Exhibit Guide

Outlinehttps://tgs.cesa.or.jp/en/

Event Name:TOKYO GAME SHOW 2023
Period:September 21（Thu.）～ 24（Sun.）
Business Day: September 21 (Thu.) 10:00a.m. ～ 5:00p.m.
September 22 (Fri.) 10:00a.m. ～ 5:00p.m.
Public Day: September 23 (Sat.) 10:00a.m. ～ 5:00p.m.
September 24（Sun.) 10:00a.m. ～ 5:00p.m.
Venue:Makuhari Messe※Some exhibits and projects are only available online.

Organizer: Computer Entertainment Supplierʼs Association (CESA)
Co-Organizer: Nikkei Business Publications, Inc.

DENTSU INC.

Updated: March 15 2023

Contents●Concept and Outline

3●TGS Business Matching System

19●TGS2023 Theme

4●Oﬃcial Exhibitor Program

20●Event Scheme

5●Oﬃcial Exhibitor Program Slot Time Schedule

22●TGS2023 3 Focus Points

6●TGS Forum Sponsorship Session

23●Real (In-Person) Exhibit
at Makuhari Messe●Real (In-Person) Exhibit Area
●For Real (In-Person) Exhibit
at Makuhari Messe

7
8

13

●Online Exhibits

15●TOKYO GAME SHOW VR 2023

16

●Other Organizerʼs Projects/ Exhibit &Sponsorship Plans

24●Press Services for Exhibitors

25●Exhibit Rules

26●Schedule to Exhibit

30●Contact

02

Concept and Outline about TGS2023
After two years of holding the event online, in 2022 we were able to hold the real event at Makuhari Messe with visitors for the ﬁrst
time in three years.
However, it was not a 100% holding format in 2022. The eﬀects of the spread of the new coronavirus infection still remained, and theevent had to be held under various restrictions such as the size of the venue, restrictions on the number and age of visitors allowed in
the venue, and new visa (visa) rules for foreigners entering Japan.
Despite these restrictions, the venue was ﬁlled with exhibitors and game fans who had been waiting for the show to be held for real,
and the excitement and excitement returned to Makuhari Messe. The high evaluation of the exhibition by exhibitors and visitors alikemade us realize once again the high demand and importance of holding a real exhibition under any circumstances. This year, for theﬁrst time in four years, the entire Makuhari Messe will be used.
The exhibition will be held for four days from Thursday, September 21 to Sunday, September 24, with a Business Day and Public Day.
While some measures to prevent infectious diseases will continue, the number of people allowed in the exhibition hall will be greatly
relaxed, and the rules for exhibitors' booths will also be revised.
In 2023, age restrictions will also be lifted, allowing admission for children under 12 years old, and family-friendly exhibition areas will
be restored. In addition, a new corner will be set up and a cosplay area will return to Makuhari Messe for the ﬁrst time in four years. By
expanding the content that can be experienced at the venue, we will be able to provide visitors with even more value from the real
event than last year.
Online contents will continue to be implemented as last year, including oﬃcial programs, TGS VR, and a special Steam page. The TGS
Forum and Business Meeting areas held on Business Day will also be online compatible.
Gaming is now more than just entertainment content, and its technology is attracting attention and being implemented outside of thegaming industry. The era in which the gaming ecosystem and technology is leading the world is just around the corner.
TOKYO GAME SHOW 2023 is the place where all the world's games come together. We hope that a wide range of game-relatedcompanies will exhibit at the show, and that we can work together as pioneers of the times.

03

TGS2023 Theme

Games in motion, the world in revolution
ゲームが動く、世界が変わる。
游戏悦动 世界幻变

The world has been facing headwinds for the past several years.

遊戲悅動 世界幻變Yet, the breakthroughs in the game industry did not stop.
New technologies blossomed out of games.
New industries were born one after another in partnership with games.
The excitement of new things brought a bright future to our daily lives.
Games have the power to lead the world. It has the strength to change someoneʻs life.
I am sure you have often felt this way.
That is why we need to do more of what only games can do.
Let games lead the world. Let games be the tailwind of global growth.
When games move, the world begins to change.
In 2023, TOKYO GAME SHOW will return with even more power.
We will be back with many people from Japan and abroad who love games,
and we will share the ﬁrst step to change the world.
I hope to share the ﬁrst step to change the world with many people in Japanand abroad who love games.

04

TGS2023 Event Scheme
TOKYO GAME SHOW will be held in a hybrid format from 2022 in orderto prevent the spread of Covid-19.

Online Venue

In order to prevent the spread of the new coronavirus, TOKYO GAMESHOW has been held in a hybrid format starting in 2022. This year, theOnline Business Meeting/Seminar

Oﬃcial Program

real venue will expand the exhibition area and contents more than lastyear. In addition, oﬃcial programs in Japanese and English will

・Oﬃcial Exhibitor
Program・Organizer Program

continue from last year, and there will be plenty of content to enjoy
TOKYO GAME SHOW from the comfort of your own home, including
TGS VR and a special Steam page.

Makuhari Messe Venue
Exhibition

Business Meeting/SeminarExhibition Area (Hall 1-8)

International
Conference Hall

・Smartphone Game Area
・General Exhibition Area
・Gaming Hardware Area
・Gaming Lifestyle Area
・Game Academy Area
・Business Solution Area
・New Stars Area・Family Game Park
Exhibition Area(Hall 9-11)
・AR/VR Area
・e-Sports Area
・Merchandise Sales Area
・Indie Game Area

・Business Meeting Area
・Business Seminar・Online Business Meeting・Online Business Seminar(TGS Forum）

TGS Oﬃcial Website

Steam Special Venue

・Exhibitor Page
・TGS Contents

・Exhibitor Page
・Free Trial Play/Sales(Steam Titles)(TGS Forum
Special Sessions）

Cosplay
Hall 9-11
Cosplay Area

VR Venue

Live Stage
Streaming StudioHall 9-11
・Oﬃcial Exhibitor
Program
Pre-Recording/Distribution

Event Hall・Keynotes
・eSports
・Community
Event

・TOKYO GAME SHOW VR 2023

05

TGS2023 3 Focus Points
1

2

3

Full Scale TGS is backafter a four-year!

The Hybrid Event Experience"Ultimate" at TGSThis year's TGS will be held in the entire
Makuhari Messe, with more than 2,000
booths and 200,000 visitors expected, theﬁrst time in four years that Halls 1-11,
Event Hall, and the International
Conference Hall will all be used. The
number of visitors, which was restrictedlast year, has been greatly eased, creating
an environment in which more people canenjoy TOKYO GAME SHOW. Of course, wewill expand not only the venue
infrastructure but also the exhibition area.
In response to the diversiﬁcation of ways
to enjoy games and the expanding scopeof the gaming industry, we haveestablished a Gaming Hardware Area toexhibit gaming PCs and peripherals, and a
Gaming Lifestyle Area to introduce gaming
furniture, gaming rooms, and other items.
The "Gaming School Area" was renamed
the "Gaming Academy Area" in response to
the increased attention to gaming
personnel, making it easier for universities
and research institutions to exhibit. The
age limit for the general public has been
removed, and the area for families andk i d s , a s w e ll a s t h e c o s p l a y ar e a, w ill
r e t ur n f or t he ﬁr s t t ime in f our y e ar s.
Please look for ward to four days when
Makuhari Messe will be ﬁlled with games.

The full-scale event will not only be heldat the real venue of Makuhari Messe. We
will also have more online content thanlast year. Oﬃcial programming, TGS VR,
and a special Steam page will bringinformation and content from exhibitors togame fans around the world. We will
create an online environment where
people can enjoy games all day long, notonly for those who cannot come to thevenue, but also while waiting to enter thev e nu e o r t r y o u t g am e s , dur in g lun c ht ime, or e v en on the tr ain on the w a yhome. Businesspersons will also be able touse the service for meeting appointments,
attending business seminars, etc., both inreal life and online.By combining real andonline services, we aim to create a TGS
that meets the needs of exhibitors andvisitors alike.

The world's attention is focusedon Japan and attention
to TOKYO GAME SHOW.
Last year (2022), many exhibitors andvisitors from overseas participated in TGS.
Last year, however, there was a big hurdle
t o en t e r J ap an, an d al t h ou gh t h e T G SManagement Oﬃce suppor ted them bysetting up Japan entry support oﬃce, there
were still many who could not enter thecountry.
However, 2023 will be diﬀerent, and in
addition to the multilingualization of thew e b s i t e an d o ﬃ c i al p r o gr am s , w e w ill
make further eﬀorts to encourage visitors
to come to the real venues. Somecountries and regions have eased entry
restrictions, such as the elimination ofvisas, making it easier for overseas
exhibitors and visitors to participate in theshow. In order to promote networking andcommunity building, we are also planningto bring back the International Party on
Friday, the 22nd, as there are many
requests for real meetings, especially on
the business side. To make TOKYO GAMESHOW function more than ever as a "hub"for the game business, we will strengthen
our promotion of the show to exhibitors
and visitors from Asia and other countries.

06

Real (In-Person) Exhibit at Makuhari Messe
Venue

Visitors/Entrance Time

Venue: Makuhari Messe【Visitors】

This year, Halls 1-11, International Conference Hall,and Event Halls of Makuhari Messe will be used.

Business Day: Invitees who pre-registered for Business Day,
people in the game business who purchased Business Day passes,
members of the press, etc.
Public Day: Visitors who have purchased tickets for Public Day in advance.
(All tickets will be sold online.) 1

Estimated number of booths: 2,000
Estimated number of visitors: 200,000*The number of visitors per hall (Halls 1-3, 4-6, 7-8, and 9-11) will
be monitored by sensors, and admission restrictions may be
implemented in case of congestion.

●When visitors enter the exhibition, in addition
to baggage checks, temperature checks andhand sanitizers will be conducted to prevent the
spread of new coronavirus infection.

【Admission Time】
Business Day: Thursday, September 21, 10:00a.m. ～ 5:00p.m.
Friday, September 22, 10:00a.m. ～ 5:00p.m.
Public Day:

Saturday, September 23, 10:00a.m. ～ 5:00p.m.
September 24 (Sun.) 10:00a.m. ～ 5:00p.m.

●Entrance may open at 9:30 a.m. on Public Days, depending on circumstances.
Changes from last year (TGS2022)●Admission restrictions for elementary school students and younger will be
removed on Public Days. Elementary school students and under will be allowed toenter.
●A cosplay area (including cosplay changing rooms) will be set up.
※1 Disabled persons' identiﬁcation cards will be sold at the venue.

07

Real (In-Person) Exhibit Area
Hall 1-8

General Exhibition Area

4

days

Hall 1-8

Smartphone Game Area

4

days

New

Gaming Hardware Area

Hall 1-8

4

days

Area features smart device game on iOS,
Android smartphones, social games on mobile
device and PC browser.

This area is designed to deliver hardware andgaming devices to a wide range of PC gameusers.

[Exhibit Products/Services] game software, game console, othergame-related products/services[Exhibit Products/Services] smartphone, tablet, and other hardware,
smartphone game, social game, mobile-related device, peripherals,
mobile app development tool, solution and services.

[Exhibit Products/Services] Gaming PC, Game-related Devices,
Control Devices.

●Regular Booth●Regular Booth●Regular BoothArea features digital entertainment products
and services（3m in width X 3m in depth)（3m in width X 3m in depth)（3m in width X 3m in depth)

Booth Fee: JPY 385,000.- per booth (tax incl.)

Booth Fee: JPY 385,000.- per booth (tax incl.)

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

Shell Scheme: JPY 539,000.- per booth (tax incl.)

Shell Scheme: JPY 539,000.- per booth (tax incl.)

Shell Scheme: JPY 539,000.- per booth (tax incl.)●Turnkey Booth(2m in width X 2.5m in depth)●Turnkey Booth(2m in width X 2m in depth)●Turnkey Booth(2m in width X 2m in depth)

Booth Fee: JPY 275,000.- per booth (tax incl.)

Booth Fee: JPY 275,000.- per booth (tax incl.)

Booth Fee: JPY 275,000.- per booth (tax incl.)※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.

※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.

※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.

Note: 10% Japanese consumption tax will be added.

Note: 10% Japanese consumption tax will be added.

Note: 10% Japanese consumption tax will be added.

08

Real (In-Person) Exhibit Area
New

Gaming Lifestyle Area

Hall 1-8

4

days

RenewalHall 1-8

Game Academy Area

4

days

For game users, gaming is a way of life. This area
proposes gamine furniture, soundproof rooms,
soundproof apartments, and products and services
that create a comfortable gaming environment.

Area spotlights game schools for future gamedevelopers, research institutes.

[Exhibit Products/Services] Products specialized for gaming lifestyle,products and services that oﬀer a comfortable gaming lifestyle, etc.

[Exhibit Products/Services] high school, game vocational
School, university, graduate school, research institutes, etc.

●Regular Booth●Regular Booth（3m in width X 3m in depth)（3m in width X 3m in depth)

Booth Fee: JPY 385,000.- per booth (tax incl.)

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

Shell Scheme: JPY 539,000.- per booth (tax incl.)

Shell Scheme: JPY 539,000.- per booth (tax incl.)●Turnkey Booth(2m in width X 2.5m in depth)●Turnkey Booth(2m in width X 2.5m in depth)

Booth Fee: JPY 275,000.- per booth (tax incl.)

Booth Fee: JPY 275,000.- per booth (tax incl.)※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.

※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.

Note: 10% Japanese consumption tax will be added.

Note: 10% Japanese consumption tax will be added.

Hall 9-11

Indie Game Area

4

days

Area for indie game developers and publishers
to showcase their completely original games for
all platforms.
[Exhibit Products/Services] Completely original indie game software(secondary content cannot be exhibited regardless of whether or not
permission is granted)※Game platform company can not exhibit in this area. TGS oﬀers
special sponsorship plan for game platform companies. For moredetail, please contact OMO.

●Regular Booth（3m in width X 3m in depth)

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

Shell Scheme: JPY 539,000.- per booth (tax incl.)●Turnkey Booth (2m in width X 2m in depth)

Booth Fee: JPY 275,000.- per booth (tax incl.)※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to(Guide for Package Booth)for the details of the basic decoration.
Note: 10% Japanese consumption tax will be added.

●Selected Indie 80(1m in width X 2m in depth)

Prior Screening Required
Refer to Selected Indie 80 call for entry

Free exhibit slots are available with the aim of supporting small
teams, startups and other indie game developers who are
exploring new game possibilities and seeking publishers andbusiness partners.
※Prior screening is required to entry. The application process is
diﬀerent from the regular exhibition.
※Please refer to “Selected Indie 80 Call for Entry” for more detail.

09

Real (In-Person) Exhibit Area
Hall 9-11

AR/VR Area

4

days

Hall 9-11

eSports Area

4

days

Hall 9-11

Merchandise Sales Area

4

days

Area features AR(Augmented Reality）
・ VR(Virtual Reality)・MR(Mixed Reality）related gamesoftware, hardware

Area features e-Sports games (console,smartphone, and PC), hardware, devices,peripherals that related to e-Sports

Area for merchandising of game-related
products.

[Exhibit Products/Services] AR/VR/MR-related hardware, related game,development tools and services[Exhibit Products/Services] e-Sports related game software, gaming
PC, gaming device, and e-Sports services[Exhibit Products/Services] music CD, video products, related
hardwares, and game-related merchandises,books, etc.

●Regular Booth※Only publishers exhibiting in other sections can sell game software.
※From 2023, the maximum price limit for products for sale has been
removed.

●Regular Booth（3m in width X 3m in depth)

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

Shell Scheme: JPY 539,000.- per booth (tax incl.)●Turnkey Booth (2m in width X 2m in depth)

Booth Fee: JPY 275,000.- per booth (tax incl.)※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.
Note: 10% Japanese consumption tax will be added.

（3m in width X 3m in depth)

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

Shell Scheme: JPY 539,000.- per booth (tax incl.)●Turnkey Booth(2m in width X 2m in depth)※About the exhibition of VR equipment for amusement game

Booth Fee: JPY 275,000.- per booth (tax incl.)

AR/VR Area and other areas of the TOKYO GAME SHOW are notintended for the exhibition of amusement-only VR equipment.
However, devices that can be used with game consoles may be
exhibited.

※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to (Guide for Package Booth)for the details of the basic decoration.

New

About TGS VR Set Plan

Exhibit in the AR/VR Area and get a 10% discount on
the booth fee!
Exhibiting in the TGS VR 2023 with an exhibit in the
AR/VR Area will receive a 10% discount on the booth fee.
In addition, the standard exhibition fee for eachexhibition plan of TGS VR will be reduced by 10%!
(Please refer to the attached "TGSVR Exhibit Guide")
will also be discounted by 10%!Please take thisopportunity to consider exhibiting with a set plan.

Note: 10% Japanese consumption tax will be added.

●Regular Booth（3m in width X 3m in depth)

Booth Fee: JPY 440,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work,
etc. are NOT included.

Shell Scheme: JPY 594,000.- per booth (tax incl.)※Turnkey booth scheme does not set at Merchandise Sales
Area.
※Exhibit promotions and booth events of game software are notallowed.
※Sales of game software is exclusively allowed for exhibitors
who have booths in other areas.
※Merchandise Sales Area is expected to be very crowded.
Please be taking consideration the waiting space for visitors inthe booth in advance, taking into consider in the booths.
Note: 10% Japanese consumption tax will be added.

*The set discount is only available for those
who have met the application deadline

10Real (In-Person) Exhibit Area
Hall 1-8

BtoB PROGRAM

Business Solution
Area

Business

2

days

4

days

BtoB PROGRAMHall 1-8

Asia/Eastern Europe/2
Business days
Latin America New Stars Area

4

days

BtoB PROGRAMInternational Conference Hall

Business Meeting Area

Business2

days

Area featuring for game-related BtoB
companies/organizations. This area oﬀers both
2-days and 4-days exhibit day options.

This is the exhibition area targeting emerging
companies in regions such as Asia, Eastern Europe
and Latin countries. The concept is to introduce
local new stellar companies such as prmising gameventure companies.

TGS sets “Business Meeting Area“ where allows formeaningful business discussion in a quiet, calm
atmosphere during Business Day at TGS. The area
oﬀers to private meeting room booths and basic
table space at lower fees.

[Exhibit Products/Services] Game-related services, localized services,
middleware, oursourcing services, cloud/data center, and other BtoB solutions[Exhibit Products/Services] Overseas companies from various regionsthat want to enter the Japanese and global market[Exhibit Products/Services] Game-related BtoB
companies/organizations●Shell Scheme Regular Booth●Meeting Room Booth

Regular booths can be exhibited for 2 days on Business Day or 4 days.
Turnkey booths are only available for the two Business Days. TGS ForumSponsorship Sessions are also available as an option.
Please refer to「TGS Forum Sponsorship Session Guide」for more detail.

●Regular Booth

2

4

days days

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work, etc.
are NOT included.

Shell Scheme: JPY 539,000.- per booth (tax incl.)※For exhibitors exhibiting only on the two Business Days,
move-out time will be approximately two hours after the end of
the Business Day. Vehicles are not allowed to enter the building
during the move-out period. Please be careful when decorating
your own booth.
※Shell Scheme Package including system walls, electricities isavailable with additional charge. Please refer to「Guide for
Package Booth」for more detail.

●Turnkey Booth (2m in width X 2m in depth)
Exhibition Period: September 21 & 22

2

days

Booth Fee: JPY 275,000.- per booth (tax incl.)（3m in width X 3m in depth)

Booth Fee: JPY 539,000.- per booth (tax incl.)※One exhibitor can apply for up to 3 booths. Please contact OMO
if you wish to apply for 4 or more booths.
※Please refer to「Guide for Package Booth」for more detail.

●Space Only Regular Booth（3m in width X 3m in depth)

Booth Fee: JPY 385,000.- per booth (tax incl.)※The fee is for the space ONLY. Shell Scheme, electrical work,
etc. are NOT included.
Note: 10% Japanese consumption tax will be added.

Asia New Stars Area

（Closed conference room space is available for one company.）

JPY 539,000.- (tax included)
For exhibitors with booth in other area

JPY 429,000 (tax included)※Please ask the OMO if you apply for 4 or more booths.
※Please refer to「Guide for Package Booth」for more detail.

●Basic Table Space（Exclusive table meeting space is available for one company.)

JPY 220,000（tax included）※Please ask the OMO if you apply for 4 or more booths.
※Please refer to 「guide for Package Booth」for more detail.

Eastern Europe New Stars Area
Latin America New Stars Area

※Turnkey booths can be connected to maximum of
3 booth per exhibitor.
※For Turnkey Booth, basic decoration is includedin the exhibition fee. Please refer to(Guide for Package Booth)for the details of the basic decoration.
Note: 10% Japanese consumption tax
will be added.

11

Real (In-Person) Exhibit Area

About Exhibit Rules

Covid-19
Infection Protection

If you wish to exhibit, please refer to"Rules Governing TOKYO GAME SHOW 2023"(Refer to page 26).
Companies and other organizations wishing to exhibit must apply forparticipation in the online show according to the following "Rules
Governing TOKYO GAME SHOW 2023" (hereinafter referred to as

Exhibitors are requested to operate their booths
w i t h a t t en t ion t o pr e v en t ing t he spr e ad o fCovid-19.
However, the regulations on infectious disease"Rules"). Unless otherwise speciﬁed, the Rules shall also apply to the"Exhibitors Manual" and other regulations, guidelines, or instructions
separately prescribed by the Computer Entertainment Supplier's
Association (hereinafter referred to as "Organizer"), as well as by Nikkei
Business Publications, Inc. and DENTSU Inc. (hereinafter collectively
referred to as "Co-organizers").

control may be subject to change according togovernment policy at the time of TGS2023.

12

For Real (In-Person) Exhibit at Makuhari Messe
Exhibit Area
Real(in-person) exhibitors at the TOKYO GAME SHOW can choose to exhibit at the booth for 2 days ONLY (*1) on the Business Days (September 21 [Thu] and 22 [Fri])or for the entire 4 days (*1). Please note that the schedule and amount of money you can choose depends on the exhibit area and contents.
The exhibition halls will be located throughout Makuhari Messe (Halls 1-11, International Conference Hall, and Event Hall), but the halls may be changed
depending on the number of exhibitor applications. The actual layout will be announced at the exhibitor brieﬁng to be held on Tuesday, July 4.

TargetExhibit Area

Exhibit Product / Services

Exhibit Day

Booth Type
Package
Booth

Turnkey
Booth

Merchandising

Exhibition HallFor Public and Business Day Visitors
For Business Day Visitors

General Exhibition

game software, game console, other game-related products/services

4-Days Exhibit

●

●

×

Hall 1-8

Smartphone Game

smartphone, tablet, and other hardware, smartphone game, social game,
mobile-related device, peripherals, mobile app development tool, solution and services.

4-Days Exhibit

●

●

×

Hall 1-8

Gaming Hardware

gaming PC, Headphone, Controler, Gamepad, Keyboard, Joystick,
Other Hardware Devices

4-Days Exhibit

●

●

×

Hall 1-8

Gaming Lifestyleindie game ※Please refer to the area detail of exhibit target on page

4-Days Exhibit

●

●

×

Hall 1-8

Game Academy

high school, game vocational
School, university, graduate school, research institute, etc.

4-Days Exhibit

●

●

×

Hall 1-8

Indie Game

indie game contents ※Please refer to page 9 for more details.

4-Days Exhibit

●

●

▲＊3

Hall 9-11

AR/VR

AR/VR/MR related hardware, related game software,development environment, related services, etc.

4-Days Exhibit

●

●

▲＊3

Hall 9-11

e-Sports

e-Sports related game software, gaming PC, gaming device,
and e-Sports services

Merchandise Sales

music CD, video products, related hardwares,
and game-related merchandises,books, etc.

Business Solution

Game-related services, localized services, middleware,
oursourcing services, cloud/data center, and other BtoB solutions

Overseas companies from Asia/Eastern Europe/Latin America
that want to enter the Japanese and global market

4-Days or 2-Days Exhibit/
Business Day

4-Days Exhibit

●

●

▲

Hall 9-11

4-Days Exhibit

●

ー

●

Hall 9-11

4-Days or 2-Days Exhibit/
Business Day

●

●

×

Hall 1-8

●

ー

×

●

ー

×

●

ー

×

※

※

×

Asia New Stars
Eastern Europe New Stars
Latin New Stars
Business Meeting Area

Game-related BtoB companies/organizations that wish to hold business meeting

2-Day Exhibit (Business Days)＊3

Remarks for Real(in-person) Exhibit

Package plan with TGSVR isavailable.

Turnkey booth is available ONLY
for Business Day (2-days) exhibit.

Hall 1-8

Internatonal
Conference Hall

※Please refer to "Business Meeting Area"
for more detail.

*1 Booth exhibits (Regular Booth and Turnkey Booth) include the contents of Online Exhibits.
*2 For booth exhibitors, only sales of newspapers and books are allowed in areas other than the Indie Game Area and Business Meeting Area.
*3 Exhibitors are allowed to sell exhibits, but not related products or goods. In addition, merchandise sales are allowed only in regular booths. Exhibitors in turnkey booths and "Selected Indie 80" exhibitors in the Indie Game Area are not allowed to sell merchandise.

Exhibit Booth
There are two types of exhibit booths: Regular Booth and Turnkey Booth. If you choose to exhibit in Regular Booth(3mx3m), ONLY the space is included in the exhibition fee.
If you choose to use Regular Booth, you will be required to prepare your own booth furniture and ﬁxtures or use apackage (shell scheme) booth provided by TGS Management Oﬃce (additional fee).
If you wish to exhibit in Turnkey Booth, you will be required to use a booth that includes basic decorations preparedby TGS Management Oﬃce (including the exhibition fee).
There are restrictions on the size and shape of the booth, so please refer to TGS Exhibition Regulations.

Regular Shell Scheme Booth(3mX3m/Booth)Turnkey Booth(One Booth: 2mX2m/Speciﬁcation may
change by exhibiting area.)

13

For Real (In-Person) Exhibit at Makuhari Messe
Content Provided to Real Exhibitors
The following contents, services, and functions will be provided to real exhibitors.
For details, please refer to the Online Exhibition Guide.

●The name of the exhibitor will be posted on the "Exhibitor List (Online Exhibition Venue)" page on TGS Oﬃcial Website and a link to the introduction page will be
provided from the "Exhibitor List (Online Exhibition Venue)" page.
●TGS provides both Japanese and English versions of the exhibitor introduction page on TGS Oﬃcial Website.（The exhibitor introduction page will be available in both
Japanese and English (Japanese and English information will be provided by exhibitor).
●Exhibitors can use TGS Business Matching System provided by TGS with free of charge, which enables exhibitors to make appointments and conduct businessmeetings with other exhibitors and participants with business purposes (to be recruited separately) in a one-stop service. (Both in real and online).

Priority Order of Booth Location Selection
・The location of booths will be determined at a booth location selection meeting to be held on June 12, 2023, (for exhibitors that applied for 40 booths ormore) and July 4, 2023 (for exhibitors that applied for fewer than 40 booths).
※If the exhibitor will not be able to attend the booth location selection meeting, the exhibitor must entrust the booth location selection to the OMO in advance.

・Method of Booth Location Selection●For exhibitors that applied for 40 booths or more

The exhibitor will select the desired booth location from among the roughly selectable areas prepared in advance by the organizer in the order of the number of booths.

●For exhibitors that applied for fewer than 40 booths

Booth locations will be selected from among the booths prepared in advance by the organizer based on the number of booth available.

- The selection order, if there are multiple exhibitors with the same number of booths, will be as follows:
1. Exhibitors that participated in the preceding Show (TOKYO GAME SHOW 2022) and applied for booths before the application deadline. (This means exhibitors whose application
forms have been received by OMO by the application deadline.)
2. Exhibitors that participated in the preceding Show but applied for booths after the deadline.
3. Exhibitors that did not participate in the preceding Show but applied for booths before the deadline.
4. Exhibitors that did not participate in the preceding Show and applied for booths after the deadline.
※If there are multiple exhibitors in the above conditions, the member of Computer Entertainment Supplier's Association (CESA) has priority to select a booth location. Further determination in the same conditions will beselected by a lottery.
※In the case of an exhibitor applying for 40 or more booth spaces, the organizer will assure the exhibitor of an island conﬁguration (a layout without any adjoining booths).
※It is not possible to change the number and conﬁgurations of booths at the booth location selection meeting.
※If the number of booths cannot be accommodated during the booth location selection meeting, the exhibitor may have to adjust the number of booths requested in consultation with the OMO, or may be asked to change
the depth-to-width ratio of the exhibition area.
※The exhibitor cannot change the location of booths after their selection. However, there may be cases in which the location of the exhibitor's booth will be changed,
based on the exhibitor's consultation with the OMO, due to a booth cancellation by another exhibitor, the addition of new booths or other reasons.
Example: Available Booth Size Conﬁgurations※Depending on the state of applications, there may be cases in which the selection method will be changed in advance.
In that case, the OMO will send notiﬁcation before the booth location selection meeting.
Available Booth Size Conﬁgurations for 40 booth units or lessWidth: (booth units/m)
1(3m) 2(6m) 3(9m) 4(12m) 5(15m) 6(18m) 7(21m) 8(24m)
Depth: (booth units/m)●Exhibitors with less than 40 booth spaces may exhibit a maximum of 7 booth spaces, both vertically andhorizontally, with a height/width ratio of less than 1:3. However, exhibitors are allowed to have 1 verticalbooth x 3 horizontal booths and 4 vertical booths x 8 horizontal booths.
●For exhibitors with 40 or more booth spaces, the maximum number of vertical booth spaces should be 7, andfor exhibitors with less than 7 vertical booth spaces, the maximum number of horizontal booth spaces should
be 8.
●For exhibitors with 49 or more booth spaces, please apply for booths in multiples of 7. In such cases, be sure
to use 7 booth spaces for the vertical.

1(3m)
2(6m)
3(9m)

【4 Booth Units】

5【10 Booth Units】【12 Booth Units】

4(12m)
5(15m)
6(18m)【16 Booth Units】

7(21m)

14

Online Exhibits
TGS2023 is looking for exhibitors from companies and organizations that aim to expand BtoB and BtoC information about games.
For "Online Exhibitors," each exhibitor can post information on the exhibitor introduction page on the WEB, provide free trial experience, and conduct online
business meetings.

Exhibit Area
●General Exhibition●Smartphone Game Area
●AR/VR Area
●e-Sports Area
●Gaming Hardware Area
●Gaming Lifestyle Area
●Game Academy Area

●Indie Game Area
●Merchandise Sales Area
●Business Solution Area
●New Stars Area (Asia/Eastern Europe/Latin)●Business Meeting Area

※TGS2023 has set exhibition categories so that visitors can easily access exhibitor.
Each exhibitor will be picking appropriate category, but no diﬀerence on exhibition menu between diﬀerent categories.
※Each exhibitor with one exhibit ONLY in the same category. Multiple exhibits will be available with diﬀerent exhibit applications. No
co-exhibitor can be joined at TGS2023. Online exhibitors may not exhibit together with more than one company.
※CERO (Computer Entertainment Rating Organization) Z titles must obey the guideline of "CESA Game Software Advertisement Guideline"
for "Over 18" rating.
https://expo.nikkeibp.co.jp/tgs/2022/pdf/Guidelines.pdf

Exhibit Rules
Companies and other organizations wishing to exhibit must apply for participationin the online show according to the following "Rules Governing TOKYO GAME SHOW 2023".
Unless otherwise speciﬁed, the Rules shall also apply to the "Exhibitors Manual" and other regulations, guidelines, or
instructions sepeparately prescribed by the Computer Entertainment Supplier's Association (CESA), as well as Nikkei
Business Publications, Inc. and DENTSU Inc.

Contents and Services Provided to Exhibitors
Exhibitors will be provided with the following contents, services, functions.
●Exhibitor names will be posted on the "Exhibitor List" page. In addition, we will link from the exhibitor list page to eachexhibitor introduction page.
●The exhibitor introduction page will be available in English and Japanese (information in English and Japanese preparedby each company will be posted).
●One-stop service from TGS Business Matching System to online business meeting.

Exhibit Fee

JPY 275,000(tax inclusive)TGS Oﬃcial Websit
Exhibitor's Introduction Page (Image)
Exhibitor Name
Exhibiting Area

Exhibition Hall

Exhibitor'sWebsiteExhibitor'sWebsiteTGS2023 Exhibitor'sSpecial SiteOﬃcial Exhibitor
Program

Exhibitor Logo
Image

TextTextTextTextTextTextTextText
TextTextTextTextTextTextTextText
Exhibitor Outline
TextTextTextTextTextTextTextText
In-Booth Event Program
Exhibiting Titles
Merchandise Sales

Contents & Functions of Exhibitor's
Introduction Page (Planned)●Logo and Image (Game Play, etc.)●Introduction Text
●Exhibit Category Tag●Web Linkage●Video Linkage●Linkage to Business Matching System

15

TOKYO GAME SHOW Virtual Venue

TOKYO GAME SHOW VR 2023
TGSVR2023 is empowered!

The Immersive Experience Remains
the SameNow Available on Smartphones

New

Duration: Thursday,
September 21 - Sunday, October 1,
extended to 11 days (+1 week)
9/21(Thu.)

TGS2023
9/21(Thu.) 9/24(Sun.)

PC

PC VR

StandaloneVRSP

10/1(Sun.)TGSVR2023

Co-Organization
Period

＋1 WeekTGS VR Only

Last year's TOKYO GAME SHOW VR 2022 was successfully realized as a virtual venue of TOKYO GAME SHOW in a form of co-creation with many
stakeholders. The total number of visitors was approximately 390,000, and the average time spent per user was approximately 33 minutes. For the2023 event, the duration has been extended to 11 days (+1 week) to allow visitors to experience the event on their smartphones as well. With thesechanges, we will create a new TGS experience and a space that will enable us to oﬀer TGS content to a wider audience. By participating in TGS VR,
exhibitors will be able to set up their own booths and content in the virtual venue, exhibit their booths in the virtual space, experience new content, andprovide a conduit for purchasing products. The contents will contribute to the maximization of exhibitors' promotions.

※This document is a proposal document as of March 2023 (date of distribution), and implementation details are subject to change. The measures in this document are not promised to be provided
only to your company, nor are they promised to be implemented in your project.

16

TGSVR Attractions
Maximize promotions by creating unique exhibits and experiences at virtual venues

12Creating original booths that can only

Reach a wide range of game fansbe realized in virtual spacein Japan and abroad,and creation of experience content

including those who cannot come to real venues

3

4

Spreading the experience fromthe visitor's perspective, including posting images/
videos on SNS and YouTube

PR eﬀects through media exposure
can also be expected.
(TGSVR2022 Total advertising value equivalent:over JPY1.1 billion)

17

TGSVR2023

Exhibit and Sponsorship Plans

Please refer to「TOKYO GAME SHOW VR 2023 Exhibit・Sponsorship Guide」for more detail.
Only for Game-related Companies, VR Platformers

TGSVR2023
Exhibit Plan

ExhibitPlan

GOLD

SILVER

BRONZE

Large-scale in-house space iscreated in the center of theexhibition area. Customized
production and game world
embodiment are available uponrequest.

Create your own space in the
exhibition area. Customized
production to meet your needs
and to embody the world of thegame.

Create your own space in thee x h i b i t i o n a r e a. P o s s i b l e t oprovide a unique virtual
experience based on the
exhibiting pattern.

JPY22,000,000.- and up

JPY11,000,000.- and up

JPY6,600,000.- and up

The above prices are for a basic exhibit that does not include customized production. Customization andgame world embodiment are subject to separate production fees depending on the product.

TGS Physical(In-Person)Venue「AR/VR Area」
Set Exhibit Plan

AR/VR Area" of TOKYO GAME SHOW to be held at Makuhari Messe and theplan allows exhibitors to exhibit at a special rate for both the "AR/VRArea" of TOKYO GAME SHOW at Makuhari Messe and "TGSVR2023".
※The content of the exhibit is the same as the "TGSVR2023 Exhibit Plan" above in principle.
※Considering measures to obtain synergistic eﬀects by exhibiting in both areas.

「AR/VR Area」Booth Fee &TGSVR2023 Basic
Exhibition Fee
10%OFFONLY for Non-ExhibitorTGSVR2023
Promotion
Sponsorship Plan

Sponsorship
Plan

PREMIUM

STANDARD

A top-of-the-line plan thatprovides a full Metaverse
experience. Create anadvertising experience thatusers enjoy not by watching, but
by experiencing.

This plan can be used to create
and intr oduc e a pr o v en tr ack
record in the Metaverse. Createan advertising experience thatusers enjoy not by watching, but
by experiencing.

JPY55,000,000.- and up

JPY16,500,000.-and up

18

TGS Business Matching System
Available from Friday, August 4 (planned)

TGS2023 will introduce a business matching system that can be used free of charge by all exhibitors in order to support the enhancement of the gameindustry and business meeting.This system is enable to one stop from meeting request through online meetings.
In addition to exhibitors, paid business visitors are also registered, so it is possible to have online business meetings between exhibitors and paid participants
as well as between exhibitors on this system.
This system is a hybrid system that allows you to make appointments for both real and online business meetings. Both real and online exhibitors will be able
to schedule business meetings eﬃciently.
The business matching system is scheduled to start operating on August 4 (Fri.), and business meetings can be set up from September 21 (Thu.) to
September 24 (Sun.).

TGS Business Matching System(English/Japanese)

Business
Day Visitors(Online/Real)●GOLD Pass

Exhibitor

UploadDocuments/Image/Video uploaded
by exhibitor

Registration(Fee-charged)/
Log-inRegistration(Free)/
Log-in※ALL exhibitors are registered (can be hidden
upon request)※E xhibit or s ar e lis t ed b y c at egor y (Gener al
Exhibition, Business, Game School, Indie, etc.)※Supports matchmaking according to the(recommendation functions, etc.)※Pr omo t e e x hibi t or pr o ﬁle r e gis t r a t ion andpurpose input as TGS Management Oﬃce toactivate matching

Meeting available with both
exhibitors and other visitors.
Fee (tax inclusive): JPY 27,500.-●Business Pass

Meeting available only with exhibitors
Fee (tax inclusive): JPY 11,000.-

SearchMeeting
RequestTime &
Date Conﬁrmed

Meeting(In-person/Online)

Meeting19

Oﬃcial Exhibitor ProgramTGS Oﬃcial Exhibitor Program will be broadcast from around 10:00 a.m. to 24:00 a.m., and will be available on YouTube, Twitter, NicoNico, and various other video
platforms in Japan and overseas. It will be available on YouTube, Twitter, NicoNico, and various other video platforms in Japan and abroad.
In addition to distributing organizer programs such as keynote speeches, the Japan Game Awards, and the indie game pitch event "Sense of Wonder Night (SOWN)" TGS
prepares a frame for distributing exhibitor programs (as TGS Oﬃcial Exhibitor Program).
Join the “TGS Oﬃcial Exhibitor Program" where the oﬃcial exhibitor programs can be distributed.
※Please refer to “Guide to TGS Oﬃcial Exhibitor Program” for more detail.

Oﬃcial Exhibitor Program (Regular Distribution) Participation Fee ※Fee is based on 50 minutes per one slot.

●General Slot●Golden Slot

JPY 2,750,000.- (tax incl.)
JPY 3,850,000.- (tax incl.)※This participation fee does NOT include exhibition fees for TOKYO GAME SHOW 2023. ONLY exhibitors on this(either online or real) event are eligible to participate the program.
※General Slot：11:00a.m. ～ 5:50p.m. Golden Slot：6:00p.m. ～ 11:50p.m.

Program Outline
The program provides participating exhibitors the following items, service and functions.

●Providing Exhibitorʼs Slot in Oﬃcial Program (50 minutes per slot)*1 Slot: 50 minutes ※Up to 2 consecutive slots (Total 110 minutes) available upon availability.（Exhibition Fee for the program will be double. ）●Available Slots: September 21 (Thu.) through September 24 (Sun.)

Slide PPT
Video
Game

*Available Slots: See previous page in “Yellow” for General Slots and “Brown” for Golden Slots.
*Contact OMO if you wish to deliver at a time other than the program frame in the timeline.

●●Programs will be streaming at the following TGS channels.
YouTube／Twitter／niconico／Twitch／Facebook／TikTok／STEAM／DouYu／
bilibili／HUYA／Douyin／Xigua／Toutiao*The above video platform is subject to change without prior notice.
*Please note that depending on the content of your video, the program may not be able to distribute it to Chinese video platforms.

TGS Management Oﬃce will take measures to prevent Covid-19
infection when producing the programs. Kindly giveconsiderations to the viewers not only in the operation of therecording but also in the production onsite.

●Program Time Slot is decided by “Program Time Slot Selection Meeting” with followed by 2 selection priority orders*TGS2023 Oﬃcial Exhibitor Program Time Slot Meeting will be holding on June 20 (for Priority ① and ②) and June 30 (for Priority ③ and ④).
At the meeting, each exhibitor picks up the appropriate slot(s) in the order of selection priorities. After selecting by Priority ① and ② exhibitors, the Management Oﬃce will inform the exhibitors ofPriority ③ and ④ for the vacant time slots in advance.
In case of a larger number of exhibition applications exceeding the available slots, it will be possible that the available time slots will be ﬁlled before al the selection orderscome around.
In this case, if there are no more available slots, exhibitor will be asked to decide whether to cancel the exhibition (no cancellation fee will be charged.) .
The right of decision by applicable exhibitor(s) will be remained by one business day after the selection meeting.
(e.g.) In case an exhibitor who applied for Golden Slot does not have any Golden Slot available at the time of selection, the exhibitor may cancel the application without paying for any cancellation fee.
However, if there is a Golden Slot available, even if it is not the time slot you originally requested, an exhibitor will be charged a cancellation fee if it may cancel.
*It is possible to select a diﬀerent time slot from the one you applied for at the program slot selection meeting (General Slot or Golden Slot). The participation fee for thedetermined time slot will be applied.

Selection Priority for Oﬃcial Exhibitor Program※Program Time Slot Selection Meeting will be holding online.

Priority ①：Game Console Platform Company
Priority ②：Exhibitor that participated in the preceding show
(TGS2022) with Oﬃcial Exhibitor Program
Priority ③：Exhibitor that participated in the preceding show
(TGS2022)
Priority ④：Other Exhibitor※For priority ①and②, the exhibitors with the largest number of slot participations in 2022 will be prioritized. For otherselection orders, exhibitors who have applied to exhibit real TGS2023 with larger booth numbers (※regardless of booth
Shape),exhibitors who have met TGS2023 exhibition application deadline timeline, and CESA member will be given priority
under the same conditions. If the conditions are still the same, a lottery will be held.
For priority ③ and ④, the exhibitors who have applied to exhibit real TGS2023 with larger booth numbers (※regardless ofbooth shape), exhibitors who have met TGS2023 exhibition application deadline timeline, and CESA member will be given
priority under the same conditions. If the conditions are still the same, a lottery will be held.
※"Exhibitors who have met the application deadline" means exhibitors whose application forms reach the Secretariat by theapplication deadline.
※1 company has 1 slot basis. However, if there are available slots remain, exhibitor can apply for multiple slots (50 minutes/1 slot).

20

Oﬃcial Exhibitor ProgramOﬀering to Participating Exhibitors●The organizer will arrange the general MC, distribution studio (including basic decoration and waiting room),
program director, script, and directions.
※It will be live-streamed from the studio set up by the organizer at Makuhari Messe. If the exhibitor wishes to use the studio other than provided studio, please arrange by the exhibitor.
In addition, in the case of distribution from another studio, an additional distribution fee will be charged.
※Regular transmissions can also be made from exhibitor booths at Makuhari Messe. In this case, the video must be transmitted to the organizer as if it were transmitted from a separate
studio. However, no additional transmission fee will be charged for regular transmission from an exhibitor's booth at Makuhari Messe.
※The basic set of the studio is a digital background created by chroma key composition. If the performer is unable to come to the studio, online participation will be available.（Upon
consultations）。
※If you wish to pre-record / edit (by the organizer), it will be an option (charged). The pre-recording schedule will be decided upon prior consultations.
※The program can be produced by a production company arranged by the exhibitor, or the video (complete package) pre-recorded by the exhibitor can be distributed, but theparticipation fee will be the same.

●In order to strengthen promotions for overseas, the organizer will arrange an English simultaneous interpreterand distribute the English simultaneous interpreter version in parallel with the original version. (Included in the exhibition fee)
※Organizer assigns simultaneous English/Japanese interpreter. Optional (charged) if you wish to have a simultaneous interpretation version in a language other than English/Japanese.

●Simulcast will be delivered on TGS Oﬃcial Channel.
※Simulcast video platforms are planned to be YouTube, Twitter, niconico, Twitch, Facebook, TikTok, STEAM, DouYu, bilibili, Huya, Douyin, Xigua, Toutiao and other platforms.
※The above video platform is subject to change without prior notice. Please note that depending on the content of your video, the program may not be able to distribute it to Chinese
video platforms.
※The delivered programs will be archived on the oﬃcial channel of each video platform. If archiving is not possible, please let us know in advance.

Optional Menu
●For special designs / decorations, productions, and other options tailored to the exhibitor, Management Oﬃce will make aseparate quotation upon consultation.
●Casting of guests (celebrities, voice actors, etc.) and various customization services are not included in the participation fee.
Please refer to the "Guide to TGS Oﬃcial Exhibitor Program" for details on these options.

21

Oﬃcial Exhibitor Program Slot Time Schedule (Tentative)※Timetable is subject to change without prior notice.

Organizer Program

General Slot

Golden Slot

●Exhibitors can select the implementation frame of Oﬃcial Exhibitor Program from the part surrounded by red line.

9:00a.m. 10:00a.m. 11:00a.m. 12:00p.m.
～～～～

Organizer
Program
Sept. 21（Thu.）

Opening

1:00p.m. 2:00p.m.
～～

3:00p.m. 4:00p.m. 5:00p.m. 6:00p.m. 7:00p.m. 8:00p.m.
～
～
～
～
～
～

Japan Game Awards
Games of the Year

KeynoteSpeechOﬃcial Exhibitor
ProgramGeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

Organizer
Program
Sept. 22（Fri.）

Oﬃcial Exhibitor
Program

Organizer
Program
Sept. 23
（Sat.）

Oﬃcial Exhibitor
Program

Organizer
Program
Sept. 24
（Sun.）

Oﬃcial Exhibitor
Program

9:00p.m. 10:00p.m. 11:00p.m. 0:00a.m.
～～～～

Golden Slot Golden Slot Golden Slot Golden Slot Golden Slot Golden Slot

Sense of Wonder Night

GeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

GeneralSlot

Golden Slot Golden Slot Golden Slot Golden Slot Golden Slot Golden SlotJapan Game Awards
Amateur Division

GeneralSlot

Japan Game Awards
U18 Division

GeneralSlot

GeneralSlot

GeneralSlot

Japan Game Awards
Future Division

GeneralSlot

Golden Slot Golden Slot Golden Slot Golden Slot Golden Slot Golden Slot

Ending Program

GeneralSlot

GeneralSlot

GeneralSlot

Golden Slot Golden Slot

●If an exhibitor wishes to set the program between midnight and 10:00am, additional extra-hour fee will be charged.
●The above time zone is based on JST (Japan Standard Time).

22

TGS Forum Sponsorship Session※New: e-Sports Conference (Organized by Japan esports Union)TGS Forum, a seminar program focusing on the latest trends and business developments in the game industry, will be held during the Business Days of
TGS2023. This year, the event has been expanded to two days on Thursday and Friday. Exhibitors will be able to present their products, services, andtechnologies to industry professionals during the two-day "Sponsorship Sessions".
In particular, this year, the Japan e-Sports Union (JeSU) will establish an e-Sports Conference within the TGS Forum, which will focus on e-sports, andseminars related to the e-sports business will be strengthened. The TGS Forum will be streamed live and archived for a limited time. The e-Sports conference
will be available online to TGS Business Day registrants as well as JeSU member companies and organizations.On-demand plans are also available for online
exhibitors, who can also stream seminar videos.
Online Session

Real Venue Session
Two types of sponsorship slots for real venue sessions with diﬀerent seating sizes and lecture
times. New this year, the "e-Sports Conference" (sponsored by JeSU), which focuses on thetheme of e-sports business, will be held on Friday,22 September. Not only TGS2023 Realexhibitors, but also JeSU member companies and organizations can be sponsored this slot
(30-minute slot only).
Regular Session ＜Ｒ＞

Short Session ＜Ｓ＞

e-Sports Conference ＜J＞

New※Available Slots: 3※Eligibility：TGS2023 Physical Exhibitors※Available Slots: 10※Eligibility：TGS2023 Physical Exhibitors※Available Slots: 5※Eligibility：TGS2023 Physical Exhibitor・
JeSU Member Companies/Organizations■Time ／ Fee
60min. ／ JPY1,320,000.（tax incl.）■Real Venue 120 pax■Time ／ Fee
30min. ／ JPY880,000.（tax incl.）■Real Venue 60 pax■Time ／ Fee
30min. ／ JPY880,000.（tax incl.）■Real Venue 60 pax

NOTE: Only [Real Venue Session] is eligible menu for real exhibitors of TGS2023. Therefore, exhibiting a booth or participating in
the Business Meeting Area (business meeting area) is required to participate in this event. However, JeSU member
companies and organizations can be sponsored by the "e-Sports Conference" slot even if they are not exhibiting at
TGS2023.

■Speaking Slots＜R＞:Regular Session（60min.）、＜S＞:Short Session（30min.）、＜J＞: e-Sports Conference（30min.）Each session slot timeframes are subject to change.
Sept. 21（Thu）10am

Regular
120 pax
Short
60 pax
Sept. 22（Fri） 10am

11am

12

1pm

Organizerʼs Session

R1

Organizerʼs Session
11am

2pm

S1
12

3pm

4pm

R2
S2

1pm

R3
S3

2pm

S4
3pm

※Eligibility：TGS2023 Exhibitors■Time ／ Fee 30min. ／ JPY550,000.-（tax incl.）※TGS Business Day registration is required to watch the sessions.

e-Sports Conference Online Session※Eligibility：TGS2023 Exhibitors・JeSU Membership Companies/Organizations

S5
4pm

Organizerʼs Session

S6

S7

S8

S9

S10

Short
60 paxJeSU Organizerʼs
J1 Sesion

J1

J2

J3

J4

J5

e-Sports Conference（Organzied by：JeSU）

New■Time ／ Fee 30min. ／ JPY550,000.-（tax incl.）※TGS Business Day registration or JeSU Members are required to watch the sessions.

■Online Session Outline●Seminar videos will be distributed designated on demand channel.
●TGS Online Sessions" can be viewed by TGS Business Day
registered visitors and TGS2023 exhibitors.
●"e-Sports Conference Online Sessions" can be viewed by TGS
Business Day registered visitors,TGS2023 exhibitors, and JeSU
member companies.
●Only exhibitors (real or online) can be sponsored "TGS Online
Sessions".
●"e-Sports Conference Online Sessions" are open to exhibitors (realand online) as well as JeSU member companies andorganizations. The seminar video must be pre-recorded anddelivered with a complete package with its lengths must be nolonger than 30 minutes.

Other Sponsorship・Advertising Menu

Short
60 paxPlease refer to “TGS Forum Sponsorship Session Guide” for more detail.

Online Sessions is available for exhibitors todeliver their seminar videos on-demand.
TGS Forum Online Session●e-Sports Conference Special Sponsorship

Sponsorship Fee

JPY1,650,000.-

Special sponsorship menu (with（tax incl.）
c o mp e t i t i o n e x c lus i o n) t o p r om o t e"companies/organizations involved in the
e-sports business and not eligible to exhibit at TGS" to the realvenue audience of the e-sports conference and the online●Video Commercial

Video advertisement (30 seconds or less)before the start of all sessions, including
the eSports Conference, for the audienceat the venue and online viewers

Advertising Fee

JPY330,000（tax incl.）※Available Slots: 4

Closing Date: June 16 (Fri.), 2023

23

Other Organizerʼs Projects/ Exhibit & Sponsorship Plans(Detail will be announced)●“Creator Lounge”
This year, a new area, tentatively called "Creator's Lounge," will be set up where creators who distribute live video games on video-sharing sites and social
networking services can play and edit their videos in the venue. In this area, we plan to oﬀer sponsorship plans for creators' management companies andcompanies that provide products, equipment, and services for creators. As soon as the details are ﬁnalized, we will announce the details on the oﬃcial website
and by e-mail.

●"SENSE OF WONDER NIGHT" Gateway to success for indie game developers.

“Selected Indie 80” (formerly known as "Selected Exhibit), which allows indie game developers to exhibit for real for free, will be available again this year.
(Please refer to the oﬃcial website for details on the call for entries).The entry period is from February 28 (Tue.) to April 30 (Sun.), 2023. 80 titles can be
exhibited as "Selected Indie 80," and the developers of the selected games will be nominated as ﬁnalists for the Sense of Wonder Night 2023 (SOWN 2023), a
pitch event where they can compete with their ideas. 2023), a pitch event for game developers to compete with their ideas. The presentations will be broadcast
live as an oﬃcial program.

●International Party
On the evening of the second Business Day (September 22), TGS2023 will hold a networking party for domestic and international exhibitors, members of thepress, and Business Day Gold Pass holders to exchange business ideas. (Location:TBA)●”STEAM” Special Venue

A special page dedicated to TGS2023 will be opened on the PC game distribution platform STEAM, displaying TGS exhibitors' titles distributed on STEAM by
categories such as "game genres" and "unreleased titles" to attract visitors to the sales page.

●Advertising Menu/Special Sponsorship (Fee-Charged)
TGS oﬀers a plan for signage and banner advertising on real traﬃc lines inside and outside the venue, as well as on online traﬃc lines. TGS2023 also have a
special sponsorship menu that allows non-gaming related companies to promote their products at TGS2023.
Plan using these services in conjunction with your exhibit. For details, please refer to the attached "TGS2023 Advertising and Sponsorship Guide".

●Organizerʼs Special Stage at Makuhari Messe Event HallAt TGS2023, a special stage will be set up by the organizers in the Makuhari Messe Event Hall. Various stage programs, including keynote speeches, which are
new this year, are planned. We also plan to sell sponsorship packages for the available stage slots. As soon as the details are ﬁnalized, we will announce themon the oﬃcial website and by e-mail.

●eSports Competitive Tournaments/Invitational Tournaments/Community Meetup Events
Competitive/Invitational tournaments by gaming teams, professional gamers and streamers, and community events will be held on the organizer's special stage
above. As soon as the details are ﬁnalized, we will announce them on the oﬃcial website and by e-mail.

In addition, TGS2023 is planning various projects. Will be posting as soon as possible on TGS oﬃcial website.

24

Press Services for Exhibitors●Press Information Distribution Service (Free)
Exhibitor's own press release and coverage guides will be distributed free of charge to approximately 2,500 domestic and 1,600 overseas presses registeredwith TGS. In case the exhibitor wishes to utilize for interview and information distributions, the service is an ideal opportunity. This service oﬀer to limit to only 2companies per day.
※This service is ﬁrst-come, ﬁrst-serve basis. If you wish to distribute to overseas media, please provice English data in advance.

●Media Partner System
Media Partner System has been set among signiﬁcant game-related media such as magazines, websites and video services at TGS2023. TGS Management Oﬃce
have created an environment that we can deliver high-quality news and articles by media partners with popular media around the world.

●Exhibitor NewsTGS2023 has "Exhibitor News" column where exhibitors post information.

25

Exhibit Rules

Companies and other organizations wishing to exhibit must apply for participation in the online show according to the following "Rules Governing TOKYOGAME SHOW 2023" (hereinafter referred to as "Rules"). Unless otherwise speciﬁed, the Rules shall also apply to the "Exhibitors Manual" and other regulations,guidelines, or instructions separately prescribed by the Computer Entertainment Supplier's Association (hereinafter referred to as "Organizer"), as well as by
Nikkei Business Publications, Inc. and DENTSU Inc. (hereinafter collectively referred to as "Co-organizers").

Rules Governing TOKYO GAME SHOW 2023
■TOKYO GAME SHOW 2023 Overseas Management Oﬃce (OMO)The OMO is the operating secretariat of TOKYO GAME SHOW 2023 organized by the Organizer and Co-organizers of the SHOW.

■Implementation of the Rules

Companies and other organizations that have entered into a contract with the Organizer and OMO pursuant to the Rules (hereinafter referred to as "Exhibitor") shall comply with theprovisions described in the Rules, as well as the provisions, guidelines, policies, instructions, etc. presented by the Organizer. If the Exhibitor violates any of the above Rules, etc. or if theOrganizer or OMO deems the Exhibitor to have caused trouble to a third party or oﬀended public order and morals, the Organizer and OMO both have the right to reject the SHOWapplication, terminate the contract, or instruct the Exhibitor to suspend or change the posting or distribution of content, and the Exhibitor must agree to this. In such cases, the Organizer
and OMO shall not be liable for any damages caused to the Exhibitor or parties involved as a result of the return of exhibition fees and expenses paid by the Exhibitor in advance, thetermination of the contract, or the cancellation or change in the posting or distribution of content. In addition, the Exhibitor shall indemnify the Organizer or OMO for the full amount of any
damages incurred.

■Eligibility for Exhibiting in the SHOW

Exhibitors are limited to companies and other organizations supplying game software and game products
and services consistent with the purpose of the SHOW set by the Organizer. The Organizer and OMO have the right to determine if any product or service is consistent with the purpose of
the SHOW.

■Execution of Contract

The OMO will receive applications from companies and other organizations that wish to exhibit in the SHOW.
The acceptance of email upon the application shall be issued after reviewing the details of the application.
The issuance of the acknowledgment shall constitute the completion of the contract between the OMO and the
Exhibitor to exhibit in the SHOW.

■Restriction of Real (In-Person) and ONLINE Exhibits and Products of Sale
1. Exhibits are limited to those that meet the Ethical Rules of CESA (Computer Entertainment Supplier's
Association). The real (in-person) and online sales of products related to software not in compliance with the Ethical Rules is prohibited. The real (in-person) and online sales ofsoftware-related products (character goods, etc.) that violate the Ethical Rules of CESA is also prohibited. Please refer to the website (https://www.cesa.or.jp) for CESA Code of Ethics.
2. Promotion of software for consumer use is the content of activities of any Exhibitor, in principle.
※For game software, please refer to the Restrictions of Exhibition Categories.
3. Products not handled by the real (in-person) and online exhibitors cannot be exhibited at the SHOW. If the exhibitor wishes to add co-exhibitor(s), please consult with OMO in advance.

■Restrictions of Exhibit Categories

Sales of goods other than newspapers and books are NOT allowed except in Merchandise Sales Area and Organizer's Projects.
※Only publishers exhibiting in the General Exhibition Area or equivalent areas may sell game software at Merchandise Sales Area.
※Exhibitors in Halls 9, 10, and 11 (excluding AR/VR, eSports, and Selected Indie 80 exhibitors), as well as exhibitors in the Family Game Park, may sell only their exhibits in their booths
the same as in Merchandise Sales Area.
・If the exhibitor is exhibiting at Turnkey Booth, it may not hold events (such as talk shows, photo sessions, etc.) in the booth.
・If the exhibitor wishes to exhibit in more than one booth location in the same exhibiting area, please consult with OMO in advance.

■Regulations for Real (In-person) Exhibit at Venue (Makuhari Messe)(1) Each exhibitor must follow the instructions for booth decorations and structures, sound volume, exhibition contents and methods, manner of performance, etc. are deﬁned in the“Exhibitors Manual” to be supplied by OMO.
(2) Excessive staging in the booth that is oﬀensive to public order and morals, such as sexual or discriminatory expressions, is not allowed. If the organizer and OMO determine that abooth is in violation of this rule, OMO will recommend the cancellation of the staging, and exhibitors will be required to comply.
(3) For booth decorations and structures, sound volume, exhibit contents/methods, manner of performance with no provisions in the “Exhibitors Manual”, OMO has an authorization tocancel an exhibition, and each exhibitor must follow OMO instructions regardless pre and ongoing exhibition periods.

26

(4) Each exhibitor must ensure that its exhibit does not interfere with those of adjacent exhibitors. The OMO will determine, based on the Exhibitors Manual, whether an exhibitor isinterfering with another exhibit or whether there is violation of rules, and the exhibitor is to comply with the OMO's determination.
(5) Each exhibitor must pay all the cost of amendments and cancellations of booth decorations/structures, sound volume, exhibition contents/methods, manners of performance, etc.
caused by the instructions of OMO.
・Each exhibitor must pay all the cost of any damages for rental items and waste disposal.
(6) Exhibitors will decorate their booths during the exhibition preparation period stipulated by OMO in the exhibition guidelines. All booth decorations shall be completed by the time of theexhibition.
(7) All exhibits and decorations shall be removed on the same day during the removal time speciﬁed by OMO in the exhibition guidelines.
(8) It is strictly prohibited to remove part or all of the exhibits during the exhibition period.
(9) Exhibitors must strictly comply with all ﬁre prevention and safety regulations and regulations that apply to the exhibition hall.

■Exhibitor Name

・Exhibitors acknowledge that OMO may use the exhibitor name ﬁlled in the Application Form at this exhibition in advertisements at the real exhibition and on the oﬃcial TGS website.
When applying to exhibit, exhibitors must ﬁll the company name to be displayed at the exhibition in the Application Form.

■Determination of Booth Location at Real Venue

・The location of booths will be determined at a booth location selection meeting to be held on June 12, 2023, (for exhibitors that applied for 40 booths or more) and July 4, 2023 (forexhibitors that applied for fewer than 40 booths).
※If the exhibitor will not be able to attend the booth location selection meeting, the exhibitor must entrust the booth location selection to the OMO in advance.
・Method of Booth Location Selection●For exhibitors that applied for 40 booths or more
The exhibitor will select the desired booth location from among the roughly selectable areas prepared in advance by the organizer in the order of the number of booths.
●For exhibitors that applied for fewer than 40 booths
Booth locations will be selected from among the booths prepared in advance by the organizer based on the number of booth available.
- The selection order, if there are multiple exhibitors with the same number of booths, will be as follows:
1. Exhibitors that participated in the preceding Show (TOKYO GAME SHOW 2022) and applied for booths before the application deadline. (This means exhibitors whose application forms
have been received by OMO by the application deadline.)
2. Exhibitors that participated in the preceding Show but applied for booths after the deadline.
3. Exhibitors that did not participate in the preceding Show but applied for booths before the deadline.
4. Exhibitors that did not participate in the preceding Show and applied for booths after the deadline.
※If there are multiple exhibitors in the above conditions, the member of Computer Entertainment Supplier's Association (CESA) has priority to select a booth location. Further
determination in the same conditions will be selected by a lottery.
※In the case of an exhibitor applying for 40 or more booth spaces, the organizer will assure the exhibitor of an island conﬁguration (a layout without any adjoining booths).
※It is not possible to change the number and conﬁgurations of booths at the booth location selection meeting.
※If the number of booths cannot be accommodated during the booth location selection meeting, the exhibitor may have to adjust the number of booths requested in consultation with
the OMO, or may be asked to change the depth-to-width ratio of the exhibition area.
※The exhibitor cannot change the location of booths after their selection. However, there may be cases in which the location of the exhibitor's booth will be changed, based on the
exhibitor's consultation with the OMO, due to a booth cancellation by another exhibitor, the addition of new booths or other reasons.
※Depending on the state of applications, there may be cases in which the selection method will be changed in advance. In that case, the OMO will send notiﬁcation before the boothlocation selection meeting.
※The ﬂoor map will be available for the ﬁrst time at the time of the booth location selection meeting. Please note that they will not be shared in advance.

■Shape of the Booth Space・The shape of the booth space (booth depth, ___ and booth width, ___ ) should be applied for by placing whole numbers in the appropriate spaces.
●For less than 40 booths: An exhibitor's space can be at most 7 booths in depth and in width. Aspect ratio has to be less than 1:3. However, 1 booth in depth and 3 booths in width,and 4 booths in depth and 8 booths in width can be applied to exhibit.
●For 40 or more booths: An exhibitorʼs space can be at most 7 booths in depth and maximum of 8 booths in width in the case of less than 7 booths in depth.
・In case for exhibitor that applied for 49 booths or more, the shape of booth space should be applied to a multiple of 7 and 7 booths in depth.
・To facilitate the overall Show site layout, an exhibitor with a booth space of a diﬃcult shape may be requested to change its shape.

■Regulations for ONLINE Exhibit
1. Each Exhibitor must follow the instructions for contents distributions and methods deﬁned in the "Exhibitors Manual" to be supplied by OMO.
2. Each Exhibitor must not be conducting to excessive production that are contrary to public order and morals, such as sexual expression or discriminatory expression, cannot be
performed in the videos and distribution programs created by exhibitors.
3. For production methods of a video program with no provisions in the "Exhibitors Manual", OMO has an authorization to cancel or to change an exhibition.
4.Each Exhibitor pledge that their posted/distributed content does not infringe the rights of third parties and does not damage the honor, voice, or credibility of other exhibitors/third
parties.
5. Each Exhibitor must obey the order of change or cancellation for the posting or delivery of the video contents by the OMO that determines the above items have violated.
6. Each Exhibitor must pay all the cost of amendments and cancellations of contents posting, distributions and changes in production methods by the instructions of OMO.

27

■Selection of TGS2023 ONLINE Oﬃcial Exhibitor Program Time Slot

The time slot of TGS Oﬃcial Exhibitor Program will be decided at the slot selection meeting. The selection will be carried out in two parts, Priority (1)(2) and Priority (3)(4).
Priority (1) and (2): June 20 (Tue.), 2023
Priority (3) and (4): June 30 (Fri.), 2023
Priority of TGS2023 Oﬃcial Exhibitor Program time slot selection is as follows:
Priority (1): Game Console Platform Companies
Priority (2): Exhibitor that participated in the preceding show (TGS2022) with Oﬃcial Exhibitor Program.
Priority (3): Exhibitor that participated in the preceding show (TGS2022) with online exhibit only.
Priority (4): Other exhibitors※Regarding selection of Priority (1) and (2), the company and organization with largest number of conducting slot participations in 2022 will be prioritized. For under same conditions,priority will be given to "exhibitors with Real (In-Person) TOKYO GAME SHOW 2023 exhibition booth in the order of the number of applied booths," "exhibitors met the exhibition
application deadline timeline," and "CESA member companies" in that order. If the same conditions still apply, a lottery will be held.
※Regarding selection of Priority (3) and (4), priority will be given to "exhibitors with Real (In-Person) TOKYO GAME SHOW 2023 exhibition booth in the order of the number of appliedbooths," "exhibitors met the exhibition application deadline timeline," and "CESA member companies" in that order. If the same conditions still apply, a lottery will be held.
※The term "exhibitors who have met the application deadline" refers to exhibitors whose application forms have reached OMO by the deadline.

■Prohibition of Subleasing
Exhibitors may not transfer or lend to a third party (with or without transfer or rental fees, etc.) the contractual status and rights arising from these Rules (This includes, but is not limited
to, all or part of the oﬃcial program distribution slots, exhibition slots, and the exhibitor introduction page on the TGS oﬃcial website.) without the prior written consent of the OMO.

■Application and Payment Due

1. Please e-mail the application form to the OMO.
2. Upon receiving the application form, the OMO will issue an invoice for the exhibition fee.
3. Handling charge (JPY 3,000) will be added to the exhibition fee as administrative procedures.
4. You are requested to pay your exhibition fee in full within three (3) weeks of the issuance of the invoice.
5. Your application is deemed formally accepted and you are treated as an exhibitor on the payment of yourexhibition fee.
6. Please be noted that the exhibition application will be accepted at the time that the organizer has conﬁrmed the payment of the exhibition fee.

■Cancellation of Exhibition Application(1) If the Exhibitor wishes to terminate the contract in whole or in part after the date of the exhibition contract, the Exhibitor must notify the OMO in writing.
(2) The cancellation fee (excluding consumption tax) associated with the termination by the Exhibitor shall be as follows, and the Exhibitor must pay the cancellation fee within thirty (30)days of receiving the invoice for the cancellation fee from the OMO.

[Cancellation fee for Real (In-person) exhibit]
・From May 27 (Sat.) to June 11(Sun.), 2023 / 50% of Exhibition Fee
・After June 12 (Mon.), 2023 / 100% of Exhibition Fee[Cancellation fee for Online exhibitors]
・From May 27 (Sat.) to July 4 (Tue.), 2023 / 50% of Exhibition Fee
・After July 5 (Wed.), 2023 / 100% of Exhibition Fee[Cancellation fee for Oﬃcial Exhibitor Program exhibitors]
・From May 27 (Sat.), 2023 / 50% of Participation Fee
・For 1st & 2nd Round Priority: June 20, 2023 (Tue.) onwards･･･100% of Participation fee
・For 3rd & 4th Round Priority: June 30, 2023 (Fri.) onwards･･･100% of Participation fee※100% cancellation fee will be charged from the date of TGS2023 Oﬃcial Exhibitor Program Slot Selection Meeting and the deadline for submitting the selection agreement (the next
business day after the selection meeting).
* However, in case no more slots are available for selection of applied slot (either Golden or General) at the Oﬃcial Exhibitor Program Slot Selection Meeting, the applicable exhibitor will
be asked to cancel without cancellation fee.

■Liability for Damages(1)The OMO shall not be held liable for any and all obstructions, damages, etc., for any reason whatsoever,caused by the Exhibitor (including employees, contractors, and other relatedparties) in relation to the real exhibitions and the content posted or distributed in the SHOW.
(2)Exhibitors shall process the rights to the exhibition, and the content, etc. posted or distributed in the SHOW at their own expense and responsibility. In addition, the OMO shall not beliable for any accidents (theft, loss, ﬁre, damage,etc.) caused by natural disasters or other force majeure.

28

(3)Exhibitors shall bear all costs associated with changes in decoration / structure method, volume, exhibition content / method, production method, etc. caused by the instructions of
OMO, and OMO shall not bear all costs for any reason. OMO is not obligated to pay for any cost.
(4)The exhibitor shall immediately compensate for any damage to the building or equipment of this exhibition caused by the carelessness of its employees or related parties.
(5)The OMO shall not be liable for accidental typographical errors or omissions in TGS Oﬃcial website or other promotional materials for this exhibition.
(6)Due to the epidemic and spread of new coronavirus (Covid-19, etc.) and other infectious diseases, the national government, local public organizations, designated public institutions, ordesignated local public institutions have been enacted in the Law on Special Measures for New Inﬂuenza, etc. Due to emergency measures based on the Law No. 31, or cancellation of
the exhibition based on the organizer 's own judgment, the organizer may cancel or postpone all or part of this exhibition, request a change in its contents. The OMO will NOT refund
the exhibition fee already received due to these cancellations, postponements, or changes. Depending on the situation, Organizer shall make decisions diﬀerent from the handlingspeciﬁed in this section at its own discretion.
(7)The organizer may announce the expected number of visitors to the exhibition, but it is only a forecast and exhibitors agree that OMO cannot guarantee the number of visitors,
including changes in circumstances due to the previous statement on (6).

■Burden of Equipment, etc.

(1)Exhibitors shall be responsible for the preparation and maintenance of computers, software, other equipment, communication lines, and other communication environments, etc.
required for receiving the services provided in the SHOW at their own expense and responsibility.
(2)Exhibitors shall take security measures to prevent computer viruses, unauthorized access, information leakage, etc. according to their own usage environment, at their own expense
and responsibility.

■Statistics
The OMO shall be permitted to obtain and use access information (including, but not limited to, IP addresses) of visitors, etc. who have accessed the Exhibitors' online exhibition sites ormanagement areas, etc. through the SHOW. In addition, the OMO will not provide the said access information, obtained as a result of the above, to Exhibitors.

■Cancellation, Changing, or Postponing of the SHOWIn the event that the Organizer cancels, postpones, or changes the period of the SHOW for its own reasons,making it impossible for exhibitors to use all or part of their contracted booths,
the OMO will reimburse the exhibition fees to the exhibitors at a daily rate, calculated by the number of days left in the SHOW.

■Force Majeure of the SHOW
If it is diﬃcult or impossible to hold the SHOW due to force majeure, or if there is a possibility that force majeure may occur, the SHOW will be cancelled, postponed or have the periodchanged based on the judgment of the "organizer and co-organizer of the SHOW." However, in this case, the OMO will not refund exhibit fees already paid.
The OMO shall not be liable to the Exhibitor in the event that the Exhibitor suﬀers any damages due to postponement, change of the SHOW period, or cancellation of the SHOW due tothe above reasons.
For the purpose of this agreement, force majeure includes the following cases:
1. Emergency inspection of the computer system used in the SHOW
2. Shutdown of computers, communication lines, etc. due to an accident
3. Natural disasters (including earthquakes, typhoons, storms, tsunami, ﬂooding, landslides, lightning,explosions, ﬁre, etc.)
4. Social disruption (including war, terrorism, hostilities, rebellion, riot, civil disturbance, etc.)
5. Acts by public authority (including revision and abolition of laws, government intervention, administrative orders, trade bans, etc.)
6. Spread of infectious diseases (including bacterial infections and viral infections etc.)
7. Insuﬃcient materials and resources (including supply interruptions of electricity, gas, and water; oil shortage, shortage of raw materials and other materials.
8. Labor disputes (including strikes, sabotage, lock-outs, etc.)
9. Defaulting of important business partners (including bankruptcy or business failure of venue management company)
10. Matters not attributable to the OMO that are not included in the preceding items

29

Schedule to Exhibit●Procedure to Exhibit
Email application form to OMO(tgs@congre.co.jp)

OMO accepts
Application FormOMO conﬁrms
exhibition contents

OMO replies
reception

OMO sends
an invoice●Real Exhibit Application・Booth Location Selection・Payment Schedule
Closing Date to
Exhibit Application

40 booths or more
Fewer than 40 booths

Booth Location
Selection Meeting

May 26 (Fri.), 2023

June 12 (Mon.), 2023

May 26 (Fri.), 2023

July 4 (Tue.), 2023

Cancellation Fee: 50% of the exhibition fee(May 27 to June 11, 2023)

Booth Location Selection Priority●For exhibitors that applied for
40 booths or more

The exhibitor will select the desired booth locationfrom among the roughly selectable areas prepared inadvance by the organizer in the order of the numberof booths.

●For exhibitors that applied for fewer than
40 booths

Booth locations will be selected from among thebooths prepared in advance by the organizer basedon the number of booth available.

Exhibitor Brieﬁng

Closing Date
for Payment

July 4 (Tue.), 2023

July 31 (Mon.), 2023

Cancellation Fee: 100% of the exhibition fee(June 12, 2023 onwards)

The selection order, if there are multiple exhibitors with the same number of booths, will be as follows:
1.Exhibitors that participated in the preceding Show (TOKYO GAME SHOW 2022) and applied for booths before the application deadline. (Thismeans exhibitors whose application forms have been received by OMO by the application deadline.)
2.Exhibitors that participated in the preceding Show but applied for booths after the deadline.
3.Exhibitors that did not participate in the preceding Show but applied for booths before the deadline.
4.Exhibitors that did not participate in the preceding Show and applied for booths after the deadline.
※If there are multiple exhibitors in the above conditions, the member of Computer Entertainment Supplier's Association (CESA) has priority toselect a booth location. Further determination in the same conditions will be selected by a lottery.
※The term "exhibitors who have applied by the application deadline" means exhibitors whose application forms have been received by OMO by
the application deadline.
※In the case of an exhibitor applying for 40 or more booth spaces, the organizer will assure the exhibitor of an island conﬁguration (a layout
without any adjoining booths).
※It is not possible to change the number and conﬁgurations of booths at the booth location selection meeting.
※If the number of booths cannot be accommodated during the booth location selection meeting, the exhibitor may have to adjust the number ofbooths requested in consultation with the OMO, or may be asked to change the depth-to-width ratio of the exhibition area.
※The exhibitor cannot change the location of booths after their selection. However, there may be cases in which the location of the exhibitor'sbooth will be changed, based on the exhibitor's consultation with the OMO, due to a booth cancellation by another exhibitor, the addition of newbooths or other reasons.
※Depending on the state of applications, there may be cases in which the selection method will be changed in advance. In that case, the OMO
will send notiﬁcation before the booth location selection meeting.
※The ﬂoor map will be available for the ﬁrst time at the time of the selection meeting. Please note that they will not be shared in advance.
※Exhibitors with more than 40 booth units are scheduled to hold a booth location selection meeting on Monday, June 12, and exhibitors with lessthan 40 booth spaces on Tuesday, July 4.

●Online Exhibit Application・Payment Schedule
Closing Date to
Exhibit Application

May 26(Fri.), 2023
Cancellation Fee: 50% of the exhibition fee(May 27 to July 4, 2023)

Exhibitor Brieﬁng

Closing Date for Payment

July 4 (Tue.), 2023

July 31 (Mon.), 2023

Cancellation Fee: 100% of the exhibition fee(July 5, 2023 onwards)

30

Schedule to Exhibit●Oﬃcial Exhibitor Program: Participation Application・Slot Selection・Payment Schedule

Priority①・②
Priority③・④

Closing Date to
Exhibit ApplicationOﬃcial Exhibitor Program
Slot Selection Meeting

Exhibitor Brieﬁng

Closing Date for Payment

May 26 (Fri.), 2023

June 20 (Tue.), 2023

May 26 (Fri.), 2023

June 30 (Fri.), 2023

July 4 (Tue.), 2023

July 31 (Mon.), 2023

Cancellation Fee: 50% of the participation fee(May 27, 2023 onwards)

Cancellation Fee: 100% of the participation fee(Priority①②：June 20, 2023 onwards /Priority③④：June 30, 2023 onwards)

Oﬃcial Exhibitor Program Slot Selection Priority ※Program Time Slot Meeting will be holding online.
Priority①：Game Console Platform Company
Priority②：Exhibitor that participated in the preceding show
(TGS2022) with Oﬃcial Exhibitor Program

Priority③：Exhibitor that participated in the preceding show (TGS2022)
Priority④：Other Exhibitor※For priority ① and ②, the exhibitors with the largest number of slot participations in 2022 will be prioritized. For other selection orders, exhibitors who have applied to exhibit real
TGS2023 with larger booth numbers (※regardless of booth shape), exhibitors who have met TGS2023 exhibition application deadline timeline, and CESA member will be given priority under
the same conditions. If the conditions are still the same, a lottery will be held.
For priority ③ and ④, the exhibitors who have applied to exhibit real TGS2023 with larger booth numbers (※regardless of booth shape), exhibitors who have met TGS2023 exhibition
application deadline timeline, and CESA member will be given priority under the same conditions. If the conditions are still the same, a lottery will be held.
※1 company has 1 slot(50 minutes or 110 minutes) basis. However, if there are available slots remain, exhibitor can apply for multiple slots (50 minutes/1 slot).

●【TOKYO GAME SHOW VR 2023
（TGSVR2023）】
Application・Payment Schedule
Closing Date to
Exhibit Application

May 26 (Fri.), 2023

Exhibitor Brieﬁng

Closing Date for Payment

July 4 (Tue.), 2023

July 31 (Mon.), 2023

If there are still spaces available after the ﬁrst round of applications and decisions have been made, a second application period will be held to accommodate the remaining number of spaces.

Cancellation Fee: 50% of the participation fee(May 27 through July 4, 2023)

Cancellation Fee: 100% of the participation fee
July 5, 2023 onwards

The order of selection for TGSVR2023 will be determined by the selection committee only when the number of applications exceeds the number of
spaces available. The order of priority is as follows:
Priority①：Exhibitor that participated TGSVR2022
Priority②：Exhibitor that participated TGSVR2021
Priority③：Other exhibitors※In case of the same conditions, priority will be given in the order of "exhibitors who have a real exhibit in 2023 and havethe largest number of booths," "exhibitors who have met the application deadline," and "CESA member companies. If thesame conditions are still met, a lottery will be held.
The date and time of the selection meeting are scheduled as follows: 1st application: Tuesday, May 30, 2023; 2nd application:
Monday, June 19, 2023.

31

To Contact

TGS Overseas Management Oﬃce (OMO)【E-mail】tgs@congre.co.jp

For Mainland China:

c/o Shanghai Lizhi Business Information Consulting Service Center
Phone: +86-156-9213-4311
E-mail： xue.hui@rich-event.link
WeChat: xuehui481765

For Taiwan:

c/o Service Industry Promotion Center
Taiwan External Trade Development Council (TAITRA)
Phone: +886-2-2725-5200 ext 1942
E-mail： georgechou@taitra.org.tw

To Apply TGSVR2023 E-mail：tgsvr@dentsu-eo.co.jp

https://tgs.cesa.or.jp/en32