Mibelle AG Biochemistry5033 Buchs
Switzerland+41 62 836 17 31
www.mibellebiochemistry.com

PRESS RELEASE
Mibelle Biochemistry Celebrates 30 Years ofInnovation in 2021

Inspired by Nature – Realized by Science
It all started back in 1991 when Mibelle Biochemistry was founded as a business unit of Mibelle Group in
Switzerland, by Dr. Fred Zülli. From there, in 1994, Mibelle Biochemistry entered the international cosmetic
market with a new molecule: “Sodium Carboxymethyl Beta-Glucan.” A small team working together with FredZülli and Franz Suter developed the product and established the plant for production. Today, almost seventeenyears later, CM-Glucan and its immune-boosting properties continue to be of great interest, especially in thepandemic. With this innovative new molecule, Mibelle Biochemistry was able to build up its distribution network
in 50 countries. However, the global breakthrough for Mibelle Biochemistry came in 2008 with the launch of its
blockbuster ingredient PhytoCellTec™ Malus Domestica. Mibelle Biochemistry became the first company tooffer plant stem cells to the cosmetic market. With the plant cell culture technology known as PhytoCellTec™
the large-scale cultivation of callus cells from rare or protected plants, such as the “Uttwiler Spätlauber” applevariety, was achieved. In fact, the PhytoCellTec™ technology was even recognized at The United Nations
Conference on Sustainable Development (Rio+20) as an Eco breakthrough.
“Our unique ingredients are inspired by nature and realized by science. Our mission is innovating for yoursuccess,” explains Dr. Zülli. “This is what makes Mibelle Biochemistry stand out, along with our customeroriented service culture.”With the headquarters in Switzerland and operating offices in the US and France, Mibelle Biochemistry has
strengthened its position in the global cosmetic industry over the last 30 years. Under the name “Food &Health”, Mibelle Biochemistry established a second product portfolio with active ingredients for the foodsupplements market four years ago. Its small range of highly innovative ingredients is expected to grow very
quickly in the coming years.

A journey of award-winning excellence and innovation
Mibelle Biochemistry can reflect on an impressive journey of winning a variety of prestigious industry awards.
Some of the more recent awards include the in-cosmetics Innovation Zone Best Ingredient Bronze Award forAlpine Rose Active and a BSP Award for IceAwake™ in the Most Innovative Raw Material category. Anotherhighlight for Mibelle Biochemistry came in 2020 when it received the Frost & Sullivan Award for Global Personal
Care Active Ingredients Company of the Year. In 2018, Mibelle Biochemistry was presented with thein-cosmetics Innovation Zone Best Ingredient Gold Award for MossCellTec Nr. 1.
And exactly 10 years after launching the plant stem cell concept, Mibelle Biochemistry was the first company
to introduce the sustainable production of moss cultures to the cosmetic industry.
This year, Mibelle Biochemistry celebrates an important anniversary and can look back on an exciting thirtyyear journey in the cosmetic industry. We at Mibelle Biochemistry are very proud of the successful
collaborations with our customers and distributors around the world during this time. And we are now verymuch looking forward to continuing this fascinating journey in which we can offer innovative actives based on
the motto “Inspired by nature realized by science” to the fast-changing cosmetic industry.

Press Contact:
Esther Belser
Mibelle Biochemistry, Switzerland
Head of Marketing
Phone: +41 62 836 13 47
Email: esther.belser@mibellegroup.com