CORPORATE

PRESS
KIT
2023-2024

“To offer the best products, to bring enjoyment to as
many people as possible and the chance to push beyond
their limits to those who so wish: this has been our
fundamental promise for 117 years.
And we live up to it every year through innovation, theability to kindle dreams, and the commitment of ourteams. Consumers around the world have chosen to
make Rossignol a world leader, and we are constantly
increasing our market share everywhere.

Ready for the world that’s
emerging, mindful of the world
we’re passing on.

However, this promise no longer
stands alone. It is our duty to provide
responses to the great challenges ofthis century, at our own level. For us,
connected as we are to the mountains,
this means resilience and a positive
impact on our environment. As aleader, it is our role to be the driving
force behind the transformation of an
entire industry.
We have therefore prepared the
Rossignol Group to accelerate changewith the deployment of one of the mostambitious transformation plans in its history.
Our responses are: ecological conversion at all levels,
local production, inclusiveness and even more innovation.
In concrete terms, it is our manufacturing base that istransforming first and foremost. We were pioneers increating the first recyclable ski. One third of the skis
manufactured by the Group must fall within a circular
economy or eco-design approach by 2028. We plan toreduce our waste by 40% within 3 years, and our carbon
footprint by 30% by 2030 before contributing to collective
carbon neutrality.
Our supply chain must also be exemplary, by continuing
to focus on local supply. As the only manufacturer of skis
in France, we reinforce our short-supply-chain approachby leveraging “Made in France” and “Made in Europe”:
715km is the maximum distance between our production
sites and our logistics center. We have launched theplanting of our own forest close to our factory in Spain,
in order to set up a complete short-circuit cycle, fromplanting and production to the material recovery, end-of-life and recycling stages, in a circular approach.
We are also providing answers to consumers bydeveloping, on an unprecedented scale, solutions forthe repair, upcycling, aesthetic defects and second lifeof products. And we have taken the lead in structuring a
global recycling chain, which is economically viable andunites all in the industry around common standards.
Protecting the mountains, their ecosystems and theirbiodiversity ultimately drives us to revise, challenge andimprove our practices through new initiatives and key
partnerships.
It is based on these commitments andin consistency with our new Purpose,“Carve movements of sustainability
and human potential”, that we areinvesting to take the Group into the
future with confidence and generatequalitative growth, under the bannerof “Ascension 2026”. We anticipate
increasing our revenues from €401
million to over €500 million in the next
three years.
We are accelerating the diversification of our equipment
offer around multi-activity experiences for consumers
and services.
Beyond our continued gains in market share in equipment,
particularly in export, our apparel and footwear offer is
now driving a significant share of the Group’s growth.
It will continue to gain in strength with its international
development, tripling in value in the next three years.
Our distribution strategy, focused on omnichannel
sales, is also being fine-tuned with the new Start Gate
store concept. This strategy is also driven by a target of
multiplying e-commerce activity by a factor of four.
More ambitious than ever, conscious of our impact anddetermined to protect the environment in which ourcommunities flourish: a new chapter is being written in
the history of a flagship brand which dates back morethan a century. A Rossignol Group ready for the worldthat is emerging and mindful of the world we will haveto pass on.”

VINCENT WAUTERS,CEO of Rossignol Group

3

CONTENTS

A new team for a new era
History of a french industrial champion
Ascension 2026 strategic plan
A world leader with its roots in the alps
The Group in figures in 2023
The Group’s Respect program
Actions to protect the environment and promote inclusivenessThe rossignol Group brands
Champions

p.6
p.8
p.10
p.12
p.18
p.22
p.28
p.30
p.34

5

SENIOR MANAGEMENT TEAM

Vincent WAUTERS / CEO of Rossignol Group
Vincent WAUTERS Vincent is a seasoned Outdoor industry leader who previously served as CEO of Hunter Boots, President of Arc’teryx and Executive Board member of Amer Sports Corporation in charge of the Global Operations and of the
Apparel and Gear Category. He has also held various operational positions at Newell Rubbermaid and was one of the first
employees of Amazon in France.

Gabriel AUTHIER

Chief Marketing Officer

A NEW TEAMFOR A NEW ERA
With 117 years of heritage, the Rossignol Group has endured across the ages byintegrating modernity and technology into its expertise, and by becoming an iconic
reference in the world of winter sports, and mountain sports in their broader sense.
Yet the Group’s true firepower lies in its ability to adapt to its primary environment:
the mountains.
The playing field of those looking for thrills, a place of calm and serenity, but also
the scene of uncontrolled climate change, the mountains are a fragile, vulnerable
ecosystem that must be looked after if we are to continue to take refuge or test
ourselves in it.
More conscious than ever of this fragility and of the need for humans and mountains
to co-exist, the Rossignol Group has committed to transforming its activity a little
more every year to meet the current challenges.
So that it can continue to root innovation, production and performance in respect
for the ecosystem in which it operates, the Rossignol Group has welcomed newinternational talents to its team in 2023: Bertrand Bogaert VP Development
and Operations, Liz Wilson, Softgoods General Manager and Daniele Milani, VP DtoC.

Bertrand BOGAERTVice President
Development and Operations

Nathalie BONNAIGUE

Legal & General
Service Director

François GOULET

Rossignol Group President & CEO
for North America and China
VP Global Sales

Daniele MILANI

Vice President DtoC, E-commerce

Frédéric REGERTGeneral Director Finance,
IT and Transformation

Ingrid RICHARD

Vice President Human Resources

Liz WILSON

Softgoods General Manager

Wajdi MATTARVP PMO & Business Transformation

SHAREHOLDERS
ALTOR
Altor, Rossignol Group’s majority sharholder, is one of the leading Scandinavian equity funds. Since Created in 2003, Altor isthe most active equity fund in Scandinavia’s mid-cap segment. Its investments generate added value through initiatives aimed at
stimulating growth and improving operational performance. Altor is a top-tier partner for Rossignol Group in light of its insight into
the winter sports world and its expertise in apparel, as evidenced by its ability to successfully turn around the Helly Hansen brand.

7

117 YEARS OF HISTORYHISTORY OF A FRENCH
INDUSTRIAL CHAMPION

MORE THAN A CENTURY OF
HERITAGE AND EXPERIENCEA CULTURE BASED ON PASSION,
EXPERTISE AND INNOVATION1907

The Rossignol brand was born 117 years ago. Its founder, carpenter Abel Rossignol, madethe very first wooden skis in his workshop in Voiron, Isère.

1956

Some 50 years later, Rossignol was acquired by Laurent Boix-Vives, a visionary entrepreneur.
A turning point in the history of the brand, which was to grow internationally and enter a new
dimension.

1967

Acquisition of Dynastar skis.

1970

The world’s leading manufacturer of skis: Rossignol becomes the world’s leading
manufacturer of skis. The Strato will be the first ski to sell a million pairs.

1989

From ski manufacturer to producer of winter sports equipment: After launching its first
Snowboards in 1987, the Rossignol Group acquired Lange in 1989 and then launched thefirst Rossignol ski boots. In 1994, the Group acquired Look to produce its bindings.

2008

A new leader heads up the Group: The arrival of Bruno Cercley as CEO of the Rossignol
Group after the sale of the company by Quiksilver.

2012

Transformation of the French production sites: The world leader in skiing equips its
manufacturing sites in France and Europe with state-of-the-art equipment. €10 million
invested. The brand’s historic production site at Sallanches obtains the “Origine France
Garantie” label.

2018

En route for Beijing 2022: The Group ramps up its development and opens a subsidiary in
China, prior to the 2022 Winter Olympics in Beijing.

2019

Rossignol Apparel becomes a reference in mountain style: The Rossignol Apparel divisionhits €23 million in revenue.

2021

A new team for a new era: A new chapter begins for the Rossignol Group, as it appoints
Vincent Wauters as new CEO. A fast recovery will then occur after Covid period crisis. A
refocus on mountain DNA & territory.

2022

Vincent Wauters unveils his strategy for the Group’s future: The Rossignol Group’s “Ascension2026” strategic plan aims to exceed €500 million in sales in 2026 (vs €313 million in 2022)
while proving that qualitative growth is possible.

2023

Launch of first recyclable ski, Rossignol Essential and introduction of Dynastar new eco
designed technology, Hybride core 2.0.
2023 is a record year in all categories, regions and channels, global revenue of 401 million
euros, +28%; and reaching 70 million euros in Apparel , x3 compared to 2019.

A HISTORY WHICH MAKES SKIING
AND THE MOUNTAINS MOREACCESSIBLE TO ALL

9

STRATEGIC PLAN
- ASCENSION 2026 THE OBJECTIVES OF THIS PLAN

50M€
Exceed €500 million in
turnover in 2026
(2022/23 turnover: €401 million)

While adopting newenvironmental and societal
commitments

With €50 million in investment(including €27 million for industrial
investments)•

INNOVATION & PRODUCTINDUSTRY

Innovation to drive sport performance andreduce environmental impact

Placing industry at the heartof transformation

Invest in innovations for sporting andenvironmental performance, develop theoffer beyond winter sports in a four-season
approach to mountain sports, ramp up
the development of the Apparel-Footwear
category and launch initiatives tomanage the life cycle of products.

Reinforce the anchoring of its production in
France and Western Europe and increase
investment in its industrial sites to modernize
the manufacturing base and achieve ecologicaltransformation.
The Sallanches site, at the foot of Mont Blanc,
becomes the world’s leading factory for the
manufacture of eco-designed skis andend-of-life management of products.

COMMERCIAL
International commercial deployment
Diversify the Group’s revenues throughthe global multi-channel roll-out of
equipment, clothing and footwear, in a
multi-activity approach all year round.

10

•

•

•

One third of the skis manufacturedby the Group must fall within acircular economy or eco-design
approach by 2028.
Roll out repair, aesthetic defects
offer and upcycling from this winter.
Participate in setting up recycling
networks internationally.
Make the Sallanches factory, the last
to produce skis in France, the world’s
leading factory for eco-designed andrecyclable skis, and a major expert
center in repair and second life.

•

Reduce Rossignol Group waste
by 40% by 2025.

•

Reduce the Rossignol Group’s carbon
footprint by 30% by 2030.

•

Reinforce the Group’s French
and European roots.

•

More than double sales of Appareland Footwear to reach 150 million
by the end of the year in 2026•

Increase Direct to Consumer from
10% to 15% of turnover by 2026

SOCIETAL
Positively influence society and themountain environment
Commit to a contributory business model:
create, drive and encourage movementsthat enhance human potential throughsport in a more sustainable and inclusive
environment.

11Building on its expertiseand its heritage,

the Group has remained rooted in the French Alps
while bringing together the very best in quality andskills through its presence in France and Western
Europe, combining resilience, performance and innovation.

THE INTERNATIONAL HEADQUARTERS
AT SAINT-JEAN-DE-MOIRANS (Isère)

A WORLD LEADER
WITH ITS ROOTS IN THE ALPSThe Rossignol Group’s products have always been envisioned, designed
and manufactured by engineers, technicians, operators and precision workers who are all
passionate about the product, obsessed with quality and inspired by the mountains.

The Rossignol Group headquarters occupies a strategic geographical location, at the heart of the Auvergne RhoneAlpes region between Grenoble and Lyon.
Close to two major cities and to the ski resorts too, its location is a key component in its ability to continue to attract
talents and mountain enthusiasts.
The site near Voiron in Isère where the company began and has developed since 1907 combines all the central functions as well as a production and innovation element.
It includes the racing ski production workshop: the Racing Workshop is a true technological showcase, at the very coreof the Group’s expertise. It manufactures 10,000 pairs of competition skis each year, including skis for the Athletes
equipped by the Group’s brands.
The Group’s R&D department is also located at headquarters, where it develops all of its prototypes.
The site is equipped to produce solar-generated electricity. In January 2020, 600 photovoltaic panels were installed to
produce some 200,000 kWh annually.

13

THE SALLANCHES FACTORY, (Haute-Savoie),
PIVOTAL TO THE CIRCULAR ECONOMY

All the Group’s production sites in France are certified to the ISO 14001 standard, the international
environmental management standard based on continuous improvement in the environmental performance of certified sites.

The Sallanches site, the only ski manufacturing factory in France, sits
in the Chamonix valley at the foot of Mont Blanc and is integral to thereputation of the French industrial champion.
With a surface area of 16,500m2 and set in 28,300m2 of grounds, theSallanches site has produced more than 16 million pairs of skis since
1963.

The factories, and the suppliers too, operate in line with the Group’s CSR approach aimed at reducing waste and CO2
emissions in order to reduce the Group’s carbon footprint by 30% by 2030 and achieve collective carbon neutrality by
2050.

Employing 74 people, this site currently accounts for 22% of the Group’s
global production. It manufactures Rossignol and Dynastar high-end
alpine skis in small- and medium-sized production runs, as well as
the Junior collections. The manufacturing operation is focused on molding, machining and finishing skis.

The actions implemented include:

It is also, through Dynastar, the official supplier of skis for the chasseurs alpins, the French Army’s mountain troops.
In 2022, the Rossignol Group also relocated the production of 10,000 pairs of racing skis, previously carried out in theGroup’s Spanish factory in Artès. Sallanches now hosts the production of the very high performance skis for the Racing
and Junior ranges. Ski production amounts to around 160,000 pairs.

Reusing packaging and optimizing its use;
Reducing our waste by proposing new alternatives with the 2nd Choice & 2nd Life projects;
Supplying the sites with 100% renewable energy (electricity of renewable origin);
Increasing energy autonomy by installing new solar panels;
Modifying and constantly improving manufacturing processes so that they consume less energy and generateless waste;- Rethinking the way we design our products (incorporating materials that are recycled, natural, labelled and biosourced, and reducing the number of materials for maximum recyclability of our skis at the end of life).
-

THE NEVERS SITE (Nièvre) - BINDINGSThe Rossignol Group site in Nevers manufactures LOOK bindings and employs 92 people. Acquired in 1994, LOOK is the
Rossignol Group’s only bindings brand. It has been the French specialist in bindings since 1951, when Jean Beyl set up
his company in Nevers. Some 650,000 pairs of bindings are assembled at the brand’s production site in Nevers every
year.

THE ROSSIGNOL FOREST CLOSE TO THE FACTORIES

Make the last ski factory in France into the world’s
leading factory for eco-designed and recyclable
skis, and a major expert repair center to extend
the life of products.

The Rossignol Group has also taken a new step in its sustainable development policy, by investing in its own poplar
plantation in Spain from 2023. The aim is to set up a complete short-circuit cycle, from planting and production throughto the material recovery, end-of-life and recycling stages, in a circular approach. The plantation will directly supply theGroup’s two ski factories, in Spain (Artés) and France (Sallanches), with the ultimate aim of covering 50% of its annual
wood requirements. This operation is part of a 15-year cycle that will enable a forest of over 50,000 trees to be planted
on a non-treed site, capturing a total of 14,000 tonnes of CO2.

•

The factory produces the first Essential ski, which is eco-designed and 77%
recyclable.

•

Sallanches is currently the repair center for all winter sports products for the
French, German, Austrian and Italian markets (ski boots are repaired at ourMontebelluna manufacturing site in Italy which specializes in boots).

•

14

THE ROSSIGNOL GROUP’S PLANS
FOR THE SALLANCHES SITE :The current after-sales service will be transformed to offer a more extensive
repair service on site, thus increasing the repairability of products as opposed to replacement.

•

The factory will soon become a manufacturing model of the circular economy
as sales of second-hand sports equipment are rolled out.

•

The whole site will operate on renewable energy from January 2023, and it is
to be the subject of a future reforestation program.

•

The energy transition is at the heart of the Sallanches project, with a newwastewater recycling system and improved thermal insulation to continue tominimize the Group’s environmental footprint.

THE INTERNATIONAL LOGISTICS WAREHOUSE IN SAINT-ETIENNE-DE-SAINT-GEOIRS (Isère)
Located between Lyon and Grenoble in Isère, close to the global headquarters, this 36,000m2 logistics center handles
order preparation, shipping and delivery at international level in addition to direct deliveries to sports stores in France
and some other countries.
Employing around 65 people, the logistics center also manages e-commerce orders and deliveries. In total, close to 5
million products are shipped each year to 10,000 customers and stores.

15

START GATE, A NEW MULTI-BRAND
MOUNTAIN SPORTS STORE CONCEPTFACTORIES BASEDIN WESTERN EUROPE
100% OF ALPINE SKI PRODUCTION
MADE IN WESTERN EUROPE :22% in France (Sallanches)
78% in Spain (Artés)
100% OF SKI BINDINGSPRODUCTION MADE IN EUROPE(89% in France-Nevers)

Seeking to offer mountain sports enthusiasts an enhanced multi-brand customer experience, the Rossignol Group has opened two “Start Gate” stores in
Bex (Switzerland) and Bromont (Canada) , marking a new step in its multi-season and multi-activity development strategy.
Start gate, the gateway to a new sporting season.
Rossignol’s START GATE concept is designed to offer all mountain sports enthusiasts special themed merchandising areas as well as a range of services
for equipment customisation and maintenance. Inspired by the vibrant energyof the start gates, this concept celebrates these moments of anticipation. Start
gate stores offer customers the best products from the Group’s brands in asingle locationas well as specialist technical and customization services: bootlab, ski lab and bike lab.

SPAIN - ARTÉS SITE - SKISThe Artès factory, which celebrates its 50th anniversary in 2022, is dedicated to the production of wood core alpine
skis for the Rossignol and Dynastar brands and top-of-the-range Rossignol cross-country skis. The Spanish site
is now responsible for 78% of the Group’s global alpine ski production and manufactures also Nordic skis.
The Artès ski factory is a prime example of Rossignol’s commitment to more environmentally friendly production.
It operates on 100% renewable energy and will soon produce part of its electricity from the installation of solar panels
in 2023.
The entire production process has been revised and optimized to limit the environmental impact.
4,000 photovoltaic panels have been installed, with the aim of producing 20% of annual electricity needs.
The Artès site also holds the necessary certifications for the use of PEFCTM wood core.
The PEFCTM label guarantees to the consumer that the product they are buying comes from
responsible sources and that by purchasing it they are contributing to the sustainable managementof forests. Managing a forest sustainably means taking into account its environmental, societal and economic dimensions. The PEFC label fulfils this mission every day as a guardian of the natural balance inforests. The label tracks certified wood from its origins in the forest and throughout the processing andmarketing chain, culminating at the end of the chain with the certification of the finished product.

ITALY - MONTEBELLUNA SITE - SKIBOOTS
The Montebelluna site is the center of expertise dedicated to ski bootsand Footwear.
The site is responsible for designing and manufacturing Rossignol
and Lange alpine ski boots, and for designing the high-end Risport
ice skates.
The site runs on 45% renewable electricity.
The injection molding production process generates plastic waste(scrap and sprues). In order to reduce this waste, it is reground on site andreintegrated into the manufacturing process for new hulls.
Particular attention has also been paid to packaging, with the Rossignol
Group striving to reduce its use as much as possible while also sourcing
FSC-labelled boxes to package its ranges of boots.
More than 100 people employed, 30% of them in R&D and design.

16

New Rossignol store in Courchevel-2023

MILAN-ITALY - DtoC & APPAREL EXPERTISE
In Milan, Liz Wilson, new Softgoods General Manager is leading a strong teamfocused on the development of Apparel & Footwear business (part of the Apparel team also based at HQ in France). Also in Milan are regrouped the DtoC
teams (Retail and E-commerce) managed by Daniele Milani, new VP DtoC.
To support its multi-channel strategy, Rossignol Groupe has partnered with
Salesforce, the world leader in CRM, to strengthen its expertise in CRM, digital, data and customer relations, and develop its new global e-commerce
platform.
17

THE GROUP
IN FIGURESin 2023
Rossignol is the oldest ski brand and remains
the world number one (for alpine and nordic skis combined).
Ski boots with its Lange and Rossignol brands: the Group is in the Top 3 in the world.
A global presence through 10 subsidiaries and a distribution network in 60 countries,
with strong foundations in Europe and North America and growth in Asia.

€ 401 million

in turnover (31st of March 2023)

80%of the activity conducted+28% compared to fiscal year 2022
(313 M euros TO 31 March 2022)

1230

Group staffing numbers
at 1st October 2023

including around 600
in Franceoutside the French market.

DISTRIBUTION OF TURNOVERBY REGION
40% - North America
20% - France
25 % - Western Europe & Scandinavia
15% - Asia & the rest of the world
BY ACTIVITY
80% - Winter Sports equipment
20% - Apparel, Footwear & Bikes

18

25%

Apparel-Footwear category
represents 25% of Rossignol
brand global turnover(40% in France)
Successful diversification:
Apparel category sales have been
multiplicated by 5 since 2015

19

SUSTAINABILITY PROGRAM
OF THE GROUP
For the Rossignol Group, it is clear that the global democratization of winter sports and the relationship with themountains must be handled with the utmost respect for this fragile environment.
Therefore, in order to make mountain activities sustainable - in winter and throughout the year - the Group wishes tomake quality and innovation synonymous with recyclability and resilience.

WINTER SPORTS,
A STABLE & RESILIENTGLOBAL MARKET

Around130 million
skiersAn average of

370 million
skiers days

Practiced

worldwide+ than 2000 ski resorts
in + than 60 countries

Today, the ski market is global, and it extends beyond the main historical markets of European
and North America; skiing and snowboarding are beginning to appeal to the Chinese population.

«At Rossignol, we genuinely believe that thetransformation of winter sports into a sustainable andresilient activity is possible, thanks in particular toinnovation. In the face of the climate emergency, ourR&D and CSR experts represent the Group’s DNA andcontribute on a daily basis to making
our company as ethical as it can be.
Our RESPECT program formalizes
all our social and environmental
commitments and targets three key
objectives towards which we are
gradually moving: reduce the Group’s
carbon footprint by 30% by 2030 andcommit to collective carbon neutrality
by 2050, reduce the Group’s waste by
40% by 2025 and promote living welltogether.
In 2030, we will have reduced thecarbon impact of our manufacturing
and our products through the
deployment of a “Respect Design”
range produced from biosourced andrecycled materials that achieve a highrecyclability rate at the end of life. Aspart of our management of the productlife cycle, some of our production
resources will be deployed in repair,second hand, upcycling and recycling.

The first step in this approach is the design andmarketing since October 2022 of our first ski with “highrecyclability potential”. 77% recyclable, a rate about
10 times higher than the average for skis currently
manufactured, our Essential ski is a true technicalfeat.
Our production centers are committed
in a process of decarbonization and will
operate on solar energy. Our factories
are now all 14001 certified and we use
100% renewable electrical energy at
our headquarters, and in our sites inSaint-Etienne-de-Saint-Geoirs, Artès,
Nevers and Sallanches.
We have planted a responsibly
managed Rossignol Forest to meet
our requirements for wood. A pilot
project for the deployment of microforests is already under consideration,
to revegetate our site or brownfields
and repurpose them as locations foroutdoor sports that are accessible toas many people as possible via soft
mobility».

The ski market: 3.7 million pairs of skis.
Rental represents a growing share of the market and over 70% of the market in France.
Main skiing locations are France, USA and Austria (with 50 to 60 million skier days in each dependingon the season). Other key locations for skiing are Japan, Canada, Italy, Switzerland.

LAURE JARLAUD,CSR Manager for the Rossignol Group21

LAUNCHED IN 2020, THE RESPECT PROGRAM WAS BORN
FROM THE GROUP’S DESIRE TO BRING MOUNTAIN SPORTS ACTIVITY INTO
LINE WITH SUSTAINABILITY AND RESPECT FOR THE ENVIRONMENT.

OUR PURPOSECARVE MOVEMENTS
OF SUSTAINABILITYAND HUMAN
POTENTIAL“RESPECT”, MEANS RESPECT FOR A PRECIOUS ECOSYSTEM
With more than a century of history behind it, the Rossignol Group takes its privileged relationship with its ecosystem
and its playing field very seriously. Committed to its social and environmental responsibility, the Group devised theRespect Program around a single objective: to prove that the sector’s activities are capable of being sustainable andresilient, from design to end-of-life management (repair, upcycling, recycling of skis), including their manufacture anduse.

“RESPECT”, MEANS RESPECT FOR NATURAL RESOURCES AND MATERIALSThe Rossignol Group began by implementing initiatives in its production chain. In practical terms, the choice of materials
used was reviewed, and manufacturing processes and product recyclability were optimized.
Every year, Rossignol commits to developing its range of eco-designed products that incorporate biosourced andrecycled materials and approved natural materials. The Group also seeks to find effective end-of-life solutions for its
products, while reducing waste and packaging as much as possible both in the logistics chain and in the factories. All
these actions combined are enabling Rossignol to significantly reduce the environmental impact of its products.

“RESPECT”, MEANS RESPECT FOR OTHERS, AND RESPECT FOR DIVERSITY AND QUALITY OF LIFE AT WORK
Rossignol has always placed the management of men and women at the heart of its overall strategy and values, byimplementing exemplary practices in safety, ethics, management, development and social performance. In this respect,
the Group regularly asks its employees about their everyday well-being, endeavors to treat each of them equally andfairly, and continually seeks to improve working conditions, communication and managerial practices.

“RESPECT”, MEANS RESPECT FOR ETHICAL MANUFACTURING
For a global leader such as Rossignol it is imperative to engage and unite all of its partners around its CSR approach,so that it can maintain a genuine transformation of practices at every level.
To maximize its impact and translate its global commitment, the Group has established a CSR Code of Conduct whichmust be followed by all those working in the Rossignol ecosystem. Among its requirements, the Group fights against
the mistreatment of animals and prohibits the use of down and feathers from the foie gras industry or obtained by live
plucking of animals. It also completely ceased to use animal fur in 2018, angora wool from 2020 and mohair from 2021.

23

IMPROVING RECYCLABILITY
The Rossignol Group is increasingly seeking to be partof a virtuous circle. To this end, the Group aims to:> increase the repairability of products, with its Sallanches factory taking responsibility for this.

BETTERSEPARATIONFOR BETTERRECYCLING> develop second-hand purchase to give its skis a second life.
> develop upcycling and create new items from waste recovered in its original state to give it a second life.
> design skis based on recycled or biosourced and mainly recyclable materials.

Incorporating 73% recycled, certified natural and bio-sourced
materials, the Essential will reach a recyclability rate of 77%,
10 times more than a traditional ski

Rossignol has entered into a partnership with MTB, a leading player in recycling, to develop a process of separation and re-use of materials thatenables improved recycling of conventional skis, and in particular the new
Essential skis.

7%

By 2028, the Groupwants one third of its skiranges to be partof an eco designed
or circular economy
approach.

WOOD

MANAGING PRODUCT END-OF-LIFE BETTER - ROSSIGNOL ESSENTIAL
The end-of life analyses carried out on Rossignol products have shown that its components account for around 60% of
a ski’s carbon footprint. To promote a circular economy, the Group has opted to reduce the number of materials used
and to be rigorous in selecting only materials that are easily recyclable at the end of their life.

88%

STEEL

12% PLASTIC

This process has resulted in the Essential ski, which has a recyclability rate of 77%. To round out this approach, thelarge expert center in Sallanches at the foot of Mont Blanc will in future house a complete cycle of production, repair
and recycling.
The Essential, a pared-back ski eco-designed with recycled and biosourced materials that are labelled as natural, recently received the Union Sport & Cycle “circular economy” award at the 2022 EcoSport Awards.
The Essential Ski has been awarded a 2022 POPULAR SCIENCE Best of What’s New Award in the Sports & Outdoor Care
category. Among the 100 greatest innovations of 2022.

5% FINE
WOOD
5%
Traditionnal ski

Eco-design

Short supply chain
cycle of production(100% components from UE)

Made inFranceOther products (shoes,
poles, clothing) arebeing developed within
the same approach ofincreased recyclability.

17%

WASTE
Essential ski, recyclable ski

RenewableenergyALUMINIUM
35%

WOOD
35%

STEEL
7%

PLASTICS
12%FINE WOOD
5%25

DYNASTAR HYBRID CORE 2.0
ECO-FRIENDLY INNOVATION:
FA CT=

A NEW WAY FORWARD SIGNIFICANTLYREDUCING THE ENVIRONMENTAL
IMPACT OF OUR SKIS
Acquisitionof resources

End of life

58,4%

longitudinal verticaltransversal*depletion of non-renewable mineral resources, acidification, greenhouse gas emissions,fine-particulate matter emission, eutrophication – freshwater, depletion of non-renewable fossil fuels.

Useof a pair of skis environmental impact
stems from the raw materials it uses,
and the manufacturing process*

For All Mountain 2023-2024 skis, Dynastar’s innovation is found in a new wood layer design(placing them in three directions instead of just one: longitudinally, vertically, and transversally),
to replace the mechanical properties provided by composite materials such as glued fiberglass,reducing the proportion of this material in the ski while improving Dynastar’s unique skiability.

LCA*Life Cycle Analysis* Lifecycle analysis is a scientific way of measuring a product’s
total environmental impact throughout its life cycle..

Production
Transport

We strongly believe that skiing has no future unless we approach it responsibly. We have committed
ourselves to this technology and placed sustainable design at the core of our future product plans.

HYBRID CORE 2.0 WILLFEATURE IN FIVE LINES:
SPEED 4X4 / M-CROSS / E-CROSS / M-TOUR

RESULTS FOR ALL MOUNTAIN RANGE:-24%
GREENHOUSE GAS-59%
DEPLETIONEMISSIONSOF MINERALRESOURCES-30%
ACIDIFICATION-20%DEPLETION-30%
FINE-PARTICULATE-38%
EUTROPHICATIONOF FOSSIL FUELSMADE IN
FRANCE

MATTER EMISSIONFRESHWATER

MADE IN
FRANCE(SALLANCHES)(SALLANCHES)

Three-year goal:
45% of Dynastar’s annual manufactured volume
will be environmentally friendly thanks
to Hybrid Core 2.0

SPEED 4X4 563 TI

M-CROSS 88

with
LOOK KONECT NX 12 GW
B90 BLACK BLUE bindings

with
SPX 12 GW B90 GREY
ORGANIC BINDINGSDRMX601

PPR*

26

670€

DRMX703

PPR*

860€

27

ACTIONS TO PROTECT THE ENVIRONMENTAND PROMOTE INCLUSIVENESS
In keeping with its actions related to its own environmental footprint, the Rossignol Group is multiplying its initiatives,
commitments and partnerships in order to continue to contribute, at its own level, to the fight against climate change,
to stimulate interest in protecting the environment, and to improve access to the mountains for all.

Transforming outdoor and nature lovers and mountain enthusiasts into defendersof the climate with POW.

In 2007, the Group was the first brand to participate in and support Protect Our Winters (POW), a movement of enthusiasts, professional athletes and brands that use their social influence to inspire and mobilize the outdoor sports
community in the fight against climate change. POW aims to act in a positive way for the climate and the mountains,whether by creating inspiring images, providing tools to promote low-carbon mobility, or through campaigns that
advocate for the outdoors with elected representatives.

Facilitating discovery of mountain activities
for the young with Share Winter Foundation

On Piste, an app for getting off the beaten track and exploring
the mountains in a different way!
The Rossignol Group is expanding its services for sports
enthusiats and destinations with its On Piste multi-sport platform:+300,000 users / 53 destinations / 5,000 routes

ONPISTE.COM

The Rossignol Group’s ambition is to support athletes all year round in their outdoor
experience. With its 100% free On Piste service and platform, the group has become
the only equipment manufacturer to support local communities in building a new, more
resilient and environmentally-friendly relationship with nature.
Thanks to the On Piste app, sportsmen and women can explore and be guided on marked
trails for all levels, verified in the field by experts and local players, while respecting
ecosystems.
To make nature sports more accessible to all, and in particular to people with disabilities,
On Piste has developed a new label, Handi’spot, in collaboration with the French Handisport
Federation. This inclusive project enables sportsmen and women to be autonomousin their practice, thanks to information collected on the courses and accessible on thewebsite and app.
Summer and winter, in the mountains and elsewhere, the Rossignol Group is committed
to more sustainable and inclusive outdoor sports.
New Challenge feature: take up sporting and community challenges!

Apparel collections that limit their environmental impact
Since 2018, the Rossignol Group has collaborated with Primaloft, theexpert in advanced materials science, to use recycled materials fromplastic bottles in synthetic insulation for the Rossignol Softgoods(textile) range. From winter 2023/2024 onwards, the target is for 100%of Rossignol ski jackets and pants to use recycled Primaloft fibers,compared to 80% at present.
At the same time, the Group also joined forces with SympaTex, anoperator committed to circularity. In the design of its shell jackets andpants (freeride/freerando), the Group uses a SympaTex membrane thatis waterproof, windproof and breathable, PFC-free and 100% recyclable.

ALL SPEED JACKET

Finally, throughout its textile range the Rossignol Group uses OEKO-TEX
certified materials, meaning that they are free of substances harmful
to the body and the environment. This certification guarantees the legal
conformity of the textile products that have been checked.
Rossignol is also collaborating with Fairly Made for its apparel ranges
in order to provide transparent information about traceability andenvironmental labeling together with life-cycle analyses for the wholecollection, with a view to subsequently developing new, lower-impact
products.

28

The Rossignol Group supports the Share Winter Foundation through its US subsidiary. This organization aims to offerdisadvantaged young people aged 5 to 18 the opportunity to discover snow and snowsports during their school hours
by covering the costs of transport and equipment. The Foundation’s values resonate with the Group’s commitment
to inclusiveness, enabling people from all walks of life to discover winter sports and create this connection with themountains.

Sport dans la villeSport dans la Ville (“sport in the city”) is the main association for integration through sport in France. Allof the programs set up by the association help to promote the social and professional integration of 8,500
young people, playing an active role in their progression and personal development. Its mission is to promote equal opportunities through sport, and to pass on important values for their personal development
and professional integration.
Through this partnership, the Rossignol Group participates in the sponsorship program that provides
access to mountain sports and offers support to young people to promote integration, social diversity
and success.

Wood, at the heart of the Group’s DNA and a natural resource
to be protected all over the world with Reforest’Action
The forest is an integral part of the solution to global warming and the preservation of biodiversity.
Capable of storing tons of CO2 and of generating the oxygen we breathe, it is central to biodiversity. The
Rossignol Group, for which wood is a precious natural resource – at the origin of its very first pair of skis
and synonymous with sustainable manufacturing in the future - wanted to contribute to its preservation.
1t.org
Rossignol joins the @1t.org initiative as a contributing company, pledging to plant 100,000 trees by 2030.
Launched by the World Economic Forum in Davos in 2021, 1t.org is an ambitious movement that aims toplant 1,000 billion trees by 2030. The initiative brings together companies (including Salesforce) and associations determined to work together for a sustainable future. Starting this season, Rossignol and Salesforce will each plant a tree for every pair of skis sold on the Rossignol Group’s e-commerce platforms.

Rossignol is supporting organisations like Riders for Refugees in France and Womenof Winter in the US.

Les petits Montagnards
A new clothing rental service available in France in collaboration with Les Petits Montagnards. Rent
Rossignol ski jackets and pants on the Les Petits Montagnards website. The aim of this rental programis to propose a new way of consuming, multiplying uses in order to reduce environmental impact andmake winter sports more accessible. It’s a new model for buying apparel in a more sustainable way.

29

THE ROSSIGNOLGROUP BRANDS
A portfolio of iconic winter and mountain sports brands

Rossignol has its roots in the Alps, and its DNA is intrinsicallylinked to its history and the creation in 1907 of the very firstwooden skis by carpenter Abel Rossignol in his studio in
Voiron in Isère. Drawing on its 117 years of expertise, iconic
products, sporting victories and collaboration with thegreatest champions, Rossignol, the worldwide reference forwinter sports, is exploring new directions in order to offer amountain and lifestyle experience 365 days a year.
Winter and summer, Rossignol offers all mountain sports
enthusiasts and participants comprehensive equipment for
alpine and nordic skiing and for snowboarding, Apparel andFootwear collections for skiing, après-ski and all-season
sports and lifestyle use, and a mountain bike and electric MTB
offer.
The Rossignol brand now caters for all participants inmountain activities so that they can experience the magic of
Alpine life in all seasons.
Rossignol invites everyone to fully embrace the experienceand the dream of a life in the mountains, and to reconnect
with nature for a healthier and more exhilarating life,
whatever their chosen activity, be it sporty, active or more
contemplative.

Dynastar is the specialist ski brand that provides technicalproducts to committed, passionate skiers for demanding andexhilarating winter sports. Founded in 1963 in the shadowof Mont Blanc in the Chamonix Valley, Dynastar, whichcelebrates its 60th anniversary in 2023, champions suchvalues as authenticity and commitment, and invites all skiers
to live their passion to the fullest.

A specialist in ski boots since 1948 and a top-of-the-range
benchmark, Lange is aimed at skiers who are committed
and passionate. With its DNA historically anchored in Alpine
competition, Lange is developing a premium and high-techoffer for all practices, from race to freeride. Lange boots offer
an anatomical fit, combining the kind of performance andcomfort which allows everyone to ski better.
Lange, Just boots.

Look, a long-established bindings manufacturer based in
Nevers, France, has been blazing a trail since its inception
in 1951. Synonymous with safety, high performance andprecision, Look has been a contributory factor, year after year,
in the success of the biggest names in alpine skiing, freeriding
and freestyling thanks to its legendary “Pivot” binding.

The reference in ice skating for almost half a century, Risport
is based in Montebelluna, Italy. Technology, passion andprofessionalism are the hallmarks of this iconic ice-sports
brand.

A reference brand for lovers of high mountains, freeride,adventure and ski touring, it is also famous for its pioneering
spirit in many segments, including women’s skis. Dynastar is
known for its skiability, “Alive”, i.e. the way the ski behaves onsnow combining agility, lightness and power for a unique feel.

30

31

PRODUCTS
A complete product offer for the practice of mountain sports, summer andwinter: equipment for Alpine & Nordic skiing, , Snowboarding as well as
Apparel and Footwear collections for skiing, for après-ski and for allseason mountain sports and lifestyle as well as an offer of mountain bikes
and electric mountain bikes.

PIVOT 15
Gold

Versatile jacket
OPSIDE

HelmetHERO SLALOMIMPACTS

M CROSS
Eco-designed technology
Hybrid Core 2.0

Ski jacket
HERO DEPART

Snowboard
JUGGERNAUTSHADOW 130

Après Shoe
CHALET

Waterproof jacket
SKPR ACTIVE JKTHiking shoe
SKPR HIKE LT

Bag
COMMUTERS
15L

Ski
HERO ELITEST TI
Designed with racing enthusiasts
in mind, the Hero Elite ST TI
is a slalom-inspired ski forexperienced on-piste skiers.

Bag
ESCAPER BIKE
12L

Ski
X-IUM CLASSIC
PREMIUM+ C2

Ski boots
HERO WORLD CUP 140

Après Ski
PODIUM

A model developed with Rossignol
athletes featuring Race Dual Core
technology, the most proven in termsof performance.

Bike
MANDATE

32

33

THE ROSSIGNOLGROUP CHAMPIONSUNRIVALED PRODUCTS USEDBY THE FINEST ATHLETES IN THE WORLD
Synonymous with performance, Rossignol Groupequipment has always contributed to the success ofathletes and champions.
With a total of 146 podium finishes and 40 World Cup
victories throughout the winter, the 2022-2023 season
has been remarkable. In Alpine skiing, there were
45 podiums and two world titles brought home from
Courchevel-Méribel by Federica Brignone (ITA) and
Laurence St-Germain (CAN). Cross-country skiing
shone, with 34 podiums, 4 individual world medals. In
all, the Rossignol group won 21 individual medals at theWorld Championships 2023, including 9 golds.

Paal GOLBERG (NOR)
XC Skiing

Biathlon

3 times world champion.
Winner of Distance World Cup general ranking

2nd at general world ranking

Cyprien Sarrazin
Back to back victory in Downhill in Kitzbühel in 2024

Max PALM (SWE)
Federica BRIGNONE

(ITA)

34

Loïc MEILLARD (SUI)

AlpineAlpineCombined World Champion 2023
Silver medal in Giant

Giant slalom Vice world champion

Clément NOËL (FRA)

Dorothea WIERER (ITA)

Petra VLHOVA (SVK)

AlpineAlpineOlympic champion in Salom in 2022
Winner of Schladming slalom in 2023

3rd of World Cup general ranking

Ludovic GUILLOT-DIAT (FRA)

Freeride

Freeride

Winner of FWT event in Baqueira Beret

2023 Snowboard Freeride World Champion

Vivian BRUCHEZ (FRA)

Richard PERMIN (FRA)

Freeride

Freeride

French skier and mountaineer, mountain guide, memberof the Compagnie des Guides de Chamonix and specialistin steep skiing.

Big mountain skiing and freeride legend

35

SKIS ROSSIGNOL SAS

98 RUE LOUIS BARRAN
38 430 SAINT JEAN DE MOIRANS (France)+33 (0)4 38 038 038

CONTACT PRESSE

1 PLACE D’ESTIENNE D’ORVES, 75009 PARIS
rossignol@eurosagency.eu+33 (0)1 71 19 79 60

communication@rossignol.com

SKIS ROSSIGNOL S.A.S.
Société par Actions Simplifiée au capital de 71.746.248 €Siège social : 98 rue Louis BARRAN - 38430 ST JEAN DE MOIRANS (France)
056 502 958 RCS Grenoble
CREDITS PHOTOS : Agence Zoom, Nordic Focus, Book 100 ans Rossignol, Stef Candé,
Lapo Quagli, Blake Jorgenson, Sofia Sjöberg, Studio Rossignol, Florian Monot, Louis Garnier, Vegard Breie, Simon Valenti,
Ludovic Chauchaix, Dom Daher, Kat Alvarez, Jeremy Bernard, Julien Gontard, Mathieu Thiebaut.