Insights 2024:
Attitudes
toward AI
Generative artificial intelligence (GenAI) tools are evolving
and being adopted at an unprecedented rate, offering thepotential to transform how we work, consume information,innovate. In this rapidly changing landscape, it is importantto understand the views of researchers and healthcare
professionals to ensure AI technologies positively impact
scientific advancement and patient care.

AI will transform the researchand healthcare sectors
72%

The Insights 2024: Attitudes toward AI report aims tounderstand their perspectives through a global studyof nearly 3,000 people worldwide working in researchand healthcare.

Believe AI (including GenAI) will havea transformative or significant impact
on their area of work.

Awareness of AI is high but the proportion
who have used it a lot is low
Familiarity with AI​*very familiar(used it a lot)

Usage of AI

Doctor (Peru)Now

not familiar

11%“AI is the future but
it is also worrying.”

4%

31%
have used AI for work

96%

54%

aware of AI

46%
85%
somewhat/a little familiar

have notused AI

39%

22%

30%

ChinaIndiaUSA

23%
have used AI for non-work

FutureOver half of those aware haveused AI, and this will likely
increase further, with two thirdsof those who have not yet used
AI expecting to do so within thenext two to five years.

don’t expect to 33%
or not sure

All other charts/statistics exclude the (4%) not familiar and who have never heard of AI.

*

expect to use it within
two to five years

67%

84%

76%

53%

China

India

USA

Insights 2024: Attitudes toward AI

AI is expected to bring many benefits

Multiple negative impacts are also expected

Researchers and clinicians recognise AI’s potential.
Almost all respondents expect AI to have to somepositive impact in key areas. They believe it will help...

While they identify numerous benefits, these arebalanced by concerns about potential drawbacks,
including misinformation, and causing errors.
They believe it has the potential to....

95%

94%

Accelerate knowledge discovery.

Be used for misinformation.

94%

86%

Rapidly increase the volume of scholarly and medical research.

92%

Cause critical errors or mishaps.

81%

Provide cost savings to institutions and businesses.

Erode critical thinking skills.

79%

87%
Increase work quality overall.

Cause disruption to society.

Likelihood to use a reliable
and secure AI assistant is highOn the research front:

89% of researchers who believe AI canbring benefit when using scientific content
are likely to use such an assistant togenerate a synthesis of research articles
in a specific area.

“All emerging technologies, includingAI, have both advantages anddisadvantages. It is essential to further
develop and regulate these technologies,
aiming to extract maximum benefits.”
Researcher (Canada)

94% of respondents who believe AI canbring benefit when completing research
related activities are likely to use such an
assistant to review prior studies, identify
gaps in knowledge and generate a newresearch hypothesis for testing.

100%

96%

84%

India

China

USA

94% of clinicians who believe AI
can bring benefit when completingclinical activities are likely to use suchan assistant to assess symptoms andidentify possible conditions or diseases.

Copyright © 2024, Elsevier.
July 2024

Researchers and clinicians expect tools to be based on highquality, trusted content and want transparency about the useof generative AI.
81%

On the clinical front:

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Transparency and quality resources are key| LinkedIn

Of researchers and clinicians expect to be told whether the tools
they are using depend on generative AI.

71%
Expect generative AI dependent tools’ results be based on highquality trusted sources only.

View the Full Report
Insights 2024: Attitudes toward AI