CONFIDENTIAL	

For Corporate Patron Partners
Vintner Members of HJW
Benefit, Gift Voucher Idea,
Rich Marketing Service contents
Our PR Plans Guide

Hungary Japan Wine Association

ハンガリーワイン協会
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

WHAT DO WE GIVE TO The CORPORATE PATRONS, VINTNERS 	
・ You can join to our online wine salon event ❶ with Japanese supporting members, wine experts as a Guest Speakers anytime.
You can communicate with Japanese wine experts, face to face by zoom and teams app.
・ We send newsletter ❷ to our Japanese members, wine experts, educators WSET, Dip, Master of Wine, wine gastronomy
clients (in Hungary and Japan), Japanese and foreign expats winelovers in Hungary, wine university teachers, wine importers
person in charge in Japan 2~3 times every month. In our newsletter, we introduce your company , services. If you could
accept, we can also inform our subscribers (news letter) about your voucher contents to promote your services, events etc.
(Ex, some discount coupon, event discount through HJW).
・ We have creditable importers contact list on our website for only paid members. You can anytime check the list , If you would
like to contact with some importers from our list, we connect you and them kindly, and give you the occasion to communicate,and discuss about your (with them) best corporation contents by online. As for this service of us, we call “Matching service forour corporate patrons, vintner members ❸ ”.
・ Participation and speaking opportunities for the Japanese ambassador in Budapest at the oﬃcial opening event andthe press conference.
・ Our owned media, FinoMagazin since 2015, We can write about your interview article including fine pictures, texts, andyoutube video (If you like the making video contents too) to our readers . About our reader component, please read the bottomof page in this document. ❹・ Numerous PR appearances and mentions in the Japanese (including Japanese and foreign expats in Hungary,) andinternational media in the framework of the Festival’s press campaign (spots, interviews, advertisements). ❹・ Promotion on the spot at the festival, on banners of FinoMagazin, Hungary Japan Wine Association, HJW JapanOﬃce in Tokyo ‘ s Homepage unqualifiedly during you are our corporate patron. ❹・ Operating wine stands with a partner with the appropriate trade permit (including procurement of wines, necessary customs
clearance, and sales)・ As a promotion option for you, We organize the wine event at your fantastic shop, restaurant, tasting room at winery to
attract Japanese expats and foreign expats wine lovers anytime. We also connect the event guests with our Japanese members(in Japan ) by zoom or teams.(including online meeting function) ❺・ We can attract Japanese wine experts from Japan, Japanese expats wine lovers and organize your winery tours anytime
if you like.

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

Japan Wine Association (HJW), We select 1 or 2 best winemakers per 1 OEM(PDO)❶Online wine salon! Hungary
From among 32 OEM as guest speaker for the relay online wine seminar by zoom meeting.
Now we hold this event 1 times per 1 ~ 2 month for Japanese.	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❶ Online wine salon Holding example

You can attend our online wine salon event with japanese wine experts
audiences as guest speaker

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❶ Online wine salon Holding example

Villany Top Winemakers online meeting 24th of March, 2022

You can attend our online wine salon event withjapanese wine experts audiences as guest speaker

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

Gere Attila	

Photo by ©Papp Hideko	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

Bárkonyi Péter	

Photo by ©Papp Hideko	

Photo by ©Papp Hideko	
Photo by ©Papp Hideko	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

Biodynamic Wassmann	Photo by ©Papp Hideko	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

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Biodynamic Wassmann	Ralf and Susann	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	❷ HTML News letter Service Real Sample

We send our HTML type newsletter to our all
subscribers number of over 1,200 between
Hungary and Japan 2~3 times per 1 month,
every month.

Free Service of making creative contents in HJW Newsletter to Japanese subscribers.
Sales Promotion Copy writing Texts (translation into Japanese too), Pictures (If you have nice pictures, please share that us
for promotion) of structure elements for the newsletter, production costs is free charge for our corporate patrons.
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❷ HJW News letter Service Benefit for you

We have the analytics data and segment function in our newsletter service. After we send news letter to oursubscribers, if you hope, we can also share the analytics data to be useful for your marketing to you.

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❸ For Corporate Patrons, We give you “ Matching Service ”

We have creditable importers contact list on our website for only paid members. You can anytime check the list , If
you would like to contact with some importers from our list, we connect you and them kindly, and give you theoccasion to communicate, and discuss about your (with them) best corporation contents by online. As for thisservice of us, we call “Matching service for our corporate patrons, vintner members. 	

HJW EDUCATION PARTNERS in JAPANPAHIDEKO. HJW’S Creative Director, LEVEL 3 WSET
is writing the Hungary Part of J.S.A instructional text book 2022 Edition For PP J.S.A as theirinternational (Education)partner.
J.S.A.’s purpose to issue the text book annually is the reason why their candidates use that to pass
the sommelier certification examination which they hold during every Summer and Autumn.
J.S.A. have over 33,000 qualified sommelier until January 2020.
After get ting advise from Agrárminisztérium, She translated and updated the latest information“Wines of Hungary” from hungarian into Japanese. Now HJW has just succeeded to increase(add) 10
pages into 2020 edition than ever (2022 edition).

About JAPAN Sommelier Association
e Japan Sommelier Association (J.S.A.) was
founded, committed to empowering those involvedin the field of bevarages, and to spread knowledge
about beverages. Improvement of service skills,
securing the hygiene of the food and beveragebusiness environment, the association aspires to
educate, promote and support sound managementof restaurants. J.S.A. is committed to contribute to
the advancement in the social status of thosepeople involved in food culture.J.S.A have 50
branches in Japan. J.S.A. is composed of members
from Wine makers, Wine grape growers, Wine
importers, Hotels, Restaurants, wholesalers, RetailCompany all over Japan. 	

Excerpt from 2022 edition which
HJW(Papp Hideko) is writing.	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

2022 Edition front cover	CONFIDENTIAL	

❹ FinoMagazin
FinoMagazin means “Fiom” which is Delicious,
Cozy and Magazin which is Magazine in
Hungarian Language. Such a Authentic Topics
News from Hungary and Japan, We continue
introducing them to our subscribers andreaders from over 180 countries since 2015. As
for Our articles, We translate them from
Hungarian, English into Japanese. And Readers
also can read in their own language with ourtranslation button by Google.	

HJW’ online media FinoMagazin helps to build branding and improve wines reputation in Japan & among
Japanese & foreign expats in Hungary.	

finomagazin.com	
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

❸ FinoMagazin Profile

CONFIDENTIAL	FINOMAGAZIN AUDIENCE
Digital
Average Monthly Page View / 120,000PV
Average Unique Monthly Visitors / 60,000UU	
Average Time Spent per Visit / 3 min.	

Monthly	
  Total	  Digital	
  Audience	
  0.2Million	

Social Followers
Facebook(including FB private groupmembers) / 10,100 	
Instagram / 2,100	

The	
  Top	  3	  Countries	
  	
  
with	
  High	  Access	
  1.	
  JAPAN	  2.	
  HUNGARY	
  	
  
3.	
  USA	  &	
  UK	

Coopera5on	
  Media	  Partners	
  in	
  Japan	  NIKKEI	  WOMAN	
  
FUJI	
  TV	
  
NETWORK	
  TV	
  ASAHI	

From June in 2015 To 2022 March, FinoMagazin has beenaccessed by users from over 180 countries.	

https://ﬁnomagazin.com	
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❺ For Your Shop, Restaurant, Bar, Guest House,Promotion Idea, Real Event

Photo by copyright © MY WINE WINE BAR	As a promotion option for you, We organize the wine short lesson event at your restarant, shop, wine bar (winery tasting room) to attract
Japanese expats and foreign expats wine lovers anytime. We also connect the event guests with our Japanese members (in Japan ) byzoom or teams. Lecturers are HJW Founders, HJW Educators (John Von Neumann University) , Dr. Meszaros Gabriella. And we could
also organizing with your partner wineries winemakers, owners to join our corporation wine lesson event at your wine bar in Budapest(including online meeting function) ❺We have 100 Japanese expats company contact list, and over 1,000 Japanese expats and foreign expats
group(numbers ofover 3E). We try to attract them through our FinoMagazin, HJW HP & Newsletter, DM. 	
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❺ Holding Example Wine Tasting Events in Budapest

End of May, 2018 at Sushi Sei in Budapest, Sushi Sei × Sabar × FinoMagazin Wine Dinner Event Japanese dishes paring.

Event Organizing, producing , total planning is Papp Hideko lives in Budapest by
FinoMagazin. We attracted 30 guests mainly Japanese expats and Hungarian wine
lovers for this event.	
Before this event, Papp Hideko also succeeded to hold three wine tasting events inTokyo, Japan for ree wineries, Sabar Borhaz, Szent Donat, and Vince Tomi Birtok.

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❺ Holding Example Wine Tasting, Lesson Events in Budapest

November, 2018 at Sushi Ocean in Budapest, Szivek × Sushi Ocean Wine Dinner Event Sushi dishes paring.

Event Organizing, producing , total planning is Papp Hideko lives in Budapest by
FinoMagazin. We attracted maximum guests of this capacity Japanese expats andHungarian wine lovers for this event.	
We sent DM to mainly Japanese expats company and attracted them in Hungary.

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

❺ Holding Example Wine Tasting Events in Tokyo, Japan.

January Two nights, 2019 at Franzuya Tokyo, Papp Hideko Promoted 6 Hungarian Wineries Wines to Japanese Guests.

Two nights events with Japanese Belly Dancers show to promote Hungarian 6 Wineriesorganizing by Papp Hideko. Succeeded to attract over 100 guests for 2 days in Tokyo,
Japan.	
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

Annual Patron Fee is 200,000 Forint / per 1year including the following service, benefit	
・ You can join to our online wine salon event ❶ with Japanese supporting members, wine experts as a Guest Speakers anytime.
You can communicate with Japanese wine experts, face to face by zoom and teams app.
・ We send newsletter ❷ to our Japanese members, wine experts, educators WSET, Dip, Master of Wine, wine gastronomy
clients (in Hungary and Japan), Japanese and foreign expats winelovers in Hungary, wine university teachers, wine importers
person in charge in Japan 2~3 times every month. In our newsletter, we introduce your company , services. If you could
accept, we can also inform our subscribers (news letter) about your voucher contents to promote your services, events etc.
(Ex, some discount coupon, event discount through HJW).
・ We have creditable importers contact list on our website for only paid members. You can anytime check the list , If you would
like to contact with some importers from our list, we connect you and them kindly, and give you the occasion to communicate,and discuss about your (with them) best corporation contents by online. As for this service of us, we call “Matching service forour corporate patrons, vintner members ❸ ”.
・ Participation and speaking opportunities for the Japanese ambassador in Budapest at the oﬃcial opening event andthe press conference.
・ Our owned media, FinoMagazin since 2015, We can write about your interview article including fine pictures, texts, andyoutube video (If you like the making video contents too) to our readers . About our reader component, please read the bottomof page in this document. ❹・ Numerous PR appearances and mentions in the Japanese (including Japanese and foreign expats in Hungary,) andinternational media in the framework of the Festival’s press campaign (spots, interviews, advertisements). ❹・ Promotion on the spot at the festival, on banners of FinoMagazin, Hungary Japan Wine Association, HJW JapanOﬃce in Tokyo ‘ s Homepage unqualifiedly during you are our corporate patron. ❹・ Operating wine stands with a partner with the appropriate trade permit (including procurement of wines, necessary customs
clearance, and sales)・ As a promotion option for you, We organize the wine event at your fantastic shop, restaurant, tasting room at winery to
attract Japanese expats and foreign expats wine lovers anytime. We also connect the event guests with our Japanese members(in Japan ) by zoom or teams.(including online meeting function) ❺・ We can attract Japanese wine experts from Japan, Japanese expats wine lovers and organize your winery tours anytime
if you like.

We’d kindly oﬀer you the above annual fee. We are welcome to discuss the patron fee with you anytime.	
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

~~~~~~~~~~~~~~~~~~~ABOUT THEHUNGARY JAPAN WINE
ハンガリーワイン協会~~~~~~~~~~~~~~~~~~~CONTENTS
Hungary Japan Wine Association,
We are an nonprofit association of
Hungarian Wineries~~~~~~~~~~~~~~~~~~~
and wine related business that initiate andadvocate public policy to enhance the environment for the
responsible production, consumption and enjoyment of wine.

BE A PART OF OURMISSION TO PROMOTE,
PROTECT HUNGARIAN
WINERIES, GRAPEGROWERS.	

Our ultimate goal is to bring the experts from the diﬀerent field,
BOARD
DIRECTORS
diﬀerent countries moreclosely. OF
As partof that, We will organize~~~~~~~~~~
various of awesome online seminar, courses and events with our
professional Educators from our original field, Wine, Agriculture
Biological Control, and Advertising,to our (Premium)
ABOUTMarketing
THE HJW
Members.
~~~~~~~~~~
Our another goal is to let winelovers, concerns in wine industry know
MEMBERSHIP
and learn about true knowledgeof Hungarian high value wines, the~~~~~~~~~~
history, terroir, and wineries andJapanese Sake, Shochu making andJapanese Wines each other.

MEMBERSHIP DUE
https://hungaryjapan.com!
~~~~~~~~~~

About HJW

SIGN UP TODAY	

https://hungaryjapan.com/about/
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	HUNGARY JAPAN WINE BOARD MEMBER
ADVISOR MASTER OF EDUCATOR
Dr. Mészáros Gabriella , International Wine-Academist, Master Wine Educator HJW, Diploma. WSET,
Barrister.
Dr.Ferenc Baglyas PhD , Professor of John Von Newmann University, Extention Viticulturist
FOUNDER
Tamás Kőrös ,e Founder,Representative of HJW. Advisor International Consultancy of Organic Viticulture.
PAPP HIDEKO ,Co-Founder , Creative Director of HJW, Higher Certificate Level 3 WSET. Copy Writer, Wine
Essayist. Japan Sommelier Association (total member numbers over 150,000 , classified sommelier number
over 30,000) Sommelier Textbook, Hungarian Wine Part Writer, Editor 2022. 	

Dr. Mészáros Gabriella 	
 Dr. FERENC BAGLYAS PHD	

Tamás Kőrös 	

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

PAPP HIDEKO	
PAPP HIDEKO	Hungary Japan Wine Association

CONFIDENTIAL	

We organize and take our supporting members and wine
experts from Japan to Budapest Wine Festival and many
fantastic Hungarian Wine Event (Real / Online) Tour forJapanese Experts Tourist to Wineries, Gastronomies in
Hungary.
Hungary Japan Wine Association is in charge of
PRESS AGENT(PR) of Budapest Borfesztival for
Japan.

https://finomagazin.com/budapestborfesztival/	

Hungary Japan Wine Association , We
cordinate the project “BUDAPEST BOR
FESZTIVAL GUEST COUNTRY” with Japan
corperating Japan embassy in Budapest,
Our Japan Oﬃce in Tokyo, Japan
Sommelier Association and Wine University
in Yamanashi Prefecture.

Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

CONFIDENTIAL	

Give the chance to get your Gift voucher to our HJW supporting members

Our new PR oﬀer to your wine bar. please give us your nice voucher gifts (some discount ) , if you could.
賛助会員特典について

フィノマガジンHP

finomagazin.com	
ハンガリーワイン協会HP

hungaryjapan.com	
ハンガリーワイン協会日本事務所HP

hungaryjapan.com/jp/	
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved	

About Us

Hungary Japan Wine Association
Hungary Japan Wine, We are an nonprofit association of Hungarian
wineries and wine related business that initiate and advocate public
policy to enhance the environment for the responsible production,
consumption and enjoyment of wine. Our ultimate goal is to bring theexperts from the diﬀerent field, diﬀerent countries more closely.
As part of that, We will organize various of awesome online seminar,courses and events with our professional Educators from our original
field, Wine, agriculture biological control, and advertising, marketing
to our (Premium)Members.
Our another goal is to let winelovers, concerns in wine industry know
and learn about true knowledge of Hungarian high value wines, thehistory, terroir, and wineries and Japanese Sake, Shochu making andJapanese Wines each other.	
We organize a variety of wine lesson course, online wine salon andreal tasting events for wine experts, wine lovers between Hungary
and Japan.

Educatprs / FounderDr. Mészáros Gabriella Dr. Baglyas Ferenc
Diplpma WSET® /PHD / Educator 	
Master Educator	

Professor TamásKőrös / Educator
Founder 	

PREMIUM ONLINE WINE SALONSUPORT JOIN US
Member Typehungaryjapan.com/membershipbenefit/
Target and their Benefit

Annual Fee

Support Members
Premium

For Private winelover, educator

55,000HUF

Vintner Members

About your benefit, we will inform thatand send material to you via email. 	

100,000HUF~	

Corporate Patrons

Much of the work HJW does is madepossible by the generous support of our
Corporate Patrons. supporting to the workof HJW, Corporate Patrons receive a rangeof benefits including discounts on course
materials, free postings on our jobs board,“FinoMagazin”our owned media asinterview article, and recognition acrossour many events and publications.

To discuss becoming
a Corporate Patroncontact Tamas Koros
or Papp Hideko,
Head of Events andPartnerships at
info@hungaryjapan.com.

Papp Hideko
WSET® Level3 /Educator Founder	EDUCATION PARTNERS

hungaryjapan.com ©Hungary Japan Wine Association

CONFIDENTIAL	HUNGARY JAPAN WINE MINI GUIDE
Unknown Wine Kingdom

Go to Hungary from Japan
Go to Budapest Wine Festival

We organize and take our supporting members
and wine experts from Japan to Budapest Wine
Festival and many fantastic Hungarian Wine
Event (Real / Online) Tour for Japanese Experts
Tourist to Wineries, Gastronomies in Hungary.
Ms. Kyoko Kakita / e Representativeof Hungary Japan Wine Japan Oﬃce inTokyohungaryjapan.com
We post the interview articles at wineries in Hungary on
FinoMagazin, our owned media since 2015.

finomagazin.com
Hungary Japan Wine
Association is in charge of
hungaryjapan.com/jp hungaryjapan.com PRESS AGENT(PR) of Budapest
Borfesztival for Japan.
FinoMagazin HP QR CodeCONFIDENTIAL	

©Hungary Japan Wine AssociationKecskemét Bocskai utca 6000 Hungary Tel +36 20 551 4442 ©Hungary Japan Wine Association

CONFIDENTIAL	CONFIDENTIAL	

About benefit service for you,
We inform you in Our websites too. Please check them.
Thank you for reading this. We are waiting for yourkind reply, Thank you so much.

hungaryjapan.com	

hungaryjapan.com/jp/	

finomagazin.com	

Hungary Japan Wine Association
ハンガリーワイン協会
Kecskemét Bocskai utca 6000 Hungary

Tel +36 20 551 4442 hungaryjapan.com!
Copyright ©Hungary Japan Wine Association ハンガリーワイン協会 All Rights Reserved