Introduction of the location ofMurakami Beef production
Murakami City:

MurakamiCityMiomoteRiverArakawaRiverSekikawa
Tainai Village
CityThe city is located in
the north of Niigata
Prefecture, Japan,
which is a castle
town still having
signs of its formerdays. In the center ofthe cit y, ther e ar e
spots you can feelcity’s the history suchas rows of "merchanthouses" of those daysand "Maizuru Castle
Ruins" famous forcherry blossoms
blooming there.

・Miomotegawa River
Miomotegawa River ﬂows through the north of Murakami City,
which has been familiar to people since long ago for its vibrantand traditional salmon ﬁshery, called "Iguriami net ﬁshery"（directing salmon to a net）. In its upstream, there are
Suzugataki Falls and virgin beech forests producing high quality
water.

Mountain, Water, Wind, and Warm hearts

Exceptional Japanese Black Wagyu Beef

Carefully selected high quality breeding cattle areraised from a plenty of Koshihikari rice straw andhay for additional two years and brought up tomaturity as Wagyu, with the farmer's generous love,
unstinting labor and time in the majestic nature in
the north of Niigata Prefecture, Japan, where thetraditional culture is still alive. Such beef is praisedfor its vivid color and rich ﬂavor, as "Exceptional
Japanese Black Wagyu Beef ".
This is the "Murakami Beef ".
We have 1,000 breeding cattle continuously. The
annual shipment has achieved about 500 cattle to
Shokuniku（Meat）Market in the Tokyo Metropolitan
Central Wholesale Market and about 100 cattle to a
speciﬁc market within the prefecture.

Niigata Wagyu Beef

・Arakawa River
Arakawa River, which has been selected as one of the 100
Greatest Springs by the Ministry of the Environment of Japan,
ﬂows through the south of Murakami City. It also nurtures richenvironment of nature as a mother river and supports lives inlocal community.

Murakami Beef
Trademark Registration Number 4804405

・Sasagawanagare Beach
Sasagawanagare Beach has been designated as a Place of
Natural Scenery and Natural Monuments of Japan. The beautiful
long 11km white sandy beach and unique rocks, represented by
Meganeiwa in a form of glasses, are worth while to see. You cansee a lot of tourists and sea bathers there in summers.

Sekikawamura Village: A village locating on a hillsideof Iide Mountain Range. You can enjoy camping, ﬁshing, andhiking, in the wonderful and rich nature. You can also enjoy
beautiful autumnal leaves on the National Route 113 along witha clear stream of Arakawa River, named as“Arakawa RiverGorge Maple Line”.

Tainai City: A city blessed with the rich history and nature.

You can enjoy vivid ﬂowers, fresh verdure, autumnal leaves, theglittering sea, and white snow, as well as delicious food andonsen (hot spas) which allow you to relax your body and soul; afresh resort to invigorate yourself through four seasons.

Trademark of Murakami Beef
Trademark Registration Number 4804405

Contact:
Murakami Beef Production Council
Bureau: Farming Planning Section at JA Niigata Iwafune
8-5, Tabata-machi, Murakami City, Niigata Prefecture, 958-0854, Japan
Phone: 0254-52-0510 FAX: 0254-52-4100
2015.3

Agriculture and Forestry Promotion Departmemt,
Murakami Regional Promotion Bureau, Niigata Prefecture
Murakami Beef Production Council

What is "Niigata Wagyu Beef"?
The "Niigata Wagyu Beef" refers to the beef, having a
grade A-3 or B-3 or higher, prepared from JapaneseBlack Wagyu Cattle raised in Niigata Prefecture.

What is "Murakami Beef"?
The "Murakami Beef"
refers to the beef,having a grade A-4
or B-4 or higher,
prepared from the"Niigata Wagyu Beef"
raised in MurakamiCity, Sekikawamura
Village or Tainai
City in NiigataPrefecture.

■Standard grades and how they are displayed
Yield
GradeAB
C

Meat Quality Grade

５４３２１A
５B
５C
５A
４B
４C
４A
３B
３C
３A
２
B
２C２A
１
B
１
C
１

What is "Exceptional Murakami Beef"?
The "Exceptional Murakami Beef" refers to the beef
prepared from high quality and healthy calves carefully
selected in the magniﬁcent nature full of green.
Those calves are from local Niigata Prefecture andTohoku region of Japan and raised with high quality
roughage （rice straw and hay） and a mixture ofcarefully selected compound feed. This gives the beef
its vivid appearance, silky
texture, rich ﬂavor, and a
special taste what wecall“melt-in-the-mouthtenderly taste”.
These farmer's consistenteﬀorts with love andtime make it possible togive the "Exceptional
Murakami Beef" its
special characters.

About Japanese Black Wagyu Beef
Japanese Black Wagyu are most common beef cattle
raised in Japan. The produced beef is popular amonglots of consumers, characterized with its premium levelof the "marbling" which inﬂuences the taste of beef.
"Marbling" meansa state of ﬁne
intra-muscular fat
forming a marblelike pattern; themelt-in-the-mouthtenderly texture anda sweet and rich
ﬂavor, called "Wagyu
ﬂavor", are derived
from ﬁne marbledfat.

Safety and security ofthe "Niigata Wagyu Beef / Murakami Beef"are visible.
All of us :◎ Promote to qualify reliable livestock producing farms
branded as the "Clean beef production farm" authorized by the Niigata Prefecture Livestock Industry
Association（Public Interest Incorporated Foundation）.
◎ Produce high quality beef containing ample ﬂavor
ingredients.にいがた和牛（村上牛）
産地証明書◎ Issue a certiﬁcate of the"Niigata Wagyu Beef / Murakami Beef " to facilitate
consumers to conﬁrm thesafety and security.
◎ Issue a certiﬁcate, which
speciﬁes the producer, thehandling market, the identiﬁcation No. and the grade at
the time of sale.
◎ Mark with a sticker indicating the "Niigata Wagyu /Murakami Beef " for identiﬁcation at stores.
That’s why it is safe, secure, and reliable brand beef.
発 行 No.

生

産

地：新潟県

生

産

者：

取引場

所：と 畜 年 月 日：

個 体 識 別 番 号：
性別・生年月日：
格付

平成等

級：年

月

Please enjoy the exceptional

Murakami Beef.

Yakiniku（BBQ）
You can feel attractive
grilled ﬂavor andappetizing juiciness aswell as the melt-in-themouth-tenderly texture.

日にいがた和牛推進協議会

村 上 牛 生 産 協 議 会

Murakami Beef
Trademark Registration Number 4804405"Niigata Wagyu Beef / Murakami Beef"
won awards in national-wide beef competitions.
Won a honorary award in the 1996 National Beef
Carcass Competition（the best in Japan）
Won a honorary award in the 2003 National Beef
Carcass Competition（the best in Japan）
Won the top award in the 2nd（2000）Beef Carcass
Competition held by the National Federation ofAgricultural Cooperative Associations（ZEN-NOH）
Won the top award in the 4th（2002）Beef Carcass
Competition held by the National Federation ofAgriculturalCooperativeAssociations（ZEN-NOH）, andother variousawards

SukiyakiPlease enjoy sukiyaki, atypical food served from ab oiling p o t , using t he
" N i i g a t a Wag yu Bee f /Murakami Beef". You will besa tis ﬁed w ith it s r ich
taste warming your bodyand soul.

Shabushabu
You can directly enjoy
the ﬂavor and tenderness of the beef itself.
Please feel how well bred
"Niigata Wagyu Beef /Murakami Beef " is.

There is an organization composed ofdesignated stores which serve the Niigata
Wagyu Beef / Murakami Beef called "Murakami
Beef Tomo-no-kai"（Friends of Murakami Beef）.
Nearly thirty stores in Murakami City are amember of it, including onsen（hot spas）, inns,hotels, butcher shops, and Japanese-stylecooking restaurants.