To members of the press
Press release
July 12, 2022
LIVE BOARD, INC.

LIVE BOARD to Launch Digital OOH Ads Delivery Using LIVE BOARD
Marketplace on Roppongi Station Platform Vision and Shiodome Station
Platform Vision on Toei Subway Oedo Line with 32 ScreensLIVE BOARD, INC. (Address: Shibuya-ku, Tokyo; President and CEO: Jun Sakurai; hereinafter, “LIVE BOARD”) will begin
to connect and link a total of 32 screens installed at Toei Subway Oedo Line stations, the 24 screens of Roppongi Station
Platform Vision at Roppongi Station and the 8 screens of Shiodome Station Platform Vision at Shiodome Station, to theLIVE BOARD Marketplace on July 18, 2022. This will enable the sale of both underground digital media to be sold forimpressions (numbers of viewers) based on the number of people estimated to have actually seen the advertisement,in addition to the traditional sales method of specifying the delivery period and frequency. For LIVE BOARD, thiscollaboration brings to nine the number of electric railways reached by its service in the Tokyo, Osaka and Nagoya area.
LIVE BOARD will work to create new value for the expansion of the digital OOH market by effectively and efficientlymanaging public transit advertising, further promoting the realization of advertising delivery that can be adapted todiverse lifestyles.

◆Media Information
Toei Subway Oedo Line, Underground Digital MediaMedia name: Roppongi Station Platform Vision
Nearest station: Roppongi
Number of screens: 24
Display size: 65 inches (16:9)
Media name: Shiodome Station Platform Vision
Nearest station: Shiodome
Number of screens: 8
Display size: 65 inches (16:9)

Media details available here
＊The following material is for reference only and owned by the media vendor, the prices and information may differ from what Live Board is offering.

◆About LIVE BOARD,INC.
A digital OOH adnetwork operator achieving data driven targeting and effectivenessverification
LIVE BOARD is the first company in Japan to achieve impression-based advertisement
delivery in OOH. We deploy advertisement delivery and billing systems in accordance with actual conditions that arebased on the estimated number of viewers "at that time, in that place, and for that specific ad," even during the COVID19 pandemic, when the patterns of movement of people are prone to change. In addition, by combining big data fromJapan's largest carriers with our proprietary network that comprises a wide range of digital OOH throughout Japan,
including outdoor, indoor, train, and station OOH ads, we have enabled the delivery of personalized ads such as targetingby gender and age, which was not feasible with conventional OOH.

Company nameLIVE BOARD, INC.

Representative

President and CEO, Jun Sakurai

Location

7th Floor, Daiwa Aoyama Building, 3-1-30 Jingumae, Shibuya-ku, Tokyo

Capital

2.5 billion yen

Start of operation /Date of establishment

February 1, 2019

Business areas

DOOH Advertising Distribution Platform Management,Development, DOOH Advertising Space Sales

Websitehttps://liveboard.co.jp/en/

DOOH

Advertising<Inquiries about this release>
Contact: LIVE BOARD PR Office Contact persons: Asakura, Abe
TEL: +81-90-5393-0219 / +81-3-5843-0932 E-mail: info_press@liveboard.co.jp

Media