Scientific35Secure and reliable▸ Minimize downtime and enable business continuity with advanced,always on high availability options▸Enhanced backup failover license support▸Resilient licensing configuration for fault tolerance▸Available for Enterprise Edition with 50 or more printers and active
Maintenance and Support agreement

High Availability▸ Active Maintenanceand Support required
Configuration
FailoverOptionLicense Pricing

Printer License Count

Enhanced Backup
FailoverActive - Passive

Automated

Primary (MLSP)*Secondary (50% off MLSP)

Both Licenses must match

Enhanced Backup
FailoverActive - Active

Automated

Primary (MLSP)
Secondary (MLSP)

Both Licenses may vary

Resilient Configuration

Active TriadAutomatedSingle License (MLSP)

Single License*(Must be non-production backup use only)© 2020 Seagull Scientific

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BarTender 2021
✓ Create and print more commercial-quality
designs✓ Accelerate label design and production withincreased label QA✓ Integrate more tightly and with more
flexibility to existing and new businesssystems✓ Improve productivity for new and existing
markets globally✓ Print from any browser on any device tomore printers anywhere, anytime✓ Minimize downtime and enable business
continuity© 2020 Seagull Scientific37Which BarTender edition?

Click to add text

© 2020 Seagull Scientific38

Working Together Workflow Designer &Print Portal
IAN CUMMINGSSENIOR SALES ENGINEERICUMMINGS@SEAGULLSCIENTIFIC.COM40

Workflows in Action
Business Goal: Manage and track label design, review and use. Easily distribute the newlabels across many locations simultaneously.

✓Specialty tool company, Trankix

Needs to go from this…

✓Needs new shipping label at 15

to this… seamlessly!

locations around globe✓Solution: Use BarTender 2021
Print Portal and Librarian Workflows© 2020 Seagull Scientific41

Workflows in Action
BarTender 2021’s new Workflow Designer can help design a label Life-Cycle!

✓ Create your own Approval Workflow using
samples included in BarTender 2021
© 2020 Seagull Scientific42

Workflows in Action
BarTender 2021 Sample Workflows makes creating a new Workflow that matches yourestablished process very easy.

✓ Name different✓ Control access with

✓ Customize

Workflow States

Active Directory

alert emails© 2020 Seagull Scientific43

Workflows in Action✓ Keep the right people informed ofprogress with transition notifications© 2020 Seagull Scientific✓ Use the Workflow Validation tool
make sure the new process is fulland complete!

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Workflows in Action
Individual Workflows can manage hundreds of different labels, controlling access and use✓ Files can be defined by anumber of variables✓ Notification emails inform, but can also
prompt Review and Approval by clicking button© 2020 Seagull Scientific

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BarTender 2021 Designer in Action
Trankix Label redesign took minutes using BarTender 2021 Designer for the new layout✓ Easily brand the look and feelof your company’s labels withNew Pantone™ color picker© 2020 Seagull Scientific46

Workflows in Action with Print Portal
Approve (or Reject) labels from any Browser with fully auditable actions and results!

Trankix managers can use this…
to change this…
to this anytime, from any device© 2020 Seagull Scientific47

The Impact of BarTender 2021 Enterprise
Librarian Workflows, Print Portal, and Designer make a difference
Trankix was able to improve safety, increase security, ensurecompliance and reinforce their brand in less than one day:✓ Create a new Label workflow, ensuring oversight andaccountability in its labels✓ Quickly Design, Review, and Approve a new standard Label✓ Keep their brand colors true, using Pantone™ colors✓ And Deploy it across all their locations✓ All without writing a single line of code© 2020 Seagull Scientific48

Availability and Support
MICHAEL LEO
SENIOR PRODUCT MARKETING MANAGER
MLEO@SEAGULLSCIENTIFIC.COM

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How can I get BarTender 2021
https://www.seagullscientific.com/support/downloads/▸ Current Maintenance and Support agreement▸ Updates included including BarTender 2021
▸ Download from seagullscientific.com▸ Not on active Maintenance and Support▸ Renew Maintenance and Support▸2H Business Stability and Customer Loyalty Promotions▸ Contact your local BarTender reseller or us▸Click to add text

https://www.seagullscientific.com/about/contact-us/© 2020 Seagull Scientific50

BarTender 2021
Product Information
https://www.seagullscientific.com/resources/blog/the-wait-is-over-bartender2021-is-here/▸Blog post
▸Drivers by Seagull
Version 2020.4▸Product pages▸Enterprise▸Automation▸Professional▸StarterA A A A A A AA A

© 2020 Seagull Scientific

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BarTender 2021
Technical Resources▸New Resources tab▸Installation Guides▸Case Studies▸Brochures▸Technical Documents

A A A A A A AA A

© 2020 Seagull Scientific

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BarTender 2021
Technical Support
https://support.seagullscientific.com▸ Getting Started▸ BarTender 2021

▸ Community Forums▸ Contact Technical Support

A A A A A A AA A

© 2020 Seagull Scientific53

Labeling softwarefor every industry
and regulationwww.seagullscientific.com

Thank You

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