別紙1Waterlife India発表資料

WATERLIFE INDIA
BUILDING A NATION’SWEALTH…DROP BY DROP

225th FASID BBL SEMINARSEPTEMBER 14, 20171

Table of ContentsSectionSlide No.

About Waterlife India

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The Problem: A Growing Water Crisis & Challenges toAddressing it

4

The Waterlife Community Drinking Water Model: A Unique &Sustainable Model

6

Case Study Video: CSR Community Drinking Water Project
Implemented for BASF India Ltd.

12The Smart Program: Key Program Features

13

Impact Stories

22

Why our Model Works27

Our Corporate Partners

31Awards & Recognition

32

Huge & Growing Opportunities

37Contact Us

392

About Waterlife India•

Incorporated in 2008, Waterlife India Private Limited serves the most underserved
and low income rural and urban communities by providing access to high-quality
potable water in an affordable and sustainable manner•

Waterlife has innovated pioneering concepts and business models in water
treatment solutions•

Headquarters: Hyderabad•

Presence: India & Africa (Rwanda)•Operations: The company has installed more than 4,500 solutions in 15+ states inIndia, providing drinking water access to over 20 million people•

Key investors: Aavishkar Ventures, Matrix Partners, NABARD for project finance,
Michael & Susan Dell Foundation•Key Awards received: the G20 Challenge on Inclusive business innovation 2012,USAID Millennium Alliance in 2013 & 2016

•Key CSR Partners: Maruti Suzuki, Panasonic, Cairn India, BASF, GE, Wells Fargo,
HSBC, Pernod Ricard and many more…

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THE PROBLEM:A GROWING WATER CRISIS
https://youtu.be/8kJsQDI1N2k4

Why the issue was getting difficult to address…
Rapidly spreading water quality
issuesScattered Population Spread
Huge capital investments requiredfor centralized solutions

Government unable to support longterm Operations & MaintenanceA new model was necessary…
5

Waterlife Community Drinking
Water Program
Conceived with the vision toprovide high quality, safe
water to under-served
communities in an affordable andsustainable manner

6Our Unique and Sustainable model
Decentralized micro-utility systems approach
High quality clean water catering to WHO
guidelines and IS10500 standards
Long term sustainability - complete operations& maintenance covered
Affordable and accessible to all
Inclusive approach - Government and NGOs partof program

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The Waterlife ModelResources of Land, Raw Water, Electricity from Local Government Bodies
Funding from Corporates / Donor Organizations
Technology & setting up of plant by Waterlife
Operations & maintenance of plant for 10 years by Waterlife
Affordable price of Rs. 7 (USD 0.11 / 12.08) for 20 litresTechnology agnostic & use of superior green technology to set up the plant
Monthly water quality test report to ensure consistent quality of water
Awareness campaigns on safe drinking water
Superior financial, social and environmental returns

8The Stakeholders’ Roles
LOCAL GOVT.
Project Beneficiary &OwnerProvides
Land for Project
Water source
Power source

DONOR PARTNER
Project Set up Funding

ProvidesFunding Support for
Project set-up Capex

WATERLIFE
Management & Implementation

Waterlife sets up & manages
A Community Water System which
provides water meeting WHO standards
9Bringing in Long-Term Sustainability

Clean water provided tocommunity @ affordable
Awareness campaigns
conducted tostrengthen adoption& reach of the program

price

Revenue generated takes
care of operation andmaintenance cost of theplant, thereby making it

self sustaining

10

Revenue ModelHigh Quality water catering to WHO guidelines and IS10500standards at an affordable price even the poorest of poor
can afford
Rs.7.00 (USD 0.11 / 12.08) for 20 litres of SAFE, PUREwater. Same quality of water in urban areas at Rs.40-70 for
20 litres.
Salaries for Operators and maintenance of System coveredby user priceSeeds local entrepreneurship by local franchisees
Community owns self sustaining and revenue generating
asset11

A Case Study Video
Singaperumal Koil, asmall village in thesouthern part ofIndia. Here access toclean drinking water
was a critical need.
https://youtu.be/OEmBNfqcFr012

The Smart Program13

Smart Community Drinking Water Plant

10 stage filtration process: Treats all types of contamination:
Microbial, TDS, Fluoride, Arsenic, Nitrates, Iron, Hardness etc.
14
Remote Monitoring Process to monitor key quality parameters

Smart Community Drinking Water Plant

Automated Water Dispensing system through a contact less cardfor hassle free and convenient and cash less transactions
15

Smart Technology with Right Skilling

Operators employed from Local community
Extensive conceptual and hands on training provided formanaging daily plant operations

16

Strengthening Awareness &Adoption Through Outreach

Extensive Door to Door Awareness Generation & Community
Awareness Drive
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Strengthening Awareness &Adoption Through Outreach

Reaching out to school children – who can be change agents of18
the future

Strengthening Awareness &Adoption Through OutreachCommunity mobilization through Rallies, Publicity Vans, Street
Plays, Promotions etc.
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Strengthening Engagement Through Outreach

Health Camps

Cleanliness Drive20

Giving Back to the Community
Holistic Community Development
supported through plough back ofpart revenue into a Community
welfare fund
Waterlife sets up rainwater
harvesting structures in thevillages where we have ourplants for utilization andgroundwater recharge
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Impact Stories

22

The Waterlife Model impacts many of the 17
Primary SDGs, besides Clean Water & Sanitation

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IMPACT: Safe Water impacts all aspects of life
Key Findings from IRMA Independent Study done on
Waterlife plants
Health:Reduction in water borne
diseases (60%)
Reduction in visits to thedoctor (dropped from 57% to25%)
Education:
Reduction in school absenteeism
due to waterborne illness - from
3 days a month to Nil
Quality of Life
Saving in Fuel and Time, Tasteof Water

Employment productivity
Saving upto 2-3 days of lostlabourHousehold Savings
Substantial financial savings ...onaverage Rs.1687 per month perrural household
Livelihood
Through employment ofoperators, distribution
facilitation, women employment

World Bank: Clean water alleviates poverty

Mr. Jim Kim,President – World Bank

Statement by Mr. Jim Kim, President, World Bank
“In many developing countries, governments struggle to reach people living in extreme
poverty and bring them into the formal economy. But even in the toughest places, a special
kind of entrepreneur is doing what governments often can’t. Waterlife, a for-profit social
enterprise, uses technology to provide affordable drinking water to underserved
populations in South Asia and Sub-Saharan Africa. Through a small grant and capacity
building support from the World Bank, Waterlife scaled its model in the poorest states of25India.”Waterlife Impact Story Videos

School Children story
https://youtu.be/a-xPCOXkf6U

Tea Seller story
https://youtu.be/4KE7oJAKxdU

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And our Unique model Works!

We have installed more than 4,500 solutions inover 15 states in India

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And our Unique model Works!

Today we provide safe, clean drinking water toover 20 million people across India
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Why this model works…

Community Engagement

Value for all stakeholders

Trust & Transparency

Self-sustaining

29

Value for all Stakeholders
The Community
Better health, well-being, prosperity
The Government
A critical problem addressed
The Donor Company
End-to-end community program
Tangible & intangible benefits - stronger goodwill,
image & community perceptions
Waterlife
A sustainable & successful business model
30

Our Corporate Partners

31

Awards & Recognition

32

Awards and Recognition for Waterlife• US AID Millennium Alliance Award – 2013 & 2016
• Winner of the G20 challenge on Inclusive Business in 2012 - a prestigious
award that recognizes 15 companies globally.
• Sankalp Award Winner for 2011 for Growth in Social Impact Industry.
• Winner of the Social Entrepreneurship award, 2011.
• Featured in Business Today in 2010 as the fastest growing company
addressing community potable water needs• Featured among the ‘50 Fab companies’ in Forbes magazine and ‘11
Startups to watch’ in 201233

Awards & Recognition to our ClientsPetrotech CSR Award toCairn India Ltd. inDecember 2016

Cairn India Ltd. invited toThe Global Water
Conference 2016 atMyanmar to showcase ourdrinking water project34

CII-ITC Sustainability Award to MARUTISUZUKI INDIA Ltd in Nov. 2016

R C Bhargava,chairman, Maruti
Suzuki India,
received the award
from Prakash
Javadekar,
minister of HRD

35

Maruti Suzuki awarded KPMG-ET CSRGold Standard Award in Aug. 201736

Huge & Growing
Opportunities…

37

Huge & Growing Opportunities for ourModel & our Partners
We have only just touched the tip of the iceberg
In a nation of a billion plus people, 534 districts outof total 640 districts in India have watercontamination issues and the number is fastgrowing.
Jaco Cilliers, Country Head, UNDP recently statedthat 12 trillion dollars can be earned in solving social
problems in India

38

Contact Us

For more information, please contact
Lekshmi Krishnan; Email: lekshmikrishnan@waterlifeindia.com, Ph: +91 98202 60496
Anjana Menon; Email: anjanamenon@waterlifeindia.com, Ph: +91 73307 65455
Waterlife India - Email: info@waterlifeindia.com, Ph: +91 40 2711 9495 www.waterlifeindia.com
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THANK YOU40